Microsoft's MSN has launched Glo, an online magazine aimed at women. The new site is a joint partnership with BermanBraun and Hachette Filipacchi Media U.S., which publishes Elle magazine and Woman's Day. Glo has the feel of a magazine and has navigation similar to MSN's celebrity focused site Wonderwall , which BermanBraun also helped to develop. Glo features vertical scrolling and focuses on topics including style, beauty, living and relationship content.