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seo newsAugust 2010

Geotargeting : How Does Webmaster Tools Geotargeting Affect SERP Exposure

August 31, 2010, 9:39 pm
"I seem to be drawing a disproportionate number of foreign customers. I see the site setting for Geotarget and mine was to unlisted. My IP reports Plano, TX but my server is in Chicago, same time zone so no biggie I guess."

AOL Search Launches Local Time Module

August 31, 2010, 7:52 pm
Need to contact a friend, family member or business contact in San Diego, CA, Asheville, NC or Istanbul, Turkey? Don't wake them up in the middle of the night! AOL Search created a special module for users who want to find the date, time or time zone for U .S. cities town s and the 100 most populous cities internationally . Just enter your query...

Gmail Priority Inbox: Google Applies Algorithm to Email

August 31, 2010, 7:26 pm
Following their new computer to phone calling service Google have launched a new beta feature for Gmail users, called priority inbox. It ranks your email according to what you read.Click to read the rest of this post...

Facebook Fans and Brands: Not a Two-Way Street

August 31, 2010, 7:25 pm
”70% of consumers who “FANNED” a brand on Facebook didn’t feel they’d given this company permission to market to them.” This comes from a 2009 ExactTarget study that was revisited in their latest installment of Subscribers, Fans & Followers. The study says that most users saw “Liking” (as it’s now called) a brand on...

No Ranking Movement despite On-Page Changes

August 31, 2010, 6:59 pm
Bunch of on-the-page changes = Whole bunch of nothing: "I feel like im flogging a dead horse."

Gmail Priority Inbox: Google Apply Algorithm to Email

August 31, 2010, 6:46 pm
Following their new computer to phone calling service Google have launched a new beta feature for Gmail users, called priority inbox. It ranks your email according to what you read. Click to read the rest of this post.

How do journalists search for material?

August 31, 2010, 6:36 pm
In a research done by Nordic eMarketing in cooperation with the eNewsPR network journalists are fond to use less than 2.5 keywords most of the time. In the same research Nordic eMarketing found that French Journalist are lazier than the English when searching for content and Scandinavian journalists are likelier to venture outside of their ccTLD...

Digg Weathers the Storm After New Release

August 31, 2010, 5:04 pm
It’s been a busy week over at Digg and the changes just keep on coming. It began with the public release of the new Digg, which I happened to like, but many did not. The loudest noises are coming from Digg’s old guard and it’s not surprising since the new Digg is designed to allow a wider variety of users to rise to the top, not just the...

Delicious 'bookmark' option in Yahoo! Messenger

August 31, 2010, 4:45 pm
As you know, people from all over the world use Delicious. Although our interface is still English-only (thinking about new languages for the roadmap but nothing concrete yet), you'll see that our bookmarks, tags and comments appear in many different languages. Today, we have a brief note to our Australian users that sign into Delicious with a...

Microsoft / Yahoo Search Alliance: Gentlemen, Start Your PPC Engines!

August 31, 2010, 4:40 pm
Hot on the heels of the organic results integration in the US, Yahoo & Bing both announced today that now is the time to begin preparing your paid search accounts for the final integration, in which Microsoft Adcenter will power all paid search ads on Yahoo! Search in the U.S. & Canada.Click to read the rest of this post...

Introducing Greplin: the Search Engine for Your Personal Online Life

August 31, 2010, 4:25 pm
Searching through the entire online world is already something we do, everyday. How about searching through your own personal online world? Y Combinator has just just come out with something very cool that will allow you to do just that. Meet Greplin.

Live Now: Yahoo! US Open Shortcut

August 31, 2010, 4:14 pm
The US Open is heating up on Yahoo! Search. This week we are launching the US Open Shortcut to help you find the information you want when you search for the championships. Whether you're a dedicated fan or just want to check out Maria Sharapova 's outfit, simply search for ' US Open ' or your favorite player. You will find real-time scores and...

Facebook Goes Back to the University, A New Spin on Online Charities

August 31, 2010, 4:09 pm
Facebook has launched a " Universities on Facebook " page to "help students and campus organizations discover how to take full advantage of Facebook's features to publicize events, distribute content, and foster community and school spirit." The company has also acquired an interesting search patent for ranking based on click frequency. With...

Google Outlines Display Ad Strategies

August 31, 2010, 3:54 pm
Google has an interesting post up today on its official blog, outlining its efforts in growing display advertising. Within this outline are five what Google calls "key principles guiding our future product innovations in this area." In short, these principles are: making life more efficient, total revenue management, more insight and control,...

August Search Trends: Kermit, McNuggets, and Back to School

August 31, 2010, 3:54 pm
It's summertime and the livin' is easy, but at Yahoo! Search we've been busy fielding queries about everything from Kermit the Frog to Zsa Zsa Gabor . Early in the month US users showed interest in Ramadan , the month of fasting which began on the evening of the 10 th . Searchers looked for the meaning of Ramadan, activities for children, and even...

Facebook Gets Click-Based Search Relevance Patent

August 31, 2010, 3:39 pm
Facebook has been granted a patent called "Ranking search results based on the frequency of clicks on the search results by members of a social network who are within a predetermined degree of separation". Here's the abstract: Search results, including sponsored links and algorithmic search results, are generated in response to a query,

Digg Has Found Its CEO

August 31, 2010, 3:37 pm
Update 2: Rose has now put up the offiical announcement. He writes: I'd like to update you on the latest change at Digg. After several months of searching, we are excited to announce that Matt Williams will become the CEO of Digg. As you know, I have been the interim CEO, while we looked for the right person, and I will still remain actively...

Google Puts a Little Bit of Wave into Docs

August 31, 2010, 3:24 pm
This morning I posted about Google deciding that it was going to be keeping Google Wave available at least through the end of this year and that it was going to be looking for ways to use the technology it had developed for that tool in other Google products. Well they have done just that. Now, in Google Docs (the feature that allows you to create...

Company Update

August 31, 2010, 3:09 pm

Yahoo Expands Local Listing Partnership with Dex One

August 31, 2010, 2:49 pm
Yahoo announced today that it has expanded its partnership with Dex One to allow listings on Yahoo Local. "This broadens the reach of Dex One's local advertiser network, providing their clients with greater exposure in local communities and more consumers with detailed information on local businesses," a spokesperson for Yahoo tells WebProNews....

From Clicks to Conversions at the SEOmoz Training Raceway

August 31, 2010, 2:13 pm
Posted by Dana Lookadoo This post was originally in YOUmoz , and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of SEOmoz, Inc. Day 1 of SEOmoz Pro Training was like being at a race track. The course careened from clicks to...

Digg Update: A List of Upcoming Changes

August 31, 2010, 2:08 pm
Hi all, Just wanted to give you an update on the changes we have coming out this week, and what you can expect going forward.

Gmail Priority Inbox Fine for Google Apps Users, Not Casual Consumers

August 31, 2010, 2:08 pm
Google's Gmail Priority Inbox feature is a nice little tool that lets users sculpt their inbox in such a way as to make sure their most important messages are front and center while their least important exchanges are put on the back burner. The software uses algorithms that sort incoming email into sections deemed important and unread, starred,...

Crop Marks Emerge on English Countryside

August 31, 2010, 1:58 pm
by Mike Krumboltz There's something odd going on in the United Kingdom. Unusual crop patterns are surfacing near Bradford Abbas, Dorset. But unlike most crop circle stories, this one doesn't involve rumors of visitors from another planet. This time the circles come from civilizations past. The BBC hosts an intriguing article that helps to make...

Music Still Leads In iTunes Purchases

August 31, 2010, 1:58 pm
Almost all iPhone or iPod touch users have downloaded a free app, but 82 percent have actually made a music purchase from iTunes, according to a new survey from NPD. More than half (56%) of iTunes buyers purchase music exclusively, and majority of iTunes user search time is focused on looking for music. Sales growth in digital music has been...

Digg Has Reportedly Found Its CEO

August 31, 2010, 1:55 pm
Update: Kevin Rose has put up a new post on the Digg blog announcing some upcoming changes to the site, but no mention of the hiring of Williams. Original Article: Digg has reportedly found its new CEO. According to TechCrunch, the company has hired former Amazon General Manager of Consumer Payments Matt Williams to fill the role....

Recalls, Rescues, Reversals: August 2010 Buzz

August 31, 2010, 1:43 pm
by Vera H-C Chan Not everything was what it seemed this August, and we're not even talking about the Iraqi drawdown or the annual Mars hoax . Everyday staples like eggs harbored sickly bacteria, romantic vows became untangled, a "folk hero" regretted his actions, and a booted CEO found profit in disgrace. Even the groundswell of support for miners...

MySpace Hires Tom Cox To Oversee Business Strategy

August 31, 2010, 1:43 pm
MySpace announced that it has appointed Tom Cox as its new Senior VP of Business Development, which means he'll be responsible for crafting and implementing the overall business strategy for MySpace. It also means he'll be identifying and negotiating partnerships for the company. "Cox brings to MySpace a proven track record for crafting innovative...

10 Lessons I’ve Learned from My SEO Career

August 31, 2010, 1:10 pm
A must-read for every SEO out there - great insight by an excited SEO pro.

Yahoo Advertisers Can Begin Transitioning to Microsoft adCenter

August 31, 2010, 1:07 pm
Yahoo and Microsoft announced today that Yahoo advertisers can begin their transition to Microsoft's adCenter. "Last week, we completed the transition of the back-end technology for English-language Yahoo! organic search results in the U.S. and Canada," says Yahoo. "This week, advertisers can start transitioning their paid Yahoo! Search Marketing...

Rapid Protoyping with the SEOmoz API

August 31, 2010, 1:05 pm
I am out in Seattle for the SEOmoz PRO seminar (don’t forget to come to the London seminar!) where the second day has kicked off with two of the best presentations I’ve seen in a long time from Seth Besmertnik from Conductor and Wil Reynolds from Seer Interactive. Feeling the pressure a little bit for my session on Sexy Reporting this...

Weekly Search & Social News: 08/31/2010

August 31, 2010, 1:02 pm
Hey there my friends' welcome to this week's edition;' 7 Days of Search and Social ' . Well, the summer is definately drawing to a close here. August if almost over, bloggers are springing back to life and the conference/seminar world is springing to life. There was some interesting news bits as well and I was torn between Google's Realtime search...

40 Title Tag SEO for Google Ranking Factors & Optimization Techniques + Resources

August 31, 2010, 12:57 pm
A few months ago one of my clients has changed platforms. The new platform changed almost everything we've optimized on-site for years. It even messed up the obvious SEO basics like title tags and we're struggling with them to this day as the platform maker insisted that title tags "get assigned automatically" in their system. While title tag...

Half of Mobile Users Don't Know When Their Contracts Are Up

August 31, 2010, 12:47 pm
There are some interesting survey results out from Best Buy today, regarding mobile phone users and their contracts. The findings reveal that about half of users don't know when they're contracts expire. While the survey is used by the company to promote is new Upgrade Checker campaign , shed some light on the issue nonetheless. "When it comes to...

Melanie's Match, Tina Fey's Sneaks, Jennifer Grey's Dancing Again: What's the Buzz

August 31, 2010, 12:07 pm
by Claudine Zap Our top picks from the day's hottest searches. Melanie Oudin (Searches increased by 5,136%). The Georgia teen won her first match at the U.S. Open. Burning Man 2010 dates (+3,762%). The party in the dessert runs August 30 through September 3. Tina Fey (+2,368%). The Emmy-nominated actress cleaned up nice in her floor-length gown....

Online publishers: growing the display advertising pie

August 31, 2010, 12:07 pm
This is the latest post in our series on the future of display advertising. Today, director of product management Jonathan Bellack looks at our efforts to help online publishers generate more advertising revenue - Ed. For millions of online publishers"from the smallest blogger to the largest entertainment, news, e-commerce and information...

Amazon Kindle Coming To Staples

August 31, 2010, 12:02 pm
Office supply retailer Staples said today it will begin selling Amazons Kindle in all of its stores this fall. Staples said it will sell the $139 version of the Kindle, the Kindle 3G ($189) and the Kindle DX ($379). As part of our efforts to offer customers a wide range of top technology products and services at amazing values, the new Kindle is a...

Yahoo Advertisers Can Now Begin Transition to Microsoft adCenter

August 31, 2010, 12:02 pm
As of this morning, Yahoo Search Marketing advertisers can now begin transitioning their accounts to Microsoft Advertising adCenter. Last week the transition of their organic search results' back-end technology to Bing was completed and now this is the first step in the paid search transition. A detailed transition checklist is available on the...

Advertisers, Begin Your Account Transitions

August 31, 2010, 11:52 am
You'll be ready for the expected October move of Yahoo! Search ad serving to adCenter Last week , we completed the transition of the back-end technology for English-language Yahoo! organic search results in the U.S. and Canada. This week, advertisers can start transitioning their paid Yahoo! Search Marketing account, in anticipation of the Yahoo!...

Microsoft Sites Ranks as Most-Visited Online Property in Mexico, Facebook.com Triples in Size

August 31, 2010, 11:47 am
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a report on the top Internet destinations and content categories in Mexico based on data from its comScore Media Metrix service. The study found that Mexico's Internet population grew 21 percent in the past year as 16.5 million visitors age 15 and older visited...

Exciting News From Bing and Yahoo! (Again)

August 31, 2010, 11:36 am
Last week we shared the exciting fact that we had completed the migration of web search results for our search alliance with Yahoo!. Today we reached another important milestone as we will be inviting Yahoo! Search Marketing to begin their transition to Microsoft Advertising adCenter in the US and Canada. This means we expect the paid search...

Yahoo! Paid Search Transition to Microsoft adCenter On Track

August 31, 2010, 11:11 am
This week, Yahoo! advertisers can begin transitioning their paid search campaigns to Microsoft adCenter. During the transition, which is on-track for completion by the end of October, advertisers will continue to manage separate accounts on adCenter .

comScore Reports Top 10 U.K. Ad Networks

August 31, 2010, 11:11 am
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today reported the top 10 ad networks based on their reach among U.K. Internet users in July 2010. The ranking showed that Google Ad Network remains on top, with a reach of 38.3 million internet users, or 93 percent of the total U.K. internet audience, followed by AOL...

Links Add Value That Print Can't Match

August 31, 2010, 10:51 am
Links are one of the biggest reasons that the print industry can't compete with web content. This is not a new revelation, but after reading an interesting piece about the value of links by Scott Rosenberg, I'm not sure I've ever seen it spelled out so crystal clear, and interestingly enough, it's not really the point of his article. Rosenberg...

Users Still Able to Catch the Google Wave until 2011

August 31, 2010, 10:41 am
Earlier this month Google announced that their real-time communication feature, Wave was no longer going to be developed by them. The communications and collaborations application was first launched last year at Google I/O and was met with a lot of enthusiasm by developers and Google insiders a like. The buzz surrounding it in the weeks before and...

Does Facebook Face A Google-Like Issue With "Like Farms" and "Like Buying"?

August 31, 2010, 10:21 am
Facebook may be going through some of the growing pains that Google went through earlier in its life. Google has always had to deal with link farms and link buying, polluting its search results, and has gotten better and better at keeping this under control over the years. Now that Facebook "liking" is taking the place of linking in many cases,...

Google-MySpace Deal May Be On For Another Month

August 31, 2010, 10:21 am
It looks like MySpace's dealings with Google aren't over - or conclusively continued - just yet. Even though a search and advertising deal is set to expire today, a report's indicated that the companies' existing contract has been extended a short time while negotiations continue. Sarah Rabil and Andy Fixmer wrote earlier this morning,...

In need of a World of Warcraft weapons, items or loot?

August 31, 2010, 10:16 am
Recently we partnered with our friends over at Wowhead.com to create a Bing Visual search gallery of the hottest World of Warcraft in-game weapons and gear . Looking for a Deadly Gladiators Bonegrinder or an Argent Skeleton Crusher? You can now filter, search, and see what other diehard Wow players are saying about all of the items to find what...

Did Google Just Kill ORM?

August 31, 2010, 10:14 am
Tony gets this insight spot on. Online reputation management for the bigger brands is now an easy pass

Gmail Launches Email Overload-Fighting Feature

August 31, 2010, 10:05 am
Starting yesterday, Google has begun rolling out its newest feature in Gmail - Priority Inbox . With this handy new tool, users now get a little help when it comes to sorting their inboxes. Using algorithms and additional information that it will learn from your mailbox habits, it will help sort your emails for you into three default (but there is...

In Defense of Links, Part One: Nick Carr, hypertext and delinkification

August 31, 2010, 10:04 am
Original Title:' "In Defense of Links, Part One: Nick Carr, hypertext and delinkification"By Scott Rosenberg - co-founder of Salon

New Google patent: how to judge the value of a link

August 31, 2010, 9:36 am
Google has been granted a new patent some days ago. The patent can give us further insight on how Google judges the influence of the links to your site on your Google rankings.

Prep Is Back: New Guidebook for a New Age

August 31, 2010, 9:30 am
by Claudine Zap Brace yourselves: Prep is back . Prepare to put on that frayed Polo shirt, don the duck boots and grab your L.L. Bean tote. But instead of " The Official Preppy Handbook " to guide you, there's the new, updated version: " True Prep: It's a Whole New Old World ." The author, Lisa Birnbach , has waited 30 years since her last...

Royalty-Free Music: Where To Find Free Music Tracks For Your Video Clips

August 31, 2010, 9:30 am
Where can you find royalty free music As you probably know, it is illegal to use copyrighted commercial music when publishing video clips online. For example, YouTube has developed a copyright-protection system that immediately detects unlicensed uses of copyrighted music tracks inside videos published online and silences them or blocks them from...

Yahoo To Lose Major Ad Deal In South Korea

August 31, 2010, 9:10 am
Today is not getting off to a good start for Yahoo. NHN - which owns both the South Korean equivalent of Google and the country's largest gaming portal - has decided to stop using the American company's advertising tech, and its chief didn't exactly have nice things to say when parting ways. Indeed, NHN CEO Kim Sang Hun stated according to Jun...

Pay Per Fan: What Big Brands Are Paying For Facebook Fans

August 31, 2010, 9:10 am
Although it may sound weird or repulsive to some purists, brands have been buying fans on a cost per fan basis for months (some for many moons). Cost Per Fan Is No Big Surprise When you step back, it makes sense: Many companies operate on a cost per action basis to get emails' fan bases are the social media analogue of email lists. Companies have...

A Four-Step Guide to Generating Sales Leads from Your Blog

August 31, 2010, 9:05 am
Dean: Did you know you can use your blog to make money offline? Blogger: Offline? What is this "offline" you speak of? Dean: It's the opposite of "online." Blogger: (confused silence) Dean: You know. Offline. Not on the internet. The real world. Blogger: (shaking phone) Not only does this stupid phone drop my calls, now it's translating them into...

NYTimes.com Adds Facebook Connection

August 31, 2010, 8:55 am
The New York Times has introduced a Log in With Facebook feature, which allows users to link their NYTimes.com and Facebook accounts and share content with others. Log in With Facebook is an opt-in feature. To view personalized content, users connect their Facebook and NYTimes.com accounts, which allows them to share articles from NYTimes.com with...

Testing the Water with Link Bait

August 31, 2010, 8:49 am
In the SEM world, "link bait" is a common tactic designed to capture a large audience in the hopes that a given piece of content will become "viral" and in turn, acquire a significant amount of links. Link bait has been around for years and although tactics and forms have changed, the fundamental concept has remained the same.

CMO Survey: Spend On Social Media Is Up; Hiring Prospects Are Down

August 31, 2010, 8:44 am
One of the most prominent business schools in the US, Duke's Fuqua School of Business, and the American Marketing Association has delivered their second CMO Survey of 2010 and there are plenty of interesting findings. On the social media front it looks like the CMO club either knows the right things to say or they are actually catching on to this...

Canadian Real Estate Brokerages to Challenge MLS Site?

August 31, 2010, 8:29 am
In the U.S., real estate search sites like Zillow have attracted huge enormous user bases and record venture capital funding rounds. This was an idea whose time had come, given the widespread consumer distaste with having real estate sales information controlled by the Multiple Listings Service. A far cry from the Internet's open ethos. Not quite...

Gmailing is Much More Social with Rapportive

August 31, 2010, 8:29 am
If you do business online and participate in social media networks, the number of contacts you have is overwhelming. Networking is the most important step to succeeding online. Contacts are gold. Therefore finding the way to value each contact you build is so essential. Yet, it is hard. You come across dozens of new people daily. It is impossible...

Google Wave Around Until the End of the Year

August 31, 2010, 8:24 am
Google recently announced that it would be shutting down Google Wave, at least as a standalone project. The company has now released an update on that note. Wave.google.com will be available at least through the end of the year, the company says. In addition to that, users will be offered ways to export their Waves. This falls in line with...

Google Launches Stats for Blogger

August 31, 2010, 8:09 am
Google has launched Stats for Blogger, a Blogger feature that was previously available in the experimental version of Blogger, Blogger in Draft. The feaure is fairly self-explanatory in that it provides Blogger users with stats about their blogs. More specifically, Stats for Blogger provides stats like real-time tracking of each time your blog is...

Ad Networks and Exchanges Commit to Self-Certification by the IAB

August 31, 2010, 7:50 am
One of the events that was part of Connected Marketing Week was a one-day forum on the "Future of Display: Ad Networks and Exchanges," which was co-programmed by the IAB Networks and Exchanges committee.Click to read the rest of this post...

Mobile Continues Its Rise To Prominence

August 31, 2010, 7:44 am
I am very excited. I stand on the precipice of truly entering the mobile age in a few short days because I will rid myself of the "smart phone" I currently wrestle with on a daily basis and move to the next level by becoming an Android user of some kind. It's exciting because now I may actually be able to get something from my smart phone vs. the...

How to Find a Writer - What to Pay

August 31, 2010, 6:40 am
"I need to boost a site up with some content and would like to hire a writer. If I could offload some writing for a bit, I could work on other things to help move a project along."

Social Media SEO Success with Blogging

August 31, 2010, 6:38 am
Army Golden Knights: SFC Dave Herwig (@gkdave), SGM Steve Young (@gksteve), LTC Joe Martin (gkjoe) My presentation on how to leverage Social Media SEO to improve the reach and effectiveness of blog content for marketing at OpenCa.mp DFW this weekend ended up being a lot of information in a very short period of time.

Wordpress 301 Redirects Via Apache htaccess Mod_rewrite

August 31, 2010, 6:34 am
Nice indepth thread on a common WordPress htaccess mod_rewrite problem.

Twitter Apps Go OAuth Today

August 31, 2010, 6:23 am
As of today, Twitter apps will all use OAuth for user authentication. Users will be able to use apps without them storing their password. "The move to OAuth will mean increased security and a better experience. Applications won’t store your username and password, and if you change your password, applications will continue to work,"...

Gmail Filters Email Beyond Spam

August 31, 2010, 6:23 am
Last week, the New York Times reported that Bit.ly lead scientist Hilary Mason had created a customized email classification system for Gmail that prioritizes her email by which she should read first. She said that she hoped to release the code for it this fall, so others could take advantage. Now, Google has released its own new Gmail feature...

Mobile SERPS & Usability

August 31, 2010, 2:46 am
Posted by Suzzicks So here is the deal: Traditional websites frequently rank in mobile search results especially if you are searching from a SmartPhone. What you may not realize is that the converse is also true mobile pages can rank well in traditional search. This is quite an interesting phenomenon, and something that we need to address...

What is Your Internet Marketing Personality Like?

August 31, 2010, 12:09 am
Everybody has a different approach to almost everything they do in life and that includes their own personal marketing strategy. With so many different DNA's and personalities floating around in the web it is nice to see the different approaches that business owners and entrepreneurs take to execute their online marketing efforts. What type of...

Gmail Rolls Out the Priority Inbox

August 31, 2010, 12:04 am
Starting tomorrow, Gmail users will have a little help setting their priorities at the start of the day thanks to the new Priority Inbox. The concept is pretty cool. From day one, Gmail will take a look at your incoming email messages to determine which ones are important and which ones not so much. The important messages get a gold flag and they...

Facebook Sues Teacher Resource for Using the Word “Book”

August 30, 2010, 7:36 pm
Update: WebProNews reached out to Teachbook for comment. Read Teachbook’s full response here. See comments from Facebook in the comments section of either article. Excerpt: "We were unaware the Facebook owned the Internet or the term ‘book,’" Teachbook Managing Partner Greg Shrader tells...

The Google AdWords 'Tourist Tax'

August 30, 2010, 6:31 pm
On a recent trip to Italy, I was struck by the pricing gap between "insider deals" you might get if you were a local, and the prices paid by harried newbies who just got off the plane. It's price discrimination against the "rich," or anyone who is new to the scene. It extends to everything from real estate to pizza slices. And of course, there are...

Googlebeat: Search Trend Based News Channel on Youtube

August 30, 2010, 5:30 pm
Last friday, Google launched the Googlebeat channel on Youtube, which aims to bring the value of services like Google Trends & Hot Trends, Google Insights for Search and Year-end Zeitgeist to a wider audience. This strategy is of passing interest as it seems that Google is squarely positioning itself as generating the equivalent value as...

Warmth and Competence Promotes Brand Loyalty

August 30, 2010, 5:30 pm
Does your brand exude warmth? If so, you're on your way to securing a loyal audience. The researchers at Princeton University conducted a study for The Relational Capital Group where they evaluated the impact of warmth and competence perceptions on loyalty to eight national brands. They concluded that people judge brands the same way they judge...

Keeping Tabs on Hurricane Earl

August 30, 2010, 5:25 pm
by Mike Krumboltz Hurricane Earl and Tropical Storm Fiona have some people worried. Web searches on " hurricane earl tracker " have soared an astounding 1,505% in the past 24 hours. Related lookups on " hurricane earl path " are up 408% and " hurricane earl forecast " searches have spiked 725%. Clearly, people are concerned that they might be in...

YouTube Seals Its Biggest "Premium Sports" Deal Yet

August 30, 2010, 4:49 pm
Baseball fans in Japan and four other countries have reason to celebrate today. A record-breaking deal involving YouTube and Major League Baseball has been struck, and as a result, said fans will gain access to lots and lots of footage. In an email to WebProNews, a YouTube representative provided some more details in the form of bullet points. ...

Craigslist CEO Goes Off on CNN's Amber Lyon

August 30, 2010, 4:14 pm
Craiglist CEO Jim Buckmaster wrote a feisty blog post aimed at CNN's Amber Lyon. It begins: I see youve now gotten around to requesting an interview with me or a company spokesperson, 90 days after you ambushed our namesake and founder, Craig Newmark, following his May 20th talk on veterans affairs and other issues unrelated to craigslist, at a...

FedEx vs UPS vs USPS

August 30, 2010, 4:09 pm
annual refresh of a popular discussion.

Los Sitios de Google, Facebook.com y los Sitios de Microsoft se Posicionan como los Destinos Online más Visitados en Chile

August 30, 2010, 3:59 pm
comScore, Inc. (NASDAQ: SCOR), líder en medición del mundo digital, hoy presentó, en conjunto con IAB Chile, un informe sobre los principales destinos de Internet en Chile basándose en los datos de su servicio comScore Media Metrix. El informe reveló que los sitios de Google lideraron como la entidad de Internet en el Mercado más visitada,...

Google Sites, Facebook.com and Microsoft Sites Rank as Most-Visited Online Destinations in Chile

August 30, 2010, 3:59 pm
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a report on the top Internet destinations in Chile based on data from its comScore Media Metrix Service. The report found that Google Sites led as the most-visited Internet property in the market, reaching 95 percent of all Chileans online. Facebook.com ranked...

How Buying Links Cost A Flower Vendor $4 Million In Google Traffic

August 30, 2010, 3:47 pm
Debate whether Google should penalize over paid links all you want. The bottom line remains that Google DOES penalize, when it finds them, and when it wants. And in this case, an online flower shop's SEO firm bought links for them. Penality ensued, and it figures it lost $4 million in sales from 2008-2009. Good news is the lesson taught them...

Bing for Mobile App On Android

August 30, 2010, 3:39 pm
Today, Bing announced the Bing for Mobile Android App. Significantly, Bing also announced that Verizon will launch new Android devices pre-loaded with the Bing for Mobile app over the coming months. Click to read the rest of this post.

SocialDeck Announces Acquisition by Google

August 30, 2010, 2:53 pm
Google continues its pattern of social gaming-related acquisitions with the acquisition of SocialDeck. Inside Social Games has discovered a letter posted to SocialDeck's website, announcing the acquisition. The letter says : Big news! We're super excited to announce that someone found ou social games as fun as you have - in this case, that...

Microsoft Launches Bing for Mobile Android App

August 30, 2010, 2:53 pm
Microsoft is taking a step in the right mobile-searching direction with the release of their new Bing for Mobile Android application. Today Bing announced on their blog that the app was, as on right now, only available for Verizon customers and could be downloaded for free from the Verizon Android Marketplace. Even though the Verizon partnership...

Skype Launches Skype Connect for Businesses

August 30, 2010, 2:21 pm
Skype has launched Skype Connect 1.0, formerly known as Skype for SIP. This is a product that enables IP-enabled private branch exchange (PBX) or Unified Communications (UC) systems to connect to Skype. Businesses can use Skype Connect to make outbound calls from their desktop phones to landlines and mobiles worldwide and billed at Skype's...

Why the Miner Rescue Takes Months

August 30, 2010, 2:13 pm
by Mike Krumboltz The Chilean miners have been trapped 2,300 feet underground for nearly four weeks. The specific cause of the collapse isn't yet clear.. According to estimates, the 33 miners won't be rescued until sometime near Christmas, four months from now. The drilling is now underway, but many Web searchers are wondering why the process...

Microsoft Adds Food Cart Finding Layer to Bing Maps

August 30, 2010, 2:08 pm
Apparently food carts are a very big deal in Portland, Oregon. So big in fact that Microsoft has developed a new mapping layer that allows searchers to locate these carts in the Bing Maps service. This new layer is joining the ranks of other food cart finders including a maps layer from FoodCartsPortland.com on Google Maps , and Yelp's "food...

MySpace Users Can Now Sync Accounts with Facebook Profiles, Pages

August 30, 2010, 2:03 pm
MySpace has announced a new feature that lets users sync their status updates with their Facebook profiles or Pages , while also letting them share content from their MySpace page with Facebook friends. "Sync with Facebook allows users to keep their friends on Facebook up to date on everything, including: sharing songs, latest photos, fun game...

Clarifying Base Bids: Enhancing and Optimizing for Position in Microsoft Advertising adCenter

August 30, 2010, 2:03 pm
Todays post will define some optimization practices around participation in the auction environment. Its true that adCenters minimum bid is a simple $.05 cost per click (CPC) and does not fluctuate in the auction environment during seasonal or vertically-driven periods of time. That being said, the question remains: how do I ensure that Im...

Bing App Comes to Verizon Android Devices

August 30, 2010, 1:14 pm
Microsoft has announced the launch of its first Bing for Mobile Android app for Verizon customers. The app is available for download in the Android Marketplace on Verizon Android devices. The app homepage will look somewhat familiar to Bing users, as it will include the Bing image of the day with the clickable hotspots, much like the desktop...

Award-Winning Dresses, All-Digital OED, MJ's B-Day: What's the Buzz

August 30, 2010, 1:12 pm
by Claudine Zap Our top picks from the day's hottest searches. Emmy winners 2010 (Searches increased by 2,937%). Let's be honest. All we really care about is ogling the Emmy outfits. Meatball recipes (+674%). Here are some great preparation ideas from Shine. Oxford English Dictionary (+427%). The ginormous print edition may go all-digital for its...

Google and the AP Renew an Old Content Deal

August 30, 2010, 1:02 pm
Google and the Associated Press have renewed their content-licensing deal, which will enable Google to continue serving hosted AP stories to Google News readers, and possibly users of other Google services. On the Official Google News Blog, Google says : "We've extended our existing licensing agreement with the Associated Press that permits us to...

Google Earth for Android 1.1 Gets Ocean Views

August 30, 2010, 1:02 pm
Google added ocean views to its Google Earth for Android application, a move that should have greater import when tablet computers based on Android arrive en masse to tantalize folks looking to surf the Web with a larger palette. Google Earth for Android 1.1 will let users check out the aquatic landscape and terrain in Monterery Bay Canyon, where...

Google's Latest Investment: Affordable Housing

August 30, 2010, 12:47 pm
U.S. Bancorp Community Development Corporation (USBCDC), a division of U.S. Bank , announced it will manage an $86 million Low-Income Housing Tax Credit (LIHTC) fund for Google. This fund will provide a major source of funding for the construction and operation of 480 affordable rental housing units for low income families and senior citizens in...

Bing for Mobile comes to your Verizon Android

August 30, 2010, 12:42 pm
Today we are happy to announce the first official Bing for Mobile Android App available to Verizon customers. You can now download the free Bing App from your Verizon Wireless Android phones Marketplace. The app homepage features the Bing image of the day, complete with clickable hotspots that you can explore and discover related trivia. Did...

Google Pushes Chrome With Arcade Fire Experiment

August 30, 2010, 11:41 am
Music lovers and sentimental types who have been hesitant to try out Chrome now have a somewhat compelling reason to do so. Google, Arcade Fire, and director Chris Milk have teamed up to create an experience that combines one of the band's new songs with images of the viewer's childhood home and bits of video. The project is titled " The...

TweetUp, Now PostUp; Name Change Reflects Expansion into Facebook and LinkedIn

August 30, 2010, 11:11 am
Search engine meets advertising platform start-up, TweetUp , will now be known as PostUp, according to an article by Business Wire . Why, you may ask? Well because not only is it going to continue to be used in the same way it always has been, but now it will expand to include Facebook and LinkedIn. When it originally launched in April,

YouTube Gives Advertisers New Video Exclusion Options

August 30, 2010, 11:11 am
YouTube has announced new video and channel exclusions for advertisers, so they can pick specific videos and channel URLs that they don't want their ads to appear with. "Here's an example: let's say you run a vegan bakery," explains Baljeet Singh. "You want to strike a balance between good exposure for your baked goods online, while staying true...

30 Blogging Tips from 30 Bloggers

August 30, 2010, 10:47 am
Great blogging tips from 30 different bloggers with 30 different perspectives.

5 Link Building Questions That Make Me Die a Little Inside

August 30, 2010, 10:45 am
I actually enjoyed this post from Jenn - almost a SEOBS worthy post!! #1 and #3 are likely my favs - SNIP - It’s not that they are “bad” or “stupid” questions. At all. They are in many ways perfectly reasonable questions asked by intelligent, responsible people. Most of the time. Occasionally they come from asshats.

Digg Users Sure Dig Digg Competitor Reddit

August 30, 2010, 10:35 am
Digg recently launched its long-awaited redesign , making the site much more appealing to publishers, as it is now easier to push content out to Digg users. Some Digg users apparently aren't as thrilled about it. There does seem to be some issues with the new Digg, as currently Reddit, a Digg competitor, is taking up the majority of Digg's Top...

Yahoo Canada Partners With Zoocasa

August 30, 2010, 10:35 am
Canadians with an interest in real estate should now get more use out of the Yahoo homepage. Yahoo Canada has partnered with a company called Zoocasa to launch a new application that's located right by eBay- and Facebook-related apps. Zoocasa is supposed to be Canada's fastest-growing real estate site, and a statement issued by Yahoo explained,...

LinkedIn Recruiter Gets New Search Filter Features

August 30, 2010, 9:55 am
LinkedIn has launched new search filter features for LinkedIn Recruiter. The company has taken advanced search and refinement filters that have been available, and added them to some new places. "To make managing large projects and pipelines easier, you’ll now be able to search and dynamically refine any list of profiles – in...

The Definitive Guide to Image Search Optimisation

August 30, 2010, 9:33 am
Picking up the gauntlet thrown down by Bill Slawski, here's my guide to optimising your images for ranking in Google Image Search. From filenames to picture dimensions, it's all relevant.

Watch Out Twitter & Facebook, the Viagra Generation is Taking Over!

August 30, 2010, 9:25 am
If you watch a lot of TV–and TV ads– you’d think that those over 50 are interested in nothing more than popping a Viagra and making a little bowm-chicka-bowm-bowm. But, according to a new Pew study, those between the ages of 50 and 64 are getting just as excited about social networking. According to the...

TweetUp is Now PostUp, Includes Facebook, LinkedIn Updates

August 30, 2010, 9:15 am
TweetUp , a search engine/ad network that has been based on Twitter, is now changing its name to PostUp , and is adding support for both Facebook and LinkedIn. The search engine will expand to include both bios and updates posted to Facebook and LinkedIn. "Our early experience in working with members, partners, advertisers and users has led us to...

Yahoo's VP Of Social Platforms Turns To eBay

August 30, 2010, 8:59 am
Even as Facebook and Google continue to gear up for a battle for social supremacy, Yahoo's losing an important member of its social media team to a different organization. Neal Sample, the company's vice president of social platforms, is taking a job at eBay. Sample seems to have made positive impressions on most of the people he's come into...

Chatroulette Comes Back to Disappoint

August 30, 2010, 8:39 am
Last week, Chatroulette was down , displaying nothing but a blank screen and a promise of a quick return. That return didn't come so quickly, but the site is back now...somewhat. The downtime message called the previous incarnation of Chatroulette an experiment, but this version is already far less usable, particularly if you don't have a webcam...

How One Company is Finding Value in Promoted Tweets

August 30, 2010, 8:24 am
Many businesses have probably been wondering just how much Twitter's Promoted Tweets could help them if they were given the chance to participate. Promoted Tweets is still in beta, and is still limited to a set of partners. One of those partners, Zecco , has been talking about the success it has had with the program. Zecco's Michael Feser reached...

How I Broke Facebook's 'Like' Button

August 30, 2010, 7:53 am
I think I just identified a pretty major bug in Facebook's 'Like' button, which allows webmasters to write data on FB's social graph, which cannot be 'deleted' *if* they should they make a mistake when they initially implement the code into their website.

Major Check In: Foursquare in Times Square

August 30, 2010, 7:17 am
If a picture is worth a thousand words then let’s save some typing time. This is the foursquare ad that is in New York City’s Times Square. Now, it’s important to note that the reason its there is because American Eagle is footing the bill but it’s foursquare that wins big on this one (hat tip to TechCrunch). Just because...

PR Agency Settles With FTC Over Fake Reviews

August 30, 2010, 7:03 am
Just in case you were wondering there are people out there that are manipulating social media to their advantage. What, you say?! Say it ain’t so! People are always honest when it comes to trying to sell things……right? Well, of course we all know that trust is a major concern when it comes to social media and the reviews it...

Intel Pays $1.4 Billion for Infineon Wireless Solutions

August 30, 2010, 6:30 am
Intel has acquired Infineon's Wirless Solutions (WLS) business for $1.4 billion. WLS, which provides cellular platforms to global phone makers, will operate as a standalone business, and will continue to serve its existing customers. Intel says WLS will also contribute to its strategy to make connected computing ubiquitous across laptops,...

YouTube to Get Newer Movies for $5 A Piece?

August 30, 2010, 5:55 am
YouTube is reportedly in negotiations with Hollywood studios to expand its movie offering. The product of these negotiations may be much more significant than any of YouTube's previous movie offerings. Earlier this year, YouTube launched a movie service, but the deals it is hoping to get done now will be for movies that are just coming to DVD,...

Are Analytics Services Sharing Your Personal Browsing History?

August 30, 2010, 3:15 am
This post is about sharing something Jennifer Mattern recently discovered occurring on Compete.com, as well as her opinions on the ethics and defenses of it.

Chris Pirillo on SEO & Social Media @ OpenCa.mp

August 29, 2010, 7:59 am
At the OpenCa.mp conference in Dallas this weekend I was able to re-connect with Chris Pirillo of Lockergnome and the Gnomedex conference (We've interviewed each other in the past). We both jumped out of the same airplane with the Army Golden Knights last week and are also speaking today about blogs at OpenCa.mp . I caught up with Chris to talk...

Neilsen: US Search Volumn Down 16% While Bing Jumps

August 29, 2010, 7:26 am
"The number of searches conducted in the U.S. over the last year has decreased by 16% from 10.5 billion in July 2009 to 8.8 billion in July 2010. MSN/Windows Live/Bing was the only one of the top three engines to have experienced an increase in search volume a 28% increase from 0.9 billion to 1.2 billion."

Exact Long Tail Phrases in the Title are Not Ranking Well

August 29, 2010, 4:38 am
"I've notice recently that exact phrase match in the title does not seem to work well. It does work if you put quotes around the query phrase, but clearly only geeks do that."

Inside the Coming Chrome Browser - Accelerating the Graphics Processor

August 28, 2010, 8:05 pm
With capable GPUs (graphics processing units) becoming an integral part of even the smallest of devices, Google Chrome, as well as Microsoft, are developing browsers that accelerate the graphics card instead of relying on the CPU.

Facebook Gets Sued Over Like Button on Ads

August 28, 2010, 7:24 pm
There are ads that I like. Target is always kitschy and catchy. Those Mac vs PC ads are charming and I wish the Gap would go back to those great dance commercials. I really liked those. But when Facebook asks me to “like” a sidebar ad, I find that weird. Two parents in Los Angeles are finding it more than just weird....

Is 2011 The Year of the Social Media Bubble

August 28, 2010, 12:52 pm
by Eric Brown Several camps are starting to chant that 2011 may well be the year of The Social Media Bubble. I would not proclaim to be able to predict the future be any means, but it sure seems more probable than not. While having little experience predicting the future, we have had an up close and personal relationship with the real...

"Photo Memories" Tab Spotted Attached to Facebook Places

August 28, 2010, 7:57 am
It's become clear that check-ins are becoming about more than just locations. While location is obviously a big part of it, we've seen several examples of non-place "check-ins". For example, Booyah recently released product check-ins. Third parties have already begun using Facebook Places for physical items. It looks like Facebook is...

Cup of Joe: Put Your Money Where Your Mouth Is or Shut Up!

August 28, 2010, 7:40 am
On Monday, we posted a piece about Philadelphia’s new Business Privilege Tax. In short the city now wants to tax bloggers whether they are making an income with their blog or not. It appears to be another case of a misguided municipality looking to bring in new revenue streams. As expected, most bloggers are angered by this...

Cheezburger Network Offers to Buy Reddit

August 28, 2010, 7:32 am
Ben Huh, who runs the Cheezburger Network, has offered to buy Reddit. This comes after Condé Nast, which owns Reddit, rejected Prop 19 ads on the site (Facebook also rejected them). Yesterday, Reddit posted the following message: The reddit admins were just blindsided with the news that, apparently, we're not allowed to take advertising...

The Majority of Business Are Using Social Marketing, But Why?

August 27, 2010, 6:55 pm
63% of marketers are already using social media marketing while more than half of those who aren’t currently involved said they were planning on jumping in probably within the next year. But why? Extra Mile Audience Research conducted a study for PivotCon and here’s what they found out: People said they used social media...

The Top Ten U.S. Web Properties

August 27, 2010, 4:26 pm
comScore released its monthly Media Metrix top 50 revealing the top 50 U.S. web properties. Here are the top ten: 1. Google sites 2. Yahoo Sites 3. Microsoft sites 4. Facebook.com 5. AOL 6. Glam Media 7. Ask Network (IAC perhaps?) 8. Turner Network 9. Fox Interactive Media 10. Amazon Sites Google has acquired Angstro, a social startup that is said...

Google Exits Conference Due To Oracle Suit

August 27, 2010, 4:25 pm
Organizers of the JavaOne and Oracle Develop conference may be fielding more than a few emails and phone calls about refunds this afternoon.  Google, which was supposed to have a significant presence at the event, backed out today due to the lawsuit Oracle brought against it. Joshua Bloch, Google's chief Java architect, wrote on the Google...

Baskin-Robbins Launches Free Ice Cream Campaign On Facebook

August 27, 2010, 4:19 pm
Baskin-Robbins has launched a new campaign for its Facebook fans to get free scoops of ice cream. Baskin-Robbins Facebook fans can sign up for “Group Scoop” on Facebook and start their own group or joins someone else’s. Once the number of people in a “Group Scoop” reaches 31, the organizer and all 30 other members...

Microsoft Co-Founder Sues Google, AOL, eBay, Facebook, Netflix, Yahoo, Apple, Etc.

August 27, 2010, 3:40 pm
Microsoft co-founder Paul Allen has a company called Interval Licensing, and it is suing the following  eleven companies: AOL, Apple, eBay, Facebook, Google, Netflix, Office Depot, OfficeMax, Staples, Yahoo, and YouTube. The claim, filed in the U.S. District Court of the Western District of Washington, alleges that these companies have...

Google Fixes Bug That Leaves Some User Blacklisted as Spammers

August 27, 2010, 3:15 pm
Over the past few days, ending on Thursday, certain Gmail users were experiencing a problem with their accounts - specifically, having emails resent multiple times even when the communications in question were deleted. Even though Google says this bug only affected less than 2.5% of users, in a statement by the company at the end of last year it...

Google Expands "Analyze Competition" AdWords Feature

August 27, 2010, 3:13 pm
A couple months ago, Google introduced the "Analyze Competition" feature for AdWords advertisers. This can be found in the "opportunities" tab. The feature was initially only available to a small number of advertisers using the English language AdWords interface. Today, Google announced that it is expanding. Now the feature...

Google Draws New Round of Scrutiny Over ITA Deal

August 27, 2010, 3:10 pm
Even before an acquisition was announced, talks between Google and ITA software were causing a stir in the travel industry . Once Google announced its intent to acquire the company at the beginning of July for $700 million, plenty of talk about regulatory obstacles ensued. Google announced an update on the situation today. On the company' public...

Google Acquires Social Startup Angstro

August 27, 2010, 3:08 pm
A company that was founded for the specific purpose of addressing one of Google's weaknesses has now been acquired by the larger corporation.  Angstro should help Google (and whatever sort of social network it's building) distinguish between lots of results for a given name. Angstro is shutting down due to the acquisition, and Google's given...

Mars Hoax Scares Up Searches

August 27, 2010, 2:58 pm
by Mike Krumboltz There's an email making the rounds that claims that on the night of August 27 (that's tonight), the planet Mars will appear as large as the moon. Sounds sweet, but hold up. Before you invite your friends over for a rooftop viewing, we have some bad news: It's just a hoax. Web searches on " mars moon ," " two moons ," and " huge...

Google Looks to Bolster its Facebook Rival, Google Me, with Purchase of Angstro

August 27, 2010, 2:53 pm
Rohit Khare, founder of Angstro - a news site that catered to business professionals by filtering and displaying information deemed pertinent based on a user's social graph, announced on the the company's homepage yesterday that they have been purchased by Google as of yesterday. Also, according to the L.A. Times article , Khare has been hired by...

Google Looks to Bolster its Facebook Rival, Google Me, with Purchase of Angstro

August 27, 2010, 2:52 pm
Rohit Khare, founder of Angstro - a news site that catered to business professionals by filtering and displaying information deemed pertinent based on a user's social graph, announced on the the company's homepage yesterday that they have been purchased by Google as of yesterday. Also, according to the L.A. Times article , Khare has been hired by...

PPC Testing Made Easier with AdWords Campaign Experiments

August 27, 2010, 2:39 pm
by Mike Fleming If you take your PPC campaigns seriously (why wouldn't you?), you're always testing.  Always.  It's the only way to accomplish long-term growth and gain insights that will translate into all of your other marketing channels.  One problem that has been inherent since the beginning of PPC is the inability to do...

So-Called Facebook Alternative Diaspora Gets a Launch Date

August 27, 2010, 1:41 pm
You may recall that earlier this year, Facebook took a lot of heat over user privacy. While some may still not be satisfied, the company did release simplified privacy settings in response. Around that time, however, a project called Diaspora started generating a lot of hype as a potential, open alternative to Facebook as a social network....

Get Google TV or Get Terrorized by Freaky Mutant Televisions [Video]

August 27, 2010, 1:16 pm
What happens when you don't add Google TV to your television? Apparently, it turns into a freaky, one-eyed, monster that terrorizes your house, that's what! Check out these ads that are running to promote Logitech's partnership with Google TV.

Measuring Social Media Effectiveness May Have Just Gotten Easier

August 27, 2010, 1:05 pm
Everyone knows that social media provides some great opportunities for marketing, but measurement issues continue to plague businesses. You know content is being shared, but you don't know how people who its being shared with are responding to it. Are you content with your ability to measure social media effectiveness? Let us know....

How to Ensure Your Website Gets Some Action

August 27, 2010, 1:04 pm
by Stoney deGeyter When it comes to getting your visitors to take action, whether that be a sale, download, request, or call, it's your content that is going to either make it happen or leave people blowing in the wind like a sagebrush through a ghost town. If there is anything that all the years of marketing research has proven it's that...

Brent Payne of Tribune Shares Some Social Media Link Building Tips

August 27, 2010, 1:00 pm
Last week at SES San Francisco, Brent Payne, the SEO Director of the Tribune, shared some of his social media link building tips during the News Search Optimization session.Click to read the rest of this post...

Why Are People Searching Less Than They Were a Year Ago

August 27, 2010, 12:48 pm
Nielsen released its version of the U.S. search market rankings for July this week. Google is of course on top with 3 out of 5 searches (64.2%). Yahoo came in second with 14.3%, leaving Microsoft in third at 13.6%. Yahoo and Microsoft both gained in month-over-month share (2% and 4%, respectively). This is all good for Microsoft, as Bing has now...

Jumping Army Strong on Social Media & the Golden Knights

August 27, 2010, 12:29 pm
Army Strong Stories is a program to draw attention to the real life and experience of being in the Army through soldier stories communicated via media socially. Recently  Greg Swan of the Minneapolis Public Relations firm, Weber Shandwick, that is behind the Army Strong Stories campaign contacted me with a compelling opportunity to create my own...

Netflix on the Go With the New App for iPhone and iTouch

August 27, 2010, 12:23 pm
Have you been itching to make a dent in your Netflix queue, but spend too much time away from your TV or computer? Well now that will no longer be a problem! Netflix has announced their official application for the iPhone and iTouch. With this app, users can stream their favorite episodes and movies from the Netflix site directly to their device....

Successful promotion from Groupon.com and The Gap

August 27, 2010, 11:30 am
Over the past year, group buying websites have surged in both popularity and number. The weekly market share of visits to a custom category of 81 group buying websites & aggregators has increased 416% for the week ending August 21, 2010 as compared to the same week the previous year. Groupon is currently leading the group buying websites in...

What's on the hot list for back-to-school online shopping?

August 27, 2010, 11:30 am
Hi, I'm Claudia Lombana, PayPal's Shopping Specialist. It's back-to-school time and that means shopping! As students prepare to hit the books, they'll need all the latest hot items before heading back to campus. But who wants to deal with the hassle of crowded malls and discount stores? With PayPal, you can make those purchases from the comfort of...

Affiliate Fraud: Who is at Risk and What are the Solutions?

August 27, 2010, 11:24 am
In the world of affilate marketing, it can be a little overwhelming deciding which software to choose as there are so many options. Affiliate marketing, if you are not familiar with the term, is the act of using one website to drive traffic through to another. There are various examples of this marketing practice and all sorts of software choices,...

Google Makes Scheduling Improvements to Google Calendar

August 27, 2010, 11:13 am
Google is rolling out some changes to the event page in Google Calendar. The goal is to make scheduling events easier, while making the style more consistent with other Google apps. The information that is most commonly used is displayed at the top of the screen, the layout is simplified, and they've added some other features. "The old interface...

Vevo iPhone App Launches with a Bang - Over a Million Downloads in a Week

August 27, 2010, 11:13 am
Last week, Vevo launched its mobile app for the iPhone and iPod Touch. Today, the company announced that the app has already been downloaded over a million times. "Our new app for iPhone and iPod touch is a huge success! Since we debuted VEVO Mobile last week, it has ranked #1 among Free Apps and Music Apps in the iTunes store and was named iTunes...

Older Adults Embracing Twitter And Social Media

August 27, 2010, 11:11 am
Social networking use among Internet users ages 50 and older nearly doubled from 22 percent in April 2009 to 42 percent in May 2010, according to a new report from the Pew Internet & American Life Project. Social networking use among Internet users ages 50-64 grew by 88 percent over the past year, from 25 percent in April 2009 to 47 percent...

Google Reports 1 Million Calls Made in First 24 Hours

August 27, 2010, 11:06 am
Google's new voice client is already a success after just having launched earlier this week. A mere 24 hours after it's debut, Google reported via Twitter that over 1 million calls have already been placed by Gmail users in the U.S. and Canada. While Google stated that the feature would only be available in North America for now, reports are...

comScore Media Metrix Ranks Top 50 U.S. Web Properties for July 2010

August 27, 2010, 11:01 am
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly analysis of U.S. Web activity at the top online properties for July 2010 based on data from the comScore Media Metrix service. Interest in the annual World Series of Poker Tournament drove traffic to Online Gambling sites during the month as the...

YouTube Offers Up 400 Movies In The UK

August 27, 2010, 10:37 am
Depending on their tolerance for awful writing and acting, YouTube users in the UK should now be able to watch around 400 movies for free on the site. YouTube's expanded its movies section due to deals with companies like Blinkbox, Lionsgate, MGM, and Sony. Fair warning: the word "awful" was not some sort of typo. Home and Night of the Living...

Facebook Talks Questions, Lists, Mobile

August 27, 2010, 10:37 am
As usual, Facebook is making its way into a lot of headlines for a lot of reasons. While many of them have to do with legal issues , some are also based on the social network itself and other areas of innovation. As reported , the company has partnered with Y Combinator to lend some support to social-minded startups. Facebook will provide product,...

Gwyneth Paltrow's Vaca, Garmin Recall, Two Moons Hoax: What's the Buzz

August 27, 2010, 10:25 am
by Claudine Zap Our top picks from the day's hottest searches. Garmin recall (Searches increased by 675%). The GPS company is voluntarily recalling 1.25 million Nuvi devices for being possible fire hazards . Two moons august 27th (+468%). Sounds too cool to be true? It is . Gwyneth Paltrow (+459%). The actress and her family have decamped to the...

Google Beat Spotlights Weekly Search Trends

August 27, 2010, 10:01 am
Google has introduced a new video series about search called Google Beat. The series highlights search trends on Google in the U.S. Google Beat taps into both Google Trends and Google Insights for Search, as well as some additional tools to come up with a snapshot of what people are searching for. Google's Emily Wood writes : Youve probably seen...

Dell To Pick Up 3PAR For $1.8 Billion

August 27, 2010, 9:46 am
Updatre: Following the below news, HP and Dell got into a bidding war for 3PAR, but according to TechCrunch, 3PAR has accepted the latest offfer from Dell  for $27 per share in cash, or approximately $1.8 billion. Original Article: Dell announced that it is acquiring virtualized storage solutions provider 3PAR for $1.15 billion....

Find out what's hot on search with the Google Beat

August 27, 2010, 9:24 am
Every day, there are more than a billion searches for information on Google. Have you ever wondered what those searches are aboutâ€"or whether what you're searching for also happens to be on the minds of millions of others across the country? We're introducing a new way to find outâ€"a regular video series called the Google Beat that...

6 in 7 Brazilian Internet Users Watched Online Video in July

August 27, 2010, 9:12 am
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a study on online video consumption in Brazil. The study found that in July 2010 more than 35 million Brazilians watched online video, representing approximately 85 percent of the total online population. The study, which tracked the video viewing behavior of...

Facebook, Venture Firm Partner To Support Startups

August 27, 2010, 9:06 am
Social-minded startups with ties to Y Combinator, a well-known provider of seed funding, will soon get another benefit from the relationship. Last night, Facebook announced that it will provide support to the startups in a number of ways. Don't look for more money to change hands; Facebook hasn't quite decided to become a venture capital firm. ...

Yahoo Top News Site In Malaysia

August 27, 2010, 9:03 am
More than half of Malaysians online visited a news/information site in July, reaching more than 5.5 million visitors, according to a new report from comScore. Yahoo News led as the most visited site in the category reaching 1.2 million visitors, followed by the New York Times Digital with 873,000 visitors. “News sites combine both...

New Awesome Ways to Search within Current Site (Using Google)

August 27, 2010, 8:53 am
I am sure you are familiar with (and using regularly) Google's most useful search operator SITE: - that restricts search results to the domain you specify. I for one have covered multiple tips on: How to diagnose your site using Google's operators (SITE: being the main one); How to tell a penalty from non-penalty (also using SITE: operator); etc...

Google Realtime Search Now Fitted With All the Bells and Whistles

August 27, 2010, 8:12 am
Not only did Google implement real-time searching into their engine, but now they are putting a little muscle under its hood. They gave the new feature its own URL (moving it from the "updates" sidebar) and some new tools to help your search experience flow more smoothly: Geographic refinement â€" this feature lets you choose where you would...

Digg 4 is Released, But Are Users "Burying" This New Version?

August 27, 2010, 8:12 am
Digg , the user-powered social news website, has released its new version â€" Digg 4. If you are not familiar with exactly what Digg is, here's the long and short of it. Created in 2004 Digg allows users to post links to stories they find interesting to share with other members of the site. Whenever other users view these links they have the...

Google Places Removes Yelp Reviews From Search Results

August 27, 2010, 8:12 am
As of right now, Google has removed all Yelp reviews from its Places feature. Even though the local reviews website's snippets will no longer be appearing in the Google Places results, relevant results can be found in the "more about this place" section â€" which is the last section on the Places page. Evelyn Rusli from Tech Crunch conducted an...

Google's Realtime Search: WIll It Be Real Useful?

August 27, 2010, 7:42 am
Yesterday Google began its rollout of its Realtime search offering. While You could send some precious time reading my description of the service let's let the folks from Google tell you instead. The LA Times reports The idea is to give people one place to find timely information about an earthquake or other major event that just happened, said...

Google’s Realtime Search: WIll It Be Real Useful?

August 27, 2010, 7:16 am
Yesterday Google began its rollout of its Realtime search offering. While You could send some precious time reading my description of the service let’s let the folks from Google tell you instead. The LA Times reports The idea is to give people one place to find timely information about an earthquake or other major event that...

Facebook's Quest Continues With Efforts to Trademark the Word "Face"

August 27, 2010, 7:06 am
You read it right. As I noted yesterday, Facebook had become so big and so powerful that they are starting to make Microsoft like moves that make it impossible to not poke fun at them. The efforts to force sites like Teachbook, and possibly others, to stop using book in their names apparently weren't enough for Facebook . Now it appears as if they...

10 Deadly SEO Sins

August 27, 2010, 7:06 am
SEO still seems like a very foggy effort to many website owners. I still see people in the forums and blogs that seem to be stuck in search engine optimization circa 2001 by looking for directory submission services and articles "blasts" which do nothing but flood the web pages with junk. There is such a thing as good search engine marketing and...

Facebook’s Quest Continues With Efforts to Trademark the Word “Face”

August 27, 2010, 6:54 am
You read it right. As I noted yesterday, Facebook had become so big and so powerful that they are starting to make Microsoft like moves that make it impossible to not poke fun at them. The efforts to force sites like Teachbook, and possibly others, to stop using book in their names apparently weren’t enough for Facebook. Now it...

Facebook Tries To Own "Face" And "Book"

August 27, 2010, 6:37 am
As you may have read, Facebook is suing Teachbook for using the word "book" and being a competitor. To put it in Facebook's exact words, the company's Director of Policy Communications, Barry Schnitt, tells WebProNews : "The problem is not merely that they use the word "book." You'll notice that we have no complaint against Kelly Blue Book or...

Linkscape's August Update: Better Domain Authority Numbers, New Partners and More

August 27, 2010, 3:57 am
Posted by randfish Today I'm happy to announce that we've just updated Linkscape's web index (which also powers Open Site Explorer and the metrics via the mozBar ) with fresh link data. You should see some bright shiny links we've found from late July to early August in this index (e.g. our own Beginner's Guide now has lots of interesting link...

E-Commerce SEO: Making Product Pages into Great Content - Whiteboard Friday

August 27, 2010, 12:18 am
Posted by Danny Dover In this week's Whiteboard Friday, Rand Fishkin explains how to turn boring product pages into conversion-worthy product selling machines. These tips are topical (with the holiday season coming up), useful and in most cases, reletively easy to implement. View statistics for this video Embed video

In Malaysia, Yahoo! News Tops List as Most-Visited News Site, The Star Leads Among Local Brands

August 27, 2010, 12:06 am
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its July 2010 ranking of the top News/Information sites in Malaysia from its comScore Media Metrix service. The report found that more than half of Malaysians online visited a News/Information site in July 2010, reaching more than 5.5 million visitors. Yahoo!...

Bad Eggs, Tainted Meat, Stall-Outs: The Recall Recap

August 26, 2010, 10:32 pm
by Vera H-C Chan 2007 was dubbed the year of the recall â€" but that dubious honor may have been premature. Three years ago, news of melamine-tainted dog food, salmonella-harboring peanut butter, and lead-painted toys all spurred a constant and at times frantic stream of online interest . A record-setting 472 products had to be sent back to...

