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Link farms and Like farms - don't be tempted
August 31, 2011, 7:34 pmWith our very busy lives, its easy to be tempted to engage in tactics that would seem to create efficiencies for us. Signing up for, or paying for services which appear to take the pain out of critical tasks like managing your social program properly, or building links to your content may seem like a smart move, but be warned. You may be setting...
A Question for Small Business Owners: Are Your Customers Cheating on You?
August 31, 2011, 5:10 pmIf you havent been to HPs 367 Addison Avenue Blog , its a great resource for small-to-medium business owners with helpful tips, tricks and advice to help bring your business to the next level. Melissa Zieger, the editor at 367 Addison, has been kind enough to share some of her content with us; it will be cross-posted here from time to time. ...
Video: Jo Lyall from Mindshare on Sticky Stories, Purchasing Paths - #AdVision
August 31, 2011, 4:55 pmDeveloping a compelling story for customers to dive into is an increasingly important element for successful campaigns. In this clip, Jenny Leahy talks with Jo Lyall of Mindshare on what these sticky stories look like and how they align with the customer purchasing path. Jo encourages clients to be experimental and constantly try new technologies...
Hurricane, Civil War, Kardashian Wedding: August 2011 Buzz
August 31, 2011, 4:39 pmby Vera H-C Chan August should have been a quiet month for Islamic observers celebrating Ramadan and for countries that take their seasonal break. In the Middle East, though, Arab spring became a bloody summer as civil war continued in Libya and Syria. Meanwhile, the U.S., which has already endured record-breaking snowfall and extreme drought,...
Is it Time to Take on Tumblr?
August 31, 2011, 4:34 pmForget Blogger, LiveJournal even WordPress " Tumblr is the hot new blogging spot and it may be time to add it to your list of social media marketing options. According to numbers from comScore, this creeping giant grew 218% in the last year , rising from 4.2 million visitors to 13.4. The trouble is, if you're not a twenty-something female, you've...
Wajam Adds Location to Social Results on Google, Bing, Yahoo
August 31, 2011, 4:34 pmWe've written about Wajam a few times. From my personal user experience, I think these guys are getting social search better than just about everybody, and now they've taken it a step further by adding location into the mix.
Skype Tackles the Home Phone Market
August 31, 2011, 4:19 pmSurely, this news will please E.T., right? Oh, wait. That's "phone home," not "home phone." What we have here is a device that allows would-be Skype users to access the service from their home phone. That's right.
Google Calendar Fades Past Events
August 31, 2011, 4:04 pmGoogle Calendar now automatically dims the brightness of past events by default. Google says this new shading feature is designed to "help you focus on what's next." The new feature seems to make calendar navigation easier and upcomi.
An SEO's Bill of Rights
August 31, 2011, 3:58 pmby Stoney deGeyter In an effort to provide clarity between SEOs and their clients, I created a bill of rights for SEO clients . This post covers the bill of rights for the SEOs. The SEO has a right to... I. Receive payment from the client for entire amount contracted. A contract is a contract. If you change your business model, rethink SEO or...
Facebook Music Product Expected at f8 in September
August 31, 2011, 3:48 pmLast week, Facebook announced that its f8 developer conference will take place on September 22. The company said it would explore topics including: new products, building social apps and open Q&A.
comScore to Webcast Analyst and Investor Day Presentations on September 7, 2011
August 31, 2011, 3:43 pmcomScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced it will webcast its 2011 Analyst and Investor Day on Wednesday, September 7, 2011. Dr. Magid Abraham, president and chief executive officer, Kenneth Tarpey, chief financial officer, and other comScore executives will provide an overview of the company's...
Arian Foster's Hamstring MRI Gets A Twitter Diagnosis
August 31, 2011, 3:33 pmSports stars on Twitter. Always the source of amusement.
Salesforce Announces a Slew of Products for the "Social Enterprise"
August 31, 2011, 3:12 pmSalesforce had a slew of announcements at its Dreamforce conference, including a new version of Chatter called Chatter Now. Also announced as part of what the company is calling the "Social Enteprise," were: Chatter Approvals, Chatter Customer Groups,
Arian Foster’s Hamstring MRI Gets A Twitter Diagnosis
August 31, 2011, 3:09 pmSports stars on Twitter. Always the source of amusement. Little did Texans running back and very high pick in my fantasy draft Arian Foster know that his tweet earlier today regarding his hamstring injury would result in a diagnosis by …
Salesforce Announces a Slew of Products for the “Social Enterprise”
August 31, 2011, 3:07 pmSalesforce had a slew of announcements at its Dreamforce conference, including a new version of Chatter called Chatter Now. Also announced as part of what the company is calling the “Social Enteprise,” were: Chatter Approvals, Chatter Customer Groups, Chatter Service …
Windows Mango Phone Offers Robust Picture-Taking
August 31, 2011, 2:57 pmCamera phones have been apart of our lives for some time now; since around the beginning of the 2000s, and, of course, they are an incredibly popular method for taking pictures in today's world. So much so, in fact,
Add Multiple AdWords Accounts to One Google Analytics Account
August 31, 2011, 2:41 pmGoogle announced that you can now link multiple AdWords accounts to a single Google Analytics account. This functionality comes with a new "data sources" section in the account settings in GA,
Blogger Redesign Available for Opt In
August 31, 2011, 2:26 pmGoogle has launched a redesign of Blogger, its popular blogging platform. Now, users can create or edit posts with one click at the top of the screen whether they're on the dashboard or settings page of blogger.com.
Man Finds $150,000 in Garden
August 31, 2011, 2:16 pmby Claudine Zap Money doesn't grow on trees, the saying goes. But sometimes it sprouts up in the garden. An unemployed man in northern Illinois was in his backyard when he came across some serious green: bags filled with $150,000 cash . Wayne Sabaj was headed to pick some broccoli to go with his roast. The carpenter spotted duffel bags that looked...
Discussion: How Much Search Traffic is Too Much?
August 31, 2011, 2:11 pmMarketers, do you pay attention to the breakdown of traffic to your website (or your clients' sites)? We look at traffic as coming in three ways: Search, Referral and Direct. In the new "Discussion of the Week," we want to know: Is there such a thing as too much search traffic? What do you consider to be the ideal breakdown between those three...
ABC, NBC, CBS and Yahoo?
August 31, 2011, 1:24 pmYahoo is going into the TV business, but you won't find their new shows on your living room screen. Where you will find them is on your computer, tablet or smartphone which means you can watch from the bedroom, the office, the park or the living room after all. This fall, Yahoo will launch a schedule of short-form shows that were made specifically...
Google Chrome Frame Avoids Admin Lockdowns, Leaves Beta
August 31, 2011, 1:22 pmGoogle’s developers want your Internet browsing experience to be as robust as possible, even those of you who are stuck using Internet Explorer 6, or any of the versions that succeeded IE6. This capability now includes people who are locked …
An Unlikely Friendship
August 31, 2011, 1:14 pmby Mike Krumboltz For anyone who lost a loved one on 9/11, the urge to be vengeful toward those connected to the attackers must be overwhelming. But that isn't true of everyone. Phyllis Rodriguez lost her son Greg in the attack on the World Trade Center. In the years since that terrible loss, she has formed what many consider to be an unusual...
Apple Removes Financial Times iPad, iPhone App
August 31, 2011, 1:09 pmAfter refusing to comply with Apple's new terms for in-app subscription payments, the Financial Times has seen both their iPhone and iPad apps pulled from the App Store.
Internet Technology Summit 2011
August 31, 2011, 1:03 pmI’m at an interesting 1 day conference today, ITS2011. The focus is on the future of internet technology. This is not the type of conference we typically attend, we are usually at the marketing focused events. Of course, you can’t have an internet technology event without talking about marketing, so of course I’m picking up...
Shareholder Sues Google For Aiding Illegal Drug Sales
August 31, 2011, 1:00 pmA Google shareholder has filed a lawsuit against Google CEO Larry Page and the entire board of directors for unspecified damages because the company allowed advertising from online pharmacies and facilitated the “illegal importation” o...
Google Doodle Celebrates Malaysian Independence Day
August 31, 2011, 12:38 pmMalaysian Independence Day, or Hari Merdeka, was celebrated in Malaysia today, Aug. 31, and Google added to the celebration with a Doodle on their Malaysia search page. Symbolically at midnight August 31, 1957 in the newly constructed S.
Old People Climbing Aboard The Good Ship Facebook
August 31, 2011, 12:22 pmIt's a well-known fact that young people love social media. Love might not be a strong enough word - maybe "depends on" or "require" would better describe the way my generation sees services like Twitter and Facebook.
Is Your Brand "C Colon Backslash'"? Godin, Typography, and Optimism
August 31, 2011, 12:17 pmIn today's post, Seth Godin argues that we can be lulled into settling for blah layouts and fonts because (after all) companies like Google, eBay, and Craigslist have treated them as an afterthought, and they've been wildly successful. There's no question he's right. Trying to strip every element of marketing down to the bone is a kind of purists'...
Google Adds New List Snippet Format
August 31, 2011, 12:02 pmGoogle has released a new snippet format that extracts details from long lists and displays them in a bullet-point. The snippet format replaces meta descriptions and is used for sites that give categorical listings. The new snippets were first s.
Google Announces Changes to AdSense Publisher Application Process
August 31, 2011, 11:46 amGoogle is making some changes to the AdSense publisher application process. Starting today, the company says, it will be adding a new step to the review process and begin sending notifications at "two key points.
Introducing Learn with Google
August 31, 2011, 11:46 am(Cross posted on the Google Small Business Blog ) School is back in session and here at Google, we've been looking for ways to help you learn how to grow your business online. Many of you have been looking for one central place to go to get smart about online tools and strategies, and we hear you. That's why we're pleased to introduce Learn with...
Does Recording Sex Acts Cross the Line for Stolen-Laptop-Tracking Companies?
August 31, 2011, 11:15 amAs many of you probably know, there are now plenty of companies out there that can help you retrieve your laptop, should it fall into the wrong hands.
The Deals Space: It's Easy to Start, But Not to Grow
August 31, 2011, 11:15 amBack in June, Mary Song, CEO of Yuupon, gave WebProNews the following predictions for the deals space: 1. Facebook Deals will not be a major contender as is. Why?
The Deals Space: It’s Easy to Start, But Not to Grow
August 31, 2011, 11:08 amBack in June, Mary Song, CEO of Yuupon, gave WebProNews the following predictions for the deals space: 1. Facebook Deals will not be a major contender as is. Why? Facebook Deals is a self-serve platform and like ad-words is unlikely …
Yandex Buys Social Newspaper The Tweeted Times
August 31, 2011, 11:00 amRussia's top earch engine Yandex has bought a social newspaper service known as The Tweeted Times. Yandex stated that it will be using the service to improve their social reporting capabilities.
The Purchase of the Tweeted Times
The Tweeted...
The Prostitution Approach to Social Media Marketing
August 31, 2011, 10:55 amAnthony Kirlew: "Just like a prostitute could develop a relationship with a random customer, social media community members that are 'bought' could take an interest in your brand. In reality, neither are very likely."
DoJ Files To Block AT&T, T-Mobile Merger
August 31, 2011, 10:44 amThe United States Department of Justice announced today that it has filed an antitrust lawsuit to block AT&T's proposed acquisition of T-Mobile.
(More) Historically Black Colleges and Universities go Google
August 31, 2011, 10:34 amAcross the United States, Historically Black Colleges and Universities (HBCUs) provide educational homes for hundreds of thousands of African-American students. Small and community-focused, usually with fewer than 5,000 students, privately or publicly funded, and far-reaching in curriculum and tradition, these communities share a proud history of...
The Angriest Reaction to Not Being Able to Play Super Poke Pets Yet?
August 31, 2011, 10:29 amAs discussed previously, people are upset that Google is shutting down Slide, and Super Poke Pets in particular. We ran across the following video on YouTube depicting the "passion" some players have truly had about this.
Ethics and SEO
August 31, 2011, 10:03 amAnyone who attended Brighton SEO earlier in the year (and didn't succumb to the lure of the pub before the last session) would have sat and listened, with varying levels of interest, to the panel debate on 'is there such a thing as ethical SEO'. While I sat and took in the tennis-like back and forth discussion of a topic never likely to be fully...
80 Percent of Shoppers Change Purchase Decision Based on Negative Reviews [Research]
August 31, 2011, 9:58 amNegative service and product reviews are tough to handle on many levels. First and foremost it is becoming increasingly difficult for the average consumer to tell the difference between a genuine review and one that has been planted or is simply an over-reaction. In addition, just because someone posts a negative review has little or no bearing on...
mSpot: We Have the "Holy Grail" of Mobile Movies
August 31, 2011, 9:58 ammSpot has announced what it is calling the "Holy Grail of Mobile Movies". In other words: instant streaming and progressive downloads. It will first be offered on newly shipping Lenovo tablets.
mSpot: We Have the “Holy Grail” of Mobile Movies
August 31, 2011, 9:52 ammSpot has announced what it is calling the “Holy Grail of Mobile Movies”. In other words: instant streaming and progressive downloads. It will first be offered on newly shipping Lenovo tablets. “While there is growing competition for streaming movies – …
The 7 Essential Elements of Effective Social Media Marketing
August 31, 2011, 9:43 amSo in the past few weeks, we've told you it's a bad idea to be a digital sharecropper , building your business entirely on someone else's land (like Facebook, Tumblr, or any other third party you don't control). We also poked a pin in the sacred cow of social media authenticity, telling you that your audience and customers don't want an unedited...
London Riots cause traffic spike on Twitter
August 31, 2011, 9:38 amAfter three nights of unrest in London and other cities, the UK Internet population has been tracking the progress of the London riots by visiting News and Media sites and Twitter. The News and Media category saw its highest spike in visits so far this year, with a 14% increase in UK Internet visits between Monday 7 August and Tuesday 8 August....
Lanvin Dancing Models Ad Campaign Goes Viral
August 31, 2011, 9:27 amHigh fashion design company Lanvin is making a viral splash with a video for their 2011 Fall fashion campaign. The video, which has already amassed more than 150,000 views on YouTube in a matter of days, features dancing models.
Google+ Business Profiles Suggested Under "Employer" in Google Profiles
August 31, 2011, 9:27 amChris Lang, CEO of Key Web Data, has spotted a feature of Google+ that appears to reveal the upcoming business profiles in testing. If you go to edit your Google profile and edit the employment section,
SEO content marketing roundup, week ending August 31st
August 31, 2011, 9:17 amIt's been a very busy week! Top stories from this week's latest and greatest web writing news include: Apple's Steve Jobs resigns amid much buzz, content marketers talk design and blogging, and social media marketers note notable Facebook (1 trillion) numbers and significant social media updates. And for the geek in you, Google Analytics offers up...
Google+ Business Profiles Suggested Under “Employer” in Google Profiles
August 31, 2011, 9:15 amChris Lang, CEO of Key Web Data, has spotted a feature of Google+ that appears to reveal the upcoming business profiles in testing. If you go to edit your Google profile and edit the employment section, you can go to …
iPhone 5 Rumor: New Remote Diagnostic Tool
August 31, 2011, 9:07 amWhen the iPhone 5 hits sometime in the next couple of months (hopefully, if release date rumors are correct, and by the grace of Jobs), it will drop with iOS 5.
Yahoo and Gannett Expand Local Ad Partnership
August 31, 2011, 8:51 amYahoo and Gannett are expanding upon their already successful local advertising partnership. The expansion will be pushed to all 19 of Gannett Broadcasting Division markets by February. Local advertisers will have access to Yahoo inventory and targeting capabilities.
Of Unicorns and Inbound Marketing
August 31, 2011, 8:36 amHubSpot is the Sponsor of Marketing Pilgrim's Inbound Marketing Channel. I often use references to unicorns to represent the fantasy side of some subject that people like to debate. Apparently I am not alone. HubSpot is using the unicorn theme to point out some of the misconceptions that B2B marketers in particular have regarding the techniques of...
5 Options for Choosing a Country, Region, or Language Selector
August 31, 2011, 8:20 amAs a multinational company or a company that's just launching internationally, choosing your country selector will be a critical decision for both usability and SEO. Usability: If it isn't easy to locate, use, or otherwise just unc.
The One Marketing Technique that's Best for Your Launch
August 31, 2011, 8:05 amThis is a guest post from Mukund Mohan . When Brian Solis and I launched BuzzGain in January 2009, we had 5 primary blog(ger)s who covered us out of the top 10 influential ones that we targeted and 27 other blogs that made a mention of our launch. Chris Brogan , Louis Gray , Mashable ( Jennifer Van Grove ), TechCrunch ( Jason Kincaid ) and Brian...
Facebook Gets Plus-Like Privacy Controls
August 31, 2011, 7:55 amDespite Google's "innocent" entry into the realm of social networking at the end of June, it quickly became apparent that Google+ was a legitimate competitor for Facebook. Plus immediately received acclaim for its improved privacy and sharing controls (Circles), its video conferencing feature (Hangouts), and its group messaging service (Huddle)....
Critical Thinking for the Discerning SEO [eBook Review]
August 31, 2011, 7:50 amIt is important to state at the outset that "Critical Thinking" by "Doc" Sheldon Campbell is intentionally not a "how to" book. You won't find any instruction or direction from the author as to the rudimen.
Let's Kill the "Bad Inbound Links Can Get Your Site Penalized" Myth
August 31, 2011, 7:50 amThe Loch Ness monster is a myth. Despite concerted and scientific efforts, the only signs of Nessie are a few grainy photographs'yet the myth continues. In the SEO community, we have a similar mythical monster lurking, and it's called "inbound links from bad sites can earn your site a Google penalty." Let's put this myth to bed once and for all.
MarketingSherpa 2012 SEO Benchmark Report
August 31, 2011, 7:39 amOne of the report categories from MarketingSherpa that I've been reviewing for a long time, as in 5 or more years, is their coverage of Search Engine Marketing. In particular, the Search Engine Marketing Benchmark Report - SEO Edition. ( See last year's review here ). The sub-title is appropriately a great indication of the theme for this guide:...
Don't Let Your SEO Go to the Side
August 31, 2011, 7:24 amFor all intensive purposes, the US space program is done and over. After 135 missions over 30 years, the last shuttle launched and landed this past July. Some blame the program's slow demise on cost, others site lack of interest from both the public and corporations who could have helped shoulder the expenses. Whatever the reason, it seems like...
Tips for Managing High Spend, High Volume PPC Accounts
August 31, 2011, 7:18 amMany strategies for managing Pay-per-click or PPC accounts translate across all sizes of PPC accounts. Keeping your ad text fresh, not over using broad match and other tips can be easily implemented across accounts of any size. But any PPC manager who has managed an account that spends a couple hundred thousand dollars a month can tell you it's...
Are You Losing Sales By Giving Customers Too Many Choices?
August 31, 2011, 7:15 amThe power in having many options to choose from is in it's appeal to our desires to find the exact things that will fit us the best. The dark side of having this many choices is confussion and being overwhelmed to the point of not making any decision. This post details how offering many choices can affect decisions online.
How to be Your Agency's Favorite Client: Five Dos and Don'ts
August 31, 2011, 6:32 amI don't have any favorite clients; I love all of them equally. But that is almost entirely down to the fact that, like any good relationship, there is give and take and a huge degree of mutual understanding. Also like any good relationship, .
Food for (green) thought
August 31, 2011, 6:22 amThis is the second in a short series of posts and videos spotlighting our efforts to make Google greener. In this post, we give you a glimpse at our sustainable food programs. -Ed. When it comes to eating sustainably, it's about more than being organic, grass-fed or cage-free. Through our food program, we delight and support Googlers as well as...
How to be Your Agency’s Favorite Client: Five Dos and Don’ts
August 31, 2011, 6:00 amI don’t have any favorite clients; I love all of them equally. But that is almost entirely down to the fact that, like any good relationship, there is give and take and a huge degree of mutual understanding. Also like any good relationship, ...
Reputation Management – Tactics that still work
August 31, 2011, 4:23 am What is reputation management? Specific to SEO and in laymen’s terms it’s about removing negative listings from search results for specific keywords.All of what’s been detailed here has been tested within the last 3 months (the age of Panda) and has worked for me.Use the navigation links below to fly through this post: Example...
UPDATED: Microsoft Advertising adCenter: Temporary Technical Difficulties
August 31, 2011, 4:10 amFINAL UPDATE 9:30PM PDT: All adCenter reporting now is up-to-date as of 3:50 PM PDT, this concludes the updates to this thread as all open issues have now been resolved. - UPDATE 09:30 GMT: API issues have been resolved as of 1.
Launch of Microsoft Exchange in Australia & APAC
August 31, 2011, 3:03 amI recently spoke with Exchange Wire on the ninemsn partnership in Australia and Microsoft's strategy to team up with strong local publishers to roll-out the Microsoft Advertising Exchange in APAC over the coming year. Find out real results of how the exchange has delivered dramatically higher yields coupled with greater ROI for both advertisers...
Don't Let Your SEO Go the Way of the Space Program
August 31, 2011, 1:14 amFor all intensive purposes, the US space program is done and over. After 135 missions over 30 years, the last shuttle launched and landed this past July. Some blame the program's slow demise on cost, others site lack of interest from both the public and corporations who could have helped shoulder the expenses. Whatever the reason, it seems like...
Passive Online Income vs Sustainable Online Income
August 31, 2011, 12:43 amIs there such a thing as "passive" income? Generally no. A person can cash out existing brand equity and exposure, but if they cash out too aggressively and/or do not reinvest enough then they are ultimately cashing out their market position and will eventually fade. Does Google Make "Passive" Income? Online there are some network effects that are...
eCommerce Syndicated Content: How to Win
August 31, 2011, 12:17 amPosted by Kate Morris There is a ton of talk right now about Panda recovery. SEOmoz is no exception to this: questions in Q&A, webmasters cleaning up their content, and so much more. Webmasters are taking control of their sites, building some awesome original content, and ensuring that content can be found by letting users (and bots) know about it.
SEO Wars: Forget Black Hat, White Hat - What Color Is Your Lightsaber?
August 30, 2011, 11:47 pmSEO is a powerful force that can be wielded to dictate the prominent content placement in search results, potentially driving countless visitors to websites. Those mastering this power represent contrasting strategies that search engines would con.
Eric Schmidt Waxes Bullish on Google TV Ahead of Europe Launch
August 30, 2011, 11:31 pmGoogle Executive Chairman Eric Schmidt held forth on many things at the MacTaggart lecture to the Edinburgh International TV Festival August 26 , including a session in which he regaled reporters with tales of Google TV. While he acknowledged that Google TV is still a beta product for early adopters, he was enthusiastic about the Web TV platform's...
Urbanspoon Adds Zagat Reviews
August 30, 2011, 11:16 pmUrbanspoon has signed a deal with Zagat that will see over 25,000 Zagat reviews featured prominently on Urbanspoon. Urbanspoon tells WebProNews, ""We're excited to be working with Zagat - the pinnacle of high end restaurant reviews.
New “Choose What You See” Filtering Options Could Be Coming to Facebook News Feeds
August 30, 2011, 9:50 pmA new Facebook test gives users the ability to personalize their news feed settings by each friend, dividing up content into Life Events, Posts and Other Activity. EdgeRank just got a whole lot more complicated.
Misadventures in VC Funding: The $24 Million Moz Almost Raised
August 30, 2011, 6:24 pmA very transparent look at the SEOmoz VC Funding that didn't happen.
DuckDuckGo, Google+ Among TIME's Top 50 Best Websites of 2011
August 30, 2011, 5:58 pmDuckDuckGo, the startup search engine that emphasizes user privacy, has been named as one of TIME's Top 50 websites of 2011, and DuckDuckGo founder Gabriel Weinberg shared the why and how of how this came to be. Google+ was also a named a top.
Yelp Cuts Back On Daily Deals, Great Timing for Groupon
August 30, 2011, 4:41 pmIt's an interesting time for the daily deals space. As previously reported, Facebook, which may assumed would be a major player, has decided to fold its deals product, though the company is keeping around check-in deals. Yelp,
Google to Launch Trusted Stores Program Soon?
August 30, 2011, 4:05 pmIt appears that Google accidentally let loose a glimpse of a forthcoming product called Google Trusted Stores today. There is a landing page and a video, but you can't see either one right now, unfortunately.
WikiLeaks Slams The New York Times via Twitter
August 30, 2011, 4:05 pmYesterday, the New York Times published an article courtesy of Read Write Web that suggested that WikiLeaks was responsible for exposing the sources behind over 250,000 leaked classified cables from U.S. embassies around the world. And today,
Update on Yesterdays Microsoft Advertising adCenter API Outage
August 30, 2011, 3:54 pmYesterday's API outage has been resolved, both the UI and API are currently running. Given a moderate delay in report data during the outage, we recommend avoiding requests to the reporting service until the delay has been resolved. Please note that campaigns will continue to run normally. We will provide notice when the delay in report data is...
U.S. Attorney: Larry Page Knew About, Allowed Pharmacy Ads
August 30, 2011, 3:49 pmDocuments, emails, and witnesses confirm that Google CEO Larry Page knew about and allowed ads from online pharmacies for years. However, as part of the $500 million forfeiture to the Department of Justice, these documents won't be released.
Google, Intuit and Missouri Partner Up to Get SMBs Online
August 30, 2011, 3:34 pmThere was a time when all a local business needed was a phone and an ad in the Yellow Pages in order to bring in customers. Today, 97% of Americans go online to find local services but only 63% of small businesses have a web presence. Why? Because as hard as it may be for anyone who reads MarketingPilgrim to believe, not everyone knows how to...
Photobucket CEO: Mobile Photo Tweets Will Scale Rapidly in Coming Months
August 30, 2011, 3:34 pmPhotobucket, which powers Twitter's new photo uploading feature, released some survey results this week looking at mobile photo and video uploading trends. Though the Photobucket-powered Twitter feature is only available on Twitter.
Gadhafi Family in Focus
August 30, 2011, 3:23 pmby Michael Krumboltz Ousted Libyan leader Moammar Gadhafi remains in hiding and continues to draw massive online interest. Also huge on the Web over the past several weeks: His family. According to Algerian diplomats, Gadhafi's wife, three of his children, and several of his grandchildren have fled to Algeria, the country directly west of Libya ....
James Gosling, Google Hardly Knew Ye
August 30, 2011, 2:47 pmJava Founder James Gosling has left Google, where he was definitely not helping the search engine with its patent infringement case versus Oracle . A Google spokesperson told me: We thank James for his contributions to Google and the technology industry at large. We wish him all the best in his future endeavors. My eWEEK colleague Darryl Taft got...
Google Beefs Up NFL Search Results
August 30, 2011, 2:47 pmIt should be easier to find NFL scores on Google moving forward, which is a good thing because the season is quickly approaching. That's not all though. Google has expanded its NFL-related search results to include even more information,
Most B2Bs Spend Under 5% of Revenue on Marketing
August 30, 2011, 2:32 pmEveryone knows you have to spend money to make money, but in the B2B world, that spend is only around 5% of the make. According to numbers from eMarketer, the majority of B2B marketers say their spend is equal to 5% or less of their company's revenue. But even though the numbers are tied together, 35% of marketers said they didn't report their...
The Greatest Attribution Ever Graphed
August 30, 2011, 2:32 pmPosted by Slingshot SEO This post was originally in YOUmoz , and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of SEOmoz, Inc. Step-by-Step Instructions for Non-Branded Custom Segmentation in GA's new Multi Channel Funnels...
Step by step instructions on how to build non-branded organic keyword attribution in GA
August 30, 2011, 2:22 pmNice little tutorial for those that use Google Analytics and are interested in delving deeper into multi-channel attribution.
Rebecca Black, No, The Other Rebecca Black: A Facebook Identity Problem
August 30, 2011, 2:01 pmRebecca Black wants you to know that she's not Rebecca Black. In fact, the "about" information on her page reads in all caps: I AM NOT THE SINGER!!!!
Google Warns Users of Possible Man-in-the-Middle Attacks
August 30, 2011, 2:01 pmGoogle issued warnings this morning of a possible man-in-the-middle attack against users attempting to access various Google services over a secured and encrypted HTTPS protocol. Google notes that the man-in-the-middle attacks appear to be "p.
AT&T, Verizon, T-Mobile To Reportedly Put $100 Million More Into Isis
August 30, 2011, 1:46 pmBack in November, we told you about a joint venture between AT&T and Verizon Wireless (it also includes T-Mobile, which AT&T is trying to acquire) on a mobile payments network. The offering, called Isis,
What's More Valuable: A Like or Click? [Facebook Ads]
August 30, 2011, 1:30 pmSocialCode has released some research data showing a trend in age and gender for likes and clickthrough rates for Facebook advertising. SocialCode GM Laura O'Shaughnessy tells WebProNews, "Younger users grew up on the web,
What’s More Valuable: A Like or Click? [Facebook Ads]
August 30, 2011, 1:12 pmSocialCode has released some research data showing a trend in age and gender for likes and clickthrough rates for Facebook advertising. SocialCode GM Laura O’Shaughnessy tells WebProNews, “Younger users grew up on the web, and are comfortable with the ins and outs …
Powerful administration tools give you control of your data
August 30, 2011, 12:59 pmPosted by Jaideep Mirchandani, Google Apps Product Manager & Parag Samdadiya, Google Apps Engineer Editors note: This post is part of a series that explores the top ten reasons why customers trust Google with their business data. A complete top ten list can be found here . One of the myths surrounding cloud computing is that you lose control of...
CNN Acquires iPad Magazine App Zite
August 30, 2011, 12:54 pmCNN announced that it has acquired tech company Zite, which makes a news app of the same name for the iPad. CNN says it has already added Zite to its portfolio of digital products as a separate, stand-alone business.
New building
August 30, 2011, 12:54 pmby Josh Bernoff This is the view from my window at Forester's new building at 60 Acorn Park Drive, Cambridge, Massachusetts, USA. There are more than 600 of us here. It's an amazing space, built just for us. I could go on about the client spaces, phone system, cafe, gym, view, coffee machines, and kitchens (and they are wonderful) but one of the...
CNN Acquires iPad News Reader App Zite
August 30, 2011, 12:38 pmCNN announced that it has acquired tech company Zite, which makes a news app of the same name for the iPad. CNN says it has already added Zite to its portfolio of digital products as a separate, stand-alone business. Zite …
Did Beyonce's Recording Breaking Announcement Help With Ratings?
August 30, 2011, 12:23 pmOn Sunday, MTV hosted its annual Video Music Awards show, which is weird when you consider just how far removed MTV is from the music scene. Nevertheless, it's something of a tradition,
Did Beyonce’s Recording Breaking Announcement Help With Ratings?
August 30, 2011, 12:14 pmOn Sunday, MTV hosted its annual Video Music Awards show, which is weird when you consider just how far removed MTV is from the music scene. Nevertheless, it’s something of a tradition, considering MTV has been doing the VMAs since …
Industry Associations Provide Links and Credibility - SEO Video Lesson
August 30, 2011, 12:13 pmIf you belong to an industry association (especially for B2B companies), make sure you are getting real value from your membership! Aside from a link, an industry association's site is a great place to publish articles or guest blog posts. Being associated with reputable industry associations can also lend more credibility to your site, which can...
comScore Reports July 2011 U.S. Mobile Subscriber Market Share
August 30, 2011, 11:47 amcomScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending July 2011. The study surveyed more than 30,000 U.S. mobile subscribers and found Samsung to be the top handset...
iTunes Match Beta Becomes Available
August 30, 2011, 11:06 amApple has sent iTunes developers an email titled "iTunes Match beta now available." This is a feature of the upcoming iOS 5, announced at Apple's World Wide Developers Conference in June.
Google +1 Button The New PageRank?
August 30, 2011, 10:50 amLet me start off by being very clear. Google is not getting rid of PageRank in favor of the +1 button. Google is, however, looking at the data from the +1 button as a signal of content quality,
Hurricane Irene Coverage Finds Some Levity From Howard Stern's Captain Janks
August 30, 2011, 10:50 amIf you are feeling fatigued by all the Hurricane media coverage, this might be the antidote. Prankster and self described "phony phone call artist" Captain Janks, best known for his appearances on The Howard Stern Show,
#Optimize Your Online Marketing With Social Media, SEO & Content
August 30, 2011, 10:40 amWith the boom in brands publishing content and the explosion of user generated content from social networks , the competition to stand out is only going to get more challenging for companies that rely on the web to attract new business. Online Marketers that adapt, evolve and scale through a more holistic approach to marketing online gain both...
