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From SXSW: How can advertising pros learn about evolving digital platforms?
March 15, 2010, 3:39 pmOn Monday, I went to the South by Southwest panel - How Does an Advertising Pro Adapt to New Communication Techniques? I had been looking forward to this session. One of the presenters, Damon Brewster, had written an interesting blog post about why he feels the SXSW conference is important for advertisers, in a way comparable to the advertising industry extravaganza in Cannes, http://www.boardsmag.com/community/blogs/input/index.php?p=844 .