ShareThis Adds Social Media Analytics

August 26, 2010, 8:15 pm
The biggest problem with social media marketing is that it's hard to measure your results. You throw everything you have at Twitter and Facebook and mostly you just hope to see an upswing in traffic. To alleviate this problem, ShareThis, the social media sharing widget, is adding an analytic component that will not only measure sharing but will...

PayPal Pigskins Take Over the 40/40 Club

August 26, 2010, 7:40 pm
Hi everybody, Sam Shrauger here, VP of Global Product Strategy. On Wednesday night, I was joined by ESPN football analyst and former running back for the Steelers and Bears, Merril Hoge as the "PayPal Pigskins" took over Jay-Z's 40/40 club in NYC to celebrate our love for sports. In addition to watching the game and mingling over food and beer,

Crawler Improvements

August 26, 2010, 7:22 pm
In our continuing efforts to provide great value to our publishers, the Bing Engineering team is constantly testing new features to improve crawl efficiency. Such experiments are vital to our ability to innovate and improve our end user and publisher experience. Due to an upcoming experiment, a few sites may encounter an intermittent increase...

5 Reasons Your Brand Needs a YouTube Partner Channel

August 26, 2010, 6:59 pm
When I started working with Video Optimization and YouTube my curiosity about "added channel features", such as CSS design, caused me to seek out options for branding channels. Initially, I tried to figure out why some YouTube channels had big banners at the top while others did not. After doing some research, I discovered that YouTube channels...

American Apparel's Downfall Moves the Web

August 26, 2010, 6:06 pm
by Claudine Zap It wasn't the sexual harassment lawsuits that did it. (Settled before going to trial.) Or CEO Dov Charney walking American Apparel 's factory floors dressed in his skivvies, and nothing more. (But sometimes less.) The LA-based company that peddles cotton basics and sexually suggestive ad campaigns has gone, as the Guardian notes,...

JibJab Turns To Google Site Search

August 26, 2010, 5:01 pm
A brand that seems to make a splash at least every few months, getting its videos featured on all sorts of blogs, talk shows, and news programs, has picked Google as a search provider. As a result, Google Site Search now powers JibJab.com. Chris Poe, JibJab's engineering director, wrote a short guest post on the Official Google Enterprise Blog...

Welcome Alex and Lia!

August 26, 2010, 5:01 pm
It's proving to be an exciting summer for the site, and, in a sign of our ongoing progress, we're excited to (retroactively) announce two new members of team reddit. Starting earlier this month, we've had an intern working out of our New York office. Her name is Alex (a.k.a. cupcake1713 ), and she's a junior at Wesleyan University double majoring...

Yahoo! and Microsoft Search Alliance Teams Visit San Francisco and New York City SEMPO Events

August 26, 2010, 4:31 pm
The Yahoo! and Microsoft Search Alliance teams were recently invited to present at the Search Engine Marketing Professionals Organization (SEMPO) meetings in San Francisco (7/26) and New York City (8/2). We all enjoyed great food (loved the bacon-wrapped dates, antipasti!), wine and beer before the commencement of the content. Once we got started,...

Teachbook Says it Doesn't Know Why Facebook Wants to Impede Teaching

August 26, 2010, 4:07 pm
WebProNews reached out to both Teachbook and Facebook for comment on the suit the latter has filed against the former. So far, we've only heard back from Teachbook. In case you're not familiar with the story, Facebook is suing a company called Teachbook, which operates a social networking site for teachers, apparently because it has "book" in its...

Time for another look at TrustRank concepts

August 26, 2010, 4:01 pm
How well do you know your neighbours There is a concept that folks don't really seem to talk about as much as they once did and I think it is time we did. And that is; TrustRank . What is it? Well, essentially it is the concepts surrounding inter-linkage of different websites. If we take it to the simplest level it goes something like this;...

Time for another look at TrustRank concepts

August 26, 2010, 3:43 pm
This one has been on my mind for 6 months, finally got around to finishing it up. Exceptional content? Dunno, but damned important and over-looked. Is it from SEJ? Yea, sorry Michael... Am I also be a cheecky fella today? U bet, sleep deprivation does wonders! hee hee... But heed these words I tell ya!

Mobile Marketing at the Mall: An Interview with Sam Feuer of FastMall

August 26, 2010, 3:22 pm
The Mall of America has 4.2 million square feet of gross building space, 4.3 miles of storefront footage, 520 stores and 40 million visitors annually. Now try to remember where you parked, let alone find a bathroom when you need one. Sam Feuer, CEO of Mindsmack has the solution. It’s a smartphone app called FastMall which...

Search For Google Music Chief May Be Underway

August 26, 2010, 3:15 pm
According to Google's own people, Google Music - which might be a music download service designed to let users store songs in the cloud at some point - will launch this year.  Trouble is, the Google Music project doesn't have any sort of public leader, and Google's now supposedly trying to remedy that problem. Peter Kafka reported this...

A New Way To Measure Clicks for Shared Content

August 26, 2010, 3:14 pm
ShareThis, which reaches 400 million people a month through social media share buttons across content all over the web, has released some new metrics for measuring social media effectiveness. One of the metrics is its Audience Index, which lets publishers understand and compare their social audiences against 850,000 other sites (and soon against...

Call Phones From Gmail

August 26, 2010, 2:49 pm
Google Voice launched a 'call phones' feature this month that works within your Gmail account. Not much to say about it, except that it could make Google Apps for Business an even more attractive proposition, as they are offering international call rates (computer to phone) starting at 2 cents a minute to Japan, Britain, Germany and France....

Best Buy, Orwell and Minority Report

August 26, 2010, 2:19 pm
by Sage Lewis Best Buy wants you to tell them the moment you walk into the store. From Marketing Pilgrim: "The "shopkick" system is designed to detect and reward shoppers just for walking into a Best Buy store. In order to accomplish this feat, consumers must download an application to their smart phone. " What do you think of this? I'm...

Over a Million Calls Made from Gmail in First 24 Hours

August 26, 2010, 2:15 pm
Google announced ( via Twitter ) that over 1,000,000 people placed calls from Gmail within just 24 hours. This feature began rolling out yesterday (and as far as I can tell isn't even finished yet). "Gmail voice and video chat makes it easy to stay in touch with friends and family using your computer's microphone and speakers," says Google...

Target Launches Online Weekly Ad Deals

August 26, 2010, 2:15 pm
Retailer Target has introduced a new online weekly ad called My TargetWeekly that offers users deals. My TargetWeekly allows users to create customized views and deal alerts so they know when items they are looking for are on sale. Users can also view coupons, see top 10 deals, share via Facebook and Twitter and create their own customized mobile...

Bing Maps Integration Comes to Hotmail

August 26, 2010, 1:52 pm
Microsoft has launched some new Bing Maps integration with Hotmail. When Hotmail users create a new email message, they can insert Bing Maps data. When a user selects "Maps and Places", a task pane opens, which lets you add new locations or interact with previously defined locations. It will default to the address you have in your Windows live...

Lorenzo the Cat Wears it Well

August 26, 2010, 1:52 pm
by Mike Krumboltz Cats are known for good grooming, but few have a sense of style. Now consider Lorenzo the cat, a notable and hilarious exception. The two-year-old feline was recently profiled in an AP article due to his love of posing for the camera while wearing outfits. The cat has scored thousands of fans, including Yoko Ono and Alanis...

Kristen Bell's New Role, LiLo's Unique Look, Michael Douglas' Latest Battle: What's the Buzz

August 26, 2010, 1:29 pm
by Claudine Zap Our top picks from the day's hottest searches. Kristen Bell (Searches increased by 4,306%). The actress will co-star with "True Blood"'s Anna Paquin in "Scream 4." Online coupons (+963%). Don't even think of shopping without clipping some coupons from the Web. Balenciaga (+720%). Lindsay Lohan likes to take dresses by this designer...

Google Gives Realtime Search a Homepage

August 26, 2010, 1:05 pm
Google has given its realtime search feature its own homepage at google.com/realtime. Searches from this destination still take you to the updates section of a regular Google search. While realtime search on Google itself isn't new, there are still some new features Google has revealed along with the homepage. Product Manager Dylan Casey...

Massachusetts SEO Seminar Announcement

August 26, 2010, 12:23 pm
I am excited to announce the upcoming Boston SEO training workshop by myself Nick Stamoulis. This full day Boston SEO workshop and SEO training will be held on September 29, 2010 at our Brick Marketing training office, in Boston. This Boston SEO training and Boston SEO workshop will be taught by none other than myself, Nick Stamoulis, Brick...

Power Shoes Turn Heads on the Web

August 26, 2010, 12:17 pm
by Claudine Zap Forget about the power suit. For a bunch of young politicos, it's all about the power shoe. When Reshma Saujani , a candidate running in the New York Democratic primary , admitted to wearing a Kate Spade wedge to pound the pavement, the news inspired a stampede of searches. The three-inch, round-toe, black-patent wedge called the...

Google Realtime Search: a new home with new tools

August 26, 2010, 12:11 pm
When we first introduced our real-time search features last December, we focused on bringing relevance to the freshest information on the web. Our goal was to provide real-time content from a comprehensive set of sources, integrated right into your usual search results. Today we're making our most significant enhancements to date, giving real-time...

4 out of 5 Physicians Online Visited Health Care Professional Sites in Q1 2010

August 26, 2010, 11:59 am
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, and ImpactRx, a pharmaceutical insights company, today released the first in a series of reports from the comScore/ImpactRx Physician Behavioral Measurement™ solution, a unique digital measurement solution that measures physicians' actual online and mobile behaviors. The...

No one engine should have all that power

August 26, 2010, 11:47 am
OK, I have a question for y'all' Why do we let Google have so much power over how we produce Web content? I was reading a Search Engine Watch article where Kevin Gibbons was stressing how Google is never the "only customer." Still, at every conference (most recently, Search Engine Strategies, San Francisco,) I hear people saying that they're...

Yahoo Fights For "Search Engine" Label

August 26, 2010, 11:25 am
Yahoo's search results may now be accompanied by a "Powered by Bing" tagline, but the company remains adamant that it hasn't exited the search race.  Shashi Seth, SVP of Yahoo Search Products, protested the idea in a recent blog post. The title of the post was "Yahoo! Search will always be a Search Engine," and Seth...

The Three Phases of Culkin

August 26, 2010, 11:24 am
by Mike Krumboltz Prepare to feel very, very old. Macaulay Culkin , the actor who shot to sudden fame following his career making turn in 1990's " Home Alone ," is 30 years old today. How the heck did that happen? Like many actors who become superstars at a young age, Culkin has had his share of ups and downs in his career. Here, a quick look back...

PR Firm Settles FTC Charges Over False Reviews On iTunes

August 26, 2010, 11:18 am
A public relations firm hired by video game developers will settle Federal Trade Commission charges it engaged in deceptive advertising by having its employees post favorable reviews on iTunes on behalf of the developers and not revealing the reviews came form paid employees. “Companies, including public relations firms involved in online...

Google Responds To Pagination SEO Questions

August 26, 2010, 11:07 am
A summary of one of the most detailed discussions on the topic of pagination with a Googler and some of the brightest SEOs covering the various options.

Cisco Plans to Acquire ExtendMedia for IP Video Management

August 26, 2010, 11:01 am
Cisco announced today that it intends to acquire ExtendMedia, a content management systems provider out of Newton, Massachusetts. ExtendMedia's systems manage video content through monetization for pay media and ad-supported business models. Cisco says that with ExtendMedia, it will be able to help service providers deliver multi-screen offerings...

SES Chicago 2010 is Being Held in October!?!

August 26, 2010, 10:49 am
Now, I've known for months that SES Chicago 2010 was being moved from it's traditional slot in December to October this year, but I was surprised at SES San Francisco last week to hear an industry veteran blurt out, "SES Chicago is being held in October!?!"Click to read the rest of this post...

YouTube Learns Four More Languages

August 26, 2010, 10:43 am
It seems quite safe to say that YouTube doesn't like language barriers. This week, the site introduced support for the Croation, Filipino, Serbian, and Slovak languages, and also detailed some impressive progress it's made over the past few years. Let's first take a look at the four new languages. According to some admittedly shaky Wikipedia...

Selling SEO Services: A Consultative Approach

August 26, 2010, 10:36 am
Does the thought of selling fill you with dread? If you see yourself as a technologist, or marketer, then selling may not come easy to you. But we all need to sell something, even if it is just our opinion! If you're a consultant of any description, it comes with the territory. So it pays to know a few techniques. Luckily, sales isn't something...

HP Acquires Stratavia for Undisclosed Sum

August 26, 2010, 10:25 am
HP has acquired Stratavia , a database and application automation company out of Denver. HP says the addition of Stratavia will help strengthen its software and solutions portfolio, adding deployment, configuration, and management solutions for enterprise databases, middleware, and packaged applications. HP's goal is to simplify app deployment and...

PayPal Responds to iTunes Scam Issues

August 26, 2010, 9:49 am
The other day, reports surfaced of scammers running up iTunes users' tabs through PayPal. Apple said there was no vulnerability in its system, and some blamed users for being gullible and falling for phishing scams. PayPal had said that it would reimburse people for unauthorized charges, but now the company has put up a blog post responding to the...

Netflix Launches App For iPhone And iPod Touch

August 26, 2010, 9:14 am
Netflix has launched its free app for iPhone and iPod touch, allowing members to instantly watch TV episodes and movies streamed to their devices. The Netflix App for iPhone and iPod touch is available on Wi-Fi and 3G networks. Content is organized based on a members personal preference, popular genres, new arrivals and individual instant queues....

Facebook Sues Teacher Resource for Using the Word "Book"

August 26, 2010, 9:14 am
Facebook is suing a company called Teachbook , which operates a social networking site for teachers, apparently because it has "book" in its name and "competes" with Facebook. Teachbook is described as "a professional community for teachers". Sounds like a threat to Facebook's existence doesn't it? Do you think Facebook should be suing Teachbook?...

Google Makes Slide Founder VP Of Engineering

August 26, 2010, 9:14 am
Immediately following Google's acquisition of Slide, it was unclear whether or not founder Max Levchin would join the search giant. Now the matter's been resolved in a decisive manner, as Google's confirmed that Levchin will in fact be a vice president of engineering. Google had 21,805 fulltime employees as of June 30th, and just ten other people...

The 4 Hardest Things About Conversion Optimization For Local Search

August 26, 2010, 8:49 am
As I was perusing through some updates on twitter the other day I came across an Alan Bleiweiss article entitled CONVERSION OPTIMIZATION IS THE NEW BLACK .  Now, not only did the article have an extremely catchy and trend-a-rific title, but Alan really hit the nail on head by explaining (and I paraphrase and twist) that in the early days of SEO...

The Three Key Elements of Irresistible Email Subject Lines

August 26, 2010, 8:26 am
Email is back. Despite repeated proclamations of its extinction, rumors of the death of email marketing have been greatly exaggerated " especially since email and social media are a powerful combination. You might not reach the average college freshman , but for slightly older types (you know, the ones with the money), email is still the way to go...

Search Conferences Getting Mobilized

August 26, 2010, 8:26 am
Mobile in recent years has been a sort of side panel at search marketing conferences but here in mid 2010 I feel for the first time it has been truly welcomed as a full fledged participant. I just completed a short week of bi-coastal search conferences, Affiliate Summit East in New York City & SES in San Francisco, speaking on mobile search as...

6 Ultimate On-Page Search Engine Optimization Tips

August 26, 2010, 8:26 am
These on-page search engine optimization tips will assist you in setting up your pages with the appropriate title and meta tags, headers, text elements and alt attributes. 1. Title Tag The Title tag is used to define the title of a web page, with the Title tag placed between the and tags in the html of the page. Search engines will recognize the...

Google Street View Car Searched by Paris Regulators Over Data Collection

August 26, 2010, 8:06 am
"A car used by Google Inc. to collect data for its Street View mapping service was stopped and searched yesterday near Paris, less than a week after Frances privacy regulator criticized the programs resumption."

Video Interview: Dave Roth of Yahoo

August 26, 2010, 7:51 am
Dave Roth works as Director of Search Marketing at Yahoo. That means Dave is a Search Engine Marketer that works for a search engine. I've known Dave for several years and we finally decided to do a video interview. Watch the interview below to learn what a search marketer that works for a search engine does, especially the challenges and...

Google Launches Dedicated Realtime Search

August 26, 2010, 7:30 am
There's now a dedicated URL for Google's experiment with Realtime Search... with new tools and options to bring more search value.

Attention Internet Folks: Facebook Apparently Owns the Word "Book"

August 26, 2010, 7:16 am
In the category of "Why should this even surprise anyone?", Facebook is working hard to shut down any social networking service that is incorporating the word "book" into their name. Over at Wired magazine's Threat Level blog it reports on a small start-up called Teachbook that is either delusional or just milking as much publicity as they can out...

Attention Internet Folks: Facebook Apparently Owns the Word “Book”

August 26, 2010, 7:12 am
In the category of “Why should this even surprise anyone?”, Facebook is working hard to shut down any social networking service that is incorporating the word “book” into their name. Over at Wired magazine’s Threat Level blog it reports on a small start-up called Teachbook that is either delusional or just milking as...

Why Stop at the Web? Facebook to Take Over the World?

August 26, 2010, 6:48 am
With its Open Graph announcement at F8 earlier this year, Facebook appeared to be launching an initiative to take over the web. It's been pretty successful so far. You'd be hard pressed to name five mainstream sites that don't have some kind of Facebook integration, whether that be the ability to log in with Facebook or a simple like or share...

Yelp Wins: Less Search Visibility

August 26, 2010, 6:30 am
It looks like Yelp may have gotten its wish - for Google not to use its data for Place Pages. It is still unclear to me how less search engine visibility is a good thing , but, Google Place Pages appear to have eliminated Yelp. This was first spotted by TechCrunch, and is as of yet unconfirmed, but doing various searches (including one I did for a...

Google and Yelp: Can't You Guys Just Get Along?

August 26, 2010, 6:01 am
If you were characterize the relationship between Google and Yelp these days it would have to occur on a sliding scale that runs between contentious and bearable. Let's face it, they don't get along well and each new event in the relationship adds some more drama. Yelp has rebuffed a Google attempt to buy the service at the end of last year and...

Google and Yelp: Can’t You Guys Just Get Along?

August 26, 2010, 5:49 am
If you were characterize the relationship between Google and Yelp these days it would have to occur on a sliding scale that runs between contentious and bearable. Let’s face it, they don’t get along well and each new event in the relationship adds some more drama. Yelp has rebuffed a Google attempt to buy the service at the...

How we made an extra £14 million a year for a travel company

August 26, 2010, 5:26 am
Sunshine.co.uk are a UK-based travel agency offering cheap holidays. Within six months of working with Conversion Rate Experts, their conversion rate almost doubled. Read how they did it here...

Males Driving Europe's Summer of Mobile Love

August 26, 2010, 3:19 am
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from its comScore MobiLens service showing that young adult males factor prominently in the increase in Europeans accessing dating sites on their mobile phones. Of the nearly 11 million users accessing mobile dating services each month, 22 percent are males...

Turning Technical Mistakes into Human Relations

August 26, 2010, 3:00 am
Sometimes things just break. In this day and age, servers crash, websites are hacked, and new programs go haywire. At its worst, hackers can get access to private client information. It is moments like these when a company is truly tested. So many try to cover up mistakes, sweep them under the rug, or just pretend they did not happen at all. This...

Bing Search Engine Positioning Ideas

August 26, 2010, 12:14 am
Websites do not typically just rank for the sake of ranking, especially if they are a new website in the search space. The Bing Webmaster blog gives some sound pieces of advice to keep your website running like a well oiled machine and keep you rankings climbing. "Check to see if your site employs a robots.txt file. If so, confirm that the...

Dear Google: Big Brands Aren't Enough

August 25, 2010, 9:37 pm
Posted by Dr. Pete Google's recent brand update has gotten a lot of buzz this past week. Previously, the best a single domain could hope for was one listing in the SERPs with possibly 1-2 indented listings. Now, a large brand can completely dominate the top 10 with a single website. Let's look at the case many people have been citing a search for...

Is Daily Radar Gone For Good?

August 25, 2010, 9:12 pm
A few minutes ago, I pointed by my browser to the Daily Radar Blips sites with the intention of dropping a link to my last post here on Marketing Pilgrim. This is what I found: Apparently Future US, the parent company of Daily Radar, has pulled the plug on the entire network including BallHype, ShowHype and my beloved TVBlips. Seriously? Just like...

Enjoy YouTube in Croatian, Filipino, Serbian and Slovak

August 25, 2010, 9:12 pm
Starting today, you can experience YouTube in four new languages: Croatian, Filipino, Serbian and Slovak. This brings the grand total of languages we support to 28, a nearly 50% increase since the beginning of 2010. (And remember: by selecting automated captions on a video, you can experience that video in over 50 languages.) Take a look at the...

PayPal and iTunes in the News

August 25, 2010, 6:25 pm
I'm Michael Barrett, chief information security officer of PayPal. There has been a lot of recent news coverage about unauthorized payments to iTunes, and some of our customers are concerned about the safety of their PayPal accounts. We've looked into this extensively, and want to assure you that: 1) the PayPal system itself has not been...

Creative Inspiration: Hyundai Uncensored and Halo's Robot Arm

August 25, 2010, 6:20 pm
Customer interaction is the key behind two new marketing campaigns that hit the web this past week, Hyundai "Uncensored" and Halo's Robotic Arm. Let's take a closer look and see if we can get inspired for a campaign of our own. Hyundai's "Uncensored" campaign has gained the interest of both consumers and the media . The idea behind it was to...

Creative Inspiration: Hyundai Uncensored and Halo’s Robot Arm

August 25, 2010, 6:07 pm
Customer interaction is the key behind two new marketing campaigns that hit the web this past week, Hyundai “Uncensored” and Halo’s Robotic Arm. Let’s take a closer look and see if we can get inspired for a campaign of our own. Hyundai’s “Uncensored” campaign has gained the interest of both consumers...

SEO content marketing roundup, week ending August 25th

August 25, 2010, 5:50 pm
After last week's super-social SES San Francisco summit, it's no surprise that the latest and greatest SEO copywriting news and links have turned a bit inward and introspective in their content. But before we get into the emotion and psychology behind SEO and content marketing, let's pause and celebrate the success of this blog, noted by Hubspot...

Digital Image: Looking After Your Online Reputation

August 25, 2010, 5:19 pm
In 1997 I had my first lesson in, If You Put Something On The Internet, Random Strangers Will Find You. To give you a bit of perspective about 1997, there was no such thing as paid search marketing, DVDs were considered high tech, and The Spice Girls had the UKs Christmas number one single with Too Much . It was a dark time. One night, I logged on...

Facebook Vows To Improve Chat Feature

August 25, 2010, 4:49 pm
The social network that acts as an online home to more than 500 million people intends to do a better job of letting them communicate with one another in the future. This afternoon, Facebook mentioned some ways in which it's improved its Chat feature and promised that further upgrades are on the way. Without getting into any technical details,...

Apple Bringing 99 Cent TV Show Rental Service to Fend Off Competition

August 25, 2010, 4:44 pm
Companies like Hulu and Netflix are pretty steep competition for Apple in the online video services arena. As of right now iTunes users must purchase TV episodes to watch them; prices can be anywhere from 99 cents to upwards of $2.99 per episode.

Apple Bringing 99 Cent TV Show Rental Service to Fend Off Competition

August 25, 2010, 4:39 pm
Companies like Hulu and Netflix are pretty steep competition for Apple in the online video services arena. As of right now iTunes users must purchase TV episodes to watch them; prices can be anywhere from 99 cents to upwards of $2.99 per episode.

Topsy Lets Us Reminisce on Our Tweets Past'Kind Of

August 25, 2010, 4:39 pm
If you have ever tried to search on Twitter you know that it is pretty frustrating. The search results don't go back very far at all, only about a week. Twitter isn't very concerned at the moment, however, with creating a search interface that helps you travel back in time - they have more pressing things to worry about. In October of 2009 Bing...

Reported Security Vulnerabilities Reach Record Highs in 2010

August 25, 2010, 4:34 pm
According to a new report from IBM, vulnerability exposures reached record levels in the first half of the year. This info comes courtesy of IBM's X-Force 2-1- Mid-Year Trend and Risk Report . Over 4,300 new vulnerabilities were documented by IBM's R&D team during this time period. This is a 36% increase from the same period last year. 55% of the...

Google Voice Marketing Campaign: High-tech and Old School All At Once

August 25, 2010, 4:19 pm
This will be my third post about Google's new VoIP service today, so I guess that means they are doing their jobs over their in California. Their promotional product for this feature is an eye-catching one: phone booths. Not just your ordinary run of the mill old phone booth either; these are the bright red, UK-style phone booths, or "telephone...

Recommended Passenger Perk: Airline Pillow Fight

August 25, 2010, 4:03 pm
by Vera H-C Chan Still making the rounds: Notwithstanding all the attention on JetBlue stewards gone wild , a joyous little incident aboard a June 28 Lufthansa flight LH687 has so far pulled in a million or so viewers. Just in the past 7 days, searches for " airline pillow fight " lofted up another 723% on Yahoo!. Who says you don't get anything...

World's Biggest Movie Buff Dies at 65

August 25, 2010, 4:03 pm
by Mike Krumboltz You've probably never heard of Gwilym Hughes, but he held one of the coolest, most enviable records of all time. The Welshman, who recently died at age 65, had watched over 28,000 movies (a world record, according to Guinness) during the course of his life. The BBC hosts a buzzy article on the world's ultimate movie buff. The...

Inside the Google Phonebooth, Apple Refuses to Show "Green" Rank

August 25, 2010, 3:58 pm
Today seems to be redesign day. Digg began rolling out its new redesign to all users ( follow us here ). MySpace introduced a redesign to profiles . In addition to these, UStream unveiled its own redesign with changes to the homepage as well as the dashboard. Guardian reports that Apple has refused to allow its iPhone to be included in the UK's...

New Digg Rolls Out to Mainstream [Updated with Walkthrough Video]

August 25, 2010, 3:55 pm
Yesterday, Digg gave publishers (including WebProNews) thousands of invitations to extend to their readers for the new version of Digg. Now today, Digg has begun rolling out the new version of the site to the mainstream. Digg founder Kevin Rose announced today (via Twitter) that they're going forward with the launch: Launch day!, Digg v4...

Google Loses Games Advocate After Four Months

August 25, 2010, 3:23 pm
It's widely accepted that Google is one of the world's best employers, and every open position is fought over by a multitude of applicants. However, a man who was supposed to help bridge the gap between Google and the gaming industry has left after only about four months on the job. Mark DeLoura held the title "Developer Advocate, Games," and he...

Boxee Gets a Whole Lot of Indie Films

August 25, 2010, 3:08 pm
Boxee announced today that it is adding the foundations of a movie library to go along with its existing TV show library. Boxee is tapping EZTakes, Indie Movies Online, MUBI and Openfilm to add thousands of movies to its offerings. Most of the movies in the library will be free and ad-supported, Boxee says. "The Movie Library makes it easy to...

Google Voice and Chat in Gmail is a Go

August 25, 2010, 2:48 pm
Early today I made a post about Google testing out a web-based telephone feature that would allow you to make calls straight from the Gmail interface. Well, according to Google's Official Blog that application is a go - starting today! With Google Chat and Video you can now make and receive phone calls right from your Gmail contacts list. Google...

Digg Version 4

August 25, 2010, 2:38 pm
Hey everyone,

MySpace Cleans Up its Profiles

August 25, 2010, 2:17 pm
MySpace has introduced new profiles for users, musicians, and celebrities. The goal, was to "clean things up", so MySpace is offering a newly designed MySpace profile and a theme gallery. "The new profiles offer clean and easy-to-use navigation and simplified organization of content, including a consistent theme throughout profile subpages...

Facebook Users Become Fans Of Brands For Discounts And Promotions

August 25, 2010, 1:52 pm
Nearly 40 percent (39%) of Facebook users who become fans of a brand do so to show their support of a company to their friends, according to new study by ExactTarget. Consumers use Facebook to interact with friends, be entertained and express themselves through their public affiliation with brands - factors that combine to create a potent viral...

The New Digg Begins Rolling Out to Mainstream

August 25, 2010, 1:37 pm
Yesterday, Digg gave publishers (including WebProNews) thousands of invitations to extend to their readers for the new version of Digg. Now today, Digg has begun rolling out the new version of the site to the mainstream. Digg founder Kevin Rose announced today (via Twitter) that they're going forward with the launch: Launch day!, Digg v4 here we...

How To Secure Wordpress Against Disasters & Being Hacked

August 25, 2010, 1:34 pm
Here @Alysson talks about necessary steps you need to take to protect your  WordPress blog being hacked.  She shares very insightful 'how tos' on ways to implement your sites security.

Americans Searching 16% Less Than They Were a Year Ago

August 25, 2010, 1:22 pm
Nielsen released its version of the U.S. search market rankings for July today. Google is of course on top with 3 out of 5 searches (64.2%). Yahoo came in second with 14.3%, leaving Microsoft in third at 13.6%. Yahoo and Microsoft both gained in month-over-month share (2% and 4%, respectively). This is all good for Microsoft, as Bing has now...

Facebook's Worth, Jimmy Carter's Rescue Mission, Woody Allen's NYC Diss: What's the Buzz

August 25, 2010, 1:07 pm
by Claudine Zap Our top picks from the day's hottest searches. Mark Zuckerberg (Searches increased by 933%). The CEO of Facebook must feel good about the most recent valuation of his company at $33.7 billion . Ansel Adams (+887%). Representatives of the photographer are suing a California man over what they're calling a $200 million scam. Jimmy...

Make and Receive Phone Calls from Gmail

August 25, 2010, 12:31 pm
Earlier, it was reported that Google was testing a feature that would let you make and receive phone calls from within Gmail. It turns out, this wasn't just a test. Google has now officially announced that this is indeed a feature of Gmail. It is being rolled out in the U.S. starting today. "Gmail voice and video chat makes it easy to stay in...

Fast Segments with Analytics Intelligence

August 25, 2010, 12:01 pm
Did you know that there's a quick way to create advanced segments from automatic alerts? This is one of those "I can't believe how powerful this is and yet so easy to do" features. Let me illustrate with an example from the Google Store site. A few months ago, on February 5, the Google Store received a surge of traffic from TechCrunch.com. We...

Facebook Overtakes Orkut As Most Popular Social Network in India

August 25, 2010, 11:56 am
Facebook is now the most popular social network in India, having overtaken Orkut for the first time ever. The latest comScore figures show that Facebook has grown by 179% in the past year, and boasted 20.9 million visitors in July. Orkut, Google's own social network, has until now held the top spot in the country, however only saw its users...

Emmy: The People's Choice

August 25, 2010, 11:46 am
by Vera H-C Chan Ah, that flighty winged lady known as Emmy. Every year, she acknowledges some absolute musts (outgoing "Lost" and Tony Shalhoub of "Monk"), and then blithely ignores others. Does Emmy hold some kind of grudge against David Simon " no nod for "Treme," following years of injustice against "The Wire"? Does she disapprove of Katey...

Infographic Case Study: How We Got a Link from CNN, Drove Loads of Trafffic w/ Infographics

August 25, 2010, 11:36 am
An in-depth case study on how WordStream leveraged infographics to build links from highly authoritative sites while generating enormous traffic (and even some leads and sales!) via social media.

HOW TO : Choose SEO Web Hosting - Definitive Guide

August 25, 2010, 11:26 am
Choosing a reliable and SEO-friendly web hosting service is one of the very first and most important steps in your website development and marketing process. No matter how "cliche" it may sound, your website hosting is literally the foundation of its success.

SEO Vendor Credibility Tips

August 25, 2010, 11:26 am
You don't have to look far to find a website that provides some sort of search engine marketing services but to find one that really understands what they are doing is a whole other story. When you first start the task of trying to find a partner to team up with to help you with your marketing it could take some time to really find one that meshes...

Google Social Network Lets Users Keep Conversations Separate

August 25, 2010, 10:55 am
Google has launched some new features for its Orkut social network, which is popular in Brazil and India, though it has been trumped by Facebook in India according to new comScore data. Some believe the new features may represent some general social media thinking on Google's part, which could potentially make an appearance in Google's rumored "...

Google Finance, Now in a More Mobile-Friendly Form

August 25, 2010, 10:55 am
As of Monday , Google launched their new mobile-friendly version of Google Finance for iPhone and Android. While it's original form wasn't terrible, this new compact and sleeker layout will make it easier for users to access their financial information on the go. They are "catching up to Yahoo Finance, which has been mobile browser friendly for a...

Bango: Android Web Browsing Up 400%

August 25, 2010, 10:40 am
U.S.-based Android users are an active (and likely multiplying) bunch, according to new data from a mobile payment specialist called Bango. The company's determined that, between the first and second quarters, the volume of Web browsing conducted on Android devices increased by a whopping 400 percent. The organization that many people see as...

New Emphasis: Voting Patterns and Unexceptional Content

August 25, 2010, 10:33 am
Please read the latest post on our Sphinn blog about a new emphasis on enforcing existing guidelines, and asking Sphinn users to be more careful about the content that gets submitted, shared, and voted up. I'll try to keep an eye on comments during the day (Editors will, too) for any questions.

Motorola Buys 280 North to Foster Android Growth

August 25, 2010, 10:20 am
While no official announcement has been made by either party, Motorola has reportedly acquired 280 North, a startup known for developing the Cappuccino programming language. TechCrunch claims to have confirmed the acquisition, and has heard that the price is around $20 million, though this is not confirmed. Michael Arrington shares this quote from...

Google Tests Out Voice Calling In Gmail

August 25, 2010, 10:10 am
CNET has reported that Google is currently testing out a web-based calling feature that will launch straight from Google Chat. Unlike Google Voice, which allows users to transcribe voicemails into emails and call multiple lines from one phone number, this would be a VoIP (Voice over Internet Protocol) feature; allowing users to make and receive...

Yahoo Becomes the Costco of Search Engines

August 25, 2010, 10:00 am
I was all set to post a simple announcement that Yahoo had officially flicked the switch and changed its search results to Bing's. I had no plans to give Yahoo a hard time. Give it a break, I told myself. Let it prove to the world that it's not bailing on search. Then I read Shashi Seth's rebuttal to'well, no one in particular. I've heard some...

The Death of SEO

August 25, 2010, 9:48 am
Our newest author, Barry Adams, had an interesting first post where he see's the future of the internet in 'appification' and believes that our future, SEOs that is, will be changed far and wide from what we know today. Me? Believe it or not I am not much of a gadget geeek, so I have my doubts. An interesting suposition none-the-less. Give it a...

Twitter's Promoted Tweets: 300% More Engaging Than Normal Tweets

August 25, 2010, 9:45 am
How much benefit do you get from being part of Twitter's limited test of Promoted Tweets ? Well, according to one of the participants, Zecco, life is pretty good at the top of the Twitter Search results! Over the past two months, Zecco sampled 50 Promoted Tweets and measured their effectiveness. In comparison to regular Tweets, Zecco saw an...

Using Pot Leaf in Ads? Facebook Says You Can't-abis

August 25, 2010, 9:45 am
Facebook has taken a stand on just what you can or cannot show in an ad on the social media service. Of course, their decision came a week after said ad was running. As a result, st least a short while it was OK for Facebook to take the money of the Just Say Now organization before it extinguished the campaign. The LA Times reports Pot leaves are...

Using Pot Leaf in Ads? Facebook Says You Can’t-abis

August 25, 2010, 9:40 am
Facebook has taken a stand on just what you can or cannot show in an ad on the social media service. Of course, their decision came a week after said ad was running. As a result, st least a short while it was OK for Facebook to take the money of the Just Say Now organization before it extinguished the campaign. The LA Times...

How To Write Eye-Catching Headlines that Transform Browsers into Buyers

August 25, 2010, 9:29 am
If you want your headlines to make readers stop in their tracks, pay attention to every word of your copy, and click that "Add to Cart" button without a second thought, you need to master the "headline reading psychology" of your soon-to-be customers. Once you understand why magnetic headlines pull readers in, you'll know how to do it for your own...

Amazon Selling Kindles Like Hotcakes, Shipping Early

August 25, 2010, 9:29 am
Amazon has announced that more new generation Kindles were ordered in the first four weeks of availability than in the same timeframe for any other Kindle launch. Additionally, in those four weeks, customers ordered more Kindles on Amazon.com and Amazon.co.uk combined than any other product. That makes Kindle the bestselling product across all...

Writing Good Copy: Let Keywords Be Your Guide

August 25, 2010, 9:29 am
Whenever I'm starting a new SEO campaign, I always begin with a heart dose of Keyword Research . Well before you touch any Meta data or link building, you need to know what keywords you're website is going for. This is hardly a new concept, as many SEO pros will tell you that starting a campaign with Keyword Research is a "Best Practice". But many...

Twitter’s Promoted Tweets: 300% More Engaging Than Normal Tweets

August 25, 2010, 9:28 am
How much benefit do you get from being part of Twitter’s limited test of Promoted Tweets? Well, according to one of the participants, Zecco, life is pretty good at the top of the Twitter Search results! Over the past two months, Zecco sampled 50 Promoted Tweets and measured their effectiveness. In comparison to regular...

Google Helping Slimeballs Profit from Golfer’s Death

August 25, 2010, 9:19 am
Terrible story about people who are taking advantage of an expired domain and Google to profit from the name and death of a young female golfer.

Apple Set To Offer 99-Cent TV Show Rentals

August 25, 2010, 9:14 am
Apple is reportedly in talks with News Corps Fox, CBS, NBC Universal and Walt Disney to allow iTunes users to rent TV shows for 99 cents. Under the deal, according to Bloomberg , episodes would be available to rent 24 hours after they air, would be commercial free and available to iTunes users for 48 hours. The content deals would strengthen...

Yahoo! Search will always be a Search Engine

August 25, 2010, 9:14 am
I've heard some innuendo that with Yahoo! Search transitioning certain back-end functions to Microsoft, we are no longer a "search engine." I find these comments amusing, but a little irresponsible. What it comes down to is that the search industry is not widely understood, so I'd like to take this opportunity to draw a few comparisons with other...

Murders Organized Using Facebook

August 25, 2010, 8:59 am
From time to time, we get a reminder of the true power of social media, and the fact that sometimes that power is used by evildoers. The latest example comes a CNN report about a Facebook "hit list". According to CNN's Arthur Brice, three teenagers in Columbia, who were on a 69-name hit list posted on Facebook, have been murdered in the past ten...

Facebook Tops Orkut In India

August 25, 2010, 8:59 am
For a long time, Orkut has been the one bright spot in Google's social media stable; it's been the sole product that became really popular in some markets, even as everything else struggled to gain users (and/or not get the axe). Only new stats indicate that Facebook's beaten Orkut in India, which represented one of its two strongholds. According...

Opinion Crawl Tracks and Semantically Analyzes Sentiment on Twitter and News

August 25, 2010, 8:44 am
I have reviewed several tools to analyze sentiment : their methods varied from manual sentiment setting to textual analysis, emoticons and symbols. Today we are looking at a semantic sentiment analyze r: Opinion Crawl which uses SenseBot (we have mentioned previously ) as the semantic analysis engine. Opinion crawl has two large section we'll...

How Just Noticeable Difference Theory Impacts Your Blogging

August 25, 2010, 8:44 am
Just noticeable difference (JND) describes the marginal difference in a stimulus (compared to a similar stimulus) needed for that difference to be perceived. Also mathematically represented as: That's a freight train of earth-shatteringness, right? In blogging lingo, it means you can't just be different from other blogs. You have to be...

3 Golden Business Rules for Social Media Engagement

August 25, 2010, 8:24 am
If you're doing social media for your business, there's nothing better than to do it right. Many companies partake in this "shiny toy syndrome" and do it all without a plan or strategy in place. Worse, many don't really understand what to do once they start. They hear about tools, put forth a miserable effort, and are either too busy or just lazy....

Google Reportedly Testing Voice Calling from Gmail

August 25, 2010, 8:13 am
Google is reportedly testing a new voice calling service that would reside in Gmail on the desktop. Tom Krazit at CNET says the service is launched from the Google Chat window within Gmail, and allows users to place and receive calls from within their contacts. "Google has been edging in this direction for some time," he writes. "Google Talk was...

Google universal ranking factors: an overview of resources

August 25, 2010, 7:51 am
A great collection of resources and links for all types of Google Universal Search ranking factors, from video to news, from blogsearch to maps. Assembled by Jeroen van Eck from State of Search.

62 Queries for Writing Ultimate Guides that Build Links, Leads and Legacy

August 25, 2010, 6:53 am
This content series builds high-trust links because of its thoroughness, emphasis on utility and the inclusion of "info-swag" such as free tools, checklists and widgets.

How Many Companies Has Google Bought?

August 25, 2010, 6:53 am
One of the best ways to track Google's strategies is through visualizing & analyzing their acquisitions. Which is what the following image helps you do.

SES San Francisco 2010 Wrap-Up

August 25, 2010, 6:32 am
QR code on the side of a building? Geek cool. Last week the West Coast Search Engine Strategies conference moved from San Jose back to its roots in San Francisco. It was a well attended show (5,000+ in 2009 vs. 6,000 in 2010 registrations), despite the illusion created by the voluminous Moscone. As part of Connected Marketing Week, SES included a...

Google Launches Google Finance Android and iPhone Editions

August 25, 2010, 6:17 am
Google has launched a new mobile version of Google Finance for Android and iPhone. This offers nearly all the same features and functionality as the desktop version. "Here on the Google Finance team, we're always looking for new ways to help you access the finance data, charts, and reports that you need in the blink of an eye," says product...

Google Finance Gets Mobile Makeover

August 25, 2010, 6:02 am
Each time I find out about how Google is making strides in turning many of their popular services into a usable mobile form I am reminded of just how far mobile has to go. Honestly, I am naïve enough to think that a company like Google would already have done something long ago with an important feature like Google Finance to make it a mobile...

Opera Enters Agreement With Telenor for Co-Branded Browsers

August 25, 2010, 5:57 am
Opera has announced a non-exclusive agreement with the Telenor Group , aimed at stimulating growth of mobile Internet services across Telenor's business units. As part of the agreement, Opera and any of Telenor's business units may develop a co-branded version of Opera Mini that is adapted to the local operator. "Telenor has a vision to provide...

Think Visibility 2010 - Microsoft Advertising Speaking on Social Media and Community

August 25, 2010, 5:47 am
Not long to go now before I catch a train up to Leeds in Yorkshire for the 2010 Think Visibility conference. The event on Saturday 4th September is organised by Dom Hodgson . Its is a melting pot of ideas and expertise from all over the country, but focuses on folks who dont always have the wherewithal to travel down to London for insight, tips,...

Best Countries to Immigrate to for Webmasters/Site Owners

August 25, 2010, 4:38 am
Where is a good place to setup shop?

Enhanced CPC – a Clever New Google Tool, or Just the Lazy Way to Manage Your Bids?

August 25, 2010, 4:11 am
Enhanced CPC - all sounds good, but will this tool really make that much of a difference? What’s the difference between this and Conversion Optimiser, which also promises to boost your ROI with an easy-to-use bidding tool?

Gap Deal Blitz's Groupon Servers

August 25, 2010, 2:55 am
Last week, Groupon members got a great deal, $50 worth of clothing at The Gap for only $25. More than 440,000 subscribers took advantage of the deal and they did it so quickly, they temporarily stalled the servers at the popular new deal site. Part of the reason for the huge influx was that it wasn't just Groupon members who were clicking. Shortly...

Gap Deal Blitz’s Groupon Servers

August 25, 2010, 2:41 am
Last week, Groupon members got a great deal, $50 worth of clothing at The Gap for only $25. More than 440,000 subscribers took advantage of the deal and they did it so quickly, they temporarily stalled the servers at the popular new deal site. Part of the reason for the huge influx was that it wasn’t just Groupon members who...

5 Actionable Takeaways from SES San Francisco 2010

August 25, 2010, 2:40 am
Posted by jennita Last week I covered SES San Francisco for SEOmoz. Every time I attend a conference, I try to go to sessions that will have information I can bring back to the community. Sometimes I look for sessions that aim to answer questions we see a lot in Q & A or that I notice popping up in comments on the blog. Either way, my focus is...

Facebook Captures Top Spot among Social Networking Sites in India

August 25, 2010, 12:54 am
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a report on traffic to Social Networking sites in India, revealing that Facebook.com grabbed the number one ranking in the category for the first time in July with 20.9 million visitors, up 179 percent versus year ago.

Search Engine Rankings and Branding Go Hand in Hand

August 25, 2010, 12:13 am
There are two different outcomes that many websites or businesses strive for when they market themselves online but which is more important: achieving higher search engine rankings or really building out your business brand in the online space? Both are important and crucial for success online but which do you prefer? Since the spawn of the search...

Prius Brings the Noise

August 24, 2010, 7:57 pm
by Mike Krumboltz The Toyota Prius is making some noise, literally. The hybrid car that's eerily silent at slow speeds is adding a bizarre option: A noise-making gadget that will sound like a motor. A reasonable person might ask why would anyone want to pay $149 for something that just makes noise. According to a buzzy article from CNN Money , the...

To App or Not to App: The Mobile Dilemma

August 24, 2010, 7:42 pm
There's a lot of buzz around mobile apps these days, and for good reason. You can do some pretty amazing things with these native programs, like access nutritional information for chain restaurant menus or get the title of a song playing at the coffee shop simply by holding your phone up to the speaker. The substantial advantage that mobile apps...

Twitter Troubles Rock the Web

August 24, 2010, 7:27 pm
by Claudine Zap Maybe the microblogging site Twitter should be renamed "Trouble." From Twitter addicted football players to merry pranksters misrepresenting companies or countries, what happens on Twitter is making its way into the real world " and causing a mess. Here, your social media mistake roundup. Spoiler alert: Chad's in trouble Football...

Local Online Ad Spending Continues to Rise

August 24, 2010, 7:14 pm
Local online ad spending is climbing faster than expected with sales reaching a number in 2011 that was originally predicted for 2012. According to a study by Borrell Associates, which was reported on by PaidContent, online ad spending is likely to rise 18% next year rising to $16.1 billion dollars. Ad spending overall is expected...

Ad Relevance Improvement Follow Up: adidxbot Crawl Rate Increase NOT Across the Board

August 24, 2010, 6:46 pm
Let me start off by saying I apologize for any confusion or concern yesterdays post about a temporary increase in the adidxbot crawl rates may have caused. There was a miscommunication that resulted in some key information being left out of the.

6 Ways to Replace Yahoo's Link & Linkdomain Search Commands

August 24, 2010, 6:46 pm
Posted by randfish Today, Yahoo! formally announced that it's fully transitioning its search engine backend to Microsoft's Bing. While this is good news on many fronts for marketers (simplification of advertising platforms, a bigger competitor for Google, etc), it's a big loss to webmasters who relied on some advanced link data available from...

MLB Team Results and Scores Just a Search Away

August 24, 2010, 5:51 pm
AOL Search's new Major League Baseball One Click enables us to showcase real-time team information on the search page. Did your favorite team win last night? Who are they playing next? What's their record? No need to search and click several times anymore to find those answers. Simply search for the name of a MLB team and you'll find their current...

Clicker.com For iPhone App Brings 1,800 Episodes to The Palm of Your Hand

August 24, 2010, 5:36 pm
Clicker.com is an Internet television site that is equal parts search engine, entertainment guide and directory all roll into one. As sites like Netflix and Hulu become more popular, cable is sort of being left out in the lurch and being seen as dying entity. Internet tv in combination with people being able to do almost anything from their smart...

Yahoo! Organic Results Switch To Bing

August 24, 2010, 5:27 pm
Shashi Seth, Senior Vice President of Yahoo! Search Products announced today that Bing now officially powers Yahoo's organic search results in USA and Canada, saying "Yahoo! Web, Image, and Video search experiences on both desktop and mobile devices are now powered by the Microsoft platform in the US and Canada (English), with more markets to...

Yahoo Partners With TIM Brasil, Brazil's 3rd Largest Mobile Operator

August 24, 2010, 5:25 pm
Yahoo announced today on the Y! Mobile Blog that they have partnered with TIM Brasil, and displaced Google, to provide the search facility to one of the largest mobile carriers in Brazil.Click to read the rest of this post...

Introducing Weighted Sort

August 24, 2010, 5:05 pm
Have you ever sorted a report by bounce rate and seen nothing but entries with a 100% bounce rate? Have you then noticed that these entries only have 1 visit? Not only is this useless and frustrating, but it obscures the real data points that you care about behind pages of garbage. Well fret no more! We are pleased to announce a new sorting...

Official: Yahoo’s Results Now Come From Bing

August 24, 2010, 5:03 pm
It's official! Yahoo is now officially being powered by Bing.

eBay Plans End To Third-Party Checkout Solutions

August 24, 2010, 4:35 pm
In the not-particularly-near future, eBay's checkout process will become a simpler affair. The company announced today that it intends to stop supporting third-party checkout solutions on June 30th of next year. This seems like a wise move for several reasons. For starters, it will grant eBay more complete control over its site, and search boxes...

Here's an Invitation to the New Digg

August 24, 2010, 4:35 pm
Digg is giving out invitations to the new Digg. Specifically, it's giving out handfuls of invitations to publishers to offer to their readers. "We want to see all publishers experience the same success, so we're providing every publisher, big or small, with a chance to invite their readers to the new Digg, before our GA launch," says Michael...

Advantages of Pay-Per-Click

August 24, 2010, 4:20 pm
Pay-Per-Click (PPC) advertising can do more than simply create traffic for your website. If creatively executed, you can put the search engines to work for you and create a brand people can identify. When it comes to PPC advertising solutions, Google AdWords is pretty much king. But since Google's king of search engines, that's really no surprise....

Firefox 4 Gets Panorama and Sync

August 24, 2010, 4:05 pm
About a month ago, Firefox Creative Lead Aza Raskin revealed "Tab Candy" , a Firefox feature designed to make managing tabs easier. It shows an overview of all tabs so they can be quickly located. It also includes other organizational features like tab groups. It has only been available in alpha form, but Raskin announced today that the feature is...

Pandora Improves Its Music Discoverability

August 24, 2010, 3:29 pm
Pandora announced today that it is giving users the ability to launch genre-based Internet radio stations. While Pandora is known for the creation of personalized stations, based on artists or songs, this gives users the opportunity to listen to broader stations, while remaining in their musical comfort zone.

Publishers, want to build a following on the New Digg? Invite your readers to join pre-launch.

August 24, 2010, 3:24 pm
Late last week we gave out invites to a few publishers to pass on to their readers and the response was incredible.

Access the Great Food and Music of Portland with Bing

August 24, 2010, 3:14 pm
Earlier this year we launched A New Entertainment Experience for Bing , and part of those new features was a new way to really Experience the music with Bing . We have found that Bing shares a passion and enthusiasm for music with music fans everywhere and today we are excited to be partnering with Alpha Broadcasting in Portland, OR, on their new...

Hotmail Fail with Google Sitelinks

August 24, 2010, 3:09 pm
I wish I had found this myself, but a friend of mine sent me an instant message today with a link to a "fail" over at FailBlog. I tried the Google search myself and sure enough the error is in fact real. I thought I would share it with all our readers who need a quick laugh. I only wish I had discovered this myself but I seldom have a reason to...

Consumer Reports Concerned About Mobile Payment Safety

August 24, 2010, 2:44 pm
Fresh off its success in helping to take the Apple Antennagate fiasco to a new level, Consumer Reports may be trying to make a name for itself in the world of the mobile Internet. According to the LA Times the group is now making some waves in the area of mobile payment security. {Consumers Union} the nonprofit testing and information...

Intel and Nokia Collaborate on 3D Mobile UIs

August 24, 2010, 2:39 pm
Intel and Nokia announced that they have created a joint laboratory at the University of Oulu aimed at creating new user interfaces and experiences. It's called the Intel and Nokia Joint Innovation Center, and will employ about two-dozen R&D professionals. Intel says the lab will initially conduct research for mobile user experiences that could...

Martin Short's Wife, Nancy Dolman, Dies at 58

August 24, 2010, 2:24 pm
by Mike Krumboltz Martin Short 's wife, Nancy Dolman , has died at the age of 58. The pair had been married for 30 years. News of Dolman's passing sent Web searches soaring for her biography , photos , and cause of death. E! Online reports that Dolman had been battling cancer for three years. RadarOnline.com reports that "there will be no funeral...

NewsBasis Aims to Be Basis for News-Maker, News-Breaker Relationships

August 24, 2010, 2:08 pm
In a nutshell, NewsBasis is a site where journalists and bloggers can find sources, while experts and companies can find journalists and bloggers to write about them in their articles. WebProNews had a conversation with NewsBasis Founder and CEO Darryl Siry (who also happens to be a contributor to Wired , and was formerly CMO of Tesla Motors)...

Overstock Launches Private Sales Site

August 24, 2010, 2:08 pm
Online retailer Overstock.com has launched a private sales website today called Eziba.com. Eziba offers exclusive deals on home dcor products from a variety of popular brands. Items will be offered in daily sales starting each day at 11 EDT. Each sale will last between 48 and 72 hours. "We are excited to launch Eziba.com ," said Overstock.com...

Mobile Ads Make Politics Even Flimsier

August 24, 2010, 1:58 pm
In case you haven't noticed, I am not a big fan of politics or politicians. It doesn't matter which side of the aisle they come from or claim to have allegiance to, to me a politician is a politician is a politician. So what is happening in Florida Democratic primaries today doesn't help me feel any better about these folks. According to ClickZ ,

Yahoo's Results Now Officially Come From Bing

August 24, 2010, 1:18 pm
Just last week Yahoo announced that it had started transitioning it's back-end technology in the U.S. and Canada (English) for Yahoo! Search over to the Microsoft platform and today statements were released on both Yahoo's Search blog and Bing's site that all free, organic search results are now powered by Bing. Senior VP, Shashi Seth said in the...

Yahoo Completes Bing Transition for Organic Results (in US and Canada)

August 24, 2010, 12:58 pm
Last week, Yahoo announced that it had begun transitioning Bing results into Yahoo results - a product of the Search Alliance between Yahoo and Microsoft. Now, the companies have announced that the transition of organic results in the U.S. and Canada is complete. This applies to web, image, and video search on Yahoo for both the desktop and mobile...

You're not always the same person. Why should it be any different on the web?

August 24, 2010, 12:48 pm
Imagine Sarah, a 21 year old girl who just created an orkut profile. To get started, she adds her college friends to her friend list. They share photos, join communities, exchange scraps, discuss everything that's hot on campus. A few days later Sarah finds out that some friends from high school are also on orkut and adds them: what's better than...

The New Miss Universe, Madonna's Miu Miu Video, Sarah Palin's Endorsement Fail: What's the Buzz

August 24, 2010, 12:48 pm
by Claudine Zap Our top picks from the day's hottest searches. Miss Mexico (Searches increased by 2,044%). Meet Jimena Navarrete, the new Miss Universe . Miu Miu (+1,751%). Madonna directed the fashion line's new video . Check out the signature Madge moves. Tropical Storm Danielle 2010 (+422%). The storm, which looked like it had the force of a...

How to Train Your Content to Get Your Audience's Attention

August 24, 2010, 12:39 pm
by Stoney deGeyter In my last post, I talked about training your text to "engage", "inform", "speak" (call to action), and "convert". The first step is to make sure the content doesn't overstay it's welcome. In this post, I'll provide some of the tricks you can teach your content; training it how to do all of these things by making it...

Information Architecture: How To Improve Content Findability On Your Web Site - Part 1

August 24, 2010, 12:20 pm
How can you leverage information architecture to improve content findability and facilitate online content exploration on your web site? Making all the bits of your content you have published easily findable to your readers is not an easy task, especially when you have a large amount of content items that needs to be indexed and made...

Building a Foundation with Strong Keywords

August 24, 2010, 12:02 pm
Go wide"with a range of specific and general words and phrases Editor's Note: This is another in a series of posts we're calling "The Best of the YSM Blog." These are posts containing timeless advice and best practices that never go out of style. Even if you read it the first time, it's not a bad idea to review this information periodically to...

What do you think about human rights (and your rights) online?

August 24, 2010, 12:02 pm
Government police shutting down farmer's protests in China. A tobacco company employing under-age workers in Kazakhstan. Iranian merchants striking to protest tax increases in Tehran. We've seen stories like these on our computers and phones every day, and YouTube has been documenting many of them on our breaking news feed on Citizentube over the...

Free Directory Submission: What to Avoid, Tips & Tricks

August 24, 2010, 11:34 am
Free Directory Submission: What to Avoid, Tips & Tricks Looking for quick easy links? Be careful what you wish for… Despite rumours, directory listings are still useful!  These listings help diversify your link portfolio and will help boost rankings when used with other link building methods such as: Articles Link bait Blogging ...

How User's Intention Influence Behavior in Search Results with Eye Tracking Study

August 24, 2010, 11:28 am
New Eye Tracking Study Released July 2010: New study tried to determine whether the intention behind queries affects the way people browse the results page, the relationship between gaze patterns and intentionality while performing queries.

Lost and Found: 75,000 Teddy Bears

August 24, 2010, 11:27 am
by Claudine Zap It's an alarming statistic: Thousands of teddy bears are left behind in hotels each year by travelers. And that's only at one hotel chain. Travelodge actually keeps track: 75,000 bears lost " and reuinted with frantic owners every year. While the return rate is amazingly high, the hotelier decided it was dealing with an epidemic of...

Google Earth For Android Goes Underwater

August 24, 2010, 11:25 am
Google Earth fans who own smartphones and tend to spend a lot of time stuck in traffic, sitting in dentists' offices, and bored during commercials can now explore a part of the planet that was previously unavailable for sightseeing.  The latest Google Earth for Android update adds underwater terrain. Fair warning: a lot of people have had...

Solving Duplicate Content And Multiple Site Issues

August 24, 2010, 11:22 am
More and more website owners are concerned that they might get penalized accidentally or overtly because of duplicate content. For example, if you run mirror sites, will search engines ban you? If you have listings that are similar in nature, is that an issue? What happens if you syndicate content through RSS ? Will other sites be considered the...

Online Ad Spending To Reach $51 Billion

August 24, 2010, 11:21 am
Online ad spending is set to grow almost 14 percent, from $45.6 billion, in 2010, to $51.9 billion, in 2011, according to a new forecast from Borrell Associates. By next year, local online advertising should grow by almost 18%, from $13.7 billion, in 2010, to $16.1 billion, in 2011.     Targeted display advertising is forecast to grow...

Yahoo! Transitions Organic Search Back-End to Microsoft Platform

August 24, 2010, 11:12 am
First let me say, wow, what a week! As I hope everyone saw our post from last week , Yahoo! began transitioning certain back-end functions for Yahoo! Search over to Microsoft's search platform. Well, I am proud to announce that the transition of organic search between Yahoo! and Microsoft is complete (for more information, check out Microsoft's...

Exciting News From Bing and Yahoo!

August 24, 2010, 11:12 am
In our last update we shared that we had begun testing Bing results in Yahoo! search as we move forward with our transition. Today I am happy to share that Bing is powering Yahoo!s search results in the US and Canada (English only for now, the other languages will come in the weeks and months ahead). So whats next? We continue to work hard on the...

Yahoo! and Microsoft Search Alliance News: Organic Search Update on the Bing Blog

August 24, 2010, 11:07 am
Have you been to the Bing Blog yet today? Theyve posted some big news related to last weeks Search Alliance announcement about how the transition would soon begin where Bing would start to power the English language organic search results.

Canadian SEO IYP Rankings Report 2010

August 24, 2010, 10:59 am
An awesome report worth going thoroughly into. Huge work done as well.

The Psychology of SEO

August 24, 2010, 10:56 am
How far can you take a web site using SEO? On the surface, that depends solely on your ability to implement strategies and tactics to overcome the competition. Yet when you peel back the curtain, you realize there's a lot more going on requiring you to have what essentially boils down to a psychology degree. From helping site owners deal with an...

Can Bing Win More Search Market Share Through iPhone and Android?

August 24, 2010, 10:46 am
I've written several times about Bing's chances of increasing search market share through various avenues. While nobody expects Bing to overthrow King Google anytime soon, those chances are pretty good. One of the keys I've repeatedly referred to, is the launch of Windows Phone 7, which will make Bing the default search option. If these devices...

Tips for a Better Product Search

August 24, 2010, 10:46 am
Filed under: Search Tips People are being much more frugal these days, so doing your homework before you make a purchase is especially important now. Whether you're just beginning to research a purchase, comparing prices or buying a specific item, AOL Search can help you make your decision. In this lesson, we'll look at some techniques you can use...

Google Reputation Management Just Got Easier*

August 24, 2010, 10:31 am
* maybe Google has announced a change to the way it handles "branded" keyword searches. What are branded keyword searches, I hear you ask? Well, "apple" would be a great example of such a search. If you search "apple" you are-for the most part-looking for information on the electronics company. Well, Google is making changes to the old rule that...