Netflix Reminder: Price Change in Two Days
August 30, 2011, 10:35 amHere at WebProNews, keeping you abreast about the goings-on in the tech industry is job one, but we're also here to inform and, in some cases, remind people of upcoming changes. With that in mind,
Hurricane Irene Coverage Finds Some Levity From Howard Stern’s Captain Janks
August 30, 2011, 10:31 amIf you are feeling fatigued by all the Hurricane media coverage, this might be the antidote. Prankster and self described “phony phone call artist” Captain Janks, best known for his appearances on The Howard Stern Show, has been making the …
The Impact of Age on Online Banking Behavior
August 30, 2011, 10:19 amHow much influence does age have online banking behavior? According to a recent report from McAfee, age actually plays a large role in how consumers conduct their online banking. McAfee recognized three distinct age groups that had distinct online banking patterns as well.
Colorado State Party, Fueled By Facebook, Attracts Thousands
August 30, 2011, 10:04 amThe public nature (and lack of privacy considerations) of Facebook is sometimes problematic when it comes to parties. The good thing about Facebook is that it's a wonderfully easy way to advertise and spread the word about your events.
6 Design Tips That Will Have Your Audience Licking Their Screens
August 30, 2011, 9:43 amWe made the buttons on the screen look so good you'll want to lick them. ~ Steve Jobs You're creating great content to attract an audience. A loyal audience that comes to know, like and trust you. But what if you never get the attention of that audience in the first place? What if your blog visitors take one look at your well-written words and...
Flash pages still won't get high rankings on Google
August 30, 2011, 9:36 amSome webmasters prefer to have a pure Flash website because they can look very impressive. Although Google can index Flash content to some extend, it is very unlikely that a Flash page will get high rankings on Google. Even the noscript tag won't help you.
Windows Explorer Improvements on the 8
August 30, 2011, 9:28 amMicrosoft has been receiving a fair amount of love and attention for the upcoming Windows 8 OS, even with naming convention changes that were made to appeal to the mobile device generation.
Report: Young women are 'power users' of social media sites
August 30, 2011, 9:28 amPeople keep on flocking to sites like Facebook and Twitter, and young women are leading the way.
The percentage of Internet users who are on social-networking sites continues to climb, according to a survey released Friday by the Pew Internet & American Life Project.
STUDY: Women Click More Facebook Ads Than Men
August 30, 2011, 9:19 amWorth a read if you engage in Facebook advertising, especially if your employer (or client) caters to a specific gender.
Google Translate for Google+ Chrome Extension Launched
August 30, 2011, 9:12 amGoogle Translate engineer Josh Estelle announced via Google+ that there is a new Chrome Extension called Google Translate for Google+, which uses Google Translate to automatically translate any post or comment on Google's new social network into over 50 languages.
Tropical Storm Katia Tracks in Irene's Footsteps, Finds Disaster Fatigue on Twitter
August 30, 2011, 9:12 amHurricane season is far from over, but it seems as though people are already feeling the effects - I'm talking about disaster fatigue. A complicated concept, it involves any of the following symptoms: General apathy,
Tropical Storm Katia Tracks in Irene’s Footsteps, Finds Disaster Fatigue on Twitter
August 30, 2011, 9:06 amHurricane season is far from over, but it seems as though people are already feeling the effects – I’m talking about disaster fatigue. A complicated concept, it involves any of the following symptoms: General apathy, specific apathy toward any discussion …
12 SEO Experts Shared How +1 Button Can Impact on the Google Search Results
August 30, 2011, 8:58 amIn this post you will find out what some of the top SEO gurus have to say about “How can the +1 button impact on the search results in coming months?"
eBay One Cent Auction Listings Today (August 30)
August 30, 2011, 8:41 ameBay announced that it is doing one cent auction-style listings for one day only - today. eBay Seller Experience Vice President Todd Lutwak says: On August 30, list Auction-style for just 1¢ Insertion Fees"even high-ticket items!
eBay One Cent Auction Listings Today (August 30)
August 30, 2011, 8:38 ameBay announced that it is doing one cent auction-style listings for one day only – today. eBay Seller Experience Vice President Todd Lutwak says: On August 30, list Auction-style for just 1¢ Insertion Fees—even high-ticket items! This offer applies to …
Getting Started as a Freelance SEO
August 30, 2011, 8:19 amGood post on freelancing SEO services with advice on Taxes, Finding Work, and Practical Tips.
Interview with SEO Copywriting Certification Grad, Lynda Goldman
August 30, 2011, 8:11 amToday we talk with SEO Copywriting Certification Grad Lynda Goldman. The author of 30 books, Lynda Goldman specializes in SEO copywriting and marketing for the natural health industry. With a lifelong passion for natural health, Lynda is not only a copywriter for her clients, but she's also their customer, so she knows intimately what customers...
Google+ Wins When Spammers Win
August 30, 2011, 7:24 amAs the never-ending battle of search engines vs. marketers marches on, it occurs to me that (in some instances, at least) only half-heartedly fighting may be in the best interests of the engine itself. Unlike the virus writer vs. anti-virus com.
YouTube is Useless
August 30, 2011, 7:24 amYouTube is useless at boosting traffic if you're not using it to its fullest potential. YouTube is home to 490 million users, and offers the possibility of sending interested users to your website, but only if you know how to use it. If your video isn't up to snuff, it'll only gather cobwebs and be forgotten about. Everyone wants their video to go...
Google +1 Now Shares, Provides Snippets
August 30, 2011, 7:09 amOn June 1st, Google announced their first 2011 social feature: the Google +1 button. Previously, it had been rumored that +1 was the Google social network, so the SEO community was largely disappointed with the announcement. That didn't stop webmasters from implementing the +1 button on their sites, however; over the three months that the .
Google Analytics Demystifies Visitor Behavior With Multi-Channel Funnel Reports
August 30, 2011, 6:46 amOne of the biggest challenges in analyzing conversions to your website is figuring out which channels contributed to a goal conversion. A new change to Google Analytics now allows you to see when multiple channels contribute to a goal. Last week.
Content is King But the User is the Emperor
August 30, 2011, 6:46 amMany years ago, Google stated ten points on their Corporate Philosophy page - they were as follows: Focus on the user and all else will follow. It's best to do one thing really, really well. Fast is better than slow. Democracy on the web works. You don't need to be at your desk to need an answer. You can make money without doing evil. There's...
Yelp Is the Latest to Turn from Deals
August 30, 2011, 6:15 amSeems like a lot of big names are steering clear of the deals space. The latest news comes from Yelp. While they haven’t abandoned the space completely they are certainly rethinking their position and just how much effort along with resources they will throw at it. Is this a yelp for help? Not really but it does make one wonder about the...
The Growth of Social Media: An Infographic
August 30, 2011, 5:28 amEmbed this on your site Source: The Growth of Social Media: An Infographic Say what you will about the tidal wave that is social media: it's over-hyped, a fad halfway through its 15 minutes, that surely won't be around in a few years' time. But take a look below at the steep curve of the user growth rate in all age ranges and demographics, and...
Google's Biggest Gamble [Infographic]
August 30, 2011, 4:42 amThere was some serious debate as to whether this particular infographic would see the light of day here at Marketing Pilgrim. It's an interesting study on the power of information as a way to promote your business. You see, the infographic is very compelling and the title "Google's Biggest Gamble" fits well with Google's apparent roll of the dice...
Google’s Biggest Gamble [Infographic]
August 30, 2011, 4:36 amThere was some serious debate as to whether this particular infographic would see the light of day here at Marketing Pilgrim.
It’s an interesting study on the power of information as a way to promote your business. You see, the infographic is very compelling and the title “Google’s Biggest Gamble” fits well with...
More Than 30 Google+ Tools, Extensions, Tutorials and Other Resources
August 30, 2011, 3:10 am* The Google+ honeymoon might be over but many people are still active on the site. As Google+ has some shortcomings, lacking features and usability flaws, there are now numerous tools to deal with these issues. I've compiled a list of the most promising ones. I haven't tested all the tools, just a few, so please report issues in the comments. I...
How Google Analytics Custom Reports Helped My Client to Increase His Revenue
August 30, 2011, 2:33 amPosted by Sajeet Nair This post was originally in YOUmoz , and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of SEOmoz, Inc. I often wonder how the life of an SEO consultant would have been if there was no Google Analytics. I...
Why You Need to Listen to Your Social Network
August 30, 2011, 1:15 amWhen it comes to social media marketing, one of the few "must-dos" is to actually listen to your network. Social media is a conversation, not a soap box for your brand. No one wants to be talked at, whether it is in a face-to-face conversation or an online one. Social networking has taught your customers that they have a voice and a right for...
What's New in SEO for August 30, 2011
August 30, 2011, 12:13 amWe have compiled the latest news and updates from the big three, Google, Bing and Yahoo as it relates to SEO and the search engines overall. WHAT'S NEW THIS WEEK WITH GOOGLE: New snippets for list pages Google has rolled out snippet (the few lines of text that appear under every search result) improvements for pages that contain lists. Results...
Google Panda Update in Europe: Winners & Losers in Switzerland, Italy, Spain
August 30, 2011, 12:00 amWith the early August release of the Panda algorithm update on a global scale we saw substantial changes in several European markets. We've previously reported on Panda's impact in France, Germany, and Austria
SearchMetrics, after look...
Using Gamification in Your Business
August 29, 2011, 11:52 pmMarketing Pilgrim's Social Channel is sponsored by Full Sail University . Gamification is the latest buzzword in marketing circles, as more and more companies are hoping to capitalize on the success of online social games. However, before you run out and start planning your version of Farmville,
adCenter Log-In Issue
August 29, 2011, 8:27 pmMicrosoft expects technical difficulties to be resolved this evening Microsoft Advertising adCenter is currently experiencing technical difficulties with its log-in function (ads are still serving as normal). For more details, please visit the adCenter Blog .
Microsoft Advertising adCenter: Temporary Technical Difficulties
August 29, 2011, 8:06 pmHere's what you need to know: Our teams have identified the root cause and are aggressively working to resolve it. There have been no disruptions to service, your ads are still serving - the issue only affects the ability to log in. We will update this.
5 Ways to Advertise to College Students
August 29, 2011, 7:05 pmCollegeHumor's Sam Stahl on how to get laughs and clicks As vice president of ad sales for CollegeHumor, Sam Stahl deals with a savvy audience that knows when it's being pandered to. And although it isn't just college students who come to the site, this company has learned quite a few things when it comes to catering to those that do. After the...
6 Questions for Alex Bogusky: Advertising and Social Causes
August 29, 2011, 7:05 pmBogusky talks about the big answers"and how COMMON is trying to find them There's nothing that captures the imagination like a man who disappears. Alex Bogusky was one of the stars of the advertising world"the force behind the Truth Campaign , a partner at Crispin Porter Bogusky by 34, and AdWeek's creative director of the decade for the...
Manage Your Online Reputation When Disaster Strikes
August 29, 2011, 6:32 pmA case study on the right way to use social media during a disaster.
Social Networking Now Accounts for Largest Share of Online Minutes in Mexico
August 29, 2011, 5:12 pmcomScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a report on the top online properties and activities in Mexico from its comScore Media Metrix service. The report showed that Google Sites led as the most-visited Internet property in the market reaching more than 90 percent of all online users, followed by...
Coming: Relevancy and Quality Policy Update for Ads Targeting the U.S. and Canada
August 29, 2011, 5:07 pmOn August 31st, the adCenter Relevancy and Quality policy for ads targeting the U.S. and Canada will be updated to provide greater claity and more specific defenitions of practices that may result in ads that aren't aligned with the new policy becoming less prominent or, in some cases, being excluded. Please make sure that you have read the new...
Yahoo! Digital City Connects with Agency Partners in San Francisco
August 29, 2011, 5:07 pmYahoo! brings a fun, multimedia experience to the city's leading agencies Yahoo! Digital City, an interactive, multimedia experience that brings Yahoo!'s products, research and content to life, took its show on the road this week. First stop: the Embarcadero in San Francisco, home to some of the city's top agencies. Attendees from Razorfish,...
Today's Funniest Tweets
August 29, 2011, 4:36 pmTwitter is a wonderful place for one-liners. To be funny on the site, you've got to be sharp and practice economy of language. You've only got 140 characters to make an impression.
Google News Content Now Crawled via Googlebot
August 29, 2011, 4:25 pmGoogle News is now using the Googlebot instead of a dedicated crawler to examine web content. While most elements of crawling remain the same, webmasters should be aware of some minor differences. Changes with Googlebot Crawling As announced o.
iPhone 5 Rumor: Sub-4 Inch Screen, Metal Backing
August 29, 2011, 4:25 pmToday's second big iPhone 5 rumor deals with the device specs, instead of the still-debated release date. In reality,
The End of Social Media 1.0
August 29, 2011, 4:25 pmI would like to talk about an inflection point in social media that requires pause. I am not suggesting that there will be a social media 2.0 or 3.0 for that matter.
Today’s Funniest Tweets
August 29, 2011, 4:25 pmTwitter is a wonderful place for one-liners. To be funny on the site, you’ve got to be sharp and practice economy of language. You’ve only got 140 characters to make an impression. And what better way to wind-down the work …
Socialite Says "I Do" to Over-the-Top Wedding
August 29, 2011, 3:53 pmby Claudine Zap Move aside, Kate Middleton . Eat your heart out, Kim Kardashian . British socialite Petra Ecclestone has you both beat when it comes to over-the-top weddings. The Formula One heiress reportedly dropped an estimated $5-$7 million on her big day to wed businessman James Stunt in a three-day extravaganza in Rome. Buzz on the Web was...
Super Poke Pets Users Not Impressed with Google's Halloween Costume Comparison
August 29, 2011, 3:46 pmAs you may or may not know, Google recently announced that it would be shutting down Slide and various applications and games that it created, including the popular Super Poke Pets. As reported earlier,
Super Poke Pets Users Not Impressed with Google’s Halloween Costume Comparison
August 29, 2011, 3:31 pmAs you may or may not know, Google recently announced that it would be shutting down Slide and various applications and games that it created, including the popular Super Poke Pets. As reported earlier, users are less than thrilled with …
Google AdWords Editor 9.5 Released
August 29, 2011, 3:31 pmGoogle has launched version 9.5 of the Google AdWords Editor for both Windows and Mac computers. The latest version streamlines several tasks, grants greater control over experiments, and adds support for location extensions. Key Features of AdW.
Google Wants to Get More Local Businesses Online
August 29, 2011, 3:31 pmGoogle is extending its offerings for small, local businesses with the addition of city pages highlighting Google Places pages and Google Offers for San Francisco, CA, and Charlotte, NC. Google also seems to be rolling out a free website program. .
The Majority of All eReader Owners Now Female
August 29, 2011, 3:15 pmThe tech industry may be the world's biggest boy's club but women are racing to the top on the consumer side. According to new numbers from Nielsen, women are now the majority users of eReaders with 61%, that's way up from where they were less than a year ago. See the pretty-colored chart? Women like color and I say that's one of the main reasons...
Dancing With The Stars Cast List Leaked via Tweet?
August 29, 2011, 3:15 pmDancing With The Stars has become a huge pop culture hit, with each new season seemingly arriving with more buzz than the previous one.
What's Top of Mind This Labor Day - Yahoo! Search Trends
August 29, 2011, 3:15 pm From hurricane Irene and the recent east coast earthquake, to kids heading back to school and the upcoming 10-year anniversary of Sept. 11, it's clear that Americans have a lot on their minds, and it appears that according to Yahoo! searches the upcoming Labor Day holiday is not nearly as front and center as it has been in years past "...
Facebook Gets More Secure By Paying Users
August 29, 2011, 3:00 pmA month ago, Facebook announced its "Bug Bounty" Program, in which the company began offering users $500 for finding security holes. "The program is already making Facebook more secure," a representative for Facebook tells WebProNews. "During the past three weeks,
Missouri Teachers Can Be Facebook Friends Again. . . For Now
August 29, 2011, 1:58 pmEarlier this month, the State of Missouri passed a law making it illegal for a teacher to be friends with a student on Facebook or any social media site. They did this because they felt that social media could lead to inappropriate contact and many people agreed. The Missouri State Teachers Association did not agree. They fought and won a...
2-step verification: stay safe around the world in 40 languages
August 29, 2011, 1:32 pmPosted by Nishit Shah, Product Manager, Google Security (Cross-posted on the Official Google Blog and the Online Security Blog ) Earlier this year, we introduced a security feature called 2-step verification that helps protect your Google Account from threats like password compromise and identity theft. By entering a one-time verification code...
The Google+ Identity Service Project
August 29, 2011, 1:27 pmHow does Google justify its real name policy? Well, Google+ was built primarily as an identity service and will be used to help Google build future products, Google Executive Chairman Eric Schmidt said at the Edinburgh International TV Festival. .
Slide, Super Poke Pets Fans Furious Over Google's Planned Shut Down
August 29, 2011, 1:27 pmLast week, it was revealed that Google is shutting down Slide, the social game company it bought last summer. The move was quite surprising to the tech/social media industry,
Slide, Super Poke Pets Fans Furious Over Google’s Planned Shut Down
August 29, 2011, 1:18 pmLast week, it was revealed that Google is shutting down Slide, the social game company it bought last summer. The move was quite surprising to the tech/social media industry, as the company had only just launched games for its new …
Google Analytics Visits Metric: Change > Implications > Opportunities
August 29, 2011, 1:17 pmGood post, with video, from Avinash Kaushik the recent Google Analytics changes to their visitor sessions algorithm.
A Primer on A/B Testing
August 29, 2011, 1:08 pmGood post detailing the ins and outs of A/B testing from a starting perspective.
Hurricane Irene: An Internet Wrap-up
August 29, 2011, 12:18 pmHurricane (and later Tropical Storm) Irene has come and gone, leaving at least a few dozen people dead and causing major flooding and power outages for much of the east coast. The storm hit over the weekend, attacking the coast …
Facebook Launch: Microsoft Advertising for Small Business - Help Us Spread the Word and Win Cool Stuff!
August 29, 2011, 12:10 pmOver the past few months weve made some changes to ensure that the information and insights were delivering are as useful and as relevant as possible to you, whether youre an advertising agency executive or a small business owner running your own online marketing campaigns. First, we announced that there would be a new, toggled view of the main...
Google Losing War With Scraper Sites, Asks For Help
August 29, 2011, 11:03 amGot scraping issues? Google wants you to report scraper websites - those sites that exist for no other reason than to monetize copied content, usually with AdSense - in an effort to test and improve its algorithms. Blog scrapers are th.
Nokia Developer Forum Hacked, User Records Breached
August 29, 2011, 11:03 amThe AntiSec movement has just claimed another victim - mobile manufacturing giant Nokia was hit with an SQL Injection attack that exposed a "significant" number of user records. The Nokia Developer Forum site suffered the breach,
Facebook Shuts Down "Deals," Keeps More Relevant Check-In Deals
August 29, 2011, 11:03 amFacebook has had a couple of "deals" products: "Deals" and "Check-in Deals." Deals are going away, but Check-in Deals are staying. "After testing Deals for four months, we've decided to end our Deals product in the coming weeks,
Facebook Shuts Down “Deals,” Keeps More Relevant Check-In Deals
August 29, 2011, 10:52 amFacebook has had a couple of “deals” products: “Deals” and “Check-in Deals.” Deals are going away, but Check-in Deals are staying. “After testing Deals for four months, we’ve decided to end our Deals product in the coming weeks,” the company …
Did Google CEO Larry Page Just Avoid Criminal Prosecution?
August 29, 2011, 10:16 amLast week, it was revealed that Google had to forfeit $500 million for allowing Canadian pharmacies to target US consumers. One such pharmacy tells WebProNews and Google that the U.S. government is taking a "morally wrong" approach with its fine.
Social Media Sewage ' And Hope
August 29, 2011, 10:16 amEditor's note: This post was written by WebProNews blog partner Mark Schaefer, originally for his blog {grow}, and there are references to that blog (as opposed to WebProNews) in the post.
Social Media Sewage … And Hope
August 29, 2011, 10:11 amEditor’s note: This post was written by WebProNews blog partner Mark Schaefer, originally for his blog {grow}, and there are references to that blog (as opposed to WebProNews) in the post. I’ve started and trashed this article at least six …
Justin Bieber, Lady Gaga Videos Pulled From YouTube
August 29, 2011, 10:01 amIf you're browsing the Twittersphere right now, you might notice that the trending topics list is saturated with pop music references. Many TTs are due to last night's MTV Video Music Awards,
Justin Bieber, Lady Gaga Videos Pulled From YouTube [UPDATED]
August 29, 2011, 9:51 amUPDATE: All of the Bieber Vevo videos, Miley Cyrus’ “Party In The USA” and Rhianna’s “What’s My Name” have been restored. Lady Gaga’s official video for “Bad Romance” still seems to be missing. ORIGINAL ARTICLE: If you’re browsing the Twittersphere …
23 Reasons Your Blog Isn't Making Any Money (And What To Do About It!)
August 29, 2011, 9:46 amSure, you want comments. And subscribers, and shares, and likes. But you don't really care about any of these things. You want what they will eventually lead to ' Money . Yes, traffic is good, and so is reader engagement. But if you're reading this, chances are you're running a blog with the intention of marketing a business and making some money....
Google+ is About Your Identity
August 29, 2011, 9:10 amGoogle+, while still young, can be a lot of different things to a lot of different people. As time goes on, it will no doubt serve many more purposes. We still have brand pages to look forward to after all,
iPhone 5 Rumor: Release Date Should Not Be Discussed Says Sprint
August 29, 2011, 8:54 amThe first rule of working for a company who's getting the iPhone 5 is don't talk about the iPhone 5.
How Google Changes Their Algorithm
August 29, 2011, 8:29 amGoogle's Evaluation Team at a Launch Decision Meeting When any webmaster first enters the realm of SEO, they're likely to run into the term "Google algorithm." The Google search algorithm is a complex mathematical equation that looks at more than 100 metrics to determine how a site should rank. Beyond being a non-public and thoroughly .
Groupon Traffic Wanes While IPO Quiet Period Gets Pretty Loud
August 29, 2011, 8:23 amGroupon appears to be up to some tricks. This should surprise no one since the company is far from conventional and does things their own way in most instances. In and of itself, there is nothing wrong with doing things your own way unless that way actually pushes what is legal to, or past, the limits. It's not so much about the pushing of legal...
5 Steps to Link Building with Widgets
August 29, 2011, 8:23 amWidgets are one of the best-kept secrets marketers can use to capture the attention of potential visitors and drive traffic to your website. By increasing the interaction and connection of websites beyond links and video, widgets are a great way t.
The Lost Art Of Design Etiquette
August 29, 2011, 7:45 amEndless layers in Photoshop. Overstuffed image folders. That jQuery plug-in that has 12 files associated with it. Hundreds or thousands of individual pieces go into making a website. No wonder we go off the deep end when we can’t find a closing div — er, section tag. We work with a ridiculously large number of things, and how we...
How to write for Google's expanded site links
August 29, 2011, 7:37 amGreetings to you! Today, Heather addresses how to write for Google's expanded site links. Yes, you may have noticed that Google has made yet another change to its SERP (search engine results page). This change presents a fantastic opportunity: besides displaying expanded site links, Google is also displaying a little snippet from each of those...
Responsive Web Design and Facebook Fan Pages a Perfect Marriage
August 29, 2011, 7:37 amEthan Marcotte coined the term Responsive Web Design and soon after wrote an amazing book on the topic. A Book Apart's Responsive Web Design is the perfect stepping stone to getting started coding and designing responsive websites. For those of you who may not know what I'm talking about, Responsive Websites are websites that adapt to their...
Are You Afraid of Getting Personal in Business?
August 29, 2011, 7:37 amAnnabel Candy: It took me 1o years to work out how to get my clients to trust me or, more accurately, to accidentally discover how to build their trust faster, but now I’ve cracked it I’m never going back.
The Right Way to Apologize Online
August 29, 2011, 7:22 amSooner or later, we all make mistakes. Who doesn't? It's something that happens to everyone. Eventually we all have our slipups, blunders, misunderstandings - or maybe even a full blown PR disaster. It can be mortifying, but it doesn't have to be - especially if you're prepared. credit: DoktorSpinn Social media has changed the game in terms of...
Should You Buy Brand Google AdWords Ads on Branded Keywords?
August 29, 2011, 7:07 amVery comprehensive and balanced look at the topic.
Here's the Deal: Facebook Scraps Deals
August 29, 2011, 7:06 amFacebook has been busy lately with sweeping privacy and sharing changes which are in response to the ripple that Google+ has sent through the tech writer technologist Scoble following social media world with it's initial "success". Now the social media leader has decided to scrap its Deals offering. This comes on the heels of their Places feature...
Here’s the Deal: Facebook Scraps Deals
August 29, 2011, 6:53 amFacebook has been busy lately with sweeping privacy and sharing changes which are in response to the ripple that Google+ has sent through the tech writer technologist Scoble following social media world with it’s initial “success”.
Now the social media leader has decided to scrap its Deals offering. This comes on the heels of their Places...
Creating a Social Networking Site - Entrepreneurship Journey
August 29, 2011, 6:20 amWith keeping in mind the three key items used to create a successful start-up; a start-up venture like social-medicine.org is likely to succeed: A start-up requires good people and efforts taken to network , A start-up should fill a gap in the market that isn't already filled and provide a niche service, to people knowing what they want ,
The Sun Never Sets on the Wide, Wide World of Online Video
August 29, 2011, 6:00 amBack in the 18th Century, George Macartney used the phrase “this vast empire on which the sun never sets” to describe the global reach of British imperial power. In the 21st Century, I’d use the phrase “the sun never sets o...
Google Makes All AdWords Phone Numbers Clickable for Mobile
August 29, 2011, 5:29 amWhen AdWords advertisers place a phone number in their ad copy, the phone number will be clickable by default, Google has announced. Advertisers will be charged the same rate as their standard PPC when users call through the advertisement. The A.
The 5 SEO Tasks You Should Do Right Now
August 29, 2011, 4:47 amSEO is often seen as some hidden form of black magic known to only a privileged few in the online world. Their super secret ranking secrets are the only way for websites to reach page #1 or even position #1 in Google, Yahoo or Bing. Nothing could be further from the truth and the 5 steps we share in this article will help you dramatically increase...
SPIKES Asia is less than a month away!
August 29, 2011, 4:32 amIts that time of the year again... Were all really excited as we welcome the best advertising minds in Asia to Singapore for Asias largest advertising festival. Kick-starting on the 18 th of September at the Suntec Convention Centre in Singapore, SPIKES Asia is going to be really interesting. This year, we are absolutely delighted to welcome...
Hurricane Irene And Lower Traffic Today?
August 29, 2011, 3:23 amMy Friday afternoon has been much quieter than usual, anyone else?
Don't Rely on One Source of Traffic
August 29, 2011, 1:06 amWhite hat SEO dictates that you take a blended approach to your link building. A diverse and consistent link building campaign demonstrates to the search engines your commitment to branding your site and building your online presence. It is important to make sure that your site isn't flagged for trying to spam or "cheat" the algorithm in order to...
34% of Referrals to Facebook Pages Come from Google, Yahoo, Bing [Study]
August 29, 2011, 12:45 amMore than a third of external referrals to Facebook pages come from search engines, and SEO plays a strong role in generating this additional traffic for a Facebook page, according to a study from PageLever. The PageLever Study The study .
An SEO's Guide to RegEx
August 29, 2011, 12:14 amPosted by robmillard RegEx is not necessarily as complicated as it first seems. What looks like an assorted mess of random characters can be over facing, but in reality it only takes a little reading to be able to use some basic Regular Expressions in your day to day work. For example, you could be using the filter box at the bottom of your...
Google+ is an Identity Service, Stupid
August 28, 2011, 11:43 pmNPR's Andy Carvin scored a fascinating question and answer bout with former Google CEO and current Executive Chairman, who spoke at the Edinburgh International TV Festival April 28. Carvin asked Schmidt , who more than once admitted dropping the ball when it came to addressing the search engine's years-long social software deficit, how Google...
Buying Google AdWords Ads on Brand Keywords?
August 28, 2011, 8:13 pmIs Paid Search Incremental or Cannibalistic? Earlier this month Google referenced a "study" they did which showed that 89% of AdWords ad clicks were incremental (meaning that they were clicks that the website would not have received if they relied on organic search results alone). As part of that "study" they stated that "indirect navigation to...
Google Appends Prior Search Query
August 28, 2011, 6:51 pmSmart SEOs have been preaching brand for years and years now (& so has Google if you read between the lines). For some time Google has appended prior search queries in AdWords. In some cases they also show ads for related search queries, append your location to the search query for localization, spell-correct search results based on common search...
The Ultimate Guide to Google AdWords Quality Score
August 28, 2011, 5:45 pmThis guide will help you understand the different types of Google Quality Score, why they’re important, the misconceptions about Quality Score, and it will provide you with a checklist of actions you can take to help raise your Quality Score.
PayPal Community Video #2: Paytron
August 28, 2011, 5:24 pmBy now, you may have seen the first in a series of videos produced by the PayPal community called "Zombie Apocalypse." Today, another community member takes a funny swipe at some of the new entrants to the payments space in the newest community-made video, "Paytron." What we loved about this video - besides that it's hilarious .
Google Algorithm Testing - Search Giant Calls for Help Detecting Scrapers
August 28, 2011, 11:34 amGoogle announced that it is testing algorithmic changes for scraper sites - blog scrapers in particular. The company is calling on users to help them. "We are asking for examples,
Google Algorithm Testing – Search Giant Calls for Help Detecting Scrapers
August 28, 2011, 11:19 amGoogle announced that it is testing algorithmic changes for scraper sites – blog scrapers in particular. The company is calling on users to help them. “We are asking for examples, and may use data you submit to test and improve …
Lawsuit Accuses comScore of Major Privacy Violations
August 28, 2011, 11:00 amA lawsuit filed on August 23 accuses comScore of recording private consumer information (including social security numbers and payment data), manipulating computer security settings without authorization, and embedding their software in other appl...
Google Adds Voice Search to Google Maps
August 28, 2011, 7:17 amGoogle has added voice search to Google Maps for Chrome browser users, allowing users to ask for directions verbally and more find hard-to-spell locations. The addition is part of the ongoing integration of voice-recognition technology. Voice Se.
SEO: There Is No Secret Ingredient
August 28, 2011, 6:15 amWhen Google announced their latest algorithm update codename "Panda" the jokes came out of the woodwork to tease the name. But the reality was that this update impacted the SERPs big time. A lot of major sites suffered traffic loss due to their rankings falling. When that happened a lot of SEOs were scrambling to figure out what happened and what...
Man Brings Cooking School to Google+
August 28, 2011, 5:45 amAttention foodies - there's a new cooking show on Google+. Lee Allison, who is a technology consultant by trade, had the great idea of utilizing the Google Hangouts feature on the platform to host a cooking show. The show is called Google+ Cooking School and has already included delicious-looking dishes like Hand-rolled Portobello Ravioli, Citrus...
Being Bad For Great Justice: A New Privacy Scandal Rocks Second Life
August 27, 2011, 3:01 pm"It's all fun and games until someone loses an eye." In keeping with the tradition of "skip a week and all hell breaks loose", here we go again. I started the week thinking I'd wind up writing about the release of Mesh to the full Second Life gr.
Watch Anderson Cooper's exclusive YouTube Q&A
August 27, 2011, 3:01 pmEarlier this week, we welcomed Anderson Cooper to our New York office for a lively question-and-answer session. As he prepares to launch his new daytime talk show on September 12, Anderson has made a big splash on YouTube , posting behind-the-scenes videos from his show, and answering viewer questions directly using our Moderator platform. In the...
Google Explains The Algorithm Change Process (Somewhat)
August 27, 2011, 9:38 amWe'll take any insight from Google that we can get, right? Even if it's just a nice little marketing piece that attempts to describe why and in what manner some Google algorithm changes are made, in between the constant reminder messages of "we do what is good for our users". It's much less subtle version of when they used to add single frame...
Slide Kicked Out of Google's Social Playground
August 27, 2011, 7:00 amDespite spending $179 million acquiring Slide a year ago, Google has decided to shut down the social apps startup, All Things Digital reported.
Slide founder Max Levchin, who also started PayPal, will be leaving Google. Slide Product H...
