

News Archive
March 2012
February 2012
January 2012
December 2011
November 2011
October 2011
September 2011
August 2011
July 2011
June 2011
May 2011
April 2011
March 2011
February 2011
January 2011
December 2010
November 2010
October 2010
September 2010
August 2010
July 2010
June 2010
May 2010
April 2010
March 2010
February 2010
January 2010
December 2009
November 2009
October 2009
September 2009
August 2009
July 2009
June 2009
May 2009
April 2009
March 2009
February 2009
December 2008
November 2008
October 2008
September 2008
August 2008
July 2008
June 2008
May 2008
April 2008
March 2008
February 2008
January 2008
December 2007
November 2007
October 2007
September 2007
August 2007
July 2007
June 2007
May 2007
April 2007
March 2007
February 2007
Hitwise: Facebook Beat Google On New Year's Day
January 4, 2010, 3:27 pmAs Facebook employees went back to work this week, they may have been smiling more (or at least less frowning less) than most other people returning from vacation. Their site performed admirably over the holidays, actually attracting record-breaking amounts of traffic.
On Tuesday, we documented the fact that Facebook received more traffic than Google on both Christmas Eve and Christmas Day. That made it the most visited U.S. site for the first time ever.
This afternoon, Hitwise's Bill Tancer provided some more data. He wrote, "Facebook was able, albeit by a slighter margin, to recapture the #1 position on Friday, New Year's Day." Tancer also created the graph you see below.

Obviously, it doesn't look like Facebook's destined to attract more individuals than Google on a permanent basis. Still, the social network's done quite well over the last couple of weeks, closing the gap that somehow opened up during the first half of December.
This repeat occurrence of Facebook beating Google on a holiday also creates the question of how often it'll do so in the future. Will a switcheroo occur on Valentine's Day? St. Patrick's Day? No Housework Day? We'll see.
Related Articles:
> Misleading Ad: Twitter is Hiring
> Twitter Adds New Exec Talent
> Twitter Obtains Lead Lawyer From Google