Yahoo to Make Mobile Presence Felt in Brazil

August 24, 2010, 10:31 am
Yahoo announced a partnership with TIM Brasil , one of Brazil's largest mobile carriers. The partnership will see Yahoo powering the search experience on TIM's mobile portal. Yahoo will also provide links to various Yahoo mobile services. "With this multi-year agreement, we're displacing our largest search competitor as TIMs trusted partner," says...

Weekly Search & Social News: 08/24/2010

August 24, 2010, 10:21 am
Weekly Search & Social News: 08/24/2010 Hello and welcome to the latest -' 7 Days of Search and Social ' . It was a fairly busy week out in the trenches with plenty to get into' other than new patents. Ok, sure, you prolly don't care, but for me that's some sad news. sigh. I took a bit of a departure with the 'top story' but hey, it's my party and...

Google Earth for Android is Taking You 20,000 Leagues Under the Sea

August 24, 2010, 10:21 am
The ocean both terrifies and amazes me all at the same time, however, my fear always outweighs my curiosity to explore the briny depths and I keep myself planted firmly on dry land. National Geographic and Discovery Channel shows were always as close as I got to becoming familiar with the wonders of the open seas, but now Android users can see...

Chomp Taking a Bite Out of iPhone App Search Competition

August 24, 2010, 10:21 am
I am not an iPhone user but I know the look of app-finding frustration. I have seen it many times on the faces of my friends as they browse through the plethora of choices in the iTunes apps store. Now there is one app that will change all of that for all iPhone users - meet Chomp . Chomp was first launched back in November of 2009, but at the...

iTunes U Downloads Surpass 300 Million

August 24, 2010, 10:16 am
Apple has announced that it has surpassed 300 million iTunes U downloads in three years. iTunes U is an area of the iTunes store dedicated to educational content. iTunes U includes content from Harvard, MIT, Cambridge, Oxford, University of Melbourne and Université de Montréal. Users can experience university courses, lab demos, sports...

TIM Brasil, Now Powered by Yahoo! Search

August 24, 2010, 10:11 am
Today we are announcing a partnership with TIM Brasil , one of the country's largest carriers, to power the search experience on TIM's enhanced mobile portal. Our partnership with TIM Brasil builds on our existing relationships with Telefónica's Vivo and América Móvil's Claro in Brazil, and more than 100 other OEM and carrier partners globally....

How to NOT Get Paid to Write Online (And Make Money Doing It)

August 24, 2010, 10:01 am
Fresh out of college, I landed a job writing one-page sell sheets for a marketing company for $50 each. On an rare excellent day, I might do as many as two of these. Soon after, I found a freelance gig that would pay me $300 per article I wrote for an inter-organizational newsletter. I got to interview people for that one. It was more work, but...

Interview with SEO Copywriting Certification Grad, Noel Gama

August 24, 2010, 9:41 am
Noel Gama directs Human Resources and MarCom for one of India's largest line of pipe-manufacturing companies, based in India with facilities in the U.S. and Dubai. He's honed his persuasive writing skills for getting the most-wanted response (MWR) from his most challenging customers " employees " and has applied these skills to his external...

Six points: how to turn more of your website visitors into customers

August 24, 2010, 9:36 am
Your website will only cost you money if your website visitors don't become customers of your company. For that reason, it is important that you get the basics right. Check the six points in this week's article to find out if your website turns enough visitors into customers.

Dish Network Now Offering Online Viewing

August 24, 2010, 9:10 am
Satellite TV company Dish Network has launched DishOnline.com, a new video portal that integrates live and recorded TV with more than 150,000 movies, TV shows, clips and trailers. DishOnline allows users to watch live TV, their DVR recordings, and view movies, TV shows, and clips from the Food Network, Discovery Channel, MTV, EPIX, Starz and...

Google Blog Search; under the hood

August 24, 2010, 9:08 am
A breakdown by David Harry on Google Blog search and how it actually indexes and serves up posts. Some heavy in-depth analyse based on patents submitted, assessment of quality and what it all means to you, the end user.

When to Say Goodbye to a SEO Client

August 24, 2010, 9:00 am
No Internet Marketing company likes losing clients. Most people think that by losing clients, I mean that the client wants to walk away from the agreement because your services are under-performing or they are not seeing the value. But I am actually talking about the other side of things. When the agency or marketing company should say goodbye to...

Social Media Marketing Insights from 21 Smart People (And Me, Too)

August 24, 2010, 8:55 am
There's a new book out called Success Secrets of the Social Media Marketing Superstars . Yes, that title sets off my hyperbole radar a bit too (not to mention my alliteration alert), but it's a solid collection of smart social media advice based on real-world case studies, best practices, and proven techniques. I wrote Chapter Two of the book -...

Google Activity That May Have an Impact on Rankings

August 24, 2010, 8:55 am
There are currently some interesting happenings with Google search that webmasters may want to pay attention to. The company, which is always busy, has been making moves, which may greatly affect its flagship product - search. This is all in addition to everything the company is doing in social media, mobile, gaming, advertising and everything...

Deutsche Bank Downgrades Baidu

August 24, 2010, 8:55 am
Today is perhaps not a day on which a lot of investors will conduct spending sprees; the Dow's down 1.10 percent right now, which isn't at all encouraging. But Deutsche Bank has come to believe that investors almost definitely shouldn't acquire shares of Baidu, downgrading the stock from "Buy" to "Hold." Deutsche Bank analyst Alan Hellawell...

Making Customer Feedback Worthwhile: Moving Beyond Statistics to Actionable Data Collection

August 24, 2010, 8:25 am
The owner of a small corner store can easily communicate with customers in an actionable fashion. If shoppers are dissatisfied with product selection, they might audibly mutter about it in the store aisles or tell the owner directly. If two customers express confusion over a promotion, the owner can quickly adjust signs to clarify for future...

PayPal Users Find Unauthorized iTunes Charges - Phishing Suspected

August 24, 2010, 8:10 am
Some iTunes users are finding that scammers are stealing their money through PayPal. Numerous people have been claiming as much on Twitter and Facebook. Erick Schonfeld at TechCrunch reports , "At least one group of scammers has found a way to charge thousands of dollars to iTunes accounts through PayPal. One targeted customer told us, 'My account...

"Instant Answers" with Bing for Mobile

August 24, 2010, 8:04 am
Are you a fan of instant answers on Bing? Well in case you didnt know, you can even get instant answers on your phone. Instant answers show up at the top of your search results, offering the most relevant information to help you find what you are searching for without having to click on multiple links. This is especially great if you are looking...

9 Ways to Use Twitter Lists

August 24, 2010, 8:03 am
If you automatically follow everyone who follows you, then you may find your home feed a bit overwhelming. In order to keep up with all of the people you want to follow based on their interests and your connection to them. Here are nine great Twitter lists to create and ways to use them.

Entertaining Your Audience Through Clever Marketing

August 24, 2010, 7:30 am
OK, I am about to share a very well-kept secret. There will be many people that will be angry with me that I have decided to share this with the world at large. (Well, at least our readers but who’s counting?) I risk being ostracized by just about everyone when I reveal the following: Business can be very boring. Wow! What a relief! I said...

5 Common Problems (and solutions) with Google Base

August 24, 2010, 7:27 am
The writer remembered how many issues he encountered when creating feeds for clients (especially if you are using a CMS and not a custom xml feed for 50 or so products) and also how many questions posted by other people were left unanswered. He decided to compile a list of the 5 common problems when dealing with Google Base, with solutions. Very...

AOL Gives Parents Tool for Eavesdropping on Kids' Social Networking

August 24, 2010, 6:32 am
AOL has released the results from a new survey, conducted by Nielsen, about parenting and social networking. The survey found that over half of children don't knows all of their "friends" personally. The survey also found that 76% of parents with kids on Facebook have "friended" their teenagers, while 29% of these teens would un-friend their...

Enterprise Level SEO Is Not For The Weak

August 24, 2010, 6:27 am
Thanks to Ray 'Catfish' Comstock for providing the title of this post with his opening remarks during the session. Joining Comstock on this panel, moderated by Seth Besmertnik, CEO, Conductor, Inc.: Crispin Sheridan, SES Advisory Board & Sr Director of Search Marketing Strategy, SAP Bill Hunt, SES Advisory Board & President, Back Azimuth...

MySpace and Fox Audience Network Get Integrated

August 24, 2010, 6:17 am
News Corp. is integrating its Fox Audience Network (FAN) business directly with MySpace. The company says this will allow MySpace to leverage the FAN team and technology platform. This comes as FAN President Adam Bain leaves the company for Twitter. "FAN and MySpace have worked together closely over the past several years and this integration will...

Microsoft Advertising Asia Digital Showcase Video and Online Marketing Resources

August 24, 2010, 4:56 am
Continuing our series of digital showcase videos, the team in Asia have followed our 2010 Global Digital Advertising Video and our European Online Advertising Video with one of their own. The 3 minute spot shows a myriad of different ways our solutions specialists have helped brands reach huge numbers of consumers, with really rich and innovative...

Alexa Site Audit Review

August 24, 2010, 4:31 am
Alexa , a free and well-known website information tool, recently released a paid service. For $199 per site Alexa will audit your site (up to 10,000 pages) and return a variety of different on-page reports relating to your SEO efforts. It has a few off-page data points but it focuses mostly on your on-page optimization. You can access Alexa's Site...

The Muddled World of Mobile Carrier Search Results

August 24, 2010, 1:44 am
Posted by Suzzicks When I am thinking about mobile SEO, I pay specific attention to the order of the results and the inclusion of Universal Results. In their nature, Universal results are infinitely more clickable, as we know from traditional SEO. But in the mobile world, Universal Results are the fun results because they are often have more...

Pakistan Floodbait: The End of The Info-Graphic

August 24, 2010, 1:09 am
There are so many people jumping on the wagon of Info-graphics as a form of link building, that it almost becomes irrelevant. The cool kids are already moving on, and finding new ways of building links.

Social Media for Business is About People Too

August 24, 2010, 12:03 am
Social media for business is still a process that is molding and changing but no doubt about it every single business needs a social media presence regardless of what they do. But has social media slowly changed into a business beast? Of course many businesses are there to build their business but, when is too much business going to hurt your...

Working with AdWords Conversion Products

August 23, 2010, 11:58 pm
Hot on the heels of the launch of the new and improved AdWords reports in Google Analytics, we wanted to let you know about a few upcoming events which will help you take better advantage of conversion tools in AdWords. Tomorrow, July 10, 9am PDT / 12pm EDT: attend a free one hour webinar on AdWords Conversion Products, including Conversion...

Happy Birthday Canada!

August 23, 2010, 11:37 pm
It's Canada's birthday today, and there are more presents than we can count. Throughout the country, city's are hosting open-air concerts, fireworks shows, parades, and lively ceremonies to celebrate another year of the existence of a single country ( Canada turns 143 this year). To show some love to all of our Canadian friends out there, and to...

IKEA Turns Consumer Behavior into Viral Marketing

August 23, 2010, 11:27 pm
Have you ever played hide-and-seek at IKEA? I have, though not intentionally. The stores are set up in these funky little mazes that make it very easy to lose a husband or a child while shopping, so it's no wonder that people have taken to playing the game there on purpose. This week, the idea rose to new heights when a person in Australia set up...

Google To Show More Results From a Domain

August 23, 2010, 7:23 pm
Some sites now control 7 to 10 of the top 10 results.

Hello Search Engine Journal - It's Yvonne Bell

August 23, 2010, 5:59 pm
Hello everyone my name is Yvonne Bell and I am the new Search and Social Media blogger for SEJ. I wanted to take up a few lines introducing myself - as you will be seeing a lot of me around here :) I am pretty new to the world of search marketing, but not so much when it comes to social media & blogging.

Properly Formatting Your Press Release for Maximum Impact - Part I

August 23, 2010, 5:52 pm
by Stone Reuning One of the best ways to add content to your website and boost your search engine rankings is through an optimized press release. You can write about any newsworthy item going on at your company: a new product, an industry award, new hires are just a few examples. Announcing these events has several benefits beyond search...

Google Acquires Visual Shopping Search Engine Like.com

August 23, 2010, 5:39 pm
Over the weekend Mashable reported on Google's latest purchase , which led to the acquisition of a visual search compenent - something Google's been beefing up. If efforts to further their campaign into the world of visual recognition that it started last year, Google has purchased Like.com . In an open letter on it's homepage, the people behind...

Connect With Almost Every Attendee At SES San Francisco #SESSF Via Twitter

August 23, 2010, 5:22 pm
Wow, SES San Francisco was awesome wasn't it? Over 6,000 people registered to hear about the latest skills and insights into search marketing. Click to read the rest of this post...

Study: 20% Of Americans Have Played Social Games

August 23, 2010, 4:58 pm
FarmVille, Happy Aquarium, Mafia Wars, and the like are gaining ground. A new report from the NPD Group indicates that about 20 percent of the U.S. population has played a game on a social network sometime in the last three months. That works out to around 56.8 million individuals, which is a rather stunning number. What's more, 35 percent of...

Apple Turns Down Apps for Requiring Registration?

August 23, 2010, 4:23 pm
According to the Next Web , Apple may be rejecting apps that require user registration first. The publication looks at an email a developer reportedly received from Apple saying: Thank you for submitting Read It Later Free & Read It Later to the App Store. Weve reviewed your apps, but cannot post these versions to the App Store because they...

Microsoft Increases Bing Crawl Rates

August 23, 2010, 3:24 pm
Microsoft announced today that it is making some ad relevance improvements, namely, a temporary increase in Bing crawl rates. The adCenter team writes: Along with our consistent efforts to increase relevance for your adCenter campaigns, we will be temporarily increasing the rate at which your sites will be crawled to 20 to 30qps. This is within...

Will Bit.ly Make Email Better?

August 23, 2010, 3:22 pm
While some have all but written email's obituary, it continues to become clearer that email is not going away. Facebook infamously implied that it was on the way out , yet has done nothing to lend any legitimacy to this. Google sought to change email forever with the launch of Google Wave. A few weeks ago, the company announced that Wave was being...

Ad Relevance Improvements: Temporary Increase in Bing Crawl Rates

August 23, 2010, 3:07 pm
This just in from the adCenter Team: Along with our consistent efforts to increase relevance for your adCenter campaigns, we will be temporarily increasing the rate at which your sites will be crawled to 20 to 30qps. This is within the accepted standards.

Twitter Names President Of Revenue

August 23, 2010, 3:06 pm
Here's something for individuals who have expressed concern about Twitter's underwhelming financial achievements: three and a half years after the company was officially founded, Adam Bain has been appointed Twitter's president of revenue. Bain previously enjoyed the title "President, Audience Network" at Fox Interactive Media. ...

Does Your Landing Page Say Trust Me?

August 23, 2010, 3:02 pm
Tim Ash, CEO of SiteTuners and bestselling author of Landing Page Optimization says there are "Four Pillars Of Trust" that you need in order to make your landing pages convert. At a recent marketing conference covered by Top Rank, Ash emphasized the fact that the winner is not always the guy with the zippiest website. Trust is about people and...

Editorial Experience Improvements: Temporary Increase in Bing Crawl Rates

August 23, 2010, 3:02 pm
This just in from the adCenter Team: Along with our consistent efforts to increase relevance for your adCenter campaigns, we will be temporarily increasing the rate at which your sites will be crawled to 20 to 30qps. This is within the accepted standards for crawl rates, and is vital to continuing to provide the most relevant advertising...

Van Gogh Goes Missing

August 23, 2010, 2:57 pm
by Mike Krumboltz On Saturday, a $50 million painting disappeared from a Cairo museum. The Van Gogh masterpiece ' Poppy Flowers ' was cut out of its frame. Nobody saw what happened, and one person is taking the brunt of the blame: Muhsin Sha'lan. Sha'lan isn't the thief, but he is the first under-secretary at the culture ministry. According to a...

Google Places - Do You Know This Place?

August 23, 2010, 2:38 pm
by Sage Lewis If you aren't familiar with Google Places please watch this video. It's growing and could be significantly affecting your business without your knowing. Be sure and visit our small business news site.

Google Extends AdSense Category Blocking to More Languages

August 23, 2010, 2:20 pm
Google announced it has expanded its sensitive category blocking feature for AdSense to Japanese, Chinese, Polish, and Portuguese. The goal is to expand it worldwide eventually. The feature is already available in English, French, German, Spanish, Italian, Dutch, and Arabic (with testing being done for Russian). With the feature, users can prevent...

'True Blood' Stars Marry, FDA Warns on Eggs, 'Expendables' Lasts at Box Office: What's the Buzz

August 23, 2010, 2:07 pm
by Claudine Zap Our top picks from the day's hottest searches. "Freaks and Geeks" (Searches increased by 586%). The IFC network is re-running the shortlived high-school drama from 1999. Anna Paquin and Stephen Moyer (+497%). Bloody good news: The "True Blood" stars married over the weekend. Miss Universe 2010 winner (+422%). The winner is named...

Google Mobile Adds Push Notification Feature to iPhone App

August 23, 2010, 2:07 pm
The Google Mobile blogspot announced new features for iPhone users. The Google Mobile App has added a push notifications from your Google account to your iPhone. With this feature an icon will appear showing when you've received new mail in your Gmail account and reminders from your Google Calendar will pop up right on our home screen. Now you can...

Tumblr Takes a Fall in Google Search Rankings

August 23, 2010, 1:52 pm
Blogs. Almost everyone has one (or in my case, three or four), follows one, or wants to create one. With the exception of a select few people who might live under rocks, everyone at least knows what a blog is. It's like the journal you kept in the fourth grade under your bed, except know it's on your computer and out there for the world to read....

Should Google Change Search Results as You Type?

August 23, 2010, 1:12 pm
Google is reportedly testing a feature that would have search results appear as you type your query, in real-time. You know how suggestions appear as you type? Imagine the entire search results page doing that. A video has been going around the Blogosphere illustrating this functionality. It comes from Rob Ousbey: ...

Google Updates iPhone App with Notifications

August 23, 2010, 12:41 pm
Google announced today that it has updated its Google Mobile iPhone app to push notifications from users' Google accounts to their phones. Now, an icon badge will show when you've got new mail in Gmail or when a reminder for a Google Calendar event comes up. The badge will appear right on the home screen. "We've also added spiffy features to get...

New Intel Dual-Core Atom Processor-Based Netbooks Arrive

August 23, 2010, 12:20 pm
Intel announced that 12 new netbooks based on its new mobile dual-core Atom processors have hit store shelves today. These include machines from Acer, ASUS, Fujitsu, Lenovo, LG, Samsung, MSI, and Toshiba. "Acer strives to continually improve on our customers' total mobile experience, whether it is increased responsiveness or extended Internet...

Philly Is Not the "City of Blogger-ly Love"

August 23, 2010, 11:50 am
Imagine you live in Philadelphia and you have a blog. You are like about 99.9 percent of the world's bloggers so you make no money and the blog is a labor of love. Now imagine that you are going to be charged $300 for the privilege of having your blog start from the City of Brotherly Love. Yup, that's right, Philly is hitting bloggers with a this...

SES Hong Kong to Feature Keynote by Avinash Kaushik

August 23, 2010, 11:35 am
SES San Francisco attracted 6,000 attendees last week -- and now the leading search and social marketing event heads to Hong Kong. SES Hong Kong, which will be held September 13-14, will feature Avinash Kaushik, author, blogger, and analytics evangelist at Google.Click to read the rest of this post...

Philly Is Not the “City of Blogger-ly Love”

August 23, 2010, 11:35 am
Imagine you live in Philadelphia and you have a blog. You are like about 99.9 percent of the world’s bloggers so you make no money and the blog is a labor of love. Now imagine that you are going to be charged $300 for the privilege of having your blog start from the City of Brotherly Love. Yup, that’s right, Philly is hitting...

AT&T Sells Centennial Comm. Assets to Verizon

August 23, 2010, 11:15 am
AT&T announced that it has completed the sale of certain wireless assets of Centennial Communications to Verizon Wireless. The release says: Under terms of the agreement, Verizon Wireless acquired former Centennial wireless properties, including licenses, network assets and more than 117,000 current subscribers, in six service areas in Louisiana...

Updated Tutorials for adCenter Desktop Beta in the Microsoft adExcellence Classroom

August 23, 2010, 11:05 am
If you're anything like me, when you're trying out something new, you prefer to take a crack at it on your own before you bust out the instruction manual. Granted, I've painted myself into a corner or two taking the do-it-yourself approach.

Google Tests "Moving" Search Results

August 23, 2010, 11:00 am
You may or may not have heard about Google's latest test with search results. If you did, you have likely already formed your opinion on this experiment. If you haven't check out the video below from Rob Ousbey . In the interest of not trying to influence your take on this particular Google experiment I won't tell you my opinion just yet. So...

Federated Media Acquires Semantic Tagging, SEO Platform from TextDigger

August 23, 2010, 11:00 am
Federated Media announced today that it has acquired a technology suite and platform for semantic and linguistic profiling of web-based content from San Jose startup TextDigger . FM says TextDigger's technology complements its own platform with semantic solutions for content tagging, filtering and clustering, that can help the company enhance the...

Google Tests “Moving” Search Results

August 23, 2010, 10:50 am
You may or may not have heard about Google’s latest test with search results. If you did, you have likely already formed your opinion on this experiment. If you haven’t check out the video below from Rob Ousbey. In the interest of not trying to influence your take on this particular Google experiment I won’t tell you my...

Verizon Revamps its On-Demand Games App

August 23, 2010, 10:44 am
Verizon has launched a new, enhanced version of its Verizon Games portal and app. Based on feedback, Verizon says the new design caters to a more interactive experience. Verizon describes the new experience as more game-like and more engaging. The company says it is designed to appeal not just to hard core gamers, but to first-time players as...

Google To Establish New Ops Center In Ireland

August 23, 2010, 10:44 am
The number of people Google employs in Ireland should soon grow by 200. Google's announced that it intends to establish a new operations center in the country, and the company's wasting no time in getting it up and running. According to Ciara O'Brien , the center should become functional before the end of this year, and workers there will focus...

AT&T Expands myWireless Mobile App to More Android Devices

August 23, 2010, 10:29 am
AT&T is expanding the availability of its myWireless Mobile app to a couple of new Android devices - the Samsung Captivate and the HTC Aria. The app lets wireless subscribers manage their accounts from their mobile devices. The app give users access to bill payment, voice and data usage information, the ability to add or remove features and plans,...

Mess With Your Friends Using Facebook Places

August 23, 2010, 10:10 am
Funny stuff from Samir - SNIP - What many people don’t know about Facebook Places is that instead of just letting me check-in to a place, I can also tag my friends. Where we are, shows up on both our Facebook wall and life stream. So, why not spoof my geo-location and start checking in my friends into random dirty places?

AOL Canada Gets new General Manager

August 23, 2010, 9:58 am
AOL has named Graham Moysey its General Manager for AOL Canada . In the past, he has served as the Senior Vice President and General Manager of Digital Media at Canwest Global Communications, Canadas largest integrated media company. There, he was responsible for all revenue, product and digital strategies. At AOL,

Can Link Building Give You or Your Client a Bad Reputation?

August 23, 2010, 9:38 am
Reputation management is a growing concern on the Internet, as it takes a lot more effort to get a negative item off of the top 10 search results for your name or company than it does for that negative item to get in those results. Bad Reps Through Link Building While quality link building can certainly help generate a positive online reputation,...

Chatroulette is Down, and is About to Relaunch

August 23, 2010, 9:03 am
Chatroulette is currently not available. The Chatroulette that we've all known has apparently just been an "experiment". It will be back today, however, if a message on the site is any indication. If you go to the site, it says, "The experiment #1 is over now. Thanks for participating. Renewed and updated version of the website will be launched...

Baidu Files Lawsuit Over Malware Alerts

August 23, 2010, 9:03 am
The Chinese search company that is more or less the Google of its home market has sued another organization over its security software. Baidu said in its lawsuit that Qihoo 360's Safe PC software unfairly identifies its toolbar and address bar as malware. Indeed, there doesn't seem to be much disagreement on that point. According to Michael Kan...

The myth of the Tool Bar PageRank

August 23, 2010, 9:01 am
So, over he last few years I have been endlessly peeved when people speak of Toolbar PageRank in the same breath as actual PageRank. You know, 'PR is useless' stuff. Thus my quest to sort that once and for all.. read on and pass it forward!

Why Your Blog Doesn't Make Money

August 23, 2010, 8:37 am
Darren Rowse doesn't make his money from Problogger . Brian Clark doesn't make his money from Copyblogger . Chris Brogan doesn't make his money from his blog, either. Neither does Sonia Simone . Not a single founding member of Third Tribe earns the bulk of their income from the blogs that are practically (or in Chris' case, literally) synonymous...

3 Facebook Limitations You as a Marketer Should Be Aware of

August 23, 2010, 8:32 am
Facebook is an awesome social media marketing tool and the brand Facebook presence is GOLD but it has some bugs and limitations you should be aware of before trying to leverage the platform. Apart from an infamous 5000 friend limit that restricts a personal profile from having more than 5K friends, there are a few other, less-known restrictions:...

A Picture (and Blog Post) Worth 14k Words

August 23, 2010, 8:32 am
It's been my experience with social media and marketing that there are communities of people out there just waiting to be given a reason to send a retweet, post a comment, or share a link. As Internet marketers, it's sometimes our job to give these communities that reason. With the above in mind, a few days ago, the fair Julie Joyce contributed a...

Man Spreads Homelessness Awareness on YouTube

August 23, 2010, 8:17 am
Saturday was Invisible People.tv day at YouTube. InvisiblePeople.tv is a site/project that utilizes social media tools like YouTube, Twitter, Facebook, and MySpace to spread awareness about the growing homelessness problem. The channel was featured on YouTube's home page over the weekend, and YouTube discussed it in a company blog post , speaking...

Testing External Factors for Quality Score

August 23, 2010, 8:12 am
We can start this post with the basic concept that a higher AdWords quality score means that you save money with lower CPC rates, your ads are shown more often (more impressions) and will improve your Ads position. The last point could be argued is not as much of an impact for a majority of keywords but if only a few ad positions are shown if can...

Global Twitter Usage: Are You Adding Value Or Noise?

August 23, 2010, 7:57 am
We all know Twitter is a global tool and an essential part of any international social media strategy - but how should we use it for maximum effect? John Yunker is the co-founder of Byte Level Research , a company dedicated to the art and science of web globalization and he recently produced a report Twittering in Tongues , analyzing global...

7 Social Bookmarking Tools You Should Know About

August 23, 2010, 7:55 am
7 must have social bookmarking tools that are not very well known, for people who spend a lot of time on places like Digg and StumbleUpon.

Attention Please: Advertising in the Age of Overload

August 23, 2010, 7:52 am
I believe the single most valuable asset for an advertiser today is to have someones undivided attention. And that is the very thing that is growing scarcer by the day. I dont need to tell you whyjust take a look around the dinner table. If your home is anything like mine, chances are at least one member of your family is doing more texting than...

Behavioral Targeting: Publishers Love It, Targets Not So Much

August 23, 2010, 7:12 am
Let’s take a look at what is being said here just from the headline. The advertising community with its publishers and advertisers loves the idea of being able to target ads more directly to users with the right ‘profiles’ for products. That makes sense. A survey reported on by emarketer from DM2PRO and AudienceScience...

Security Hole in iTunes Accounts Linked to PayPal

August 23, 2010, 7:02 am
"At least one group of scammers has found a way to charge thousands of dollars to iTunes accounts through PayPal."

The Four Pillars of Building Instant Trust Online - SES SF

August 23, 2010, 6:36 am
Websites and landing pages face very real trust issues - for consumers they can be a scary and uncertain place. Before people will take a desired action, their concerns and anxieties must be addresses. But how can you do this on landing pages when you only have seconds to establish trust? Tim Ash, SiteTuners CEO and bestselling author of Landing...

You Can't Block Mark Zuckerberg From Your Facebook Profile

August 23, 2010, 6:16 am
Those concerned about privacy with regards to Facebook will love this. If you try to block CEO Mark Zuckerberg on the site, Facebook won't let you. With most Facebook profiles, you can click "Report/Block this person" if you don't want them to be able to interact with you. Specifically, as Facebook says: If you block someone, they will not be able...

Google Acquires Like.com Visual Search and Image Comparision Engine

August 23, 2010, 5:37 am
"Visual search and shopping startup Like.com has confirmed that it's being acquired by Google."

A Sneak Preview of the London Pro SEO Seminar 2010

August 23, 2010, 12:37 am
Posted by willcritchlow I'd like to invite you to the London Pro SEO seminar we are running on the 25th and 26th October . With a 98% satisfaction rating and 95% of attendees recommending it to others , we were blown away by the positive feedback we received last year.

SEO vs PPC? SpyFu Recon Soon To Deliver Serious SEO Edge

August 23, 2010, 12:30 am
As expected, marketers' eternal riddle on SEO vs PPC did not fail to generate interest at SES San Francisco last week, as Imelda Khoo reported. Earlier this year, Kevin Gibbons had already shared with us his in-depth analysis of the SEO or PPC option. This is why, this time, we decided to meet with SpyFu's CEO, Mike Roberts, as the search...

Steps to Build Your SEO

August 23, 2010, 12:07 am
Search engine optimization is one of those things that require certain steps in a specific order to really work well. I often times see many people putting the buggy before the horse really just wasting time, energy and money by not putting the puzzle together in the right sequence. The following are a few SEO steps to consider. I mention FEW...

Week Off From Google Watching

August 22, 2010, 11:21 pm
Dear Google Watchers: Some 14 months after resuming my Google Watch post I'm taking my first full week of vacation from writing and posting for both eWEEK.com and this blog. Of course, like so many professional athletes these days, I've promised that before and proven myself a liar time and again. I'm going to try to stick with it this time. Wish...

Take Your Online Business to New Heights With the Display Network - Part 5

August 22, 2010, 5:37 pm
by Mike Fleming Google's Display Network has two types of targeting options. The first, automatic placements, we've talked about already. This is where you create keyword-themed ad groups and Google makes your ads eligible to appear on web pages whose content theme matches the theme of the keywords in your ad group. Now, we'll talk about...

Develop a Smart Keyphrase Strategy to Optimize Conversions

August 22, 2010, 4:57 pm
As promised, today we're going to delve into the nitty-gritty of generating keyphrases to optimize content that targets all phases of our prospects' buying cycle : awareness, research, and purchase. To capture our prospects "clicks" in each phase of the buying cycle, we'll want to devise a keyphrase strategy that places our brand front and center,...

Hollywood Could Have a Blast with Google's Story

August 22, 2010, 1:45 pm
When Deadline.com got the scoop that Groundswell Productions is making a feature film out of Ken Auletta's book "Googled: The End of the World As We Know it," media summarily claimed that such a film would be boring. I've read Auletta's book. He does a fine job telling the story of how Google came to be. Read this New York Times book review of...

Kevin Rose Says Apple Will Take Down the Cable/Satellite Industry

August 22, 2010, 9:48 am
Digg founder Kevin Rose is at it again. Earlier this year he was dropping rumors about Google working on a new social network project (which has since become known as "Google Me", though this is an unconfirmed name). Now he is saying Apple TV, a new set-top box from Apple running iOS will not only be out in September, but will "change everything."...

Your Favorite Eric Schmidt Quotes?

August 22, 2010, 5:14 am
Do you want Google to tell you what you should be doing? Mr. Schmidt thinks so : "More and more searches are done on your behalf without you needing to type. I actually think most people don't want Google to answer their questions," he elaborates. " They want Google to tell them what they should be doing next . ... serendipity"can be calculated...

5 Questions for Mark Horvath, Founder of InvisiblePeople. tv

August 22, 2010, 1:52 am
We're always inspired by the people who use YouTube as a way to document how the other half lives, and Mark Horvath is a great example. As the founder of Invisible People. tv , a project that encourages homeless people across the United States to tell their stories on YouTube, he has sparked a discussion on the site about poverty and hunger....

Win With Web Metrics: Ensure A Clear Line Of Sight To Net Income!

August 21, 2010, 10:50 am
This is an incredible post on monitoring web metrics and how to segment your data to understand where to create initiatives that will increase your bottom line.

New Google Test - Updating the SERP Live While You Type

August 21, 2010, 10:07 am
Every letter you type in the search box on a results page creates not only a "Search Suggestion" dropdown box -- it also dynamically loads a completely new SERP, from top to bottom, via AJAX. The SERP seems to be based on the top Search Suggestion.

LinkedIn Updates iPhone App

August 21, 2010, 8:24 am
LinkedIn has announced the launch of LinkedIn for iPhone version 3.2, which the company says makes it easier to stay up to date and find important changes happening in your professional network. The app comes with some changes to how LinkedIn displays profile updates from connections. You can see more info about what changed from All Updates or...

Like.com Announces Acquisition by Google

August 21, 2010, 8:02 am
Rumors surfaced recently that Google was buying Like.com. Those rumors have now been confirmed, as Like.com has announced the news on their site. Founder and CEO Munjal Shah writes: Since 2006, Like.com has been moving the frontiers of eCommerce forward one steap at a time. We were the first to bring visual search to shopping, the first to build...

Cup of Joe: Try A Piece Of Rotten Fruit

August 21, 2010, 7:10 am
The Annoying Orange (AO) is quite simply what the title says, and a whole lot more. Not only is it annoying, it is creepy, void of plot, horrible writing, and, quite frankly, pretty pointless. Therefore, it might surprise you to find out that by very conservative estimates, its creator has taken home close to $300,000 in ad...

Google the Movie Coming?

August 21, 2010, 3:25 am
According to Deadline ... The founders of Facebook aren't the only game-changing geeks poised to have their story told on a movie screen. Michael London's Groundswell Productions has teamed with producer John Morris to acquire movie rights to the Ken Auletta book Googled: The End of the World As We Know it .

Why Are There "Canonical Disasters" - Is Google Messing Up?

August 20, 2010, 9:56 pm
"I don't get it. This tag was introduced a year and a half ago and it should be relatively straightforward..."

Mafia Wars Marketing Stunt Angers City DA

August 20, 2010, 8:55 pm
San Francisco City Attorney Dennis Herrera has made Zynga Game Network an offer they better not refuse. As part of a marketing stunt for Mafia Wars, dozens of fake $25,000 bills were glued to the sidewalks around San Francisco. It was probably a hoot watching people bend down and try to pick them up but the Department of Public Works isn't...

The Art of the Comeback: Buzz Week in Review

August 20, 2010, 8:19 pm
by Mike Krumboltz This was the week of the great return to the spotlight. An NFL star announced, to equal parts joy and groans, that he would be coming back for his 20th season. And word broke that a sitcom legend would be back to prime time next season. Some returns are more welcome than others, but almost all inspire big buzz. Check out these...

Brian Solis' Engage and how to use it

August 20, 2010, 6:59 pm
by Josh Bernoff Here's what I think about Brian Solis' book Engage .  You should buy it. And you shouldn't necessarily read it start to finish. But you'll find yourself diving in again and again when you need help with . . . just about anything social. To be fair, I was intimidated. I had promised Brian a review, but the thing is 382 pages long.

Conan O'Brien Releases Two New Albums

August 20, 2010, 6:59 pm
by Claudine Zap If you're suffering from a Conan O'Brien deficiency " his new show on TBS won't be on the air until November " then two new recordings from Coco should do the trick. Back when the talk-show host left his " Tonight Show " gig and then was barred from being on the air waves, Conan and his merry band of performers launched a comedy...

Support for Pakistan

August 20, 2010, 6:48 pm
Hi All, Judy Chang with the nonprofit group at PayPal, here. Pakistan's massive flooding has impacted nearly 20 million people and is being described as greater in devastation than the Haiti earthquake, the 2005 Pakistan earthquake and the 2004 Indonesian tsunami combined. To support those impacted by the Pakistan disaster, PayPal will credit...

Bang! Pow! Could Digital Comic Books Pack Advertising Punch?

August 20, 2010, 6:18 pm
Charles Atlas can make you a man! Sea Monkeys live, work and play in an undersea kingdom. Scare your friends with a life-sized Frankenstein Monster or get your own set of 100 army men for only a buck. In the past, comic book advertising was a lot like a circus sideshow. Lots of hype, lots of promise, but mostly a scam. These days, comic book...

Fast Growing Demand for Plus-Size Fashion Opportunity for PPC in the UK

August 20, 2010, 6:18 pm
High fashion always seemed to be for the thin. Plus-sized clothing and maternity wear seemed, in my eyes, always eternally mumsy. A Telegraph reporter calls it rather formal and mother-of-the-bride-ish A growing population is putting fashion designers and shops on the spot. Marc Jacobs is tweeting about a plus-sized range, US store, Saks Fifth...

A Dozen Duggars Get Sick

August 20, 2010, 4:37 pm
by Mike Krumboltz You don't have to be a parent to know that a sick child can be, well, a bit hard to handle. Now imagine having 19 children, 12 of whom are suffering from chickenpox at the same time. Welcome to the wonderful world of the Duggar family. RadarOnline.com scored an exclusive clip from the Duggar's reality show, "19 and Counting." In...

Tweet Button Bookmarklet Introduced

August 20, 2010, 4:37 pm
Eight days ago, Twitter introduced its Tweet Button for the sake of letting people share links from many other sites. Now, to allow for the fact that not every publisher has taken advantage of the Tweet Button, Twitter's made a Tweet Button Bookmarklet available. Twitter's Carolyn Penner explained on the Twitter Blog that the new Bookmarklet...

New Smartphones, Tablet on the Way from LG

August 20, 2010, 4:37 pm
LG plans to launch 10 new smartphones and sell five million devices by the end of the year. In addition they will launch a tablet by the fourth quarter under the Optimus line. This is all according to the Wall Street Journal. North Korea has reportedly joined Facebook and according to Valleywag has 65 friends. Meanwhile, it's being blocked by...

Changes To Facebook Fan Pages Coming Soon

August 20, 2010, 4:17 pm
Facebook has announced that effective August 23, there are new sizing requirements for Fan Pages (and they are removing the Boxes tab to which I say yay!!). The new width for custom pages is 520 pixels wide. Facebook is offering a preview now so you can see what your page will look like (go to your Fan Page while logged into the account that owns...

YouTube Marks The Fifth Anniversary Of Hurricane Katrina

August 20, 2010, 4:17 pm
YouTube is inviting Gulf Coast residents to submit videos sharing their reflections on Hurricane Katrina to mark the fifth anniversary of the disaster. The YouTube Blog offers more details. In 9 days we will commemorate the anniversary of Hurricane Katrina with a collection of videos on the YouTube homepage created by New Orleans area residents. ...

Analyst Suggests Yahoo Interested In Hulu Stake

August 20, 2010, 3:26 pm
If and when Hulu goes public, Yahoo might be interested in purchasing a significant number of shares, according to an analyst. What's more, the company supposedly wouldn't purchase them as a standard compound-your-worth investment, but instead to really buy into the business. We'll note right here: this seems to be one man's opinion, not any sort...

Google Announces New Features for Doublclick Ad Exchange

August 20, 2010, 3:24 pm
Google announced that it will roll out some new tools for DoubleClick Ad Exchange buyers. These features, the company says, will help buyers buy quality inventory and check their campaigns. The DoubleClick Ad Exchange was launched in September as a real-time marketplace where online publishers and ad networks/agencies can buy and sell ad space...

Google Tweaks Algorithm to Show More Results from a Domain

August 20, 2010, 2:36 pm
Gooogle announced today that it has made a change to its algorithm that is supposed to make it easier to find multiple pages from a single site. "For queries that indicate a strong user interest in a particular domain, like [exhibitions at amnh], we'll now show more results from the relevant site," says Google software engineer Samarth Keshava....

50+ Advanced Web Analytics Tools for Business Use [2010 Edition]

August 20, 2010, 2:20 pm
Web analytics is perhaps the most important discipline for businesses online. In case you don't know who and why visits you, buys your products and talks about you, you are blind on the Web. Web analytics goes beyond simple SEO metrics. It's about usability conversions branding among others. Additionally, with the huge influence of social media,...

Google Makes it Easier to Monetize iPad Apps

August 20, 2010, 2:05 pm
Google has launched a new feature for its Mobile for AdSense apps, which lets developers in the U.S. and Canada, who are participating in the beta program, to monetize their iPad apps. "The new iOS SDK supports ad serving in iPad apps using three of the most common online ad formats, instantly making it easier for developers to grow their...

New Words for the Dictionary

August 20, 2010, 2:00 pm
by Mike Krumboltz The English language is always evolving. There was a time when words like email , x-ray , and d'oh were nowhere to be found in the dictionary. Today, we add a few more new words to the tome. The bookworms behind the Oxford Dictionary of English recently released a list of 2,000 or so new words that will be added to their next...

Google Now Shows Many Results from The Same Domain

August 20, 2010, 1:45 pm
Google formally announced a big change today. For some query terms, more than two results can be shown from the same website.

B2B Marketing Tips From SES SF

August 20, 2010, 1:40 pm
What's the quickest way to catch a fish? Offer the right bait. What's the quickest way to get a B2B marketer to an SES session? Title it 'B2B Marketing Tips .' What's the quickest way to get you to read this post? By diving right in to the top 5 tips shared: Your conversion goals must become more sophisticated** Yes, probably even yours. For the...

Local Search War Gets Hot: Facebook Joins Game

August 20, 2010, 1:36 pm
David Mihm analyzes Facebook Places from a local search perspective and places it in the "world ecosystem" of its competitors, offering excellent in-depth analysis of each.

Facebook Community Pages: Your Lurking Reputation Nightmare

August 20, 2010, 1:20 pm
By Renée Revetta It's been over four months since Facebook launched Community Pages , and they're still a big mess . As users were originally told, Community Pages are NOT completely "dedicated to a topic or experience" but just pages created from everything that users list in their Info tab. Sure that might encompass topics or experiences, but,...

How Far Would You Go to Control Employee Social Media Use?

August 20, 2010, 1:09 pm
CareerBuilder released some survey findings this week, indicating that over a third of employers in the U.S. are using social media to promote their company, but it's employee use that still has some businesses worried. A lot of companies are afraid to let their employees use social media freely, but they're also afraid not to. On the one hand,...

Facebook Catches a Hot Potato

August 20, 2010, 12:59 pm
Last month, rumors emerged that Facebook may have been buying Hot Potato. As Doug Caverly described , "Hot Potato is a check-in service that takes possibilities other than physical locations into account. Users can, for example, say they're listening to a particular song or reading a certain novel, not just check in at a concert or a bookstore."...

Jennifer Aniston's New Movie, Dee Snider's Latest Honor, 'Fair Game' Trailer: What's the Buzz

August 20, 2010, 12:59 pm
by Claudine Zap Our top picks from the day's hottest searches. Dee Snider (Searches increased by 9,555%). The former lead of the band Twisted Sister will have an Ohio town named for him for a day . Facebook Places (+1,890%). This new tool on the social network tracks your location . Abby Elliott (+1,461%). Rumors connect the "SNL" star to Fred...

Do know evil

August 20, 2010, 11:59 am
(Cross-posted on the Google Online Security Blog ) UPDATE July 13: We have changed the name of the codelab application to Gruyere. The codelab is now located at http://google-gruyere.appspot.com . We want Googlers to have a firm understanding of the threats our services face, as well as how to help protect against those threats. We work toward...

UK Online Retail Reaches $7.8 Billion In July

August 20, 2010, 11:27 am
Online retail spending in the UK reached $7.8 billion (5 billion) in July the most of any month this year according to IMRG Capegemini e-Retail Sales Index. Brits spent an average of $126 per person online, marking a turning point since the lows of the last two years. The Index has grown by 18% compared to last July, in the biggest annual jump...

Spanx for Men Moves the Web

August 20, 2010, 11:23 am
by Claudine Zap For years, women have been lining their bodies with body-slimming, butt-lifting and tummy tucking shapewear. Thanks to the miracle of Spanx , a lumpy middle is no longer excusable in the female population " and "sucking in" is no longer required. Now, there's a male version: Spanx for Men . Think of the male shapewear as the...

Nokia to Acquire Mobile Analytics Firm Motally

August 20, 2010, 11:08 am
Nokia announced today that it has signed an agreement to acquire Motally , a mobile analytics firm. The company provides in-app tracking and reporting, enabling developers and publishers to optimize the development of their apps. "The acquisition underpins Nokia's drive to deliver in-application and mobile web browsing analytics to Ovi's growing,...

Real Time Storytelling - SES SF

August 20, 2010, 10:53 am
For mainstream media to survive, if not thrive, it must integrate with the social web and create engagement surrounding content. For social media to remain relevant and compelling, it must work in tandem with news organizations to create a symbiotic storytelling relationship. The future may be a stream with the authenticity of the social web and...

Marketers Struggle to Stay Ahead of Social Media Curve

August 20, 2010, 10:38 am
While it should come as no surprise that the rapid fire pace of social media change can be dizzying, it doesn't make it any easier for marketers to stay ahead of the game. emarketer reports on a study conducted with marketing executives asking just how tough it is to stay ahead of the social media wave. The study was conducted by The Creative...

Using and Attracting Customers with Facebook Places

August 20, 2010, 10:33 am
Facebook Places is going to be huge for businesses. It already is. You've probably been hearing about all of the opportunities that come with check-in apps like Foursquare, Gowalla, etc. Facebook has half a billion users. This takes things to a whole new level. Now, not all of those users are using Places or even Facebook on mobile devices, but...

Google Enables Voice And Video Chat On Linux

August 20, 2010, 10:33 am
About 22 months ago, Google launched a voice and video chat feature within Gmail, allowing many people to have live, face-to-face conversations with their friends and colleagues. Now, a few more folks - Linux users - will finally be permitted to take advantage of it, too. Late yesterday, Tristan Schmelcher, a software engineer, wrote on the Gmail...

Yahoo Lets Store Owners Offer Customer Registration

August 20, 2010, 9:27 am
Yahoo announced that it has released the first phase of Customer Registration for Yahoo stores . This introduces registration, sign-in, and account features for store owners to offer their customers. This way, customers can register their info for quicker checkout experiences in the future. Customer Registration uses OpenID, which should make...

Facebook Places, the Competition (Including Google) & Your Business

August 20, 2010, 9:20 am
A great deal of attention has been put on what Facebook Places means for the future of other check-in apps. This discussion has been around as long as the rumors of Facebook launching a location feature, which have been swirling for quite some time. Will you check in with Facebook Places? Let us know. A lot has also been made of the...

AT&T Yellowpages Gets New Homepage

August 20, 2010, 9:13 am
AT&T has introduced a new redesign of its Yellowpages.com homepage with an emphasis on image-based layout. AT&T is rebranding its homepage as YP.com with tagline "Click Less. Live More." YP.com is focused on helping users "eat, play, and live" locally. "We want to give today's user more access to content that...

Google Movie (Maybe) Coming To A Theater Near You

August 20, 2010, 9:07 am
There's no point in trying to preorder tickets - or avoid going within 100 yards of a movie theater - just yet. But a new report indicates that a movie about Google might be on the way, and at least one of the entities behind it has indeed managed to turn out some big films in the past.

Join Sonia and Brian at BlogWorld 2010 (And Save With This Discount Code)

August 20, 2010, 9:02 am
Sonia and I will be speaking again this year at BlogWorld in Las Vegas, October 14 - 16. This time we'll be doing a keynote presentation along with our friend Darren Rowse of Problogger . We're excited to be presenting together, and if we pull it off like we plan, it'll be educational and entertaining. Of course, the show is much bigger than the...

The AdMax SEO Toolbar: New Multi-Feature SEO Tool for FireFox

August 20, 2010, 8:57 am
The AdMax SEO Toolbar is a new-launched tool that consolidates the best SEO tools into a single browser plugin. This is also the first FireFox addon that addressed mobile SEO as well (it features mobile keyword rankings and mobile link building tools). Let's take a detailed look at the toolbar features and options: To start off, download and...

Verify Your Site in Webmaster Tools with Google Analytics Snippet

August 20, 2010, 8:47 am
Google announced that you can now verify your site in Webmaster Tools with a Google Analytics JavaScript snippet. "Nobody likes to duplicate effort," said Google software engineer Sean Harding. "Unfortunately, sometimes it's a fact of life. If you want to use Google Analytics, you need to add a JavaScript tracking code to your pages. When you're...

Is It The SEO Metrics Or The Connections Between?

August 20, 2010, 8:26 am
Ultimately, to measure Search Engine Optimization (SEO) success, you aren't necessarily looking at individual metrics - you are looking for a connection between the metrics - and the resulting affect on revenue. If my lead seems to negate the name validity of the SES San Francisco session, 'Meaningful SEO Metrics,' it is completely unintentional....

Google Chrome Web Store Open for Developer Preview

August 20, 2010, 8:21 am
Google August 19 opened Chrome Web Store to developers in a preview, preparing for an October launch to the public. Developers can upload apps, package them and install them in Chrome using the latest Chrome dev channel. They may also integrate Google's payments and user authentication technology. Google May 19 introduced the Chrome Web Store at...

The Great "Will foursquare Survive?" Debate Is On

August 20, 2010, 8:11 am
Now that Facebook has officially thrown its really big hat into the geo-location ring it's time to wonder, speculate and just plain guess about the future of location based services and the industry players.

The Great “Will foursquare Survive?” Debate Is On

August 20, 2010, 8:03 am
Now that Facebook has officially thrown its really big hat into the geo-location ring it’s time to wonder, speculate and just plain guess about the future of location based services and the industry players. Because of their apparently awkward presence at the Facebook announcement the other day and the claims of Facebook founder...

Sudden Boost in International Traffic from Google ccTLDs

August 20, 2010, 7:46 am
I run a website mainly focused on Australia. Around 20-26 July, I started getting heaps more traffic from Googles other than google.com.au. US up by 120% - UK by 90% - India by 380% - Brazil by 360%

Raven SEO Tools Review

August 20, 2010, 7:41 am
Everyday it seems like a new SEO tool or toolset is launching. I've been quite impressed with the improvements and enhancements to Raven's SEO Tools since they launched. There are so many features in Raven but I want to focus on some of the really unique ones which make Raven a must have for me. Link Research Tools Raven has 2 powerful,...

100 Million A Month Using Google Maps for Mobile

August 20, 2010, 7:26 am
It's the "Year of Mobile" v. 2010 remember? Whether it is or isn't officially is irrelevant. What is important is just how much mobile is continuing to influence the lives of many Internet users. While not as ubiquitous as many in the industry would like us to believe, it is still a very strong component of the online world and one that has...

Yahoo Bing Alliance: Transitioning U.S. And Canada 'Powered by Bing'

August 20, 2010, 6:53 am
"Keep an eye out for the 'Powered by Bing' indicator at the bottom of our search results page, which will indicate that you are viewing listings from Microsoft."

StumbleUpon Comes to the iPhone and Android

August 20, 2010, 6:15 am
StumbleUpon has finally released its mobile apps for the iPhone and Android. "Think about all those times when your'e riding the bus, sitting at the airport gate, or waiting for friends, playing with the same mobile apps again and again," says StumbleUpon's mobile apps team. "Now you can have the perfect boredom-buster: with StumbleUpon for the...

Six Year Old Critical Bug In Linux Silently Patched

August 20, 2010, 4:32 am
"The Linux kernel folks 'silently' pushed out a patch for a critical privilege escalation bug this week."

Cleaner, Easier, I Dig the New Digg

August 20, 2010, 2:21 am
There was a time when a story on the front page of Digg was the holy grail for any web publisher. But in more recent months, the average Joe has moved on from the once and powerful bookmarking site because of the monopoly caused by power players in the game. Then Facebook and Twitter rose in favor and it looked like Digg had met its match. Until...

Answering Hard SEO Questions - Whiteboard Friday

August 20, 2010, 12:20 am
Posted by Danny Dover In this week's Whiteboard Friday, Danny Dover tries to answer some of the hard questions in SEO. These include; "If you are such a good SEO, why don't you rank number one for the keyword, SEO?" and "How can you provide advice on SEO if you don't work for a search engine?". The answers to these and some other doozies are...

Link Building Do's and Don'ts

August 19, 2010, 11:09 pm
Link building is one of these areas of website marketing that has become mysterious to many but at the end of the day there are some very frowned upon approaches along with some link building techniques that are strongly encouraged. Below are some link building dos and don'ts to consider: Articles Marketing: Link Building Do: Write good strategic...

Augmented Reality (AR): A New World Order - SES San Francisco

August 19, 2010, 7:15 pm
I'm afraid this will be my last blog entry at SES San Francisco, but it's been a blast. I don't know how you're feeling right now, but I'm knackered. Luckily we can end on a high with a fix of Augmented Reality. Gene Becker (Lightning Laboratories) is moderating this session, with speakers: Howard Ogden (Augment Reality), Lisa Murphy (metaio),...

AdWords system maintenance on August 21st

August 19, 2010, 6:51 pm
On Saturday, August 21st, the AdWords system will be unavailable from approximately 10 a.m. to 2 p.m. PDT due to our regularly scheduled system maintenance. While you won't be able to log into your account during this time, your campaigns will continue to run as usual. AdWords system maintenance typically occurs on the second Saturday of each...

SES San Francisco: All Customers Are Not Created Equal

August 19, 2010, 6:16 pm
Do you work at a company where if you added up all of the revenue that the different marketing and communications teams took credit for that the number would look vastly different then what the finance department says? In other words, do you take the time to actually attribute the correct percentage of sales to the correct outreach method? ...

Managing Your Google Reputation - SES San Francisco

August 19, 2010, 6:00 pm
We are almost at the finish line, but there are still a few more sessions to go so hang in there with me. Next up we have Trackur's Andy Beal (Trackur) going solo. I follow Andy on Twitter. Andy is the Indiana Jones of reputation management. He also has great teeth and quite possibly, the best accent ever (he's originally from England, and now...

Google Counts 100 Million Maps For Mobile Users

August 19, 2010, 4:50 pm
Google Maps for mobile may not get a lot of headlines, but it's quite the hit. This afternoon, Google announced that the tool, which has been helping people find things (including themselves) for about five years, is currently attracting over 100 million unique users per month. To let Vic Gundotra, Vice President of Engineering, put it in his own...

Apple to Close Quattro Wireless, RIM Looks for Its Own Ad Network

August 19, 2010, 4:50 pm
Apple's VP of iAd (formerly Quattro's CEO) Andy Miller sent Apple employees a memo saying that the Quattro Wireless Network will be shut down at the end of September. Apple bought Quattro, which would lead to iAd, last year for $275. Silicon Alley Insider has a look at the memo . Meanwhile, RIM is shopping for an ad network, according to the Wall...

Search Marketing Toolbox - SES San Francisco

August 19, 2010, 4:00 pm
Everyone needs a good tool. So are you ready to hear about the latest and greatest? Me too. I actually changed sessions to be here today after Alex sold me on his toolbox at Schmoozefest yesterday. Anyway, we have Simon Heseltine (AOL Inc.) moderating an All-Star line up: Dave Snyder (Blueglass), David Szetela (Clix Marketing), Mark Jackson...

Facebook Moves Toward OAuth 2.0, IFrames, Drops App Tabs from Profiles

August 19, 2010, 3:59 pm
Facebook posted an update for the Facebook Platform Roadmap today. Interestingly, Facebook Places isn't mentioned once, though it will certainly be a significant part of the picture. "We announced a number of new products and updates to Facebook Platform at f8 in April, including the Graph API, social plugins, and support for OAuth 2.0," says...

Moms Want More Mobile Coupons

August 19, 2010, 3:49 pm
If you're looking to reach parents by mobile messaging, send them grocery coupons and more than 50% of them will be happy to accept. That comes from a survey which was conducted by Harris Interactive and it showed that parents with children are more interested in receiving mobile text alerts from merchants than those without kids. Great news for...

Google Apps Gets Another Endorsement

August 19, 2010, 3:09 pm
We’ll admit from the start: this development doesn’t rival Los Angeles’s embrace of Google Apps in terms of importance.  Or Orlando’s, for that matter.  But the City of Westerville, Ohio (which is home to about 37,000 people) has adopted Google Apps and is officially pleased with the result. Westerville could be...

Google Launches Chrome Web Store Developer Preview

August 19, 2010, 3:04 pm
In May at Google I/O , Google revealed the Chrome Web Store , a gallery for web apps. Earlier this week, the company demonstrated it again, focusing on HTML5 games. Today, Google has announced that it has made available a developer preview of the store. Developers can now upload apps and experiment with packaging, and installing them, and...

Microsoft adCenter Expands Negative Keyword Limits

August 19, 2010, 2:49 pm
Microsoft announced that it has expanded negative keyword limits in adCenter. This should be of particular interest now that Yahoo and adCenter are coming together. If you're not familiar with negative keywords, advertisers can prevent their ads from appearing in response to certain search queries using negative keywords (specific words or phrases...

People In The UK Spend Nearly A Quarter Of Their Time Online

August 19, 2010, 2:18 pm
Consumers in the UK are spending nearly half (45%) of their time watching TV, using mobiles or other communication devices, according to a new survey by government regulator Ofcom. They are now sending four times as many texts per day than in 2004, spending nearly a quarter of their time on social networking site like Facebook and Twitter and...

Fact Checking 'Piranha 3D'

August 19, 2010, 2:13 pm
by Mike Krumboltz Here's a surprise: " Piranha 3D ," the over-the-top horror flick about killer fish who take particular joy in munching on college students on spring break, isn't entirely based in fact. Cue the sarcastic "Oh. My. God." You don't have to be Jacques Cousteau to know that a few artistic liberties were taken. But, still, there has to...

PPC or SEO? The Ultimate Search Marketing Battle - SES San Francisco

August 19, 2010, 2:03 pm
Good morning peeps. Can you believe we've reached the final day of SES? That's nuts! But here we are on Day 3. It's my last day guest blogging for Search Engine Watch and I would kill for a good hand masseuse right about now. So, PPC or SEO? This has to be a loaded question, right? Still, everyone likes a good fight. Mark Jackson (VISION...

Facebook Places and the Competition (Including Google)

August 19, 2010, 1:28 pm
A great deal of attention has been put on what Facebook Places means for the future of other check-in apps. This discussion has been around as long as the rumors of Facebook launching a location feature, which have been swirling for quite some time. A lot has also been made of the increasing competition between Facebook and Google, Facebook Places...

Vote to hear PayPal at this year's #SXSW11

August 19, 2010, 12:57 pm
Hi all, Anuj Nayar from the PayPal communications team, here. Figuring out how to use payments for your personal and business use isn't always easy and sometimes involves risk, security, regulations and consumer choice. With PayPal's track record of making payments seamless for businesses, we're always happy to discuss how to create opportunity...

How Will Intel's McAfee Acquisition Affect the Security Industry?

August 19, 2010, 12:57 pm
As reported , Intel announced that it is acquiring major information security vendor McAfee today for $7.68 billion at $48 a share in cash. Pat Clawson, CEO of endpoint security provider Lumension reached out to us with some thoughts on the acquisition and its effect on the industry. "Intel's acquisition of McAfee will not only fundamentally...

Facebook Places Banks On Foursquare, Gowalla, Yelp, Booyah Steam

August 19, 2010, 12:42 pm
After months of speculations, Facebook has finally unveiled its geotagging feature. Facebook Places goes live today in the U.S., in partnership with several location-based services. You heard it, it does sound a lot like Twitter's earlier-launched Twitter Places : the name, the partners (at least for Foursquare, Gowalla and Localeze) and the same...

Natalie Portman's Smooch, More Eggs Recalled, Steven Tyler "Idol" Talk: What's the Buzz

August 19, 2010, 12:37 pm
by Claudine Zap Our top picks from the day's hottest searches. Natalie Portman (Searches increased by 6,410%). The newly released trailer of the film "Black Swan" shows the actress smooching co-star Mila Kunis. Eggs recall (+589%). The list of recalled eggs has expanded " check your eggs again. Bed bugs (+477%). The nasty pests have invaded New...

Google Maps Biking Directions Covers 80 More Cities

August 19, 2010, 12:32 pm
Google August 18 added bike lane and trail data to cover an additional 80 cities for its Google Maps biking directions service. The search engine doesn't release stats very often, but with all of the vitriol expended over the "Google Maps Street View WiSpy" scandal, its clear Google could help its cause by pumping up Google Maps, even if it is for...

On Branding, Blogging, and Link Ponds

August 19, 2010, 12:02 pm
To those of you who are still wary of allowing your ideas and stories to traverse the web, this one's especially for you. Today I'll let you in on a story of a visionary-procrastinator who finally decided to breathe life to his dreams of getting his thoughts and ideas out on the web"welcome to my story. In this article I will run you through three...

View the Latest adCenter API Webcast Recording on Demand: API Best Practices

August 19, 2010, 11:21 am
Last week, Johann Garcia, adCenter API Product Planner, and Shamit Patel, adCenter API Program Manager, hosted a live webcast to review the top 10 best practices for adCenter API. Watch the recording here: https://www112.livemeeting.com/cc/microsoft/view?id=D5MP2H .