Taylor Swift Will Answer Your Questions on YouTube
August 27, 2011, 5:06 amYouTube has come a long way from its earlier days of being a good place to watch funny cat videos and bootleg video of concerts and old music videos. Sure, you can still watch all of that stuff on YouTube,
Fancy Snippets - Bullet Points in SERP's
August 27, 2011, 3:14 amI noticed recently google started to have a 3 line bullet points description for some retail sites. Instead of showing the meta description or some text taken from the page in 2 lines, it's listing very short form of meta description on the first line, then taking a combination of the name, price and review rating of the top 3 items listed on page...
Matt Cutts Announces Scraper Site Reporting Tool
August 27, 2011, 3:08 amGoogle takes another look at scraper sites and poached content.
Cup of Joe: An Entrepreneur's Worst Enemy
August 26, 2011, 11:32 pmA few weeks ago I had lunch with a couple of SEOs. Both of them own their own businesses. We discussed briefly a specific niche that they had both worked in and they both mentioned how it was extremely competitive in the search engines. I remember one of them saying that because it was so competitive there was no chance for a new company to come...
Cup of Joe: An Entrepreneur’s Worst Enemy
August 26, 2011, 11:14 pmA few weeks ago I had lunch with a couple of SEOs. Both of them own their own businesses. We discussed briefly a specific niche that they had both worked in and they both mentioned how it was extremely competitive in the search engines. I remember one of them saying that because it was so competitive there was no chance for a new company to come...
Facebook Mimics Google+ Features with Privacy and Sharing Controls
August 26, 2011, 10:25 pmAfter Google+ was launched, I wrote a long post in which I detailed the features of the new service and discussed the real barriers between Google and success. The biggest one, I noted, was that Facebook had a user-base of 750 million, and could easily play copycat to anything Google+ did that users praised. It seems that Facebook followed exactly...
Google +1 Button Adds Snippet and Sharing Features
August 26, 2011, 9:03 pmGoogle released their +1 button for websites back in June, and since that time webmasters have eagerly been adopting the new social sharing button. Despite a fairly low user response when compared to Twitter or Facebook, Google has seen adoption of the button on more than a million websites. Those sites get more than 4 billion total daily views....
Google Discusses Their Algorithm Change Process
August 26, 2011, 8:32 pmThose who've been involved in search engine optimization for any real duration know that there's no one Google algorithm to keep up with. In addition to having a couple world-breaking changes per year (Google Instant and Panda being the most recent), there are constant minor changes that change how search works. However, Google recently discussed...
The CSS Speech Module
August 26, 2011, 6:06 pmThe CSS3 Speech module is now in last call state. The journey for making accessible web standards has come far from WCAG guidelines, SSML (Speech Synthesis Markup Language ) now arriving at CSS Speech.The CSS Speech Module is based on the concept of the Aural Box Model for content to be rendered in speech form. It is a counterpart to the visual...
Microsoft Advertising adCenter API Sandbox Feature Status
August 26, 2011, 5:33 pmI am writing to give some additional details on our adCenter Sandbox environment upgrade. The last sandbox feature updates were completed in February. We continue to deploy patches and system upgrades as appropriate. As we release new components to the production environment, such changes are not yet being applied to the sandbox. Thus, the new API...
How to Protect Your Ads with Verification Tags
August 26, 2011, 5:27 pmPart of an ongoing series of tips and features for Right Media Exchange members Location, location, location. The old real estate mantra stressing the importance of buying in the best neighborhoods also applies to online advertising. Putting your ad in the wrong place is, at the least, a wasted opportunity. And sometimes it can be downright...
Social Media: Finding the Right Fit for Your Small to Medium Business
August 26, 2011, 5:17 pmIf you havent been to HPs 367 Addison Avenue Blog , its a great resource for small-to-medium business owners with helpful tips, tricks and advice to help bring your business to the next level. Melissa Zieger, the editor at 367 Addison, has been kind enough to share some of her content with us; it will be cross-posted here from time to time. ...
9 Actionable Tips for Link Prospecting
August 26, 2011, 5:07 pmPosted by Paul Rogers This post was originally in YOUmoz , and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of SEOmoz, Inc. I find link prospecting to be one of the most time-consuming and challenging parts of link building....
Bigger, Faster Photos
August 26, 2011, 4:31 pmWith over 250 million photos uploaded each day, sharing pictures is one of the most popular activities on Facebook. We are constantly working on making Facebook Photos better and today we're introducing some improvements to the way you experience photos. Bigger Photos, Faster Loading Now, the photos you share on Facebook are bigger (720 pixels to...
Google Introduces List Snippets in Search Results
August 26, 2011, 4:21 pmGoogle announced a new kind of snippets it will be showing on search results pages now. These snippets will appear on results for sites that are list pages.
Hurricane Irene: How Verizon Wireless is Prepared From Florida to Maine
August 26, 2011, 4:05 pmVerizon Wireless says it is prepared for Hurricane Irene, and is offering customers tips to be prepared as well, as the storm approaches the East Coast of the U.S.
RealNetworks Plays The Role Of Internet Bully
August 26, 2011, 3:50 pmWhile researching this topic, something occurred to me: who uses RealPlayer anymore to begin with? And so, after a quick jaunt over to RealNetworks Twitter page, I noticed they only have about 3700 followers. By comparison, Winamp,
Hurricane Irene Prompts NYC Evacuations, Twitter Outbursts
August 26, 2011, 3:14 pmAs she grows in size, Hurricane Irene gets closer and closer to the United States' eastern seaboard. While Florida looks like it will escape much of Irene's fury, other states may not be so lucky,
Email is Part of the Internet's Backbone
August 26, 2011, 3:14 pmEarlier, we looked at some research from Pew Research Center's American Life Project about social network usage. The main finding was that half of all U.S. adults use social networks, with 65% of adult Internet users.
Email is Part of the Internet’s Backbone
August 26, 2011, 2:50 pmEarlier, we looked at some research from Pew Research Center’s American Life Project about social network usage. The main finding was that half of all U.S. adults use social networks, with 65% of adult Internet users. We exchanged some dialog …
Online Ads Take Over Car Buying Process
August 26, 2011, 2:02 pmYahoo! study shows that shoppers rely on the Internet for auto research, comparison-shopping and image-building Automakers spend money by the truckload to reach U.S. consumers. The category's ad spending stood at $2.75 billion in the first quarter of this year, according to recent Nielsen data, putting it ahead of all other sectors. But do auto...
Half of All U.S. Adults Use Social Networks, according to Report
August 26, 2011, 1:41 pmPew Research Center's Internet and American Life Project has put out a new report looking at stats on social networking usage. "For the first time in our surveys,
Small is the New Big: How Small Conversions Equal More Sales
August 26, 2011, 1:33 pmHave you ever tripped walking into a supermarket?
I mean really wiped out – went sprawling on your face, broke your glasses and twisted your ankle?
I hope the answer is no, but imagine for a moment that you had – would you be likely to buy something on your way out?
Odds are, the answer is no. Which begs the question...
Tracking Hurricane Irene on Google, Bing, Mobile
August 26, 2011, 1:26 pmAs the potentially devastating Hurricane Irene bears down on the east coast of the United States, millions are turning to Google and its new tracking tools introduced earlier this summer to search for the latest storm path information. Research .
Common Sense Prevails On Social Disorder And Social Networks
August 26, 2011, 1:10 pmYesterday, Home Secretary Theresa May met with representatives of Facebook, Twitter and BlackBerry Messenger and the police in a widely-reported get-together to discuss the rights and responsibilities of the users of social networks,
Google+ Expands Third Party Widget
August 26, 2011, 12:55 pmIt really feels like a horse race now. Google has added new functionality that makes sharing links to Google+ faster and more targeted. With the new third party widget, you can add a comment before posting to Google+ (just like Facebook) but you can also choose which circle of friends will see the post (better than Facebook). This new...
Know Your Customer " Know Their Keywords
August 26, 2011, 12:55 pmDo you ever wonder why some traffic makes you money and other traffic doesn't? The answer is so obvious that it's a proverb: Not all traffic is created equal. Let's take that old saying apart to see if it can deliver a return on investment for you. Let's look into why some traffic makes money and everything else is a waste of server resources. By...
Nearly Half of All Marketers Are Willing to Pay for a Post
August 26, 2011, 12:24 pmWord of mouth is one of the best means of marketing a product, but sometimes the process needs a little help to get started. Help in the form of cold, hard cash. For a long time, the Pay-for-Posts business was considered only slightly less shady than buying watches from a guy who carries his stock in his coat. A few years ago, I wrote a paid post...
Google+ Now Lets You Ignore or Block People
August 26, 2011, 12:24 pmHas someone added you on Google+ but you have no clue who they are, or you really just don't want to be associated with them? Now you can ignore or block them, Google engineer Olga Wichrowska has announced. When you ignore somebody, which .
McAfee Defends Its Position on Operation Shady RAT
August 26, 2011, 12:24 pmEarlier this month, tech security firm McAfee issued a report, in which it revealed an attack that has been compromising organizations since 2006. The report is called Operation Shady RAT and is said to have infected at least 72 organizations across 14 different countries.
Voice Search for Google Maps Now on Desktop
August 26, 2011, 12:09 pmThe more I use an Google's voice products the more I am getting addicted. From free phone calls to all things voice activated on my Android device it makes life easier and, depending upon your situation, even a little safer. Oh it's pretty darn reliable as long as you talk to it like you are talking to someone who doesn't understand English (which...
Are You Ready for Google +1 Button Sharing into Circles?
August 26, 2011, 11:38 amThere have been a lot of Google+ updates this week, but by far the most exciting update is this latest update to the Google +1 button which makes content sharing more like Facebook, but ultimately, more useful as a content curation tool for your d.
Bluedial.com is Right on Time with adCenter
August 26, 2011, 11:27 amWith the help of expert Yahoo! sales assistance, timepiece retailer Bluedial.com finds its transition to adCenter runs like a Swiss watch If there's one thing that watch retailer Bluedial.com understands, it's time. And that's part of the reason why it's so pleased with its transition from Yahoo! Search Marketing to the Microsoft Advertising...
Site Search Analytics: What Your Customers Want...In Their Own Words
August 26, 2011, 11:26 amby Mike Fleming
When people come to your site, it can be really hard to know why they
are there. The truth is the average conversion rate on e-commerce
sites is only around 2-3%...and that's on sites that are specifically
built to sell stuff. So, what happens to the other 97%?
Why were they there? Did they find...
The MTV VMAs: Explore the Decisions Behind Best New Artist Nominee Kreayshawn's Breakout Success
August 26, 2011, 11:12 amThis Sunday (8/28), the music establishment will descend upon LA for the MTV Music Video Awards. Whether youre tuning in to watch Adele take home a Moon Man, Beyonce dazzle on stage or Pitbull spit rhymes, this years VMAs are set to impress. Keep your eye on the Best New Artist category showcasing the best emerging talent- artists who have shot...
Dutch Tourist Guus Van Hove, Director of 013, Dead at Joshua Tree National Park
August 26, 2011, 10:56 amIt appears that the bodies of two people found dead in the California desert belong to Dutch music promoter Guus Van Hove and his girlfriend Helena Nuellet. Van Hove, 44, is best known in the music world as the director …
Yahoo: These Steve Jobs-Related Searches are "Off the Charts"
August 26, 2011, 10:15 amEarlier, we looked at some searches Yahoo expects to see big spikes in based on its search data. Now, the company has provided us with more data about Steve Jobs-related search activity that it's already seen.
Twitter Helps NYPD Shut Down Gang Meeting
August 26, 2011, 10:15 amAttention criminals, would-be criminals, rioters, gang members and all who are of interest to local police departments: Social media is public - really really public. And while services like Facebook and Twitter are wonderful platforms for fast,
ShoeMoney Added to the BlueGlass TPA Lineup
August 26, 2011, 10:15 amBig news today from the BlueGlass camp! We've secured Jeremy "ShoeMoney" Schoemaker to the speaker lineup for BlueGlass TPA ! Jeremy will be sitting on the "Blog & News Optimization: How Publishers Can Dominate Google & Beyond" Panel with Brian Clark of Copyblogger and discussing killer techniques for bloggers & publishers to build traffic, links...
Facebook Changes Default Security Settings to NON Secure
August 26, 2011, 10:07 amFacebook has done us a favor today and changed the security settings in all of our accounts. Take a look at the Facebook URL (web browser URL window) you will see http://www.facebook.com (non-secure webpage) instead of https://www.facebook.com (secure webpage) you are no longer on an encrypted secure page. I am not exactly sure why Facebook...
Yahoo: These Steve Jobs-Related Searches are “Off the Charts”
August 26, 2011, 10:03 amEarlier, we looked at some searches Yahoo expects to see big spikes in based on its search data. Now, the company has provided us with more data about Steve Jobs-related search activity that it’s already seen. “Searches for ‘steve jobs’ …
Google+ Now Lets You See Who You've Been Tagged With On One Page
August 26, 2011, 10:00 amGoogle announced a new feature of Google+ that lets users view all of the people they've been tagged with in photos on a single page.
Google+ Now Lets You See Who You’ve Been Tagged With On One Page
August 26, 2011, 9:52 amGoogle announced a new feature of Google+ that lets users view all of the people they’ve been tagged with in photos on a single page. “Seeing photos that you and your friends are tagged in together is a great way …
Google+ Makes Social Media More Like Real Life, Introduces Ignore Option
August 26, 2011, 9:18 amGoogle has introduced some more controls for users that allow you to ignore or block people. “Ignore means you’ll see less of what a person is sharing (i.e., you’re just not interested),” says google’s Olga Wichrowska. “Block additionally limits the …
How Strong Is Google's Filter Bubble, Really?
August 26, 2011, 9:18 amEli Parser made a big splash in a 2010 TED talk where he discussed a phenomena he called the "filter bubble." According to Parser, modern technology - and especially Google search - were putting us at risk. The threat, of course, was the worst one of all: Ourselves. Thanks to the personalization of search results, .
Steve Jobs' Career: The Law of Gravity, LSD and Lightsabers
August 26, 2011, 9:13 amFirst of all, you probably haven't seen a retrospective of Steve Jobs' career quite like this. Taiwanese animation company Next Media Animation is internet-renowned for putting their enjoyably strange spin on current events. Here at WebProNews,
Steve Jobs’ Career: The Law of Gravity, LSD and Lightsabers
August 26, 2011, 9:06 amFirst of all, you probably haven’t seen a retrospective of Steve Jobs’ career quite like this. Taiwanese animation company Next Media Animation is internet-renowned for putting their enjoyably strange spin on current events. Here at WebProNews, we are very big …
Yahoo Talks Expected Steve Jobs-Related Search Trends
August 26, 2011, 8:55 amNot that it’s any surprise, but lots of people have been looking for Steve Jobs-related info since he announced his resignation as the CEO of Apple. Key phrases were all over Google Trends, and Yahoo has reached out to WebProNews …
Google Shuts Down Social Game Acquisition Slide
August 26, 2011, 8:25 amJust over a year ago, Google bought Slide, a social game company mostly known for games like SuperPoke Pets, SPP Ranch, Top Fish, etc. It didn’t seem to be outside of the realm of possibility that this would heavily factor …
Hurricane Irene: The View From Space
August 26, 2011, 8:12 amIt’s always interesting how natural disasters like hurricanes and tornadoes that bring such devastation and destruction can also have a type of amazing, terrible beauty. And there’s nothing like a view from space to make us all aware of the …
How to Strategically Analyze Your Competition's PPC Campaigns
August 26, 2011, 8:11 amAnalyzing your competitor's PPC ads is a great way to extract data about how their company influences conversions. It's also a way to analyze your own ads to see what's missing. Matt Van Wagner from Find Me Faster and SEM Strategy.
On Site SEO Tip: Weigh Time vs. Return
August 26, 2011, 7:30 amSEO best practice dictates that a full-optimized site means every single page of that site (from homepage to individual product/service pages to the About Us page) has been properly optimized for SEO. This includes conducting keyword research, possibly rewriting the content, writing Meta tags and descriptions, customizing the URL, developing an...
Facebook and Ticketmaster Create Interactive Event Map Experience
August 26, 2011, 7:10 amFacebook has teamed up with ticket industry monopolist wannabe Ticketmaster to help event attendees learn where their friends or other people of interest may be sitting for an event. The interactive map using Facebook friends as the way to see who's sitting where (of course, if you are using Ticketmaster you probably aren't one of the cool kids...
How to Leverage Product Inventory Feeds to Maximize PPC ROI
August 26, 2011, 7:00 amAs we near the beginning of Q4, retailers are gearing up for what they hope will be a big holiday season. For many in SEM, this means preparing to ramp up spend, running creative testing in advance, and trying to get a handle on what products you&...
Broken Link Building In Action: REAL Email Example Inside!
August 26, 2011, 6:55 amBroken link building is the talk of the link industry at the moment. Nick LeRoy gives us the basic method along with a real-life example of how this concept works.
Ivy League Study Offers Social Media and Teen Drug Use Correlation
August 26, 2011, 6:49 amThis one falls into the category of "I can see some dotted line connections here, maybe but to draw broad conclusions like this is stupid" category. According to a study by Columbia University's (that's right, the Ivy league school that is supposed to be a place for really smart people) National Center on Addiction and Drug Abuse, it's more likely...
Mobile, Local, Barcodes, and Bathroom Stalls
August 26, 2011, 6:34 amLast week at SES San Francisco, one of the many prevailing themes was local search. This isn't terribly new as the conference has covered it for years, including panels I've sat on or moderated over the last decade. There are perenni.
The Emperor's Garden
August 26, 2011, 6:23 amThe Emperor instructed the gardener to set up the new court's garden. "I want you to plant five trees growing the Crataan fruit," the Emperor said, "Because we asked people what fruit they like best, and most named the Crataan fruit!" The gardener replied, "Emperor, that is excellent thinking! But let me make some suggestions: First, how about we...
On Site Optimization Tip: Weigh Time vs. Return
August 26, 2011, 1:10 amSEO best practice dictates that a full-optimized site means every single page of that site (from homepage to individual product/service pages to the About Us page) has been properly optimized for SEO. This includes conducting keyword research, possibly rewriting the content, writing Meta tags and descriptions, customizing the URL, developing an...
Article Marketing: Mostly A Scam - Whiteboard Friday
August 26, 2011, 12:34 amPosted by Aaron Wheeler Article marketing is mostly a scam. Well, wait... some types of article marketing are really scammy. Guest blogging, legitimate article sharing, and similar tactics are great and sustainable linkbuilding practices, but making up terrible article content and passing it off as something people should read or link to is both...
Google Voice Search Comes to Google Maps
August 25, 2011, 11:43 pmGoogle Chrome is the most voice-enabled browser in the free world, as the company propelling it continues to weave voice throughout its core applications via Chrome. The search engine August 25 switched on the ability to let users speak search queries into their computer microphone to look for places and get directions for Google Maps . The move...
Abercrombie's Situation with Jersey Shore
August 25, 2011, 6:14 pmAs was widely reported on August 16th, retailer Abercrombie & Fitch announced that it would pay Mike "The Situation" Sorrentino and the rest of the Jersey Shore cast to not wear its brand of clothing citing the association as "distressing" to fans of the clothing line. Hitwise data shows that this announcement appears to have strengthened the...
Don't Re-Invent Social Media Icons
August 25, 2011, 5:07 pmOne of the most basic lessons I have learned in marketing is to make things simple for the audience. See those buttons below? Look pretty familiar, right? Whether you call them buttons or badges, these interactive elements make voting and sharing dead simple. From a strictly return-on-investment perspective, it's hard to make the case for creating...
Google News Now Using Googlebot for Crawling
August 25, 2011, 4:36 pmGoogle announced today that it will no longer be using a separate crawler for Google News, and will now start using Googlebot. "Google News recently updated our infrastructure to crawl with Google's primary user-agent,Googlebot. What does this mean?
Steve Jobs: Apple Employees Say What They Think About Him
August 25, 2011, 4:21 pmSteve Jobs is a very well-respected man in the business world, and it appears that his employees carry a great deal of respect for him as well. Glassdoor, a jobs and company reviews site, has shared some commentary from employees,
My [Music] Space Gets Ready to Relaunch
August 25, 2011, 4:06 pmMySpace has 70 million active global users but you wouldn't know it to look a the site. In the past few years, they've gone from being a hub of personalized social activity, to a billboard for big entertainment brands to. . . the laughing stock of the internet world. But MySpace's new owners could be laughing all the way to the bank and sooner...
Helpful Tips for Managing Agency Relationships Within Microsoft Advertising adCenter
August 25, 2011, 4:00 pmSEO agencies that manage online ad campaigns and submissions for numerous advertisers are welcome on Bing and Yahoo! properties. Many small businesses dont have the personnel or expertise to market their product, and hiring an agency can be a perfect.
Google Announces +1 Button E-Commerce Partners
August 25, 2011, 3:50 pmGoogle says it has been working with Bazaarvoice and PowerReviews to make it easier for online retailers to get the +1 button on their product pages. As you may know, Google has launched new sharing feature for the +1 button,
Google Plus alters the landscape of Google Image search
August 25, 2011, 3:43 pmRead this *BEFORE* you comment on that funny (but somewhat risque) photo on G+ :)
Court Ruling Opens Doors for Google Music Improvements
August 25, 2011, 3:04 pmGoogle Music is one of several services that have ventured into the legally treacherous realm of cloud music storage and playback. However, a recent court ruling may be opening doors to a more efficient and effective approach for Google. The MP3.
Amazon Local Expanded Into More Markets
August 25, 2011, 3:04 pmAmazon announced the launch of Amazon Local in in new markets, including New York City today. NYC is obviously a major market for the online retail giant's daily deals offering. The service originally launched in Boise in early June.
Interactive marketing to approach 1/3 of all ad spend by 2016 (and how we know)
August 25, 2011, 2:48 pmby Josh Bernoff You see headlines like the one on this post all the time. This headline reflects of a Forrester prediction from the report " US Interactive Marketing Forecast, 2011 to 2016 " by Shar Van Boskirk. Before I get into some tidbits from the prediction, I'd like to address the question that thinking people always ask about these...
Marketers Warm Up to the No Clicks Campaign
August 25, 2011, 2:33 pmHave you clicked on a display ad today? The odds are you haven't since, " 99.8% of users who view an average display ad don't click ." But if you spent any time at all on the internet today, you probably saw dozens of ads and maybe you even remember a couple of them. See, that's the interesting thing, you don't have to click an ad to remember it...
Gmail Sees First Google+ Integration
August 25, 2011, 2:18 pmGoogle+ is starting to make small appearances on other Google services. Googler Mark Striebeck has announced that Gmail will soon be displaying recent Google+ posts from those you're in email conversations with. The New Gmail Feature While use.
Skype App Directory Launched
August 25, 2011, 2:18 pmSkype has launched a new application directory for apps built on the Skype API. There are apps for business, call recording, desktop and whiteboard sharing, faxing, integrations with popular software and mobile video communications.
Google Provides Inside Look Into Algorithm Tweaking Process
August 25, 2011, 1:57 pmGoogle tweaks its search algorithms over 500 times a year. You may have already known that, but Google is sharing a new video today designed to give people a "deeper look" into how Google makes "improvements" to its algorithms.
Facebook f8 Developer Conference Announced for 2011
August 25, 2011, 12:55 pmIt's so late in the year, we almost forgot that Facebook hadn't held its annual F8 developer conference yet. Today, the company announced that it will take place on September 22.
Going Viral - The Hottest But Most Challenging Form of Advertising
August 25, 2011, 12:55 pmWhat makes content go viral? This is the question that many marketers and advertisers are currently wrestling with. They would love to create campaigns that promotes their product or service in a way that engages consumers on a large scale, but the problem is, it's not an easy process.
Man's Best Friend Mourns His Death
August 25, 2011, 12:45 pmby Claudine Zap The photo showing the bond between felled Navy SEAL Jon Tomlinson and his dog Hawkeye has captured the attention of the Web. The soldier, who was one of 38 killed in Afghanistan on August 6 when a rocket-propelled grenade took out a U.S. Chinook helicopter he was riding, was mourned at a packed service in Rockford, Iowa, filled...
Going Viral – The Hottest But Most Challenging Form of Advertising
August 25, 2011, 12:42 pmWhat makes content go viral? This is the question that many marketers and advertisers are currently wrestling with. They would love to create campaigns that promotes their product or service in a way that engages consumers on a large scale, but the problem is, it's not an easy process.
Facebook Updates Sharing Options, Credit Google+?
August 25, 2011, 12:40 pmFacebook has launched a set of new privacy options that give users greater control over tags and post visibility. The new controls seem to be an attempt to match the most praised features of Google+. Facebook's New Features Facebook's post ann.
Next Facebook f8 Conference Announced for September
August 25, 2011, 11:53 amIn true Internet fashion, Facebook has announced its latest f8 conference will happen in San Francisco September 22. Facebook has used their infrequent f8 conferences to make big announcements with their last one being held in April 2010. As TechCrunch points out The last f8, which took place in April 2010, was absolutely huge: it featured the...
3 Ways Social Media Can Affect Organic Search Performance
August 25, 2011, 11:43 amMake it easy for users to share for maximum search impact Social media isn't just a good tool for online visibility in social spaces. It can also affect what appears in search results. In this post we'll take a high-level look at various relationships between social media and SEO, and how you can optimize both together for better performance in...
Steve Jobs Resignation Will Feature In Upcoming Biography
August 25, 2011, 11:25 amSteve Jobs’ sudden resignation as CEO of Apple last night has left the tech community wondering about the future of the company as well as the health of Jobs himself. Last night, in a statement, Jobs said that the day …
Google Maps Gets Voice Search from Chrome
August 25, 2011, 11:25 amBack in June, Google brought voice search to the desktop via an update for Chrome, enabling users to click the microphone icon on the search box and speak their search, rather than type it. Today, Google announced that this functionality …
Tim Cook to Apple Team: Apple is Not Going to Change
August 25, 2011, 11:22 amTim Cook, as you probably know, is the new CEO of Apple now that Steve Jobs has resigned from the position. As concerns loom about Apple's long-term future without Steve Jobs running the show,
From Paper To iPads: Tampa Bay Buccaneers Switch Playbook Format
August 25, 2011, 11:22 amIf opposing coaches want to learn the playbook of the Tampa Bay Buccaneers before they play them, they don't need to look for a big binder with various plays written down. Look for the nearest iPad and steal it, instead.
Best Conference Session Award: Mastering Facebook Marketing #OMSSF
August 25, 2011, 11:22 amAccording to my unofficial poll, Dennis Yu , CEO of BlitzLocal led the best session overall at the Online Marketing Summit at San Francisco last week. The most critical success factor for businesses on Facebook, according to Dennis? Engagement rates. When your best fans love you they'll be your greatest advocates, thus leveraging fans to be your...
Turn on the Tell-A-Vision: The Big Screen Gets Social on Xbox LIVE
August 25, 2011, 11:17 amThe word television is a combination of the Greek root tele, which means far off and the Latin visio, which means sight. The term was imported from France around 1907years before the actual television set was invented. It wasnt until 1948 that the abbreviated version TV came into being. I share this bit of tube trivia with you because if current...
The MTV Video Music Awards are this Sunday! Tweet Your Choice for "Video of the Year" and Win
August 25, 2011, 11:17 amThe MTV Music Video Awards are this Sunday and we cant wait. Will Lady Gaga wear a meat dress? Will someone borrow the microphone? And above all else, who will take home the MTV Moon Man for Video of the Year? We want to know what you think. Today (August 25th), well be tweeting out questions from the @Bing handle highlighting the five nominees....
12-Year-Old Delivers Baby Brother
August 25, 2011, 11:12 amby Mike Krumboltz Baby on the way and you can't make it to the delivery room? Here's hoping 12-year-old Gaelan Edwards is nearby. Gaelan saved the day when his mom went into labor and couldn't make it to the hospital. The boy explains that he was up late watching TV when he heard his mom call him from her bedroom. At first, he thought he was in...
Emma Stone Has Jim Carrey's Eternal Love
August 25, 2011, 11:07 amAlthough her new film isn't getting love from everyone, actress Emma Stone apparently has one devoted admirer: Jim Carrey. In a video posted to the Canadian actor's website, jimcarreytrulife.com (currently down, presumably from traffic),
Will Google Buy Hulu?
August 25, 2011, 11:00 amGoogle is one of the front-runners in the bidding war for Hulu, with bids expected to be anywhere from $500 million to $2 billion, according to various reports. Amazon and Yahoo are also top candidates to buy Hulu.
Bidding for the purchase of th...
Emma Stone Has Jim Carrey’s Eternal Love
August 25, 2011, 10:47 amAlthough her new film isn’t getting love from everyone, actress Emma Stone apparently has one devoted admirer: Jim Carrey. In a video posted to the Canadian actor’s website, jimcarreytrulife.com (currently down, presumably from traffic), he shamelessly proclaims his love for …
Is Facebook About to Take a Piece of the Photo-Filtering Pie?
August 25, 2011, 10:31 amAmateur mobile-photographers with a penchant for spicing up their images might have another option in the coming months. According to the New York Times, Facebook is planning on jumping into the photo-filtering game.
Detecting “Undetectable” Link Networks
August 25, 2011, 10:30 amInteresting article that asks the question, Are there really such things as undetectable link networks? Good stuff in the comments there, too.
Rob "cmdrtaco" Malda Has Resigned from Slashdot
August 25, 2011, 10:00 amFounder and editor-in-chief Rob Malda, better known as CmdrTaco, has resigned from Slashdot. "After 14 years and over 15,000 stories posted, it's finally time for me to say Good-Bye to Slashdot.
Google +1 Button Now Good for Rankings and Driving Traffic
August 25, 2011, 10:00 amGoogle has announced changes to the +1 button that could mean huge things for sites and businesses in terms of driving traffic. Google has turned the +1 button into what it should have been when Google+ was launched: a means …
Rob “CmdrTaco” Malda Has Resigned from Slashdot
August 25, 2011, 9:51 amFounder and editor-in-chief Rob Malda, better known as CmdrTaco, has resigned from Slashdot. “After 14 years and over 15,000 stories posted, it’s finally time for me to say Good-Bye to Slashdot. I created this place with my best friends in …
How to Turn Yourself Into a Damn Fine Writer
August 25, 2011, 9:45 amIf you're a regular Copyblogger reader, you know that content marketing is the most effective way to promote your business. Great content can find new customers, help prospects understand why you're the best choice for them, and can even make your existing customers feel brilliant for choosing you. It's the most cost-effective marketing you can...
Google Panda 6 Months Out Still Has People Baffled
August 25, 2011, 9:45 amThe six month anniversary of Google's Panda update passed quietly yesterday - guess everyone was too distracted dealing with the latest tweak to the algorithm to notice. The only article I saw was by ZDnet reporting that HubPages CEO Paul Edmondso.
Steve Jobs: A Video Retrospective
August 25, 2011, 9:29 amThe surprising-but yet not entirely unexpected, considering the health issues he's been facing-retirement of Steve Jobs has rocked the tech industry. To say he's the topic of conversation since the announcement would be like saying water is wet. Clearly,
Is the Tail Killing Your Bing PPC Program?
August 25, 2011, 9:18 amCould low volume, low cost keywords decelerate an entire ad group?
Steve Wozniak Talks Steve Jobs and Apple
August 25, 2011, 9:14 amAs Google Trends indicate, many Internet users seem to be wondering what Apple co-founder Steve Wozniak has to say about Steve Jobs' resignation as CEO of the company. The Woz hasn't talked about it on Twitter or his site.
New Advertisment Video on Google
August 25, 2011, 9:03 amNice ad from the search team: How Google makes improvements to its search algorithm
Facebook Is Turning Your Kids Into Drunken Stoners
August 25, 2011, 8:58 amConsider this a follow-up piece to my previous "warning" that Facebook is turning your children into narcissistic idiots. With that article,
Creating an In-House Search Marketing Center of Excellence
August 25, 2011, 8:43 amAs a search marketer I take great pride in how we collectively generate more revenue per head count or revenue generated per employee. It isn't uncommon for in-house search marketers to be numbered in single digits (if you're lucky), u.
An SEO Client's Bill of Rights
August 25, 2011, 8:38 amby Stoney deGeyter Several years ago I wrote a couple of posts about the billable rights of SEOs and their clients. I revisited these posts recently and thought it was time for an upgrade. Consider this version 2.0! There can often be confusion between clients and their marketing team as to expectations, due dates, goal measures and even...
Seo resources
August 25, 2011, 8:33 amThe best source is your own efforts at hypothesis, experimentation and refinement. Every other source is pretty much covered although, care should be taken as to motive and real-world validity of 3rd party sources. In case any sources were missed, here's a list of over 100 SEM information sources:...
