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How to Measure & Improve SEO: eMetrics London 2010 Presentation
May 23, 2010, 5:42 pmPosted by randfish Last week, I gave a 45-minute presentation at eMetrics London on a variety of analytics for SEO topics. The presentation slide deck is embedded below: Metrics for SEO by Rand Fishkin (eMetrics London 2010) The presentation went into more depth in person, but topics included: Some basics: Measuring traffic against macro query growth Measuring against search market share Measuring against temporal trends Keyword selection based on traffic quantity,