State Farm Launches Android Widget To Prevent Distracted Driving

August 19, 2010, 11:20 am
State Farm Insurance said today it will release an Android widget on Monday, August 23, aimed at reducing the problem of distracted driving. The “On the Move” widget allows Android users to write and preload customized messages that can be sent as automated responses to incoming text messages. The service if free to anyone with an...

New features in Google Docs and Google Sites

August 19, 2010, 11:07 am
Google's multi-tenant infrastructure allows us to launch new features to our customers seamlessly, and with over 50 launches in first half of this year alone, the pace of innovation in Google Apps continues to accelerate. Today we keep up the innovation with several new updates in Google Sites and Google Docs. We've improved Google Sites with...

Google Gives Small Businesses a Forum to Discuss AdWords

August 19, 2010, 11:07 am
Google has launched a section in the AdWords Help Center aimed at helping small businesses improve their campaigns. It's called Small Business Corner . "The Small Business Corner is designed to give those of you who are running your own AdWords accounts the opportunity to share best practices in discussions with your peers so that you can make...

Your Feedback and Feature Requests Pay Off: Negative Keyword Limits Expanded in Microsoft adCenter

August 19, 2010, 11:07 am
You know how we're always asking you guys for feedback, feature requests and any other thoughts you'd like to share with us about adCenter? We keep on you about that stuff so that we can get the information you share with us in front of the people who're actively working on improving the advertiser experience, which moves us closer to being able...

Website Analytics vs. The Myth of 100% Accuracy

August 19, 2010, 11:02 am
Let's get this out of the way. 100% accuracy does not exist in website analytics. Repeat. 100% accuracy does not exist in analytics. What does exist in analytics is data - lots of it - and with this comes fear. Fear of looking at the wrong data. Fear of where to start. Fear of analytics failure . This fear will only dissipate with knowledge.

Report Names Motorola Priority Android Partner

August 19, 2010, 10:34 am
Yesterday, a reliable-sounding report indicated that Google, HTC, and Verizon are working together to bring a Chrome OS tablet to market on Black Friday. Now, although it's hard to say whether the two stories complement or negate each other, word has it that Google wants Motorola to create an Android tablet for the Verizon network. Joseph Tsai...

If Google Places usage is to be extended, then Google Places needs fixing

August 19, 2010, 10:25 am
SNIP -  There have been some very interesting developments with regards to the expanded use of Google Places over the last couple of months, with Google not only increasing the usage of Google Places within their mainstream SERPs but also increasing the number of features within it such as Tags

Google Analytics Gets New Management API

August 19, 2010, 10:19 am
Google has released a preview of the new Google Analytics Management API, which provides read-only access to Google Analytics configuration data. "Previously, the API returned all the configuration data at once, which in many cases was inefficient if you only needed a subset of data," says Jeetendra M. Soneja of the Google Analytics API team. "Now...

DomainAuctions, The Economy and The Web - Are We There Yet?

August 19, 2010, 10:03 am
"Interesting domains at upcomming auction but are there buyers or bargains."

YouTube Charts Show Performance of Popular Videos

August 19, 2010, 9:48 am
YouTube has launched YouTube Charts , a destination for users to see how popular videos are performing. "What's the latest in the all-time most viewed video smackdown between Bieber and Gaga? Is David After Dentist pwning Charlie Bit My Finger? Who grabbed more subscribers this month, ShayCarl or Annoying Orange?" writes YouTube Product Manager...

Don't Google Cameron Diaz

August 19, 2010, 9:33 am
Cameron Diaz is now the most dangerous celebrity to search for online, replacing Jessica Biel, according to a new report from McAfee. McAfee says searching for the latest Cameron Diaz pictures and downloads leads to a ten percent chance of visiting a website that has threats, such as spyware, adware, spam, phishing, viruses and other malware....

Next Version Of Android Said To Be Called "Honeycomb"

August 19, 2010, 9:18 am
First there was Cupcake, Donut, Eclair, and Froyo. Next, we're going to see Gingerbread. And after that, according to a new report, the following version of Android will be called Honeycomb. The codename probably stems from the actual bits of honeycomb that can sometimes be found in relatively unprocessed honey, which fits because Google has...

From Open Business Models To An Economy Of The Commons

August 19, 2010, 9:18 am
What does it take for open business models to become an economy of the Commons? What are the pros and cons of a system based on peer production? How do open business models compare with the traditional economic system based on intellectual property and copyright? Photo credit: GPRC, remixed by Robin Good I have recently shot a small number of...

Don’t Google Cameron Diaz

August 19, 2010, 9:07 am
Cameron Diaz is now the most dangerous celebrity to search for online, replacing Jessica Biel, according to a new report from McAfee. McAfee says searching for the latest Cameron Diaz pictures and downloads leads to a ten percent chance of visiting a website that has threats, such as spyware, adware, spam, phishing, viruses and other malware....

Website Auditor Review

August 19, 2010, 9:04 am
Ann Smarty walks through this "advanced on-site diagnostics assistant" that helps you understand site architecture, indexation, link value distribution and popularity of your domain on some social media sites.

Website Auditor: Advanced On-Site Diagnostics Assistant

August 19, 2010, 8:48 am
I have done detailed reviews on SEO PowerSuite Tools previously: both SEO SpyGlass and Rank Tracker have got some highly positive feedback from our readers. Today I am pleased to review another new tool I have just tested and found cool: Website Auditor. Website Auditor is a multi-feature on-site diagnostics assistant that can help you in various...

Gmail Gets "Stacked Card" Look on iPad

August 19, 2010, 8:44 am
Google has released a new "stacked card" interface for Gmail on the iPad. What this does is allow for selecting and managing multiple conversations. "In the past, performing actions on selected conversations was awkward," says Google Mobile software engineering intern Liam Asher Segel-Brown. "There were two similar...

What The New Digg Means For Your Business

August 19, 2010, 8:41 am
You may have heard heavy social media users complaining about the upcoming Digg release, but if you are a business owner, you may actually like what's coming. Neal Rodriguez explains what the new Digg offers for businesses.

UK University Launches SEMPO Backed Search and Social Media Course

August 19, 2010, 8:27 am
Two weeks ago I attended the open evening and formal launch of a unique course in Search and Social Media Marketing. What makes it unique is that it was launched by an academic institution, the University of Salford in Manchester, with support and backing from SEMPO, the industry body for the search industry. What really pleases me about this is...

How an Online Retailer Can Evaluate the ROI of a Link Building Campaign

August 19, 2010, 8:27 am
How can you accurately forecast the ROI of a link building campaign and justify the expense? This is a heavily debated question among the SEO community as there is a host of assumptions to make and variables to consider. However, here is a common sense approach that an e-commerce retailer can implement to evaluate and forecast the direct ROI of a...

Intel Buys McAfee for $7.68 billion

August 19, 2010, 7:55 am
Intel has announced it is acquiring McAfee for about $7.68 billion at $48 per share in cash. "With the rapid expansion of growth across a vast array of Internet-connected devices, more and more of the elements of our lives have moved online," said Paul Otellini, Intel president and CEO. "In the past, energy-efficient performance...

China Wants to Check In As Well

August 19, 2010, 7:48 am
Once again we try to take a look at how the rest of the world is doing while Facebook’s announcement of its Places services gets worked and reworked by every media type on the planet. Over at Forbes’ Beijing Dispatch they are taking a look at what might be happening in the geo-location game in China. Don’t expect any of the...

Is Google Giving Too Much Weight To Keyword Domains?

August 19, 2010, 7:10 am
"You know, the type of content that is built around keywords rather than the reader."

Yahoo Looks to Maximize Happiness

August 19, 2010, 6:40 am
Already had enough of Facebook’s location service? Looking for news about the rest of the Internet? Well, while Facebook is trying to add value to services with products Yahoo is taking a bit of a different route. It appears as if Yahoo is looking for some kind of Internet “secret sauce” that holds the key to happiness....

Search Engine Traffic Drops: How to Diagnose and Fix the Problem

August 19, 2010, 6:34 am
This checklist will help you quickly identify and fix the problem, restore your organic traffic and save a bunch of nerve cells on the way.

Checking In with Facebook Places

August 19, 2010, 6:00 am
If you watched Facebook's news event, you know that the company unveiled Facebook Places, its much-anticipated location feature. This lets users "check in" to places from their mobile device and let their friends know where they're at and who they're with in real time. To use Facebook Places at this point, you either need to have an...

Yahoo! Search Now Powered by Bing

August 19, 2010, 5:05 am
Pretty exciting day in search seeing Bing results live on Yahoo! Search results. There were some questions as to what might transfer and what might stay. It seems that generally algorithmically there was roughly a 1 to 1 transfer. Yahoo! is still showing fewer characters in their page titles than Bing does. Site links (listed below some sites) may...

Intel Acquires McAfee For $7.68 Billion

August 19, 2010, 4:20 am
"The president and chief executive of Intel, Paul Otellini, said in the past, energy efficiency and connectivity had defined computing requirements, but security was becoming as important."

Facebook Places – Implied Consent?

August 19, 2010, 3:16 am
Good morning! I Just wanted to update you all on the wonderful new feature over at Facebook- Facebook Places. Facebook Places clearly has potential- massive user base, loads of opportunity for geo-targeted special (as has been masterfully created by Foursquare, Gowalla and other products). However, as has been a growing concern for many users,...

Google treating brand names in search terms as site: searches?

August 19, 2010, 2:18 am
If you search for [some term] and [website name], Google's now treating it as if this is a site:[website name] search - allowing that site to completely dominate the first page of results. Seems a big shift in favour of big brands - and will also penalise affiliates, and companies reselling other services.

Investing in Link Building

August 19, 2010, 12:47 am
Posted by MikeCP There's no such thing as a free link. Whether it was the time taken to craft that blog post, the cash used to film that viral video, or even just the opportunity cost of thinking about how to build links, there is an investment involved. For my first post here at SEOmoz, I want to talk about how a small business might approach the...

Internal Link Building Tips to Remember

August 19, 2010, 12:23 am
Linking building and site structure go hand in hand. You might be tempted to only spend your time on building your external link structure but it is also important to not forget about spending time doing something about your internal site structure as well. Key Areas of Your Internal Link Building Include: Footer Links: Your footer is an amazing...

Google TV: Whose Going to Pay the Bill?

August 18, 2010, 11:35 pm
When Sony released the home video recording system in the late 70′s, TV networks and studios tried to have them run out of business. Universal Studios even sued the company in court saying that Sony was advocating home copyright infringement (Universal lost). An even bigger concern was the fact that the new technology...

Microsoft Yahoo! Search Alliance (MicroHoo) Big Story at SES San Francisco

August 18, 2010, 11:33 pm
As I mentioned last month, on of the big stories at SES San Francisco is the Microsoft Yahoo! Search Alliance, aka MicroHoo.Click to read the rest of this post...

Facebook Places Are Here (And There and Everywhere!)

August 18, 2010, 11:05 pm
Facebook’s location service called Places (couldn’t they have worked a little harder on naming it something a little more pithy?) is here. All of the guessing, wondering and speculating can end. Now, after all is said and done guess who has the last word on Facebook’s move to tell everyone where everyone else is at every...

Google CEO Believes That in the Future, We May Be Automatically Allowed to Change Our Names to Escape Online Past

August 18, 2010, 9:58 pm
Eric Schmidt talked to the Wall Street Journal : "I don't believe society understands what happens when everything is available, knowable and recorded by everyone all the time," he says. He predicts, apparently seriously, that every young person one day will be entitled automatically to change his or her name on reaching adulthood in order to...

Increase Your ROI with Conversion Rate Optimisation

August 18, 2010, 9:53 pm
Online marketing techniques help contemporary businesses control costs. In today's complex economic climate, budget discipline can give your company an advantage over the competition.

German Guy Wants to Photograph Those Buildings People Want to Exclude from Google Street View

August 18, 2010, 9:41 pm
Spiegel reports that German photographer and IT consultant Jens Best wants to personally take snapshots of all those (German) buildings which people asked Google Street View to remove. He then wants to add those photos to Picasa, including GPS coordinates, and in turn re-connect them with Google Maps. Jens believes that for the internet "we must...

Virus Game Attachments, Or Whatever It Is

August 18, 2010, 9:23 pm
Do these things have a name, and what do they typically do? Gmail is chronically bad at filtering them out (or perhaps they do filter out many but there's just too much of them). They usually come with an image attached, and as you can see in this case, a SWF attachment. [By Philipp Lenssen | Origin: Virus Game Attachments,

SES San Francisco: Stretch your Marketing Dollars and Increase Your Search Presence

August 18, 2010, 9:00 pm
Today a prestigious panel of speakers at SES San Francisco shared their tips and tricks on how businesses with small and medium-sized marketing budgets can stretch their dollars. Online exposure can be maximized through organic search, paid search, and local search without sacrificing effectiveness or going broke, which is always important...

Beyond the Click: What Shoppers Need Now - SES San Francisco

August 18, 2010, 9:00 pm
We're approaching the end of Day 2 here at SES San Francisco, and it's almost time to don your hat for tonight's Black Hat, White Hat event. But hold your horses -- we've got one more session to go. Bryan Eisenberg is back to moderate speakers: Nitin Mangtani (Google), Noran El-Shinnawy (Acquisio), Lee Cohen (Become, Inc), and John Federman...

Have Your Burger Many Ways: Burger Wars Heat Up

August 18, 2010, 8:07 pm
by Claudine Zap If you're hankering for a hamburger for lunch, what to order may be the easy part of your decision. The tougher choice: Where to go? That's right, it's your burger war roundup. First up, Whopper Bar Yup, you read that right. The BK has opened a specialty restaurant called the Whopper Bar , which serves up variations on the Whopper...

Who, What, When, and Now...Where

August 18, 2010, 7:50 pm
If you're like me, when you find a place you really like, you want to tell your friends you're there. Maybe it's a new restaurant, a beautiful hiking trail or an amazing live show.   Starting today, you can immediately tell people about that favorite spot with Facebook Places. You can share where you are and the friends you're with in real time...

Twitternation and Automation - SES San Francisco

August 18, 2010, 7:45 pm
Twitter and automation, eh? Hmmm... Sounds like milk and orange juice to me. Lovely Matt McGowan will be moderating speakers, Tracy Falke (Freestyle Interactive), Paul Madden (Crea8 New Media), and Jeff Pulver.Click to read the rest of this post...

Blog Marketing & SEO: A Recipe For SEO Success At SES SF

August 18, 2010, 7:38 pm
It's been several years since I have seen TopRank CEO Lee Odden contribute to the panel ' SEO Through Blogs & Feeds ,' so I was eager to sit in on this session to close out my first day at this year's SES San Francisco. Joining Odden on his panel, moderated by Craig Macdonald, Senior Vice President and Chief Marketing Officer, Covario, was...

Scaling Up Your SEO Campaigns

August 18, 2010, 6:30 pm
This is a live blog post by guest blogger, Imelda Khoo. Imelda is the E-Marketing Manager at Tektronix, responsible for global SEO, PPC and social media. Imelda blogs at SEM Booty and is also on Twitter @imeldak How's everyone holding up? Keep those eyes peeled and your concentration pumping as we move into a beefed up session with a bunch of...

More tasty treats

August 18, 2010, 5:50 pm
As promised we've just pushed live a few more changes that we've wanted to give you for a number of months. There are loads of minor UI and performance tweaks that most of you won't notice, but there are some small things you might notice. Some of the minor changes include things like the ability to 'Hide' your fans list should any of them...

EDU Summer School, Session 6: Economics

August 18, 2010, 5:21 pm
This week marks the last session of our summer series, but do not fret, all of the fascinating lectures and material we've surfaced for you over the weeks will still be available on YouTube EDU. In only six weeks, we've learned some interesting things about topics ranging from classical mechanics and differential equations to exploring drawing...

Facebook Places Launched - New Geo-location Feature

August 18, 2010, 5:11 pm
Facebook Places borrows heavily from location-based social networks like Foursquare and Gowalla, which allow users to check in at places and broadcast their location to friends.

SES San Francisco: Making the Leap From Search to Display

August 18, 2010, 4:39 pm
There was an interesting session today on how companies that are used to doing search advertising can dip their toes in the water with display advertising. The session highlighted some of the major differences and advancements in display, and the potential mine fields to watch out for. While I expected to walk away from the session with a few...

Can You Pitch Your Company in Under 118 Seconds?

August 18, 2010, 4:34 pm
The average elevator ride in New York City is 110 seconds and the average person’s attention span is 8 seconds. Put them together and you have the formula for the perfect pitch. The concept itself was pitched by former Kodak CMO Jeffrey Hayzlett during his keynote speech at SES San Francisco. According to a report by ClickZ,...

YouTube Creates Age Restriction Feature For Advertisers

August 18, 2010, 4:25 pm
To some degree, age restrictions are often thrown out the window.  Lots of parents let their kids see R-rated movies, for example, and young teenagers are sometimes treated to parking lot driving lessons.  But corporations that are in the public eye can't cut corners, and YouTube addressed this issue today by introducing a new...

Watch: Facebook News Event (Location Feature Announcement?) Live

August 18, 2010, 4:24 pm
Facebook will be hosting a live news event this evening at 8pm Eastern (5pm Pacific). While the company has yet to confirm the news, it is widely expected that Facebook will announce its location features. Facebook has provided us with the embed code for the live video of the event for you viewing pleasure: ...

The G2 to Deliver "Tight Integration" with Google Services

August 18, 2010, 4:21 pm
A teaser page for G2 from T-Mobile was discovered. It says, "The T-Mobile G2 will deliver tight integration with Google services and break new ground as the first smartphone designed to run at 4G speeds on our new HSPA+ network. In the coming weeks, we’ll share more details about the G2 and offer exclusive first access to current...

As Long As There Are Links, The Web Will Live

August 18, 2010, 4:08 pm
An article from Wired caught a lot of attention this week when it proclaimed that the Web is dead. Obviously, this is a sensational headline and a perfect example of linkbait, but it worked. It received the attention it was looking for, and it is still an interesting and thought-provoking read, though the web is far from dead. Do you think the...

From SES San Francisco: 10 Steps to Success with Content Marketing and SEO

August 18, 2010, 3:57 pm
SES San Francisco kicked off with a bang yesterday and a couple of the sessions I attended focused on developing great content and optimizing that content, or in other words, how to create and then distribute relevant and valuable content to your customers. It's not enough anymore to just publish features and benefits of the products or services...

SES San Francisco Keynote: BJ Fogg On The Power to Change Behavior

August 18, 2010, 3:21 pm
BJ Fogg, Director, Persuasive Technology Lab at Stanford University gave the opening keynote on day 2 of Search Engine Strategies San Francisco.  BJ is perhaps best known for promoting the concept of "captology," a word he coined to describe the overlap between persuasion and computers. In his book, " Mobile Persuasion ," BJ proposes the theory...

Social Media Tactics for Small Business Owners and How to Leverage Them in Your PPC Campaigns

August 18, 2010, 3:04 pm
Full disclosure : I count Jason Yormark among my colleagues, having first met him in 2007 when I first arrived here at Microsoft. Although it may seem that I'm just trying to give him a plug here, I actually ran across this article when looking over.

Crossing the Digital Divide: The Leap From Search to Display

August 18, 2010, 3:00 pm
This is a live blog post by guest blogger, Imelda Khoo. Imelda is the E-Marketing Manager at Tektronix, responsible for global SEO, PPC and social media. Imelda blogs at SEM Booty and is also on Twitter @imeldak Good morning party animals. It's Day 2 here at SES San Francisco, and if Day 1 is anything to go by, Day 2 is going to be a blinder. So...

Covario Empowers Marketers With SEO Audit And "On The Fly" Changes

August 18, 2010, 2:58 pm
Covario , the provider of interactive marketing analytics , unwrapped for us here at SES San Francisco the latest upgrade to its SEO deployment tool, the Covario Organic Search Optimizer . Click to read the rest of this post.

Google AdWords 's Enhanced CPC Maximizes Manual Bidding

August 18, 2010, 2:22 pm
Google AdWords has launched Enhanced CPC , an automated bidding feature that allows marketers to maximize conversions by adjusting their CPC automatically based on their track records of conversion. Click to read the rest of this post.

Search Across Email and Docs in Gmail

August 18, 2010, 2:21 pm
Google released a new Gmail Labs feature today that lets you search across email and Google Docs. If you turn it on and search from the Gmail search box, you will simply get results from both places, when applicable. "Where is that presentation? Was it attached to an email? Or in Google Docs? If youre not sure, you may end up searching several...

Facebook And Twitter Most Popular Social Media Tools For Retailers

August 18, 2010, 2:21 pm
As retailers prepare for the holidays they will have to do more to attract shoppers than just offering good deals, according to a new survey by shop.com The majority of retailers (76%) said their customers are still price sensitive and are shopping for deals, while twenty-four percent say their shoppers are brand loyal, regardless of price.

Google AdWords Launches Enhanced CPC, Maximizes Manual Bidding

August 18, 2010, 2:13 pm
Google AdWords has launched Enhanced CPC, an automated bidding feature that allows marketers to maximize conversions by adjusting their CPC automatically based on their track records of conversion. Click to read the rest of this post...

A Comprehensive, Intro to SEO Powerpoint Slide Deck

August 18, 2010, 2:10 pm
Posted by randfish For the past few years, I've given numerous presentations introducing SEO to new audiences of marketers, engineers and executives. With the end of SEOmoz's consulting business this past January and the completion of our final contract obligations this Spring, I thought it would be wise to share the 190+ page deck to hopefully...

Google Preps Chrome Web Store with Games for October

August 18, 2010, 2:03 pm
Google developers Mark DeLoura and Michael Mahemoff showed off the latest progress of the Chrome Web Store at the Games Developer Conference in Europe, which is fitting because the Web Store is initially geared around serving online games for Web users. Google May 19 introduced the Chrome Web Store at Google I/O to give help developers put free...

Facebook: Location, Auto-Suggest and Fighting Spam

August 18, 2010, 1:58 pm
Word around the Web is that Facebook will be announcing its long-awaited location feature today. While this has still not been confirmed, a mysterious account appeared on Twitter today, for @FacebookPlaces . Kim-Mai Cutler at InsideFacebook has a screenshot of a tweet from this account, which claimed to be the official account for "Facebook...

Dr. Laura's Decision, Joaquin Phoenix's Baffling Trailer, Rolling Stone's Scary Cover: What's the Buzz

August 18, 2010, 1:52 pm
by Claudine Zap Our top picks from the day's hottest searches. Joaquin Phoenix (Searches increased by 3,245%). The supposed ex-actor has a trailer of his upcoming hip-hop documentary, "I'm Still Here." Blago verdict (+606%). The former Illinois governor, Rod Blagojevic, was found guilty of one count out of 24: Lying to the FBI. As for conspiracy,...

How to Train Your Content Not to Overstay it's Welcome

August 18, 2010, 1:07 pm
by Stoney deGeyter We don't often realize this, but we can train our website content to do tricks. Unfortunately, most website content just lays around all day. This is why you see high bounce rates and poor conversion rates on so many websites. About the only "trick" this content knows how to do is to roll-over and play dead. But, those...

PayPal Adds Donation Feature to iPhone, iPad App

August 18, 2010, 1:04 pm
PayPal has launched an update to its mobile app for the iPhone, iPad, and iPod Touch. It now has a donation feature that lets users donate to over 23,000 charities in the U.S., UK. and Canada. "We hope the new application will simplify the donation process and help charities reach more donors," says PayPal Mobile Senior Director Laura Chambers....

SEO content marketing roundup, week ending August 18th

August 18, 2010, 12:28 pm
Is it search? Is it social?  Is it mobile?  Is it video?  Is it SEO?  Or could content marketing in all its possible forms and avenues be morphing into one multifaceted, connected marketing creature?  The word for today's SEO content marketing news roundup:  the profession is evolving rapidly in synch with emerging technologies, and we need...

Would Social Marketing Benefit You?

August 18, 2010, 12:10 pm
Social marketing has made millions for those who adapted early, but it's not too late to jump on board and benefit from the marketing potential social media have to offer. You may be wondering why social marketing is so powerful. Well, mostly because you're able to reach prospects in new and creative ways on their terms, giving them a sort of home...

Meet us in San Francisco, Boston, London, and New York

August 18, 2010, 12:05 pm
The Empowered book tour is beginning. Here's where you can meet us - and we'll be adding more events around the ones in these cities as we get closer to the dates: Josh, San Francisco/San Jose, August 23-27. Josh will be speaking at the ANA Business-to-Business Marketing Leadership Conference in San Jose on August 26. Topic "B-to-B Social Media...

Rounds Brings Engaging Video Chat to Facebook

August 18, 2010, 11:11 am
Rounds (formerly 6rounds.com) has announced the launch of an interactive video chat platform for Facebook Platform. Users have already been using Rounds to video chat in real time while engaging in various social activities and real-time games. Offering it for Facebook obviously opens up the door for a great deal more use, given that Facebook has...

Donate to a Worthy Cause with PayPal Mobile for iPhone 2.5

August 18, 2010, 10:58 am
Hi, all! I'm Laura Chambers, senior director of PayPal Mobile. Today, we updated our mobile application for the iPhone, iPad and iPod touch. PayPal Mobile 2.5 has a donation feature that we're really excited about. It lets you donate to more than 23,000 charities in the U.S., U.K. and Canada, including American Cancer Society, Autism Speaks, Save...

Top 25 Social Media Keyword Search Tools and Engines

August 18, 2010, 10:41 am
Want to learn what is being said in your niche or industry in real time? Check out these 25 blogging, forum, and social media search tools and engines.

The Key to Innovative Business Ideas: Cross-Pollination

August 18, 2010, 10:34 am
Gather round, everyone. It's time to have "The Talk." You know the one I mean. You've started asking lots of questions and I can tell you're ready for it, so make yourselves comfortable and let's go over the basics. Because if you're in business, you need to know about this. It's crucial to your success. Mastering this technique will put a spring...

Content Marketing Optimization â€" SES SF 2010

August 18, 2010, 10:28 am
TopRank Online Marketing CEO Lee Odden gave a solo presentation at Search Engine Strategies 2010 on content marketing optimization.  Following is a summary of Lee's comprehensive presentation including 10 essential steps for your organization to achieve success. The core of any search or social media marketing program focuses on content.  But...

Admira - Bringing the Emotion to Digital Affordably via TV

August 18, 2010, 10:23 am
Had a chance to sit down and review a new program we have around Video that got my old Brand Manager motor running. For a while Ive been bullish on our Admira TV product, but as we build up our inventory to get to amazing scale, I also kept thinking about how we can expand that reach via Internet Delivered video ads. The pilot combines...

Skype Mobile Comes to More Verizon Devices

August 18, 2010, 10:20 am
Skype announced today that Skype mobile is now available on more devices on Verizon - the LG enV Touch, the LG Chocolate Touch, and the Samsung Reality. Skype mobile lets users make free calls to landlines and mobile phones internationally, as well as send IMS to other Skype users. Skype-to-Skype calls are free and don't count towards Verizon...

Vevo Launches iPhone And iPod Touch App

August 18, 2010, 10:17 am
Music video site Vevo has launched a free app for iPhone and iPod touch users. The Vevo App offers access to 20,000 videos from more than 7,000 artists. Users have the ability to create and save custom playlists for on demand playback, view what videos are being watched in their area using location services/GPS and share videos with friends via...

Chrome OS Tablet May Debut On Black Friday

August 18, 2010, 10:08 am
Fans of Google, tablets, and/or good deals will want to visit a Verizon store in late November, judging from a new report.  A Chrome OS tablet is supposed to debut at that time, and it's probably going to offer consumers a lot of tech for a low price. Lee Mathews heard from a source that the tablet will go on sale on November 26th, which is...

Germans Can Opt-Out of Street View

August 18, 2010, 9:58 am
Google continues to jump through various hoops to help limit the privacy concerns that their Street View efforts have caused in Europe. In order to hopefully stop any more backlash in Germany, Google is allowing for buildings to be opted out of Street View. Owners of buildings have until September 15th to do this. TechCrunch tells us Google made...

Attention! Before You Guest Blog, Know Their Audience

August 18, 2010, 9:56 am
It is important before you start to guest blog, that you understand each blogs target audience and how influencial they are.  This post shows you how to research a blogs audience and readership to help you decide on which blogs to write guest posts for.

For the Last Time: Please Don't Tweet and Drive!

August 18, 2010, 9:40 am
Will there eventually be the social media version of drunk driving called a DWT (driving while tweeting)? Based on the bizarre story that has come out of Hollyweird, it may not be a bad idea. I realize that People magazine is not a usual source for Marketing Pilgrim stories but this was just too bizarre (while very sad as well). According to the...

How Far Will Employers Go to Control Employee Social Media Use?

August 18, 2010, 9:40 am
CareerBuilder released some survey findings today indicating that over a third of employers in the U.S. are using social media to promote their company. It's employee use that still has some businesses worried. A lot of companies are afraid to let their employees use social media freely, but they're also afraid not to. On the one hand, there are...

What's New With AdWords?

August 18, 2010, 9:39 am
Google's been busy with AdWords this summer, launching a number of new features. Here's a wrap-up of six of those features as well as Google's new advertising news website. AdWords Campaign Experiments (ACE) This tool, which is currently in beta, lets you test and measure changes to your keywords, your AdWords bidding , ad groups and placements....

For the Last Time: Please Don’t Tweet and Drive!

August 18, 2010, 9:22 am
Will there eventually be the social media version of drunk driving called a DWT (driving while tweeting)? Based on the bizarre story that has come out of Hollyweird, it may not be a bad idea. I realize that People magazine is not a usual source for Marketing Pilgrim stories but this was just too bizarre (while very sad as well)....

Buzz Makes Move to Generate More User Interest

August 18, 2010, 9:21 am
Twitter recently launched some new features for suggesting users to follow. The more people of interest you have to follow, the more useful you're bound to find the service. The same applies to Google Buzz, which is probably why Google decided to release a similar feature. A Buzz Post from the Google Buzz Team says: One of the things we've heard...

Google TV Not A Hit With Major Networks

August 18, 2010, 9:21 am
When Google TV launches, don't look for all - or maybe any - of the major networks to throw parties or send fruit baskets. A new report indicates that Google's had little luck convincing the networks to partner with it. Jessica E. Vascellaro wrote earlier this morning, "In recent weeks, Google has met with officials of TV networks including ABC,...

More Employers Using Social Media To Promote Their Companies

August 18, 2010, 9:21 am
More than one-third (35%) of employers in the U.S. use social media to promote their company, according to a new CareerBuilder survey. Twenty-five percent of these employers are using social media to connect with customers and find new business, while others are using it to recruit and research potential employees (21%), or improve their...

Killer Autoresponder Blueprint

August 18, 2010, 9:15 am
Email marketing is a vital part of your success. I am going to share a blueprint I created to create killer messages. Just a quick overview of email marketing for beginners before we get into the Blueprint' Generating leads is the foundation of making sales.  Consider this'. The average website converts 2% - 4% of its visitors into customers.

Yahoo Results Labeled as "Powered by Bing"

August 18, 2010, 9:03 am
With all of the talk about the Yahoo to bing transition there is now more indication (albeit less than overpowering) that the transition is in full force. Check out the tiny little font at the absolute bottom of a Yahoo search result that I did for "Marketing Pilgrim". I wonder if the font size of the "Powered by Bing" notification was part of the...

If You Care about SEO, You Need to Know about Video

August 18, 2010, 8:58 am
Here's a one-question quiz to determine whether your e-business is a serious, viable enterprise: Q: Do you have video on your website? A: The only right answers are, "yes" or "we will soon." Not so long ago, videos were nice to have on a website.  They were a frill.  They were something fancy to attract a visitor, not an integral part of an...

Yahoo Results Labeled as “Powered by Bing”

August 18, 2010, 8:53 am
With all of the talk about the Yahoo to bing transition there is now more indication (albeit less than overpowering) that the transition is in full force. Check out the tiny little font at the absolute bottom of a Yahoo search result that I did for “Marketing Pilgrim”. I wonder if the font size of the “Powered by Bing”...

Could a Consumer Advocacy Group Help the Reputation of the SEO Industry?

August 18, 2010, 8:40 am
It's Matthew Diehl's first post on the Trail and yes... he's going there (eek). He is asking the age old question of some type of formal system to help the SEO world grow from infancy. Will it work? Will it matter? It says here that... well... NO... We all just can't seem to ever agree - good post and welcome aboard Matt!

Another Report Has Android Moving Up Quickly

August 18, 2010, 8:26 am
Mobile ad network Millennial Media released its latest Mobile Mix report this morning. Android is now officially the number 2 OS on Millennial's network. The Android OS grew another 47% month-over-month. Since January, Android has grown 690%. Android surpassed RIM as the number 2 OS on the network. Apple ad requests increased 24% month-over-month,...

10 Actionable Clues & Predictions As To Where Search Marketing & Social Media Are Going Next

August 18, 2010, 8:20 am
Where do forward looking industries look when asked to look further? This was the core question behind the SES San Francisco panel session, 'Search - Where To Next,' moderated by Graham Mudd, Vice President, Search & Media, comScore, Inc. Joining Mudd were the following search marketing professionals / soothsayers: Brian Kaminski, Chief Operating...

Social Media Insecurity: What to do When Online Activity Affects Your Offline Relationships

August 18, 2010, 8:08 am
As social media enthusiasts, we often forget that we live in a different type of world than everyone else. We might be more keen to open up to strangers and share our feelings with people we don't know. It's the world we're living in " for us, at least, and it will continue as we spread these ideas to our peers and colleagues, all of whom will...

Rumor: Google Chrome O/S Tablet In Prep

August 18, 2010, 8:06 am
"There's no reason that Google can't release tablets on both Chrome OS and Android, so this could very well pan out to be true."

Free Sounds

August 18, 2010, 7:13 am
Looking for free sounds for a project of yours... say, atmospheric background noises, or a dog barking, or laughter, piano music, a squeaking door, or anything else? FreeSounds.org is a great collection of Creative Commons licensed WAVs, MP3, AIFF files and more. You can enter a whole lot of things into their search engine and get back a whole lot...

Yahoo Launches iPad-Optimized Yahoo Mail

August 18, 2010, 6:40 am
Yahoo has revealed a new iPad-optimized version of Yahoo Mail. "On the heels of our recently launched HTML5 mobile web mail for iPhone you’ll feel right at home with this experience," says Yahoo Mail Product Manager Lee Parry. "We’re keeping all the things users love about our new mobile Web mail, while optimizing it...

Google Shows off Games in Chrome Web Store

August 18, 2010, 6:16 am
We've known Google has been taking a new liking to social games lately, as evidenced by recent acquisitions. It was unclear, however, just what Google's plan was in this space. While we still probably don't have the whole picture, the company did show off one aspect of its plans at GDC Europe, this week. That aspect would be browser-based HTML5...

Jeff Hayzlett Opening Keynote Pulls No Punches at SES San Francisco

August 18, 2010, 1:34 am
The opening keynote by Jeff Hayzlett, the bestselling author, and former Koday CMO, pulled no punches at SES San Francisco. Which isn't surprising, considering that the celebrity CMO is also cowboy -- literally.Click to read the rest of this post...

Future of Search Engine Marketing

August 18, 2010, 12:20 am
What the future of search engine marketing holds nobody really knows but the signs are clear as to where things are going for anyone or any business looking to market almost anything on the web. The way people interact and communicate online is always changing and nothing stays the same for too long. We are obsessed with speed and things being...

Why 'Spam' is Everywhere & Why That Means Nothing!

August 17, 2010, 11:50 pm
Sigh, not this again. ;) Recently Rand highlighted his surprise at how prevalent search spam is . But the big issue with search today is not the existence of spam, but how it is dealt with. For a long period of time Google spent much of their resources fighting spam manually. That worked when spammers were sorta poor and one hit wonders fighting...

Conversion Optimization Secrets â€" 21 Must-Follow Tips â€" SES SF

August 17, 2010, 11:32 pm
The average conversion rate for a website is around 3 percent, but many websites convert at 10 percent or higher.  What are they doing right that you're missing? Bryan Eisenberg, NY Times Bestselling Author gave a solo presentation on the secrets of top converting websites and how you too can achieve high conversion results.   Following is a...

Have You Started Your Holiday Shopping Yet?

August 17, 2010, 11:15 pm
If you're like 35% of the population, you've already found a great sweater for Aunt Martha, a singing shark for Grandpa and you've got some ideas for the office gift exchange that you get roped into every year. Ho, ho, ho, it's time for holiday shopping and the fact that people are already stocking the gift cupboard means that this retail season...

10-Minute Missing Page Audit

August 17, 2010, 9:52 pm
Posted by Dr. Pete Some of you know that I spend a lot of time behind the scenes here on Pro Q&A. One of the challenges of Q&A is that we often have to tackle complex problems in a very short amount of time we might have 10-15 minutes to solve an issue like "Why isn't my page showing up on Google?" with no access to internal data, server-side...

Developing Great Content

August 17, 2010, 8:15 pm
This is a live blog post by guest blogger, Imelda Khoo. Imelda is the E-Marketing Manager at Tektronix, responsible for global SEO, PPC and social media. Imelda blogs at SEM Booty and is also on Twitter @imeldak Are you still with me, or have you run off for cocktails? Don't sneak away just yet. We've got Mr. Greg Jarboe moderating a beautiful...

Top 10 tips & things you need to know about AdWords Remarketing

August 17, 2010, 7:36 pm
This is a guest post from Rob Hillyard at Return on Digital . Create a brand new campaign for Remarketing. This will enable you to monitor how everything is doing much easier than running it within an existing campaign. You need at least 500 people in your target list before Google will start to show your ads. Depending on how much traffic your...

One Hour of Hard Time

August 17, 2010, 7:12 pm
by Mike Krumboltz Here's a story that's sure to make headlines. A 21-year-old former bank teller from Alabama was convicted of defrauding her customers out of $41,000. But that's not the interesting part. Care to guess how much time she was sentenced to spend in prison? Five years? One year? One month? How about one hour. That's right, Haley...

SES San Francisco and The Future of Search

August 17, 2010, 7:12 pm
Industry pundits at search conventions have been predicting the future of search for as long as search conventions have been around. You have to admit that when asked to predict the future it is never an easy task and one just slightly prone to error. Aptly, one of the presenters acknowledged this point by using a Magic 8 Ball on a slide. So,...

Deep Dive into Analytics: When Bounce Rate no Longer Floats your Boat

August 17, 2010, 7:00 pm
This is a live blog post by guest blogger, Imelda Khoo. Imelda is the E-Marketing Manager at Tektronix, responsible for global SEO, PPC and social media. Imelda blogs at SEM Booty and is also on Twitter @imeldak It's time to get down and dirty... with data. We have Bryan Eisenberg moderating this session, and you will respect his authority. The...

The Buzz on Jeggings

August 17, 2010, 6:37 pm
by Claudine Zap Jeggings, the jean legging, first surfaced as a curiosity over a year ago. But beware: The leggings designed to look like skinny jeans are now a full-on trend. Topshop , the British low-cost fashion retailer, deserves credit for coining the term for the jeans and spandex hybrid that will soon be on legs everywhere. As New York...

Meaningful SEO Metrics: Going Beyond the Numbers

August 17, 2010, 5:30 pm
This is a live blog post by guest blogger, Imelda Khoo. Imelda is the E-Marketing Manager at Tektronix, responsible for global SEO, PPC and social media. Imelda blogs at SEM Booty and is also on Twitter @imeldak Has everyone recovered from lunch? If not, don't fall asleep quite yet. Next up, we've got John Marshall who is always on the quest...

Continuing the Journey: New Features for the Bing Webmaster Tools

August 17, 2010, 5:13 pm
Today, we are announcing the release of new features for the Bing Webmaster tools. These features are a direct response to feedback we've received since our launch last month which was announced in Anthony's " A New Beginning: Bing Webmaster Tools " blog post. The loudest feedback was, "I want to download my data!" . . . so, we've added a new data...

Yahoo, CafeMom Understood To Be In Acquisition Talks

August 17, 2010, 4:49 pm
Millions of mothers may soon become much better acquainted with Yahoo. Rumor has it that CafeMom, the popular site aimed at female parents, is close to being acquired by the company, although the matter of price apparently remains a significant sticking point. According to Kara Swisher 's anonymous sources, Yahoo's prepared to pay $100 million. ...

PayPal and its Developers Socialize Personal Fundraising

August 17, 2010, 4:37 pm
Hi all â€" Tanya Urschel here, with PayPal's consumer products team. Did you know that 15 percent of the U.S. adult population has done some sort of personal fundraising during the past year?* That includes raising money for a loved one's surgery, child's softball team, local food bank and many more worthy causes. Social media sites have made...

In India, Traffic to Business and Finance Web Sites Surged 45 Percent in Past Year

August 17, 2010, 4:32 pm
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its June 2010 ranking of the top Business/Finance sites in India based on data from its comScore Media Metrix service. The study found that 19.7 million Internet users in India visited Business/Finance sites, representing a 45-percent increase from the previous...

HBO to iPad? An iPad 2? More Storage for PS3?

August 17, 2010, 4:31 pm
Ryan Lawler at NewTeeVee points to a Bloomberg interview with HBO co-president Eric Kessler, who mentioned plans to make HBO on-demand content available on more devices like the iPad, but not for Netflix streaming, because its loyalties are with cable companies. Of course Netflix does offer HBO shows after they arrive on DVD. PCWorld points to a...

Google Shows Off New Face Movies Feature in Latest Picasa Release

August 17, 2010, 4:31 pm
Google launched a new version of Picasa today. It comes with several new features, but a cool facial recognition feature for slideshows is sure to get the most attention, and is certainly the one Google is putting front and center. It's called "Face Movies". "Face movies create a movie based around one person both figuratively and literally,"...

comScore Releases July 2010 U.S. Search Engine Rankings

August 17, 2010, 3:55 pm
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly comScore qSearch analysis of the U.S. search marketplace. With the July 2010 qSearch data release, comScore will now be reporting "Explicit Core Search" results alongside its standard "Total Core Search" results in order to provide transparency...

Symantec Finds Trojan in Android App That Broadcasts Phone Location

August 17, 2010, 3:55 pm
Symantec detected a trojan within an Android game, which is secretly uploading GPS user location information. A representative for the company tells WebProNews that while the particular instance doesn't really represent a major security threat, "it does demonstrate how new mobile threats are emerging and evolving." The questionable app is a...

New Tutorial: Exporting Google Display Network Placements from Ad Planner into AdWords

August 17, 2010, 3:26 pm
DoubleClick Ad Planner helps you research and identify the web sites most likely to attract your audience. With Ad Planner, you can select sites, add them to your media plan and easily export them directly into your AdWords account as a new campaign, or add them to an existing campaign or ad group. Many of you requested this feature because you...

How Large Advertisers are Accelerating their SEO with Social Media

August 17, 2010, 3:26 pm
This is a live blog post by guest blogger, Imelda Khoo. Imelda is the E-Marketing Manager at Tektronix, responsible for global SEO, PPC and social media. Imelda blogs at SEM Booty and is also on Twitter @imeldak Hi, everyone. My name is Imelda and over the next few days, I'm going to be live blogging from SES San Francisco for my friends here at...

Foursquare Talks Privacy Ahead of Rumored Facebook Location Feature Announcement

August 17, 2010, 3:19 pm
Privacy is a major concern in social media these days, and location-based services add a whole different element to the equation (we can't wait to see what happens when Facebook unleashes its location feature). Check-in app posterchild Foursquare has made some changes to its own privacy controls. "For example, you can now choose to share your...

5 Persistent Myths About Link Building Debunked

August 17, 2010, 3:15 pm
Larry Kim rips apart some common myths about link-building that stubbornly won't go away.

Man's Courageous Act Saved Lives at Race

August 17, 2010, 3:14 pm
by Mike Krumboltz The recent crash at the California 200 off-road race took the lives of eight spectators. Several more were seriously injured when a truck lost control and barreled into the crowd. Witnesses are saying that were it not for Andrew Therrien , who pushed others out of the way and lost his life in the process, even more would have...

The Blogosphere is Alive with the Sound of Marketers

August 17, 2010, 3:01 pm
While Twitter and Facebook are all the rage with your average internet user, blogs are still going strong in the corporate world. According to a study by eMarketer, 34% of all US companies have a public blog and they project 45% by 2012. That's up tremendously from 2007 which lands at only 16%. "Studies have shown that marketers perceive blogs to...

How Large Advertisers are Accelerating their SEO with Social Media - SES San Francisco

August 17, 2010, 3:00 pm
Hi, everyone. My name is Imelda and over the next few days, I'm going to be live blogging from SES San Francisco for my friends here at Search Engine Watch. If you see a short, young(ish), Asian-looking chick, that speaks with a British accent, scoping out power outlets and typing away furiously -- that's me. Come say hi. It's going to be an...

Google Adds Mobile Features to DoubleClick for Advertisers

August 17, 2010, 2:43 pm
Google has introduced some mobile ad serving features in DoubleClick for Advertisers (DFA), which lets advertisers and agencies traffic mobile ad campaigns alongside the rest of their online advertising campaigns. Advertisers can serve mobile ads in DFA and a variety of mobile platforms. "Trafficking mobile ads in DFA is easy," says Product...

Adobe Polishes Flash 10.1 for the Google Nexus One

August 17, 2010, 2:19 pm
Adobe August 16 made its Flash Player 10.1 generally available for download on the Android Market for Google Nexus One phones. For those scratching their heads because they believed Flash was already on the Nexus One, that was a beta launched to partners in June. Before that, EWEEK's Nicholas Kolakowski tested Flash and Android 2.2 running on the...

Tales from the Twitter Side

August 17, 2010, 2:01 pm
Twitter announced a new feature today called " Twitter Tales ". This is just a section to highlight stories from Twitter users about interesting uses of the service. The official description is: "How do you use Twitter? We asked dozens of our users that exact question. What resulted from their responses is a series of quirky and inspiring...

TV Guide Launches iPad App

August 17, 2010, 1:43 pm
TV Guide has introduced its free TV Guide App for iPad, sponsored by Showtime and featuring social TV listings, entertainment news, and its fall TV preview coverage. The TV Guide App for iPad features share buttons for Facebook and Twitter allowing users to share what TV shows they plan to watch via their social networks. "Our iPad app makes it...

Clean URLs are Good for SEO

August 17, 2010, 1:34 pm
It may seem like a basic enough concept and post, but believe it or not, everyday I see so many people doing it wrong.  Good job to Chuck for posting this great information about having clean URLs and their benefit to SEO.

Yahoo: BOSS in, SearchMonkey Out

August 17, 2010, 1:25 pm
Yahoo and Microsoft announced the beginning of the transition of organic search results today, but since the original announcement of the deal, it has been unclear what would happen to the Yahoo Search BOSS and SearchMonkey tools. That is because Yahoo had yet to make up its mind. Yahoo's mind has now been made up. BOSS will carry on, and...

SES SF Keynote: A Celebrity CMO Tackles Search & Social Media Marketing

August 17, 2010, 1:25 pm
How exactly does one become a celebrity CMO?  Jeffrey W. Hayzlett, former CMO of Eastman Kodak Company showed us as he robustly (and at times, profanely) opened the 2010 Search Engine Strategies conference in San Francisco, CA. A crowd of thousands, waiting in anticipation after being detained in a lobby holding area for twenty merciless minutes...

Zynga Buys Social Game Company Conduit Labs

August 17, 2010, 1:10 pm
Zynga, makers of popular social games Farmville and Mafia Wars, announced that it has acquired Conduit Labs, another social games company based out of Boston. Zynga will turn the Conduit Labs office into simply "Zynga Boston", where the company will focus on new product development. The company currently has locations in San Francisco,...

Bing Finally Comes to Yahoo

August 17, 2010, 1:05 pm
Yahoo users (in the U.S. and Canada) will start seeing Bing results for organic searches this week. Yahoo and Microsoft announced that the transition is starting, and that the paid search transition is in the middle of testing. "Later this week, we will begin the work of transitioning the back-end technology for Yahoo! Search over to the Bing...

Laura Linney's Cancer Comedy, New Number One Burger, Axl Rose's Twitter Account: What's the Buzz

August 17, 2010, 12:46 pm
by Claudine Zap Our top picks from the day's hottest searches. Five Guys Burgers (Searches increased by 8,891%). Step aside, In-N-Out. Five Guys has been voted best . Laura Linney (+7,851%). The actress stars in a new show, "The Big C," about a woman diagnosed with terminal cancer. It's a comedy . Axl Rose (+4,184%). The rock performer says his...

Local search on m.bing.com

August 17, 2010, 12:23 pm
When youre out and about and need to find somewhere to go, you probably want to search around where you are right now. The Local section on m.bing.com does just that. Using the GPS on your phone (or nearby cell towers), Bing shows you a list of suggestions based their popularity, your location, and the time of day. You can choose the radius for...

New SEO copywriting for businesses hands-on workshop â€" September 15, 2010

August 17, 2010, 11:53 am
Are you in the Puget Sound area and need hands-on SEO copywriting help? Now, there's a seminar just for you! Many of you have asked if I could create an in-person seminar series where participants could work through some writing exercises and ask specific questions about their site.  After all, it's one thing when I tell people to "write good...

Android Developers Lose Money Because Apps Can't Be Bought In Most Countries, Pingdom Says

August 17, 2010, 11:35 am
Pingdom writes : Google is talking about fighting piracy, but perhaps the first thing they should focus on is actually making it possible for users to buy apps. All users. Sounds rather logical, doesn't it? So what are we talking about? The problem lies with Android Market. You can only pay for apps in 13 out of the 46 or so countries where...

Latest on the Yahoo! and Microsoft Search Alliance

August 17, 2010, 11:34 am
Last month we shared that we had begun limited testing of displaying organic search listings from Microsoft on Yahoo! Search result pages.  As we continue to work toward implementing the Yahoo! and Microsoft Search Alliance, we're reaching some additional significant milestones that we want to share with you today. Later this week, we will begin...

Yahoo! and Microsoft Search Alliance News: Organic Search Transition Begins Today

August 17, 2010, 11:16 am
It's been a long time since there were first rumblings of a possible search alliance between Yahoo! and Microsoft , and now here we are, on the verge of seeing the first signs of all the behind-the-scenes planning carried out and implemented... are you excited? We sure are! In the upcoming days we will begin the organic (algorithmic) transition,...

Vimeo Launches Player For iPhone And iPad

August 17, 2010, 11:14 am
Video sharing site Vimeo, a division of IAC, said today it will release a universal player that allows people to watch embedded videos on mobile devices such as the iPhone or iPad using HTML5. "With the latest generation of browsers and devices, we've had huge demand for an embeddable player that works with HTML5 and on devices like iPad...

Yahoo! and Microsoft Search Alliance Update for Webmasters

August 17, 2010, 11:11 am
Today we've shared our latest milestones in the Yahoo! and Microsoft Search Alliance . We want webmasters to know that the Yahoo! Site Explorer team is planning tighter integration between Site Explorer and Bing Webmaster Central to make the transition as smooth as possible. The information that you provide about your website and its structure via...

News About Our SearchMonkey Program

August 17, 2010, 11:11 am
We've been very pleased with the benefits that the SearchMonkey Program has provided to Yahoo! Search users over the last two years and want to share our plans for SearchMonkey with respect to the Yahoo! and Microsoft Search Alliance.  Some of the amazing improvements that SearchMonkey has enabled over the past two years include: Enhancing...

Marin Software Announces Applications for Managing Facebook Ads

August 17, 2010, 11:00 am
Marin Software today announced advanced applications for Facebook Advertising at SES San Francisco. Marin Search Marketer now offers advertisers and agencies the ability to manage Facebook Ads alongside paid search programs on Google, Yahoo!, and Bing.Click to read the rest of this post...

Interview with SEO Copywriting Certification Grad, Pamela D. Jones

August 17, 2010, 10:58 am
Writing has always been a skill that Pamela could rely on.  Immediately after graduating from college, she began her writing career.  Her first piece of work was a romantic short story published by a major New York magazine.  Pamela went on to sell several more short stories, which always featured a female character dealing with life's dilemmas...

Spanish Judge Accelerates Street View Probe

August 17, 2010, 10:34 am
A lawsuit that was filed against Google in Spain two months ago is starting to pay off - at least for the organization that filed it. Now Google's been called before a judge due to the way in which Street View cars collected sensitive WiFi data while taking pictures. Obviously, this isn't good news for Google. Aside from the fact that the case...

Barnes & Noble Enhances Nook for iPhone, iPad, PC

August 17, 2010, 10:34 am
Barnes & Noble announced some enhancements to it its Nook e-reading software for the PC, iPhone, iPod Touch, and iPad. There is a completely new app for the iphone and iPod. "Completely new, the next-generation NOOK for iPhone application delivers the most personalized and easy-to-use eReading experience for iPhone and iPod touch owners," the...

Four Sales Page Elements That Get People To Buy Now

August 17, 2010, 10:34 am
When your sales page isn't converting the way you need it to, it doesn't just hurt your bottom line - it can cripple your confidence as a writer and make you doubt your future as a marketer. On top of that, the frustration of having to rewrite underperforming copy can make copywriting seem like a tedious chore instead of the enjoyable exercise in...

Weekly Search & Social News: 08/17/2010

August 17, 2010, 10:15 am
Hey there gang, welcome to this week's edition of ' 7 Days of Search and Social ' ? It seems things might just be winding down for summer if the search world is any indication. Things are traditionally slow during the summer month's but last week' well' it was a damned busy one. The only area that was a bit slow, was the search patents' and beyond...

How much money can you make with a single keyword?

August 17, 2010, 9:36 am
Having high rankings for the right keywords will have a big impact on your revenue. In this article, you'll learn how to judge the financial value of your keywords. You might be surprised.

AOL To Expand Patch To 500 Sites

August 17, 2010, 9:22 am
AOL said today it has launched 100 Patch local news sites and has plans to grow that number to 500 by the end of the year. AOL plans to hire 500 journalists to support its Patch expansion and it will likely be the largest hirer of full-time journalists in the U.S. this year. "Today's launch of our 100th site is a significant milestone for us. We...

Facebook Geolocation Announcement Expected Wed.

August 17, 2010, 9:22 am
Late tomorrow, Facebook's going to make an announcement of some sort, and if rumors are correct, an important product will launch. Facebook is supposed to unveil a geolocation service at its headquarters. This isn't a sure thing; official messages on the subject have been very vague, just providing a time (4:30 PM PDT) and an address (1601...

The Search Market Isn't Always What it Seems to Be

August 17, 2010, 9:22 am
Like most studies, surveys, and stat counts related to Internet user behavior, search market stats should generally be taken with a grain of salt. While they can give us a general idea of which search engines users flock to, there are too many variables to paint a completely accurate picture. What's your search engine of choice? Why? Let us know ....

Why More of Your Employees Should Be On Twitter, Facebook and LinkedIn

August 17, 2010, 9:15 am
Why aren't more companies leveraging the power of social networking? Here are the obstacles: They don't understand the benefits They are afraid to empower employees who don't normally network or market or represent the company There's no nationally recognized solution for training Fortune 1000 companies how to do this So let's go through these...

10 Steps to Website Globalization

August 17, 2010, 8:33 am
There are now approximately 1.8 billion users throughout the world. They are located in many countries and speak multiple languages. Many of them could be potential customers. But how do you reach them? Not only do you have to speak their language, you have to ensure your website appears where they are searching. Website globalization can be...

Latest Adjusted Search Share Results Have Google Down Just a Bit

August 17, 2010, 8:28 am
We all play the monthly search share game but it has become a bit more complicated as of late. We now have to pay attention to whose numbers are being considered and what they are using to measure this important metric. It used to be that we would take comScore at its word (which is admittedly a dangerous play) but other players like Chitika have...

Yahoo and Microsoft Search Alliance: Yahoo Site Explorer

August 17, 2010, 7:30 am
"...you should continue to provide your site information to Yahoo! using Site Explorer, because in many parts of the world search results will continue to be powered by Yahoo!'s systems until the full transition is complete for all markets by early 2012."

Hyperlocal's Patch Notches 100th Site

August 17, 2010, 7:16 am
Aol. (folks, that is not a typo that is the new logo!) has reached a milestone with its Patch hyperlocal service. Patch, which was purchased by Aol. (not a typo, really!) in June 2009 has created its 100th 'Patch' (congratulations, Morristown, NJ ,which is where I was born a real long time ago) and is getting ready for a major 'patch push' by the...

Hyperlocal’s Patch Notches 100th Site

August 17, 2010, 7:14 am
Aol. (folks, that is not a typo that is the new logo!) has reached a milestone with its Patch hyperlocal service. Patch, which was purchased by Aol. (not a typo, really!) in June 2009 has created its 100th ‘Patch’ (congratulations, Morristown, NJ ,which is where I was born a real long time ago) and is getting ready for a major...

Google Launches Enhanced CPC for AdWords

August 17, 2010, 6:51 am
Google has announced the launch of Enhanced CPC, a new automated bidding feature in AdWords, aimed at helping users improve ROI on campaigns with manual bidding. It uses the campaign's historical conversion tracking data to automatically adjust the Max CPC bid based on the likelihood that the ad will convert. Google says this should lead to more...

Facebook Set To Announce Its Own Location Based Service

August 17, 2010, 6:36 am
It looks like Wednesday is shaping up to be an interesting day for the Internet world. Facebook has sent out invites to the industry bigs like Kara Swisher of the Wall Street Journal's BoomTown preparing for the announcement that is rumored to be about Facebook's foray into the geolocation game. Here is what Swisher had to say Foursquare might...

Microsoft Looks to Xbox to Help Drive Windows Phone 7 Success

August 17, 2010, 6:13 am
Microsoft announced its first wave of games for Windows Phone 7. These will be available at launch or shortly after, the company said. Microsoft revealed the first 50 titles, some of which gamers will recognize, and others that are completely new. The company also said the games will be "closely linked" with Xbox Live. "We're really approaching...

comScore: July Search Share, Google Down, Yahoo Up, Bing Stable

August 17, 2010, 4:27 am
"The new numbers only measure 'explicit' searches, in which a user types a term in a search window and clicks 'search.'"

Rand's Getting More Worried about the Effectiveness of Webspam

August 17, 2010, 4:15 am
For a long time, if you asked me about spamming the search engines, whether with hardcore black hat tactics or merely gray hat link acquisition, I'd say that in the long run, neither was the right move. Building a great site and a great brand through hard work, white hat links, solid content and marketing strategies has always been my path of...

I'm Getting More Worried about the Effectiveness of Webspam

August 17, 2010, 3:44 am
Posted by randfish For a long time, if you asked me about spamming the search engines, whether with hardcore black hat tactics or merely gray hat link acquisition, I'd say that in the long run, neither was the right move. Building a great site and a great brand through hard work, white hat links, solid content and marketing strategies has always...

Call for webspam reports in Thai, Indonesian, Romanian, Czech and Farsi

August 17, 2010, 12:39 am
Webmaster Level: All Update on May 19, 2010: We have several translated versions of this post! If you're more comfortable reading Thai , Indonesian , Romanian , Czech , or Farsi , the links above will take you to your preferred version. Thanks again for your help. We pay attention to dozens of different languages in our spam fighting, but...

SEO Agency: What to Look For According to Google!

August 17, 2010, 12:15 am
When Google comes out and tells you what you should be looking out for in an SEO agency or firm it is important to listen up. Matt Cutt's states that are certain red flags you should listen out for when searching for a search engine marketing company to help you out with your exposure. He claims there are many good SEO agencies out there but there...

Google Analytics Profile Limit

August 16, 2010, 11:04 pm
"So Google encourages us to hook up our sites with AdWords and/or AdSense accounts with our Google Analytics accounts, but they limit us to 50 profiles."

Facebook "Dislike" Button Is a Scam

August 16, 2010, 9:07 pm
by Claudine Zap There's nothing to like about this Facebook feature: A fake dislike button you can supposedly add to your account. Instead, it's an unwelcome virus spreading faster than you can update your status. It looks harmless enough (well, aside from it being a tad mean-spirited): A message will appear on a Facebook member's account: "I just...

Three ways bloggers just gotta have fun

August 16, 2010, 7:54 pm
It's time to put the fun back into blogging.  Put on your smiles and follow these tips to being a more fun-loving blogger.

Rooney Mara Is "The Girl"

August 16, 2010, 7:20 pm
by Vera H-C Chan Rooney Mara , welcome to your instant career. The relatively-unknown-but-not-for-much-longer actress has been cast as the namesake in " The Girl With the Dragon Tattoo ," the first work in the internationally successful thriller series by the late Stieg Larsson . And while the nitpicking will begin, you could do worse than a...

Links and Resources to Help You Get the Most out of Microsoft adCenter

August 16, 2010, 6:22 pm
Part of my typical process for populating the upcoming editorial calendar for the adCenter Blog involves reviewing what was covered around this time last year as a means of making sure I'm not forgetting any of the seasonal opportunities coming up.