AAPL: Apple Stock Declines Following Steve Jobs' Resignation
August 25, 2011, 8:28 amAs expected, Apple shares dropped following the news of CEO Steve Jobs' resignation. In pre-market trading, shares declined by as much as 4%. At the time of this writing, they're down -2.54% or -9.55 at 376.18.
AAPL: Apple Stock Declines Following Steve Jobs’ Resignation
August 25, 2011, 8:11 amAs expected, Apple shares dropped following the news of CEO Steve Jobs’ resignation. In pre-market trading, shares declined by as much as 4%. At the time of this writing, they’re down -2.54% or -9.55 at 376.18. While Apple is expected …
Google Gets Two New Markup Options
August 25, 2011, 7:41 amRich text markup was first released by Google back in May of 2009, but despite having been around for such a long time, few webmasters take advantage of rich snippets. Part of the reason is that it takes additional time to implement the new code, and the novelty of the product make it hard to .
AdWords Plays if You Can't Beat Them Trademark Them!
August 25, 2011, 7:21 amOne of the growing recommendations for clients who are upset by competitors stealing away traffic by bidding on their brand is why not trademark it? Looking at the conversion/goal data you can see, for most clients, a large number of the converting phrases revolve around their brand/trademarks. So, making sure they catch a larger share of this...
How to Use Guest Blogging for Effective Link Building
August 25, 2011, 7:21 amGuest blogging is all the buzz these days and there's hardly a day you'll logon to your Facebook account or Twitter stream without seeing a link to an article about guest blogging. There's no doubt that guest blogging is an effective way to market a website, but out of the many reasons people write guest posts, the most effective reason to guest...
Developing A Social Messaging Approval Process
August 25, 2011, 6:30 amWhen you work with or for a large brand you need approval from higher-ups on just about everything. Whether it’s new website content, a blog post, a Twitter tweet, or a status update on Facebook, approval from marketing managers, brand advis...
Facebook and One Trillion Pageviews
August 25, 2011, 6:19 amNo matter how you slice it one trillion is a big number. It’s one of those milestone numbers (unless you are talking about the US debt which left little ol’ one trillion in the dust long ago) that makes people stand up and notice.
Google’s DoubleClick Ad Planner shows that Facebook hit this number in June of this year. Since the...
Are you a bad guest blogger?
August 25, 2011, 6:19 amWho doesn't love guest blogging? You get to write about what you love. You can reach brand-spankin' new readers. The exposure can't be beat. Not to mention, being asked to guest blog is an incredible honor. Someone is telling you, "I love your stuff so much that I want to share it with my readers." What a huge compliment! But you know how some...
Turntable.FM: Next on Marketer's Playlists
August 25, 2011, 6:19 amWhen it comes to music, optimizing your marketing and maximizing revenue are huge challenges, especially in an increasingly mobile world, as a Nielsen study highlighted earlier this year. The U.S. release of Spotify and the rapid growth of Tu.
Turntable.FM: Next on Marketer’s Playlists
August 25, 2011, 5:30 amWhen it comes to music, optimizing your marketing and maximizing revenue are huge challenges, especially in an increasingly mobile world, as a Nielsen study highlighted earlier this year. The U.S. release of Spotify and the rapid growth of Tu...
Replicate Google’s Panda Questionnaire: Processing
August 25, 2011, 4:47 amAs we all know, Google’s Panda update aimed to improve the quality of results returned in search. As Will recently explained on SEO Moz’s Whiteboard Friday, questionnaires collecting users’ opinion of a page or a whole site can help determine an outside interpretation of page (or site) quality. These survey results can be a useful tool...
Have You Ever LOST Everything. How to Start Over?
August 25, 2011, 3:44 amI've been playing the Internet business game since around 1995 and have had many ups and downs, but have had enough downs that I'm now in the position of having to start all over, completely from scratch. The only assets I have is experience in a variety of areas ranging from Perl, PHP, Photoshop, WordPress and the usual suspects.
Asia's new digital advertising superpower
August 25, 2011, 1:16 amWe know that the global online advertising industry is growing at a rapid pace. Stats in fact show that global online advertising spend has reached US$80.2 billion this year - an increase of 17.2 per cent from the previous year. And this is just the beginning. It is believed that by 2015, the global online advertising industry will contribute 22...
9 Tips for Hiring a Local SEO Firm
August 25, 2011, 1:11 amSince the Internet is "everywhere" you don't have to hire the SEO firm down the street if you don't want too. As long as they are US-based, feel free to work with the best SEO firm for you, even if they are in a different time zone. However, if you want to have that face-to-face interaction that comes with working with a local SEO firm, here are a...
6 Keyword Research Mistakes You Might be Making
August 25, 2011, 12:29 amPosted by jamesagate This post was originally in YOUmoz , and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of SEOmoz, Inc. Keyword research is an all too often under-appreciated aspect of SEO. I've written a few keyword...
Blog Posts to Read for August 25, 2011
August 25, 2011, 12:04 amBelow you will find our favorite blog posts that are related to SEO, search engine marketing and social media marketing from this past week. Please feel free to visit each, we hope you find them as helpful as we do! How Your Website Loses 7% of Potential Conversions It's time to get serious about site speed. This post provides tips to get your...
Apple, Google CEO Turns Aren't Ends of Eras
August 24, 2011, 11:43 pmhttp://online.wsj.com/article/SB10001424053111904875404576528981250892702.html There is a lot being written about Apple CEO Steve Jobs stepping down from the company he built, was subsequently exiled from, and restored to fairy-tale-like glory. Prodigal son, indeed. I'm going to leave the eloquent waxing about Jobs, who is sadly ceding the reins...
Meet The New CEO Of Apple, Tim Cook
August 24, 2011, 8:02 pmOn the heels of Steve Jobs' resignation, Apple has named Tim Cook its new CEO. This isn't a surprise by any means,
Steve Jobs Resigns As Apple CEO
August 24, 2011, 8:02 pmIt may not be news to you by now that Steve Jobs, one of the most iconic figures in business, has resigned from his post as CEO of Apple. He is being replaced by COO Tim Cook and will continue as Chairman of the Board, director and an Apple employee of the company. Here is the letter that Jobs sent to the Board of Directors I have always said if...
Steve Jobs Resigns As CEO Of Apple
August 24, 2011, 7:32 pmCo-founder and two-time CEO of Apple, Steve Jobs, has resigned from Apple. "I have always said if there ever came a day when I could no longer meet my duties and expectations as Apple's CEO,
The meaning of Steve
August 24, 2011, 7:16 pmby Josh Bernoff So, Steve Jobs is gone - resigned as CEO of Apple. Consider, for a moment, the meaning of Steve. By my count, Steve Jobs changed the world five times. Five. He introduced the Apple II when I was a teenager. Sure, there were Altairs before, but there were no "personal" computers - such a thiing was unimaginable. After that, we knew...
Japan Internet Users Spend Most Time on Blogs Worldwide
August 24, 2011, 6:30 pmcomScore Japan KK, a wholly owned subsidiary of comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a report on blog usage in Japan from its comScore Media Metrix service. The report found that in June 2011 more than 80 percent of the entire online population in Japan visited a blog site, as the number of...
Dick Cheney Had Secret Letter
August 24, 2011, 4:58 pmby Mike Krumboltz Former Vice President Dick Cheney kept a secret resignation letter in a locked safe in case he ever became incapacitated while in office. Cheney wrote the letter because of his history with health problems. He had already suffered four heart attacks when he signed the letter in March 2001 (he suffered another in 2010). In an...
Khapra Beetle Bugs U.S. Border Patrol
August 24, 2011, 4:58 pmby Claudine Zap As if hurricanes and earthquakes weren't enough, there's another menace to worry about: the discovery of one of the world's " most feared " pests, now on U.S. soil. Meet the Khapra beetle . The bug, in larva stage, was identified by Chicago customs officials in a 10-pound bag of rice that came from India. The U.S.
Google Launches Panoramio Groups
August 24, 2011, 4:22 pmGoogle has launched a new feature for Panoramio called Panoramio Groups, which lets you create or join a community based on your interests. "This new feature lets you create a sub-community within Panoramio around a topic you're passionate about,
Google Adds Multi-Channel Funnels to Google Analytics
August 24, 2011, 3:35 pmGoogle announced a new set of five reports in Google Analytics today called Multi-Channel Funnels. In Analytics, conversions and ecommerce transactions are credited to the last campaign, search, or ad that referred the visitor when he or she converted,
Twitter, Facebook And RIM Stand Against Social Media Bans in England
August 24, 2011, 3:15 pmShortly after the London/British riots began to subside, British Prime Minister David Cameron discussed banning the technologies that drive social networking platforms like Twitter and Facebook, as well as Blackberry's instant messaging program. Now,
Buschman from Achtung! on Creative Advancement - #AdVision
August 24, 2011, 3:09 pmThe latest video in our Ad Vision series takes us to Cannes where Jenny Leahy chats with Mr. Buschman of Achtung! about creativity, passion and staying on the cutting edge. The Achtung! team of 25 creatives bring ideas to life with a foundation of interactivity. Dont just send messages to people, but make sure the people get out of their seats and...
Tough Pill To Swallow? Google to Pay $500 Million in Drug Ad Sale Finding
August 24, 2011, 2:44 pmGoogle is hoping that this one gets caught up in the news cycle real fast and flushed down the proverbial news john. It's not so much that the US Department of Justice is making Google pay $500 million for allowing advertising for online Canadian pharmacies to sell drugs illegally in the US. As with most things and Google, money is not the issue....
Google: Not Having Robots.txt is "A Little Bit Risky"
August 24, 2011, 2:44 pmRobots.txt as you may know, lets Googlebot know whether you want it to crawl your site or not. Google's Matt Cutts spoke about a few options for these files in the latest Webmaster Help video,
Yahoo! Search Trends: Natural Disasters
August 24, 2011, 2:44 pmBetween yesterday's east coast earthquake and hurricane Irene, it should come as no surprise that Yahoo! searches for "end of the world 2012â³ are up 183% today. One thing is for sure, if the end of the world is creeping up on us, men and women want to have as much information as possible when it comes to the latest natural disasters; although...
Google: Not Having Robots.txt is “A Little Bit Risky”
August 24, 2011, 2:37 pmRobots.txt as you may know, lets Googlebot know whether you want it to crawl your site or not. Google’s Matt Cutts spoke about a few options for these files in the latest Webmaster Help video, in response to a user-submitted …
Facebook Replaces Forums with Stack Overflow
August 24, 2011, 2:13 pmFacebook announced a partnership with Stack Overflow to support Facebook Plaftorm Developers through facebook.stackoverflow.com. "The site will replace the Facebook forums as a place for developers to connect and share their expertise related to Platform," a Facebook spokesperson tells WebProNews.
Rose McGowan's Escape
August 24, 2011, 2:03 pmby Mike Krumboltz Rose McGowan is best known for her butt-kicking roles in " Scream ," " Grindhouse ," and, most recently, " Conan the Barbarian ." But in the recent issue of People magazine, the outspoken actress went into detail about a real-life battle far scarier than any movie. McGowan, 38, spoke with People about how she spent her childhood...
Facebook Pageviews: That's A Lot of Faces
August 24, 2011, 1:57 pmHere's a quick explanation concerning the concept of just how big one trillion is, here's a quote from children's author, David Schwartz. "A billion seconds is 32 years. And a trillion seconds is 32,000 years." Now,
Facebook Pageviews: That’s A Lot of Faces
August 24, 2011, 1:49 pmHere’s a quick explanation concerning the concept of just how big one trillion is, here’s a quote from children’s author, David Schwartz. “A billion seconds is 32 years. And a trillion seconds is 32,000 years.” Now, while I’m not sure …
Bing Tells Users Its Core SEO Principles
August 24, 2011, 1:47 pmBing is becoming a force to reckoned with. Since their Yahoo search alliance last year, Bing has managed to take a combined 30% of the search market in the U.S. The migration of Yahoo search to a Bing back-end on a global scale in increasing that power. Now more than ever, it's important that webmasters .
Google Turns The +1 Button Into Its "Like" Button (Finally)
August 24, 2011, 1:26 pmGoogle has turned the +1 button into what it should have been when Google+ was launched: a means of sharing content to your Google+ Circles. Or in other words, Google's version of the "like" button. Before,
comScore Announces Availability of AdEffx Campaign Essentials⢠in Latin America
August 24, 2011, 1:26 pmcomScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced the availability of AdEffx Campaign Essentials⢠in Latin America. Campaign Essentials is comScore's campaign audience validation tool, which is used by digital marketers, agencies and publishers alike to verify the accuracy of audiences targeted in digital...
Doing more with the +1 button, more than 4 billion times a day
August 24, 2011, 1:11 pm(Cross posted to the Official Google Blog and the Inside AdWords Blog ) In June we launched the +1 button for websites , making it easier to recommend content across the web. In July, the +1 button crossed 2 billion daily views , and we also made it a lot faster . Today the +1 button appears on more than a million sites, with over 4 billion daily...
Google Turns The +1 Button Into Its “Like” Button (Finally)
August 24, 2011, 1:08 pmGoogle has turned the +1 button into what it should have been when Google+ was launched: a means of sharing content to your Google+ Circles. Or in other words, Google’s version of the “like” button. Before, the +1 button was …
Google Forfeits $500 Million Over Drug Ads
August 24, 2011, 12:56 pmThe United States Department of Justice announced today that Google has agreed to forfeit $500 million for allowing Canadian pharmacies to place ads through Adwords, targeting consumers in the U.S.
How do you keep Twitter, Facebook, Google+, etc. from being a timesink/distraction?
August 24, 2011, 12:54 pmA client recently asked me for tips to stay focused and not let Twitter and Facebook become a distraction. It's something that social networking newcomers probably struggle with a lot -- but speaking from experience, those sites break my focus at times, too, even after many years using them. In our "discussion of the week," please share your tips...
Halloween 2011:Tricks and Treats for Your Search Campaigns in Microsoft Advertising adCenter
August 24, 2011, 12:04 pmHalloweens origins date back to the ancient Celtic festival of Samhain (pronounced sah-WEEN). The Celts believed that on the night before their new year, the boundary between the worlds of the living and the dead became blurred. On the night of October 31, they began the Samhain celebration, when it was believed that the ghosts of the dead...
Google Pays $500M to Avoid DOJ Prosecution on Drug Ads
August 24, 2011, 12:00 pmGoogle will forfeit $500 million, one of the largest financial forfeiture penalties ever, to avoid criminal prosecution by the Department of Justice. Google was under investigation for profiting off advertising from Canadian pharmacies illegally s...
7 Global Search Marketing Tips
August 24, 2011, 11:33 amThis year's SES San Francisco Global Search Marketing Best Practices Roundtable was a particularly interesting session, thanks to excellent questions posed by participants and the sheer knowledge and experience of the speakers. Session atte.
Google+ Now Lets You See Who Photo Albums Are Shared With
August 24, 2011, 11:18 amGoogle+ Photos engineer Jon Moon announced a new feature for photos on Google+ via a Google+ update. Now when albums are shared with you, you can see who else it is shared with.
Inside Google's search office
August 24, 2011, 10:36 am(Cross-posted on the Inside Search Blog ) I've been working with Matt Cutts and Ben Gomes in the same office for over 10 years. We work on search every day, and earlier this week, we took our office talk to the stage at an event hosted by the Churchill Club . Search Engine Land's Danny Sullivan moderated our in-depth discussion on search, how it...
Why All Great Marketing Contains the Power of the Placebo Effect
August 24, 2011, 10:31 amBack in the 1950s, a bedridden man faced certain death from cancer of the lymph nodes. Tumors the size of oranges had invaded the man's neck, groin, chest, and abdomen. The patient's only hope was a new experimental cancer drug called Krebiozen. Three days after initial treatment, the man was out of bed and joking with nurses. As treatment...
Android Apps on BlackBerry Phones?
August 24, 2011, 10:28 amBloomberg is reporting that RIM intends to enable future models of its BlackBerry devices to run Android apps, and that such devices would be introduced in early 2012. The report, citing “people familiar with the plan” says this is designed …
Celebrities on Google+ - 15 More to Add to Your Circles
August 24, 2011, 10:00 amCelebrity use may prove to be a big driver of general Google+ use. It certainly helped with Twitter. We live in a society that is obsessed with celebrity,
Celebrities on Google+ – 15 More to Add to Your Circles
August 24, 2011, 9:56 amCelebrity use may prove to be a big driver of general Google+ use. It certainly helped with Twitter. We live in a society that is obsessed with celebrity, and we tend to want to follow people on social networks who …
AdWords Custom Polygon Targeting Sunset
August 24, 2011, 9:40 amAccording to recent information , the option to use the polygon tool should already have been removed from AdWords for new campaigns. One of the quietest Google announcements in history, it seems that a widely used targeting tool (often touted as a major advantage over competitors) is simply going to be taken down (arrrgh!). Existing polygons will...
Forget About SEO and Do This Instead for Traffic: Much More Effective and Quick Results
August 24, 2011, 9:29 amThis is a guest post from Sunil Sajnani . I generate most of my revenues online through niche websites that I research, set up, optimize, market and leave on auto pilot. For me, free organic search engine traffic is invaluable and is the lifeblood of the passive and residual income streams I have established online over the years. As good as it...
Google+ Now Notifies You When Someone You Invited Signs Up
August 24, 2011, 9:14 amGoogle's Zach Yeskel announced in a Google+ update that Google+ users who invite others to the service will get notifications when that person joins.
SEO content marketing roundup, week ending August 24th
August 24, 2011, 8:59 amGreat reports from SES San Francisco and much discussion about Google's expanded sitelinks, solid content marketing counsel, and social media marketing developments highlight this week's latest and greatest web writing news. Catch up on the best of the web here: Content Marketing Deep content marketing optimization tips from Lee Odden's SES...
It's Official: Google Maps URL Shortener a Full Time Feature
August 24, 2011, 8:59 amGoogle has turned another experiment into a full tie feature this time in their Maps environment and much to the chagrin of URL shortening services it cuts into their business much like Twitter's t.co shortener announcement did recently. Now if you have a link in Google Maps that you want to share or whatever you can shorten it within maps without...
Google Doodle Celebrates Jorge Luis Borges
August 24, 2011, 8:43 amToday is the 112th birthday of Jorge Luis Borges, Argentinian writer, essayist, poet and translator. Borges is often celebrated for his contributions to science fiction and being one of the pioneers of the magic realism genre.
It’s Official: Google Maps URL Shortener a Full Time Feature
August 24, 2011, 8:40 amGoogle has turned another experiment into a full tie feature this time in their Maps environment and much to the chagrin of URL shortening services it cuts into their business much like Twitter’s t.co shortener announcement did recently.
Now if you have a link in Google Maps that you want to share or whatever you can shorten it within maps...
Obvious (Twitter Co-founders) Announce Lift
August 24, 2011, 8:28 amObvious, the company that Evan Williams and Biz Stone left Twitter to work on has announced its first official partnership called Lift. Earlier this month, Stone posted an update on what the company is doing at the company,
SEO From Inception: The Dream is Real
August 24, 2011, 8:00 amIf you’ve worked as an SEO for any length of time, more likely than not, there's been at least one time when you’ve received an email or phone call informing you that a new product, site section, or feature was released recently, and t...
Video Marketing to the T: Types, Tips & Trends
August 24, 2011, 7:21 amVideo for marketing is in. Like never before. Aside from the supporting stats, I'm finding this truth in daily conversations with clients and prospects asking a common set of questions. What Types of Video Should You Be Aware of For Mark.
Twitter Adds Photo Gallery to Profiles
August 24, 2011, 7:06 amTwitter started out as fast way of telling everyone you've ever met that you just saw Johnny Depp eating a hot dog at the airport. But soon after we learned that anyone could say they saw anything which led to the creation of the phrase, "pics or it didn't happen." From there, third party apps took over such as TwitPic and YFrog (leading me to...
To Share or Not to Share, That is Facebook's Question
August 24, 2011, 7:06 amThis week, Facebook is introducing a batch of tweaks that are all designed to "make it easier to share posts, photos, tags and other content with exactly the people you want." Or, as the rest of us see it, make it easier to stop certain people from seeing posts, photos, tags and other content. A lot of the change is all about clarifying the...
Having Trouble Coming Up with Ideas for Your Business Blog Posts? READ THIS
August 24, 2011, 7:05 amWhether you're the owner of your very own business blog or you're a ghost blogger doing the dirty deed for a paying customer, odds are you have found yourself sitting in front of your computer thinking, "How in the Hell am I going to write another post about [insert your relevant keywords here]?!" Let's face it, sometimes the well just runs dry.
To Share or Not to Share, That is Facebook’s Question
August 24, 2011, 6:55 amThis week, Facebook is introducing a batch of tweaks that are all designed to “make it easier to share posts, photos, tags and other content with exactly the people you want.” Or, as the rest of us see it, make it easier to stop certain people from seeing posts, photos, tags and other content.
A lot of the change is all about...
The money has been spent, what now? 5 steps to iterate content development for results
August 24, 2011, 6:55 amNice post about how to better existing content by adding rich media, using Google sets, and utilizing SEOMoz's LDA tool (currently in labs) using a real-life example.
Spotify: The Definitive Music Search Engine Guide
August 24, 2011, 6:35 amJuly 14 was the official U.S. launch date of the long anticipated streaming music service, Spotify. Although heavily covered in many online media outlets, mention of this service to the search engine community was little to none. This boggled my.
Brick Marketing Partners with Social Media Strategies Summit Boston
August 24, 2011, 6:09 amBrick Marketing is a media partner of the Social Media Strategies Summit Boston, which will be held at the Hilton Boston Logan Airport on September 20th-22nd, 2011. The Social Media Strategies Summit Boston is designed for business owners, entrepreneurs, CEO's, and VPs, Directors, and Managers of marketing, branding, business strategy, customer...
Google to Settle with U.S. Government for $500 Million
August 24, 2011, 5:59 amGoogle Inc. has reached a $500 million legal settlement with the U.S. Justice Department to avoid prosecution over allegations that it knowingly accepted hundreds of millions of dollars in ads from Canadian online pharmacies. The Justice Department said that the forfeiture was one of the largest ever in the U.S. and represented the gross revenue...
Google Rocks Out New Music Discovery Features
August 24, 2011, 5:00 amGoogle's definitely getting more musical these days – although, unfortunately, not in the "West Side Story" sort of sense. Rather, the company is expanding its music-related features dramatically. This seems to made possible at least in part...
How I Learned an Important SEO Lesson Offline
August 24, 2011, 1:06 amWhen I say that everything you do both online and offline can be leveraged for SEO, I mean it! Recently, the company that owns the office building where my SEO firm has its office told us we had to move out to another property several towns over. We had 30 days left in our old office. Naturally I balked at being moved, especially on such short...
Hypertext Visionary Jorge Luis Borges Celebrated with Google Logo
August 23, 2011, 11:59 pmBefore there was the World Wide Web, the Internet, hypertext markup, or even a digital computer, there was Jorge Luis Borges' idea of "forking paths." The Argentinean writer who envisioned "a massive branching structure as .
Apple Store Does What No Android Retailer Can
August 23, 2011, 11:43 pmI realize this blog is called Google Watch, not Apple Watch, so please bear with me. I've come to the point in life that when I buy household or consumer electronics machines I tend to take care of them. When they break early, they tend to collect dust, unless it's a coffee machine or some other gotta-have-it gadget. I don't perceive my daughter's...
Content Marketing for the Talent-Impaired
August 23, 2011, 10:57 pmPosted by Dr. Pete Theres a reason people balk at content marketing its hard. Not only do we have to be marketers, but now were supposed to be subject-matter experts, writers, and designers? Sure, we can hire it out, and sometimes we should, but theres something to be said for crafting a piece of content entirely on your own. Its not just ego ...
Google-Motorola Deal: Signaling "Free Phones"?
August 23, 2011, 8:33 pmWe previously discussed the Motorola Mobility purchase and the implications it had on patents, but we only just touched on the implications for hardware control. Now, in the aftermath of the announcement, analysts in a variety of tech industries have speculated what the move may signal for Android's future. Most notably, some are pointing to the...
Agency Insights
August 23, 2011, 6:56 pmAgencies are welcome on Bing and Yahoo! Many small businesses don't have the personnel or expertise to market their product and hiring an agency can be a perfect solution for them. The agency faces several challenges. This article outlines the most common issues we see in editorial. The most important is how the accounts are initially created....
Google Adds Instant Hangout to YouTube Videos
August 23, 2011, 6:30 pmWhen it comes to Google+, one of Google's strongest advantages is its ability to integrate the service with other key services. Considering the immense success of Plus so far (it's the fastest growing website of all time), it's unsurprising that Google is starting to move that integration into place. YouTube is one of the first services that's...
Google, Yahoo Bidding on Hulu This Week
August 23, 2011, 6:15 pmWe first reported on Google making a Hulu bid back in July, and speculated on those possibilities as far back as June. While the exact details of Google's bid haven't been released, the Wall Street Journal has indicated that Google is officially part of the bidding war that will close this week. Final bids are due in by Wednesday. At that time...
Google Adds Sports Microdata
August 23, 2011, 5:08 pmGoogle has been hard at work adding rich markup options for webmasters since 2009. This year, the addition of the schema.org markup standardization project raised the bar even further. The most recent additions are a limited sports markup that Google recently paired with ESPN to provide and a music markup. The Sports Microdata Chris Jason at ESPN...
Don't Be Afraid of Katie Holmes
August 23, 2011, 4:58 pmby Mike Krumboltz Katie Holmes wants to scare the hell out of you. But don't take it personally. She wants to scare everybody. Holmes's new horror movie, " Don't Be Afraid of the Dark ," hits theaters this weekend, and anticipation for the haunted-house flick is running high. But will the movie get folks to forget about her previous (and poorly...
Linkscape Updates and Wireframes/Feedback on New Task List PRO Feature
August 23, 2011, 4:53 pmPosted by randfish As you may have seen, Linkscape has just updated with a brand new index crawled primarily in early August. This means there's new data in the web app, in Open Site Explorer , the Link Intersect too l and the mozBar (note: the new Firefox 6 caused a bunch of issues w/ our toolbar displays, so it will be another week or so before...
iPhone 5 Rumor: Release Date in October - For Sprint
August 23, 2011, 4:37 pmWell, two big iPhone 5 rumors in one day. What's the special occasion? The Wall Street Journal is reporting, citing "people familiar with the matter," that Sprint Nextel will start selling the iPhone 5 in mid-October.
iPhone 5 Rumor: Release Date in October – For Sprint
August 23, 2011, 4:27 pmWell, two big iPhone 5 rumors in one day. What’s the special occasion? The Wall Street Journal is reporting, citing “people familiar with the matter,” that Sprint Nextel will start selling the iPhone 5 in mid-October. The release date rumors …
Google Tests a "Double Scroll" Interface
August 23, 2011, 4:07 pmGoogle is experimenting with a new look for their search page. This alternate version has an independent scroll-bar for the left-column options and features a slightly cleaner overall design. The New Look Google's in makeover mode for their se.
Demand Media Goes Spanish
August 23, 2011, 4:07 pmSocialTech.com is reporting that Dmeand Media has issued $707,254 in stock as part of the acquisition of an unnamed company that specializes in the creation of Spanish and Portuguese language media content. This was revealed in a regulatory filing,
Google Gives an Update on How it Thinks About DMOZ
August 23, 2011, 3:51 pmGoogle posted a new Webmaster Help video featuring Matt Cutts. This time around, he discusses the Open Directory Project, otherwise known as DMOZ. The video is Matt's response to a user-submitted question,
Thumbs Up for Facebook's New Admin Bookmarks
August 23, 2011, 3:36 pmSometimes it's the little things that make a big difference, like the new admin bookmarks in Facebook. All they did was add a permanent sidebar category for pages you administer. Now, when you login, you'll find a link to each page, along with the number of unseen notifications, in the same place every time. Prior to this change, page bookmarks...
Google Adds Weather Layer to Maps
August 23, 2011, 3:20 pmGoogle is continuing to expands its Maps feature with a "weather" layer. This layer lets you see the precise weather for a region directly on top of the Google Maps image. The Google Maps Weather Layer The weather feature has been added throug.
Google +1 Button Comes to Android Market
August 23, 2011, 3:20 pmGoogle released an update for the Android Market today, adding the Google +1 button to apps. This could be a major factor for Android developers in getting their apps seen by consumers. AndroidCentral shared the following video,
Thumbs Up for Facebook’s New Admin Bookmarks
August 23, 2011, 3:17 pmSometimes it’s the little things that make a big difference, like the new admin bookmarks in Facebook. All they did was add a permanent sidebar category for pages you administer. Now, when you login, you’ll find a link to each page, along with the number of unseen notifications, in the same place every time.
Prior to this change, page...
Hurricane Irene: She Makes Great Internet Content
August 23, 2011, 3:05 pmHurricane Irene is not only growing in size as a storm-potential Category 4 by the time it hits the United States,
Ask Android App Launches
August 23, 2011, 2:49 pmAsk has launched a new Android app offering a mobile Q&A service to users. The launch follows that of its iPhone app, which recently surpassed a million downloads.
Bing Gives a List of 18 SEO Fundamentals
August 23, 2011, 2:49 pmMicrosoft is systematically killing off the mystery of Bing-Yahoo optimization. In addition to a post on quality content that we covered previously, Bing has now told us the 18 fundamental things that webmasters need to know about search engine optimization. Here's the basic breakdown: Make sure your site is crawlable by using an XML sitemap, a...
Facebook Does Circles-Like Sharing
August 23, 2011, 2:23 pmFacebook has taken another page out of Google’s book, as it has announced new sharing features to make it easier to share things with the people you want to share them with. I say “another page,” because they’re also upping …
Google+ Adds Real-Name Verification
August 23, 2011, 2:19 pmAs a way to ensure that no celebrities or public figures are being impersonated on Google+, Google has added a verification button akin to that found on Twitter. For now, verification is not available to standard users. The Plus Verification But.
Earthquake Hits East Coast
August 23, 2011, 2:19 pmEarthquakes have been hitting various places across the United States today. A quake of a reported 5.8 magnitude hit the east coast. According to The Weather Channel,
Jimmy Kimmel's Uncle Frank Dies, Twitter Reacts
August 23, 2011, 2:03 pmIt's a sad day for fans of the popular late night talk show Jimmy Kimmel Live! as "Uncle Frank" Potenza has passed away. Frank Potenza was a former New York City police officer,
It’s 2011. Do You Know Who Your Competitors Are?
August 23, 2011, 1:59 pmLisa Barone discusses competition outside of just brick and motor businesses.
Jimmy Kimmel’s Uncle Frank Dies, Twitter Reacts
August 23, 2011, 1:46 pmIt’s a sad day for fans of the popular late night talk show Jimmy Kimmel Live! as “Uncle Frank” Potenza has passed away. Frank Potenza was a former New York City police officer, where he spent 20 years on the …
Google Buys 12 Patents, Protection for Google Related, Instant Pages
August 23, 2011, 1:27 pmGoogle has bought 12 patents relating to "cross-referencing information online, techniques for speeding up Web browsing and online advertising" from Northbrook Digital LLC for an undisclosed sum, the Minneapolis Star Tribune repor.
Facebook Lets Advertisers Do Topic Targeting
August 23, 2011, 1:12 pmFacebook has a pretty good reputation for targeted advertising. People share so much information on Facebook that the world's largest social network has a tremendous amount of data that is invaluable to advertisers. Now,
Google Calls on Webmasters to Help it Improve Search
August 23, 2011, 1:12 pmGoogle hires employees all the time, but interestingly the company has basically put out a help wanted ad on its Webmaster Central blog, looking for academics to help it improve search quality and fight spam. "Yes,
Desktop Versus Web Based SEO Software
August 23, 2011, 1:12 pmWeb based SEO applications are gaining more fans every day in this debate. They are said to be simpler, easier to use and require almost no learning effort from the user. Accounts can be accessed from any location, and it seems that all you need is an Internet connection and a password. I tell you, if they had a Like button somewhere I would click...
Making It Easier to Share With Who You Want
August 23, 2011, 1:07 pmToday we're announcing a bunch of improvements that make it easier to share posts, photos, tags and other content with exactly the people you want. You have told us that "who can see this?" could be clearer across Facebook, so we have made changes to make this more visual and straightforward. The main change is moving most of your controls from a...
