Most potential clients need to be touched between 7 and 9 times before they make a purchase. Many need to be touched again and againwarmed slowly until they are ready to buy. The easiest way to do this is to have a newsletter or ezine. However, in todays fast-paced bloated-inbox world, potential clients are wary about handing out their email addresses. To get clients to sign up for your newsletter or ezine, which should be the entrance to your marketing and sales funnel,