Best Buy Launches ShopKick Program

August 16, 2010, 5:46 pm
Earlier today, we talked about how The Gap used a social media push to encourage people to step into their stores this past weekend. Now Best Buy is working on a similar idea with a decidedly “big brother” twist. Starting tomorrow, in 187 stores in major markets all over the US. They plan to follow this with an...

Google Presents Geo Team's New Workspace

August 16, 2010, 4:30 pm
At most offices, employees don't hope for much other than a comfortable chair and a nearby coffeepot. Everyone expects more of Google, though, and the Geo team's new headquarters don't disappoint. Tai Kuncio, an administrative assistant at Google, wrote a post (and shared some pictures) on the LatLong Blog today to show how the employees who work...

Rooney Mara is The Girl

August 16, 2010, 4:18 pm
by Vera H-C Chan Rooney Mara , welcome to your instant career. The relatively-unknown-but-not-for-much-longer actress has been cast as the namesake in " The Girl With the Dragon Tattoo ," the first work in the internationally successful thriller series by the late Stieg Larsson . And while the nitpicking will begin, you could do worse than a...

Chad Ochocinco Wants to Get Rid of Farmville

August 16, 2010, 4:12 pm
Fast Company has an interview with none other than Chad Ochocinco, receiver for the Cincinnati Bengals who makes as much of an impact on online pop culture as he does on the football field (perhaps more so). He wants to get rid of Farmville. ComputerWorld reports on a new Apple hire, Benjamin Vigier. The hiring, CW blogger Jonny Evan says,...

Major Publishers Project $3 Billion in Digital Subscription Revenue by 2014

August 16, 2010, 3:10 pm
Next Issue Media, a digital publishing consortium made up of Condé Nast, Hearst, Meredith, News Corp., and Time, has revealed findings from a study on consumer demand for digital newspaper and magazine products. According to the consortium, $3 billion in subscription revenue is expected by 2014. After accounting for potential...

Google Gets BBC Exec To Manage News, Books Deals

August 16, 2010, 3:09 pm
The world's largest broadcaster has lost an important executive to Google.  Madhav Chinnappa, who held the title of "Head of Business Development & Rights" at the BBC, is now supposed to help Google News and Google Books find more partners and handle the current lot. Chinnappa's rather lengthy new title is "Strategic...

Penguins Waddle After Butterfly

August 16, 2010, 3:06 pm
by Mike Krumboltz We saw this on Boing Boing and had to pass it along. A visitor at the Philadelphia Zoo captured footage of several penguins giving chase to a lone butterfly. Butterfly goes left, penguins waddle left. Butterfly goes right, penguins do their best to reverse course. We know the Internet is full of videos of cute kittens and playful...

A Funny and Interesting Look Into iPhone Insurance Claims

August 16, 2010, 3:03 pm
‘I dropped it from a hot air balloon’ and ‘my dog mistook it for his favourite toy and chewed it to bits’ are among the bizarre insurance claims made for lost and damaged iPhones over the last 12 months, it emerged yesterday. Other unusual claims include ‘I lost it while skydiving’, ‘I dropped it in a...

Hot Off The Press â€" Bing Yahoo Rollout Impacting Search

August 16, 2010, 2:48 pm
The head of my top agency client's PPC team came to me this morning to inform me that surprisingly, the daily PPC spend cap they set on a major client had been used up before 10AM, and that he was going to move more money over.  It was a heads-up notification as much as a bounce-back on whether it would be okay given that I'm responsible for the...

Booyah Getting 350,000 Check-Ins a Week for Products in MyTown

August 16, 2010, 2:36 pm
Back in July, Booyah launched Check-Ins for products in the popular MyTown check-in-based game. The company announced today that it has seen, on average, over 350,000 Product Check-ins a week. The feature has also attracted the attention of Pantene and H&M, which are offering exclusive items to players of the game. "For those of you unfamiliar...

Facebook Creeps Up the Charts as 178 Million Americans Watch Online Video

August 16, 2010, 2:18 pm
comScore released its Video Metrix data for July today. According to this, 178 million people in the U.S. watched online video content during the month, watching an average of 14.7 hours per user. During the month, Facebook moved up from the fourth position to the third position behind Yahoo properties, and of course Google properties at number 1....

FTC Goes After Acai Berry Internet Marketers

August 16, 2010, 2:18 pm
The Federal Trade Commission (FTC) said today, a U.S. district court has ordered the marketers of acai berry supplements and other products to stop an Internet sales scheme that allegedly scammed people out of $30 million or more in 2009 through deceptive advertising and unfair billing practices. The FTC says since 2007, victimized consumers have...

The Gap Runs 25% Discount GeoLocation Play with foursquare

August 16, 2010, 2:13 pm
Over the weekend the Gap offered a 25% discount for your shopping just by checking in at a store. You didn’t need to be the mayor or the janitor or nothing. Jut check in then cash out at the check out. As they say here in the south “That dog’ll hunt!” DOn’t get too excited though because the promotion has already...

Why The Google AdWords Keyword Tool Shouldn’t Be Used For SEO – A Case Study

August 16, 2010, 2:08 pm
one reason why not to trust Google :)

SecondStep : SEO Audit, Task & Workflow Solution Launches in Private Beta

August 16, 2010, 1:48 pm
Today is the huge day for BlueGlass as we are officially launching our private beta of SecondStep , a multi-feature productivity and search marketing platform. Similar to the way that CRM or Project Management software helps companies manage the sales process or the project management flow, SecondStep is revolutionary in the SEO field as it is an...

AJAX & SEO: A Strategic Approach To Rankings

August 16, 2010, 1:32 pm
Dealing with the limitations of AJAX and Flash can be an SEOs worst nightmare. There are so many issues that come into play & usually you can deal with many AJAX SEO issues by developing Progressively Enhanced code.

Report: Bing Leaps Over Yahoo in the Search Market

August 16, 2010, 1:17 pm
Chitika revealed its July search stats today, which have Bing at #2 in the search market, over partner Yahoo. "July is over, and we have stats: in looking at the full months traffic, Google remains unassailable in its #1 spot, and Bing beats out Yahoo! by a few percentage points for the #2 spot," the firm says . "AOL and [Ask] continue to jockey...

Trackur 2.0: Facebook Monitoring, a Fresh Interface & Lots More!

August 16, 2010, 1:16 pm
After months of development, I am delighted to reveal Trackur 2.0 . Along with a fresh new look, Trackur's social media monitoring tools now include: Facebook, Digg, and Delicious monitoring Inline Influence Rank scores for news sites and blogs Klout scores for Twitter users Alexa data And behind the scenes the database has been upgraded and we've...

Vote & Decide What's Next for the SEOmoz Web App?

August 16, 2010, 1:05 pm
Posted by randfish The team at SEOmoz has been hard at work this week, smoothing out a lot of the initial bumps we've seen with our beta launch of the new web app . We anticipated the app would be popular, but I don't think any of us were prepared for just how many keywords needed rank checking/grading and pages needed crawling/error-checking. Our...

Trackur 2.0: Advanced Social Media Monitoring!

August 16, 2010, 1:00 pm
After months of development, I am delighted to reveal Trackur 2.0. Along with a fresh new look, Trackur’s social media monitoring tools now include: Facebook, Digg, and Delicious monitoring Inline Influence Rank scores for news sites and blogs Klout scores for Twitter users Alexa data And behind the scenes the database has...

LinkedIn Adds New Features to Recruiter

August 16, 2010, 12:58 pm
LinkedIn has launched a couple new features for LinkedIn Recruiter , aimed at making it easier to manage projects and talent. They have added one-page project management and the ability to set reminders on profiles. "If you've ever run across a potential candidate who isn't ready to move or needs to be guided through the recruitment process before...

SlideShare Moves Into Freemium Territory

August 16, 2010, 12:57 pm
Get ready to see a lot more if this kind of thing as this economy continues to tank. Once completely free tools (even those with limited paid offerings) will be offering very basic versions for free and then ease users with more desire for functionality into a paid model. Heck, trackur does it . Why? Because it makes sense and free only goes so...

Hilary Duff Weds, 'Expendables' Opens Big, "Star Wars" Convention As Love Connection: What's the Buzz

August 16, 2010, 12:52 pm
by Claudine Zap Our top picks from the day's hottest searches. Hilary Duff wedding (Searches increased by 581%). The American star got hitched to Canadian hockey player Mike Comrie in Santa Barbara . Zsa Zsa Gabor (+353%). The 93-year-old actress requested a priest deliver last rites in her Los Angeles hospital. Weekend box office results...

Google CEO Schmidt Rekindles Privacy Fears With AI Talk

August 16, 2010, 11:58 am
In what has become an all-too familiar rite of technological punditry, techperts are crawling all over the latest comments from Google CEO Eric Schmidt about the future of search being more predictive, pretty much telling people what they want before they know they want it. You know the story.

AdSense: Behind the scenes - Meet Alejo

August 16, 2010, 11:53 am
Continuing our Behind the Scenes video series is Alejo, our AdSense for video and AdSense for games specialist. Alejo tells us about his first job, which city he'd love to live in, and what he'd like every AdSense publisher to know. For more videos, please visit our YouTube channel.

comScore Releases July 2010 U.S. Online Video Rankings

August 16, 2010, 11:46 am
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released July 2010 data from the comScore Video Metrix service showing that 178 million U.S. Internet users watched online video content during the month for an average of 14.7 hours per viewer.

Half.com Launches iPhone Comparison Shopping App

August 16, 2010, 11:28 am
eBay owned Half.com has released an iPhone application Buying Wizard aimed at helping users comparison shop for deals on textbooks. The Half.com iPhone app is the first eBay buying application to integrate barcode scanning technology. The app allows users to scan barcodes on items to find the best deal on textbooks, DVDs, novels and video games. ...

Market Research using Facebook Ads

August 16, 2010, 11:12 am
Facebook: Free Market Research No, not scraping my friends. There is a legitimate way to get some great market information from Facebook and I’m going to show you how. It all starts with the nifty invention of Facebook Ads, which was designed to help businesses target their audience based on demographics and other factors. It...

Market Research Firm Says Internet-Connected Devices Will Surpass 5 Billion This Month

August 16, 2010, 11:10 am
IMS Research has shared some findings indicating that the number of Internet-connected devices is expected to pass the 5 billion milestone this month. Furthermore, the organization forecasts 22 billion by 2020. "In the first connectivity wave, the bulk of devices connected to the Internet were PCs and laptops plus their associated modem and...

Going to SES San Francisco to See New Products in the Expo Hall

August 16, 2010, 11:00 am
I mentioned 10 days ago that one of the reasons why senior executives attend their industry's most important events is to "see new products." Well, Yield Software will be exhibiting a new product at SES San Francisco that you might want to see.Click to read the rest of this post...

Yahoo Japan Acquires Cirius Technologies

August 16, 2010, 10:52 am
An organization that bears Yahoo's name - even though Yahoo just holds a 35 percent stake in it - has acquired another company. Cirius Technologies, which deals in location-based advertising tech, is now part of Yahoo Japan. Cirius's primary business is a service called AdLocal. It acts as a location-based mobile advertising network, allowing...

They Got Dibs! Make Your Audience Your A-Girl

August 16, 2010, 10:35 am
by Stoney deGeyter I remember the first day back at my sophomore year of college. It was the weekend before classes began, and the new students were moving into the dorms. There were cars and trucks all parked out along the street with students unloading furniture, bedding, clothes, and everything else a growing college kid needs to survive...

Don't Click the Link for the Facebook "Dislike" Button

August 16, 2010, 10:34 am
Many Facebook users have long awaited the arrival of a "dislike" button for status updates that they find dumb, repulsive, or just annoying. If you happen to see someone on the social network claiming to have found one, however, don't buy it. It's a scam. Sophos Senior Technology Consultant Graham Cluley points to the scam , saying, "It's the...

How to Use Emotional Copywriting to Kick-Start Your Sales

August 16, 2010, 10:28 am
Writing with emotion can be hard. Really hard. Especially when it's on a subject that's technical. I'm speaking from experience. You see, I recently launched an ebook about keeping WordPress sites more secure, and I asked my friend James Chartrand of Men with Pens if I might be able to write a guest post to try and spread the word. If you've been...

The Seven-Step Process for Writing Enticing Product Descriptions

August 16, 2010, 10:23 am
If you've ever wondered how you can write unique, enticing and SEO'd descriptions for the same old products everyone else sells, you'll want to read this article by copywriting expert Karon Thackston.

Conversion Optimization is the new Black

August 16, 2010, 10:12 am
That’s really what our mission is or should be in the search industry.  To make clients more money.  Whether they monetize leads after someone fills out a lead generation form, they monetize leads after someone signs up to attend an event, or they sell products directly on their site,  the more people they get taking those actions, the more...

Capturing clicks with powerful keyphrases: targeting the buying cycle

August 16, 2010, 10:10 am
Today, we're setting aside market research and turning our attention towards discovering powerful keyphrases to capture our prospects' "clicks."   As you well know, simply building the site does not mean that they will come, anymore than hanging an "open" sign in your storefront window will generate business! As with an actual store, you need to...

Join Yahoo! Search at SES in San Francisco

August 16, 2010, 10:04 am
Search Engine Strategies (SES) will be in San Francisco for the first time starting tomorrow. Join Yahoo! Search in the foggy city and hear about what we've been to up. Highlights of Yahoo! speakers at SES: Tuesday, August 17 Search: Where to Next? 11:30 a.m.â€"12:30 p.m. Speaker: Shashi Seth , Senior Vice President, Search Products Digital...

Why Your Web Developer and SEO Keep Asking You For Content

August 16, 2010, 9:57 am
A quick run down for website/SEO clients on why we keep asking for content, why their web developer has lost focus on their project and suggestions on how to get content done.

Money Can't Buy Happiness, But it Can Buy Facebook Friends

August 16, 2010, 9:52 am
Being unpopular was never any fun, but these days we have social media sites to rub it in. Are spammers the only people following you on Twitter? Is Tom is your only MySpace friend? Is your mom the only person giving you the thumbs up on Facebook. Well, fret no more because now, thanks to uSocial.net, you can buy all the friends you need for the...

Money Can’t Buy Happiness, But it Can Buy Facebook Friends

August 16, 2010, 9:40 am
Being unpopular was never any fun, but these days we have social media sites to rub it in. Are spammers the only people following you on Twitter? Is Tom is your only MySpace friend? Is your mom the only person giving you the thumbs up on Facebook. Well, fret no more because now, thanks to uSocial.net, you can buy all the friends...

Facebook Marketing: There's More to it Than Just Your Fan Count

August 16, 2010, 9:28 am
One of the trends that I continue to see in the Facebook marketing world are all of the promotions companies are running to get new fans. The most popular strategy to achieve this is to give away discounts/prizes once fan counts reach a certain number. What about your existing fans? Sure they get the reward when you hit your fanmark (get it?), but...

Hulu Said To Aim For Fall IPO

August 16, 2010, 9:21 am
It may not be long before it's possible to track the stock symbol HULU in addition to tech mainstays like GOOG and YHOO. A new report has indicated that Hulu intends to go public sometime in the next few months. Citing "people briefed on the matter," Andrew Ross Sorkin and Michael J. de la Merced wrote earlier this morning, "Hulu, the rapidly...

Intel Increases Cable Presence with Purchase of Texas Instruments' Cable Modem Unit

August 16, 2010, 9:21 am
Intel just announced that it has signed an agreement to acquire Texas Instruments' cable modem unit. Intel says this will enhance its focus on in the cable industry and related markets. Intel will combine TI's Puma product lines with the Data Over Cable Service Interface Specification (DOCSIS) standard and Intel's SoCs for a set top box, and other...

Facebook Driving Social Media Ad Spending

August 16, 2010, 9:21 am
U.S. advertisers will spend $1.68 billion on social networking sites such as Facebook, MySpace and Twitter in 2010, according to a new report from eMarketer. The $1.68 billion figure represents a 20 percent increase over 2009 on social network advertising spending and is set to climb to more than $2 billion in 2011. In December 2009,...

Dell Picks Up 3PAR for $1.15 Billion

August 16, 2010, 9:17 am
Dell announced that it is acquiring virtualized storage solutions provider 3PAR for $1.15 billion. Dell says the acquisition will enable its customers to take advantage of the "virtual era" and cut data management costs by as much as 50%. "We have aligned our storage offerings over the last several years to provide our customers...

The Video Encoding Guide: Codecs, Formats, Containers And Settings Explained

August 16, 2010, 9:14 am
Video encoding is the science of codifying the bits of data that make up a digital video recording into a unified whole according to a set of specific standards and parameters. If it sounds techy, it should. In simpler words, video encoding is the process of taking your original movie, as recorded by your camcorder, mobile phone or webcam, and...

Pay Per Click versus SEO â€" Arch Enemies or Kissing Cousins?

August 16, 2010, 9:10 am
Despite what the title may first imply (and many of those who know me think), It does make me laugh a bit when I see someone paying for PPC for phrases that they could easily do well in organic search results for - with just a bit of SEO work.  And it makes me cry when the site owner is someone I know and that I have given free SEO advice to! I...

New York Times-Owned Paper Puts Paywall Around Online Content

August 16, 2010, 8:59 am
Telegram.com , the website for the Worcester Telegram & Gazette in Massachusetts, which is owned by the New York Times Company, has now put up a paywall. On Telegram.com, users are granted with a message, which reads: Telegram.com now asks visitors who are non-subscribers to register or pay to view local news articles.

New! Local Link Building Tool: Citation Tool Finder

August 16, 2010, 8:46 am
Ontolo guys we have interviewed once at SEJ always bring in some cool news and tools. This time they have partnered with Darren Shaw of Whitespark to launch a great local link building tool: Local Citation Finder First, about the process which is automated through that tool: here's a post by Darren that details the steps taken to find local...

Adding Infographic to Your Link Profile

August 16, 2010, 8:22 am
Link builders have been telling you to add all sorts of links to your link profile, from straightforward text links in content to image links, using nofollow when necessary (or accepting it when there's no other alternative) and even seeking out some links that aren't keywordized (such as your site name or URL.) Those are the kinds of links that...

Facebook's Success Drives Social Ad Spend Forecast Up

August 16, 2010, 7:29 am
Facebook is the market maker for social media ad spend. Maybe that's why there is so much rumbling from Google about getting into the social media game for real because, after all, online advertising is Google's game, right? eMarketer reports that they have increased their projections for social media ad spend for 2010 an it is mainly Facebook's...

Facebook’s Success Drives Social Ad Spend Forecast Up

August 16, 2010, 7:05 am
Facebook is the market maker for social media ad spend. Maybe that’s why there is so much rumbling from Google about getting into the social media game for real because, after all, online advertising is Google’s game, right? eMarketer reports that they have increased their projections for social media ad spend for 2010 an it...

Facebook Acquiring Search Company with Google Connections

August 16, 2010, 6:54 am
According to a report from Kara Swisher at Boomtown, Facebook has acquired a company called Chai Labs , though this has yet to be confirmed by either company. Also not confirmed is the price, but it is estimated to be somewhere in the neighborhood of $10 million. Swisher speculates that the acquisition is more focused on acquiring talent, which...

10 Essential SEO Interviews

August 16, 2010, 6:48 am
I started interviewing people in the search marketing industry long ago (inspired by Aaron Wall ) as a way to provide access to search marketing practitioners, pundits and employees at search engines. Beginning in 2005 with this interview with  Brett Tabke from WebmasterWorld & Pubcon, interviews with search marketing types have been posted here...

Google Reportedly Acquiring Like.com

August 16, 2010, 6:36 am
Google is reportedly acquiring Like.com for over $100 million. According to Michael Arrington , the companies are in the final stages of the deal, based on word from "multiple sources". At first glance, Like.com looks like your ordinary, run of the mill e-commerce site, but the technology behind it has apparently caught Google's eye.

Microsoft Advertising TV - Episode 1 - Multi-screen Digital Research, Spikes Asia, Cloud Computing

August 16, 2010, 5:19 am
  In a new digital initiative to bring you all the very best news and views from Microsoft Advertising , we're experimenting with a monthly update video â€" Microsoft Advertising TV Every month we'll bring you the best of the blogs and provide links to the most talked about content we've published. We'll also round off each short video with an...

DMOZ Planned System Outage Notification, Round 3

August 16, 2010, 5:08 am
Over the next three days, we will be making additional upgrades to DMOZ. As with the previous planned outage, we will be taking some parts of the directory offline so that we can complete the work. While the directory content will stay on view throughout the process, all directory submissions will be disabled from Monday, August 16 - Wednesday,...

1 in every 100 UK Internet searches Sky Sports related

August 16, 2010, 5:07 am
Although the lower leagues had already kicked off earlier in the month, the football season truly got underway this weekend with the first Barclays Premier League matches. As you would expect, UK Internet visits to key football related websites increased significantly last week: the Official Fantasy Premier League site by 186%, Sky Sports by 15%....

Protesters Gather At Google Plex Over Net Neutrality

August 16, 2010, 4:41 am
"We all want to stand together to ensure it is protected for the future. We would expect Google to take leadership in making that happen, not be on the front line of undoing that."

Hulu.com Plans IPO, Worth As Much as 2 billion Dollars

August 16, 2010, 4:40 am
"In recent weeks, Hulu executives have begun talking to investment banks about pursuing an initial public offering as soon as this fall,"

International Search Summit Announces Partnership with SMX

August 16, 2010, 4:14 am
From 2011, WebCertain will be partnering with SMX ( Search Marketing Expo ) to run the International Search Summit at SMX events across the US and Europe. The International Search Summit will continue to be programmed and hosted by WebCertain, however will be co-located with SMX in San Jose, London, Seattle and New York, enabling delegates to...

Microsofts Internet Explorer Turns 15 Today!

August 16, 2010, 2:02 am
The browser everyone loves to hate has been with us for 15 years now.

Market Research for Link Building - Who You Can Get Links From

August 16, 2010, 12:50 am
Posted by Paddy_Moogan Following on from my debut SEOmoz blog post on How to Get Links in Tough Industries , I wanted to go into a bit more detail about the processes you can use to find people who are likely to link to you. Using the right processes to identify the leaders in your industry can give you a much better return on your time spent...

If Social Media Was a Cake

August 16, 2010, 12:09 am
Social media is sort of like a cake if you think about it. Every month you add new layers on top of new layers really strengthen your image and your brand. What kind of efforts do you like to include in your daily correspondence with your community? Let's take a look at some of the online communication efforts that should be happening that might...

Google Taps Secretary of State Staff for "Ideas"

August 15, 2010, 1:07 pm
Google will reportedly be launching a "global think tank" called Google Ideas at some point. This according to Fortune's Seth Weintraub. To lead the initiative Google is reportedly hiring none other than Jared Cohen of the Secretary of State's Policy Planning staff. Cohen is known for is role in last year's Iran protests and Twitter's...

NYT: HP Staff Despised Hurd

August 15, 2010, 11:08 am
A week ago, HP announced the departure of Chairman, CEO, and President Mark Hurd, following an investigation into sexual harassment claims that were later revealed to come from actress and former HP contractor Jodie Fisher. Hurd allegedly fudged some expense reports connected to the relationship with Fisher. A New York Times article this weekend...

Google Offers New HTML5 Tools and Resources

August 15, 2010, 10:19 am
In June, Google launched a new HTML5 resource site called HTML5 Rocks. They've now added a bunch of new content to it. On this page there are numerous resources for reference and tools. This page has tutorials. In addition to all of this, there is a new component of the site called HTML5 Studio. This is a place where you can view a number of...

China Mobile, Xinhua to develop new search engine

August 15, 2010, 8:35 am
China Mobile, the world's biggest cellphone carrier and Xinhua, China's official state run news agency, signed an agreement to establish a new Internet search engine and international media company, "Search Engine New Media International Communications Co." It was not immediately clear whether this new venture would cover mobile search only or...

Find quality online shopping sites

August 15, 2010, 6:48 am
Here at Pandia, we have gathered tools and tips for all kinds of searching. We even have a page dedicated to shopping search which was recently updated, which will help you find quality shopping sites online. Pandia Shopping Search has three parts. The first part is a list of shopping search engines and online malls. There are separate sections...

Top 5 real time search engines

August 15, 2010, 4:25 am
Social media of all kinds are a source of huge amounts of fresh information about news and events, likes and dislikes. But the signal-to-noice ratio is not good: Much, maybe most, of the material posted is personal and it can be hard to find the pertinent information. You need help to sift and sort the items, so why not try one of these five great...

Ecommerce: What's The Deal With Secrecy Over Drop Shipping?

August 14, 2010, 10:15 pm
"Why are ecommerce sites lurking in the shadows when it comes to drop shipping?"

Google Finance Product Ideas Page Established

August 14, 2010, 1:25 pm
Yahoo Finance has long been a flagship product of sorts, earning praise and generating huge traffic numbers. Now, to perhaps help Google Finance make up ground, Google's effectively opened the floor to suggestions, seeking product ideas (and votes on product ideas) from anyone who's interested. A post on the Google Finance Blog explained the...

LinkedIn Gives Group Managers New Powers

August 14, 2010, 1:15 pm
LinkedIn has launched some improvements to how groups are moderated. There are six basic changes. Group managers can now delete threads directly. This helps them actively fight spam by deleting content from the "more" tab in the thread. Managers can also set up email notifications for new groups posts. "If you want to clean out...

Google Analytics Intelligence Gets New Alerts Features

August 14, 2010, 11:08 am
Google has announced the launch of new AdWords Alerts and more options in Custom Alerts in Google Analytics Intelligence. If a user has their Analytics and AdWords accounts linked, Intelligence will provide important changes in AdWords campaigns performance within Analytics. "So, in addition to the alerts you are used to getting, such as...

Google's Reponse to the Oracle Suit

August 14, 2010, 9:11 am
As you may have read , Google is being sued by Oracle, who claims Google is infringing on several patents it holds, related to Java. These patents came to Oracle through its recent acquisition of Sun Microsystems. "In developing Android, Google knowingly, directly and repeatedly infringed Oracle's Java-related intellectual property," said Oracle...

AT&T: Yep, Wireless is Different

August 14, 2010, 8:35 am
The net neutrality debate sparked (most recently) by Google and Verizon earlier this week continues. Now AT&T has weighed in, and unsurprisingly it appears to agree with the companies. One of the biggest controversies of the Google/Verizon policy proposal is that wireless is being treated differently. AT&T says, "Wireless is different." In a post...

Cup of Joe: To Be Or Not To Be?

August 14, 2010, 7:07 am
Thursday, I posted a guest post all about personal branding. I talked about how you can leverage a personal brand to build links. I truly believe that personal branding has tremendous opportunity for business development. But then yesterday, I saw the above tweet. My friend Stephanie reminded me that not everyone wants to "be famous". And that's...

The Correct Order For Efficient htaccess

August 14, 2010, 12:49 am
"Confused as to the proper order to list items in an htaccess file? Try this to help clarify."

WOMM: Let Your Employees Do the Talking

August 13, 2010, 11:19 pm
When it comes to word of mouth marketing, GasPedal says there are three talkers you may have overlooked . One of them you see everyday when you head in to work. It's your receptionist, your mail-room guy, even your secretary and it doesn't matter if they work for the marketing department, they are the perfect brand advocates. Employees are often...

High-Profile Exits: Buzz Week in Review

August 13, 2010, 8:35 pm
by Mike Krumboltz Most people don't want to burn bridges when they leave a job. But not everyone. This past week, two people made very public, very over-the-top departures. Well, at least one person did. The other one, a young woman who allegedly quit her job via a series of emailed photos, turned out to be a hoax. Check out those stories and more...

Game-Changing Local Search Results Discovered on Google

August 13, 2010, 8:30 pm
Chris Boudreaux and Adam Edwards over at Blog.Converseon.com stumbled across Google search results for a highly local term that spells trouble for anyone who has not spent time focusing on Local SEO. What do I mean? After all, what could Google possibly do to make local such a big deal? How about removing ALL organic search results in favor of...

Google Issues 15% Faster Update to Chrome Beta Build

August 13, 2010, 7:36 pm
Google has just released a new version of its Chrome Browser beta build - this time with some nice new features that makes the Chrome experience even better.  If you're using this Beta build of the Google Chrome browser, your installation will be automatically updated to the new version. Those of us who are using the official, more stable version...

Not Playing Around: San Francisco Wants to Ban Toys in Kids' Meals

August 13, 2010, 7:01 pm
by Claudine Zap It's official: San Francisco is Scrooge when it comes to fast food. The city has proposed a ban on toys included in kids' meals that are short on nutrition but big on fun. That's right: A McDonald's Happy Meal could just be' something kids eat when their parents don't want to cook. If the ban goes through, eateries would need to...

iPhone App Mania with Bing

August 13, 2010, 5:51 pm
Since the launch of the Bing for Mobile iPhone app, weve heard some great feedback and are excited that Bing is showing up more and more as the search option for those using Safari on iOS4. Were happy you are giving Bing a try and are enjoying some of the features like social, shopping, and the fresh homepage image every day. Over the past few...

SES San Francisco: Come Join Us For a Drink at the Yahoo! Bing Networking Cocktail Reception

August 13, 2010, 5:28 pm
Well be at SES San Francisco next week... will you? If so, swing by and have a drink with us on Tuesday, 8/17 at 5:15 PDT in the Expo Hall for the Yahoo!/Bing Networking Cocktail Reception. We'd love for you to join us for this alliance celebration.

Twitter Adds 'You Both Follow' Section - Are You Seeing It Too?

August 13, 2010, 5:11 pm
Whilst connecting with new and friendly Twitter users, I just noticed a new section entitled 'You both follow'. Click to read the rest of this post...

The Next SEO 101 is About a Web Marketing Toolset Not to be Missed

August 13, 2010, 4:39 pm
Tune in to this coming Monday's episode of SEO 101 on WebmasterRadio.FM where I (Ross Dunn) and my co-host John Carcutt interview Jon Henshaw and Taylor Pratt of Raven Internet Marketing Tools (

Cable TV Coming to the iPad, Twitter Gets a Movie Trailer

August 13, 2010, 4:34 pm
Rupert Murdoch's not the only one with tablet fever . The Wall Street Journal reports that at least seven of the ten largest subscription-TV providers in the U.S. are building new tablet apps to offer TV content to subscribers. Some might even be free. The New York Times reports that Dell has been accused of withholding evidence in a lawsuit over...

Redefining Search-Engine Friendly Website Design

August 13, 2010, 4:26 pm
The term "search-engine friendly design" has always been misunderstood by many people: usability professionals, web designers/developers, information architects, advertisers, and even search engine marketers. If you look at this phrase at face value, it seems to mean designing a website for search engines.Click to read the rest of this post... ...

Follow Atlas on Twitter and Facebook

August 13, 2010, 4:21 pm
Now you can keep up with the latest on Atlas via Twitter and Facebook! Connect with Atlas insiders, find out about news and events, and share knowledge about advertising technology in the format you like best. Follow us on Twitter! "Like" us on Facebook!

Zagat Exclusives for the Foodie on a Budget

August 13, 2010, 4:04 pm
Everyone loves a deal, even the luxury foodies that roam New York City looking for most exquisite truffled egg toast or perfectly prepared poison-free fugu. That's why Zagat has team up with DealOn for Zagat Exclusives, the newest group-buying program to hit the web. The new site will offer deals related only to the restaurants listed in the Zagat...

Gmail: The Game

August 13, 2010, 3:58 pm
A Googler, by the name of Paul Truong (Creative Technologist) has created a game based on his love for Gmail. The game was created with HTML5, and runs a little choppy in Firefox. The Gmail game is a throwback to arcade games of yesteryear in which you're a spaceship flying around, shooting various flying objects. You know the kind - Galaga,...

Net Neutrality Protests Underway at Google HQ

August 13, 2010, 3:23 pm
The protesting has begun outside of Google's headquarters in Mountain View. This is in response to Google's joint proposal with Verizon released earlier this week over net neutrality legislation. Mark Hachman posted the photo below to TwitPic. The subject has dominated the tech headlines all week, and has taken a lot of heat throughout the...

New SEOmoz Web App Now in Beta for PRO Members

August 13, 2010, 3:16 pm
Posted by randfish If you've been using SEOmoz's tools for a while, you've likely run across the same challenge we have - the data rocks, but you have to run a separate tool and report for each aspect of your SEO. That's why, for the past year, we've been building a new platform to house all of the features and functionality of the SEOmoz toolset,...

How to Pitch SEO to Potential Clients and Employers - Whiteboard Friday

August 13, 2010, 3:16 pm
Posted by Danny Dover Update: Thank you everyone for your patience with the video issues. It looks like our video host's CDN accidentally cached a bad request. Everything should be working now! Party on! In this week's Whiteboard Friday I talk about pitching SEO to potential clients and employers. This post describes the common elements that...

Zynga Puts Owen Van Natta Over Business Operations

August 13, 2010, 3:08 pm
Zynga, the social gaming company that makes apps for both Facebook and MySpace, now has one additional connection to those two companies.  Zynga named Owen Van Natta Executive Vice President of Business Operations this afternoon. Van Natta was, as you may remember, Facebook's COO for a while.  He served as CEO of MySpace for a...

Facebook Notes Feature Gets Tags and Improved Formatting

August 13, 2010, 2:47 pm
Facebook has launched a new layout and some new features for Facebook Notes. "Writing a Facebook note can be a great way to start a discussion with friends about life's big decisions or moments. What's not always so great is creating a note or going back to one you already started," says Facebook software engineer Michael Novati. "Want to make...

Take Your Online Business to New Heights with the Display Network - Part 4

August 13, 2010, 2:20 pm
by Mike Fleming Now that you've created your keyword-themed ad groups and masterfully rolled out your display ads for those ad groups, your ads are running and collecting impressions, clicks and conversions. The next step is to allow a fair amount of data to collect so that you can then analyze how different sites are performing for you. The...

Eat, Pray, Love, Search on Yahoo!

August 13, 2010, 2:06 pm
Think again if you've relegated the movie Eat, Pray, Love to the chick flick category. This weekend, Julia Roberts stars in the movie based on the bestselling novel. Yahoo! searches reveal that there's definitely excitement about the movie, and it isn't just from the ladies. Searches on Yahoo! for "eat pray love" are up over 900% this month. While...

Google Tests Local Search with NO Organic Results

August 13, 2010, 1:57 pm
"Yesterday, for the first time, we saw a standard Google web search results page, without any standard web search results." - the Converseon Blog

Sorry Snooki, but Snooky Was There First

August 13, 2010, 1:54 pm
by Mike Krumboltz Poor Snooki. The bronze-hued star of "Jersey Shore" can't seem to catch a break. The latest indignity: A diss from the United States Patent and Trademark Office. The Smoking Gun recently broke the news that Snooki (real name: Nicole Polizzi) applied to trademark her nickname "Snooki" back in May. Alas, the application was denied...

Facebook "Bug" Providing Names With Email Addresses: Fixed

August 13, 2010, 1:54 pm
Update 2: The issue is reportedly resolved. Update: Facebook is already fixing the issue. AllFacebook got a statement from the company saying: We have technical systems in place to prevent peoples names and photos from showing to unrelated users upon login, but a recently introduced bug temporarily prevented these from working as intended. We...

Google Feels California Prefers Microsoft to Google Apps

August 13, 2010, 1:42 pm
File this one either under the banner of high-tech discrimination by a U.S. state or sour grapes from a company in the face of growing competition. You pick. Google, which scored a coup in securing the city of Los Angeles as a Google Apps customer, feels left out of a $60 million e-mail contract with the state of California because it feels the...

Five Things You Didn't Know About Baidu

August 13, 2010, 1:36 pm
by Alice Wansi Chen Baidu is the dominant search engine in China. It provides users with a wide range of results and information, including multimedia content (MP3 music, movies, etc,), and displays it in a well written Chinese language. Baidu is also the first to offer WAP and PDA-based mobile search in China; however, there are a few things you...

What Does Chinese Social Networking Look Like?

August 13, 2010, 1:36 pm
by Alice Wansi Chen What does BBS (Bulletin Board System) remind you of? Many of you may remember the old school Internet forum system, Bulletin Board System (BBS), from the 1990s in the US. For those of you who don't, the BBSes are computers that can be dialed into mainly for the purpose of reading messages from and leaving messages to other...

eBay Bucks Moves Out Of Beta

August 13, 2010, 1:36 pm
eBay said today it is launching its first-ever rewards program called eBay Bucks. Any eBay user who lives in the U.S. and is a registered member of the site can participate in the eBay Bucks program. eBay Bucks offers shoppers 2 percent back on most items purchased through the site with PayPal. Shoppers can earn eBay Bucks for most purchases made...

Bing News on Entrepreneur.com: 7 Compelling Reasons to Advertise on Bing

August 13, 2010, 1:31 pm
If you're a small business owner (or hope to be one), chances are you've spent some time poking around Entrepreneur.com for helpful information on not only starting, but maintaining that dream of working for yourself. Over the years, Entrepreneur.

AWACS: A Monitoring Dashboards Platform

August 13, 2010, 1:31 pm
Announcing the release of AWACS : a web application to manage and display monitoring dashboards.

Dodge Makes Monkey Disappear

August 13, 2010, 1:18 pm
by Mike Krumboltz Auto company Dodge recently found itself in PETA's crosshairs after the carmaker aired a commercial starring a monkey dressed up like Evel Knievel. But, unlike many who draw the ire of PETA, Dodge fought back in a most amusing way. Below, the original ad that inspired PETA to pen an open letter condemning Dodge for using a...

PayPal to Offer Micropayment Service

August 13, 2010, 1:12 pm
PayPal may release a micropayment service before th year ends if reports are accurate. President Scott Thompson is said to have indicated as much. The move would make too much sense not to come sooner or later, and sooner would no doubt be in PayPal's best interest. Not only are social games among the biggest trends of the web, but news...

Will People Pay for App-Based News Publications?

August 13, 2010, 12:45 pm
A couple weeks ago, reports surfaced that News Corp. was working on a new app-only publication. Even before much was known about the project, some heralded it as a "game changer". I find that notion to be a bit premature. Will this be a game changer? Tell us what you think. As time progressed, we heard more about how excited...

Ellen DeGeneres Has Got Moves, Gay Marriage Approved, Kelsey Grammar's Baby News: What's the Buzz

August 13, 2010, 12:25 pm
by Claudine Zap Our top picks from the day's hottest searches. Kelsey Grammar (Searches increased by 1,493%). The "Frasier" star is expecting a child with his flight attendant girlfriend. Bugatti Veyron (+797%). Check out rapper Birdman's sweet new $2.5 million ride . Gay marriage (+676%). A California judge ruled that same-sex marriages can...

Meet the Women Behind "Scott Pilgrim"

August 13, 2010, 12:25 pm
by Claudine Zap Sure, Michael Cera (Scott Pilgrim) is undoubtedly the star of " Scott Pilgrim vs. the World ." The fantasy flick directed by Edgar Wright (" Shaun of the Dead ") is based on the graphic novel series - and is part fantasy, part video game, part pop-culture commentary. But what would Scott Pilgrim be without his high school...

Twitter Pushes Out Tweet Button

August 13, 2010, 12:25 pm
It's taken a little while but Twitter has jumped on the bandwagon and launched an official "tweet" button for your social icon set. Twitter made the announcement yesterday on their official blog . While this is not the first "tweet" button made available, it is the first official button put out by Twitter directly. You can use the tweet button...

Credit Where Credit's Due: Goodbye, Carolyn' We'll Miss You!

August 13, 2010, 12:19 pm
When I first came to Microsoft in the Spring of 2007, it wasnt long before my manager and I started having discussions around career development. When I told him that I was interested in learning more about online communities and social media,.

Blekko Update: Mechanical Turk Meets Algorithmic Web Search

August 13, 2010, 12:01 pm
Blekko , the stealth search engine startup co-founded by Rich Skrenta (of ODP fame), has recently launched a limited private beta . I've been able to give it a spin and can confirm, it feels like early days yet for the project but it does have its core metaphors and functions nailed down solidly. As close observers now know, the service allows...

BBC.com Launches New Travel Site

August 13, 2010, 11:27 am
BBC.com has launched a new travel site in partnership with its sister company Lonely Planet. BBC.com/travel is the first in a series of lifestyle sites, announced last month with the launch of the new BBC.com U.S. edition. "We know the people who come to BBC.com are curious about the world and look to us to feed that curiosity," said Miranda...

Twitter Mobilizing Sharing

August 13, 2010, 11:23 am
Twitter is also boosting its mobile interaction but mostly the news mobilizing attention on the chirpy company is the launch of its own Twitter button and the impact of it on Tweetmeme. Click to read the rest of this post...

Are App-Only Publications the Answer? News Corp. Aims to Find Out

August 13, 2010, 11:08 am
A couple weeks ago, reports surfaced that News Corp. was working on a new app-only publication. Even before much was known about the project, some heralded it as a "game changer" . I find that notion to be a bit premature. As time progressed, we heard more about how excited Rupert Murdoch had become about tablets . The Guardian ran a piece quoting...

Google Turbo Charges Mobile Features

August 13, 2010, 11:02 am
Google is beefing up its mobile features with two launches. Click to read the rest of this post...

Facebook to Broadcast Live Announcements, Celeb Events

August 13, 2010, 10:57 am
Facebook is launching a new live video cahnnel today called Facebook Live. This is the company's official live channel, broadcasting from Facebook Headquarters in Palo Alto. "Facebook Live will provide a deeper, more interactive look into what's happening at Facebook," a representative for the company tells WebProNews. Users can...

India Sets Sights On Google, Skype After BlackBerry

August 13, 2010, 10:51 am
If they weren't already doing so, Google's lawyers should start paying attention to the BlackBerry encryption proceedings. It turns out that India's government intends to target Google (and Skype) once it's finished trying to gain access to messages sent courtesy of RIM. Joe Leahy and David Gelles somehow got their hands on the minutes of a...

Pilgrim's Picks for August 13

August 13, 2010, 10:37 am
Congratulations! You did it! You made it to Friday! Yay for you! Your reward? Here, I prepared this Picks just for you. Enjoy! IBM to Acquire Unica Corporation Apple iAd partners say they're happy with early results Facebook Launching Official Live Streaming Channel: Facebook Live Magpie, the first service to offer in-stream ads on Twitter,

Pilgrim’s Picks for August 13

August 13, 2010, 10:15 am
Congratulations! You did it! You made it to Friday! Yay for you! Your reward? Here, I prepared this Picks just for you. Enjoy! IBM to Acquire Unica Corporation Apple iAd partners say they’re happy with early results Facebook Launching Official Live Streaming Channel: Facebook Live Magpie, the first service to offer...

Using Emotional Recognition Metrics For Marketing Campaigns

August 13, 2010, 9:25 am
Affective Interfaces (AI) is a startup with a powerful emotional recognition technology that can support marketers and brands in their go-to-market strategies. It provides insight and analytics into the emotional response of prospective users/ consumers to future products, campaigns,... that they want to test. CEO Jai Haissmann walked us through...

It's Google Ventures' Turn to Invest in Gaming, This Time in iPhone App Leader ngmoco

August 13, 2010, 9:25 am
Google Ventures, an independent entity from Google the search company,  is rumored to have invested with top iPhone game developer ngmoco .  Citing multiple reliable sources, TechCrunch reports that Google Ventures may have invested more than $100 million with the game developer. So what does this mean? Despite the fact that Google Ventures'...

OMG! LMAO! It's Twitter'the Movie! #Awesome

August 13, 2010, 9:20 am
So, apparently there's a real movie being released in the fall, all about Facebook. No seriously! The Social Network will cash in on Facebooks popularity-and Mark Zuckerberg's exploits-and likely make millions of dollars. Will I go see it. Maybe. I'd at least be able to write off the ticket, the 32oz Diet Coke and the jumbo popcorn as a business...

Friday's Fun Fast Facebook Fact: Truly a Global Village

August 13, 2010, 9:20 am
Facebook is an American success story. Started by a Harvard dropout (isn't that how all big tech / Internet stories begin?), fraught with intrigue (which in the US means lawsuits and payoffs to hush potential rabble rousers) and something that goes beyond the walls of the US (sorry, but that was not an immigration reference unless you want it to...

Check Out 'Introduction to Remarketing' at SES San Francisco 2010

August 13, 2010, 9:08 am
Among the sessions that you'll want to check out at SES San Francisco next week is "Introduction to Remarketing." I know, I know. Marketing is hard enough and now you need to get your arms around remarketing.Click to read the rest of this post...

Latin America Shows Triple-Digit Growth in Twitter Usage

August 13, 2010, 9:05 am
Tú me amas, realmente me encanta! That was the cry from Twitter execs when they read the recent report from comScore on the growth of the service worldwide. Latin America is up 305% over last year with a large portion of the users coming from Brazil and Venezuela. They say much of the growth comes from the fact that...

Oracle's Revenge on Google is a Dish Best Served Cold

August 13, 2010, 9:02 am
So two small companies are about to get caught up in a copyright/patent infringement lawsuit. You may have heard of the companies: Google and Oracle. Now, lawsuits like this don't just come out of the blue. They're expensive and cause a lot of distraction for both the plaintiff and defendant, so you can bet that Oracle has had many "behind the...

MySpace Launches Music Romeo Video App

August 13, 2010, 9:02 am
MySpace has launched a free music video application that can be accessed via its website or on the iPad. The app called MySpace Music Romeo allows users to choose from 15 music genres such as pop or hip-hop and 13 moods including "chill" and "studying." Music Romeo features a "Love" icon that users can click on when a favorite song is played and...

Google Cries Foul Over California Email Contract

August 13, 2010, 9:02 am
As many people know, Google's based in California, the City of Los Angeles is adopting Google Apps, and Google Apps for Government was recently announced. But despite these facts, Google might have been more or less blocked from bidding on an email contract involving California's state government. That's Google's position, at least, as it looks...

IBM Acquires Marketing Software Player Unica for $480 Million

August 13, 2010, 9:02 am
IBM has announced that it is acquiring marketing software company Unica for about $480 million in cash. IBM says the Unica will expand its ability to help organizations analyze and predict customer preferences and develop more targeted marketing campaigns. "IBM understands the demands on today's organizations to transform core business processes...

Great Ways to Enhance FireFox's "Find" Feature

August 13, 2010, 9:02 am
CTRL+F (which triggers built-in on-page search) is one of my most frequently used keyboard shortcuts whenever I browse. It is wicked I miss it so much when I am reading a "paper book" and need to find anything on a page. I use the feature regularly to: Quickly find the place on a web page I need (for example when landing on page from search...

How To Rescue Poorly Converting Web Sites

August 13, 2010, 9:01 am
Kim gives some pretty spot on amazing advice for helping your site convert better.  Take the time to read this if you own a site that needs a little work on conversion.

Friday’s Fun Fast Facebook Fact: Truly a Global Village

August 13, 2010, 9:01 am
Facebook is an American success story. Started by a Harvard dropout (isn’t that how all big tech / Internet stories begin?), fraught with intrigue (which in the US means lawsuits and payoffs to hush potential rabble rousers) and something that goes beyond the walls of the US (sorry, but that was not an immigration reference...

OMG! LMAO! It’s Twitter…the Movie! #Awesome

August 13, 2010, 8:58 am
So, apparently there’s a real movie being released in the fall, all about Facebook. No seriously! The Social Network will cash in on Facebooks popularity–and Mark Zuckerberg’s exploits–and likely make millions of dollars. Will I go see it. Maybe. I’d at least be able to write off the ticket, the 32oz...

Cannes 2010: A Turning Point in the Great TV Debate

August 13, 2010, 8:56 am
I came to the 2010 Cannes Lions Advertising Festival to learn, share, and collaborate with my peers in the advertising industry (OK, and to catch some rays on the incomparable French Riviera). I was also looking forward to a vigorous discussion on the topic of the future of television during a workshop I led called, The Rise of Rich TV . The...

Oracle’s Revenge on Google is a Dish Best Served Cold

August 13, 2010, 8:40 am
So two small companies are about to get caught up in a copyright/patent infringement lawsuit. You may have heard of the companies: Google and Oracle. Now, lawsuits like this don’t just come out of the blue. They’re expensive and cause a lot of distraction for both the plaintiff and defendant, so you can bet that Oracle...

Internet Retailer Rates Top 500 SEO Efforts

August 13, 2010, 8:27 am
The latest Internet Retailer 500 directory is here. Each year this is one of every industry player's prime sources of data about how the Internet 'big boys' are performing and, more importantly, what they are doing to be ranked in these Top 500. One additional metric added this year to the many that are provided regarding the overall performance...

HP Shareholder Sues Board Over Hurd Investigation

August 13, 2010, 8:26 am
Last weekend, HP announced the "resignation" of Chairman, CEO, and President Mark Hurd, following an investigation into sexual harassment claims that were later revealed to come from actress and former HP contractor Jodie Fisher. Well, HP's board may have forgotten to clue in shareholders about that investigation, and now the board is being sued...

Make The Right Moves at SES San Francisco 2010 â€" TopRank Liveblogging

August 13, 2010, 7:27 am
Search Engine Strategies San Francisco is upon us and marks a watershed year for this event.  For the first time the annual August conference hosts in San Francisco and integrates with Connected Marketing Week, boosting an already large happening to an all-inclusive digital marketing experience.

Google Adds Features to the Google Buzz API

August 13, 2010, 6:52 am
Google has released a "garden hose" for Google Buzz. This is a random sampling of public Google Buzz posts for developers who don't have the required resources to support the traffic that comes with the firehose. The garden hose has a query rate under the free quote limit of Google App Engine, Google says. "As such, many more developers will be...

Android Has a New Fight, This Time with Oracle

August 13, 2010, 6:04 am
Google has a new legal battle on its hands, and this time it's over Android. Oracle has filed a complaint against Google, alleging that Google is infringing upon several patents it holds, related to Java. The properties in question would be those Oracle received in its Sun Microsystems acquisition earlier this year. "In developing Android,...

One Link Wonder? Can a PR7 Link from Apple Vault Your Rankings?

August 13, 2010, 3:51 am
"About a week ago I got an inbound PR7 link from Apple, and despite the flood of traffic from them, I'm not seeing anything measurable from Goog. How long might it take to even see a 10% boost?"

SEO Concerns for Ecommerce Websites

August 13, 2010, 12:12 am
Search engine optimization is important for all types of websites including ecommerce platforms. Things can get tricky for e-commerce websites because some have many products. It can become quite an immense task to have to optimize thousands of merchandise pages but if you want to be successful online you are going to have to take the time and...

3 New Ways to Reuse Old Articles to Triple Your Backlinks

August 12, 2010, 11:58 pm
Turn those old articles you have hanging around your desktop folder into even more backlinks with this three-pronged attack.

Google's "Product Flops & Failures" Illustrated

August 12, 2010, 11:25 pm
Wordstream created a visual overview of what they call the "Google graveyard" , that is, failed products. On the list are Google X, Google Catalog, Google Buzz and many more. (Nitpick: they call Google Answers the "answer to Yahoo Answers", though actually, Google Answers was made years before Yahoo Answers.) Then again, if you learn something...

Oracle Files Lawsuit Against Google Over Android

August 12, 2010, 11:19 pm
"Google "knowingly, directly and repeatedly infringed Oracle's Java-related intellectual property," Oracle said."

My Face Builds Links! So Should Yours!

August 12, 2010, 9:07 pm
Great post with 5 simple strategies to increasing your personal brand and building links simultaneously.

Successful Guest Blogging – Getting the Etiquette

August 12, 2010, 8:04 pm
Great Tips! Grab his eBook; it's a quick read with many helpful links. Learning what Warner teaches is sure to increase traffic to your blog!

We Trust the Blog But Not the Twitter

August 12, 2010, 7:11 pm
When it comes to trust online, it's no surprise that people prefer the blogs of their friends, but according to a recent report on eMarketer, they're a little suspicious of their friends' Facebook streams, and when it comes to Twitter, fugetaboutit! The study, which was conducted by Invoke, says that only 12% of the people surveyed...

Doug Cutting - Avro and the Hadoop Platform

August 12, 2010, 5:49 pm
Yesterday, the open-source master Doug Cutting stopped by the Digg office to talk about the growth of the Hadoop platform. He talks in detail about Avro . Avro is an RPC and serialization framework that has some interesting differences compared to the popular Thrift framework.

IE9 Beta - to be Launched Sept 15

August 12, 2010, 5:26 pm
"The browser's hardware acceleration capability...is nothing short of impressive." Check out the Fishtank video demo - it IS impressive.

Facing Your Fears on Friday the 13th

August 12, 2010, 5:19 pm
by Vera H-C Chan Whenever a Friday the 13th approaches, a mild case of triskaidekaphobia , aka fear of the number 13, hits Yahoo! searches. In these rational times, though, Friday the 13th doesn't pack the paralyzing punch it used to. In fact, as recent queries reveal, the date usually becomes more of an excuse to brainstorm " friday the 13th...

Facebook Forecast To Earn $1.29B In Ad Revenue This Year

August 12, 2010, 4:51 pm
Facebook's raking in the money and crushing the competition, according to a new report from eMarketer. eMarketer believes advertisers will pay Facebook $1.29 billion this year, which is about 3.7 times the amount it expects MySpace to receive. You can read a Facebook-specific chart for yourself below. As for its traditional rival, eMarketer said...

Grooveshark for iPhone, TweetDeck for Android, Social Search Tools

August 12, 2010, 4:33 pm
Grooveshark has reportedly now become available in Apple's App store after a long struggle to get it there. This is an app that lets you search for songs, and stream them on demand . Unsurprisingly, it faces legal battles, but it has already settled some. The app has been available on Android. TweetDeck announced today that TweetDeck on Android...

How to win the Forrester Groundswell Awards

August 12, 2010, 4:26 pm
by Josh Bernoff The Forrester Groundswell Awards entry deadline is in two weeks, on August 27. As usual, most of you have waited until the last two weeks to enter. If you haven't entered yet but plan to, this advice is for you. Our awards process is transparent, and so are our criteria. So in interests of helping you spend your time wisely, let me...

Richard Jenkins Steals the Show in 'Eat Pray Love'

August 12, 2010, 4:08 pm
by Mike Krumboltz This is the weekend boyfriends have feared. It's time for " Eat Pray Love ." Starring Julia Roberts and based on the best-selling memoir, the film focuses on one woman's soul-searching journey through Italy, India, and Bali. It's fair to say that the hype has been heavy, and reviewers are starting to chime in with their thoughts....

Twitter Developers Their Own 'Tweet Button'

August 12, 2010, 3:57 pm
Its no longer a matter of answering the micro riddle, to tweet or not to tweet. Twitter helps you simply Tweet everything that moves you. While this capability has existed through third-party services over the years, Twitter is rolling out a dedicated function to harness the power of the interest graph s that you weave. Not only can you share...

Basic Summary of How AdWords Works for the Content Network

August 12, 2010, 3:45 pm
"...What exactly is the keyword the AdWords advertisers are paying for on any given article?"

Twitter Develops Their Own 'Tweet Button'

August 12, 2010, 3:28 pm
It’s no longer a matter of answering the micro riddle, “to tweet or not to tweet.” Twitter helps you simply Tweet everything that moves you. While this capability has existed through third-party services over the years, Twitter is rolling out a dedicated function to harness the power of the “interest graphs” that you...

Google Aims to Separate Fact from Fiction Around Net Neutrality Proposal

August 12, 2010, 3:24 pm
Update: Wired is reporting that Net neutrality group Free Press and MoveOn.org will lead a protest at Google's headquarters Friday. Orginal Article: Google has posted a lengthy article about "myths and facts" surrounding the net neutrality proposal it introduced with Verizon this week. This proposal has been controversial to...

iPhone and iPad Apps About To Get More Integrated with Facebook

August 12, 2010, 3:22 pm
Facebook has launched a new software development kit (SDK) for Apple's iOS operating system, which powers the iPhone, iPad, and iPod Touch. This is an update from the previous SDK launched for the iPhone last March. "With todays update well have SDKs for both iOS and Android devices that provide an even easier way for mobile app developers to go...

Pingdom Documents Top Countries On Facebook

August 12, 2010, 3:12 pm
At some point in time, questioning where Facebook's users are located may cease to make sense; it could be almost the same as asking where people are located.  For now, however, not every Internet user in every country is a member, and so Pingdom took a look at exactly how the spread breaks down. Unsurprisingly, the majority of Facebook...

How would you advance online free expression?

August 12, 2010, 2:21 pm
There seems to be no hotter topic for discussion among Internet watchers these days than concerns over online free expression - from the role of bloggers in advancing democratic movements, to sophisticated government censorship, to debates over how best to balance transparency with national security concerns. YouTube,

The Wonderful World of Wonder Wheel

August 12, 2010, 2:10 pm
I’ve said it before and I’ll say it again, PPC and SEO need to get along. Why? There are such awesome tools on each side that can benefit the other. Not to mention the wealth of information from one that can feed results in the other. Case and point today is a tool that has not been written about much in the SEO world, but is a...

Facebook Panic Button Reaches 55,000 Downloads

August 12, 2010, 2:09 pm
The UK's Child Exploitation and Online Protection Centre (CEOP) said today its ClickCEOP application on Facebook has been downloaded 55,000 times since its launch on July 12. The ClickCEOP app gives Facebook users a link to advice, help and the ability to report a problem to CEOP if they are worried about someone's behavior toward them online.

Paris Hilton's Fake Hair Lawsuit, Alanis Morissette's Baby News, Jane Lynch's New Gig: What's the Buzz

August 12, 2010, 1:57 pm
by Claudine Zap Our top picks from the day's hottest searches. Alanis Morissette (Searches increased by 10,404%). You oughta know: The singer is pregnant . Anna Kendrick (+4,683%). The "Twilight" actress says she won't do nude scenes . Jane Lynch (+4,368%). The "Glee" star will host "SNL" in the fall . Chernobyl (+636%). Just one more worry from...

Voice Actions Come to Android

August 12, 2010, 1:23 pm
Google has launched a new Android app for version 2.2 (FroYo), called Voice Actions. The app lets you speak various commands to engage various functionalities of the phone. With Voice Action, you can initiate the sending of text messages, listening to songs, calls to businesses or contacts, emails, web surfing, and more. "Our mobile...

Google Launches Chrome to Phone Browser Extension and Android App

August 12, 2010, 1:16 pm
Google has launched a new Chrome extension for Android users called "Chrome to Phone". What it does is allow you to easily send a link from your desktop to your Android phone. So, for example, if you wanted to look up driving directions on Google Maps on your computer and then take them with you via your Android phone, you could use this extension...

DBS and PayPal Liberate the Online Shopping Experience for Their Customers in Singapore

August 12, 2010, 12:51 pm
Hi everyone, Farhad Irani, GM and VP of Asia, here to share some news on how we continue to innovate in the Asian payment industry and to create new e-commerce opportunities in the region. As promised back in March , starting today, through a region-first collaboration with DBS Bank , one of Asia's leading banks,

Rich Ads in Yahoo! Search for EA's "Battlefield: Bad Company 2″

August 12, 2010, 12:40 pm
Over at the Yahoo! Advertising Blog , Yahoo!'s Rich Ads in Search has scored a win with Electronic Arts Inc. (EA)'s buzzy new release, "Battlefield: Bad Company 2." The search marketing campaign with images and videos  resulted in an overall click-through rate of nearly 19 percent for branded terms, over five times of its traditional search...

Twitter Launches its Official Tweet Button

August 12, 2010, 12:40 pm
Twitter has launched its official Tweet button for publishers to place on their content. There are numerous unofficial buttons out there that publishers have been taking advantage of for quite a while, but now there's one right from the company that counts tweets no matter how they were tweeted. Actually, Twitter is working with TweetMeme on this...

How to Write Content That No One Else Has

August 12, 2010, 11:59 am
by Stoney deGeyter One of the most important things business owners often fail to do is to make their website remarkable. It really doesn't matter what industry you're in or how many other websites you're competing against, making your site stand out from the pack is absolutely essential. Take the movie Avatar. Plot: Tired. Story: Been...

Starbucks Adds More Partners For Digital Network

August 12, 2010, 11:15 am
Starbucks today released more details about its digital network launching this fall in the U.S. in partnership with Yahoo. The company said Rodale, Nick Jr. Boost and DonorsChoose.org will join the previously announced content providers iTunes, The New York Times, Patch, USA Today, The Wall Street Journal, Yahoo and Zagat. "We're creating...

Google Sites Users Can Now Integrate Google Moderator

August 12, 2010, 11:05 am
Google has added the ability for Google Sites users to use Google Moderator. "For example, if you have a restaurant site, you can embed Google Moderator on your suggestions page to get input from your restaurant patrons," explains Google Software Engineering Intern Eric Hysen. Google provides steps for how to implement this here . Google launched...

Fueling Your Local SEO With Citations

August 12, 2010, 11:01 am
Pay attention to Local, people!  Another good reminder of the local citations business owners need to be looking for to rank well in the "pack" and just plain good for business too.

Twitter Use Taking Off In Many Foreign Markets

August 12, 2010, 10:47 am
comScore, Inc. (NASDAQ: SCOR) has just released a report on Twitters explosive growth worldwide. The comScore study found that in June 2010, about 93 million Internet users visited Twitter.com. This is an overall increase of 109 percent over last year. Indonesia reported the highest number of users, with 20.8 percent of Internet users in Indonesia...

