Let's start off funny. The following are NOT the 5 steps to viral video results: Sit around drinking and talking about funny video ideas. List a bunch of successful viral videos and come up with knock-off ideas to copy them. Call every funny video idea "viral" before it's even created and before someone has ever seen it and before anyone has ever passed it to anyone. Let your clients disapprove all your good ideas and then run with the lame ones.