Short vs long form: hitting the target with landing page depth
August 23, 2011, 12:59 pmGood post detailing the pros and cons of lead generation form length.
When it Comes to Media, Gen Xers Want it All
August 23, 2011, 12:57 pmI recently saw a pad of scrapbooking paper called Generation X. The designs were all distinctly digital and included Space Invader style video game patterns and scatterings of computers, mobile phones and portable cassette players. Yes, even this craft company knows that Gen Xers love their media. A new report from eMarketer shows that 88% of Xers...
Toyota Debuts New 2012 Camry Online
August 23, 2011, 12:57 pmToyota's family sedan, the Camry, is consistently one of the best-selling cars in the United States. That's why, when Toyota decides to debut their new model online with a heavy social media push, it's newsworthy.
5 Reasons Why Your Website Doesn't Show Up in Google
August 23, 2011, 11:58 amA good, 101-level look at reasons why your website may not be getting the visibility you want.
The Tablet Revolution: Richard Schatzberger of Co Collective
August 23, 2011, 11:44 amTablets are a "digital campfire" Editor's Note: The Yahoo! Advertising Blog recently asked 10 agency leaders one question: "How will the tablet revolution change the advertising landscape and your business?" Here is the response from Richard Schatzberger, Chief Technology Experience Officer, Co Collective. The tablet is more than just a new device...
Interview with the copywriter's advocate, Chris Marlow
August 23, 2011, 11:24 amChris Marlow is the original copywriters coach, helping copywriters garner high-quality, high-value clients since 2003. An award-winning copywriter with over two decades of successes, failures, and hard-won experience, Chris is a self-described copywriter's advocate. Today, Chris shares her story and her inspiration for her upcoming Copywriters...
Google Maps Acknowledges Libyan Rebels
August 23, 2011, 11:24 amIt's likely most average Joes view the concept of maps, especially online services like Google Maps, MapQuest, etc, as benign objects designed to get people from one place to another, or, perhaps, give users a better idea of their surroundings.
iPhone 5 Rumor: Dual Mode Device, Release Date Still Debated
August 23, 2011, 11:09 amAnother day, another iPhone 5 rumor. I wish this thing would just come out already. Today's nugget suggests that the device will support multiple networks: CDMA (Code division multiple access) and GSM (Global System for Mobile Communications). In other words,
5 Tips on Crowdsourcing Content for Marketing
August 23, 2011, 10:27 amContent is an essential vehicle for corporate storytelling, attracting and engaging customers to buy. Organizations are beginning to get that, but struggle with content sourcing and how to scale. Besides hiring an editorial staff complete with corporate journalists, one of the most valuable sources of content for online marketing comes from your...
Facebook Takes the Google Route. Will it Work?
August 23, 2011, 10:24 amFacebook is the king of the hill when it comes to social networks, but it faces growing competition from a couple of old foes. Google is rampantly trying to play catch up in the social networking space, while Twitter seems …
A Google+ Cooking Show?
August 23, 2011, 10:17 amYes, as a matter of fact, there is such a thing. Thanks to the efforts of Lee Allison, members of Google+ now have a cooking show they can follow without leaving the comfort of a Google+ hangout session.
Google traffic drops to ZERO. Penalized or pandalized?
August 23, 2011, 9:53 amI read quite often here that people should not just jump to conclusions upon loosing some Google referrals. That your site is more likely to be algorithmically downgraded rather than penalized outright. Yet it's hard not to think of being penalized when the traffic drops to ZERO, (as in zilch).
Social Media is as Long Term as SEO- SEO Video Tip
August 23, 2011, 9:52 amSocial media marketing is not something that happens overnight, much like SEO. It takes long term, dedicated commitment to be successful. One of the biggest reasons most companies' social media marketing campaigns fail is because they don't stick with it! In a marketplace that demands immediate ROI, social media takes too long. But the long term...
iPhone 5 Survey - 35% of Consumers to Buy upon Release
August 23, 2011, 9:46 amThe anticipation surrounding the latest version of the iPhone is at an all-time high. Rumors about the iPhone 5 are emerging almost daily and are ranging from the projected release date to what features it may contain. While a lot of the news is still speculation, at this point, one thing that is clear is that consumers can't wait to get their...
iPhone 5 Survey – 35% of Consumers to Buy upon Release
August 23, 2011, 9:41 amThe anticipation surrounding the latest version of the iPhone is at an all-time high. Rumors about the iPhone 5 are emerging almost daily and are ranging from the projected release date to what features it may contain. While a lot of the news is still speculation, at this point, one thing that is clear is that consumers can't wait to get their...
Four types of backlinks that your website can get
August 23, 2011, 9:36 amBacklinks are still the most important factor when it comes to high rankings on Google. If you want to see your website on Google's first result page, then you must make sure that your site has as many good backlinks as possible. There are 4 different types of text links that can appear on a web page. You can use all of them to create a powerful...
Google+ is failing! [DATA]
August 23, 2011, 9:22 amI have been monitoring Google+ traffic levels with Alexa from the beginning of August. It was doing OK in the first half of the month. This is why I didn’t pay much attention to it. But then the percentage of Google+ traffic from total of Google.com started to fall.
Google+ Posts Coming To Gmail
August 23, 2011, 9:00 amWhile some are immediately contemplating the privacy issues involved-a thorn Google will never be able to remove, it seems-the Google+ integration with other Google products so many are calling are starting to sprout. Now,
Google TV About To Get More Appealing to Consumers?
August 23, 2011, 8:45 amGoogle announced the launch of a preview of a Google TV add-on for the Android SDK, which means that Google TV devices will be Android compatible, with an upcoming update to Android Honeycomb.
Inexpensive 8GB iPhone 4 Launching Alongside iPhone 5?
August 23, 2011, 8:45 amThe word rumor has almost became synonymous with the Apple iPhone. Several times a day a new rumor begins to spread and sends all the curious fanboys over the edge. Today's rumor du jour comes by the way of Reuters.
Technology and its Role in the August UK Riots
August 23, 2011, 8:39 amThere is no doubt technology has enriched all of our lives. Over the last few weeks, as much of Britain was engulfed by the madness of the August UK riots, a couple of questions arose: what role did technology play and did it help fuel the riots? The Chaos Fueled by Technology and Social Media From my viewpoint, technology undoubtedly helped drive...
YouTube Launches New Music Platform
August 23, 2011, 8:34 amYouTube recently reached a settlement with several major music publishers who filed a class action lawsuit in 2007. Not coincidentally, Google used this opportunity to launch a new music platform inside of YouTube. The new music page includes recommendations based on what you're already listening to, local concerts, information on the most popular...
How to Build a First-Class Email List in 30 Days " from Scratch
August 23, 2011, 8:29 amIf you want to quickly build a responsive email list in the next 30 days " especially if you're just starting online and don't have a lot of money " the following strategy can get the job done. Here's the story: Several years ago, I was struggling to build my email list and nothing seemed to work. I wrote hundreds of ezine articles. I tried...
Balancing Your Paid & Organic Keywords
August 23, 2011, 8:29 amGoogle recently posted a study that showed 89 percent of paid search clicks were incremental. This got me thinking about a piece I wrote last year on how to balance paid and organic keyword lists. One of the data points in that article was th.
Google TV About To Get More Appealing to Consumers?
August 23, 2011, 8:27 amGoogle announced the launch of a preview of a Google TV add-on for the Android SDK, which means that Google TV devices will be Android compatible, with an upcoming update to Android Honeycomb. That also means that developers can create …
Google+ and Gmail Take First Tiny Step
August 23, 2011, 8:14 amNormally, it wouldn't be right to say that something done in the Internet marketing and social media world is just a tiny step. Heck that reeks of understatement and maybe even, gulp, the truth. Well, yesterday Mark Streibeck whose Google Profile gives an indication what his days might be like at Google. I am managing Gmail frontend development....
New York Mets Take a Swing At Social Media, Connecting Fans and Selling Tickets
August 23, 2011, 7:58 amOK, first I have a confession. I am a New York Mets fan (all you other Mets fans can say "Hi, Frank" because admitting this addiction is hard considering the state of the team). Not only a Mets fan but one from birth. That means a limited amount of success (I was at Game 7 in 1986 at their old home Shea Stadium when they won their last World...
Step By Step Plan To Measure ROI For SEO Campaigns
August 23, 2011, 7:52 amKenny Hyder gives us some of his favored methods for measuring the return on investment for SEO campaigns.
Commenting Etiquette: Don't be Promotional
August 23, 2011, 7:48 amIn addition to this blog, I write for/manage a company blog (the Brick Marketing Internet Marketing Blog ), as well as a blog on my internet marketing consulting site. I kid you not when I say that I can easily get 4,000 spam comments every day. Now most of those 4,000 spam comments go directly to my spam folder and I never have to see or deal...
What's New in SEO for August 23, 2011
August 23, 2011, 7:48 amWe have compiled the latest news and updates from the big three, Google, Bing and Yahoo as it relates to SEO and the search engines overall. WHAT'S NEW THIS WEEK WITH GOOGLE: The evolution of sitelinks: expanded and improved Google launched several improvements to sitelinks, including the way they look and are organized in search results....
Step-By-Step Plan to Measure ROI
August 23, 2011, 7:26 amDo you measure the return on investment of your SEO campaigns? You should because there's no better way to know if you're succeeding or where you're failing. And in grueling economic conditions, money talks loudest. I'm not saying other metrics are less important. No, in fact, you need a handful of measurements in order to find your return on...
SEO Professionals Should Be Great Social Media Professionals Too!
August 23, 2011, 7:26 amThe SEO skill set has evolved (and continues to). While being a great link builder, knowing how to write content for SEO and understanding best practices for optimizing a website are still incredibly important, they are not the only things we as SEO professionals need to understand in order to do our jobs well and produce real results for our...
How 'Doing The Math' Adds Up To Increased Online Revenue
August 23, 2011, 7:26 amLast week I saw a pretty impressive number: $1.2 million. That's was the annual incremental revenue that one online business expects to generate just by doing some simple math for its customers. Here's how it works: You extend an offer based on .
Content Marketing Ideas For Business Blogs
August 23, 2011, 7:07 amAt the SES conference this week I gave several presentations on Content Marketing: “Content Marketing Optimization” and “The Convergence of Search, Social & Content Marketing”. In the CMO session, I provided SEO tips for each spoke in a hub and spoke model. The hub in this situation was a blog and one of the most common issues...
How ‘Doing The Math’ Adds Up To Increased Online Revenue
August 23, 2011, 7:00 amLast week I saw a pretty impressive number: $1.2 million. That's was the annual incremental revenue that one online business expects to generate just by doing some simple math for its customers.
Here's how it works: You extend an offer based on ...
Teaching the Next Generation of Internet Marketers
August 23, 2011, 6:35 amFull Sail University is the sponsor of Marketing Pilgrim's Social Media Channel. It's not news that marketing has made a huge shift to digital in the past 10 years. It's also clear that many higher education institutions are still struggling to adapt their marketing curriculum to reflect the changing nature of the industry. David Meerman Scott,...
6 Tips to Keep Blog Visitors On Your Site
August 23, 2011, 6:20 amYour blog posts are optimized, your pages are visible in the search engines, and you have a blogging strategy for SEO. But when visitors land on a blog post, you want them to do more than read it and leave; you want them to visit additional.
Why You Should Use Google Analytics
August 23, 2011, 1:37 amA client recently asked me to provide aid in getting Google Analytics installed in addition to their current install of WebTrends. I say in addition to because that’s what I am going to end up recommending and what I think they are considering. For almost all of our clients, Distilled recommends Google Analytics, and this post is to explain...
Blog Commenting Etiquette: Don't Promote Your Business!
August 23, 2011, 1:11 amIn addition to this blog, I write for/manage a company blog (the Brick Marketing Blog ), as well as a blog on my SEO consultant site. I kid you not when I say that I can easily get 4,000 spam comments every day. Now most of those 4,000 spam comments go directly to my spam folder and I never have to see or deal with them. A lot of these comments...
Google's Purchase of Motorola More About Patents Than Hardware
August 23, 2011, 12:00 amBy now you may have heard Google has purchased Motorola Mobility, the consumer electronics division of Motorola. In a $12.5 billion deal, Google agreed to pay $40 per share in cash, over 60 percent more than the stock's value at the time. However,...
Free Google Phone Strategy Revitalized, Post Motorola Bid
August 22, 2011, 11:49 pmLeave it to a venture capitalist to cut through the clutter of punditry, follow the money, and point to the next possible direction for Google if it succeeds in buying Motorola Mobility $12,5 billion this year or the next . Writing for Xconomy , Morgenthaler Ventures' Rebecca Flynn outlines an insightful scenario where she sees Google's bid for...
What's the Toughest SEO Gig You've Ever Had? I'll Start.
August 22, 2011, 11:49 pmPosted by randfish I recently spent a few days in New York, Philadelphia and New Jersey, and got to meet with great friends at consulting firms. One conversation in particular stuck with me regarding the hardest project they'd worked on in the last few years. It got me thinking that I should share a few of my most challenging SEO projects, and see...
Google Expanded Sitelinks: Optimize Opening Text in META Description Tag
August 22, 2011, 10:45 pmAdam Sherk shares some quick tips on making the most out of the new expanded 12-pack of sitelinks.
Better Advertising through Science
August 22, 2011, 8:44 pmYahoo!'s terabyte-sized approach to analyzing online consumer behavior Why does Yahoo! consider science so important to the future of Internet advertising? In a recent video interview, Forbes publisher Rich Karlgaard posed that question to three eminent Yahoo! scientists: Prabhakar Raghavan, chief strategy officer and head of Yahoo! Labs; Andrei...
Data: Identify Yourself Authoritatively for More Followers
August 22, 2011, 8:39 pmPosted by danzarrella This post was originally in YOUmoz , and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of SEOmoz, Inc. For more data on social media and busting of unicorns-and-rainbows social media myths, be sure to...
How to Get Your Story Told in the Media
August 22, 2011, 8:28 pmYahoo!-sponsored PRSA event in San Francisco will help companies create hot content How do you get beyond the traditional press release? By creating real content that appeals directly to real audiences. That's the topic of the Public Relations Society of America's live panel, "Telling the Story the Media Leans Into," this coming Thursday in San...
$1,500 Bounty For Android On HP TouchPad Tablet
August 22, 2011, 4:42 pmOver the weekend HP announced that they would discontinue production of the TouchPad tablet. Shortly after this was announced the remaining unsold devices were sold via a firesale of epic proportions.
Hulu Dominates Video Ads, Google Said to Be a Suitor
August 22, 2011, 4:27 pm86% of the U.S. Internet audience viewed online video in July, according to new findings from comScore, who also reports that the duration of the average online video was 5.3 minutes. The average online video ad was half a minute.
5 Mobile Marketing Tips From Cindy Krum - Search Engine Watch (#SEW)
August 22, 2011, 4:09 pm"This year, mobile web access has risen to nearly 15 percent of all UK web traffic, which means the number of websites missing out on this prime traffic is also increasing," Heart Internet director Jonathan Brealey said.
Twitter Photo Galleries Launched
August 22, 2011, 3:28 pmTwitter has released photo galleries for individual users, in a subtle move that could have huge implications for the social network’s competition with rivals Facebook and Google+. In Twitter’s help center, it says, “User galleries on Twitter aggregate the images …
Meet Sudden Star Katie Eastman
August 22, 2011, 3:25 pmby Mike Krumboltz Most of the time, Katie Eastman reports the news. These days, she is the news. The 22-year-old reporter from Des Moines, Iowa's WOI-ABC 5 has become an overnight celebrity thanks to Stephen Colbert. Here's the story: Eastman's employer, WOI-ABC 5 , had refused to air a political ad from Colbert's PAC urging Iowa voters to cast...
Google Partners with Big Brands for Tablet Catalog Project
August 22, 2011, 3:20 pmGoogle has launched a new tablet application that lets users browse through catalogs from big brands. The catalogs include rich media items and the ability to buy any item directly from the app. Google Steps into Catalogs Google has been bu.
Ripoff Report Strikes Back: Removes Code on Site Left by Hacker
August 22, 2011, 3:20 pmThe Ripoff Report has struck back against the so-called reputation management companies that claim to be able to remove posts about companies on the RipoffReport.com website. In a recent press release,
Megan Loses Marilyn Tattoo
August 22, 2011, 3:10 pmby Claudine Zap Nobody quite heats up the Web like the actress Megan Fox . Her stunning looks, killer body, and, well, controversial comments (which got her fired from the last " Transformers " movie) captivate fans - Yahoo! searches on the star are up 300% in the past day. And now, the bombshell famous for her body art says she's removing another...
Google Hates Your New Ads
August 22, 2011, 2:56 pmAlright, so maybe that’s a bit much. Google doesn’t hate your new ads, it just don’t know them yet. I’m sure once they spend some time together they’ll get along just fine. Allow me to explain...
New Google+ Features: Picture Taking and More
August 22, 2011, 2:49 pmGoogle+ will now let users take their profile photos with their web cams and send their circles personal messages when they change their profile photos. Google+ Photos Product Manager Denise Ho posted about these new features in a Google+ update,
What’s The Difference Between Mobile & Desktop SEO?
August 22, 2011, 2:49 pmOne of the questions I get most often about mobile SEO is this: I’m already doing SEO– do I really need to do mobile SEO separately? What’s the difference between the two?
New Google+ Features: Picture Taking and More
August 22, 2011, 2:48 pmGoogle+ will now let users take their profile photos with their web cams and send their circles personal messages when they change their profile photos. Google+ Photos Product Manager Denise Ho posted about these new features in a Google+ update, …
Skype Gets into Group Texting
August 22, 2011, 2:34 pmSkype, who is in the processing of being bought by Microsoft, just did a little buying of their own. They plunked down a rumored $85 million for group texting company GroupMe. The GroupMe app was designed to solve a very basic problem " group decision making. If you've ever tried to plan a night out with four different you understand the issue....
5 Mobile Marketing Tips From Cindy Krum
August 22, 2011, 2:18 pmIn 2005, I remember asking the audience at my SES San Jose session how many were using analytics and was amazed when only about 25 percent of the room indicated they were. Now it appears mobile marketing is in the same situation. A recent survey f.
iPhone 5 Rumors: Alleged Parts Leak Ahead of Alleged October Release Date
August 22, 2011, 2:03 pmThe latest on the iPhone 5 rumor front is a handful of leaked photos of parts that allegedly belong to the upcoming iPhone 5 (the alleged name of Apple's next phone). MacRumors is pointing to the website of TVC Mall,
StumbleUpon and Digital PR
August 22, 2011, 1:17 pmThe latest stats from StatCounter show that StumbleUpon’s recent jump to the top spot for referring social media traffic in the US was not a blip. In July when they passed Facebook they hit 43% with Facebook coming in at …
Science, Not Guesswork, Will Bring Social Media Out of the Dark Ages
August 22, 2011, 1:16 pmFor a full hour of ground-breaking social media science, data and myth busting, be sure to register for HubSpot's Science of Social Media webinar . HubSpot is the sponsor of Marketing Pilgrim's Inbound Marketing channel . It's easy to get sucked into soft-focus, touchy-feely social media advice. Stuff like "engage in the conversation," "hug your...
Facebook Falters While StumbleUpon Races By
August 22, 2011, 1:16 pmStumbleUpon CEO Garrett Camp, was all a Twitter on Friday when he got the news that StumbleUpon now drives 50% of all social media referral traffic in the US. The added bonus, they crawled up over Facebook to do it. Here's a chart that proves it: Hmmm. . . interesting. It may be true that numbers (and social media CEO's) don't lie, but they have...
Microsoft Advertising adCenter API Sandbox Maintenance Saturday 8/27 - Sunday 8/28
August 22, 2011, 1:11 pmAll environments for the Microsoft Advertising adCenter API will experience maintenance downtime starting at 10pm PST on Saturday, August 27th to 6am PST Sunday, August 28th. While the Sandbox environment will not be available, the API Production environment will operate as usual and ads will continue to serve. If you have any questions, please...
Facebook Movie Rental Advances with New Miramax App
August 22, 2011, 1:01 pmWarner Bros. tested the movie rental waters on Facebook, then Paramount joined the party late last month offering the Jackass films. Now, Miramax has launched a new Facebook app called Miramax eXperience, which takes things a step or two further.
Advanced Keyword Modeling: How to Calculate Success on Google & Bing
August 22, 2011, 1:00 pmAre you capitalizing on the intent of each user's query? In his session on Advanced Keyword Modeling at SES San Francisco, Bill Hunt from back-azimuth.com drilled down to the molecular level to analyze how your keywords and snippets match a user's...
Mohammed Gaddafi Captured While Speaking With Live TV
August 22, 2011, 12:46 pmThe incredible video that's coming up in this article comes courtesy of The Telegraph, and while it's only in the audio format, it's very clear what's going on. Simply put, it's the live feed of Libyan rebels capturing Mohammed Gaddafi,
AdWords Filters To Help With PPC Management
August 22, 2011, 12:16 pmFilters can help you easily evaluate the performance of keywords, ads, or campaigns. Here are 5 AdWords keyword filters to evaluate and improve PPC performance.
Watch a YouTube Video with your Friends by Starting a Google+ Hangout
August 22, 2011, 12:15 pmYouTube has added a new option when you click the share button underneath a video. It says, "Watch with your friends. Start a Google+ Hangout." Now, Hangouts have been around since the day that the Google+ project was announced. On J.
Video: How You Can Tell Your Story Through Microsoft Advertising US Video Sites
August 22, 2011, 12:09 pmGiven 83% of US internet users watch video these days, it make sense for marketers to be considering video advertising as part of their overall mix. Theres no doubt UGC provides engagement with consumers, but keep brands safe and their stories contextually relevant, is becoming more vital in increasing return-on-investment, especially as,...
18 things you need to know about SEO
August 22, 2011, 11:49 amLet's take a look at some of the bigger ticket issues folks should focus on when optimizing their websites. This list is not meant to cover everything, but to focus in on some of the more important aspects you should look at addressing. The first part of this list is presented in a rough order of importance based on getting work done. In many...
Tracking Hurricane Irene On Twitter
August 22, 2011, 11:39 amThat Atlantic ocean side of the United States is in the middle of its hurricane season-June 1st through November 30th-and there's a storm of interest heading towards the Floridan coast called Hurricane Irene.
Experiment: Do Google +1s Impact Your Rankings?
August 22, 2011, 11:28 amSeveral months ago I ran some tests on the impact of Facebook Likes on Google Rankings. After receiving several e-mails and tweets asking whether Google +1s have any impact on rankings, I decided to run some similar experiments in order to give a more conclusive answer. Note: on September 19th I'm going to be presenting a few insights on social...
comScore Releases July 2011 U.S. Online Video Rankings
August 22, 2011, 11:23 amcomScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that 180 million U.S. Internet users watched online video content in July for an average of 18.5 hours per viewer. The total U.S. Internet audience engaged in a record 6.9 billion viewing sessions.
Google Experiments with Infinite Scrolling
August 22, 2011, 11:00 amGoogle is trying out a new way to move beyond the first 10 results of the SERP: infinite scrolling. The new presentation gives a "show more results" option at the bottom of the SERP that lets users see additional results without moving to a differ...
HP TouchPad Tablet: From Promising Future to $99 Firesale
August 22, 2011, 10:52 amHP introduced the TouchPad with much fanfare back in February and began selling the tablets in June. It's crown jewel was the webOS system, which they obtained after acquiring Palm for $1.2 billion.
Twitter Referrals Easier to Track in Analytics Now
August 22, 2011, 10:52 amA little over a month ago, we talked about how many websites might be getting a lot more traffic from Twitter than they realize.
Competitive SEO Analysis By the Numbers
August 22, 2011, 10:52 amOne of the biggest knocks on competitive SEO analysis is that it's time-consuming. You can spend dozens of hours studying your competitors, and in the end, you still might not be able to outrank them. Instead, properly evaluate the return on investment of the core keywords you plan to target. It's easy to determine if they're worth your time,
Cox Schepp builds in more productivity with Google Apps
August 22, 2011, 10:47 amPosted by Nathanael Andrico, CIO of Cox Schepp Construction Editors note: Today's guest blogger is Nathanael Andrico, CIO for Cox Schepp Construction, a leading provider of construction services in the southeastern region of the United States. See what other organizations that have gone Google have to say . At Cox Schepp, we focus on completing...
Mind Control Marketing: How to Quit Begging and Make People Want to Help You
August 22, 2011, 10:37 amWell, why not? They are the problem, right? Here you are with a blog or a product or a charity you believe will change the world, and yet no matter how excited you are about the possibilities, no matter how much faith you have in yourself, you can't help being worried: If you ask a popular blogger for a link, will you get a reply? If you ask a...
Salty Droid Interview
August 22, 2011, 10:32 amHave you ever seen a naked robot? If not, you can at least hear one, as the Salty Droid tells all in a 57 minute interview. ;) Topics discussed include get rich quick, get poor quick, marketing, community building, .info domain names (s'rsly?), the wrath of robots, and a few surprises. Download the MP3 here Like reading more than listening?...
Updates to the Atlas Media Add-in: Launch of v1.1
August 22, 2011, 10:32 amWe just announced the launch of a new Excel Add-in for Atlas Media Console, which allows our clients to perform many of the tasks they typically accomplish through our web-based UI right in Excel. For those clients already using it, weve made a few changes, aimed at improvements to the workflow and usability. While most of the updates have...
Mobile Patent Lawsuits: An Easier Way To Visualize The Quagmire
August 22, 2011, 10:21 amIf you're a mobile phone maker, hardware or software, at some point and time, you've probably been apart of the ongoing series of lawsuits that dominate the industry. While, when looking at an infographic provided by Thomson Reuters,
Notifications on Google Plus are Broken
August 22, 2011, 10:06 amIn the last few weeks, I've grown to really enjoy working with Google Plus, the search engine giant's second attempt (third attempt?) at a social network to rival Facebook. Clean, elegant, responsive and fast for people to engage,
Google Panda Update - Winners and Losers in Europe
August 22, 2011, 9:35 amOver the past week or so, Searchmetrics has been sharing info on the winners and losers of Google's Panda update in Europe. Today, they shared their data for Switzerland, Italy and Spain. Searchmetrics has also shared data on Austria,
Google Panda Update – Winners and Losers in Europe
August 22, 2011, 9:22 amOver the past week or so, Searchmetrics has been sharing info on the winners and losers of Google’s Panda update in Europe. Today, they shared their data for Switzerland, Italy and Spain. Searchmetrics has also shared data on Austria, France …
Will iPads Lead to Better Customer Service?
August 22, 2011, 9:20 amBritish Airways "revolutionises customer service using iPads," says a BA press release on August 17 about a service trial that got quite a bit of attention this week.
Communication in Affiliate Program Management: Best Practices Guide
August 22, 2011, 9:20 amWebster's dictionary defines communication as "a process by which information is exchanged between individuals through a common system of symbols, signs, or behavior." Unfortunately, in the context of affiliate program management, both the process and the system are frequently impaired. In this blog post I would, therefore, like us to focus on...
Discussion: How Do You Determine SEO Pricing?
August 22, 2011, 9:08 amWe all know it's not as simple as taking your hourly rate and multiplying by X hours. Some niches simply take more time then others to get results. So the question is, how do you determine your pricing on a monthly basis for each client?
Gray Goes Google: Page Responsible for Talent Retention
August 22, 2011, 8:49 amFacebook's poaching of Googlers has been going on since about 2005 or 2006, but it really came to a head in March 2008 when the social network revealed that it had lured Google's chief ad executive Sheryl Sandberg . Sandberg, who would eventually lure her former ad comrade David Fischer from Google, has been the COO ever since and has been kicking...
Apple's Most Thoughtful iOS Feature Ever?
August 22, 2011, 8:49 amWhen the iOS 5 update hits iPhones in Japan, it will include perhaps one of the more thoughtful and useful notification systems Apple's ever included with their technology. Perhaps I'm just letting my surprise motivate the hyperbole,
Apple’s Most Thoughtful iOS Feature Ever?
August 22, 2011, 8:43 amWhen the iOS 5 update hits iPhones in Japan, it will include perhaps one of the more thoughtful and useful notification systems Apple’s ever included with their technology. Perhaps I’m just letting my surprise motivate the hyperbole, but the feature …
Branding, PR, and SEO: Send the Right Signals
August 22, 2011, 8:33 amI often get asked questions about what to expect for traffic increases once a new website promotional effort is launched. This is a challenging question to answer. The biggest problem a new website faces is that search engines look for signals t.
Bing-Yahoo Alliance Expands to 7 Additional Countries
August 22, 2011, 8:23 amYahoo and Bing are a powerful combined force, and have been the only real threat to Google since the Bing-Yahoo "search alliance" that began last year. In the initial phases, Bing and Yahoo joined together only in the U.S. However, they quickly expanded to numerous additional key areas. This year, Yahoo is planning to migrate .
GroupMe To Be Acquired By Skype (Microsoft)
August 22, 2011, 8:18 amGroupMe announced today that it has agreed to be acquired by Skype. GroupMe is a popular group messaging service. On its company blog, GroupMe writes: Over the last few months,
Social Media of Engagement
August 22, 2011, 8:02 amBusiness is all about people. Understanding people. Helping people. Connecting with people. Sometimes, those of us who work in the online world get so caught up tracking followers, retweets, likes, page views and conversion rates that we forget something very important for social media success - engagement. No, not the kind of engagement that...
How Folks Are Using Twitter [Infographic]
August 22, 2011, 7:42 amWe are always interested in opposing views. Last week we posted about how some have found that Twitter may have more bark than bite . Now a survey conducted by Lab42 and shared over at Mashable paints a a more interactive picture of Twitter users. Granted it's just 500 users but hey, in this day and age who needs more than a few responses to draw...
Searcher Demographics - We Are What We Search
August 22, 2011, 7:27 am"Different strokes for different folks": a simple enough idea to understand and one that resonates with everyone. We're all defined by what we like, what we don't like, what we buy, and what we don't buy. Although w.
6 Steps to Creating a Cohesive Brand Identity
August 22, 2011, 7:27 amJust slapping your logo on your sites and printed matter is not enough. If you want to build the kind of cohesive brand identity that sticks with customers and gives the impression of polished professionalism, you'll go beyond the logo and look for all the ways you can add consistency to your visual branding. It might seem like a lot of little...
How to resonate with your readers through web page "tone and feel"
August 22, 2011, 7:27 amHave you ever wondered what is meant by the "tone and feel" of a webpage, or by a website's "voice"? You're not alone. Having received a number of questions from folks about just this subject, Heather addresses the importance of your web pages' "voice" in today's SEO copywriting how-to video post, and specifically how to use it to "speak" to your...
Google Begins Verifying Google+ Accounts
August 22, 2011, 7:24 amGoogle has started adding small verification badges to certain Google+ accounts. The badges initially appear as a small, gray, circular checkbox to the right of the account name, and then expand on mouseover to say “verified name.”
Searcher Demographics – We Are What We Search
August 22, 2011, 7:00 am“Different strokes for different folks”: a simple enough idea to understand and one that resonates with everyone. We’re all defined by what we like, what we don’t like, what we buy, and what we don’t buy.
Although w...
Lose the SEO Lingo and Optimize for Customers
August 22, 2011, 6:30 amNo doubt, you've searched Google or Bing and found web pages that were clearly "optimized" in the name of SEO. That kind of copy might help a page appear higher in search results (less so with Panda) but doesn't do much for readers once they click through. When I see those pages, it reminds me of the increasing importance of optimizing for...
If Unique Visitors Count for Anything Then Yahoo, Aol and Microsoft Can Celebrate!
August 22, 2011, 6:25 amName three of the most maligned companies when it comes to their Internet efforts or their overall Internet image. Many would say that Yahoo, Aol and Microsoft are fair responses. With Yahoo it just seems that they can't keep out of their own way. Aol it's just one bit of bad news after another interspersed with big purchases (which likely account...
Bing Webmaster Tools Adds Yahoo Traffic Stats
August 22, 2011, 5:00 amLast month, Search Engine Watch reported the merger of Microsoft Webmaster Tools and Yahoo Site Explorer. Bing recently announced new features to its Webmaster Tools that will show traffic stats from Yahoo directly in the Webmaster Tools reports.
...
Google Panda And The Webmaster Web Content Purge
August 22, 2011, 5:00 amWebmasterWorld Members discuss their content purging exercise and what its effect is on Google's Panada update.
comScore: Facebook and Twitter U.S. July Stats Show Record Visitor Numbers
August 22, 2011, 2:04 amFacebook and Twitter both saw record traffic in terms of U.S. unique visitors in the month. In July, Facebook saw a whopping 162 million unique visitors, compared to 160.8 million unique vistors in June, and 157.2 million uniques in May.