Ex-Googler Discusses Life At Facebook

August 12, 2010, 10:47 am
More and more, experts are starting to anticipate a war between Facebook and Google as the second company makes moves in the social networking space. Especially timely, then, is a blog post by a former Google employee who's now celebrating three years spent working for Facebook. To be fair: Pedram Keyani did not rant and rave about Google being...

Viacom Not Done with YouTube Yet

August 12, 2010, 10:29 am
In late June, Google announced that it had won its long legal battle with Viacom. The court decided that YouTube is protected by the safe harbor of the Digital Millennium Copyright Act (DMCA) against claims of copyright infringement. "We're extremely gratified by this decision and the now established judicial consensus that online services like...

74 B2B Link Building Queries for B2B Link Prospecting

August 12, 2010, 10:00 am
This article provides 74 B2B-oriented queries for discovering new backlink prospects based on what's inherently linkable about your site or organization. Beginning and intermediate seos will appreciate the structure behind the queries - we've organized them according to 18 types of link opportunities AND by 3 major types of link building campaign....

Pilgrim's Picks for August 12

August 12, 2010, 9:46 am
You know the drill! Anyone Want to Offer Free SEO Advice to a Former BusinessWeek Editor?

Pilgrim’s Picks for August 12

August 12, 2010, 9:33 am
You know the drill! Anyone Want to Offer Free SEO Advice to a Former BusinessWeek Editor? Google Ventures Invests In iPhone Game Developer ngmoco Firefox add-on blocks malicious search results MoveOn Blasts Target in Online Ads The Wizard of Oz Google Doodle Flipping for Gesture Search Google Extends TV Ad Program With...

Jon Glick Interview

August 12, 2010, 9:28 am
Jon Glick is one of the leading experts on search, having literally both wrote the code at leading search engines and later becoming an SEO professional. I remember speaking with him in 2004 at the Ghost Bar in Las Vegas and it was perhaps the most fascinating conversation about search I have ever been part of. I have wanted to interview him for...

Gartner Finds Android Outsells iOS Worldwide

August 12, 2010, 9:16 am
There's more good news for Google and the specific teams that support Android this morning. Gartner's released some stats concerning the sales of smartphones in the second quarter of this year, and it looks like Android has become the number three mobile operating system in that respect. Gartner explained in an official statement, "In the...

The Top 10 Infographics Every Internet Marketer Should Bookmark

August 12, 2010, 9:04 am
Yesterday I joked on Twitter that: Top 10 lists are sooo 2009, this year's linkbait seems to be the "infographic" To which, Dr. Pete suggested that I should go ahead and put together a Top 10 List of Infographics! A great idea! Look, we both know that this is linkbait-a top ten list combined with infographics, c'mon!-but you have to admit, it's...

Should You Post (or Buy) Ads on Twitter?

August 12, 2010, 9:03 am
Twitter advertising can be a hot button issue for some though, causing followers to flee or advertisers to come a-calling. Some love it because it’s a way to monetize something they do anyway, or reach a new targeted market. Some hate it because it causes unsolicited clutter and “invades” real relationships. Jennifer Mattern  falls...

Delta Launches Ticket Window On Facebook

August 12, 2010, 8:58 am
Delta Air Lines has launched a "Ticket Window" that allows users to book flights directly from its Facebook page. "Our customers are spending more time online and are looking for new ways to connect with us. We're now delivering technology where our customers are - from our own website to our Facebook page to Internet news sites and beyond," said...

Gign't

August 12, 2010, 8:58 am
"I got up so tight I couldn't unwind'I saw so much I broke my mind'I just dropped in to see what condition my condition was in."   Kenny Rogers If you don't know what movie this picture is from, shame on you :.) Let me tell you about an SEO gig I didn't get.  I was told the reason why was that I couldn't show the prospect that I had done SEO a...

The 10 Best Infographics for Internet Marketing Pros

August 12, 2010, 8:41 am
Yesterday I joked on Twitter that: Top 10 lists are sooo 2009, this year’s linkbait seems to be the “infographic” To which, Dr. Pete suggested that I should go ahead and put together a Top 10 List of Infographics! A great idea! Look, we both know that this is linkbait–a top ten list combined with...

Major News Organizations Aim to Establish Syndication Guidelines

August 12, 2010, 8:40 am
Some major news organizations that make up the Internet Content Syndication Council are reportedly working on some guidelines for content syndication for their own collective membership, while providing an example for others to go by. The council includes the Associated Press, Reuters, CBS, The Tribune Company, and many others.

Mobile Commerce Increasing in Popularity

August 12, 2010, 8:14 am
As the proliferation of smartphones (whether they are iPhone, Android, BlackBerry or whatever) increases it’s a logical follow that there should be more mobile commerce happening. Not everyone is comfortable with the idea just yet so it’s certainly not commonplace but there is no denying the increasing level of acceptance for...

Look Who Is Monetizing their 15 Minutes of Fame on YouTube

August 12, 2010, 8:05 am
Last night, "America's Got Talent" was was turning Maestro Alexander Bui, a 16-year-old pianist from Egg Harbor Township, NJ, Jackie Evancho, a 10-year-old opera singer from Pittsburgh, PA, and Dan Sperry, a 25-year-old magician from Las Vegas, NV, and Kristina Young, a 22-year-old singer from Spearfish, SD into YouTube stars.Click to read the...

Google Gesture Search Flip Shortcut is Useful but Silly Looking

August 12, 2010, 7:53 am
Google launched Gesture Search in March and the tool has proven pretty useful for people who want to search by tracing letters on an Android smartphone. Gesture Search 1.2 launched August 11 with a potentially useful but really silly looking feature called the "double flip." Users of Gesture Search can flip their phone over and back to start the...

How To Lie With Statistics

August 12, 2010, 7:36 am
There are three kinds of lies: lies, damned lies, and statistics - Disreli We get presented with graphs and statistics every day. "Most SEOs think keywords in the title tag is an important ranking factor." "Spending on search to rise by $10b". Ever get that feeling that what you're being presented with sounds plausible, but the conclusion just...

Google Ventures Reportedly Investing Over $100 Million in ngmoco

August 12, 2010, 6:42 am
It's no secret that Google has taken an interest in games lately. The company has been reported to have invested in Zynga, which is responsible for games like Farmville and Mafia Wars. Google has acquired another social gaming company, Slide and Jambool , makers of social payments platform Social Gold. Now, according to TechCrunch's Jason Kincaid,...

Google Updates Gesture Search for Android

August 12, 2010, 6:42 am
Google has announced a new version of its Gesture Search Android app, which has been available in Google Labs. This would be version 1.2, and includes a new motion gesture. "By doing a 'double flip', or flipping your phone away and then back, you can start Gesture Search at any time," explains Yang Li , a research scientist on Google's Gesture...

Yahoo's Shahshahani On Search Evolution

August 12, 2010, 6:35 am
Yahoo published on its Search Blog a discussion with Dr. Ben Shahshahani, head of Search Sciences at Yahoo Labs. Here are the main outlines of the conversation. Click to read the rest of this post...

Digital Advertising Case Studies in One Gorgeous Silverlight Compendium

August 12, 2010, 6:30 am
Someone great once said, the proof of the pudding is in the eating. This was obviously way before the internet was thought of and digital advertising became so important in many of our lives. Case studies have become part an parcel of how we communicate the effectiveness of online marketing, helping us all evangelise the medium and pull other...

Getting Seriously 'Wowd' On Facebook

August 12, 2010, 6:30 am
It's hard to find an original headline when the company name actually is "Wowd." The search startup has launched what it calls a "Social Discovery Client For Facebook," quite a stern name for a practical and pretty 'cool' social app that lets you cut through the noise to find, manage and organize your social connections on Facebook. Click to read...

Paul Graham On What Happened to Yahoo

August 12, 2010, 5:49 am
Paul Graham tells what went wrong, from his perspective, with Yahoo . "When I went to work for Yahoo after they bought our startup in 1998, it felt like the center of the world. It was supposed to be the next big thing. It was supposed to be what Google turned out to be ... What went wrong?" According to Paul, "Yahoo had two problems Google...

AdSense And Dayparting

August 12, 2010, 5:44 am
"I noticed earlier this year that some weekends were earning more however this is now five consecutive weekends of good earnings."

Providing Support Through Your Facebook Page

August 12, 2010, 5:13 am
One of the popular concerns of companies that are nervous regarding a Facebook page for the business is whether it will turn into a customer support ‘center’. It is a concern because it requires that people need to monitor the page and be responsive to those who have questions / concerns / needs around the product or service...

Indonesia, Brazil and Venezuela Lead Global Twitter Growth

August 12, 2010, 3:50 am
Indonesia, Brazil and Venezuela are nations with the most tweeters, according to a comScore report which shows that global Twitter usage has increased 109%  in the past year. While Indonesia recorded the most monthly visitors to the site, Latin America is the region experiencing the most growth, with an increase of 305% since mid-2009....

Google To Acquire Jambool For $70 Million

August 12, 2010, 2:27 am
"...now buying Jambool and their Social Gold payment product, weve heard from multiple sources. The purchase price is $55 million plus another $15 million -$20 million in an earnout..."

How to Approach Social Media Marketing

August 12, 2010, 12:12 am
Social media marketing shouldn't cause a business turmoil and stress. There are no set rules on how a business should approach the stream of communication or how they should interact with their audience because every business is different and every business requires their own personal touch and approach. There are different ways that a business...

Facebook Threat Should Set Google's Ad Ideas in Motion

August 11, 2010, 9:39 pm
Where have all of the privacy watchdogs and consumer advocates gone? If tradition were holding steady they would be knocking on doors on Capitol Hill, demanding Congressional hearings in light of the advertising plans Google employees began bandying about two years ago, according to this fun, well-done expose on the machinations of the search...

The Weather Will Never Be the Same

August 11, 2010, 9:38 pm
by Mike Krumboltz The comic-book flick "Scott Pilgrim vs. The World" opens in theaters this Friday. In addition to the usual advertising blitz, stars Michael Cera and Jason Schwartzman did something a little unusual to help promote the film. They did the weather in Atlanta. Check it out below... and watch out for the bus!

Star Wars Celebration V: Where the Nerds Are

August 11, 2010, 9:38 pm
by Mike Krumboltz There are three kinds of " Star Wars " fans. The first type is familiar with the franchise and understands that being called a "scruffy-lookin' nerf-herder" is not a compliment. The second variety owns a collection of "Star Wars" novels (yes, they exist) and knows the names of Chewbacca's wife and child ("Malla" and "Lumpy,"...

Rush Limbaugh's Wedding Photos Move the Web

August 11, 2010, 9:38 pm
by Claudine Zap If your invitation to Rush Limbaugh 's wedding was lost in the mail (like ours), you're in luck. The conservative talk-show host has posted wedding photos on his Facebook page . The ceremony took place in June, and you'll recall the juicy facts. It's the 59-year-old's fourth marriage. (Four's the charm?) He tied the knot with...

Improved keyword diagnosis - no appointments necessary

August 11, 2010, 9:32 pm
"Are my ads showing? If they aren't, why not?" Whether you have ten keywords or ten thousand, making sure your ads are showing is a top priority. Now you can get detailed diagnostic information for multiple keywords at once by using a new keyword diagnosis option on the Keywords tab. To get started, open the "More actions" menu on your Keywords...

When Not to Blog

August 11, 2010, 9:26 pm
Grumpy Face by ellie . I'm blogging all day. Most of the time at work I spend blogging. I write for four flagship blogs. Plus I have a private Tumblr blog as well. Two of the flagship blogs are about SEO, this one here and my own blog. The other two are client blogs covering two different topics. So basically I have to be up to date about at least...

PayPal Taking Part in Campaign to Educate Americans on the Importance of Online Safety

August 11, 2010, 9:26 pm
Hi everyone â€" Mike Vergara, director of consumer protections for PayPal, here. I'd like to inform you about PayPal's latest effort in a cause that we are very committed to â€" online safety. PayPal is proud to be a steering committee member of the National Cyber Security Alliance (NCSA) and the Anti-Phishing Working Group (APWG). We've...

Indonesia, Brazil and Venezuela Lead Global Surge in Twitter Usage

August 11, 2010, 9:26 pm
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a report on Twitter.com growth worldwide. The study found that in June, nearly 93 million Internet users visited Twitter.com, an increase of 109 percent from the previous year, as the social networking site achieved strong gains across all global regions....

Google CEO On Anonymity

August 11, 2010, 9:26 pm
NetworkWorld collected a couple of interesting quotes by Google boss Eric Schmidt on the subject of privacy and anonymity. He states that privacy is important, but shares some doubts over whether complete anonymity should/ will be granted in the future. Bruce Schneier on the other hand argues: Here's the problem: The very companies whose CEOs...

Ogs, an iPad Two-Player Game

August 11, 2010, 9:26 pm
I like the iPad as a casual device in general, but I love it as a two-player gaming device. Think of a board game where the pieces are magically moving... a game you can take to the cafe, to bars, play in the bus, on the train, whereever! With that in mind I created Ogs, which uses the great PhoneGap framework, allowing me to do it all in HTML/...

5 Ways to Build Links at an SEO Conference

August 11, 2010, 9:26 pm
Posted by jennita This week I pretty much have two things on my mind: beta launch and conferences. Since Rand will be covering the beta launch later today (wheeeeee) I thought I'd focus on the conferences. Along with preparing for our own PRO Seminar later this month, we've been discussing the various conferences we'll be attending and speaking at...

"Unstaged" concert series brings you live music, starting with Arcade Fire

August 11, 2010, 9:26 pm
Hello, music lover, meet "Unstaged," a new five-part concert series brought to you by YouTube, American Express and VEVO . Each performance will not only be streamed live on YouTube, but it will also have unique on- and offline components to entertain fans - for example, you may be able to vote on the encore performance or switch camera angles....

Infusionsoft CRM, Email Marketing Software Review

August 11, 2010, 9:26 pm
Are you sitting on a pile of email addresses at your company or business that are being severely underutilized? Chances are you are not alone. Email marketing is one of the oldest digital forms of communication and promotion and it is still to this day one of the most powerful. Infusionsoft has created a very easy to use hassle free way to promote...

SEO Is Far From Dead

August 11, 2010, 9:26 pm
The search engine optimization industry is quite crazy at times when you take a step back and really take a look at things. If you have been in the industry for quite a while you will know that SEO has changed drastically from what it once was back in the day.

New Mobile Ad Format in Google Ad Words

August 11, 2010, 9:26 pm
As an Ad Words advertiser, you have the option to create ads that can be delivered on mobile devices. You can even target these ads to certain devices and select mobile carriers if you choose. Earlier this year Google launched a click to call ad format in Beta that can be location targeted to mobile phones. This is now out of beta and will be...

Steal This Idea: Display Your Brand Name Mentions in Your Blog Sidebar

August 11, 2010, 9:25 pm
Are you launching a new viral campaign or link bait? Sharing your results by displaying your brand name recent web mentions will work like wonders. By doing that you can: Demonstrate to your visitors how much buzz your site, product or company generates; Display live third-party testimonials; Engage your visitors in your viral marketing campaign,...

Facebook Fan Page Changes'

August 11, 2010, 9:25 pm
Facebook has just announced that effective August 23, there are new sizing requirements for Fan Pages and they are removing the Boxes tab. The new width for custom pages is 520 pixels wide.  Facebook is offering a preview now so you can see what your page will look like (simply go to your Fan Page while logged into the account that "owns" the...

Inside Yahoo! Labs: A Chat with Dr. Ben Shahshahani

August 11, 2010, 9:25 pm
Dr. Ben Shahshahani is the head of Search Sciences at Yahoo Labs , which focuses on the scientific areas of information retrieval, machine learning, data and text mining, and natural language processing to make innovations in Yahoo!'s search experience. Ben talked to Yahoo! Search Blog's Mireille Majoor about going beyond the 10 blue links, giving...

HootSuite Rolls Out Paid Plans

August 11, 2010, 6:51 pm
They’ve been twittering about it for awhile now and today HootSuite rolled out their Freemium pricing plan which goes into effect immediately for new users and next week for all current subscribers. The packages range from free to 99 dollars a month. The deciding factor for most of these plans is how many accounts you run...

Google Search Results Of Late Get Criticism

August 11, 2010, 4:42 pm
"Google's algo is trying to guess what I want to look at just a tad too hard I'd say."

Ad Spending On Social Games Predicted To Rise

August 11, 2010, 4:26 pm
The stock market crashed again today, with the Dow falling 2.49 percent and the Nasdaq losing an even more worrisome 3.01 percent.  But a new report predicts that lots of money will still be spent on ads in social games, with marketers pumping in bigger sums this year and in 2011. eMarketer's Clark Fredricksen wrote earlier, "eMarketer...

Are Facebook and AOL Planning a Hook-Up?

August 11, 2010, 4:12 pm
Claire Atkinson of the New York Post says Facebook Chief Executive Mark Zuckerberg and AOL CEO Tim Armstrong are thinking about going into business together. While it’s pretty clear what Facebook brings to the table, what could AOL possibly have to offer that would be worth a swap? Once the only game in town when it came to...

Apple TV to Be Called iTV, Could Google TV Eventually Expand to DirecTV?

August 11, 2010, 4:11 pm
Apple's TV project has been renamed iTV, according to a report from Engadget, and it will run apps, much like the iPhone/iPad. Joshua Topolsky says, "it's unclear if there will be cross-pollination between iPad and iPhone / iPod touch offerings and new Apple TV applications." It will apparently cost $99, but it reportedly won't be able...

Google Releases New Chrome Beta

August 11, 2010, 3:37 pm
Google has a new beta release available for the Chrome browser with some new features. Among these, is a new user interface, which was previewed on the developer channel in June, including changes to the toolbar and omnibox.  Google software engineer James Hawkins talks about a couple of the other new features on the Chrome Blog. "One...

Facebook Adopts Single-Page Approach To Displaying Photos

August 11, 2010, 3:09 pm
People who adhere to the philosophy of "more is better" when it comes to photographs are almost sure to appreciate a change Facebook's announced.  This afternoon, the company altered the way it displays photo albums so that many, many pictures can be seen on a single page. This is perhaps not the most original idea in the world,...

Facebook "Bug" Provides Names With Email Addresses

August 11, 2010, 2:50 pm
Update: Facebook is already fixing the issue. AllFacebook got a statement from the company saying:  We have technical systems in place to prevent people’s names and photos from showing to unrelated users upon login, but a recently introduced bug temporarily prevented these from working as intended. We are already working on a fix...

Has Bing's $100 Million Advertising campaign been worth it?

August 11, 2010, 2:15 pm
Just over a year ago, Bing decided to launch a massive advertising campaign aimed at creating a viable alternative to Google. A year on, we take a look as to how successful this campaign has been

Fairmont Hotels Offering Kobo eReaders

August 11, 2010, 2:01 pm
Fairmont Hotels said today it will offer its customers access to Kobo eReaders featuring content from new and bestselling Random House books. The Kobo eReaders are available at select properties in the U.S. and Canada for people staying on Fairmont Gold, a private area offering personalized service and upgraded amenities. The eReaders feature a...

mSpot: That Netflix/Epix Deal? We Get Those Movies 6 Months Earlier

August 11, 2010, 1:18 pm
You may have read that Netflix announced a new deal with Epix worth $1 billion. mSpot has taken the opportunity to point out that they get movies much sooner than Netflix's streaming service does, most likely including many of the same titles. The deal gives Netflix Epix movies, which include titles from Lionsgate, Paramount, and MGM. mSpot says...

Will a Redesign Provide MySpace With a Fresh Spark?

August 11, 2010, 12:41 pm
MySpace has a new design for the user home page, which is available today on an opt-in basis, but should be rolled out completely by August 19th. MySpace tells WebProNews, "The new user homepage prominently displays the activity stream and simplifies the content discovery experience.  As users log-in to MySpace, there is a prompt to...

Broadband Adoption In The U.S. Slows

August 11, 2010, 11:25 am
The adoption of broadband Internet access slowed significantly over the last year, according to a new report by the Pew Internet & American Life Project. Two-thirds of Americans (66%) now have a broadband connection at home, a number that is little changed from the 63 percent with a high-speed home connection at a similar point in...

Twitter.com Usage Grows 109% YoY

August 11, 2010, 11:00 am
comScore has released some interesting research on Twitter usage in different countries. The firm found that in June, about 93 million people visited Twitter.com, up 109% from the previous year. Of course this doesn't even take into account all of the third-party Twitter apps, which many users access Twitter regularly from. A lot of users rarely...

Spotify Lead Designer Heads To Facebook

August 11, 2010, 10:12 am
Spotify, the popular-in-Europe music streaming service that hasn't quite made it to the U.S., will soon be down a lead designer.  Rasmus Andersson announced today that he'll be leaving the company in order to join Facebook. We'll note right here that this development doesn't necessarily mean Facebook intends to launch a new music...

Google Looks at Why People Follow Brands on Facebook

August 11, 2010, 10:09 am
Google has shared some results from recent research it conducted on consumers becoming friends/fans of brands on Facebook. According to these findings, close to half of Facebook users actually do "friend" brands, with 55% friending zero brands. Google says that the biggest reason consumers are friending brands is for the possibility of...

Google In Ad Deal with DirecTV

August 11, 2010, 9:53 am
DirecTV and Google have entered into an ad sales partnership involving Google TV ads, the companies said today. Under the deal, Google will become the sales representative for a broad selection of advertising inventory on several networks carried on DirecTV. DriecTV national satellite inventory on Bloomberg, Fox Business, Centric, Fuel, G4,...

Retailers Seek First Mover Advantage in Mobile (At Least They Say They Do)

August 11, 2010, 9:17 am
Mobile is growing. We can all agree on that. Whether it’s the actual ‘year of mobile’ doesn’t matter one bit because there will never be such a thing. Why? Because the mobile world and how marketers approach it will be a process that will happen over many years no matter how the industry writes about it. One of the areas...

Where Facebook Stands on the Net Neutrality Debate

August 11, 2010, 9:15 am
Google and Verizon have the tech web talking a lot with their controversial net neutrality proposal. One of the biggest criticisms about it is how wireless is treated differently than the non-wireless Internet. Jeff Jarvis has a great post about this subject talking about how considering these different is like saying there's an Internet and a...

Why Does Google Hate You So Much?

August 11, 2010, 8:53 am
By Jim Kukral Google hates you, and they love you (your money mostly). This is the very first thing I try to communicate to new students who want to understand their future relationship with Google. And make no doubt about it, as an Internet Marketing professional, you WILL have a relationship with them, if you want any chance of...

eBay Impressed By Facebook's "Like" Buttons

August 11, 2010, 8:49 am
A confirmation of Facebook's power has come courtesy of the online auction company that itself earned $2.2 billion in revenue last quarter.  eBay thinks Facebook's "Like" buttons represent a good way to increase sales. Maybe you've noticed a "Like" button attached to one of eBay's Daily Deals, or its Fashion Vault. ...

Facebook And AOL Consider Online Ad Deal

August 11, 2010, 8:40 am
Facebook and AOL are reportedly in discussions about a strategic alliance to improve their online advertising business. The two companies have been in talks for a number of months that would allow Facebook to team with AOL in selling online advertisements, the New York Post said, citing three separate sources. "Think of Tim Armstrong's...

3 Misunderstood SEO Best Practices

August 11, 2010, 8:20 am
Terry takes another look at the traditional SEO best practices and explains why they aren't always what so many people think them to be.

Tweets Without Twitter: Twitter Launches Fast Follow

August 11, 2010, 8:19 am
Yesterday, Twitter announced a new service called Fast Follow that allows anyone to receive tweets on their mobile phone without benefit of a Twitter account. You set up the service by sending ‘on [username]’ to 40404 in the US. You turn off the tweets by substituting off for on in your text to the same number. Fast...

Zynga Reportedly Pulls Farmville From MSN

August 11, 2010, 8:18 am
Zynga has apparently removed its massively popular game Farmville from Microsoft's MSN Games, and nobody seems to know why. The timing of this is interesting as Google has reportedly been in investment talks with Zynga, while it has been acquiring other social game-related properties. While Zynga has offered no comment on Farmville's absence...

Official Tweet Button Set for ‘Release’

August 11, 2010, 7:08 am
Not to be outdone by Facebook’s ‘Like’ button it looks like Twitter is joining the ‘click here for more exposure’ crowd with its very own Tweet button. This kind of sharing had been the domain of Tweetmeme until this point so we will need to keep an eye on their fate as this new feature appears. Mashable reports Twitter...

Dell Streak Android Tablet Available This Week

August 11, 2010, 6:30 am
Dell has officially announced that orders for its new Dell Streak Tablet open up in the U.S. on August 12 for pre-sale registrants, and then it becomes generally available on Friday, August 13. The Dell Streak, which runs Android, costs $299.99 with a new two-year AT&T contract, and $549.99 without. "The spacious 5-inch screen is ideal...

Yahoo Remains Committed To Search - With Perks

August 11, 2010, 6:30 am
Yahoo is focusing on content indeed but it also remains committed to search, Senior VP of Search Shashi Seth told us during a conversation at the company's premises in Sunnyvale. Click to read the rest of this post...

Facebook Mulling Check-Ins Launch In Coming Weeks [Report]

August 11, 2010, 6:25 am
Facebook is set to launch its own version of Foursquare-like check-ins in the coming weeks, CNET reported, citing sources familiar with the matter. Click to read the rest of this post...

Google Adwords Ready To Roll Out Updated Keyword Tool

August 11, 2010, 6:20 am
Google said it is transitioning out of its 'old' keyword tools - Keyword Tool and Search-based Keyword Tool - at the end of August to offer only the Updated Keyword Tool version that combines the features of both.Click to read the rest of this post...

Twitter Gets More SMS-Friendly

August 11, 2010, 6:18 am
Twitter users in the U.S. can now follow Twitter accounts via SMS without actually signing up for Twitter. You can also now sign up for Twitter via SMS . To follow someone this way, text "follow UserNameHere" to 40404. To Sign up, text "Signup". "We've always been big fans of trusty SMS messaging. In fact, sending a text...

Behavioral Re-Targeting – Good or Bad for the Web – Sam vs Paddy

August 11, 2010, 4:12 am
Today we have a face-off between Sam and Paddy. After many heated discussions in the office it seemed like it would make an interesting post to put both sides of the argument side by side on the blog. First, for those of you who are not familiar with what behavioral re-targeting is, here is a good graphic to illustrate it. In a bit more detail,...

Topix Eliminates Fee for Expedited Content Review

August 11, 2010, 2:06 am
Under pressure from state attorneys general, Topix removes the fee and agrees to remove abusive posts within three days. Could other UGC sites be new targets?

How To Succeed With SEO For Multi-Language Sites

August 11, 2010, 1:01 am
"Before I start making links to the alternate language versions of the site, I want to make sure everything is perfectly set up for SEO." (-subscription required)

Android Trojan Discovered: Trojan-SMS.AndroidOS.FakePlayer.a

August 11, 2010, 12:14 am
"Purporting to be a harmless media player application, the Trojan, once installed, actually sends out SMS text messages without the users' knowledge or consent."

Microsoft Update Tuesday Is A Big One

August 11, 2010, 12:07 am
"This month's release is composed of 14 bulletins addressing 34 vulnerabilities in Windows, Microsoft Office, Internet Explorer, SQL, and Silverlight."

Change Nobody Likes: The One-Dollar Coin

August 10, 2010, 6:30 pm
by Claudine Zap The U.S. Mint has millions of them. They last years longer than paper money. Just one problem: Nobody uses them. They're that $1 coin that you probably confuse with your quarter if you have one in your pocket. Most likely, you don't. A story in the BBC points out that ever since a law passed in 2007 that requires four new $1 coins...

Google To Move Ahead With Street View In Germany

August 10, 2010, 4:55 pm
Various complaints and privacy laws have in one sense failed to deter Google. Today, the company made known that it will still roll out Street View in Germany, but it will also make an extra blurring option available to citizens who don't want their homes or businesses to be visible. Let's talk about the product launch first. Matthias Kremp...

Coming Soon: More Amazon Hardware Products, Facebook Check-Ins?

August 10, 2010, 4:10 pm
According to the New York Times, Amazon is looking into building more hardware products beyond the Kindle, citing "people with direct knowledge of the company's plans". These products would be aimed at making it easier to purchase Amazon content, such as ebooks, music, and/or movie rentals. The industry has been waiting for Facebook to...

Pitching Prospects - Part 2, Why Direct Marketing?

August 10, 2010, 3:50 pm
Direct marketing has been around for a long time and you might think that there are newer, better ways to invest your advertising budget. But really, direct marketing is a lot like the wheel; you will never run out of uses for it. As long as there are buyers and sellers, there will likely be direct marketing. But why use direct marketing in the...

Is Stallone Still Growing?

August 10, 2010, 3:27 pm
by Mike Krumboltz Running short on testosterone? Can't stand the idea of watching Julia Roberts eat, pray, and/or love? Then, for the love of Lundgren, get thee to a showing of " The Expendables " STAT! Opening this Friday, the popcorn flick stars a slew of old-school action icons including Sylvester Stallone , Dolph Lundgren , Bruce Willis, and...

Nine New Apps Join Google Apps Marketplace

August 10, 2010, 3:27 pm
Today, Google Apps users have as many as nine new reasons to be glad they're hooked into the service. That's because nine new apps have been introduced to the Google Apps Marketplace, making for a substantial number of ways people can save time and streamline their work routine. To provide a brief summary of the apps (and their purposes): Acunote...

Digg Talks About Improving Its Mobile Site

August 10, 2010, 3:27 pm
Digg has posted an update about its mobile strategy . The company says its mobile site accounts for millions of page views per month. "The use case of 'I have a few minutes to kill, inform me.' fits Digg well," says Digg's Andrew Hedges. "Mobile is a high priority for us and, personally, I'd love for us to increase our traffic to m.digg.com by a...

A Confidential Report Outlines Google's Plans for Your Data

August 10, 2010, 3:14 pm
How far should Google go when it comes to profiting from the massive amounts of personal data they posses? That's the question that is discussed in a confidential (not anymore) "vision statement" that was put together in 2008 by Aitan Weinberg, who is now a senior product manager. The Wall Street Journal got their hands on the document and they...

A Confidential Report Outlines Google’s Plans for Your Data

August 10, 2010, 2:54 pm
How far should Google go when it comes to profiting from the massive amounts of personal data they posses? That’s the question that is discussed in a confidential (not anymore) “vision statement” that was put together in 2008 by Aitan Weinberg, who is now a senior product manager. The Wall Street Journal got their hands...

Using Social Media To Help Those In Need

August 10, 2010, 2:51 pm
One of the greatest aspects of social media is how its been adapted to helping charitable causes and non-profits. From reacting to the Haiti disaster to raising funds for a kids school in Tanzania , social media continues to show just how much we can make a change where before we may have thought there was nothing we could do. A perfect example of...

Cleveland Browns Player Shows How Not to Use Twitter

August 10, 2010, 2:51 pm
Social media is still a hot button issue within some organizations, because it only takes one tweet in a moment of poor judgment to bring a round of a round of negative attention upon a brand. That goes for sports organizations too.

You can count the number of books in the world on 25,972,976 hands

August 10, 2010, 2:50 pm
Ever wonder just how many different books there are in the world? After some intensive analysis, we've come up with a number. Standing on the shoulders of giantsâ€"libraries and cataloging organizationsâ€"and based on our computational resources and experience of organizing millions of books through our Books Library Project and Books Partner...

Online Retail Spending Up 9%

August 10, 2010, 1:58 pm
Online retail spending in the U.S. reached $32.9 billion in the second quarter, up 9 percent over a year ago, according to a new report from comScore. The growth rate represented the third consecutive quarter of positive year-over-year growth following a year of flat or negative growth rates. "The second quarter's continuation of the first...

Second Article on Measuring SEO Success Now on Search Engine Watch

August 10, 2010, 1:40 pm
Hello everyone.  I just wrote my second article in a three part series for SearchEngineWatch.com that talks about how to measure SEO success in 2010 .  In this article I talk about how the recent changes to Google and the data that is now available through Webmaster tools has changed search engine optimization and the way that understand what...

Portia de Rossi's Name Change, Amy Poehler's New Baby, iPhone Rumors: What's the Buzz

August 10, 2010, 1:40 pm
by Claudine Zap Our top picks from the day's hottest searches. Portia de Rossi (Searches increased by 15,584%). Now that she and talk-show host Ellen DeGeneres are married, the actress wants to legally change her name to Portia Lee James DeGeneres. iPhone Verizon (+4,823%). The mobile carrier will " definitely, maybe " get the Apple smart phone in...

Seesmic Opens Up Public Beta of Desktop Version 2

August 10, 2010, 1:40 pm
Seesmic says that changes to Twitter's User Streams API may "dramatically change" the Twitter experience on Seesmic Desktop. The company announced that it's working with Twitter on testing the beta version of Seesmic Desktop 2. "User Streams will allow tweets in your timeline (including mentions and direct messages) to show up instantly," says...

An In-Depth Look at Search Auto-Suggestions

August 10, 2010, 1:39 pm
Ann Smarty not only has a new pic up, but she's written a great in-depth look at Search Auto Suggestions - something I've seen a couple companies mistakenly rely on solely on for their keyword intelligence.

Technical strategy for m.digg.com

August 10, 2010, 1:34 pm
It's an exciting time at Digg.

Web Analytics TV #11 with Avinash and Nick

August 10, 2010, 1:28 pm
Yay! It's another episode of Web Analytics TV! In this exciting series, with Avinash Kaushik and Nick Mihailovski, you ask, and vote on your favorite, web analytics questions via the Google Analytics Google Moderator site and we answer them. This episode was particularly awesome since there were some fantastic questions . Tough questions that made...

Google Makes Some Adjustments to Gmail

August 10, 2010, 1:04 pm
Google has made some updates to the Gmail experience with a heavy focus on contacts. The company says that out of all of the feedback it gets about Gmail, most of it is about improving the contacts experience. New contacts features include: Keyboard shortcuts (go to Contacts and hit "?

Cool tips and hot tricks for the new Bing Webmaster Tools, Part 2

August 10, 2010, 12:34 pm
In my last post , I started digging in to the many great new features offered in the new Bing Webmaster Tools . We have so much to talk about that I needed two posts to cover it! Let's get right back in the saddle and ride this horse back home. Note: As in the Tips and Tricks Part 1 post , the features I discuss here are primarily based on the...

Atlas Media Console â€" Using Custom Fields to Simplify Your Data Collection

August 10, 2010, 12:29 pm
The Atlas Media Console provides a range of features designed to simplify data collection, enabling you to build a consistent, effective data strategy with access to the right key performance indicators (KPIs) for your business. For example, lets say you are an agency with a very large multi-national client. Its likely youll be coordinating with...

Using your social network to search with your Bing for Mobile iPhone app

August 10, 2010, 12:28 pm
Do you ever find yourself standing in front of the movie theater trying to figure out what movie to go to? Or how about you are in the car with friends looking for a place to eat. Wouldnt it be helpful to hear what your friends are saying about a movie, restaurants or a product while you are on the go? As highlighted in the Bing For iPhone...

Reversing the SEO Process: The Chocolate Chip Cookie Mistake

August 10, 2010, 11:40 am
Posted by randfish I've had the chance to talk to lots of folks who are just starting out building new web businesses, many of them for the first time and a few with some experience under their belt. What worries me is that a lot of these new businesses are reversing the SEO order of operations; making it 100X more difficult to succeed than need...

NASA To Hold Tweetup For Next Shuttle Launch

August 10, 2010, 11:29 am
NASA said today it will give 150 of its Twitter followers an inside look at its space program and the chance to view a space shuttle launch in person. The third shuttle launch Tweetup, scheduled for October 31 through November 1, will take place at NASA's Kennedy Space Center in Florida. "With only two scheduled shuttle flights remaining, we want...

Back to School Round Up: Research, Planning and Optimization Tips

August 10, 2010, 11:10 am
Now that we're in mid-August, Back to School shoppping-and advertising-is in full swing. In an effort to help all you last minute marketers out there get your PPC ducks in a row, here's a quick round up of some previous blog posts that should.

Video: How Does Social Media Fit in the Marketing Mix?

August 10, 2010, 10:41 am
Kate Box, Head of Social Media at Microsoft Advertising UK , talks to the IAB in London about what "social media" means, her role at Microsoft, why advertisers should be engaging in social media marketing, and what future trends to expect. Includes some great insight into consumer habits and where ad products are going when it comes to creating...

Google To Buy Virtual Currency Platform

August 10, 2010, 10:36 am
Google is to add another piece to their move into the social and online gaming space, as TechCrunch announced they will be buying Jambool and their Social Gold platform.Click to read the rest of this post...

Google, Verizon Outline 7-Point Proposal Towards An Open Web

August 10, 2010, 10:28 am
In the light of the ongoing debate about web neutrality, Google and Verizon have put together seven points in a proposal to legislators. They have shared the proposal in a blog post.Click to read the rest of this post...

comScore Reports Q2 2010 U.S. Retail E-Commerce Spending Up 9 Percent vs. Year Ago

August 10, 2010, 10:23 am
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its Q2 2010 U.S. retail e-commerce sales estimates, which showed that online retail spending reached $32.9 billion for the quarter, up 9 percent versus year ago. This growth rate represented the third consecutive quarter of positive year-over-year growth...

Why Amazon, Google and Facebook Will Drive More Online Sales for Businesses

August 10, 2010, 10:15 am
A couple weeks ago, Amazon launched a new feature that lets users tap into their Facebook network. Users can find recommendations from friends, see upcoming birthdays and their friends' wishlists, find gift ideas based on Facebook profiles or get purchase ideas from profiles based on friends with similar interests. This has the potential to be...

Twitter Establishes Deceased User Policy

August 10, 2010, 10:09 am
Whether the relatives of a deceased person would prefer to clean up his (or her) online presence or save his (or her) tweets for eternity, Twitter's now prepared to help them act.  A new "How to Contact Twitter About a Deceased User" protocol has been established. Many people are sure to welcome this move.  Certain dead users'...

Google Founders Were Disagreeing Over Interest-based Ads, WSJ Says

August 10, 2010, 10:05 am
Company-internal disagreements are natural and likely healthy but I think it's interesting what they are about - from the Wall Street Journal : By late 2008, Google executives were preparing to launch ads targeted at users' interests. But the specifics still remained controversial. Tensions erupted during a meeting with about a dozen executives at...

Business Owner Shows How NOT to Respond to Negative Yelp Review

August 10, 2010, 9:47 am
Ever get a negative review for your business and just wished you could give them a piece of your mind? Well, the next time you even remotely consider attacking your attacker-especially on a "neutral" site such as Yelp-remember this tirade from an Arizona restaurant owner. First of all. Wow! Look, even if you want to go on a tirade, you shouldn't ....

The SEO pyramid: do the right things

August 10, 2010, 9:36 am
Get a solid foundation. The SEO pyramid shows you how to do the right things in the right order so that you get the best possible search engine rankings for your website.

Yahoo Search Testing "Infinite Browse"

August 10, 2010, 9:30 am
Yahoo is currently testing its "Infinite Browse" feature with a limited number of users. Infinite Browse literally comes in a box below Yahoo News and suggests images, videos, news articles, slideshows, as well as related searches. Click to read the rest of this post...

Korean Police Raid Google's Offices Over Street View

August 10, 2010, 9:23 am
In spite of the apologies Google's issued and the corrective actions the company's taken, Google's Street View-related problems appear to be growing worse, not going away. Earlier today, Korean authorities raided its local offices in connection with the case. According to Choe Sang-Hun , the Korean National Police Agency explained in a statement,...

Facebook Traffic Perks Up Again In July

August 10, 2010, 9:18 am
Facebook , which seems yet undecided as for an IPO, has registered a hike in its July traffic in the U.S., after a slow month of June , Inside Facebook said. Click to read the rest of this post.

Google/Verizon to FCC: Let Us Write the Rules We're to be Governed By

August 10, 2010, 9:11 am
I'm getting fed-up with the word games that Google plays with the media. On August 5th, we asked if Google and Verizon had made a secret pact to ensure Google's traffic received priority over Verizon's network. Google scolded the media-the NYTs mostly-tweeting: NYTimes is wrong. We've not had any convos with VZN about paying for carriage of our...

Malware Reaches An All-Time High

August 10, 2010, 9:05 am
Malware reached its highest levels ever in the first six months of 2010, according to a new report from McAfee. McAfee found 6 million malicious files in the second quarter, compared to 4 million in the first quarter. Threats on portable storage devices were the most popular malware, followed by fake anti-virus software and social media specific...

Anatomy of a Hands-on SEO Audit â€" Part 3

August 10, 2010, 9:05 am
A lot of companies offer SEO Audits, however all audits are not even close to being in the same league.  I've seen audits that consist of a single page of bullet point "findings", to 50 page cut-and-paste templates that offer little to no specifics when it comes to the site they're supposedly created for.  Personally, I believe a true SEO audit...

"My God, It's Full of Stars" â€" Seller Rating Extensions in Google AdWords

August 10, 2010, 9:05 am
If the movie 2001: A Space Odyssey were released in 2010 versus 1968, the classic line above may have been followed by a click-through to read reviews.  Let's find out why.  Over the past year, Google AdWords has introduced a number of ad extensions that enable advertisers to provide additional information about their businesses and products....

Google/Verizon to FCC: Let Us Write the Rules We’re to be Governed By

August 10, 2010, 9:00 am
I’m getting fed-up with the word games that Google plays with the media. On August 5th, we asked if Google and Verizon had made a secret pact to ensure Google’s traffic received priority over Verizon’s network. Google scolded the media–the NYTs mostly–tweeting: NYTimes is wrong. We’ve not had...

Online Surveys & Social Media

August 10, 2010, 8:53 am
One of the many ways companies have engaged their customers, gained insight into a marketplace and conducted research for a variety of purposes has been through surveys.  If you think that list of activities almost sounds like the reasons many companies engage in social media monitoring, you'd be right. About 2 weeks ago I did a webinar with our...

Blockbuster Adds Xbox, Playstation, Wii Games to Subscription Rental Service

August 10, 2010, 8:47 am
Blockbuster has announced that it's adding games to its mail rental service. Customers now have access to over 3,000 titles for Xbox, Xbox 360, PS3, PS2 and Wii through the company's mail subscriptions service. Blockbuster says the move makes them the only entertainment company to offer rentals of games, movies, and TV shows for home delivery...

The Best Advice I Received For Attending Conferences Was to'

August 10, 2010, 8:41 am
Not long ago I had the opportunity to go to my first Internet marketing conference in May at the Search & Social Spring Summit ; and to my second one in July to BlueGlass LA . They were great experiences and I was really excited for both. I was going to finally get to meet a lot of the people I had met online and get to hear some awesome speakers....

8 Ways Excel Can Help in Search Marketing (SEO & PPC)

August 10, 2010, 8:41 am
Note from Ann: This post is a nice summarization for our last week's post on advanced Excel tips for Internet Marketers . Most of us who are into the search marketing industry have our own set of favorite tools that we cannot do without.  While I have never been a big fan of most of those so called SEO tools, there is one tool that I can never...

Answering your questions with Bing and Wolfram Alpha

August 10, 2010, 8:28 am
Have your kids ever asked you a question for a school paper or homework that you wish you knew? Have you given an answer that you think y9ou remember from your days in school, knowing that the information you were about to give might be very outdated? Now, with the latest release of new Bing answers through our collaboration with Wolfram|Alpha,...

GeoEye Gets $3.8 Billion For Satellite Imagery Initiatives

August 10, 2010, 8:19 am
GeoEye, the satellite provider, whose GeoEye-1 provides Google with what the company calls the world's most advanced commercial satellite imagery, was just awarded a new $3.8 billion contract from the National Geospatial-Intelligence Agency (NGA) for increased commercial satellite-imaging capacity. GeoEye highlights the following items that are...

2010 Social Media Map Declares Facebook a World Power

August 10, 2010, 8:17 am
The very first maps on record are Babylonian clay tablets that were made around 2300 B.C.. Do you think the men who chiseled those graphics into stone had any idea that we’d be looking at those maps using an electronic tablet that scoops information out of the air? The world is changing faster than ever, and no where is that...

5 Reasons Why No One Is Reading Your Email Newsletter

August 10, 2010, 8:14 am
Five reasons? There may be seven thousand reasons why your newsletter won't get the response you're looking for. Most of those reasons have the same common problem, though: readers just don't like it. And that's probably because you're making one of these five mistakes. Mistake # 1: Your newsletter isn't helpful This is a big one. My wife signed...

How Do You Value Search Marketing?

August 10, 2010, 7:35 am
Attorneys are notorious for the high billable hourly rate charged to clients. A number of factors come into play to determine the exact rate, from the size of the firm, to experience, reputation and demand for the lawyer in question. At the elite range, you could easily be paying 4 figures but even at the mid-range, you’ll be forking out...

Third Party Twitter Apps to Get Promoted Tweets and Trends

August 10, 2010, 7:09 am
One of the reasons that Twitter is readying its sales team could be the fact that they are also preparing to offer the Promoted Tweets and Trends option to third party apps as well. This is not something that is going to be widespread in the very near future but expect it to happen sooner than later since all the signs seem to be pointing in that...

Google & Verizon Proposal, and Net Neutrality

August 10, 2010, 6:56 am
Google and Verizon released a proposal relating to net neutrality . They claim their efforts are for an open internet: "[T]here should be a new, enforceable prohibition against discriminatory practices ... Importantly, this new nondiscrimination principle includes a presumption against prioritization of Internet traffic - including paid...

Twitter Firing Up Sales Efforts

August 10, 2010, 6:50 am
What is the sure fire sign that a company is moving into a more 'business-like' phase of its development? Usually the hiring of sales talent is the best indication. So the rest of the marketing world should be preparing themselves for a 'new' Twitter very soon as the social media powerhouse has hired some sales players. AdAge reports Want to buy...

Google South Korea Office Raided

August 10, 2010, 6:37 am
ABC News writes : South Korean police said they raided Google Inc's Seoul office on Tuesday on suspicion that the Internet search leader had illegally collected data on users. Google has been preparing since late last year to launch its "Street View" service in South Korea and the data collection was related to the launch, police said. [Thanks...

Bloggers Buzzing About SES San Francisco and ClickZ Connected Marketing Week

August 10, 2010, 6:37 am
The blogger community is already buzzing about SES San Francisco and all the other events that will be held next week at The Moscone Center during ClickZ's Connected Marketing Week.Click to read the rest of this post...

Netflix Enters Deal with Epix to Stream More New Releases

August 10, 2010, 6:25 am
Netflix has entered a new deal with Epix, through which it will let Netflix users instantly watch new releases and library titles from Epix. The movies will begin streaming on September 1, and include content from Paramount, Lionsgate, and MGM. Epic has subscription pay TV rights to new releases and movies from its partners' libraries, and...

Google Docs Gets New File Conversion Feature

August 10, 2010, 6:08 am
Google has announced a new file conversion feature in Google Docs that lets you convert files that are already uploaded to your document list into a Google Docs format, as opposed to only being able to do so upon upload. For example, you can convert PDFs to text using Google's Optical Character Recogniton technology. Files that can be converted...

10+ SEO Bots & What You Need to Know

August 10, 2010, 6:03 am
A great bot army has descended on the Internet. Tirelessly performing the bidding of its masters, this ravenous horde is invading our websites, taking our content, clicking on our ads and becoming our friends. Most of the time we don’t even know they are there, but they are and at one point or another you need to come to terms...

AdSense Updates Ad Layouts

August 10, 2010, 5:30 am
"After analyzing publisher site layouts and reviewing requests around the world, we decided to make our formats more space-efficient and visually pleasing by changing the layout of the text."

Baidu â€" Chinese Search Engine or International Player?

August 10, 2010, 5:26 am
In a Wall Street Journal interview, Baidu CEO Robin Li stated that international expansion will be a key revenue driver for the Chinese search engine in the coming years. Baidu launched a Japanese version of its site in 2008 and according to Li, expects to see international markets providing a significant amount of their revenue over the next 5 to...

Facebook U.S. Traffic Perks Up Again In July

August 10, 2010, 4:41 am
Facebook, which seems yet undecided as for an IPO, has registered a hike in its July traffic in the U.S., after a slow month of June, Inside Facebook said. Click to read the rest of this post...

South Korean Police Raid Google Korea

August 10, 2010, 1:45 am
"South Korea's police said Tuesday its investigators raided the office of Google Korea in Seoul on suspicion that the local unit of Google Inc., operator of the world's largest Web search service, has illegally collected individuals' personal information for its map service."

Google Created US, So Don't Complain!

August 10, 2010, 12:11 am
Google is not dumb by any means, but they really can't complain about the SEO industry because they single handedly have shaped the entire search industry. Unethical practices are going to spring up anywhere there is a chance to make some money and you have to take the good with the bad. Google has made lots of money for themselves but in the...

Save Google Wave Gets the Thumbs Up

August 9, 2010, 11:35 pm
Less than a week has passed since Google vowed to ax new development on Google Wave and dismayed users of the user-generated content persuasion are already going to bat for a real-time collaboration service. Google Wave rolls e-mail, instant messaging, live character typing and social networking on one palette and it didn't catch on because it,...

Big Bambu Exhibit Gets Big Buzz

August 9, 2010, 6:58 pm
by Claudine Zap Against the concrete walls of the city scape of Manhattan's Upper East Side, a building made only of bamboo and climbing rope has sprouted . The artistic creation is the vision of twin brothers Doug and Mike Starn . The photographers had a vision: They gathered a team of rock climbers â€" who don't have a fear of heights and are...

Robot to Uncover Mysteries of Giza Pyramid

August 9, 2010, 6:58 pm
by Claudine Zap Scientists who have studied the Great Pyramid at Giza have questions. And they're hoping that a futuristic robot will help solve some  ancient mysteries . A robotics team from Leeds University will send one of its inventions into the 4,500 year-old Egyptian structure to explore a tunnel that no human has been able to breach. It is...

Bergelectric on evaluating Microsoft BPOS-S and choosing Google Apps

August 9, 2010, 6:10 pm
Editor's Note: We invited Kyle Swafford, Director of IT Services for Bergelectric, to share the story of Bergelectric's evaluation of Google Apps and Microsoft BPOS-S and their subsequent migration from Novell Groupwise to Google Apps using Google Apps Authorized Reseller SADA Systems, Inc. Since our founding in 1946, Bergelectric Corporation has...

AT&T Launches iPhone App for U-Verse

August 9, 2010, 4:48 pm
AT&T has launched a U-Verse iPhone app, which gives U-verse subscribers the ability to download and watch TV shows on their phones. The company says it is the first to provide an integrated mobile app that lets you manage your DVR and download/watch select shows. The app replaces the Mobile Remote Access for iPhone app. "We're making it possible...

Twitter Lures Sales Execs Away From Facebook, Yelp

August 9, 2010, 4:48 pm
Whatever company handles Twitter's business cards should soon be tasked with printing a lot more batches. Twitter's hired two people away from Facebook and Yelp, and these individuals will act as sales execs, establishing teams and presumably "meeting and greeting" lots of potential advertisers. Dan Coughlin, who spent more than a couple years at...

Connecting with Chris Vein: City Hall Technologist

August 9, 2010, 4:00 pm
At Facebook, we're constantly connecting with interesting peopleâ€"from experts and researchers to celebrities or visitors to our office. Occasionally, we'll share these conversations on the Facebook Blog in our "Connecting with..." series . Chris Vein, the CIO for the City and County of San Francisco, recently predicted that social media...

TweetDeck Coming to Android - Beta Test Starts This Week

August 9, 2010, 3:54 pm
The developers of TweetDeck are getting ready to beta test TweetDeck for Android, a move some might call long overdue. The incredible growth that Android is seeing is making the operating system hard to ignore (as a Netflix employee recently pointed out ). While it may be some time before Android users have a stable TweetDeck release, they can at...

Google/Verizon "Open Internet" Proposal Draws Mixed Reviews

August 9, 2010, 3:18 pm
Today Google and Verizon held a joint press conference, and issued a joint policy proposal for an Open Internet, as they say. The companies appear to be promoting an Open Internet indeed, but there remains a great deal of skepticism about the policy proposal. Really, could it have gone any other way? Not that there's anything wrong with that. This...

Local Citation Finder: Must-Have SEO Tool

August 9, 2010, 3:11 pm
In local SEO, if citations are the equivalent of links, how about doing the same thing? How about looking for your competitor's citations and trying to get the same ones? That's exactly what the Local Citation Finder does, a new tool that instantly becomes a must-have for local SEO.

Google Said To Make Another Social Acquisition

August 9, 2010, 3:11 pm
Time and time again, critics have said that Google can't create a successful social product, and pointed to Google Buzz, Google Lively, and Google Wave as evidence.  Google can buy successful social products, however, and it's reportedly done so again today by acquiring Jambool. If you haven't heard of Jambool, don't worry.  That name...

Microsoft Content Ads Officially Launch in Canada

August 9, 2010, 3:06 pm
On August 7th, Microsoft officially launched content ads on MSN Canada . Although advertisers have been able to set up Canadian content ads since the Summer 2010 adCenter release , they will now start to see traffic from these campaigns. Content ads will show up across all MSN channels, including Autos , Money and Lifestyle , and we plan on...

885 Social Sites, SEO & Marketing: Fine Tuning Your Marketing Strategy

August 9, 2010, 2:44 pm
Angie's (@AngsCopywriting) shared a treatise on social media & SEO marketing - doing it right and wrong, measuring effots, considering the human factor. She shared a link building freebie as well - FREE XLS download of 885 social sites!

It turns out there are ads that reddit actually likes - let's recognize them!

August 9, 2010, 2:36 pm
It's long overdue, but we're going to start thanking our valued sponsors on the blog. We'd love to link to everyone that bought a sponsored headline but we're getting around 200 different advertisers a week, so that'd get a bit unwieldy. We'll be highlighting the 20 highest scoring sponsored headlines each week, along with some of our other...

Twitter Users Like to Spread it Around

August 9, 2010, 2:30 pm
What happens on Twitter doesn't stay on Twitter. That's the word from a new report by Exact Target (Thanks to eMarketer for the tip.) According to the research, Twitter users are: 5 times more likely to post to blogs at least monthly 3 times more likely to post product reviews and post in an online forum 5 times more likely to share coupons on...

FTC Shuts Down Domain Name Scammers

August 9, 2010, 2:06 pm
The Federal Trade Commission said today it has shut down the operations of Canadian con artists who allegedly acted as domain name registrars and convinced thousands of U.S. consumers to pay bogus bills by making them believe they would lose their website addresses unless they paid. In June 2008, the FTC charged Toronto-based Internet Listing...

Microsoft Advertising - 2010 Europe Creative Showcase Video

August 9, 2010, 1:53 pm
  Following on from last week's global advertising video , today we laser in on what advertisers' dreams we've delivered in EMEA. Check out our Bing Video Channel for more visual insight. We're also on YouTube too .

Palin Video, Biden on the Beach, Teen Choice Awards: What's the Buzz

August 9, 2010, 1:30 pm
by Claudine Zap Our top picks from the day's hottest searches. Joe Biden (Searches increased by 1,270%). Even the vice president is hitting the beach . What the heck are we doing at work? Cold pasta salad recipe (+643%). Here are some ideas that will make you look like a cooking whiz. Weekend box office (+320%). Step aside, "Inception." "The Other...

A new look for AdSense for content ad units

August 9, 2010, 1:24 pm
We're excited to announce a revamped design of three of our AdSense for content ad units! After analyzing publisher site layouts and reviewing requests around the world, we decided to make our formats more space-efficient and visually pleasing by changing the layout of the text. We spent a lot of time experimenting with different possibilities,...

Gowalla Launches OAuth-Based Check In API

August 9, 2010, 1:13 pm
Gowalla has announced the launch of its new Check in API. This is different than the Gowalla API, which was launched in February, which first let developers tap into Gowalla data for their apps. "With today's release, we're expanding what's possible, enabling your applications to create check-ins on behalf of users," the company says....

How Are You Using iPad For Business?

August 9, 2010, 1:12 pm
by Ted Schadler (Cross-posted from Ted's blog ) We are getting many requests for help on iPad strategies for the enterprise. It's clear why. iPads are a tremendously empowering technology that any employee can buy. My colleague Andy Jaquith has a report coming real soon now on the security aspects of iPhones and iPads, and I'm launching research...

Consumer Reports Recommends Numerous Android Devices

August 9, 2010, 1:11 pm
While Apple may have dominated the headlines with iPads and iPhones, 2010 has been a pretty good year for Android. Now Consumer Reports is recommending a variety of Android devices. Android Headlines points to September's issue of Consumer Reports, which ranks smartphones.

Google Tags makes it easy as pie to find local customers

August 9, 2010, 12:48 pm
This is the latest post in our series about Small Business and the real-life entrepreneurs who are using Google tools to fuel their success. Previous posts have illustrated the possibilities enabled by online resources like Google Places, Google Apps, Google AdWords and YouTube. Starting today, we invite small business owners to check out our new...

Announcing the release of the upgraded Billing tab

August 9, 2010, 12:48 pm
On June 3rd, we invited you to participate in the launch of our new Billing tab â€" giving you more control over when and how much you're charged. Today, we're excited to announce the new Billing tab's wider launch. Although some of you already have the new tab in your account, we'll be rolling it out to all advertisers in the coming months. The...

Google's Shuttered Projects: Does it Come Down to Trust?

August 9, 2010, 12:29 pm
Danny Sullivan offers a thoughtful piece "celebrating" and reviewing Google's failed (closed) projects, accompanied by "celebratory" (rationalizing, explaining) quotes from Google. Of course, there can be any number of reasons why pilot projects fail to take off. On the flip side, Google's dominance in some of the lines of business that started...

11 Ways you Can Maximize Keyword Exposure without Sacrificing your Content

August 9, 2010, 12:02 pm
by Stone Reuning One of the important pieces of building high search engine rankings and driving traffic to your website is keyword phrases. In the old days of SEO, you could simply pepper your web pages with high value keywords and the search engines would rank you right up there with the best of them. But with today's more advanced...

Cause Marketing and Missed Social Media Opportunities

August 9, 2010, 11:48 am
Nestle shows us how to fail at social media on facebook by missing great opportunities to engage their customers and try to help resolve controversy around their products.

Twitter And Facebook Playing Bigger Role In Disasters

August 9, 2010, 11:14 am
More Internet users are turning to social media to get help for themselves or others during emergencies, according to a new survey from the American Red Cross. The survey found if people needed help and could not reach 9-1-1, one in five would try to contact responders via email, websites or social media. If Internet users knew of someone else...

Boost conversions with benefit statements

August 9, 2010, 11:06 am
We've arrived!   We've come to the fifth and final stage of our SEO content marketing research:  mastering our messaging.  We may not be a big brand name, but we do have our inherent strengths â€" our Unique Selling Proposition (USP) â€" to convert the mere browser into the client, subscriber, or customer, or even an evangelist, if we play...

Magazine Circulation Free Fall Slowing a Bit

August 9, 2010, 10:29 am
No news here that magazine circulations continue to fall but at least they may be out of free-fall ''. for now according to the Fas-Fax report from the Audit Bureau of Circulations for the first half of this year. Total paid subscriptions were 267,413,646, down 1.96 percent while Total Single-Copy Sales were 32,479,272, a fall-off of 5.63...

StumbleUpon's Platform Getting Advertisers' Attention

August 9, 2010, 10:25 am
Earlier this year, StumbleUpon launched its new advertising system, which it said helps cost-effectively deliver advertiser content to targeted audiences, while increasing the opportunity for content to go viral. Since then, the platform has experienced some pretty significant growth. The company announced today that it has experienced 20%...

Rumor: Facebook Goes On "Lockdown" Due To Google

August 9, 2010, 10:09 am
Even with its 500 million users and omnipresence in society, Facebook is not discounting the threat posed by Google's supposed plans to launch a social network, according to a new report.  Instead, the company's gone into a sort of "lockdown" in response. Anthony Ha reported, "[W]e've heard from a source close to Facebook's...

RIM Announces BlackBerry Curve 3G

August 9, 2010, 10:00 am
Research in Motion (RIM) announced its latest smartphone today, the BlackBerry Curve 3G. The plan for the device appears to be to win over non-smartphone users. "The majority of people in the worldwide mobile phone market have yet to buy their first smartphone and the BlackBerry Curve 3G is designed to provide an extremely attractive and...

Who Told You THAT Was a Good Keyword?

August 9, 2010, 9:54 am
by Stoney deGeyter Finding keywords is easy. Finding the right keywords, organizing them into optimizable groups, and determining where and how they get optimized into the site is another story all together. Generally, keyword research is done at the hands of the SEO. Taking those keywords and integrating them into the content is the job of...

