We may be living in the fast-paced world of online marketing, but when it comes to reading, sometimes it helps to pamper ourselves and take things slow. While there are tons of ebooks out there about this industry, some of which I already wrote about in another post, there are also great old-fashioned paperbacks and hardcovers you should try to check out. Here are just some of the best out there on the topic of social media marketing: Read the rest of this entry »

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The good thing about social media is that it’s more than just a buzz word – it’s a useful platform and I’ve seen a lot of people make money out of it. Internet marketer Chris Brogan recently made an exhaustive list of social media marketing techniques and I found them quite enlightening. Other people picked up on it, among them Jeremiah Owyang, a senior analyst at Forrester. He reorganized the list into five categories and then some, which makes it all the more readable. Let me share the list with you. Read the rest of this entry »

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