Skype Acquires Mobile Group Messaging Company, GroupMe
August 22, 2011, 1:40 amSkype today announced it has entered into a definitive agreement to acquire GroupMe, a provider of mobile group messaging services that helps users stay in touch and make decisions. GroupMe was founded in 2010 at the Techcrunch Disrupt Hackathon and is headquartered in New York, New York. Terms of the acquisition will not be disclosed.
Be Realistic with Your Keyword Research
August 22, 2011, 1:11 amKeyword research is arguably the most important building blocks of any SEO campaign. The keywords you select will determine what searches your site ranks for and who can see your site. Selecting the wrong keywords means placing your site in front of the wrong audience or, worse, means you won't be found at all. That is why it is so important to be...
Google Panda Update Hits Europe: Which Sites Rose & Fell in Germany, France, Austria
August 22, 2011, 12:35 amGoogle's Panda update has now launched around the world in all but three languages. Here's a look at some new statistics showing which websites in Germany, France, and Austria were hit and rewarded as a result of the expanded Panda rollout. .
Panda 2.4 and Analytics Session Update Rolled Out Simultaneously
August 22, 2011, 12:20 amPosted by MikeCP On August 12, Google announced that their high-quality sites algorithm, otherwise known as "Panda", had been rolled out for all languages save for Korean, Chinese, and Japanese . The change is said to impact 6-9% of users' queries, down from the 12% seen in the initial Panda update back in February. Though the official...
StumbleUpon Starts Exploring, Looking More Like Search
August 21, 2011, 3:26 pmThe StumbleUpon random website browser has become a popular way to explore the web, having won more than 15 million loyal users. Now those stumblers may be using StumbleUpon in a whole new way - that looks surprising search-like. Going Spe.
Bing Shopping Adds 7 New Features to Improve Searching, Sharing
August 21, 2011, 1:34 pmBing is continuing its commitment to an intuitive and comprehensive shopping interface with a large lineup of extra features on Bing Shopping. This includes easier filtering, a new filter option, better browse pages, and a Facebook share option. .
Google+ Users Self-Employed, Students, Still A Bunch Of Dudes
August 21, 2011, 12:16 pmEarlier this month, we showed you a data visualization from the folks over at Bime concerning the demographics of Google+ early adopters. That analysis was based on a little over 4.4 million Google+ users,
YouTube Makes a Deal with Music Publishers
August 21, 2011, 11:25 amGoogle has finally reached a deal with a group of music publishers who filed a class-action lawsuit in 2007. The arrangement allows the use of copyrighted materials on YouTube, and Google will pay the royalties. YouTube's Legal Issues When Goo.
Google's Big Expanded Sitelinks Officially Added to Search Results
August 21, 2011, 9:22 amGoogle sitelinks, the SERP element that showcases popular sub-pages of major websites, has pushed forward with its format. The number and size of the sitelinks are increasing. How Sitelinks Are Changing We previously discussed the expanded sit.
MP's Sunday Interview: OpticsPlanet.com
August 21, 2011, 7:14 amHere at Marketing Pilgrim we cover the news of the Internet and social media marketing industry every by sifting through the news and giving our opinions about some of the more important things. We like that. What we also like is talking to real world marketing professionals who not only like to stay up to date on the news of the industry but who...
MP’s Sunday Interview: OpticsPlanet.com
August 21, 2011, 7:04 amHere at Marketing Pilgrim we cover the news of the Internet and social media marketing industry every by sifting through the news and giving our opinions about some of the more important things. We like that.
What we also like is talking to real world marketing professionals who not only like to stay up to date on the news of the industry but who...
New Google Browser Extension Helps You Find Related Web Content
August 21, 2011, 7:00 amGoogle has added a new free tool that lets you find related web content when you browse to select pages. The recommended links appear in a thin bar at the bottom of your browser.
The New Google Tool
Google has added a few extensions over the l...
What Would You Invest in if You Were Google?
August 21, 2011, 5:05 amEarlier this month, it was revealed that Google Ventures is investing in coupon startup Whaleshark Media. Then reports came out about Google Ventures investing in Rocket Lawyer.
Is Optimizing Photos More Important Than You Think?
August 20, 2011, 8:42 pmPosted by kasy.allen This post was originally in YOUmoz , and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of SEOmoz, Inc. A few years back I would go to SEO beginner seminars a lot and try to help out with questions that...
Google Starts Verifying Google+ Accounts
August 20, 2011, 1:21 pmGoogle is rolling out verification badges to Google+ users who qualify as celebrities, public figures, or those who have simply been added to a lot of circles (though they do not specify how many circles this requires). But fret not.
German State Bans Facebook Pages, Like Buttons
August 20, 2011, 12:19 pmThe Independent Center for Privacy Protection (ULD) in the northern German state of Schleswig-Holstein has demanded local websites to remove their Facebook Pages and remove any Like buttons on their websites, ZDNet reported. The companies were tol.
Snooze For Charity With This New iPhone App
August 20, 2011, 12:19 pmCall this the digital swear jar. The people over at the LetGive organization want to use technology to help people dontate to charity.
SES San Francisco 2011: Day 3 Coverage #SESSF
August 20, 2011, 10:54 amSES San Francisco 2011 wrapped up Thursday. Much like Day 1 and Day 2, Day 3 offered marketers further education on social SEO, social search, paid search, and the future of search. Here's a roundup of coverage of Day 3 of SES San Francisco 2011.
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Pandia Search Engine News Wrap-up August 20
August 20, 2011, 10:16 amPandia reads the search engine and social media news for you. Here are the latest headlines: Google Adds Google+ Public Posts To Its Social Search Results, Ho-Hum The search engine has announced that it will now be including publicly shared Google+ posts in its "social search" results. Google Adds Weather to Maps SEJ: Users can now access a...
Pandia Search Engine Marketing Wrap-up August 20
August 20, 2011, 10:00 amSome interesting articles and posts from this week's coverage of search engine optimization and marketing. Google Adds Rich Snippet Support For Music SE Land: The snippet will display the name of the song, the duration of the clip, and the album the song is from. The song title will link to the site's specific page for that song. This works for...
iPad Fantasy Football Courtesy of Yahoo
August 20, 2011, 5:13 amYahoo announced this week that its Fantasy Football offerings will be available across four screens, including the tablet (iPad). The others would be: PC, TV and smartphone. Yahoo's fantasy football platform attracted 5 million players in 2010,
PayPal Inspires Innovation - And Our Developer Community Continues to Inspire Us
August 20, 2011, 1:47 amWhen we first opened our API to developers in 2009 we wanted to not only help companies better monetize their applications, but also inspire entirely new business models " and that's exactly what we're continuing to see today, even two years later. Kabbage, last year's PayPal X Developer Challenge audience choice award winner, built a platform .
iPad twice as popular as Kindle online
August 19, 2011, 11:08 pmFor most of us, Christmas is still a long way off and something that can be happily ignored until December, but for marketers and retailers Christmas planning sessions are already in full swing. Two of the biggest products which are going to be filling stockings this Christmas are Apple's iPad and Amazon's Kindle. We've blogged previously about...
Prepare for the Next Release of Microsoft Advertising adCenter: Upgrade Your Browser to a Fully Supported Version
August 19, 2011, 6:06 pmIf youve been following along here on the adCenter Blog, youve probably noticed that release announcements happen on a pretty regular basis here roughly once a month or so. As your feedback and feature requests continue to shape and improve adCenter, along with those upgrades comes increasingly rich and robust functionality. The next wave of...
Baidu May Face Tighter Regulations After Criticism From State Media
August 19, 2011, 5:05 pmIncreasing scrutiny into China's top search engine company Baidu by state media is highlighting the fierce competition developing between traditional and new media over lucrative advertising dollars.
New Study Shows Twitter Buzz is Mostly a Bust
August 19, 2011, 4:49 pmTwitter needs a new mascot. Instead of cheery bird, they should use a happy bee, because a new study shows that Twitter has more buzz than Tweets. Polaris Marketing Research Inc. surveyed 1,000 American consumers this past July and asked them about their Twitter usage. Only 18% said they had sent a Tweet in the last sixty days, which is not...
Andy Levy Apologizes For Chris Brown "Punching" Tweet
August 19, 2011, 4:33 pmTV's Andy Levy is a commentator and comedian know for his appearances on Fox News' Red Eye w/ Greg Gutfeld show. He's also a pretty popular Twitter presence with over 48,000 followers and 16,000 tweets.
Andy Levy Apologizes For Chris Brown “Punching” Tweet
August 19, 2011, 4:27 pmTV’s Andy Levy is a commentator and comedian know for his appearances on Fox News’ Red Eye w/ Greg Gutfeld show. He’s also a pretty popular Twitter presence with over 48,000 followers and 16,000 tweets. And for the past couple …
Germany vs. Facebook: Like Button Declared Illegal, Sites Threatened With Fine
August 19, 2011, 3:49 pmGerman websites have until the end of September to remove Facebook‘s ‘like’ button or face a fine of up to 50,000 Euro.
“Reclaim Blogging”: Why I’m giving up Twitter and Facebook
August 19, 2011, 3:45 pmHugh Macleod of GapingVoid explains why he's "reclaiming" his blog: "Besides, even if they’re very good at hiding the fact, over on Twitter and Facebook, it’s not your content, it’s their content. The content on your blog, however, belongs to you, and you alone. People come to your online home, to hear what you have to say, not to hear...
Bill Clinton: Poster Child for Plant-Based Diet
August 19, 2011, 3:21 pmby Claudine Zap Bill Clinton , once famous for his larger-than-life appetite, is now the poster child for a vegan lifestyle. Back in the 1990s, the politician was known - and even mocked - for his fast-food cravings. In a " Saturday Night Live " skit, the late Phil Hartman , playing Clinton, is shown jogging three blocks to McDonald's to mix it up...
Sexting, Retweet Now Included In The Oxford English Dictionary
August 19, 2011, 3:20 pmThose little red lines that underline the words “retweet,” “sexting,” and “cyberbulling,” indicating a misspelled word in electronic documents, are no longer correct according to the Oxford English Dictionary. That’s right, according to the Dictionary’s blog–see, everyone has a blog–there...
Google Maps Adds Over 40 New Domains
August 19, 2011, 3:01 pmGoogle announced today that it is adding over 40 new domains to Google Maps, bringing the total to 130 countries with customized maps domains and support of over 60 user interface languages.
Google Releases "Magnifier" Song Discovery Service
August 19, 2011, 3:01 pmGoogle is definitely feeling music lately. In addition to the launch of the new YouTube music platform , Google is launching a service called "Magnifier." Magnifier is a place where Google Music (Beta) users can find new artists, check out interviews and live performances, and get free songs. The site also serves as a marketing opportunity for...
Google Adds Weather to Maps
August 19, 2011, 2:46 pmGoogle is adding a useful new feature to Google Maps: current weather reports. Users can now access a weather layer that shows highly location-specific reports provided by Weather.com. The layer can be opened in the "layers" in the top-right section of Google Maps. Google Committing to Travel Google Maps is one of the most frequently used map...
Christine O'Donnell Walkout Prompts Piers Morgan Keith Olbermann Twitter War
August 19, 2011, 2:46 pmTwitter is a fun place for media feuds, as talking heads with big egos take to the internet to bash other talking heads - it's all rather amusing.
Christine O’Donnell Walkout Prompts Piers Morgan Keith Olbermann Twitter War
August 19, 2011, 2:31 pmTwitter is a fun place for media feuds, as talking heads with big egos take to the internet to bash other talking heads – it’s all rather amusing. The latest fight to erupt on Twitter involves CNN’s Piers Morgan and …
YouTube Wins Licensing, Introduces New Music Features
August 19, 2011, 2:25 pmYouTube has long been a place to turn for music, but that's been no small source of headaches for Google when it comes to licensing. Now YouTube has re-launched their music page - possibly as a way to celebrate a recent arrangement with licensing groups who Google has been struggling with since 2007. YouTube's Music Emphasis The new music page...
Small- and Medium-Sized Businesses Booming in Mobile
August 19, 2011, 2:15 pmYahoo!'s Paul Cushman and Microsoft's Jamie Wells speak at SES SF In a session entitled "Smart Mobile Marketing" at the Search Engine Strategies conference in San Francisco, Yahoo! Senior Director of Mobile Sales Strategy Paul Cushman and Jamie Wells, Director, Global Trade Marketing at Microsoft Mobile Advertising, focused on how small- and...
Google Makes Google Apps Admins' Jobs Easier
August 19, 2011, 2:10 pmGoogle announced today that all Google Apps admins can start taking advantage of some new features the company has introduced. These include delegated administration, multi-domain support and "fine-grained" user policy management. Delegated administration was revealed in May.
Google Makes Google Apps Admins’ Jobs Easier
August 19, 2011, 2:04 pmGoogle announced today that all Google Apps admins can start taking advantage of some new features the company has introduced. These include delegated administration, multi-domain support and “fine-grained” user policy management. Delegated administration was revealed in May. The feature essentially …
Germany Dislikes Facebook's Like Button
August 19, 2011, 1:54 pmApparently, it will soon be illegal to like anything in Germany anymore, at least through Facebook. Thanks to a determination given by "the data protection centre of the northern German state of Schleswig-Holstein" (ULD),
Germany Dislikes Facebook’s Like Button
August 19, 2011, 1:49 pmApparently, it will soon be illegal to like anything in Germany anymore, at least through Facebook. Thanks to a determination given by “the data protection centre of the northern German state of Schleswig-Holstein” (ULD), the Facebook “Like” button violates Germany’s …
How Google+ is like Twitter — but not in a good way
August 19, 2011, 1:47 pmFrom Mathew Ingram at GigaOm: "..the more I thought about the new social network and the things it doesn’t do very well, the more similar it seemed to the issues that have also been dogging Twitter for some time. Like Twitter, the web giant has to figure out how to solve some pretty challenging problems — including the “noisy stream”...
Nivea Pulls 'Offensive' Ad
August 19, 2011, 1:44 pmby Mike Krumboltz Companies like to push the envelope with their ads. Sometimes the gamble works, sometimes it doesn't, and sometimes, like in the case of Nivea, the whole thing turns into a fiasco. Nivea, a company that specializes in skin-care products, recently released a print ad that it has since pulled. How to best describe the ad? It shows...
Groupon to Congress: We're Tracking You for Your Own Good
August 19, 2011, 1:39 pmGroupon has an exciting new idea. They're going to track you through your cell phone at all times so they can send you the most relevant deals exactly when you need them. Out to lunch on Main Street " get 50% off a sandwich at the deli on the corner. Buying tickets at the movies? Here's a discount on popcorn. No matter where you are. No matter...
Yahoo Migrates to Bing in 7 Additional Countries
August 19, 2011, 1:23 pmYahoo is still one of the most powerful search front-ends in the world, but in most regions, Bing now takes care of every back-end concern - including both the search algorithm and the search ads. Yahoo is continuing to transition its services to Bing today with the official migration of seven additional region-specific versions of Yahoo, The...
Groupon to Congress: We’re Tracking You for Your Own Good
August 19, 2011, 1:22 pmGroupon has an exciting new idea. They’re going to track you through your cell phone at all times so they can send you the most relevant deals exactly when you need them. Out to lunch on Main Street — get 50% off a sandwich at the deli on the corner. Buying tickets at the movies? Here’s a discount on popcorn. No matter where you...
Google May Start Serving All Results On One Page: Good for SEO?
August 19, 2011, 1:20 pmLast month we looked at video that Alex Chitu at Google Operating System shared, showing that Google was testing a new design concept for its search results page. In that concept, we saw Google keeping the top search box and …
How Consumers Research Healthcare Services Online
August 19, 2011, 12:58 pmNew studies by Yahoo! and others offer clues It's not about to replace visits to the doctor's office. But for many people, the Internet now plays a key role in the way they manage their health-and, by extension, in the ways they relate to marketers of health-related products and services. With consumers going online en masse for information on...
West Memphis Three Freed, Twitter, Internet Erupts
August 19, 2011, 12:53 pmThe case of the West Memphis Three was made famous by the HBO documentary, Paradise Lost: The Child Murders at Robin Hood Hills have been set free from the Arkansas prison system that had been holding them since 1993.
Content Marketing Optimization: 8 Content Ideas for Business Blogs
August 19, 2011, 12:27 pmAt the SES conference this week I gave several presentations on Content Marketing: "Content Marketing Optimization" and "The Convergence of Search, Social & Content Marketing". In the CMO session, I provided SEO tips for each spoke in a hub and spoke model. The hub in this situation was a blog and one of the most common issues with business blog...
The Ultimate Guide To “LinkedIn Today” & How To Optimize Your Presence On It
August 19, 2011, 12:22 pmGreat, and deep, post from Greg Finn on LinkedIn Today, a LinkedIn feature that was launched back in March and has grown in use with little publicity... until now.
Anthony Bourdain Rips Paula Deen In Hilarious Fashion On Twitter
August 19, 2011, 12:22 pmAh, the food wars. It's no secret that No Reservation's Anthony Bourdain doesn't exactly love what the Food Network has to offer. If you've ever watched his show (one of the best on TV),
The Top 50 Sites in the U.S. in July
August 19, 2011, 12:01 pmcomScore has put out its monthly report looking at the top web properties. Not surprisingly, Google sites are up top, followed by Yahoo sites, Microsoft, Facebook, AOL, and Amazon. Top gainers (by percentage) included NFL, Staples, Infospace,
Search Alliance Continues Global Transition
August 19, 2011, 12:01 pmWe are excited to announce that the Yahoo! and Microsoft Search Alliance continues its strong global momentum today with the algorithmic transition to Microsoft in seven additional countries plus Yahoo! Maktoob MENA (Middle East and North Africa). Now consumers in Austria, Denmark, Finland, Norway, Russia, the Netherlands, Sweden, plus several...
iPhone 5 Release Date Rumors: Early October Says AT&T
August 19, 2011, 11:46 amIt seems like the most widely accepted rumor surrounding the iPhone 5 these days is an early October release. That, accompanied by a September announcement event, is what most of the latest reports have said.
Google Maps Finally Gets Weather Layer
August 19, 2011, 11:00 amGoogle Maps has many layers but it's just gotten perhaps one of its more important layers since traffic patterns: weather. This makes total sense. People often use Google Maps to plot travel courses for pleasure and business. One of the main factors that influence travel is weather, so the lack of this layer on Google Maps has actually been a...
8 Questions to Answer When Developing a Formal B2B SEO Process
August 19, 2011, 10:59 amIn the early spring, a MarketingSherpa article highlighting the 2011 SEO benchmark report revealed that 20 percent of organizations surveyed had no process for performing SEO and 46 percent of marketers only had an informal process they rando.
comScore Media Metrix Ranks Top 50 U.S. Web Properties for July 2011
August 19, 2011, 10:59 amcomScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly analysis of U.S. web activity at the top online properties for July 2011 based on data from the comScore Media Metrix service. Ticket sites were popular in July as Americans looked for summer entertainment at concerts and sporting events, while...
The Young Are Using Twitter. Are They Using Facebook Less?
August 19, 2011, 10:59 amThere are 24 hours in a day. That's an unchangeable fact, as far as I can tell (though admittedly, I never thought Pluto would lose its planet status, so I guess anything's possible).
Introducing SEOmoz PRO Perks
August 19, 2011, 10:28 amPosted by AndrewDumont Howdy, SEOmoz family! I'm Andrew , the new Business Development Director over at SEOmoz, and this is my first post on the blog. Great relationships are all about kicking things off on the right foot... or at least that's what I hear. That in mind, SEOmoz PRO members, we've got a nice little treat for you. If you've spent...
The Wealthy Love Facebook, Twitter Not So Much
August 19, 2011, 9:27 amIt appears that the wealthy in this country have begun to embrace social media more and more in the last year, and they definitely have a favorite social network. The Social Network, that is: Facebook.
Facebook Security Tips
August 19, 2011, 9:06 amFacebook has released a new security guide for parents, teens and educators called (appropriately), "Guide to Facebook Security". The guide comes int he form of a downloadable handbook written by former Symantec Internet safety expert Linda McCarthy,
iPad 3 Release Date Rumored Early 2012
August 19, 2011, 8:36 amIt's Friday morning, how about some new Apple rumors to start the day? According to the Wall Street Journal, Apple is currently working with suppliers to begin a trial production of its next-gen tablet device, the iPad 3.
YouTube Gets Google+ Hangouts Feature
August 19, 2011, 8:20 amGoogle has added a feature to YouTube that lets users start a Google+ Hangout from any video page. You could already watch YouTube videos in hangouts, but this is probably a better way,
The 140 Character At A Time Press Release
August 19, 2011, 8:05 amYesterday, HubSpot announced their acquisition of social media marketing company oneforty . A big move for the SaaS inbound marketing provider indeed. What they did to announce it was pretty interesting as well. In a blog post simply titled #Hub140 - @HubSpot Acquires Social Media Marketing Company @oneforty - http://bit.
'Flash Cookies' Lawsuit Is Thrown Out
August 19, 2011, 7:50 amThe judge threw out the anti-hacking claim entirely, saying that Bose didn't suffer any real damage to her computer because of Flash cookies. The claim over deceptive business acts was left in against interclick but thrown out against the corporations that did business with it; the tresspass claim against interclick was left in.
Foursquare Check In for Events Is Launched
August 19, 2011, 7:34 amIn the Internet world launched is a relative term since most launches are done piecemeal and often further off in the future than you might suspect given the hype afforded most of these upgrades. Foursquare's new offering around events is no different in that it is only coming to the iPhone initially but don't fret, they promise it will arrive on...
IAB UK Retail Conference
August 19, 2011, 7:29 amOn Thursday 19 th August, Microsoft Advertising presented at the IAB Retail Conference alongside Tribal Fusion, Criteo, Everything Everywhere, Efficient Frontier, Yahoo!, Unruly Media, FreshNetworks and Commission Junction. Research Manager, Tim Lumb, delivered a session on the New Shopper Journey, a piece of retail research that Microsoft...
10 risky default settings in social media that you need to check
August 19, 2011, 7:01 amNice list of default social media settings that could prove to be problematic.
AdWords goes graphic in Gmail
August 19, 2011, 4:24 amGoogle Adwords has seen many developments lately: from the adwords video to adwords express . If you check your Google mail account you see adwords ads in gmail on top of the menu bar and on the right hand side of your opened message. Up until very recently, those ads were only text based. Well this has now changed. Adwords has now gone graphic in...
Time to Get Active on Social Networking Sites
August 19, 2011, 1:19 amHopefully by now you know and accept the fact that social media is not going away. Having revolutionized the way we interact online, social media can be an incredibly useful tool for marketers and businesses. However, it's not enough to just have the Facebook page or Twitter handle. Just existing on a social networking site isn't worth much...
Statistics: Don't Make These Mistakes - Whiteboard Friday
August 19, 2011, 12:07 amPosted by Aaron Wheeler Statistics can be very powerful tools for SEOs, but it can be hard to extract the right information from them. People understandably make a lot of mistakes in the process of taking raw data and turning it into actionable numbers. If you know what potential mistakes can be made along the way, you're less likely to make them...
Most useful new features in Google Analytics v5
August 18, 2011, 10:17 pmThe new version of analytics (v5) became available to all users from April 2011. Other than its new look, it has many new features for helping provide better analysis and SEO reports. The analytics team is still working to give us more surprises over the next few months. I will be covering the most useful features that were missing in the old...
3 Tips for Improving SEO by Studying User Behavior
August 18, 2011, 7:41 pmSearch engines consider user behaviors when ranking your site. Is user behavior part of your SEO strategy? If you have any competition (and who doesn't?), being successful at search engine optimization (SEO) requires that you deeply consider the competitive landscape, think about engaging visitors, and enhance your social back-link profile....
Don't Call Him "That Baywatch Dude"
August 18, 2011, 6:55 pmby Mike Krumboltz You might not know Jason Momoa by name, but that's about to change. Momoa stars as the title character in the newly released (and highly anticipated) " Conan the Barbarian ." The film is a remake of the 1982 cult classic starring Arnold Schwarzenegger. Those are big shoes for Momoa to fill, but don't worry - Momoa's a big guy....
Smart Mobile Marketing at SES San Francisco
August 18, 2011, 6:44 pmMobile marketing is already big and its going to be huge. But is it just a bunch of male tech geeks using these phones to look up the GoDaddy girl during the Super Bowl? Paul Cushman of Yahoo says, No, were beyond that and states that they have 55 million unique users per month. Notably, he did indicate that, in short, the users are there and by...
"We're In" Meetup App Launched by Bing
August 18, 2011, 4:46 pmBing announced the release of a new Windows Phone app today, called "Wer'e In". It's basically a way to plan get-togethers with friends. "We're In makes organizing get- together's, carpooling and trying to find people in a crowd a breeze,
“We’re In” Meetup App Launched by Bing
August 18, 2011, 4:31 pmBing announced the release of a new Windows Phone app today, called “Wer’e In”. It’s basically a way to plan get-togethers with friends. “We’re In makes organizing get- together’s, carpooling and trying to find people in a crowd a breeze,” …
Guys Beware: Cell Phones Could Damage Your Sperm
August 18, 2011, 4:26 pmOn the list of cancer-causing boogeymen, cellphones are pretty high on the list. For years,
American Girl in Italy: 60 Years Later
August 18, 2011, 4:16 pmby Mike Krumboltz A stunning young woman walks down a street in Florence, her head held high. All around, men playfully gawk at her grace and beauty. Just then the camera shutter snaps. " American Girl in Italy " is among the most popular snapshots of all time, and it's turning 60 years old this month. The photo, which was shot in 1951, perfectly...
Maximizing the Benefits of Online Video Through SEO
August 18, 2011, 4:11 pmFor publishers, incorporating video into your website can help build visibility, engage audiences and increase page views. For marketers, video drives brand awareness and, when done correctly, it creates a unique opportunity to tell a product's story.
9/11 Sculpture Has No Home
August 18, 2011, 3:45 pmby Claudine Zap It seemed like a good idea at the time. A sculpture made from pieces of the World Trade Center had been in the works since last spring - and had been scheduled to be installed outside the City Center in Saratoga Springs in time for the 10th anniversary of the 9/11 attacks . But, for now, it has no home . The artwork, " Tempered by...
Three Great Online Marketing Conferences (And Three Ways to Save)
August 18, 2011, 3:40 pmI took a serious break from speaking after last year's SXSW, because we've got a ton of great stuff coming to you from Copyblogger Media this fall. I needed to keep focused on delivering well ahead of those impending launch dates. But as summer ends and fall kicks in, you can always find me speaking at a few select conferences. This post will let...
Is Your Social Media Strategy Stalling Because You're Not Doing This One Thing?
August 18, 2011, 3:40 pmMarketers of most stripes know how important and powerful calls-to-action are. If you want someone to take a specific action, you have to actually ask them to take that specific action . But, it seems like social media marketers have either forgotten CTAs, or rejected them altogether. A researcher by the name of Irving Kirsch at the University of...
Separate Social Media or Do You Live Your Brand?
August 18, 2011, 3:24 pmSpecialist insurer Hiscox reports that only 13% of small business owners have no separation between their work and personal social media accounts and only 8% of respondents said they didn't have a good balance between life and work. The other 92% are lying to themselves. How many times have you sent a Tweet during dinner? Checked Facebook when the...
Daily Show Defends Rick Perry, Calls Out Selective Editing Practices
August 18, 2011, 3:09 pmIn this age of soundbites, it is becoming easier and easier to take things out of context. And with the popularity of YouTube, it's becoming even easier to selectively edit video clips to suit your specific message.
HP to Explore PC Spin Off, Possibly Acquire Autonomy
August 18, 2011, 3:09 pmWord has been making its way throughout the tech news circuit that HP is in talks to buy database search software makers Autonomy for somewhere in the ballpark of $10 billion.
The Convergence of Search, Social, and Content Marketing at SES San Francisco
August 18, 2011, 3:04 pmHere on the last day of SES San Francisco, we had a panel of folks discussing the convergence of search, social, and content marketing. Depending on your view of these three topics, you see them as either forming the trifecta of online marketing or the unholy trinity of time suck. Determining which one it is for your company is an important...
HP to Explore PC Spin Off, Acquire Autonomy
August 18, 2011, 3:02 pmUpdate: HP has officially announced its intent to acquire Autonomy in what would amount to about $10.2 billion at $42.11 per share. The exact words of the announcement are that they have: “announced the terms of a recommended transaction under …
Google Launches Rich Snippets for Music
August 18, 2011, 2:27 pmGoogle announced that it has launched rich snippets for music. This allows webmasters to mark up pages using the music markup to allow search results to display song info in the snippet. The feature is already being utilized by MySpace, …
Foursquare Adds Event Check-Ins
August 18, 2011, 1:52 pmFoursquare announced today that its now featuring events that users can check into, in addition to just places. "During the past two SXSW conferences, we tried something similar, letting people check in to all the events happening around Austin,
Anderson Cooper Thinks The Gerard Depardieu Peeing Incident Is Really Funny
August 18, 2011, 1:36 pmGerard Depardieu is an Academy Award-nominated and Golden Globe-winning actor known for his work in Cyrano de Bergerac, Green Card and The Man in the Iron Mask. And when he's gotta go, he's gotta go. Tuesday night,
Paris Hilton Voted the Least Trustworthy Celebrity
August 18, 2011, 1:26 pmby Mike Krumboltz Would you buy a used car from Paris Hilton? As our Magic 8 ball used to say, "Don't count on it." According to a recently released poll by Ipsos , a whopping 60% of Americans don't trust her. Hilton was found to be the absolute least trustworthy celeb, beating out other morally questionable folks like Charlie Sheen (52%...
Twitter’s t.co link shortening service is game changing – here’s why
August 18, 2011, 12:38 pmYesterday the Distilled site received fewer direct visits than any Wednesday out of the last 6 months. What caused this dramatic drop in direct traffic? Did we screw something up? Was our site down or unavailable?None of these things happened. What happened was Twitter rolled out their new t.co URL shortener. When I first heard that Twitter was...
Do Your Android Apps Get A Lot of Use?
August 18, 2011, 11:54 amIt all depends on which Android apps we’re talking about, according to one of Nielsen’s latest studies. What they found, while focusing on Android use, that, while most users access mobile web content through applications, as opposed to simply using …
Beatles Nostalgia Used In Anti-Piracy Campaign
August 18, 2011, 11:48 amAnti-piracy group Music Matters describes themselves as a “collective effort by artists and all those who work in and around music to remind listeners of its enduring value.” Their campaign “Why Music Matters” is an attempt to let people know …
Google Maps Adds Weather Layer
August 18, 2011, 11:28 amGoogle announced the addition of a weather layer to Google Maps, where users can see current temperatures and conditions anywhere on Google Maps. Google thinks this may help make travel easier.
AT&T Messaging Plans: Perspectives
August 18, 2011, 11:12 amAT&T is getting people riled up with its new plans for messing plans. This is not exactly the first time AT&T has touched a giant nerve among customers.
Website Metrics: Your Business Site is in Good Condition – What Now?
August 18, 2011, 11:12 amYou’ve taken your website through the evaluation process...you’ll eventually have to dig in to the metrics and make sure things are happening like they’re “supposed” to.
Share your "where" with friends: Introducing the "We're In" app from Bing
August 18, 2011, 11:07 amToday we're happy to announce the release of the "We're In" app for Windows Phone. Were In makes organizing get- togethers, carpooling and trying to find people in a crowd a breeze. Any time you want to see where your friends areWe're In can help you. It's simple, invite your friends, and when they join, they'll see your location and you'll see...
Daily Deals on Dry Wall? HousingZone and Bizy Make it So
August 18, 2011, 10:57 amHousingZone, an online portal for builders, contractors and remodelers, is getting into the deal business with the help of BizyDeal.com. Bizy is Groupon for small business with daily discounts on items such as job ads on LinkedIn, social media marketing services and a virtual receptionist. In October, they'll be launching their first industry...
Teacher's Anti-Gay Facebook Comments Result In Suspension
August 18, 2011, 10:57 amSocial media is a minefield when it comes to employers and employees. One must navigate carefully, as it is quite easy to get into major trouble - even on the basis of just a few Facebook comments.
When Is The Best Time To Post To Facebook?
