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AdWords Myths - common misperceptions about keywords
August 2, 2010, 4:44 pmWe're back to dispel a few more of the myths you may have heard about AdWords. If you missed the first AdWords myths post last week, check it out to learn about common misconceptions around AdWords billing and spending. Today we'll cover three myths related to keywords and click-through-rate: Myth # 3: Your conversion rate can impact your quality score Fact : The conversion rate of your ads does not affect your quality score.
