by Mike Krumboltz Auto company Dodge recently found itself in PETA's crosshairs after the carmaker aired a commercial starring a monkey dressed up like Evel Knievel. But, unlike many who draw the ire of PETA, Dodge fought back in a most amusing way. Below, the original ad that inspired PETA to pen an open letter condemning Dodge for using a monkey, "given the well-documented abuse that young chimpanzees and orangutans suffer in the entertainment industry.