August 18, 2011, 10:57 amIt's infographic day at WebProNews, and now that we've learned about Google's war against spam in awesome graphic form, we now turn our attention to Facebook; specifically,
Teacher’s Anti-Gay Facebook Comments Result In Suspension
August 18, 2011, 10:47 amSocial media is a minefield when it comes to employers and employees. One must navigate carefully, as it is quite easy to get into major trouble – even on the basis of just a few Facebook comments. Florida teacher Jerry …
SES San Francisco 2011: Day 2 Coverage #SESSF
August 18, 2011, 10:42 amDay 2 of SES San Francisco picked up right where Day 1 ended. It was another day filled with educational sessions covering the entire landscape of search: SEO, PPC, social, and more. Here's a roundup of coverage of Day 2 of SES San .
Ask Adds Partners to Bolster "Smart Answers" for Q&A
August 18, 2011, 10:26 amAsk has announced several major partnerships designed to fuel the company's growing Q&A service. More specifically, the partnerships will drive expansion of Ask's "smart answers" across more categories including: sports, recipes, travel and music.
Ask Adds Partners to Bolster “Smart Answers” for Q&A
August 18, 2011, 10:16 amAsk has announced several major partnerships designed to fuel the company’s growing Q&A service. More specifically, the partnerships will drive expansion of Ask’s “smart answers” across more categories including: sports, recipes, travel and music. The point of the “smart answers” …
WebmasterWorld Weekly Roundup, August 18
August 18, 2011, 10:10 amWebmasterWorld's weekly roundup of hot topics and discussions you may have missed in the last few days. (-Subscription required)
Christine O'Donnell's Piers Morgan Interview: The Two React On Twitter
August 18, 2011, 9:55 amDoes everyone remember Christine O'Donnell? The former Tea Party candidate for the U.S. Senate from the state of Delaware made an appearance on "Piers Morgan Tonight" last night. And by make an appearance, I mean a brief appearance,
Why Automating PPC Accounts Using APIs May Be a Bad Idea
August 18, 2011, 9:45 amAutomating Google Adwords accounts using APIs is a great way to save time and improve efficiency on large and complex accounts. However in my opinion, the success of paid search campaigns lies in understanding the marketing goals of the organisation, having an understanding of the products offered by the organisation, and having an understanding...
What's Working in Landing Page Optimization Right Now: #SESSF Report
August 18, 2011, 9:40 amLanding page optimization ("LPO")- if done correctly- is an evolving, real-time art, with a highly structured, scientific-method underpinning. The structure itself is a constant: test, analyze results, change variables, rinse and repeat. But if you were to attend the same conference session annually about LPO, you may notice that the tips and...
Christine O’Donnell’s Piers Morgan Interview: The Two React On Twitter
August 18, 2011, 9:33 amDoes everyone remember Christine O’Donnell? The former Tea Party candidate for the U.S. Senate from the state of Delaware made an appearance on “Piers Morgan Tonight” last night. And by make an appearance, I mean a brief appearance, as O’Donnell …
Why Google Panda slapped quality sites
August 18, 2011, 9:29 amVery interesting thoughts on how Panda has worked and failed and why sites with great content got nailed by Panda.
Amazon Instant Video Up to Over 100,000 Titles
August 18, 2011, 9:24 amAmazon announced that it now offers over 100,000 movies and TV shows through its Amazon Instant Video service. That includes new releases, and these titles can be either purchased or rented. These titles start at $3.99 a piece,
Google's War Against Spam Goes Way Beyond Panda
August 18, 2011, 9:24 amFor all of you webmasters still lamenting over Google's infamous Panda update, it's important that you don't take it personally. You were simply a casualty-correctly or no-in Google's never-ending war against spam content in its search results.
Google's Motorola Mobility Acquisition Draws Suit From Share Holder
August 18, 2011, 9:04 amEarlier this week, Google announced its intent to acquire Motorola Mobility for $12.5 billion, which if approved, would be Google's largest acquisition to date. Apparently, that price was not high enough for at least one Motorola Mobility shareholders, however.
David Letterman Gets Death Threat On Jihadist Internet Forum
August 18, 2011, 9:04 amLate Show host David Letterman has made jokes in the past that have put him in the figurative crosshairs (remember the Oprah thing or more recently, the Sarah Palin feud?
Google’s War Against Spam Goes Way Beyond Panda
August 18, 2011, 8:59 amFor all of you webmasters still lamenting over Google’s infamous Panda update, it’s important that you don’t take it personally. You were simply a casualty–correctly or no–in Google’s never-ending war against spam content in its search results. Think of it …
Google’s Motorola Mobility Acquisition Draws Suit From Share Holder
August 18, 2011, 8:39 amEarlier this week, Google announced its intent to acquire Motorola Mobility for $12.5 billion, which if approved, would be Google’s largest acquisition to date. Apparently, that price was not high enough for at least one Motorola Mobility shareholders, however. Bloomberg …
The Android Diet: 1 Hour Per Day, Consume 67 Percent Apps and 33 Percent Web
August 18, 2011, 8:33 amThink of all the things that are advertised as being done in just an hour a day. In the Internet marketing space there are books about just about any subject like SEO, social media, you name it, that can be done in an hour a day. Well, Nielsen has given us a look into the life of the Android device user and found that even the mobile habit is...
Managing PPC Client Expectations - Prospective PPC Client Audit Checklist
August 18, 2011, 7:47 amOne of the most challenging things to do as an agency, and particularly a small one or as an independent consultant, is setting expectations. The challenge is pretty obvious: you want to get the client excited to work with you and of course you want to win the account, so your inclination is to promise big. That said for pretty much any agency a...
Google+ Seeps Into the Public Vision
August 18, 2011, 7:21 amDespite being launched as a closed beta, Google+ (the social network from the world's search engine giant) managed to win over a massive customer base. After just four weeks of limited availability, Plus had garnered 25 million users. While there haven't been official numbers released in the three weeks since, it's becoming increasingly clear that...
Google, Motorola, T-Mobile a Holy Trinity?
August 18, 2011, 7:01 amI was going to write about how Motorola Mobility's latest legal setback versus Microsoft , but because I woke up in a better mood I'm going to talk about the idea that Google could go after T-Mobile to add a carrier to the mix. As my eWEEK colleage Wayne Rash noted , the Federal Trade Commission still hasn't decided to approve the license...
Tips on Loyalty Marketing and Managing a Social Network
August 18, 2011, 6:45 amFor advice on how you can create more brand awareness and keep more customers, these simple pointers should help. If you're happy to talk with them about what you're interested in, by utilizing the sticky web of a social network, you have many opportunities to create new areas for building your business.
Google LatLong: Rain or shine, see the weather in Google Maps
August 18, 2011, 6:31 amToday, we're adding a weather layer on Google Maps that displays current temps and conditions around the globe...
Create a Robust Landing Page Testing Strategy
August 18, 2011, 6:30 amLanding pages are frequently pushed to the back burner when creating digital marketing campaigns even though they can often have the single greatest impact on the campaign's success. This is particularly surprising considering landing pages .
Yahoo Traffic Data Now Integrated Into Bing Webmaster Tools
August 18, 2011, 5:55 amBing Webmaster Tools will now be showing integrated data from Yahoo within certain areas and reports. Given the combined effort the Search Alliance represents, it makes sense to showcase relevant data from both engines within a webmaster account. Most areas and data within the accounts will not be affected.
Newspaper Sites across Europe Demonstrate Growth in the Past Year
August 18, 2011, 5:23 amcomScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released an overview of Internet usage in Europe, showing 368.6 million unique visitors went online in June 2011 for an average of 26.1 hours per person. This release highlights Internet usage in 49 European markets aggregated under the European region and provides...
Google Brings Catalogs to iPad
August 18, 2011, 5:23 amI’m always amazed when Google does something in the mobile space that they produce for the iPad but not for Android devices. Do they do that because they want regulators to see that Android doesn’t get preferential treatment? Or is it that it’s a real pain to make sure your Android app works with the many iterations of Android...
How to turn your creativity up to 11
August 18, 2011, 4:06 amI'm often asked, "Heather, how do you write so much content without burning out?" Um, good question. I could talk about how I've spent almost half of my life studying copywriting (ack, that's scary to type.) Or how I force myself to write online copy, even when I don't feel like writing. Or how I'm just plain stubborn. But what's the real secret...
Robot Access & Indexation Restriction Techniques: Avoiding Conflicts
August 18, 2011, 2:13 amPosted by Lindsay As you've probably learned, you can't always rely on search engine spiders to do an effective job when they visit and index your website. Left to their own devices bots can generate duplicate content, perceive important pages as junk, index content that shouldnt serve as a user entry point, and many other issues. There are a...
7 Reasons Why a Business Blog is Valuable
August 18, 2011, 1:16 amI am a huge fan of blogging (obviously so, seeing as how I have been writing for this one for the last four years) for numerous reasons. Content marketing is one of the most critical components of any web marketing campaign because it can be leveraged across all mediums. A blog post isn't limited to existing solely on that blog. It can be shared...
Blog Posts to Read for August 18, 2011
August 18, 2011, 12:19 amBelow you will find our favorite blog posts that are related to SEO, search engine marketing and social media marketing from this past week. Please feel free to visit each, we hope you find them as helpful as we do! Social Media Measurement - Would You Still Do It If There Was No ROI? Even though social media is hard to track and can show no...
Traffick's Andrew Goodman on PPC Tools You can Use
August 17, 2011, 8:18 pmFrom the Search Engine Strategies conference in San Francisco Speaking from the Search Engine Strategies conference in San Francisco, famed Traffick blogger Andrew Goodman talks about some of the latest tools in search marketing, including one by Yahoo! partner American Express OPEN . "An interesting trend in analytics beyond just ROI' is user...
Google Sponsors MIT Mobile Education Research
August 17, 2011, 7:27 pmGoogle and MIT have worked together on multiple projects in the past, and each collaborative project has given a good idea of Google's mid- to long-term priorities. Their most recent investment is in the "MIT Center for Mobile Learning," which is researching ways to "transform learning and education through innovation in mobile computing." Google...
Bing Webmaster Tools Gets Yahoo's Traffic Data
August 17, 2011, 6:56 pmAs far as search engine optimizers and marketers are concerned, Bing and Yahoo search are the same thing. Since the Bing-Yahoo search alliance was made official last year, Yahoo sites around the world have migrated both their search ads and results to a Bing-powered back-end. Now webmasters can take advantage of the combined information through...
Google Unleashes Expanded Sitelinks: How You Should Cope
August 17, 2011, 6:41 pmThe search engine results page has evolved dramatically over the last few years, and now includes media items, quick-info widgets, local listings, and a variety of different formats for websites. One feature on Google is known as "sitelinks." For those unfamiliar with the term, sitelinks are the navigation links nested under the top entry of the...
What Every Advertiser Should Know About Microsoft Avertising adCenter from SES SF
August 17, 2011, 6:36 pmDid you know that A Rose is a Rose is not always true? At least its not to adCenter. What adCenter sees is actually Rose Rose...why is that? At todays session we heard this and other nuggets about adCenter and the Search Alliance and some of the idiosyncrasies and genuinely cool things that exist in adCenter. A few examples of things you may...
Mathematician Pierre de Fermat Honored With Google Doodle
August 17, 2011, 5:50 pmWhen you scroll over Google's latest Doodle honoring 17th century mathematician Pierre de Fermat there is a message that states "I have discovered a truly marvelous proof of this theorem, which this doodle is too small to contain." The statement p.
Tracking your ad position with ValueTrack
August 17, 2011, 5:03 pmToday, we're announcing a small update to ValueTrack , a feature for those of you who use third-party tracking software or have access to your web logs. With the new additional ValueTrack parameter we've recently added, {adposition}, you can now see the position on the page that your ad appeared in. Starting now, your destination URL can include...
Far-Right Flyer Causes Furor in Germany
August 17, 2011, 4:53 pmby Claudine Zap Passionate motorcyclist or scary neo-Nazi? Debate erupted in Germany over a controversial campaign poster that shows Udo Voigt , the candidate for the far-right National Democratic Party (NPD), on a motorcycle, accompanied by a slogan that translates to "step on the gas." Some opposition party leaders are calling for the NPD, which...
Are iPhone Users Elitist?
August 17, 2011, 4:48 pmThe iPhone vs. Android battle is an intense conflict between warring groups hell-bent on making it well know that the opposing groups sucks. It's as American as North vs. South, East vs. West, Boxers Vs.
Klout Adds Five New Social Networks
August 17, 2011, 4:25 pmIn order to measure how really powerful you are in the social media realm, Klout has added five new networks. The original networks are Twitter, Facebook, LinkedIn, Foursquare and YouTube. Now, you can link up to your accounts on Blogger, Tumblr, Flickr, Instagram and Last.fm.
Blogger and Tumblr represent two ends of the blogging spectrum. Blogger...
A Mysterious Rodent Turns Up
August 17, 2011, 4:22 pmby Mike Krumboltz Yoo-hoo! Anybody missing a jumbo rodent? In Paso Robles, California, a giant South American rodent was spotted lurking around a wastewater-treatment facility before disappearing back into the surrounding area. The news unleashed a flurry of searches on the furry creature. Witnesses estimate the creature, called a capybara ,...
Facebook Updates Developer App for Easier Settings Management
August 17, 2011, 4:17 pmToday Facebook announced an update to the Developer App, which it says will make it easier for developers to manage all of their basic app settings from one place. "The streamlined UI more clearly shows the different app integrations (Web,
You're Not an SEO Unless You Read This Post
August 17, 2011, 4:17 pmby Stoney deGeyter
I often write about the various jobs, skills and talents that go into optimizing a website for search engines. As the owner of a firm that specializes in website marketing strategy and leader of an awesome team of talented people, I'm quite biased as to the need and value of having such a team working on all the aspects of...
McDonald's Starts Plant A Tree Movement, Reddit Decides To Help
August 17, 2011, 3:42 pmThe power of the Internet can be summed quite nicely with the concept of crowdsourcing. Using the Internet to organize like-minded individuals for a common cause-in this case,
Google May Start Serving All Results on One Page
August 17, 2011, 3:42 pmLast month we looked at video that Alex Chitu at Google Operating System shared, showing that Google was testing a new design concept for it search results page. In that concept,
McDonald’s Starts Plant A Tree Movement, Reddit Decides To Help
August 17, 2011, 3:33 pmThe power of the Internet can be summed quite nicely with the concept of crowdsourcing. Using the Internet to organize like-minded individuals for a common cause–in this case, McDonald’s and their Plant a Tree movement–has caused many different events and …
Something Old, Something New: Google Catalogs for iPad
August 17, 2011, 3:16 pmWhen I was a kid, flipping through the newly delivered Sears Christmas Catalog was one of my biggest joys in life. My sister and I would work our way through from beginning to the toys, playing “pick” on every page. (We did allow ourselves to skip the men’s clothing section and the tools.) When we were done, we’d each sit...
Look! Up There! It's a Bugnado!
August 17, 2011, 3:16 pmby Mike Krumboltz Tornadoes, hurricanes, earthquakes, tsunamis, and now... bugnadoes! In the great state of Iowa, a swirling vortex of insects was spotted (and videotaped) above a cornfield. This is not a drill, people. A buzzy article from LiveScience helps to explain the phenomenon, which, thankfully, isn't all that common. Professional storm...
eBay Acquires Magento (Officially)
August 17, 2011, 3:11 pmeBay announced that it has officially completed its acquisition of Magento, which it announced in June. eBay has owned a minority stake in the company since 2010. Now, it owns the whole thing. Magento is an open source e-commerce platform.
StumbleUpon: We Wanted To Go In This Direction All Along
August 17, 2011, 2:55 pmToday, StumbleUpon unveiled a new feature that they call the "Explore Box." Still technically in beta testing, the new feature allows users to search for specific topics to stumble, for example, Lady Gaga, William Faulkner, or Tequila. Until now,
Google Search for iPhone Gets Update
August 17, 2011, 2:40 pmGoogle announced today that the Google Search app for iPhone has been updated. The latest version is 0.9.0.7005. Additions include: New way to switch between Web, Images,
Ndamukong Suh Gets Fined By NFL, Fires Back on Twitter
August 17, 2011, 2:40 pmTwitter is clearly the voicebox of a new generation, even more for professional athletes who have grievances to air. Take Ndamukong Suh for instance.
Google Introduces Wiki-Like Map Maker Guides
August 17, 2011, 2:24 pmGoogle is continuing to promote Map Maker, an open-source map-making tool. Their most recent advance is a "crowdsourced guide for Google Map Maker" that lets users create guides in a wiki-like fashion. The Recent Push for Google Map Maker Google Map Maker was first launched in 2008, but this year has seen a strong push of new projects and...
Amazon Attracts 1 in 5 Internet Users
August 17, 2011, 2:24 pmcomScore released a report today on the top global retail and auction sites, finding that Amazon sites were visited by one in five global Internet users in June - more than any other in the category.
Google Talks About How Green It Is
August 17, 2011, 2:24 pmGoogle posted to the official Google Blog today about many of its efforts in "greening" its office buildings. Anythony Ravitz, the Green Team Lead for Google's Real Estate & Workplace services unit writes: Since I arrived at Google in 2006,
Google Celebrates Pierre de Fermat's 410th Birthday
August 17, 2011, 1:54 pmGoogle's doodles, the re-imaginings of the Google logo, have became a famed part of how the world's biggest search site operates. Google is continuing to expand its list of tributes today with a celebration of Pierre de Fermat. The Unproven Doodle The doodle gives just the G and then a representation of Fermat's last theorem. Unlike most doodles...
Interview With Link Building Extraordinaire Melanie Nathan
August 17, 2011, 1:22 pmVery insigtful interview with Melanie Nathan (one of the best link builders I know). In the Interview that follows she shares some great nuggest of link building wisdom. Enjoy!
Why You Should Use Multiple Web Analytics Tools
August 17, 2011, 1:13 pmWhy Analytics Are So Important With SEO the most important thing to track is performance. Of course the bank account (& its growth rate) is a high level tracking mechanism, but it is the result of the combination of many ideas & efforts, the combination of multiple marketing strategies & traffic streams. To dig in further on what's working web...
PlayStation 3 Drops Price, How Will Xbox Respond?
August 17, 2011, 12:47 pmAs Sony's goodwill tour concerning its PlayStation 3 console continues, a significant price drop for the machine-especially the 320 gig model-has gone largely unnoticed, or at least, it's been strangely ignored by the gamer crowd.
Digg API updated with Newswire
August 17, 2011, 12:41 pmAPIs are sexy, sexy things and we've updated the Digg API to get support for the new coolness of the Digg Newswire .
Video: Thierry Halbroth from McCann Asia on Digital Curiosity #AdVision
August 17, 2011, 12:26 pmIn this clip, Kaila Lightner interviews Thierry on the pier outside our beach club at this year's Cannes Lions Festival of Creativity in the south of France. I love his mantra of always being curious when asked about where he gets his creative inspiration from. Finding your next big idea need not come from within our industry, but from somewhere...
Discussion: The Impact of Google's 12-Pack of Sitelinks?
August 17, 2011, 12:26 pmAfter a couple months of testing, Google has just formally rolled out a new sitelink display. It shows 12 sitelinks under the main listing and pretty much dominates the above-the-fold screen real estate. In our "Discussion of the Week," we want to hear your opinions on the potential impacts of this dramatic change to certain search results. Is...
PETA Supporters Modify Dog Fighting App To Embarrass Its Users
August 17, 2011, 12:16 pmAnimal rights activists are using a highly controversial Android app to get out their message. Apparently, opponents of the "Dog Wars" app have modified an older version of the app to include a specific trojan code. The malware,
Bing is the Future of Your Living Room (According to Microsoft)
August 17, 2011, 12:16 pmIn June, Microsoft announced it would be bringing Bing search to the Xbox this year, though the announcement was exactly for the full Bing search engine. Frank Shaw,
Optimize for Search, Optimize for Share - #SESSF
August 17, 2011, 11:45 amFor the past 8 years I've been a big fan of using content as a marketing vehicle to acquire new customers. In fact, during our agency's 10 year history, we've never had a sales person and have engaged in very little outbound marketing (long before the notion of "inbound marketing" became popular).
Ceglia: Facebook Planted Photoshopped Contract
August 17, 2011, 11:19 amPaul Ceglia is a guy that is claiming partial ownership of Facebook, and has been doing his damnedest to prove this in court. The battle has been going on for over a year. More background here. Last time we checked …
Google+ Already a Tumbleweed Town?
August 17, 2011, 11:09 amThis week's Linkbait Prize goes to Paul Tassi, blogging at Forbes.com, who has kindly penned a euology for Google+, a service he obviously despises that launched June 28. As in 6 weeks ago. Tassi noted : My profile tells me everything I need to know about Google Plus, and I suspect the same is true for many others. As active as I am in social...
StumbleUpon Explore Box Makes Randomness More Specific
August 17, 2011, 11:09 amThe merits of StumbleUpon are numerous - it's a wonderful time-occupier and a great place to explore the far corners of the internet. Most of its appeal stems from the fact that it is a "discovery engine,
SES San Francisco 2011: Day 1 Coverage #SESSF
August 17, 2011, 10:54 amSusan Bratton's keynote kicked off the first day of the SES San Francisco conference, and what followed was a day jam-packed with sessions on SEO, PPC, social media, and more. Here's a roundup of coverage of Day 1 of SES San Francisco 2011. Co.
Sugarrae & Marty Weintraub Join BlueGlass TPA Speaker List!
August 17, 2011, 10:54 amBig news from the BlueGlass team with regards to the speaker lineup at BlueGlass TPA (our next conference on September 26th & 27th in Tampa, FL) as we've added two great speakers to our agenda; Rae 'Sugarrae' Hoffman-Dolan & aimClear 's Marty Weintraub! Sugarrae & Marty are well regarded experts in the fields of search & social media marketing,...
Bing on Xbox and The Future of the Living Room
August 17, 2011, 10:49 amIn June, we talked about how the future living room will do more than give you great entertainment; it will help you find what youre looking for and help you decide what to enjoy. To that end, we previewed a new way for people to find movies, games, music and other entertainment: voice search with Bing on Xbox. Today on the Microsoft Blog , Frank...
Korean Search Engine Naver Will Expand Internationally
August 17, 2011, 10:03 amSouth Korea has long been one of the most advanced web markets, with high internet penetration and fast connectivity. It is also one of the few markets where Google has failed to make an impact, with local search engine Naver holding over 72% market share. Jae Choi, CEO at NHN US, the company which owns and developed Naver will be speaking at the...
"Justin Bieber Way" Existed, Thanks to a Tween and a Facebook Contest
August 17, 2011, 9:47 amMove over Rick Perry, there's a new controversial leader in Texas and she's a giant Justin Bieber fan. The small town of Forney, Texas recently held a Facebook contest to elect one child, aged 8 to 13,
iPhone 5 Rumor: Pre-Orders on Sept. 30, Releasing Oct. 7
August 17, 2011, 9:27 amHold on, we've got another iPhone 5 rumor for you. Several sites have independently reported that Apple is planning an October 7th release for their latest mobile device, the iPhone 5. Unlike the iPad 2 launch,
“Justin Bieber Way” Existed, Thanks to a Tween and a Facebook Contest
August 17, 2011, 9:20 amMove over Rick Perry, there’s a new controversial leader in Texas and she’s a giant Justin Bieber fan. The small town of Forney, Texas recently held a Facebook contest to elect one child, aged 8 to 13, “Mayor for a …
Pierre de Fermat's Last Theorem Celebrated With A Google Doodle
August 17, 2011, 8:56 amGoogle's gone geeky for today's Doodle. If you look closely at the Google Doodle for today, you can see the faint outline of the company's name, appearing as recently erased markings on a chalkboard.
Apple Store Down for Updates
August 17, 2011, 8:56 amThe Apple store at store.apple.com is down for updates. At first, there was no message appearing, but now Apple is saying: "We'll be back soon. We are busy updating the store for you and will be back shortly.
Amazon Sites Visited by 1 in 5 Global Internet Users in June
August 17, 2011, 8:35 amcomScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a report on selected global retail and auction sites based on data from the comScore Media Metrix service. The study found that of the destinations analyzed, Amazon Sites reached the largest global audience with more than 282 million visitors in June, or 20.4...
Google's Motorola Acquisition Gets Taiwanese Animation Treatment
August 17, 2011, 8:35 amWhen it was announced that Google purchased Motorola you knew it was only a matter of time before Taiwanese Next Media Animation got their hands on it. The creators of very odd, yet hilarious,
HTML5 And The Document Outlining Algorithm
August 17, 2011, 8:34 amIf you're not sure how and when you can or should use multiple H1 elements to structure content in a way that crawlers/indexers as well as user agents in use by humans can easily digest it, read this excellent tutorial.
Pierre de Fermat’s Last Theorem Celebrated With A Google Doodle
August 17, 2011, 8:25 amGoogle’s gone geeky for today’s Doodle. If you look closely at the Google Doodle for today, you can see the faint outline of the company’s name, appearing as recently erased markings on a chalkboard. What takes center stage is the …
Google's Panda Spreads to New Languages
August 17, 2011, 8:25 am"Panda," Google's major search algorithm change that was released in the U.S. earlier this year, has had a major impact on the way we interact with search. However, it has taken a long time to spread to all users. As of this week, Panda's conquest is almost complete: the algorithm updates are in effect for .
Google’s Motorola Acquisition Gets Taiwanese Animation Treatment
August 17, 2011, 8:22 amWhen it was announced that Google purchased Motorola you knew it was only a matter of time before Taiwanese Next Media Animation got their hands on it. The creators of very odd, yet hilarious, reenactments of current news events depicting …
2 Books Offer Killer Social PR, Facebook Ad Tactics
August 17, 2011, 8:20 amIf the social media book fits; buy it, download it, read it and share it. This summer two noteworthy books hit the search and social scene: "The Social Media #ProBook" and "Killer Facebook Ads." The "Social Media ProBook" (#ProBook), by Eloqua a.
ICANN CEO Rod Beckstrom to Step Down At End of Term
August 17, 2011, 8:20 amRod Beckstrom, President and CEO of the Internet Corporation for Assigned Names and Numbers (ICANN) announced that he will leave at the end of his term. "I am incredibly proud of ICANN's achievements throughout my tenure," said Beckstrom.
Understanding the Nature of an Event Using Social Analytics
August 17, 2011, 7:49 amThis is a guest post from Marshall Sponder , author of the newly released Social Media Analytics . Recently, I was asked if Social Analytics sheds light on the nature of online events like the Netflix Outrage , which happened a few weeks ago as customers voiced extreme disappointment at Netflix for imposing a $6 a month increase for customers who...
5 Tips for Managing Social Media Campaigns across Multiple Languages
August 17, 2011, 7:49 amIn the context of the current social media boom, e-marketers may be surprised - if not shocked - to learn that the majority of companies are not taking social media communication channels very seriously'or at least not yet. As Econsultancy's '2010 Social Media and Online PR' report found, 40% of the companies have "experimented with social media...
Consumers Get Wiser to Behavioral Targeting Ways
August 17, 2011, 7:19 amThere is a clothing store, Syms, that has forever had the tagline for their advertising “An Educated Consumer Is Our Best Customer”. A noble idea indeed and one that implies that the more a consumer knows about what they are looking to do the better decisions they will make. In the retail industry, that can make a lot of sense and can...
SEO content marketing roundup, week ending August 17th
August 17, 2011, 7:13 amThose hints about Google's larger objectives (beyond Google+) materialize with its acquisition of Motorola Mobility and its introduction of contextual search. Other highlights in this week's latest and greatest web writing news include notable content marketing technologies and social media advertising. Grab a cuppa joe and savor this week's...
Google's Search Sitelinks Expand Considerably
August 17, 2011, 6:42 amGoogle has been busy as of late with the introduction of Google Related and now its rolling out of an expanded version of sitelinks. Google's Inside Search blog gives a quick history of sitelinks in search results that really shows how different the new approach is. The first generation from 2006 looked like this More recently, an expanded list of...
Google’s Search Sitelinks Expand Considerably
August 17, 2011, 6:25 amGoogle has been busy as of late with the introduction of Google Related and now its rolling out of an expanded version of sitelinks.
Google’s Inside Search blog gives a quick history of sitelinks in search results that really shows how different the new approach is.
The first generation from 2006 looked like this
More recently, an expanded list...
Getting Ready for Global Business: The Benefits of the Foreign Language Internet
August 17, 2011, 6:22 amAs this column goes live, I'll be in (hopefully) sunny San Francisco delivering a presentation as part of the Getting Ready for Global Business session at the 2011 SES San Francisco conference. Together with fellow speakers Motoko Hunt, th.
New "Show More Results" Infinite Scroll
August 17, 2011, 3:56 amGoogle again tests auto loading scrolled results that stop at 1000 resutls (old page 100).
Bing Adds User Levels to Webmaster Tools
August 17, 2011, 2:19 amThe Bing Webmaster Tools have become a more important resource for webmasters over the last year, largely thanks to the tool's absorption of Yahoo's similar toolkit. Bing has now created an additional level of security by allowing webmasters to restrict levels of access to any other person who is able to access the account. Securing Against Index...
How a Bing-Firefox Deal Could Change the Search Landscape
August 17, 2011, 2:04 amGoogle and Firefox have been playing buddy-buddy nearly since Mozzila brought their browser to the stage. The collaboration could come to an end this November, however, when the Google-Mozilla search contract is slated to lapse. This contract has Google set as the default browser in Firefox. In turn, Firefox gets a share of revenue generated with...
Experiment Contradicts "Filter Bubble" Theory
August 17, 2011, 1:43 amIn May, when Eli Parser first gave his TED talk about what he called the "filter bubble," many technology analysts started talking about the subject - yours truly included . The points raised by Parser were intriguing: Was it possible the automatic personalization of technology, including search, were substantially lowering our chances of seeing...
Beat Google's Panda Update - 5 Super Deadly Content Sins
August 17, 2011, 1:28 amPosted by Cyrus Shepard Was SEOmoz affected by Googles Panda Updates? It depends how you look at it. Since the first update hit in February of 2011, organic search traffic to SEOmoz has increased by 49%. To be fair, the dates that Panda hit dont match up to periods when we saw traffic gains. In this time period weve rolled out great content ,...
Often Forgotten OnSite SEO Must Haves
August 17, 2011, 1:18 amWhen it comes to optimizing your site, there are a lot of things to remember to do. You have to conduct keyword research on a page by page basis, optimize the content, write meta descriptions, include call-to-actions in the content, create unique URLS, developing an internal linking structure and much more. It's often easy to forget one or two...
Google+ Seeing Increased Mainstream Adoption
August 17, 2011, 1:12 amGoogle+ has only been around for six-and-a-half weeks, but has already earned the title of the fastest growing website. Some have written off Google's success as a temporary side-effect of the Google brand, but recent HitWise data shows that Plus is already heading into the "early adopters" stage. Plus's User-Base Transformation The chart above...
Video: Interview with Pully Chau, Draftfcb
August 16, 2011, 9:57 pmPully Chau shares her thoughts with Microsoft Advertising on the industry in Asia. Hear how the region is gaining a major advantage on the international stage through production value and creative talent. View the video here.
10 Things I Learned About Ad Optimization at SES San Francisco
August 16, 2011, 8:20 pmAd optimization is part art and part science. The art part deals with the actual ad - whether its a search ad comprised of all text or a display ad or something in-between. The creative part is the art, and it can be notoriously hard to bottle success here, but you can get smarter about it through persuasion marketing and psychological triggers...
9/11 First Responders Left Out of 10th-Anniversary Event
August 16, 2011, 7:44 pmby Claudine Zap President Obama will be there. So will former president George W. Bush and former New York City mayor Rudolph Giuliani . And, of course, the current mayor, Michael Bloomberg , will attend. But Sept. 11 first responders, the emergency workers who helped with the rescue and recovery efforts 10 years ago, will be denied entry to the...
Google Analytics Tweaks Sessions and Image Referrals
August 16, 2011, 5:51 pmGoogle has made two notable changes to Analytics: Session IDs are now calculated somewhat differently and referrals from Google Image Search now count as search traffic. The New Definition of a Session To get an accurate idea of how a site vis.
Search Marketing's Worst-Dressed Best Brains - Where Are They Now?
August 16, 2011, 5:46 pmDisclaimer: no brain cells were used in the creation of this post. *** INSIDE BASEBALL ALERT " IF NAME-DROPPING OFFENDS YOU, LEAVE NOW! As our industry matures, I sometimes find myself asking: "Where has the fun gone?" Another question I ask, when I look back on something that happened to us "a couple of years ago," is "what!! how did seven years...
