I used to take a lot of photos with the best intentions of sharing them with friends and family. But most of the time they just sat on my camera's memory card, never quite making it to my computer, let alone to my friends and family.

Three weeks ago we made extra storage more affordable for Picasa Web Albums and Gmail, and now we're making it easier to get your photos in the cloud and share them, right in time for holiday picture snapping. We've partnered with Eye-Fi, makers of WiFi-enabled memory cards that make it easy to upload photos directly from your camera to Picasa Web Albums — no cables required. For a limited time, when you buy 200 GB of Google paid storage for $50 you'll get a free 4GB SDHC Eye-Fi card (a $95 value). The Eye-Fi card lets you wirelessly upload photos and videos directly to Picasa Web Albums or to your computer. It even includes automatic geotagging, so you'll know exactly where your pictures were taken. And you won't need to worry about running out of space — 200 GB is enough storage for a hundred thousand original resolution photos. Visit picasa.google.com/eyefi.html to get yours today.

By using Eye-Fi and Picasa Web Albums together, you can automate your photo sharing: photos are wirelessly uploaded and shared with the people that matter. Based on my experience as an avid Eye-Fi user, here's some tips on setting it up:

• Configure the Eye-Fi card to send photos to an active album (in my case, "Axe Family 2009 Lifestream")
• After the first photo posts to the album, share this album with individuals or a group (I created a "Family" group)
• Whenever the Eye-Fi card uploads photos to Picasa Web Albums, the people on the album's shared list are automatically notified via a daily digest email.
• Advanced tip: If you add yourself to the group, you'll get the digest email as well to remind yourself to curate your photos (delete bad pics, add captions, etc).

Eye-Fi can even make the holidays more fun: With nearly instant access to photos of her grandkids, my mother-in-law felt like she was with us this Thanksgiving, even though she was two thousand miles away!

Posted by Brian Axe, Product Manager