Sites To Allow Visitors To Choose the Ads They Want to See

August 9, 2010, 9:53 am
As the advertising world continues to try to figure out just the best way to deliver ads online enter Microsoft, Yahoo and Hulu are using something called ASq to allow site visitors to choose just what ad they would like to see before a video. Honestly, I don't know who 'owns' ASq because the article in Bloomberg Businessweek covering this...

Integrating Social Media into your Email Marketing

August 9, 2010, 9:52 am
Savvy businesses are using social media and email marketing to promote their business online. Savvier businesses are using social media WITH email marketing. What do I mean by with?

60 Ways to Increase Your Influence Online

August 9, 2010, 9:42 am
Recently, my company brought together 60 of the web's brightest minds to speak about influence for 60 seconds each. Yep. 60 speakers, 60 minutes total. Who came to the party? Well, Copyblogger's own beloved Brian Clark, and his humorous underlord, Johnny B. Truant, to start. We also heard from Guy Kawasaki, Gary Vaynerchuk, Robert Scoble,...

Reverse SEO and Online Reputation Management

August 9, 2010, 9:24 am
It may be time for reverse SEO. With the Internet and social media, bad press can turn into a public relations nightmare. How do you control the damage?

10 Most Subscribed Search Marketing Blogs

August 9, 2010, 9:05 am
What are the best Search Engine Marketing blogs to follow? Which are the most popular? The chart above from Feed Compare shows a comparison of the RSS feed subscriber counts published by Feedburner for: Google Webmaster Central (red ), Search Engine Land ( blue ), Search Engine Watch ( gree n ) and our very own Online Marketing Blog ( purple ). As...

How To Create An Online Store In Minutes And Start Selling Your Products On The Internet

August 9, 2010, 9:03 am
If you want to start selling a physical or digital product on the Internet, there are now a growing number of online services that make it very easy for you to create an online store in minutes. You, set the price, and these services take care of all the transaction and payment matters. In this MasterNewMedia guide, you will find the very best web...

4 Useful Twitter Bots for Marketers

August 9, 2010, 8:59 am
The best thing about Twitter is the evolution of the concept. I feel too lucky to enter the Internet Marketing world at the right time - to be able to watch that evolution. Yes, every (even great) idea can be abused and accompanied with spam: thousands of Twitter bots spamming people by sending them public replies and adding to friends are...

Attention! Win Copies of Jim Kukral's New Book

August 9, 2010, 8:59 am
Jim Kukral is the master at getting attention. I remember when BlogRush had the entire blogging community in a tizzy. Jim jumped on the overhyped-widget-bandwagon and grabbed thousands of email sign-ups for his alternative "BlogBucks" service. BlogBucks promised untold riches but ended up being nothing more than a spoof. Jim deleted all the...

"Save Google Wave" Site Forms

August 9, 2010, 8:50 am
In the official blog post announcing the discontinuation of Google Wave, a Google exec claimed that the service had earned "numerous loyal fans."  Now, in an effort to save Google Wave, they've banded together and created a special site. The "Save Google Wave!" site can be found, appropriately enough, at...

Attention! Win Copies of Jim Kukral’s New Book

August 9, 2010, 8:47 am
Jim Kukral is the master at getting attention. I remember when BlogRush had the entire blogging community in a tizzy. Jim jumped on the overhyped-widget-bandwagon and grabbed thousands of email sign-ups for his alternative “BlogBucks” service. BlogBucks promised untold riches but ended up being nothing more than a...

'America's Got Talent' Features Dozen Acts Selected from Funny YouTube Videos

August 9, 2010, 8:44 am
According to Gary Strauss of USA TODAY, 12 new acts chosen from 20,000 audition YouTube videos submitted for inclusion on NBC's America's Got Talent (Tuesday, 9 ET/PT).Click to read the rest of this post...

Skype Files for IPO

August 9, 2010, 8:43 am
Skype announced today that it has filed a registration statement with the Securities and Exchange Commission for an initial public offering. From the release: Skype S.A., a global technology leader that enables real-time communications over the Internet, today announced that it has filed a Form S-1 registration statement with the Securities and...

SEO Has No True Definition

August 9, 2010, 8:41 am
Before you can understand how to exactly approach web based marketing for your business you have to truly understand the definition of SEO. Ask 5 different search marketing professionals what search engine optimization is and you will most likely get back 5 different answers. One thing that we can all agree on is that search engine optimization is...

10 Great Local Search Tools That Don’t Exist Yet

August 9, 2010, 8:40 am
Andrew Shotland creates an excellent rhetorical list of necessary local search tools.

Wowd Launches Social Search App For Facebook

August 9, 2010, 8:39 am
Real-time search engine Wowd has released a free downloadable social discovery and search tool for Facebook aimed at cutting through the clutter and helping users find the most relevant information. Wowd's "Social Discovery Client for Facebook" offers users "at a glance" view of what's trending among friends, customized news...

Social Media Gives Local Brands Home Field Advantage

August 9, 2010, 8:23 am
Big brands have dominated advertising and traditional branding spaces for as long as advertising has existed.  Their unthinkable marketing budgets have the ability to reach millions of potential customers in a single ad.  But the tide is turning in the marketing world.  While these large brands have embraced social media, they still have a...

Google Reportedly Gets Flying Camera Drone from German Manufacturer

August 9, 2010, 8:06 am
Philipp Lenssen at Blogoscoped cites German publication Wirtschaftswoche reporting that a company called Microdrones has delivered "a cam-equipped flying mini drone to Google".  Lenssen writes: Microdrones boss Mr. Juerss is quoted as saying "We have good chances for a long term business relationship with Google" (is he...

Google and Verizon Issue Joint Statement For Govt Regulation of Internet

August 9, 2010, 7:48 am
"Our joint proposal takes the form of a suggested legislative framework for consideration by lawmakers,"

Meet More Than Two Dozen Authors at SES San Francisco and ClickZ Connected Marketing Week

August 9, 2010, 7:39 am
You can meet more than two dozen authors at SES San Francisco and ClickZ Connected Marketing Week. I should disclose that I'm one of them.Click to read the rest of this post...

HP Sexual Harassment Claimant "Saddened" By News

August 9, 2010, 6:20 am
Following the announcement of HP CEO Mark Hurd's departure, the attorney of Jodie Fisher, the contractor who made the sexual harassment claim against him released a statement from her client. Fisher had the following things to say: "I was surprised and saddened that Mark Hurd lost his job over this. That was never my...

Demand Media Wants An IPO

August 9, 2010, 6:14 am
Demand Media has filed for an initial public offering (IPO) that will help it raise $125 million through the sale of company shares. Click to read the rest of this post...

Apple Set To Buy China's Handseeing For Around $147M

August 9, 2010, 6:13 am
Apple is in advanced talks to purchase Chinese ISP and game developer Handseeing, Reuters reported. According to Global Times, the transaction is worth around 1 billion yuan, or just over $147.5 million. "We should have a decision in about one or two months," Reuters cited Tian Bo, vice-president for operations, as saying. "They're still talking...

China's Baidu Set For International Expansion

August 9, 2010, 6:11 am
China's main search engine Baidu is ready to expand beyond its domestic market, CEO Robin Li said. Click to read the rest of this post...

Google Confirms Slide Buy

August 9, 2010, 6:10 am
As expected, Google confirmed rumors that it has purchased social apps platform Slide. Click to read the rest of this post...

Facebook Gets 1 in 6 UK Page Views

August 9, 2010, 6:03 am
According to research from Experian Hitwise, Facebook accounts for one in six page views in the UK. It's the second most visited site. In July, Facebook made up 7.14% of all UK Internet visits, according to the firm. It accounted for over half (54.48%) of all visits to social networking sites. Google UK was the top dog at 9.59% of visits....

A simple guide to creating linkbait

August 9, 2010, 5:30 am
Posted by Melissa at Distilled So you want to get links, but dont know how to start creating linkable content? Well, don't worry; I'm going to take you through my process for creating awesome linkbait. 1. Identify your target niche. Start by looking at your competitors' links. They are probably more edible than these links. This is a basic step...

US FDA Asserts Authority Over Social Media and Metatdata

August 9, 2010, 3:41 am
"The Food and Drug Administration ordered the first enforcement action against a pharmaceutical company for its use of Facebook a month ago, directing drugmaker Novartis to remove a "Facebook Share" widget on the website for its leukemia drug Tasigna."

A Powerful Analytics Tip Every Website Should Employ

August 9, 2010, 1:48 am
Posted by randfish How many presentations do you see that show traffic stats like these? Or this: Or this: These charts aren't wrong, per se. They're not lying to you, but they are obscuring the truth, and they're making it impossible to know what's going right and wrong. The problem isn't that the numbers are inaccurate, it's that no website is...

How a Google, Verizon Deal Could Preserve Network Neutrality

August 9, 2010, 1:12 am
No one but Google and Verizon may know exactly what the two companies are brokering behind closed doors to meet in the middle on network neutrality, but every Google watcher worth his weight in punditry is hazarding guesses. The New York Times set the blogosphere afire last week when it said Google and Verizon are hashing out a deal in which...

Dan Schawbel Personal Branding Video

August 9, 2010, 12:13 am
Personal branding expert Dan Schawbel interviewed the CEO of 1-800-Bakery, Stephen Pizarra a few years ago to understand how exactly they have achieved their success on and offline. Stephen explains that they have really focused on branding their business through the web to pull in an audience. Even though the online landscape is changing and the...

Are You Ready for Some (iPad) Football?

August 8, 2010, 9:29 am
NFL Football officially gets underway tonight, as the Hall of Fame game between the Cincinnati Bengals (featuring Twitter legends Terrell Owens and Chad Ochocinco ) and the Dallas Cowboys (Owens') former team kicks off. While only the beginning of the preseason, football fans are excited for the return of their favorite sport. Another reason fans...

iPhone Gets Another Chatroulette-Like App (For Now)

August 8, 2010, 9:11 am
Apple has a reputation for being stingy with apps that could provide users with anything remotely resembling adult content (though it has made exceptions for big brands). Chatroulette has a reputation for being a place where guys show their private parts to random viewers (though the site is supposedly cracking down on this). Given both of these...

Apple Exec Responsible for Antennagate Gone

August 8, 2010, 8:35 am
It appears that the "Antennagate" turned out to be not only be a hassle for iPhone users, Apple's PR department, and the company as a whole, but ultimately Mark Papermaster, Apple's executive in charge of the iPhone's hardware. He is no longer with Apple. The New York Times reported on his departure, but said it was not clear if he was ousted or...

Search Delicious, Twitter, Facebook and more â€" all in one tool

August 8, 2010, 8:06 am
If you are an avid user of social networks or if you want to monitor the hive mind for news about, say, a brand, a sports team or a celebrity, you know it can be hard to keep up across the different networks. Here's a solution. 48ers is a new search engine in public beta. It lets you search Twitter, Facebook, Google Buzz, Digg, and Delicious all...

Search Twitter like a pro

August 8, 2010, 6:59 am
Twitter is a storehouse of information, but how to sort out the gems from among all of the nonsense? Here are some little known tools that will help you find what you need. Twitter's own tools Searching Twitter became easier once the search box was added to the menu on the right of your tweets. Here you can perform searches and save them for...

Best SEO Blogs: Top 10 Sources to Stay Up-to-Date

August 8, 2010, 12:47 am
Posted by randfish Like many overly-connected web junkies, I find myself increasingly overwhelmed by information, resources and news. Sorting the signal from the noise is essential to staying sane, but missing an important development can be costly. To balance this conflict, I've recently re-arranged my daily reading habits (which I've written...

Scraped Content Ranking Higher Than The Original

August 7, 2010, 10:32 pm
"Since last month my traffic has started dropping tremendously and after investigating, I found out that another website is copying the content and pictures from my website and pasting it on their site."

Micro Drones for Google?

August 7, 2010, 2:22 pm
German publication Wirtschaftswoche ("Economy Week") says that German manufacturer Microdrones has delivered a cam-equipped flying mini drone to Google. Microdrones boss Mr. Juerss is quoted as saying "We have good chances for a long term business relationship with Google" (is he just overly optimistic? Google wasn't available for comment to the...

Netflix Employee: We'd Be Stupid to Ignore Android

August 7, 2010, 11:48 am
In late June, it was discovered that Netflix had posted a job listing for an "Android Video Playback Expert" under Partner Product Development. This appeared to indicate that the company had an Android app for streaming movies in mind. Electronista points to some further confirmation on this at Reddit, where a Netflix employee wrote: I just know...

70% of Global Online Consumers Watch Online Video

August 7, 2010, 11:30 am
This week, Nielsen released a new report on the global state of video consumption, finding that consumers all over the globe are adding screens to their media mix, as opposed to replacing them. The firm highlights the following findings: Online Video: approximately 70% of global online consumers watch...

HP CEO Out After Sexual Harassment Investigation

August 7, 2010, 10:49 am
HP has announced that Chairman, CEO and President Mark Hurd has resigned his positions. This comes following an investigation into sexual harassment claims made against Hurd and the company made by a former contractor. The company says the investigation determined there was no violation of HP's sexual harassment policy, but did find violations of...

Cup of Joe: I Hate Good Ideas

August 7, 2010, 7:58 am
I hate good ideas! Seriously they are so overrated! Everyone has the better mouse trap. Everyone thinks they can solve the world's problems if they only had the chance. Good ideas are everywhere and the vast majority of them are completely pointless. Take string theory for example. Here's a very interesting idea in physics that attempts to bridge...

Maryland Educational System Embraces Google Apps

August 7, 2010, 7:52 am
Much to the disappointment of students (and perhaps teachers) everywhere, a new school year will soon start. But Google's celebrating something related to education this afternoon, as it's secured the Maryland Education Enterprise Consortium as yet another Google Apps partner. Miriam Schneider wrote on the Official Google Enterprise Blog ,...

Demand Media Files For IPO

August 7, 2010, 1:04 am
"While the domain name business is not going to garner a very high multiple (see Marchex which trades at about 2X revenue), the content business is on a tear, and Demand shares would surely be in demand in an IPO."

Google Updates and SERP Changes - August 2010

August 6, 2010, 9:39 pm
"WebmasterWorld's monthly SERP monitoring and update thread for August 2010."

UFOs, Northern Lights, and an Underwater Census: Buzz Week in Review

August 6, 2010, 7:50 pm
by Mike Krumboltz The world is weird. And we mean that in a good way. Weird is fun, weird is welcome, weird makes our job easier. This past week, there was a lot of weirdness on the Web. From a UFO sighting that was allegedly covered up by a famous world leader to an unexpected viewing of the Northern Lights by folks who don't live up north. Check...

Celebrating Google's Failures

August 6, 2010, 6:26 pm
If you are looking for a fun Friday Afternoon read, check out the latest article by Danny Sullivan over at Search Engine Land. Danny pokes into the many attempts Google has made in products that didn't quite make the cut. Google has had some massive success with a number of their initatives, but with that success there are always those that don't...

Yahoo Readies More Search-Related Add-Ons

August 6, 2010, 4:57 pm
Some relatively minor tweaks have had a major impact on clickthrough rates at Yahoo, and more are on the way. Yahoo announced this afternoon that its "Trending Now" lists have been a major success, and adjustments to both them and Yahoo News are in the works. Let's cover the proven hit first. On the Yahoo Search Blog , a post stated,

Chatroulette Calls Upon the Power of Napster

August 6, 2010, 4:32 pm
Marshall Kirkpatrick at ReadWriteWeb reports that Sean Parker (of Napster and Facebook fame) announced from Techonomy that he's working with ChatRoulette. This is particularly interesting, as TechCrunch reported in June that Shawn Fanning (also of Napster fame) was advising Chatroulette. PatentlyApple looks at a new patent application from Apple...

Twitter Users Have Big Impact On Brands

August 6, 2010, 4:32 pm
Active Twitter users are three times more likely to impact a brand's online reputation via Tweets, blog posts, articles and product reviews than the average consumer, according to a new survey by Exact Target. "Consumers active on Twitter are clearly the most influential online," said Morgan Stewart, principal, ExactTarget's research and education...

A Very Exclusive Pooch

August 6, 2010, 3:50 pm
by Mike Krumboltz How much would you pay for the dog of your dreams? $100? $500? How about $600... thousand? It may sound insane in the membrane, but a rare dog breed called the Tibetan mastiff is collecting those kinds of kingly sums in China. What's with the crazy prices? "The Today Show" profiled the nation's love of the pooches , and inspired...

Microsoft Advertising Intelligence: Keyword Expansion, Monetization and Content Ad Insights

August 6, 2010, 3:32 pm
Whether you're a search engine marketing (SEM) newbie or a seasoned veteran, nothing beats having the tools you need to get the job done. If you haven't downloaded Microsoft Advertising Intelligence yet, I can't stress enough what a formidable addition it can be to your keyword research, expansion and monetization efforts. Here's a quick overview...

A *real* picture of reddit's conference room

August 6, 2010, 3:21 pm
There's been some recent speculation about what it looks like when the reddit admins get together, and we wanted to set the record straight: On an unrelated note, there have been some dirty rumors that we've been spending all our time playing ping pong instead of working on the site. They are completely unfounded.

CIPR Looking For Suggestions Regarding Social Media Guidelines

August 6, 2010, 3:11 pm
The Chartered Institute of Public Relations (CIPR) wants your help to develop a best-practice set of guidelines on using social media in PR practice. According to the CIPR’s Social Media Panel, the open consultation is designed to help ensure that the guidelines reflect best practice, capture expert thinking and reflect new technologies,...

Google: Click-to-Call Ads Can Reduce Costs by 30%, Boost Conversions

August 6, 2010, 3:02 pm
Google is talking about how the click-to-call ads it introduced earlier this year are reducing acquisition costs for advertisers. The company points to a case study from Esurance . Jesse Haines with Google's Mobile Ads Marketing Team writes, "Esurance developed an iPhone app that provides users with quotes, insurance information and claim...

Microsoft Advertising's 2010 Global Creative Showcase Video

August 6, 2010, 2:09 pm
Two & a half minutes of video showing some of the very best advertising we've delivered for brands around the world. Includes MSN homepage take-overs, rich media, in-game advertising on Xbox Live, multinational solutions, mobile and multi-screen executions, lots of stats, lots of animation, lots of dreams delivered. Check out our Digital Creative...

Celebrating Google Wave, Other Past Google Failures

August 6, 2010, 2:03 pm
So Google Wave is on life support , as many of you must have seen if you follow Google as closely as I do. In the spirit of taking up Google CEO Eric Schmidt's claim that Google "celebrates our failures" (newly minted in the department of positive executive spin") Search Engine Land's Danny Sullivan couldn't resist using Schmidt's comments as a...

The Buzz about "The Pillars of the Earth"

August 6, 2010, 1:58 pm
by Vera H-C Chan For a 12th-century plot, " The Pillars of the Earth " is kicking up some serious 21st-century buzz. Bookworms will recognize the title as one by Ken Follett 's, a zillion-selling novelist of thrillers like " Eye of the Needle " and " Lie Down with Lions ." His 1989 bestseller, which weighed in at nearly 1,000 pages, radically...

Bing Sets Retirement Date for Old Search API Version

August 6, 2010, 1:28 pm
Microsoft announced that that it is phasing out version 1.1 of the Bing Search API. This comes as no surprise, as version 2.0 was launched over a year ago. Version 1.1 will no longer be supported as of November 1, 2010. Webmasters and developers still using the version 1.1 API will need to migrate over to version 2.0 by then. "In addition to the...

More Search-Powered Features on Yahoo!

August 6, 2010, 1:21 pm
Search is evolving to mean more than entering keywords in a text box â€" at Yahoo! we believe it's also about finding the right information at the right time. To help people discover information they want online, we're enhancing and rolling out new search-powered features across the Yahoo! network.  One of these search-powered features is a new...

Facebook Tips: What's the Difference between Top News and Most Recent?

August 6, 2010, 1:15 pm
The following is part of our series, Facebook Tips , which answers some of the most commonly asked questions about using Facebook. While we hope these tips are informative, we are unable to answer individual questions on this blog. Visit the Help Center for more information about any topics we cover. Last time I checked, I had 845 Facebook...

Google Buys Game Company Slide

August 6, 2010, 12:24 pm
Update: Right on schedule, Google has now formally announced its acquisition of Slide. On the company's oficial blog, David Glazer says: For Google, the web is about people, and we’re working to develop open, transparent and interesting (and fun!) ways to allow our users to take full advantage of how technology can bring them closer to...

Mozilla: Many Security Researchers Decline Our Rewards

August 6, 2010, 11:58 am
Bribes can represent an easy way of securing a person's loyalty; throw enough cash at someone, and they're almost sure to be appreciative. Mozilla might have an advantage in the browser wars, however, as it appears that many Mozilla bug finders are so fond of the organization they don't require payment. We have an email out to Google on this...

Reducing our carbon footprint with the direct purchase of renewable energy

August 6, 2010, 11:46 am
When we decided in 2007 to voluntarily become carbon neutral , our intent was to take responsibility for our carbon emissions and promote sustainable environmental solutions. We approach this goal in three ways. First, we minimize our energy consumption; in fact, we've built some of the world's most energy efficient data centers . Second, we seek...

American Greetings Launches Facebook Video App

August 6, 2010, 11:21 am
AmericanGreetings.com has introduced a video greeting that includes Facebook profile photos and information to allow users to put their friends into birthday wishes. The new greeting, called "Breaking Birthday News," features a news broadcast that can be customized for the recipient, the app is free for all Facebook users.

Marketing Lessons from the Grateful Dead

August 6, 2010, 11:15 am
Marketing Lessons from the Grateful Dead? Who knew? David Meerman Scott, apparently .

Great new goodies for Empowered readers

August 6, 2010, 11:15 am
by Josh Bernoff Maybe you've noticed that our Web site has become Empowered . This is in preparation for our book launch on September 14, and it means a lot more than little lightning bolts in the graphic design. We have a few new tools for you to play with now . You can think of this as a tour of the new site (go ahead, poke around) or a bunch of...

Footbalistic For All Soccer/Football-Related Searches

August 6, 2010, 10:45 am
Footbalistic.com is a site for all your football (read: soccer)- related searches . Think of it: with over 3.5 billion fans worldwide (according to FIFA), this truly is a market with great potential. Meet the Silicon Valley startup that is tapping into it. Click to read the rest of this post.

Lollapalooza Turns to Facebook Via Mobile Apps to Connect Fans

August 6, 2010, 10:45 am
Lollapalooza gets underway today for the weekend, and its promoters are using Facebook to get fans connected with one another. "This year, the Lollapalooza team is using Facebook to solve one of the hardest problems people face at music festivals finding your friends. As people are drawn to different parts of the festival and often get separated,...

Facebook's July US Traffic Trends Up

August 6, 2010, 10:39 am
Facebook is known for two things: numbers that go up and boneheaded privacy moves. The privacy thing has cooled off as of late as did the growth from June of this year. According to Inside Facebook, though, things have returned to normal at least on the US growth front for the social media giant. As always,

Facebook’s July US Traffic Trends Up

August 6, 2010, 10:30 am
Facebook is known for two things: numbers that go up and boneheaded privacy moves. The privacy thing has cooled off as of late as did the growth from June of this year. According to Inside Facebook, though, things have returned to normal at least on the US growth front for the social media giant. As always, it is important to...

PayPal Launches New Android App with Bump Technology

August 6, 2010, 10:26 am
PayPal has announced the launch of version 2 of its Android app. This feature "bump" technology, which lets two users bump their phones together to send money (much like the existing iPhone app). "Split the check is another great feature, which lets you automatically calculate the total cost of a bill and then collect money directly from friends...

Apple Letting App Store Users Test Drive Apps

August 6, 2010, 10:03 am
Apple has added a new section to its App Store aimed at letting users try out apps before paying for them. The section is appropriate called "Try Before You Buy". As Jolie O'Dell at Mashable notes , not all paid apps are available for a free trial period, and it is unclear whether or not this will be the case going forward. Still, it can't hurt...

Let Us Write You a Killer Tagline' Right Now and No Charge

August 6, 2010, 10:02 am
When people arrive at your website, they're looking for instant guidance. They want to know what you're about, and if you can help with whatever they're looking for. That's the function of your tagline. It's an up-front statement that encapsulates and delivers your big-picture promise â€" and it's got to hit the mark with your target audience in...

It Isn't "Old School SEO" If It's Just Nonsense SEO

August 6, 2010, 9:51 am
by Stoney deGeyter Remember the movie Old School with Vince Vaughn and Will Farrell? Yeah, me neither. That's because, while I'm sure the movie has some funny scenes, it just didn't have the staying power of, say... Tommy Boy. Of course Tommy Boy had a very distinct advantage out of the gate... it didn't star Will Farrell. You really can't...

Google Age Discrimination Suit Allowed To Proceed

August 6, 2010, 9:27 am
An age discrimination lawsuit filed against Google will be allowed to proceed. Yesterday, the California Supreme Court ruled that certain "stray remarks" can't be ignored, meaning former Google employee Brian Reid can take the search giant to trial. Reid, who was 54 at the time of his firing in 2004, was sacked after various coworkers allegedly...

Google Android Partners See Big Growth In Second Quarter

August 6, 2010, 9:09 am
The global smartphone market grew 50 percent year over year in the second quarter of 2010 (2Q10), driven in part by makers of smartphones powered by Google's Android operating system, according to a new report by IDC. Smartphone vendors shipped a total of 63 million units in 2Q10, compared to 41.9 million units in the same period one year ago. For...

Vote Now: Do you Love or Hate Twitter's "Who to Follow" Box?

August 6, 2010, 9:08 am
I love Twitter. I also happen to love using the Twitter web interface. What I hate, is the new "Who to Follow" box. Why do I hate it? First, I don't need to clutter my Twitter stream by following more people thank you very much. Second, there is no way to collapse or delete the "Who to Follow" feature. I even tried "Xing" every suggested user in...

Vote Now: Do you Love or Hate Twitter’s “Who to Follow” Box?

August 6, 2010, 8:55 am
I love Twitter. I also happen to love using the Twitter web interface. What I hate, is the new “Who to Follow” box. Why do I hate it? First, I don’t need to clutter my Twitter stream by following more people thank you very much. Second, there is no way to collapse or delete the “Who to Follow”...

Group Accused of Politically Gaming Digg

August 6, 2010, 8:51 am
Digg is looking into accusations that a conservative group has been gaming the site to bury content it deems too liberal. oleoleolson at AlterNet writes , "A group of influential conservative members of the behemoth social media site Digg.com have just been caught red-handed in a widespread campaign of censorship, having multiple accounts, upvote...

3 Less Known but Effective Ways to Share Your Facebook Page

August 6, 2010, 8:45 am
The first and most obvious way to promote your Facebook page has long been using "Suggest to Friends" feature. While it may be really effective, you can use it once (maybe once per 6 months - but no more) because more frequent bulk sharing may annoy your friends: they must be getting dozens of page suggestions daily: This post shares three more...

6 Facebook Search Engine & Data Visualization Tools

August 6, 2010, 8:09 am
Facebook Marketing is a topic we've covered for several years and with the significant increase in Facebook users there's even more interest in how to make sense of what people do there. I've seen a significant increase in referring traffic from Facebook to web pages over the past 6 months and while a lot of that lift comes from marketing...

Going to SES San Francisco to See New Products and Play Guitar Hero

August 6, 2010, 7:21 am
One of the reasons why senior executives attend their industry's most important events -- even in an "unusually uncertain" economy -- is to "see new products." Hey, I didn't make this up. It's in the findings of a survey conducted by Tradeshow Week.Click to read the rest of this post...

Google Acquires Social Technology Company, Slide

August 6, 2010, 7:07 am
"As the Slide team joins Google, we'll be investing even more to make Google services socially aware and expand these capabilities for our users across the web."

Yahoo's Organic Results Will Be Bing-Powered By Late August

August 6, 2010, 6:41 am
Yahoo and Microsoft have provided an update on advertisers' transition to adCenter as the Search Alliance gets underway. Yahoo advertisers will soon either have to create a new adCenter account or link their Yahoo account to an existing adCenter account. Later this month, Yahoo advertisers will see an "adCenter" tab in their Yahoo Search Marketing...

Zynga Buys Japanese Gaming Company Unoh

August 6, 2010, 6:23 am
Zynga has acquired Japanese social gaming company Unoh, which will become a major part of Zynga's mobile strategy. The company's mobile product efforts will be a joint venture between SoftBank Group and Zynga. Popular Unoh games include Machitsuku!, Band Yarouyo!, and Kaizoku Chronicle. Zynga says that in addition to maintaining Unoh's games on...

Whiteboard Friday - Dominate Your Brand Search Engine Result Page

August 6, 2010, 12:41 am
Posted by Danny Dover This week on Whiteboard Friday we pull a secret out of the SEO secrets vault. This handy strategy helps you take advantage of the specific types of results that Google chooses for people and company based searches and helps you dominate your brand search engine result page.

Don't Forget About Typos

August 6, 2010, 12:16 am
It might sound crazy but when it comes to marketing yourself online you have to consider everything that goes into it. A search engine search field is filled with many different errors that people repeatedly will type in by accident when search for some of the largest brands in the world. I do it almost every day. Mix up characters, type in the...

Yahoo! and Microsoft Search Alliance News: Yahoo! Advertisers Will Begin Transition Soon

August 5, 2010, 8:50 pm
Not long ago we posted about some upcoming changes to the Microsoft adCenter Editorial Guidelines as part of the preparation for the Yahoo! and Microsoft Search Alliance implementation. In an effort to keep up with the promise of transparency made in.

Using Excel for SEO – the Grand Collection of Tips

August 5, 2010, 7:15 pm
Another brilliant how-to article by Ann Smarty.  This time she breaks out the Excel power tips - if you're weak-kneed or don't like the idea of being called a power-user, you may want to skip this article.  Otherwise, WOW...

PayPal Launches New PayPal Mobile App for Android

August 5, 2010, 6:16 pm
 Hi all â€" Laura Chambers, senior director of PayPal Mobile, here. For all of you Android phone users out there â€" and the latest reports say there are more of you than ever - we're excited to announce version two of the PayPal mobile app for Android.   Just like our PayPal Mobile app on the iPhone , the new Android app features bump...

"Life In A Day" YouTube Project Receives 80K Videos

August 5, 2010, 5:00 pm
Anyone who was concerned that YouTube's "Life in a Day" project would run short of footage can put that worry to rest. YouTube announced today that it received an almost incomprehensible number of submissions: 80,000 videos from 197 countries. That'll provide director Kevin Macdonald, whose job it is to piece together a documentary showing what...

Robin Wright's Career Rolls On

August 5, 2010, 4:54 pm
by Mike Krumboltz As far as Hollywood marriages go, the one between Sean Penn and Robin Wright was one of the more enduring. The A-list pair was married for 14 years in a town where many unions are over before you can say "congratulations." Today, however, the couple's divorce was officially finalized, leading many to wonder what's next for Robin...

Unconfirmed Next-Generation iPod Touch Photos Surface

August 5, 2010, 4:42 pm
MacRumors has posted photos of what are supposedly pieces of the upcoming iPod Touch 4 with FaceTime. These have yet to be confirmed, however. AppleInsider reports that Apple is rumored to be in talks to buy a Chinese mobile ISP and game developer for $148 million. AdAge has an interesting article about the San Francisco Chronicle's decision to...

Top Tech Blogs in The UK During August

August 5, 2010, 3:48 pm
Next week, European search engine and news portal Wikio will be publishing the rankings for August 2010 of their lists of the top blogs in the many categories under which theyre classified. For the past 18 months, Ive been posting an advance look each month at the top 20 or 30 technology blogs in the UK from the data my friends at Wikio have let...

£14B In Lost Productivity Attributed To Social Media

August 5, 2010, 3:25 pm
Social media - in combination with overly chatty office workers - may be costing the UK billions in productivity, according to the results of a new study. Indeed, MyJobGroup.co.uk determined after contacting 1,000 workers that up to £ 14 billion worth of work time is spent on sites like Facebook and Twitter. This isn't the first occasion we've...

Social Media Aids in Boy's Wheelchair Replacement

August 5, 2010, 3:17 pm
This story caught my eye today. It’s about a little 8-year old boy who’s dying from muscular dystrophy. As part of his dying wishes, Tanner traveled to New York to take a tour through Central Park. He flew with Air Canada. In Canada, the name Air Canada is synonymous with “Who Cares Canada” instead. Simply put,...

Booyah Taps Google Maps API, Places to Take MyTown International

August 5, 2010, 3:15 pm
Booyah announced today that it is taking MyTown international.  The company has launched support for MyTown (for the iPhone, iPod touch and iPad) across Canada, the United Kingdom and Australia. The company says this makes MyTown the first to support global check-ins utilizing the recently launched Places Web Service via the Google Maps...

How an Online Magazine Grows into a Million Dollar Business

August 5, 2010, 3:13 pm
This case study shows how a blog that was launched 9 months ago is being built into a million dollar business.

YouTube's 'Life in a Day' project Gets 80,000 Entries

August 5, 2010, 3:09 pm
According to The Associated Press, 80,000 videos have been submitted to YouTube.s "Life in a Day" project.Click to read the rest of this post...

Fun vs Informative: Meet the Screens

August 5, 2010, 3:08 pm
A new study called "What's on their Screen, What's on their Minds" by Microsoft Advertising says that the "screens" we use for entertainment each have a distinct personality that impacts how and when we use it. So allow me to introduce you to The Screens. The computer is the middle brother in the family . He's a work horse. He's "informative"...

Did Churchill Order a UFO Cover-Up?

August 5, 2010, 3:07 pm
by Mike Krumboltz There's no doubt that Winston Churchill had his share of secrets. When you're leading a world power during wartime, classified information come with the territory. But did one of his closely held secrets have to do with "little green men"? A new report contends that the English Bulldog may have played a part in a UFO cover-up....

Google Officially Announces Multiple Sign-In, Caveats

August 5, 2010, 3:02 pm
Earlier this week, it was discovered that Google was letting users sign in to multiple accounts in the same browser, a feature Google has always lacked, that many users have been pining for. Now Google has officially announced the feature, via the Gmail blog . Along with that announcement comes a few warnings. Google says to keep the following...

BlueGlass Conference Series Returns to Ft. Lauderdale : BlueGlass FL

August 5, 2010, 2:44 pm
We're bringing the show back to Ft. Lauderdale! After the success of our BlueGlass LA conference in Los Angeles this July, we have decided to keep the ball rolling and our next exclusive limited seating BlueGlass FL conference will be held on November 2rd and 3rd at the Seminole Hard Rock Hotel & Casino in Ft. Lauderdale, Florida! For the...

Lawmakers Question Yahoo, AOL And MySpace Over Online Tracking

August 5, 2010, 2:08 pm
U.S. representatives Ed Markey (D-Mass) and Joe Barton (R-Texas) sent a letter today to 15 companies identified in a recent Wall Street Journal investigation as installing consumer-tracking technologies to target users visiting these sites. "We are troubled by the findings in this report, which suggest that the price of consumers' unfettered use...

Google Places Allows Businesses to Respond to Reviews

August 5, 2010, 1:56 pm
Today Google announced it is finally embracing the two way conversation for business place reviews on its Google Places platform. As a result, business owners can reply to both negative and positive reviews for their businesses which were left on their Google Places profile.

Trademark Terms In Adwords Text Extending to Canada, UK, Ireland

August 5, 2010, 1:40 pm
Seems the success in more advertising using trademarked terms in the US allowing "some advertisers to use third party trademarks in their ad text even if they don't own that trademark or have explicit approval from the trademark owner to use it" has prompted Google to extend theis to Canada, UK and Ireland, according to a Google blog post.Click to...

Some Facebook Advertisers Upping the Ante In a Big Way!

August 5, 2010, 1:28 pm
Facebook may have figured out this whole revenue thing after all. According to some recent comments by Facebook’s COO the advertising community has embraced the social media giant’s platform in a way that is music to Facebook’s ears. In other words, it is making the Facebook cash register ring! Bloomberg Businessweek...

MapQuest Lets You Send Locations To Your Ford, Lincoln, or Mercury

August 5, 2010, 1:13 pm
AOL's MapQuest announced a partnership with Ford Motor Company today, in which MapQuest users will be able to search for destinations from the MapQuest site, and send them directly to their Ford, Lincoln, or Mercury vehicles (so long as they are equipped with the SYNC Traffic, Directions and Information service). "Imagine I'm planning a...

Google Turns Nexus One Into Developer Phone

August 5, 2010, 1:08 pm
Google announced today that it has unlocked the Nexus One as its new Developer Phone. This comes at a price of $529. "The Nexus One combines an up-to-the-minute platform (Android 2.2), modern hardware, and the pure Android software suite," says Android's Tim Bray. "It's a good choice both for people who want to build Android applications using...

WTF is Going On With Ad Group Bid Simulator?

August 5, 2010, 1:03 pm
On July 19th I noticed that I could us the AdWords Bid Simulator tool at the ad group level rather than at the keyword level as is normal. I thought this was a very useful feature so I tweeted: Ooo, bid simulator at the ad group level. Thank you #AdWords July 19, 2010 2:37 pm via Ada richardfergie Richard Fergie Later that week I thought I should...

Google Shows ACE Up Its Sleeve

August 5, 2010, 12:47 pm
"ACE (AdWords Campaign Experiments) is a free tool that makes it easier to test and precisely measure the impact of changes to your keywords, bids, ad groups and placements," that has just come out of a two month beta, Google stated on their Inside Adwords blog.Click to read the rest of this post...

Twitter Launching Another User Discovery Tool? Doesn't Look Like It.

August 5, 2010, 12:27 pm
Update: It turns out that the shout out account is just an internal one for Twitter employees. Twitter gave The Next Web a statement saying, "W we can say is that it’s not a product. It’s an internal account where Twitter employees 'give props' to each other. " They didn't acknowledge the TwitterOnNotice account,...

Introducing the Google Small Business Blog

August 5, 2010, 12:26 pm
Most every business, including ours, starts small . These days, technology is giving businesses even more ways to grow bigger... faster. In our recent Small Business series on the Official Google Blog, a handful of real-life entrepreneurs have shared their experiences building companies from scratch and embracing Internet tools that have taken...

Google: NYT "Wrong" About That Google Verizon Deal

August 5, 2010, 12:14 pm
Update: According to the Guardian, Google has dismissed reports that it is in talks with Verizon to bring an end to net neutrality. The publication quotes a Google spokesperson as saying:""The New York Times is quite simply wrong. We have not had any conversations with Verizon about paying for carriage of Google traffic. We remain...

6 Tips to Make Your Web Content Link Worthy

August 5, 2010, 11:26 am
If you really want to rank well in search engines, you need to build inbound links from external, quality sites. Google looks at two sets of factors when assessing a web page â€"  the on page factors, which  are essentially the textual elements existing on a given web page (title tags, Metadata, content body, link text, etc.) â€" and  the...

U.S. Invests $1.2 Billion For Rural Broadband

August 5, 2010, 11:22 am
U.S. Agriculture Secretary Tom Vilsack has announced funding of 126 Recovery Act broadband infrastructure projects aimed at creating jobs and providing rural residents in 38 states and Native American tribal areas improved service. "The broadband projects announced today will give rural Americans access to the tools they need to attract...

Google's First Counter To Twitter & Facebook, Now Waving Goodbye

August 5, 2010, 11:10 am
Google Wave will cease to exist at the end of the year and the program/platform stopped further development yesterday, according to the Official Google Blog.Click to read the rest of this post...

Twitter Launching Another User Discovery Tool?

August 5, 2010, 11:00 am
It appears that Twitter may soon reveal yet another way to suggest users for other users to follow. This time it would come in the form of an actual Twitter account. It has been discovered that there is an account called @twittershoutout, which has not been confirmed by Twitter as being a new product, but was most likely created by the company....

Econsultancy Reports Finds Bid Management Technology Market Will Grow by 14% in 2010

August 5, 2010, 10:55 am
According to a new report from Econsultancy, the pay-per-click bid management technology market will grow by 14% in 2010 as search marketing continues to become more competitive and more complex.Click to read the rest of this post...

Google, Verizon and This Net Neutrality Thing

August 5, 2010, 10:38 am
As you may have read by now, Google and Verizon are reportedly in talks or "near a deal" that could lead to Verizon offering paid tiers of Internet access. In other words, users could be charged more for better-quality access or quicker access to to some web content. This of course goes against the principles of Network Neutrality , which Google...

L.A. City Council Confirms Support Of Google Apps

August 5, 2010, 10:38 am
Los Angeles's adoption of Google apps has been called groundbreaking by some onlookers. It's also been a cause for concern in certain circles, with delays cropping up and the police department citing security fears. Now there's (more) good news for Google, though, as the L.A. city council has again given Google Apps a thumbs up. Jocelyn Ding, a...

Delish.com Launches Social Trivia Game On Facebook

August 5, 2010, 10:38 am
Food website Delish.com, operated jointly by Hearst Magazines Digital and MSN, have launched a social trivia game on Facebook called the Delish Challenge. The Delish Challenge features more than 1,000 food-related questions that tests users knowledge as they work their way up the restaurant ladder from busser to executive chef. Along the way...

Internet Marketing Interviews Galore

August 5, 2010, 10:32 am
Some of the best tips, tricks, strategies, and tactics on the Web come from experts giving away great information in interviews. It is far more likely that an Internet marketing expert is going to give up some of their coveted information in an interview rather than a written blog post.

Getting Over the Speaking Jitters

August 5, 2010, 10:30 am
    From Psychology Today Had anyone told me when I was getting into high school that I would be speaking at marketing conferences in New York and London, I’d laugh in your face. That would be after turning bright red. So I still turn bright red today (it’s part of being pale) but I am much more calm when it comes to speaking in...

Join Arcade Fire live from Madison Square Garden

August 5, 2010, 10:20 am
Tonight, thousands of fans will pack into Madison Square Garden in New York City to hear Arcade Fire...but they won't be the only ones experiencing the band's orchestral indie rock roar: the concert will be live-streamed right here at 10 p.m. (ET). The global webcast will be directed by Monty Python alum and award-winning filmmaker Terry Gilliam,...

Did video kill the copywriting star?

August 5, 2010, 10:14 am
I received an email from someone asking: "Since videos do so well in search results, why not just produce videos. Why do you even need words on the page?" Interesting question, and one that gave me pause. Because the thing is, video marketing (when it's done right) can be incredibly powerful. Plus, videos are easy to produce. What may have taken a...

Pilgrim's Picks for August 5

August 5, 2010, 9:56 am
We are one day away from the start of the weekend! While you're making plans, enjoy these Picks: Schmidt: Google Now Activating 200,000 Android Units A Day [Video] Twitter Preparing "Shout Out" Feature Google Buys Java/Ajax Tool-Maker Instantiations Is anybody out there? Tech companies #fail at social media, says study Eric Schmidt: Every 2 Days...

Google Rolls Out Multiple Account Sign-In

August 5, 2010, 9:45 am
"Now, you can visit google.com/accounts and click the link next to 'Multiple sign-in.'"

Pilgrim’s Picks for August 5

August 5, 2010, 9:28 am
We are one day away from the start of the weekend! While you’re making plans, enjoy these Picks: Schmidt: Google Now Activating 200,000 Android Units A Day [Video] Twitter Preparing “Shout Out” Feature Google Buys Java/Ajax Tool-Maker Instantiations Is anybody out there? Tech companies #fail at social media,...

Google Apps Get the Okay From LA

August 5, 2010, 9:21 am
Roughly two weeks ago, media (and Microsoft, quietly) jeered when Google missed its implementation deadline with the city of Los Angeles for its Google Apps contract. Google last year positioned this contract , which is supposed to provide the city's 34,000 workers with e-mail and other collaboration applications, as a shining example of how the...

Did Google Just Sellout Over Net Neutrality?

August 5, 2010, 9:10 am
What a difference four years make in the Net Neutrality war. June 7th 2006 Google believes that forcing people and companies to get permission from, and pay special fees to, the phone and cable companies to connect with one another online is fundamentally counter to the freedom and innovation that have defined the...

Google Acquires Developer Tools Provider Instantiations

August 5, 2010, 9:08 am
Google has apparently acquired yet another company - Instantiations . This is a provider of Java and Ajax development tools. As MG Siegler (who first reported the news ) points out, the company is known for its Google Web Toolkit designer, which is likely the reason for the acquisition. Instantiations greets its site visitors with the following...

Facebook Acquires Friendster Patents

August 5, 2010, 9:08 am
Almost every time a company is dragged into court, the process becomes a drain on its resources and isn't great for PR (no matter how ridiculous the claims). It's perhaps understandable, then, that Facebook has acquired all of Friendster's social networking patents and patent applications for a reported $40 million. Although everything was kept...

Using Excel for SEO â€" the Grand Collection of Tips

August 5, 2010, 9:08 am
You probably know that I am a big Excel fanatic (though not an expert). To me, Excel has always been the ultimate SEO and productivity tool. I've been collecting Excel tutorials for years and this post lists the most useful (yet, the least geeky) of them: no matter which SEO task you have come across, chances are you'll find one of the following...

Judge Rules Google AdWords Do Not Infringe

August 5, 2010, 8:54 am
A federal judge has ruled that Google's AdWords program does not infringe on trademarks owned by language learning company Rosetta Stone. "No reasonable trier of fact could find that Google's practice of auctioning Rosetta Stone's trademarks as keyword triggers to third party advertisers creates a likelihood of confusion as to the source...

Financial Steroids

August 5, 2010, 8:44 am
One of Wordnet's definitions for save is "someone entirely dominated by some influence or person; 'a slave to fashion'; 'a slave to cocaine'; 'his mother was his abject slave.'" Amongst that definition of the word, it is no stretch to say many Americans ( and indeed the United States ) are debt slaves. We encourage it in virtually every aspect of...

ShopLocal Brings Local Circulars to Facebook and MSN

August 5, 2010, 8:44 am
ShopLocal has made the news twice this week with two major players taking on their virtual circular technology. Facebook and MSN have both begun incorporating ShopLocal apps into their systems in order to bring localized deals to the consumer. On Facebook, ShopLocal is integrating local sales circulars into corporate fan pages. When a user visits...

Facebook Questions: How to Benefit as a Company

August 5, 2010, 8:44 am
In a land of a million 'likes' how many marketers are paying attention to the new Facebook Questions tool and how it can be an integral part of your Facebook marketing efforts?  Similar to a start up in Indianapolis (Form Spring) 'Ask Question' can a provide a way for businesses to engage with their fans on an intellectual level. Facebook addicts...

Don't Put the Cart Before the SEO Horse

August 5, 2010, 8:44 am
A lot of people like to dive into things without having a plan and strategy in place. SEO and Internet Marketing is no different. There are certain aspects of your web strategy that need to happen first before you can move forward with the other aspects. Depending on what it is, it can make or break your SEO and overall marketing efforts.

Beware The Local Search Glass Ceiling

August 5, 2010, 8:26 am
When I drive, I get to thinking. And then I usually record what I'm thinking  in a way other people can benefit from. So I created a video for you- I'll talk about it in a minute. I was driving a few weeks ago, thinking about How many people have approached me about offering search engine optimization and pay per click for local businesses at...

Upcoming Social SEO Events: San Francisco, Dallas, Hong Kong

August 5, 2010, 8:14 am
As I look at my calendar over the next month for speaking events, it's looking a little busy. Topically, these speaking opportunities are in-line with our online marketing consulting services as you would expect, but the mix is what makes this schedule worth a blog post. Plus I always enjoy connecting with readers of Online Marketing Blog whenever...

5 Blogging Resources for Inspiration

August 5, 2010, 8:08 am
If you have ever had to stare day after day at the same website and constantly produce new content for a living, you will know how hard it can sometimes be. There are the distractions. There are the deadlines. There are the technical hurdles to overcome. Plus, if you want to earn any money - you need to master an additional set of skills: traffic...

Google Place Page Owners Can Now Respond to Reviews

August 5, 2010, 6:33 am
Google's Place Pages are becoming increasingly critical to the ability for local businesses to capitalize on their online presence. With mobile increasing in popularity (is it the year of mobile this year or is that next?) and more people who actually do searches understanding maps (meaning that while we, the industry, prattle on about these...

Google Wave - Ahead of its Time or Just Another Failure?

August 5, 2010, 6:33 am
Google Wave may be going away, but it is highly unlikely that the web has felt its presence for the last time. As Google said in its announcement, the company will "extend the technology for use in other Google projects." It will be interesting to see if the technology still goes by the name "Wave",

News Picks: Google AdWords Trademark Case Victory, AOL Revenue Tumbling And More

August 5, 2010, 6:30 am
An overview of some of today's search, ad, tech newsClick to read the rest of this post...

'Google Me' Puzzle Coming Together? Slide Buy, Wave Ditch, New Features

August 5, 2010, 6:12 am
Reports have it that Google has bought social apps platform Slide for a price tag ranging from $182 million to $228 million, depending on the sources. What we do know for a fact is that the Mountain View-based company is dumping Google Wave while also launching new features. Looking closer, all those separate moves seem to point to one thing:...

Top SEOptimise posts in July â€" Monthly Recap

August 5, 2010, 4:45 am
July has been another busy month at SEOptimise - and seeing that we are now writing around the web, I thought it would be a time to share these posts with SEOptimise readers and recap on the top posts we've written on the blog. Plus I have been announced as a speaker at a4uexpo in October, this is on the "20 Social Media Tools & 20 WordPress...

Google and Verizon in Talks on Paying For Internet Priority

August 5, 2010, 3:27 am
"The agreement could eventually lead to higher charges for Internet users."

3 Tips For Leveraging Your Google Analytics Data

August 5, 2010, 3:13 am
Google Analytics can give you a huge amount of information about your existing and potential customers. By analysing your site stats, you can make informed decisions about the site itself, as well as your business as a whole.Like most site analytics packages, Google Analytics collects a huge amount of data, but there is no need to try to...

Using Twitter For Increased Indexation

August 5, 2010, 12:52 am
Posted by caseyhen Earlier this year, jtkaczuk wrote a YOUmmoz post about Using Twitter as a Sitemap . After reading it I began to think about the power of Twitter and if using Twitter more can help indexation. Many Twitter users will tweet about new post or products on their account hoping to draw attention and links from their followers. ...

Real Time and Image Search

August 5, 2010, 12:04 am
An interesting thing that is occurring for Google real time search is the fact that images have seemed to make it into the mix. Real time search is something that has taken our industry by storm and is going to grow to be even more important in the future.

Guidelines Update: Attack/Shame Stories

August 4, 2010, 11:43 pm
Heads up to all Sphinn users about an update to our Sphinn Guidelines. We've added text that addresses attack/shame stories that are submitted to Sphinn. Please read the blog post and, if needed, re-read the Sphinn Guidelines in general. Thanks!

Google's Ultimate Demo System

August 4, 2010, 10:59 pm
Google's director of research Peter Norvig was interviewed by Slate : Google has been remarkably successful at creating popular products. How does the company create a culture that's conducive to generating new ideas? Well, we have great people, and that's a huge part of it. But I think the main thing is just trying a lot of ideas. We've built the...

Yahoo's Slurp Bot Is Still Crawling

August 4, 2010, 10:51 pm
"So the question becomes, are they updating Yahoo Site Explorer and can we trust the back links found therein."

Google Ending Google Wave

August 4, 2010, 10:41 pm
Google will kill off Google Wave, they told in a blog post . It was a technically very inspiring web app which, however, arrived without any particular and clear use case. This caused not only interface usability problems (Wave was good at allowing you to do a lot of things at once, but it often wasn't really good at anything in particular, e.g....

The Value of Having a Directory On Your Site

August 4, 2010, 9:50 pm
"Is it still worthwhile to have a relevant directory of other sites on your site to boost SEO? And if so, is there anything to watch out for?"

Google Wave Shuts Down; Google Refuses to Admit it Sucked

August 4, 2010, 6:29 pm
It promised so much… A “wave” is equal parts conversation and document, where people can communicate and work together with richly formatted text, photos, videos, maps, and more. But, in the end, it just plain sucked… Wave has not seen the user adoption we would have liked. We don’t plan to continue...

Google's Social Gaming Play : Google Buys Slide for $182 Million

August 4, 2010, 6:27 pm
It looks like Google is really serious to get into the social gaming arena. It was previously reported that Google has started churning out investment to Zynga, one of the most popular developer of social games such as Farmville. Now, TechCrunch has learned that Google has agreed to buy  Slide.com, which is actually a popular online solution for...

Google To Close Google Wave

August 4, 2010, 6:01 pm
"...Wave has not seen the user adoption we would have liked. We dont plan to continue developing Wave as a standalone product, but we will maintain the site at least through the end of the year and extend the technology for use in other Google projects. "

Halo 2600: It Only Looks Old

August 4, 2010, 5:44 pm
by Mike Krumboltz Microsoft's Halo video game franchise hasn't been around as long as Donkey Kong or Pac-Man , but it's already had a huge impact. That's thanks, in large part, to the franchise's sweet visuals and cutting-edge gameplay. One wonders if Halo would have been as big a success had it been released back in the early '80s, when the Atari...

Top 10 Online Design Tools

August 4, 2010, 5:38 pm
As a graphic designer, you are always searching for new inspirations and tools to improve your skills and speed up the design process. The online world now provides an array of design tools to improve your workflow and efficiency - putting more money in your pocket each month from satisfied clients. Here are the top 10 online design tools grouped...

Sayonara Google Wave!

August 4, 2010, 5:20 pm
Remember Google Wave? I know you all do. It's one of Google's biggest and most ambitious project which was launched to the public back in 2009.  Let me refresh you're memory - Google Wave is an online, real-time collaboration tool. It was a promising product which many failed to appreciate, especially the non-tech savvy online users. Why? Because...

Deleting Recipients

August 4, 2010, 5:15 pm
Those of you that have been with us for a while know that we've been trying to separate the old recipient type 'for:' tags from standard meta data related to the link. We've gone through some iterations of how this works and we've just made another tweak that will make life a little easier for all. For those of us (myself included) that have made...

Early Beta of Delicious Chrome extension available

August 4, 2010, 5:15 pm
It doesn't have all the API's needed and it's missing a good chunk of the functionality we believe it needs, but we're getting so many requests for the Chrome extension that we're going to make this available sooner than we originally planned. The core ethos here was to create a light save and bookmark retrieval process that matches the no-bulk...

Filter and browse

August 4, 2010, 5:15 pm
Now that we've gotten some housework out of the way, we've been able to spend the first few weeks of 2010 finishing off some new features and correcting some long term annoyances. We think you'll enjoy these, a lot! Bookmark Display options The Delicious bookmark display options were spread all over the page and subsequently there was more than...

Google Makes its Place Page More Engaging

August 4, 2010, 5:03 pm
If you're a verified Google Places business owner,  and the Place Page for your business has received public reviews, you can now r espond to these reviews starting today. Google has enabled this feature to make Google Places more engaging for both you and Google Maps users who've chanced upon your business. Hence, Google Places is now a more...

Facebook Seeks Head Of Games Partnerships

August 4, 2010, 4:45 pm
The rate at which Facebook seals game-related deals may soon increase. The social network's current gaming partners may soon grow happier, too. That's because Facebook's attempting to hire a "Head of Games Partnerships," and those will be among his (or her) top priorities. The official job description begins, "Facebook is seeking a leader for...

IBM Looks Into Accessible Mobile Interfaces, Google Giving up on Wave?

August 4, 2010, 4:45 pm
IBM has partnered with the Industrial Design Centre at the Indian Institute of Technology, Bombay on mobile web research . The initiative will focus on development of new designs of mobile device interfaces that can be used by people who are semiliterate or illiterate, as well as individuals who have limited or no access to information technology....

Facebook Takes Privacy Adjustments Mobile

August 4, 2010, 4:21 pm
Facebook announced that its privacy settings can be better controlled from anywhere you access the social network. They are rolling out mobile privacy settings via m.facebook.com/privacy . You can also go to the settings page and click "change" next to "privacy settings" from there. It's interesting that it's taken this long to do so, considering...

Meet Kendra Andrews

August 4, 2010, 4:08 pm
by Mike Krumboltz Sports broadcaster Erin Andrews is one of the most popular women on the Web. Her sister Kendra , who appears in the upcoming dance flick " Step Up 3D ," isn't far behind. Web searches on the lesser known Andrews sister soared over 600% following her appearance at the flick's Hollywood premiere .

BrightEdge's SEO Platform Plugs Into Enterprise Analytics

August 4, 2010, 4:07 pm
BrightEdge are on a mission to simplify how chief marketing officer's (CMO) connect with their audiences and make it possible to effectively manage SEO activities based on ROI. This week, BrightEdge launched a new feature called BrightEdge Connect for their platform which enables their SEO platform to plug into enterprise web analytics platforms...

Microsoft and Salesforce Settle Patent Dispute

August 4, 2010, 4:06 pm
Microsoft announced that it has settled the patent infringement cases it brought against Salesforce.com, and that the two companies have reached a patent agreement in which Salesforce will receive broad coverage under Microsoft's patent portfolio for tis products and services. This will also apply to Salesforce's back-end server infrastructure....

Twitter is for People, Not Corporations Says a New Study

August 4, 2010, 3:56 pm
It may seem like the Twitter-verse if full of companies hawking their wares, but a new survey by 360i says it isn't so. They recently published a report called Twitter & the Consumer-Marketer Dynamic and frankly, I'm finding a large part of it hard to believe. The report, which you can read in full here , has three key conclusions. 1. Twitter is...

Bing Lands Deal With Sheraton Hotels

August 4, 2010, 3:45 pm
A well-respected line of hotels is entrusting at least part of its customers' experience to Microsoft. Sheraton Hotels & Resorts announced today that a new online destination, dubbed the "Sheraton Guest Portal," will be powered by Bing. This arrangement is supposed to go well beyond putting the Sheraton logo somewhere on a modified version of the...

Google Reportedly Buying Game Company Slide

August 4, 2010, 3:45 pm
TechCrunch is reporting that Google has agreed to acquire game company Slide , which makes games like SuperPoke Pets, SPP Ranch, Top Fish, SuperPocus Academy of Magic, FunSpace, Top Friends, and SuperPoke. The price? A reported $182 million. The publication says the deal isn't supposed to be announced until Friday, so I'm guessing we'll have more...

The First Link Counts Rule and the Hash Sign - Does it Change PR Sculpting?

August 4, 2010, 3:44 pm
Posted by Marta Gryszko This post was originally in YOUmoz , and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of SEOmoz, Inc. Last year Rand Fishkin wrote about Link Consolidation as the new PageRank sculpting . He said:...

MySpace Improving its News Feed?

August 4, 2010, 3:27 pm
MySpace appears to be working on a new feature that could help give it a much-needed boost in consumer enthusiasm. From the sound of it, it's almost like Digg meets the Facebook News feed (or Reddit meets Twitter, if you'd rather look at it that way). Either way, it involves users voting content up and down, while giving them a way to tap into...

comScore to Speak at Upcoming Investor Conferences in August

August 4, 2010, 3:20 pm
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced its participation at two investor conferences in August. Each presentation will be webcast live and available at http://ir.comscore.com/events.cfm.

Control Your Information: Anywhere, Anytime

August 4, 2010, 3:08 pm
You are in control of how you connect and share on Facebook. Recently, many of you said you wanted more streamlined controls, so we made a number of changes to provide them. As of today, you can use these controls no matter where you are, what kind of device you have access to, or when you want to make a decision about your information. All of...

The Northern Lights Move South

August 4, 2010, 2:38 pm
by Mike Krumboltz Usually, the Northern Lights can only be seen by folks who live far to the north. But this week, the Aurora Borealis is making an appearance in lower Canada, some of the United States, Norway and other countries around the globe. The reason has to do with solar storms . On Sunday, an eruption on the sun's surface blasted plasma...

Yahoo Opens Up New Flickr Photo Page to Everyone

August 4, 2010, 2:20 pm
If you're a Flickr user, you'd be glad to know that Yahoo has finally open up the new Flickr photo page to the public. The new photo page has been in preview mode for a few weeks now and it seems that the Flickr folks have finally decided that new photo page is now free of bugs and needed fixes so, it's time to roll it out to everybody. In case...

Google to Allow Multiple Sign-in Soon

August 4, 2010, 2:20 pm
Google is starting to allow multiple sign-in to some users as noticed by Alex Chitu of the Google Operating System blog .  To check whether this is already enabled on your Google account, visit your Google Accounts Page and check if the multiple sign-in option is already appearing under the Personal Settings tab. I don't see it yet on my account...

AdWords Campaign Experiments and Trademark Policy Changes

August 4, 2010, 2:15 pm
Google has announced that it is rolling out AdWords Campaign Experiments to all U.S. advertisers. This is a free tool that the company says makes it easier to test and measure the impact of changes to keywords, bids, ad groups, and placements. "Over the last two months, advertisers in our beta have reported that ACE has helped them feel more...

Gmail Now Lets You Download Attachments via Drag-and-Drop

August 4, 2010, 2:02 pm
Google has finally rolled a nifty Gmail feature, something which I assume all of us Gmail users have been waiting for so long - the ability to download Gmail attachments just by drag-and-drop method . It's a pretty simple feature and yet could be useful for many of us.

