For a number of months, Twitter has been the darling of the technorati. It was simple, easy to use, and most of all, it was addicting. For marketers, it was another way of tapping into conversations, and knowing what was hot in the eyes of the twittering public. News had a way of breaking out fast in Twitter, and people talked in a very raw, informal manner that’s valuable if you need to see real trends as they unfold. Read the rest of this entry »

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