How Important is Firefox in the Battle for Search Market Share?

August 4, 2010, 1:57 pm
Chitika has provided some very interesting search market-related findings. According to the firm, Firefox is responsible for a significant amount of Google's share. In fact, based on the sample looked at, there were more Firefox-based Google searches than total searches from Bing or Yahoo. It's important to note that this isn't representative of...

Social Media ROI Metrics Main Stumbling Block For Brands' Global Campaigns [Poll]

August 4, 2010, 1:41 pm
A poll by Harris Interactive for Buddy Media showed that brands are hampered by finding the right ROI metrics in their adoption of social media campaigns to reach locally, on a global scale. Highlights from the poll results are as follow. Click to read the rest of this post...

Ryan Deiss Perpetual Traffic Formula Review

August 4, 2010, 1:33 pm
Marketing generally has 2 core strategies in terms of customers: finding new customers & keeping your current/old customers happy. The best businesses tend to keep the interest of their customers for months and years through consistently improving their products and services to deliver more value. Whereas the other sorts of businesses tend to be...

Microsoft's Rick Song Wins The Advertising Club President Award

August 4, 2010, 1:27 pm
Its great to be recognised for doing a great job, but its nicer to be recognised for going above and beyond the call of duty. So its with enormous pride that we let you know Rick Song, our US sales director based in New York, has been recognised by The Advertising Club for his recent charity fundraising work. From the AD Club team: The President...

Yahoo Expects Millions of OEM TVs/CE Devices to Ship with Yahoo in 2010 and 2011

August 4, 2010, 1:21 pm
As the world waits for Google TV to be unleashed this holiday season, Yahoo is doing its best to remind consumers that it already has a foot firmly in the space. The company did so when Google made its announcement, and now on the heels of a survey released by iSuppli last week, they're at it again. A representative for the company tells...

Report: Android on 1 in 3 U.S. Smartphones Sold

August 4, 2010, 1:21 pm
The NPD Group has released a new smartphone report, finding that Motorola and HTC have driven Android to the lead in the U.S. Android is installed on one in three smartphones sold, according to the group. Meanwhile, for the first time since 2007, RIM has slid to the number 2 position, as Android took the lead. While Android accounted for 33% of...

Cool tips and hot tricks for the new Bing Webmaster Tools, Part 1

August 4, 2010, 1:15 pm
I trust by now everyone has heard the big news : the new Bing Webmaster Tools are here! I have been working with it for quite some time now. I like the new look and feel of the Silverlight -based user interface. It is clean, intuitive, and easy to use. As the primary contributor to the tool's documentation, I've had some interesting discoveries as...

Intel and FTC Reach Settlement on Antitrust Case

August 4, 2010, 1:03 pm
Intel announced that it has reached a tentative settlement with the FTC in the antitrust suit the FTC brought against the company in December. The suit alleged that Intel had violated Section 5 of the FTC Act. In this settlement, Intel does not admit any violations.

It's now easy to set up new sites with Asynchronous Tracking

August 4, 2010, 12:57 pm
We're happy to announce that the asynchronous tracking tag , which came out of beta last week, is now available in your admin interface when you set up a new profile. This makes it easy for everyone to start off tracking new sites with this very fast, state-of-the-art tag. Whether you're tracking a single domain, or a more complex site with...

SEM Intermediate Series: Simple Uses of Dynamic Text in Your Microsoft adCenter Campaigns

August 4, 2010, 12:09 pm
This is the 14 th post in the SEM Intermediate Series , a collection of posts intended for search engine marketing professionals looking for guidance in monitoring and adjusting the key performance indicators (KPIs) that determine the success of a PPC campaign. This series is a continuation of the SEM Beginner Series . If you haven't already read...

The Three-Step Guide to Getting More Traffic by Writing Less

August 4, 2010, 11:51 am
Ever wonder where you're supposed to find the time to promote your blog? If you're blogging in your spare time, it can seem impossible. You're already struggling just to publish a post every weekday, and sometimes you can't even manage that. You want to work on your SEO, twitter following, and relationships with popular bloggers, but you also have...

PayPal X Developer Challenge Early Registration Closes Today

August 4, 2010, 11:20 am
Hi All â€" Naveed Anwar here, senior director of PayPal's Developer Network. I simply wanted to remind you that early registration for our second annual Developer Challenge closes tonight. If you register by 11:59:59 p.m. PST today , you will be entered into a drawing to win a brand new iPad! Whether you're a professional developer looking for...

Bing Coming to a Sheraton Resort and Hotel Near You

August 4, 2010, 11:15 am
Today Starwood Hotels and Resorts unveiled a new integrated online experience for Sheraton guests featuring Bing. The new Sheraton Guest Portal powered by Bing will help you navigate your stay, get hotel information and discover information about the local area. This new system will be featured worldwide in the Link@Sheraton SM experienced with...

Vonage Launches Mobile App for Calling Facebook Friends for Free

August 4, 2010, 11:09 am
Vonage has launched a new mobile app for calling Facebook friends. Users can make free mobile calls to their Facebook friends who also run the app (anywhere in the world). This can be done right from their friends list with one touch. "The Vonage Mobile app for Facebook is a tangible example of our commitment to deliver extraordinary value and a...

Google Makes Reputation Management Easier for Local Businesses

August 4, 2010, 10:14 am
Google is now letting businesses respond to reviews posted on their Place Pages in Google Maps. This should be huge for reputation management, particularly as Google continues to place increased emphasis on these pages. "Engaging with the people who have shared their thoughts about your business is a great way to get to know your customers...

LinkedIn Acquires Relevancy Specialist mSpoke

August 4, 2010, 10:10 am
A quiet company that has been focused on "empowering consumers to make media relevant" will now become part of LinkedIn.  LinkedIn announced this morning that it will acquire Pittsburgh-based mSpoke for an unspecified amount. mSpoke has operated somewhat under the radar for a while.  The company's most recent blog post was...

Google Lets Gmail, Chrome Users Drag Files to Their Computers

August 4, 2010, 10:10 am
Google continues to leverage HTML5 for drag-and-drop functionality in Gmail. The Gmail team is letting Google Chrome browser users drag attachments out of e-mail messages to save them on their desktop, laptop, netbook or tablet. Users need only hover over the attachment's download link or file icon. A tool tip surfaces inviting users to "click to...

Pilgrim's Picks for August 4 â€" Self Serve Edition

August 4, 2010, 9:28 am
OK, so in case you need a refresher on how Pilgrim's Picks works, here you go: We only have so many writers-3 actually-and only so much time to write-we have real jobs too-and there are sometimes dozens of interesting stories floating around the web. Capiche? So, Pilgrim's Picks is kind of like the Self Serve Checkout lines you see at the grocery...

Facebook Sees Huge Increase In Advertiser Spending

August 4, 2010, 9:22 am
Advertisers have begun to divert - or even throw - much more money Facebook's way, according to one of the company's top execs. COO Sheryl Sandberg indicated in an interview that some large organizations have increased their spending ten- or twentyfold in the last year. To be more precise, Sandberg actually told Brian Womack just how much things...

Pandora Puts Privacy Settings Front and Center

August 4, 2010, 9:22 am
Pandora has updated its site to make it easier for users to find and adjust their privacy settings. Given that Pandora was a launch partner for Facebook's Open Graph initiative, which set off a huge wave of privacy concerns, this is probably a good idea, if not a bit late. "We thought it was important to make this adjustment to better reflect the...

Pilgrim’s Picks for August 4 – Self Serve Edition

August 4, 2010, 9:18 am
OK, so in case you need a refresher on how Pilgrim’s Picks works, here you go: We only have so many writers–3 actually–and only so much time to write–we have real jobs too–and there are sometimes dozens of interesting stories floating around the web. Capiche? So, Pilgrim’s Picks is kind of like...

All Hotmail Users Now Have the New Version

August 4, 2010, 9:16 am
Microsoft announced that it has completed the roll out of its new Hotmail experience. All customers have now been upgraded. "The majority of you got the new Hotmail just this past week, as we completed the rollout to over 350 million people in more than 220 countries around the world," writes Microsoft's Mike Schackwitz on the Windows...

Facebook SEO: Optimizing for an Audience of 500 Million

August 4, 2010, 9:16 am
At the 2009 MIMA Summit I gave a presentation on the intersection of SEO and Social Media suggesting that companies become publishers in their marketing and that the opportunity for search doesn't just lie with Google, but also with social search.  At the time, Facebook's internal search emerged as one of the search engine engines tracked by...

29% of You Will Retweet This Interesting Blog Post Without Reading It!

August 4, 2010, 9:10 am
Look, if you're going to do a survey about Twitter habits ( via ), you really should get a sample larger than 135 people. I admit, that in most cases, 135 people is enough to make a study statistically relevant, but we're talking about Twitter here. Twitter has about, what, 100 million registered users? OK, let's be conservative and say 50 million...

Colleges Embracing Social Media At More Fleeted Pace Than Businesses

August 4, 2010, 9:04 am
A new study b y Nora Ganim Barnes and Eric Mattson , Social Media and College Admissions: Higher-Ed Beats Business in Adoption of New Tools for Third Yea r, suggests that US colleges are studying the "rules of engagement" in the online world in order to increase their effectiveness at recruiting prospective students. This is the third year of...

Adobe Contest Looking For #1 Photoshop Fan

August 4, 2010, 9:04 am
#1 Photoshop Fan from Adobe Next Photoshop Evangelist on Vimeo . Adobe is running an interesting contest right now. They are inviting people to upload a two minute length tutorial video to Vimeo sharing why they think that they should be the next Photoshop evangelist . From Adobe: submit a two-minute Photoshop video tutorial demonstrating why you...

AOL Revenues Drops 26% Year Over Year

August 4, 2010, 9:04 am
AOL reported its Q2 earnings today, not quite living up to analysts' expectations. Rather than just spit all of the numbers at you, I'll just post the charts that AOL was kind enough to include in its announcement . "In the second quarter, we continued our efforts to successfully reposition AOL for growth and the Company is getting healthier every...

Five Things I've Learned About Paid Links

August 4, 2010, 8:55 am
Melanie Nathan shares some great advice from years of link building experience on how to go about buying links and not getting dinged by Google.

Google's Firefox Partnership Nets It 9% of All Web Searches!

August 4, 2010, 8:52 am
Wow, if you thought Google was dominant in search, you need to redefine your idea of dominant. It is impressive enough that Google controls around 80% of the search marketing in the US, but according to Chitika , that doesn't include the search share it gets from being the default search engine in Firefox. That share alone is estimated at 9.18%,...

What Makes a Good SEO Proposal?

August 4, 2010, 8:52 am
I work as an in-house SEO for a company that has a good-sized website, just over 150,000 pages and growing. I'm one of few people in the company whose job it is to daily review our web stats, and suggest changes we need to implement. But with a site this big, it's pretty daunting. After swallowing some pride, I was pleased to hear we had a company...

IM Charity Party at SES is Back!

August 4, 2010, 8:52 am
A lot of things have changed in the search marketing industry over the last few years. With Search Engine Strategies leaving San Jose for San Francisco and the Google dance never coming back, you start to look for some stability  a set place to party in August. Well, IM Charity Party is back! Thanks to our amazing sponsors like Best of the Web ,...

Facebook Launches Update for Android App

August 4, 2010, 8:46 am
It was recently discovered that Mark Zuckerberg had begun using an Android device . Many Android users were hopeful that would lead to the company improving its Android app, which has been less than perfect. Whether Zuckerberg's Android use was the driving factor or not, Facebook has indeed launched a new update for its Android app.

Google’s Firefox Partnership Nets It 9% of All Web Searches!

August 4, 2010, 8:41 am
Wow, if you thought Google was dominant in search, you need to redefine your idea of dominant. It is impressive enough that Google controls around 80% of the search marketing in the US, but according to Chitika, that doesn’t include the search share it gets from being the default search engine in Firefox. That share alone is...

Chrome Users Can Drag Attachments Out of Gmail

August 4, 2010, 8:04 am
Google has added a new useful feature to Gmail for Chrome users. Now, you can drag attachments out of messages in Gmail and save them to your computer. "Let's say you have an email open containing an attachment. Hover your mouse over the attachment's 'Download' link or its file icon and a tooltip appears that says: 'Click to view OR drag to...

My6Sense: The Virtual Assistant

August 4, 2010, 7:53 am
Imagine a robot intuitively knowing what you need, or having a tool that suggests options you might be interested in. Pretty sci-fi, right? Well, not really. My6Sense is a predictive application that has brought the future to today. With the overwhelming volume of information streaming from sources such as Twitter, Facebook, and RSS feeds directly...

News Picks: Search Heads Leave Yahoo; Bing Maps; Google Search History

August 4, 2010, 7:28 am
An overview of some of today's search, ad, tech news Click to read the rest of this post...

Global Marketers Highlight Local Reach Difficulties

August 4, 2010, 7:26 am
Being a global marketer has always presented unique challenges for a variety of reasons. Some of those reasons include lower adoption rates of technologies or tools in some areas, cultural barriers and the old standby, lack of resources. A recent study conducted by Harris Interactive on behalf of Buddy Media highlights just how...

News Picks: Search Heads Leave Yahoo; Bing Maps; Google Search History

August 4, 2010, 6:48 am
An overview of some of today's search, ad, tech news Click to read the rest of this post.

bing Introduces Map Improvements

August 4, 2010, 6:47 am
The battle of the search engines is now shaping up even more as bing works to update and improve its own maps delivery. As with anything, competition is good and this kind of effort will give Google a shove to stay on top of its maps game. It also helps to highlight some other aspects of this search 'arms race' that are kind of stupid but, hey,...

Create a Link Building Program Series

August 4, 2010, 6:29 am
Businesses online are always trying to think of new ways they can generate good quality exposure and great links pointing to their site that could lift some newly found power over to their website and get it really moving around in the search engines. Website owners sometimes have a hard time coming up with something new that simply hasn't been...

Why Localization Is Essential To Website Conversion

August 4, 2010, 6:26 am
Localization often takes a back seat in the marketing world.  Many companies are too ethnocentric to even consider non-English speaking markets to be worth pursuing but, in this economy, who can afford to be arrogant enough to turn away any potential customers?

Google Adds History Link to Mobile Home Page

August 4, 2010, 6:09 am
Google has added a new "history" link on its mobile home page. This lets you easily get to sites you've been to and items you've starred from Android, iPhone, or desktop searches. "If you’ve enabled search history in your account (tap 'Settings' and select 'Save Searches' under 'Search History', then tap 'Save'), the history...

Are You A Victim Of Inception?

August 4, 2010, 5:22 am
Has Someone Been Planting Ideas In Your Head And Making Them Seem Like Your Own? Are You Sure? WARNING:  This Post Contains Spoilers (And The Links Out Contain Some Serious Ones!)   This season’s blockbuster, Inception, is set in the future where it’s possible for people to enter shared dreams and uncover their deepest secrets, in a...

30 Content SEO, Marketing, Creation, Strategy & Promotion Insights + Resources

August 4, 2010, 3:06 am
Chess by Alejandro Fernandez Everybody seems to agree with the "content is king" mantra. At the same time most articles, blog posts in and outside SEO industry seemed to ignore it. Not anymore: Content SEO and marketing resources are ubiquitous in 2010. SEO blogs used to deal with other aspects of Web strategy. Content has often been taken for...

Infographic: History of Search Timeline

August 4, 2010, 1:20 am
PPC Blog has another cool infographic out. This one is called The History of Search: How Finding Stuff Online Became a $20 Billion Business . Click on the below image to see the full version. And if you like it,

Create a Series Link Building Program

August 4, 2010, 1:14 am
Businesses online are always trying to think of new ways they can generate good quality exposure and great links pointing to their site that could lift some newly found power over to their website and get it really moving around in the search engines. Website owners sometimes have a hard time coming up with something new that simply hasn't been...

Lessons Learned from 21 Case Studies in Conversion Rate Optimization

August 4, 2010, 12:45 am
Posted by Paras Chopra This post was originally in YOUmoz , and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of SEOmoz, Inc. Conversion Rate Optimization (CRO) is the newest darling of Internet Marketers, after all what good...

24-7 Press Release Distribution Product Review

August 4, 2010, 12:08 am
Writing press releases is a very important part of marketing a business online. At some point in time you are going to need to have to do it and distribute through a reliable resource that is really going to get your release out there in front of your audience. 24-7 is a press release distribution service that can help you get your name in front...

Baidu's CEO Pursues Long-Term Growth

August 3, 2010, 11:56 pm
"Mr. Li says search advertising will remain Baidu's main growth driver for five to 15 years."

Optimal Anchor Text Link Length

August 3, 2010, 9:15 pm
"I've always been curious of external linking strategies but not sure if I've heard opinions on the strength of a four or five word link."

AOL Overruled : Advertise.com vs. Advertising.com

August 3, 2010, 8:18 pm
Today a U.S. federal appeals court ruled that AOL Inc cannot stop Advertise.com Inc (known to many in the search industry as ABCSearch) from using a brand name similar to Advertising.com, an AOL property and decade old ad network. This is a pretty interesting ruling, not only in the world of competitive advertising, as Advertise.com positions...

Google Rolls Out New Search History Feature

August 3, 2010, 8:18 pm
Google has just rolled the new search history feature for US Google users. Nothing big here, just a small enhancement but could be pretty useful as it will allow you to quickly get back to sites you've been to as well as see items you have starred from your Android phone, iPhone or desktop searches on Google.com. To view your search history, just...

The Underwater Census

August 3, 2010, 7:26 pm
by Mike Krumboltz If you thought organizing the recent United States census was a logistical nightmare, consider what it might have been like under water. A collection of scientists and oceanographers recently released the results of their "underwater census." The results won't have any effect on how many schools your neighborhood has, but it does...

Reporter 1, Prized Possession 0

August 3, 2010, 7:26 pm
by Mike Krumboltz No words can describe this accident except "incredibly awkward." Enjoy!

National Night Out Catches Buzz

August 3, 2010, 6:51 pm
by Claudine Zap Tampa Bay will hold raffles. Sacramento will organize flashlight parades. Southern Colorado communities will throw neighborhood cookouts. Who knew fighting crime could be so fun? It's National Night Out , when police precincts team up with their neighborhoods at mixers across the county. Entertainment will be mixed with...

Upcoming Sandbox Maintenance August 4th and 5th

August 3, 2010, 6:33 pm
We will be doing maintenance on the adCenter Sandbox on August 4th and 5th, and both the Sandbox UI ( https://sandbox.adcenter.microsoft.com ) and the Sandbox API will be unavailable during that time. The Production environment will continue to be available. Apologies for the inconvenience. Jeff Dillon,

The Bride Wore Spandex

August 3, 2010, 6:33 pm
by Mike Krumboltz If you happened to walk past Neil and Sharon Vaughn's wedding this past weekend, you might have thought you'd died and gone to Comic-Con. The groom dressed as Batman, the bride donned her best Wonder Woman attire, and the Joker conducted the service. This was a wedding like no other, and we invite you to check out the pictures...

Can a Campaign That Makes No Money Still Be Called a Success?

August 3, 2010, 6:32 pm
The internet is all a buzz this week about the return of Mad Men on AMC. From the amount of hype, you would think that it’s one of the hottest shows on the air in terms of ad revenue, but that’s not true. According to an article in Advertising Age, Mad Men pulled in only $1.98 million in ad revenue last year on a show that...

Tim Mayer, VP of Search Marketing at Yahoo, Moves On

August 3, 2010, 5:21 pm
Yahoo just lost a big figure in search - Tim Mayer, the Vice President of Search Marketing.

Microsoft Promotes Shopping Aspect Of Bing iPhone App

August 3, 2010, 4:59 pm
While this development isn't likely to amuse everyone behind the BlackBerry Torch's launch, Apple fans may be glad to know that Microsoft acknowledged the iPhone's importance in a small way today, discussing the new Bing for Mobile iPhone app as it relates to shopping. This app is of course free, and the shopping section can be accessed just by...

Don't Hang Up! Google Really Phoning Local Businesses.

August 3, 2010, 4:58 pm
by Miriam Ellis If you own a local business and get a phone call from a rep identifying himself as contacting you from Google (even if the call is coming from India), don't make the mistake of assuming it's yet another annoying phone scam. Mike Blumenthal has just reported confirmation from Google that these phone calls are legitimate and are...

Pitching Prospects â€" Part 1, Why Online?

August 3, 2010, 4:28 pm
Mastering the pitch is the subject of many books, blogs, and only a few billion emails. Pitches are all around us, we've just become accustomed to them. It used to be you'd have sales pros knocking on your front door with a suitcase full of vacuum accessories and catalogs, calls on the phone at inconvenient times, and pitches coming from direct...

Murdoch Voices Excitement with Tablets

August 3, 2010, 4:14 pm
Rupert Murdoch is excited about tablets. The Guardian has a piece quoting him as calling them "a perfect platform" for cheap and convenient, up-to-date News Corp. content. He says the company has "tens of thousands of readers" through apps for the Wall Street Journal, the Times and the Australian. Engadget reports that Apple's...

TomTom Taps Localeze for Local Business Listings

August 3, 2010, 4:03 pm
Localeze and TomTom have announced a partnership in which TomTom will have access to Localeze's 14 million U.S. local search business listings for categorized points of interest. TomTom will make this content available for location content and navigation apps developers and device manufacturers. "The number of GPS-enabled LBS subscribers is...

Betting Site Weighs Facebook's Future

August 3, 2010, 3:28 pm
An online gaming brand that measures its popularity in terms of Google Alerts has begun to lay odds related to another dominant online force. Bodog is taking bets on whether Facebook will first attract 1 billion users or make an initial public offering. Neither outcome's exactly considered outside the realm of possibility, which is a compliment...

Survey: Email, Intranets Top Employer, Employee Communication

August 3, 2010, 3:10 pm
The International Association of Business Communicators (IABC) Research Foundation and Xerox's Buck Consultants have released findings from a survey looking at employer-employee communication. Among the findings are that the most common communication vehicles organizations use to engage employees and foster productivity are email and intranets,...

Registration now open for PayPal Innovate 2010

August 3, 2010, 2:58 pm
Hi, it's Naveed Anwar here from the PayPal X team. When I asked industry luminary Tim O 'Reilly to speak at Innovate 2010 , he said something that really stuck in my mind: "There's a developer gold rush going on, and PayPal's providing the picks and shovels." Indeed, this statement captures what we believe will be the driving force of the second...

eBay Launches "Bucks" Rewards Program in the U.S.

August 3, 2010, 2:52 pm
eBay has launched a rewards program called eBay Bucks, which is free and open to all U.S. eBay users. Consumers can get 2% back on most items purchased through eBay's Marketplace with PayPal. The program was previously available in beta, but now it's widely available. Users will get reward certificates at the beginning of each calendar quarter for...

Bing Maps Gets Interface Enhancements

August 3, 2010, 2:29 pm
Microsoft has launched an update to the Bing Maps interface today aimed at improving readability and aesthetics. The new interface uses cool colors, which Bing says creates a more visually appealing backdrop, helping content "pop" on the map, and provides clear differentiation for pushpins, labels, and traffic overlays. There are new labels with...

RIM, AT&T Introduce BlackBerry Torch and BlackBerry 6

August 3, 2010, 1:35 pm
Today, Research in Motion (RIM) and AT&T launched the BlackBerry Torch , the first smartphone to feature the new BlackBerry 6, which was also unleashed today. "This is one of the most significant launches in RIM's history and we are proud to introduce the new BlackBerry Torch and BlackBerry 6 together with AT&T," said RIM President and Co-CEO Mike...

eMarketer: Small Business Sees Increased Paid Search Conversions

August 3, 2010, 1:17 pm
Just this morning I ran across an article on eMarketer from a few days ago, Small Business Sees Increased Paid Search Conversions , and thought I'd pass it along to y'all here on the adCenter Blog. It's a pretty quick read, but the key points.

New imagery for Google Earth Pro

August 3, 2010, 1:10 pm
We're pleased to announce the release of new imagery data across the globe within Google Earth Pro . International coverage is a key feature in this release, including parts of Mexico, Argentina, South Africa, India, and China, to name a few. See the crowds gathering for an soccer match in Johannesburg, or marvel at the rapidly-changing Shanghai...

Hot Topics, Odd Stories at SES San Francisco and ClickZ Connected Marketing Week

August 3, 2010, 1:08 pm
SES San Francisco gets underway two weeks from today on August 17 and ClickZ's Connected Marketing Week starts the day before on August 16. So, if you are a local TV producer, newspaper editor, or business blogger, then you are starting to plan which speakers and sessions you might want to cover at The Moscone Center.Click to read the rest of...

Pilgrim's Picks for August 3rd

August 3, 2010, 1:05 pm
Here's the news that didn't quite make the cut today: Echo Brings Comments To Your Homepage With Real-Time River Dilbert.com Uses Custom Search to Increase Revenue Is There A Need For A Dedicated Journalism Outfit To 'Follow Up' On News?

Alicia Keys Wedding Pics, Bill Cosby Hoax, Charlie Sheen's Sentence: What's the Buzz

August 3, 2010, 1:05 pm
by Claudine Zap Our top picks from the day's hottest searches. Bill Cosby (Searches increased by 13,645%). He's not dead. It was a Twitter hoax . Charlie Sheen (+4,154%). The "Two and a Half Men" actor pleaded guilty to assaulting his wife and was sentenced to rehab in Malibu . Bora Bora (+458%). What better setting for "The Bachelorette'"s Ali to...

Google Users Can Sign Into Multiple Accounts

August 3, 2010, 12:59 pm
Alex Chitu at Googler Operating System has spotted a new Google feature that should please a lot of users. Some accounts now have an option for multiple sign-in, meaning they can log in to more than one Google account from a single browser at the same time. This is likely more than just a test, because Google has information about the feature in...

Pilgrim’s Picks for August 3rd

August 3, 2010, 12:34 pm
Here’s the news that didn’t quite make the cut today: Echo Brings Comments To Your Homepage With Real-Time River Dilbert.com Uses Custom Search to Increase Revenue Is There A Need For A Dedicated Journalism Outfit To ‘Follow Up’ On News? Town uses Google Earth to find unpermitted pools Minnesota Law Goes...

Google Editions Doesn't Stand a Chance Vs. Amazon Kindle

August 3, 2010, 11:52 am
CNET has an interesting interview with Ian Freed, Amazon vice president for the wildly popular Kindle electronic book reading device, that makes me wonder whether Google should even bother launching its Google Editions online bookstore. Freed claims Amazon commands 70 to 80 percent of the e-reader market. He doesn't just mention it offhand, it's...

DealOn Launches OfferEx, Calls it "Groupon's Biggest Threat"

August 3, 2010, 11:28 am
DealOn , which has declared itself "Groupon's biggest threat", has announced the launch of what it calls the web's first ever daily deal offer exchange called OfferEx . "Think DoubleClick for daily deals. This is revolutionary and reduces the risk and increases profits for both sides of the table," a representative for the company tells...

Virgin America And Twitter Partner On Airfare Sale

August 3, 2010, 11:28 am
Virgin America is partnering with Twitter on a 24-hour "Fly Forward, Give Back" fare sale which aims to raise funds for educational causes. Virgin America will donate five dollars for each booking over the next 24 hours to education focused nonprofits. The "Fly Forward, Give Back" Twitter 24-hour fare sale is good for travel across Virgin...

Shop with ease with your Bing for Mobile iPhone App

August 3, 2010, 11:09 am
As mobile shopping gets more popular, we want to help you to find and shop products on your iPhone even more effortless. The new Bing for Mobile iPhone app includes a Shopping section where you can find products, see ratings, and read reviews. Search with your camera, your voice, or your keyboard to find brand-name products and compare prices. ...

3 Tips for Effective 'Link Luv'

August 3, 2010, 11:03 am
In this article, I’d like to share with you 3 tips that I’ve found to be extremely effective in getting ‘link luv’ (backlinks) to my site with only a small time investment.

AOL Offers Former Google Offices To Startups

August 3, 2010, 10:51 am
AOL's managed to tempt a number of employees away from Google over the past couple of years, with the list including names like Tim Armstrong, Caroline Campbell, Tim Castelli, Erin Clift, David Eun, Kristin Kovner, Jeff Levick, Jeff Reynar, and Maureen Sullivan. Now, it looks like AOL will - with Google's approval - take some office space, too....

Study Indicates 60% of Handsets Will Have Mobile Browsers in 2015

August 3, 2010, 10:51 am
ABI Research is sharing a new report in which it forecasts that over 60% of handsets will have mobile browsers in 2015. At 3.8 billion mobile devices, that would double today's penetration rate, the firm says. "Mobile browsers are evolving along two paths," says ABI Research senior analyst Mark Beccue. "On one hand, highly sophisticated browsers,...

Multiple Account Sign-In for Google Available (for some)

August 3, 2010, 10:38 am
Google is rolling out a feature to help those folks with multiple Google accounts to keep track of everything without making themselves too nutty. The Google Operating System blog explains it this way. When you enable this feature, the most significant change is that you'll see a new drop-down next to your email address in Gmail and other...

When Did Search Engine Visibility Become a Bad Thing?

August 3, 2010, 10:34 am
Google and Yelp have had some issues for sometime, following a failed acquisition attempt, but it's rare that the tensions between the two companies are aired for an audience. That is just what happened at TechCrunch's Social Currency Crunchup event. Would you be happy with the level of Google visiblity Yelp gets? Let us know. Yelp CEO...

44 Local Link Building Queries for Citation Prospecting and Opportunity Analysis

August 3, 2010, 10:33 am
One of the best resources for local link building that I have seen.  Several amazing link building (and citation building) opportunities spelled out for ya.  Dig in and get your hands dirty ....

How To Increase Facebook Fans

August 3, 2010, 10:30 am
"What is the best way to increase Facebook fans?" (-subscription required)

Barnes & Noble Launches "NookStudy" for Students

August 3, 2010, 10:27 am
As you may know, the digital book war between Amazon and Barnes & Noble has been heating up. Last week, Barnes & Noble announced an important move it is making, adding Nook boutiques to its brick and mortar stores across the country. Today, Barnes & Noble announced its next move, launching NookStudy , a software solution that gives students access...

Phase Two Link Building Strategies

August 3, 2010, 10:22 am
Unlike phase one link building strategies, phase two requires just a little more effort on your part, but will be rewarded with higher rankings in the SERPs. Phase one helps you build a pretty solid foundation to your supplemental link building that you will do in phase two.

Google Shows You How to Talk Out of Both Sides of Your Mouth (BETA)

August 3, 2010, 10:20 am
Rel=nofollow to the Rescue Years ago Google introduced rel=nofollow, claiming it as a cure-all for comment spam. Once in place, it was quickly promoted as a tool to use on any paid link. Google scared webmasters about selling links so much that many webmasters simply became afraid to link out to anyone for fear of falling out of favor with Google.

Peer-To-Peer Politics And Its Vision For The Future - A Video Interview With Michel Bauwens

August 3, 2010, 10:08 am
What has P2P to do with politics? Isn't peer-to-peer related to file sharing and pirated media? As a matter of fact, peer-to-peer is not just a popular set of tools and technologies to easily share and distribute digital content, but it is also a new fascinating study field that analyzes how we could approach our future by working and operating in...

Wall Street Journal Uses Scare Tactics to Alarm Readers About Advertisers

August 3, 2010, 10:02 am
I am a big fan of the Wall Street Journal. It's a business essential and you can pretty easily avoid the politics if they do not suit your tastes. With their All Things Digital group they do a great job of giving you the lowdown and many scoops on the digital world. As for the paper? Their digital coverage is certainly improving but a recent...

Is Google going add their own links to your website content?

August 3, 2010, 9:36 am
Is Google going to add their own links to your web pages? A new patent indicates that Google might plan to change your web page content.

What to do Once You Make Front Page

August 3, 2010, 9:19 am
Many people get tunnel vision when running an SEO campaign. The ears are pinned back and the focus on reaching the coveted front page of Google for a desired keyword is all that is often thought about. But what happens when you are lucky enough to land that prime real estate on the first page of Google?

FBI Picks a Fight with Wikipedia

August 3, 2010, 9:15 am
The New York Times and BBC News are both reporting that the Federal Bureau of Investigation (FBI) has sent the Wikimedia Foundatation a letter, ordering the removal of an image of the Bureau's seal from its Wikipedia entry. The Wikimedia Foundation's response thus far has basically been, "no." The NYT provides copies of both the FBI's letter, and...

Amazon Calls On Customers To Create Kindle Commercial

August 3, 2010, 9:15 am
Amazon.com said today it is launching a "Your Kindle Commercial Contest" that invites people in the United States to create a 30-second or less Kindle advertisement for the chance to win $15,000 in Amazon gift cards. "We're constantly impressed with our customers' ideas and creativity," said Rich Williams, director of advertising.

China Blocks Google's Latest Hong Kong-Based Site

August 3, 2010, 9:15 am
Google's new question and answer site for people in China is not off to a great start. Although the site was based in Hong Kong for the sake of avoiding problems related to censorship, would-be users have been unable to access it today. As you probably guessed, all signs indicate that the Chinese government is to blame.

How to Win With Your SEM Agency

August 3, 2010, 9:15 am
Hire an agency? Take it in-house? What's the best way to ensure a successful approach to improve the online presence of your company? These decisions can be tough, and there isn't just one right answer. Of course, coming from an agency myself, I would love to be able to say that agency relationships are always successful. Unfortunately they...

How To: Use Social Media to Get a Job

August 3, 2010, 8:57 am
I graduated from college about two months ago.  With unemployment rates through the roof, I was scared to be out in the real world.  But thanks to social media, I landed a job in no time.  If you're utilizing social media to brand yourself (and you should be!), follow these tips to ensure success in your job search. Tweet, Tweet, Tweet Twitter...

Are social signals ever going to usurp links

August 3, 2010, 8:45 am
Pete Young asks if social media will form a strong ranking signal, and outlines several reasons why he doesn't think search engines are willing to make that step yet.

The Three Step Process to Effective Multilingual Keywords

August 3, 2010, 8:33 am
While it is often regarded as the lingua franca of the internet, English is not quite the dominant online force many imagine it to be. It is still the single most widely used online language, according to Internet World Stats , but Chinese is now running a close second - and three-quarters of all web surfers speak a native language other than...

2 New Cool Keyword Research Tools Which Are Based on Google

August 3, 2010, 8:33 am
It is always fun to discover new awesome tools and think "Why haven't I thought about that myself?". Last week I was lucky enough to come across two awesome keyword research tools that take advantage of data provided by Google. Here are the tools: 1. Google Adwords Tool Result Visualization Keyword Eye (first discovered me via the guest post...

Affiliate Marketing Company VigLink Acquires Rival DrivingRevenue

August 3, 2010, 8:27 am
"We met for dinner in Chicago. We liked each other.  Our companies had very complementary strengths.  One thing led to another." Sounds like an influential CEO confessing to an elicit affair, but it's really VigLink CEO Oliver Roup talking about how his company happened to acquire rival DrivingRevenue this past Friday. It began with an email...

The Cure for Analysis Paralysis

August 3, 2010, 8:16 am
You try to kick someone under the table and your leg stays as inert as the table's leg. Your toes are unwiggleable. Your eyebrow won't arch wryly in disdain. You want to make something happen, but that desire isn't translating into movement. Your muscles don't obey the signals from your brain. That's paralysis. Analysis is pretty much the same...

Google-Backed VigLink Acquires Driving Revenue

August 3, 2010, 8:15 am
VigLink has acquired outbound traffic monetization company Driving Revenue, which brings over $100 million of merchandise transactions to the company. VigLink says this makes the combined entity the "definitive leader" in the space. VigLink is a company that is backed by Google Ventures, Google's venture capital arm. It's a content...

News Picks: Echo River, Localeze & Tom Tom, A New 'Decision Engine' & More

August 3, 2010, 8:00 am
An overview of some of today's search, ad, tech newsClick to read the rest of this post...

Bing Maps Gets OpenStreetMap App

August 3, 2010, 6:47 am
Microsoft has launched a new Bing Maps app for OpenStreetMap . The app adds a layer on Bing Maps as a new style option. "OpenStreetMap follows a similar concept as Wikipedia, but for maps and other geographic facts (despite its name, it's by no means only limited to streets and roads)," explains Bing's Chris Pendleton. "People, like you and me,...

Google Patent Application On Enhanced Document Browsing And Link Generation

August 3, 2010, 6:33 am
"According to one aspect, a method of enhancing document browsing includes receiving personal information relating to a user, generating descriptive information based on a content of a first document and the personal information, and identifying additional documents based on the descriptive information."

Hacker Proves Router Security Weakness

August 3, 2010, 6:26 am
"One visit to a booby-trapped website could direct attackers to a person's home, a security expert has shown."

Report: Mobile Broadband to Reach 1 Billion Connections in 2012

August 3, 2010, 6:06 am
The worldwide mobile broadband market will reach 1 billion connections during 2012, segmented by 3G and 4G network technologies, according to Pyramid Research. "Mobile operators around the world will invest billions in the spectrum and network infrastructure to deploy 4G networks, but are struggling to keep pace with 3G data traffic growth...

Social Media Syphoning 25% Of U.S. Online Time [Nielsen]

August 3, 2010, 2:57 am
Research firm Nielsen has released a study on how Americans spent their online time in June. Here are the main findings worth making a note of.Click to read the rest of this post...

Local Marketing Has Become Location Marketing

August 3, 2010, 12:15 am
Location based marketing has made a huge impact on the way local businesses are starting to approach their marketing strategies. Within the last year we have had numerous companies and websites spring up that allow you to let others know what local business you are at and what you like or don't like there. This GPS type of technology has created a...

Confessions of A Conference Stalker

August 2, 2010, 9:47 pm
Posted by Dr. Pete It's officially August, and that means that the SEOmoz PRO Seminar is less than a month away! For a group of people so dedicated to the pursuit of living and working online, it's amazing how important conferences are to the search marketing community (and to your career, if you're a part of this community). That can be tough,...

New Government Agency Set to Regulate Financial Advertising

August 2, 2010, 5:13 pm
Look out banks and other financial entities, as of Wednesday, there's going to be a new sheriff in town. The Bureau of Consumer Financial Protection will open its doors as soon as Obama signs the financial regulations bill and they'll have the power to police financial advertising â€" but to what extent? It's pretty much a given that the new...

Google's YTD Acquisition Tab: $1.1 Billion

August 2, 2010, 4:45 pm
Sometimes, when acquiring a company, Google puts out multiple press releases and blog posts, sharing financial details and all other sorts of information. Sometimes the search giant just mentions the purchase. Today, though, Google had to disclose a few details for the sake of satisfying the SEC. In its quarterly Form 10-Q report, Google...

AdWords Myths - common misperceptions about keywords

August 2, 2010, 4:44 pm
We're back to dispel a few more of the myths you may have heard about AdWords. If you missed the first AdWords myths post last week, check it out to learn about common misconceptions around AdWords billing and spending. Today we'll cover three myths related to keywords and click-through-rate: Myth # 3: Your conversion rate can impact your quality...

July Search Trends: Oreos, Double Rainbows, and Surprise Smooches

August 2, 2010, 4:44 pm
From battered and fried Oreos to a turning point in the Gulf oil spill disaster, searches on Yahoo! in July documented major news and quirky seasonal trends. Searches for live video feeds of the oil spill in July were the highest since late May, likely because Yahoo! users were eager to witness the installation of BP's new containment cap.

Web Searches Soar for Mysterious Heiress

August 2, 2010, 4:32 pm
by Mike Krumboltz Huguette Clark may be the wealthiest person you've never heard of. She's certainly one of the most mysterious. The 104-year-old heiress owns sprawling estates in California and Connecticut, as well as one of the largest apartment on New York's Fifth Avenue. But, according to a very buzzy report from NBC's "The Today Show," Ms....

Groupon Working Too Well For Some Businesses

August 2, 2010, 4:27 pm
Groupon may be working a little too well for some businesses. As Mark D. Carlson and Emily Fredrix explore in an article , some local shops around the country are struggling to handle the customer loads that deals from Groupon are bringing in. Last week Groupon announced Personalized Deals , which will make the service all the more attractive to...

“Hot On Sphinn” Now Appearing On Search Engine Land

August 2, 2010, 4:19 pm
This blog post announces the start of a new, weekly article that will appear on Search Engine Land: "Hot On Sphinn." We hope to increase awareness of the popular content on Sphinn and reward the users/authors who are sharing content on Sphinn.

Tweet Milestone Accelerating Beyond Expectation

August 2, 2010, 3:51 pm
Twitter hit a new milestone yesterday 20 billion tweets. According to Mashable , the milestone comes just two months after the service hit 15 billion tweets and about five months since it reached 10 billion , indicating that activity levels on the microblogging service continue to accelerate. I dont think anyone would disagree with the view that...

Study Shows British Population Trusts Internet More Than Friends

August 2, 2010, 3:51 pm
Brits trust the internet more than friends and colleagues when it comes to handing over personal information, according to a study published today by data storage specialists NetApp. The research, which polled 3000 adults, revealed that while the average adult freely divulges a string of personal details on social networking sites such as Facebook...

Visa Launches New Comparison Shopping Tool Called RightCliq

August 2, 2010, 3:51 pm
Visa has released a new online shopping tool called Rightcliq which lets users bookmark products on their favorite shopping sites, add notes, and add them to a "wishspace". The company touts it as a tool that improves the way you browse and compare products. Visa says it developed Rightcliq to address many of the frustration points consumers...

Mad Men Are "Marketing" Men

August 2, 2010, 3:39 pm
By, Lisa Arthur, CMO, Aprimo Recently, season four of the acclaimed AMC television series Mad Men kicked off. In case you have been orbiting space since the show premiered in 2007, Mad Men is set in the 1960s and exposes the professional and personal lives of advertising executives based in New York City. What was particularly striking about the...

Microsoft Office for Mac 2011 Coming in October

August 2, 2010, 3:15 pm
Microsoft announced today that it will make Office for Mac 2011 available in over 100 countries at the end of October. It will be available in Home and Student and Home and Business versions. The company also announced that starting today, if customers purchase Office 2008 for Mac, they'll be able to upgrade to 2011 for free when it becomes...

Facebook To Double Size Of Custom Data Center

August 2, 2010, 3:13 pm
When Facebook announced that it had reached the 500-million-user milestone, many people expressed a mixture of surprise and awe.  Now, it seems as if Facebook might have been caught off guard, too.  The company's said it will double the size of its not-yet-complete data center in Prineville, Oregon. Early this year, Facebook committed...

Mad Men Are “Marketing” Men

August 2, 2010, 3:12 pm
By, Lisa Arthur, CMO, Aprimo Recently, season four of the acclaimed AMC television series Mad Men kicked off. In case you have been orbiting space since the show premiered in 2007, Mad Men is set in the 1960s and exposes the professional and personal lives of advertising executives based in New York City. What was particularly...

Two Companies Using Off-Line Strategies to Build Online Sales

August 2, 2010, 2:45 pm
According to a survey commissioned by game company PopCap , approximately 100 million people in the US and UK alone are social gamers. Of that number, 83% said Facebook was their preferred place to play. Now here comes the important number,  nearly a third (32%) of social gamers said they were likely to purchase virtual items with real-world...

Amazon's New Kindles Already Sold Out

August 2, 2010, 1:47 pm
Update: The new Kindles are already sold out (temporarily obviously). On the product page, the company says, "Due to strong customer demand, Kindle is temporarily sold out. Order now to reserve your place in line. Orders are prioritized on a first come, first served basis. Orders placed today are expected to ship on or before...

Connecticut AG Probing Amazon And Apple Over E-Book Pricing

August 2, 2010, 1:45 pm
Connecticut Attorney General Richard Blumenthal is investigating Apple and Amazon.com over potentially anticompetitive e-book deals. Both Amazon and Apple have reached agreements with the largest e-book publishers that ensure both will receive the best prices for e-books over any competitors. "These agreements among publishers,

Have Google's Plans Fallen Into the Wrong Hands?

August 2, 2010, 1:45 pm
According to Michael Arrington , an unnamed Faacebook engineer attended TechCrunch's party the other night and bragged to a group of people that Facebook "knows all about Google's social product plans". This person evidently said or implied that Facebook has obtained copies of internal Google documents that outline the company's social strategy....

IBM Closes Coremetrics Acquisition

August 2, 2010, 1:27 pm
IBM has announced the closing of its acquisition of web analytics firm Coremetrics , based in San Mateo, CA. The acquisition will boost IBM's business analytics offerings through cloud services. "With this acquisition, IBM will give clients greater insight about customer behavior and sentiment about products and services, and give true foresight...

Microsoft Launches Online Circular Ads for MSN Local

August 2, 2010, 1:27 pm
Microsoft Advertising has unveiled new localized deals through interactive online circulars (like those ads that fall out of your newspaper, the company notes) as part of MSN Local Edition . The site is geo-targeted, so only location-relevant circulars will be shown to consumers. Site visitors will be able to rotate through the different circulars...

Reminder: ANA Multi-Screen Consumer Study Webinar on Wednesday

August 2, 2010, 1:09 pm
Just a polite nudge to let you know that the ANA will be hosting a webinar this Wednesday on the Consumer Multi-Screen Research we recently conducted in partnership with Wunderman. The webinar will take place on 4th August at 1pm EST and last for an hour. Heres some insight into what to expect: Today's consumers interact with media at home, at...

Chelsea Clinton Weds, Yellow Lobster Caught, Tiny and T.I. Tie the Knot: What's the Buzz

August 2, 2010, 1:09 pm
by Claudine Zap Our top picks from the day's hottest searches. Chelsea Clinton honeymoon (Searches increased by 783%). The newly weds' lips are sealed, but they did spend the wedding night at the Pierre Hotel in Manhattan. Yellow lobster (+532%). The unique catch is a 1 in 30 million find. Weekend box office (+344%). "Inception" is living the...

Get PPC Planning, Analysis and Optimization Help with The Microsoft adCenter QuickLaunch Program

August 2, 2010, 1:04 pm
Given the upcoming Search Alliance partnership between Yahoo! and Microsoft , I thought now might be a good time to shine a spotlight on the Microsoft adCenter QuickLaunch Program ( US/Canada | UK ). If you're unfamiliar with QuickLaunch, it's.

Getting Ready for the School Year with Bing

August 2, 2010, 12:50 pm
Are the class lists up yet? Are you starting to look into what school supplies are on your list this year? Well if you are like many of the families right now your kids have started to get the itch to get their school stuff in order. Bing is here to help. Go to Bing shopping to get some of this seasons best deal on supplies , clothes , shoes ,...

Google Neutralizes Microsoft in Search By Aping Bing

August 2, 2010, 12:45 pm
The New York Times August 1 ">published this nice piece about how Google is aping some of Microsoft Bing's newer features. That's something I've been tracking for awhile and been meaning to write about but backburnered for other newsy things. Good thing Google Watch lets me opine on others' coverage. But I don't think the Times has zeroed in on...

What’s Hot on Digg – Infographic

August 2, 2010, 12:10 pm
A great infographic that takes a look at Digg trends from the last month (June 15, 2010 – July 15, 2010), showing you Digg’s most popular topics, most-Dugg sites and what the power users are sharing.

Android Shipments Off the Charts

August 2, 2010, 12:09 pm
The smartphone market grew by 64% during the second quarter by Canalys ' calculations. BlackBerry shipments grew by 41% and Apple's share grew by 61% thanks to the iPhone 4's release. However, it is Android that is getting the most attention from this report. According to Canalys, Android shipments grew by 886%.

A Life-Saving Blood Drive on Facebook

August 2, 2010, 12:02 pm
The following is part of our "Your Stories" series on different ways Facebook is used across the world. What's your story? Share it with others through the Facebook Stories application. A year studying Spanish and Latin American culture in Mexico should have been one of the best years of Philip Pain's life. But a horrific fall from the seventh...

Why Do So Many Companies Suck at Social Media?

August 2, 2010, 11:32 am
Last night I had an enjoyable conversation with Scott Monty of Ford, Jeff Hayzlett (formerly CMO Kodak), Mike Monello from Campfire and our host Bob Knorpp of the famous BeanCast about a variety of topics including foursquare, Facebook, Hulu, social gaming and even small logos. One of the the topics that emerged from that discussion was the astute...

Microsoft Advertising Unveils Online Circulars for MSN Local Edition (U.S.)

August 2, 2010, 11:20 am
Are you familiar with circulars? You know those advertising inserts you often find falling out of your newspaper? Just in time for back-to-school shopping, Microsoft Advertising is unveiling new localized deals through an interactive online circulars experience as part of MSN Local Edition http://deals.msn.com .

Toyota Launches Facebook Contest For Prius Anniversary

August 2, 2010, 11:12 am
Toyota has launched a Facebook contest to celebrate the 10th anniversary of its Prius. Toyota is inviting people to submit a video or several photos that show their enthusiasm for the Prius for a chance to host the 10 Years of Toyota Prius Anniversary Celebration in their hometown. Toyota will select the top 10 finalists and then let the...

Confessions of a Disappointed Manager

August 2, 2010, 11:00 am
by Stoney deGeyter When you're a business owner or manager, disappointment comes with the job. I love running a business. I love working with people. I love managing an office where the team members don't hate coming to work on Mondays. But business isn't always roses, and you often find out a lot about people once they are no longer in your...

Funny or Die Launches Redesign, New Ad Opportunities

August 2, 2010, 10:50 am
Popular comedy site Funny or Die has launched a new redesign, adding adds new content and features. The site now provides new themed photo galleries, top 10 lists, and special guest blogs. It also gives advertisers a larger presence on the homepage and more in-video opportunities across the site. "Our new design reflects how far we've come at...

Signing Off

August 2, 2010, 10:38 am
YPN blog content now to appear on the Yahoo! Advertising blog   As you probably already know, our self-service publisher program, the Yahoo! Publisher Network Online (YPNO) was closed effective April 30, 2010 . Accordingly, the YPN blog"this blog"will be shut down in about a week. The most pertinent content over the last four years has already...

The Hotlist Comes to the iPhone

August 2, 2010, 10:32 am
Geo-social aggregator The Hotlist has launched a new iPhone app aimed at letting users see the latest on their friends' present and future social destinations, as well as venues and activities near the user's current location. The Hotlist launched last year, claiming to be the first geo-social aggregator. Its platform calculates the popularity of...

Indian Police Use Facebook To Issue 665 Tickets

August 2, 2010, 10:32 am
India is often considered a place of car guys' nightmares, where the roads are packed with vehicles and anything from a motorcycle to a bus is likely to swerve across lanes and run red lights. But Indian police are now addressing the problem in an innovative fashion, using Facebook as a sort of crowdsourced traffic camera. The Delhi Traffic...

How to achieve excellence in joined-up marketing â€" #JUMPchallenge

August 2, 2010, 10:07 am
This post is part of the  #JUMPchallenge , a blogging competition designed raise awareness on how to join up online and offline marketing, launched to support Econsultancy's  JUMP event. Flickr It's essential that the different elements of your marketing reinforce one another if your budget is going to generate the highest possible returns....

Major Mobile Carriers Teaming Up to Eliminate Credit Cards?

August 2, 2010, 9:56 am
Will the mobile phone replace the credit card? It sounds a bit like science fiction, but it appears that mobile carriers are trying to make it a reality. Bloomberg reports that AT&T, Verizon, and T-Mobile USA are "planning a venture to displace credit and debit cards with smartphones". The companies would work with Discover Financial Services and...

6 Ways to Increase Your Influence and Persuasion

August 2, 2010, 9:41 am
The art of persuasion is a science, capable of being studied, quantified and qualified. This means that pretty much anyone can be persuasive if they study the formula and rules.

"Here Be Dragons" Denotes Unexplored Areas on Map of ClickZ Connected Marketing Week

August 2, 2010, 9:40 am
One of world's the oldest maps, the Lenox Globe, has the Latin phrase "HC SVNT DRACONES" near the east coast of Asia. Since it was created (circa 1503-1507), the phrase "Here be dragons" has been used to denote dangerous or unexplored territories.Click to read the rest of this post...

Roger Ebert Finds Many People Would Pay For Twitter

August 2, 2010, 9:20 am
Last month, Twitter fans received a shock when a study revealed that exactly zero percent of its 1,900 participants would consider paying for the service. Last night, film critic Roger Ebert challenged those findings, showing that a significant number of his followers feel differently. About 4,000 of Ebert's followers responded to a one-question...

6 Ways to Increase Your Influence and Persuasion

August 2, 2010, 9:19 am
Image credit: Why Choose When You Can Have Both ? by an untrained eye Working in today's niche markets, we all want to know if there's a magic bullet. Is there a way to influence your buyers, clients, fans and/or Twitter followers to do what you want them to do? With so many tools to use, decisions have to be made about which shortcuts to take....

101 Ways to Make More Sales Online

August 2, 2010, 9:14 am
If you're trying to make money online, sooner or later you have to face it. Conversion . That intimidating topic: how to get more buyers from the same amount of traffic. The only reason conversion is intimidating is that there are a lot of places you can go astray. Most of them aren't that hard to fix, but any one of a thousand little problems can...

Profiling is Good, When it Comes to Your Perfect Customer

August 2, 2010, 9:13 am
Greetings fellow SEO copywriters and content marketers! As foretold, here is the third of the five crucial steps you need to walk through before putting fingers to keyboard, pen to paper, voice to recorder " whatever your chosen method " and yes, it involves  RESEARCH! But as you know by now, research is not a dirty word.  On the contrary,...

Americans Spending More Time On Facebook And Twitter

August 2, 2010, 9:09 am
Americans spend nearly a quarter of their time online on social networking sites such as Facebook and Twitter and blogs, up 15.8 percent from a year ago (43% increase) according to new research from Nielsen. The report called "What Americans Do Online," found that Americans spend a third of their online time (36%) communicating across...

The Top 11 SEO Mistakes (And How To Avoid Them) 'AKA STOP THE MADNESS!

August 2, 2010, 9:01 am
I know, I know, it's all been said and done, but I went the extra mile and am giving you not just 10 mistakes but 11 mistakes!  Mistakes that people are making every single day, over and over again.  It's worth repeating until we stop the madness . Here we go' Mistake Number One: Not optimizing your site Solution: Optimize your site!

Snuggie Understands Parody

August 2, 2010, 8:55 am
We live in a very cynical and sarcastic world. One of the ways that people (myself included) feel a little bit of control or power is to make fun of things. I am not saying this is healthy but I am saying it's just reality. As a result, products can often live and die by the amount of buzz generated that is derogatory and designed to make fun of...

"King of Bing Maps" Soon To Be Determined

August 2, 2010, 8:49 am
Update: Microsoft announced that the "King of Bing Maps" contest is now closed. They will determine the winner soon. Original Article: Bing has announced that it's searching for "someone to worship." By this, they mean lead the way in Bing Map App development. So naturally, they've launched a contest. The...

Guy Who Claims to Own Facebook Says His Arrest Made Him Remember Alleged Contract

August 2, 2010, 8:44 am
Bloomberg has published a fascinating interview with Paul Ceglia, the guy who is currently suing Facebook, claiming that he owns 84% of the company. For more background on the story, go here . Ceglia tells Bloomberg that he had wouldn't have even remembered the alleged contract that Facebook CEO Mark Zuckerberg is supposed to have signed, had he...

If Time is Money, Spend Your Advertising Dollars on Social Networks!

August 2, 2010, 8:37 am
Where are you advertising in 2010? TV? Print? Radio? Online? Well, of course online! But, where online are you focusing your marketing efforts? According to Nielsen, if you're focusing all of your budget on search ads, you might be barking up the wrong tree. If you want to be where your consumers are actually hanging out, then social networks are...

Could Linking To 404 Pages Cause A Drop In SERPs

August 2, 2010, 8:30 am
"Today looking a WMT we spotted that we were linking to 1000's of 404 pages from our main pages that have been dropped. Could this be the reason for a penalty?"

What to Look For in a Link Builder

August 2, 2010, 8:19 am
What kinds of people make the best link builders? Well, that's as hard to define as what kinds of people make the best leaders or parents or circus clowns. Because really, that answer is going to depend entirely on who you talk to and what kind of link building you want done. I'm sure there are people who prefer semi-lobotomized drones that can...

The Ultimate Social Bookmarking Content Creation Guide (Part 1: Digg)

August 2, 2010, 8:00 am
A 5 part series that discusses the different types of content creation specific to go viral on social bookmarking sites.

Is bing Really Challenging Google?

August 2, 2010, 7:20 am
We have noticed, along with many other people, just how Google and bing are beginning to look a lot alike . Google seems to be adding features that in some ways look very similar to bing's interface. There has even been indications that Google's stranglehold on the US search market is starting to loosen just a bit. So what does this all really...

Microsoft Juggles Privacy, Advertising Priorities with Internet Explorer

August 2, 2010, 7:02 am
The Wall Street Journal has interesting article about Microsoft's internal dilemma about privacy settings in Internet Explorer. It's basically a matter of privacy vs. advertising, both of which Microsoft has an interest in. WSJ's Nick Winfield reports : In the end, the product planners lost a key part of the debate. The winners: executives who...

iPhone Users Flock to JailbreakMe

August 2, 2010, 6:26 am
Comex has launched a site called Jailbreakme.com , that when visited from an iOS device, allows you to jailbreak it. This is the first jailbreak for iOS 4, and can be accessed via the mobile version of Safari. The point is to make jailbreaking easier for the average joe, I presume. "A jailbreak is simply the ability to run apps and use themes and...

News Picks: Adobe Search Patent; Microsoft vs Yahoogle Japan; iPad Rivals & More

August 2, 2010, 4:04 am
An overview of some of today's search, ad, tech newsClick to read the rest of this post...

Google Sites Most Popular In U.S. In June But Yahoo Closing In [comScore]

August 2, 2010, 3:46 am
Google sites remained the most visited in the U.S. during the month of June but Yahoo is closing in on its rival, comScore's numbers show. Click to read the rest of this post...

Three Ways to Create a Better Performing Website (Using One Sneaky Tactic)

August 2, 2010, 2:09 am
Posted by RobOusbey Let's start with a sneaky tactic. I know that SEOmoz blog readers are an internet-savvy crowd, so many of you are probably familiar with the 'browser history sniffing' techniques that exist. (Bear with me, we'll get to internet marketing advice in a moment.) In case you've not come across the concept before, it's probably best...

How to Grow Your Social Community

August 2, 2010, 12:05 am
Growing a social community online might sound easy but it does take some time to have a community that will consistently help spread your message and interact with you. You have to have a certain likability surrounding you and strong branding is really a must. Communities are more likely to build and grow if you have a strong brand surrounding...

PayPal Innovation in the news this week

August 1, 2010, 2:19 pm
Anuj from the communications team here, Happy Sunday. It's clear that the payments space is "hot" right now and I thought I'd share with you two great stories that appeared in the media this week that spotlight PayPal's innovation and drive the conversation about the future of payments forward. They make great reading over your Sunday coffee. The...

BlackBerry Use Limited in Saudi Arabia, United Arab Emirates

August 1, 2010, 2:18 pm
BBC News reports that two Gulf states have announced bans on some BlackBerry functions based on security concerns. The United Arab Emirates will block sending emails, accessing the Internet, and delivering instant messages to other Blackberry handsets, while Saudi Arabia will prevent the use of Blackberry to Blackberry instant messaging.

Google Testing New Tweaks for Gmail?

August 1, 2010, 12:08 pm
Alex Chitu at Google Operating System has spotted some changes in Gmail that Google appears to be testing with some users. Google constantly tests new features in its products, and while some of them go on to become actual features, some of them fade away and never get integrated on a mass scale. Chitu says, "Here's what I noticed: there...

Internet Explorer Gains Share in Worldwide Browser Usage

August 1, 2010, 11:50 am
According to data from NetMarketShare , Internet Explorer extended its usage share gains by another .42% in July, gaining about 1% global share since May. The firm says, "This is the second month in a row of global gains for Internet Explorer and the third straight month of gains for Internet Explorer 8 in the United States. The gain comes at the...

100,000 Submissions To Android Market Tallied

August 1, 2010, 7:46 am
In late 2008, the Android Market launched, and ever since, it's apparently been growing at faster and faster rates. New research depicts the number of submitted apps as an ever-rising curve, and more importantly, shows that the number has topped 100,000. AndroLib, which put the graph together, believes that figure's accurate. Or that if it is...

A soft spot for the Ask search engine

August 1, 2010, 7:33 am
Ask is relaunched with a question and answer database. We have always had a soft spot for the Ask search engine. Throughout the years they have managed to make some serious innovations as regards search technology and the presentation of search results. For instance: When Google and Bing presents search results in three column table, with results...

On the new Google Image search engine

August 1, 2010, 6:27 am
Google has redesigned its image search engine. Covering the search engine scene from outside the US sometimes leads to surprises. Features that are introduced in the US are not found elsewhere. When researching the new Google Image search engine for this post, I suddenly realized that I was not looking at the new one, but the old version. This is...
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