Video: Car Stereo Takes It to 11
August 16, 2011, 5:41 pmby Claudine Zap Warning: This video may blow out your speaker system. Well, not really. But the short is a demonstration of some serious megabass . The amped-up car stereo is so powerful, it seems to create a wind tunnel inside the car, causing a woman's long blond hair to blow upward whenever the ear-deafening bass roars. It seriously gives new...
Meaningful SEO Metrics - #SESSF
August 16, 2011, 5:41 pmThe only session I'm liveblogging day one of SES San Francisco conference is this one, "Meaningful SEO Metrics: Going Beyond the Numbers" so the pressure is on the awesome panel including: Todd Friesen , Ray "Catfish" Comstock , Rob Garner and moderation duties handled by Richard Zwicky. First up is Rob Garner, VP Strategy at iCrossing and a VP at...
Russell Armstrong Dies at 47
August 16, 2011, 5:05 pmby Mike Krumboltz The apparent suicide of Russell Armstrong , the estranged husband of Bravo's "Real Housewives of Beverly Hills" cast member Taylor Armstrong, has sparked a massive amount of interest in his life, family, and business dealings. While the details of Armstrong's death are still forthcoming, the late investor's history of financial...
Susan Bratton Talks Persuasion, Seduction & Conversion at SES San Francisco
August 16, 2011, 4:45 pmSusan Bratton, co-founder and CEO of Digital Life Media, opened SES San Francisco 2011 this morning with her keynote Conversion Triggers. Packed with tools and real-life persuasion marketing lessons, her presentation included a particularly sexy c.
Facebook Publishes Social Design Guidelines
August 16, 2011, 4:29 pmFacebook has published guidelines on “three elements of social design,” which it says are: community, conversation and identity. Social Design itself, according to the company, is “a way of thinking about product design that puts social experiences at the core. …
Susan Bratton Talks Persuasion, Seduction & Conversion in SES San Francisco
August 16, 2011, 4:29 pmSusan Bratton, co-founder and CEO of Digital Life Media, opened SES San Francisco 2011 this morning with her keynote Conversion Triggers. Packed with tools and real-life persuasion marketing lessons, her presentation included a particularly sexy c.
Tulsa Tower Guy Fascinates Twitter and Facebook
August 16, 2011, 4:14 pmRight now, as of 5 pm EST, William Sturdivant II is currently 300 feet in the air, clinging to a Clear Channel Radio tower. Police are still unclear as to the young man's motivations,
Google Related: Business Friend or Foe?
August 16, 2011, 4:14 pmToday Google unveiled its new extension for Chrome called Google Related . The option is also available as a new feature for Google Toolbar for Internet Explorer. This is a pretty big deal for those SMB's that are paying attention these days. Watch the Google provided video here. While the additional information is striking for the end user it can...
Remembering a Dog Named Goodnewscowboy
August 16, 2011, 4:14 pmPosted by gfiorelli1 This post was originally in YOUmoz , and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of SEOmoz, Inc. Sunday, August the 7th, was a sad day for the Moz community when we lost a beloved member due to...
Yahoo Traffic Data Comes to Bing Webmaster Tools
August 16, 2011, 3:58 pmBing announced that it is now integrating Yahoo traffic data into Bing Webmasgter Tools. It's a little surprising that they've waited this long to do so,
Google AdWords Express Sabotages Local Organic Listings
August 16, 2011, 3:58 pmGoogle's recently released local advertisement tool, AdWords Express, has revealed what may be a deadly flaw: Users who advertise via Express will have their ad displayed instead of their organic listing on blended search results. Background of .
Grand Central Apple Store Renderings Released
August 16, 2011, 3:28 pmThe Metropolitan Transportation Authority (MTA) released renderings of the Grand Central Apple Store as crews began work on the location Monday. Apple will be taking the spot of long-time tenant Metrazur on the east balcony,
Yahoo, Facebook Team Up to Prove it's a Small World After All
August 16, 2011, 3:28 pmIf you've ever played the Six Degrees of Kevin Bacon game, then you already understand the mission of Yahoo's new initiative, " The Small World Experiment ." By teaming up with Facebook, Yahoo is attempting to prove that there is always less than six people between any two random people in the world. Here's how it works. Go to Yahoo Research and...
Yahoo, Facebook Team Up to Prove it’s a Small World After All
August 16, 2011, 3:15 pmIf you’ve ever played the Six Degrees of Kevin Bacon game, then you already understand the mission of Yahoo’s new initiative, “The Small World Experiment.”
By teaming up with Facebook, Yahoo is attempting to prove that there is always less than six people between any two random people in the world.
Here’s how it...
Small Gains for Small Business
August 16, 2011, 3:12 pmSmall business owners aren't optimistic about the future and they said so loud and clear this past July. The National Federation of Independent Business reports a larger than usual decline in their Optimism Index after what was already a downward spiral going back three months prior. Given the state of the economy, their dim view isn't surprising...
Google: AdWords Express Is NOT Sabotaging Organic Listings [Update]
August 16, 2011, 3:00 pmGoogle's recently released local advertisement tool, AdWords Express, experienced a technical issue that made it seem users were having their ad displayed instead of their organic listing on blended search results.
Background of Google AdWords E...
Facebook Filtering Links in Friends' News Feeds
August 16, 2011, 2:57 pmWe've discussed the topic of Facebook's filtered news feeds in the past, and it seems that it may be having some impact on Google+ invites.
Lady Gaga You and I Video Announced With Her 1000th Tweet
August 16, 2011, 2:57 pmLady Gaga - Mother Monster, Twitter commander, has made good on her word and announced the YouTube debut of her latest video via Twitter. Last week,
Facebook Filtering Links in Friends’ News Feeds
August 16, 2011, 2:44 pmWe’ve discussed the topic of Facebook’s filtered news feeds in the past, and it seems that it may be having some impact on Google+ invites. Tech writer Mike Elgan shared a video on Google+ showing a user trying to post …
Adam Carolla Apologizes via Twitter For Anti-Gay Comments
August 16, 2011, 2:21 pmThe latest comedian to get himself into trouble over comments about the LGBT community is Adam Carolla. The former co-host of The Man Show and current host of The Car Show made some remarks on his other show,
Sitelinks in Google Search Results Get Some Updates
August 16, 2011, 2:05 pmGoogle announced today that it is launching an update to its sitelinks feature in search results. These are the links that appear under some search results that point users to different parts of that that site. Now,
Mega Sitelinks - everybody can see big sitelinks now
August 16, 2011, 1:50 pmWe've seen Google testing big sitelinks many times so far. It seems official now (or rolling out gradually). It's so huge that it occupies above the fold.
Google+ Public Shares Now in the SERP
August 16, 2011, 1:34 pmGoogle is moving public posts from Google+ into its social search functionality. This move signals the beginning of Plus's graduation and may indicate further integration in the near future. Plus's Move to the Search Results While Google movin.
The ROI of 'No'
August 16, 2011, 1:34 pmWant to improve your bottom line? The secret may be one little word - no . Saying no can be as simple as turning down a donut with your latte, but more often than not, it's a complicated situation with mixed emotions. In business, we want to succeed for our families, our teams, our clients and ourselves. Success comes with more responsibility and...
SES San Francisco 2011 Revives Your Marketing Drive
August 16, 2011, 1:29 pmThis morning, Susan Bratton, Co-Founder and CEO of Personal Life Media kicked off SES San Francisco with a tour de force of online marketing related to persuasion marketing and conversion triggers. She quoted some of my favorite marketers when discussing what makes people convert, including the great Joe Sugarman. Joe Sugarman is to copy writing...
Kate Talks about Jon. Jon Talks about Show.
August 16, 2011, 1:09 pmby Mike Krumboltz Starting in September, for the first time since 2007, you won't be able to watch the Gosselins on television. Earlier this week, TLC announced that the long-running show "Kate Plus 8" (formerly "Jon and Kate Plus 8") is heading off to that great playground in the sky. The final episode will air September 12. Jon Gosselin, who is...
Search Retargeting Connects Searchers to Display Ads
August 16, 2011, 12:48 pmNew Yahoo! API gives advertisers and agencies more control over search retargeting There are times as a digital advertiser when you have to choose between the performance of search and the impact of display advertising. Yahoo!'s search retargeting helps you get both performance and impact with technology that shows display ads to prospects who've...
Google Points Users to Different Content While They're on Your Site
August 16, 2011, 12:28 pmGoogle has launched a new Google Toolbar feature/browser extension called "Google Related," which basically gives users access to a variety of different Google results that are related (at least in theory) to any site they visit,
Google Points Users to Different Content While They’re on Your Site
August 16, 2011, 12:25 pmGoogle has launched a new Google Toolbar feature/browser extension called “Google Related,” which basically gives users access to a variety of different Google results that are related (at least in theory) to any site they visit, while they are on …
Fast-tracking young web developers at CSSI
August 16, 2011, 12:17 pmEvery summer, we run a range of educational outreach programs designed to get students of all ages excited about technology. Our Computer Science Summer Institute (CSSI) is focused around incoming college freshmen who are considering a computer science major, particularly those groups traditionally underrepresented in the field. Last year the...
FCC Investigating Legality Of BART Celluar Service Shutdown
August 16, 2011, 12:12 pmLast week the Bay Area Rapid Transit (BART) system shut off transmitters which make it possible to obtain cellphone reception in their underground stations.
Google just invited itself into your living room
August 16, 2011, 12:12 pmby Josh Bernoff Nearly all the coverage of Google's proposed $12.5 billion acquisition of Motorola Mobility concentrates on two things: the patents Google is acquiring and Google's taking over a major mobile phone maker. But this is a multi-device play , as Charlie Golvin points out. Don't ignore Motorola Mobility's second huge business - it's one...
Google SERP’s New Brand Site Links Format
August 16, 2011, 11:48 amPretty Nice Bonus to Brands within natural search results today, the sitelinks are now going VERY wide across many valuable pages within your domain.
Check this out:
I think this is a GREAT move by Google, as in most cases it will...
Righthaven Loses Another Fair Use Case, Ordered to Pay $34K in Legal Fees
August 16, 2011, 11:06 amRighthaven was dealt another blow in a Nevada federal court, as it was ordered to pay over $34,000 to cover the legal fees of the defendant it had just sued (and lost). For some more background on Righthaven,
XXX Porn Site On The Way For PETA?
August 16, 2011, 11:06 amIn the upcoming months, you're going to start seeing a much greater variety of domains names appear on your url bar. This year, Internet domain name overlords ICANN have made two important votes - first,
Announcing the integration of Yahoo traffic data into Bing Webmaster Tools reports
August 16, 2011, 11:00 amBing Webmaster Tools will now be showing integrated data from Yahoo within certain areas and reports. Given the combined effort the Search Alliance represents, it makes sense to showcase relevant data from both engines within a webmaster account. Most areas and data within the accounts will not be affected.
PPC and SEO Work Better Together
August 16, 2011, 10:48 amRazorfish looked at the analytics from a year's worth of client data and determined that when someone asks if it's important to buy keywords if you already show up in Organic Search, even Position 1...that the answer, for the most part, is YES!
LinkedIn Mobile Gets an Update
August 16, 2011, 10:27 amLinkedIn says its mobile page views have gone up by 400% year-over-year, making it the fastest-growing service it offers. With that, the company is making improvements to its mobile experience. “With our experience building apps that meet the needs of …
Jim Thome Hits 600th Home Run, Trends on Twitter
August 16, 2011, 10:19 amConsidering the iron-clad grip Major League Baseball holds on its highlight footage-unreasonably so, truth be told-so there's no telling how long the lead video will last. So enjoy it while you can.
iPhone 5 Rumor: Telefónica Scaling Back Stock To Make Room For iPhone 5
August 16, 2011, 10:19 amWe may finally have some truth to some of the rumors that have been spread around for months now. Engadget reports that a tipster has alerted them that starting on August 22nd Telefónica, a Spanish broadband and telecommunications provider in …
Elvis Presley Lives On, Thanks To The Internet
August 16, 2011, 10:04 amWhat is it about Elvis Presley that makes people flock to Graceland on the day of his death, year after year, to hold candlelight vigils? Why is his death celebrated, seemingly more than his birth?
Conducting Blog Research - SEO Video Tip
August 16, 2011, 9:54 amBlog commenting is an excellent form of link building for numerous reasons. However, the hardest part (and most time consuming) about blog commenting is actually finding good industry blogs to comment on. Here are a few tips to help guide your blog research so you can leave comments on blogs that are going to help your SEO. Watch this week's SEO...
Google Catalogs for iPad
August 16, 2011, 9:48 amGoogle has announced the launch of a new iPad app called Google Catalogs, which brings users access to a variety of popular catalogs to one place, digitally. Businesses that offer catalogs can get their own added as well. "For years,
How to check if spammers abuse your website
August 16, 2011, 9:36 amA new type of spam cloaking is getting more popular: spammers hack into popular websites that have high rankings on Google and then insert keyword rich links and redirects to other websites. What can you do to make sure that your website is not abused by spammers?
The Most Dangerous Threat to Your Online Marketing Efforts
August 16, 2011, 9:33 amWe have a great bookstore in my town " the kind of place you picture in your mind when you think of a great independent bookshop. It's perfect for browsing, with lots of comfy chairs to relax in. The books are displayed enticingly. There's a little coffee shop so you can relax with an espresso. They get your favorite writers to come in for...
iPad 3 Release Date: Not This Year
August 16, 2011, 9:18 amLast week, it was reported, that Apple had been toying with the idea of releasing revamped version of their iPad, but the rumor was later squashed as problems arose concerning the Retina Display.
What's New in SEO for August 16, 2011
August 16, 2011, 9:02 amWe have compiled the latest news and updates from the big three, Google, Bing and Yahoo as it relates to SEO and the search engines overall. WHAT'S NEW THIS WEEK WITH GOOGLE: Supercharging Android: Google to Acquire Motorola Mobility More than 150 million Android devices have been activated worldwide and Google has acquired Motorola to supercharge...
Google+ Comment Collapsing and Expanding Rolling Out
August 16, 2011, 8:57 amGoogle has started rolling out the ability to collapse and expand comments in the Google+ stream. They've also announced a few tweaks to the way comments are displayed in real time.
Rex Ryan Is Great for User-Generated Web Content
August 16, 2011, 8:57 amIf you go by Google's edicts of gaining good rankings, content is king. The thinking goes like this: if you make stellar content-be it with simple text or more content-rich material-links will come your way.
How to Choose a CMS Provider for SEO
August 16, 2011, 8:47 amHaving recently assisted a client during a CMS (content management system) pitch selection process, I thought it would be useful to look at the type of features and capabilities I felt were important - or essential - from an SEO perspective. Image credit Flickr In terms of finding out this information, I would recommend the following steps: CMS...
Guide to Google’s New Tablet Search
August 16, 2011, 8:27 amRecently in Seattle at Mozcon, Rand showed a slide during his presentation of a new Google search screen that he had recently seen “on a blog”. That evening I was using my iPad instead of my laptop and saw the new search. I tweeted about it, and after hopping on my laptop and testing, concluded that it was actually a new tablet search...
Important Timelines for AdWords Analysis
August 16, 2011, 8:26 amIf you're new to AdWords this article is for you. I'm going to talk you through how much data you need to be able to make decisions about your campaigns. The first and most important point to note is that no campaign will ever perform the same f.
Twitter Media Upload API Launched
August 16, 2011, 8:26 amLast week, Twitter rolled out its new photo sharing feature, and now they've announced they're sharing the Twitter Media Upload API. This will allow developers to attach images to tweets. Jason Costa,
President Obama is Now on Foursquare
August 16, 2011, 8:26 amFoursquare has officially attracted their biggest name yet, as the leader of the free world joined the service yesterday evening. No, President Obama won't be battling people for mayorships, as this is an official White House account.
Shop your favorite catalogs with Google Catalogs
August 16, 2011, 8:26 am(Cross-posted on the Official Google Blog ) For years, shoppers have enjoyed flipping through glossy print catalogs to be inspired, discover new trends and find great products. Today, mobile technologies can make catalog shopping more engaging, social and creative. With that in mind, we've created Google Catalogs "a free app for tablet devices...
Examining a Few Patents from Google's Motorola Acquisition
August 16, 2011, 8:21 amYesterday Google formally announced it is acquiring Motorola for $12.5 billion dollars in an effort to stem off intellectual property lawsuits from companies such as Apple, Oracle and Microsoft; here is the official investor's notice to Google owners and here is the live blogging record from the press conference. The rest of this post will examine...
The ultimate guide to the Facebook Edgerank algorithm
August 16, 2011, 8:21 amGreat analysis of the Facebook Edgerank algorithm on how they decide what stories to feature on users walls.
Blogging from the Front Line
August 16, 2011, 8:11 amSoldiers have always kept journals. Some of the most provocative writing from the World Wars was found in the dairies and notebooks of soldiers serving on the front line. The beginning of the 20th Century saw a remarkable change in how the experience of warfare was shared. During the first world war there were many educated people serving in the...
Google+ Posts Now Visible on the SERP
August 16, 2011, 7:30 amGoogle is expanding its social search features yet again. This time, they're promoting the posts made on Google+. However, the posts will only be visible if they were set as public and if the searcher is connected to the original poster on Google+. How the Post Pulling Works For the post to pull into the .
On SEO, B.S., Panda & Best Practices: Interview with Terry Van Horne
August 16, 2011, 7:09 amTo refer to Terry Van Horne as an SEO expert is nearly redundant. An accomplished practitioner, sage and advocate of SEO best practices, Terry " well known in the SEO world as "Webmaster T"- is a partner in the SEO Training Dojo , the founder of SEOPros.org , and the director of the not-for-profit organization of Search Engine Optimization...
Why You Should Change your Privacy Settings on Facebook
August 16, 2011, 7:09 amFacebook prides itself on allowing you to share all kinds of information with your friends and family, and by default there many privacy features that are turned off that you might want to turn on once you realize what is at stake. One of the biggest privacy features that I had to change right away is allowing my "friends" to check me in with...
Leveraging Facebook Ads for Obscure Charity Donations
August 16, 2011, 7:00 amFacebook has been taking strides to make targeting a breeze, almost a no-brainer, when using Broad Category targeting. Savvy marketers know when and how to leverage broad categories but should be keen to identify cases when to not rest on this fun...
Monitor Your Reputation with Networking
August 16, 2011, 6:59 amOne of the most important assets a company has is its online reputation. Your online reputation effects how customers view your company and brand, how much search engines "trust" your website and whether or not your company will be able to survive any negative attention. Monitoring what people are saying about your company online is a crucial...
Inbound Marketing Helps Agencies Grow Their Business
August 16, 2011, 6:54 amOver the past several years there has been a movement in the marketing world that represents a paradigm shift from traditional marketing tactics and techniques to the adoption of inbound marketing strategies. One of the pioneers that has helped popularize the discipline of inbound marketing is HubSpot .
Outreach Advice for Large Scale Guest Post Campaigns
August 16, 2011, 6:38 amGoing big in guest posting requires careful planning at every stage, from viability analysis and prospect discovery on down to effective content design. This article advises on the end stage of a guest publishing cycle: outreach for placement. N.
What is Killing AOL & Yahoo!?
August 16, 2011, 6:18 amThe Big Portals Can't Grow Ad Revenues In spite of the transitioning of print Dollars to digital dimes for print media, TV advertising remains healthy and robust . Much like the decline of print media, the flow of brand ad Dollars online is skipping over even some of the largest players, leaving them out of the growth from the shift to online...
Will White House Always Be Mayor on Foursquare?
August 16, 2011, 6:12 amFrom the news that really isn’t news at all department here at Marketing Pilgrim comes the joining of Foursquare by none other than the White House. Yes, the White House. Setting a new precedent, it appears as if this may be the first location that will be checking in at other locations.
The White House has started a Foursquare account which is...
SEJ's Future: Change Can Be Very Good
August 16, 2011, 6:07 amThe Birth of Search Engine Journal It all started on a sleepless night 8 years ago. After taking a hiatus from the world of online marketing to do some traveling and teaching, I decided to start getting back into the swing of things and checking out what had changed in the world of search. On that sleepless night in 2003, I started logging back...
Firefox 6 (Beta) Ready
August 16, 2011, 1:20 amFirefox 6 (Beta) is ready for beta testers.
Monitor Your Online Reputation with Social Networking
August 16, 2011, 1:09 amOne of the most important assets a company has is its online reputation. Your online reputation effects how customers view your company and brand, how much search engines "trust" your website and whether or not your company will be able to survive any negative attention. Monitoring what people are saying about your company online is a crucial...
How to Get Search Volume Data Straight into Excel [Mozcon Debrief]
August 16, 2011, 12:18 amPosted by richardbaxterseo A few weeks ago I attended (and had the honour of speaking at) Mozcon . Mozcon is without a doubt the best SEO conference Ive ever been to, and Ive been to a lot . It rocks to be amongst so many stars! Anyhoo, just to say thanks to the Mozteam for flying me over to sunny Seattle, I brought them a new toy to play with....
Why Antitrust Regulators Should Bless Googleola Bid
August 15, 2011, 11:47 pmGoogle's $12.5 billion acquisition offer for Motorola set off the normal rounds of pontification such blockbuster proposals tend to send off. While pundits analyze to death the ins and outs and ramifications of the deal , antitrust regulators on Capitol Hill are likely preparing for this new headache, as Google is proving to be an increasingly...
Nuking Local Competitors A Dirty, Rotten Trick
August 15, 2011, 11:00 pmby Miriam Ellis
Of all the nasty, contemptible things to do! It's not bad enough that there are reprehensible individuals out there spamming their local competitors' profiles with phony negative reviews, but things have just reached a new level of low with the idea of reporting your competitors' businesses as closed.
Is this the outcome of a...
The Rise and Fall of Remarketing (CPC's, at least)
August 15, 2011, 8:32 pmWhen Google AdWords rolled out its remarketing feature, many of us felt we'd stumbled on an exciting " but modest " new high-ROI targeting segment. By combining contextual targeting (keywords denoting which sites in the network our ads would show up on) with audiences (people who had done something in relation to your website in the past x days,...
SEO for Bing - a discussion with Bings Duane Forrester
August 15, 2011, 7:52 pmDuane Forrester, known here as "bingdude" and Senior Product Manager of Bing's Webmaster Outreach Program, engages WebmasterWorld members in a dialog about SEO for Bing. He included a couple of surprises, including how Bing looks at the meta keyword tag as a signal/
Upgrade Today: Microsoft Advertising adCenter API Version 8 is Now Available
August 15, 2011, 7:00 pmThe newest features of Microsoft adCenter Veresion 8 are now available in the API Production environment. We recommend that you familiarize yourself with the new features and plan to upgrade your WSDLs to Version 8 . Here's a quick look at the updates included in this release: Global Targeting offers you greater targeting control. The...
Obama Bus Catches Buzz on the Web
August 15, 2011, 6:55 pmby Claudine Zap Pull over, Sarah Palin: President Obama's bus is about to run yours off the road. The $1.1 million (yep, you read that right) Obamamobile is, according to the Associated Press , "an impenetrable-looking conveyance the size of a cross-country Greyhound, painted all in black, with dark tinted windows and flashing red and blue...
"World War Z" Movie Causes Controversy on the Web
August 15, 2011, 5:33 pmby Claudine Zap Sorry, " World War Z " fans: It seems that the movie, which will star Brad Pitt and be directed by Marc Forster (" Quantum of Solace "), may be very different from the best-selling book by Max Brooks . And movie buffs on the Web are certainly rising up like an undead army to denouce the not-yet-finished horror flick. The novel...
The Microsoft Advertising adCenter Desktop(Beta) Upgrade is Here
August 15, 2011, 5:22 pmThe August 2011 Upgrade for the adCenter Desktop Beta has arrived with two new features to help you manage your campaigns more efficiently: Simplified Budget Management: Gain more control over how your daily budget will be spent. With the Daily Standard budget option, you spend your budget evenly throughout the day. With the Daily Accelerated...
Does This Facebook Page Promote Rape Culture?
August 15, 2011, 4:40 pmSocial media sites and censorship has been a heavily debated topic here at WebProNews as of late. First, we discussed a particular Twitter hashtag that popped up on the top trends list, #reasonstobeatyourgirlfriend.
What Does Google Think Your Site Is About?
August 15, 2011, 4:38 pmAn interesting bit of speculation on how Google goes about categorizing site (via algorithms) and how that may impact SEO.
Help protect yourself from accidental index removals
August 15, 2011, 4:35 pmWaking up to find your website, or portion of it, has been removed from a search index can be a perplexing and frightening experience. What if you could help reduce that risk by restricting access to sensitive areas of webmaster tools, and render them read only for assigned individuals? Bings Webmaster Tools places exactly that kind of control...
Home is Where the QR Code Is
August 15, 2011, 4:27 pmQR codes are popping up on everything from magazine ads to bus shelters and slowly but surely, Americans are learning to point and click.
comScore has just posted the results of their June 2011 survey regarding the funky, black and white squares and here’s what they found.
14 million mobile users in the US have scanned a QR code. That sound...
ICANN Domain Plan: Brands Headed for Disaster?
August 15, 2011, 4:09 pmThe Interactive Advertising Bureau (IAB) is speaking out against ICANN's decision to open the domain name floodgates by lifting restrictions on generic top-level domains. ICANN is to start accepting applications for new gTLDs on January 12, 2012.
Foursquare Lists Let You Share Recommendations With Friends
August 15, 2011, 3:39 pmFoursquare has added a new element to their social experience, as their all new Foursquare Lists went live today. Now you can categorize your favorite places into convenient, sharable lists that you can use to document travel experiences,
World First: Paramount's "Cowboys and Aliens" Ad Campaign on Xbox Runs Q and A via Avatar Kinect
August 15, 2011, 3:33 pmEver wonder what it would be like to talk to the people behind the scenes on your favourite feature film? Last week, six journalists and bloggers across Europe found out what that was like. They were the handful of people who participated in the worlds first Q&A session using Avatar Kinect, the social entertainment experience launched by Microsoft...
We love Lucy
August 15, 2011, 3:28 pmLucille Ball may have been born 100 years ago today, but her jokes are timeless. Having grown up with the comedic genius of " I Love Lucy ," it's hard to believe that Lucy, Desi, Fred, and Ethel wrapped up the initial series in 1957. Lucy's creativity, absurdity, and ever-changing facial expressions (especially when she was scarfing down candy,...
Pandora Redesign Gets Ready to Roll Out
August 15, 2011, 3:23 pmLast month, Pandora revealed a redesign of Pandora.com. "We've rebuilt it from the ground up to be fast, easy, beautiful and modern," said Tom Conrad, CTO and EVP of Product. Today,
New York Start-Up State of Mind
August 15, 2011, 3:02 pmHey all NYC startups and entrepreneurs, Im in the city that never sleeps this week working with your ilk (and desk surfing wherever people are kind enough to let me especially the good folks at WeWorkLabs from where Im currently writing). There are a couple of events Id like to tell you about if youre in an empire state of mind: Wed, Aug17:...
Microsoft Advertising adCenter API Version 6 Will Sunset on September 30th, 2011
August 15, 2011, 2:47 pmAs of September 30, 2011, adCenter API Version 6 will no longer be supported in the Sandbox or Production environments. If you are still running adCenter API Version 6, we recommend that you begin upgrading as soon as possible to give yourself time to be code complete before the sunset. Two upgrade paths are available to you; you can upgrade to...
Throw Away Your Form Letters (or Five Principles to Better Outreach Link Building)
August 15, 2011, 2:37 pmPosted by iPullRank This post was originally in YOUmoz , and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of SEOmoz, Inc. I'm sitting on an air mattress in my new unfurnished Brooklyn apartment listening to the sounds of the...
Retail Takes Top Spot for Online Ad Spending
August 15, 2011, 2:21 pmAs you travel around the internet on your daily quest for knowledge, you'll see a lot of ads and the majority of them will come from the retail industry. According to numbers from eMarketer, retail will spend an additional $1.3 billion on online ads this year bringing them up to an estimated $6.78 billion. The trend is expected to continue with...
Conductor Adds Google +1 Tracking to SEO Platform
August 15, 2011, 2:21 pmConductor, an SEO technology and intelligence company, has added Google +1 social analytics tracking to its suite. The inclusion of Google +1 tracking reflects a high demand from webmasters for Google's new social platform and its related tools. .
Report: Each Search is Worth 50 Cents
August 15, 2011, 2:06 pmMcKinsey & Company put out a lengthy and interesting report called "The Impact of Internet Technologies: Search," which explores the value of search. According to the report, the average Internet user performed about 1,500 searches in 2010, with 1.
Sons of Anarchy's Kurt Sutter Quits Twitter, Says We Are Nation of Soundbites
August 15, 2011, 2:06 pmIt fills me with great sorrow to report that Sons of Anarchy creator and controversial tweeter Kurt Sutter has decided to throw in the towel. Sutter has deactivated his twitter account,
Sons of Anarchy’s Kurt Sutter Quits Twitter, Says We Are Nation of Soundbites
August 15, 2011, 1:54 pmIt fills me with great sorrow to report that Sons of Anarchy creator and controversial tweeter Kurt Sutter has decided to throw in the towel. Sutter has deactivated his twitter account, leaving behind only fond memories of an honest micro-blogger …
Google Wages War on Spam [Infographic]
August 15, 2011, 1:42 pmSomewhat similar to the SEOmoz content published last week tracking Google's algorithm changes, but still a well done look at how Google has been battling spam over the years.
Have Half of Google+ Users Yet to Post Anything?
August 15, 2011, 1:30 pmMatthew Hurst, who works with text mining and social media at Microsoft (he's also the co-creator of BlogPulse) shared an interesting visualization on Google+ on his personal blog (and linked to on Google+).
New Bing Shopping Features Launched
August 15, 2011, 12:59 pmBing revealed some new features it's rolling out today for Bing Shopping. These include the ability to refine your searches faster, product-level deals, product page filters and shopping list improvements. "As the number of available products increase,
LinkedIn Tweaks Their Experimental Social Ads
August 15, 2011, 12:28 pmLinkedIn has been experimenting with new social ad formats that tell users when members of their network follow a given advertiser. LinkedIn has given users unprecedented control over whether they're included in these social ads, and has recently .
Yahoo! Search Trends: Kim Kardashian Wedding
August 15, 2011, 12:13 pmKim Kardashian is set to tie the knot with her NBA player fiancé Kris Humphries on August 20 th so it comes as no surprise that searches for Kim Kardashian are spiking 681% this month on Yahoo! and are nearly 8 times higher than those for either of her sister's Kourtney or Khloe . According to Yahoo!, 90% of searches for "Kardashian Wedding" are...
Bing Shopping: More Selection, Fewer Steps
August 15, 2011, 12:07 pmOur goal at Bing Shopping is to help you find what youre looking for in the fewest steps possible. That starts with selection. Over the past year, we have expanded the number available products by five times and added top brands like Nordstrom, ESPN, Toms Shoes, Sony Store, Babies R Us and Dicks Sporting Goods. Today, we are rolling out a set...
Time Warner Cable Acquires Insight: Twitter Weighs In
August 15, 2011, 11:57 amCall it today's other major acquisition news. This morning Google announced their purchase of Motorola Mobility. At $12.5 billion, it is their largest acquisition ever. Also announced today, after a swirl of rumors,
Google Makes Room for Thousands of New Googlers in California
August 15, 2011, 11:42 amGoogle is expanding its offices in Mountain View and Sunnyvale California, leasing additional space and even planning on re-constructing more dense offices. The major projects, however, have caused some contention with city planners. Google's Su.
Social Media & Content Marketing Success: Short & Long Term
August 15, 2011, 11:32 amThe number of inquiries we get at our Online Marketing Agency has stayed pretty steady over the past few years but there's been a notable shift in interest specifically towards social & content marketing . What's interesting is the focus on leveraging social media marketing solely for direct consumer acquisition. What's the problem with that?...
3 Simple Techniques to Getting Your Message Seen, Heard and Out There into The World
August 15, 2011, 11:26 amOn the snowy, northeastern Christmas of my 11th year, our parents gathered all five kids around the kitchen table to deliver the news. We were moving to San Antonio, Texas. I was devastated. Texas? I imagined what our new home would look like. We'd be miles from any neighbors " who all walked straight off the "Hee Haw" set " with a dusty,...
Keegan Bradley Celebrates PGA Victory on Twitter
August 15, 2011, 11:26 amThere's a new member to the professional golf Major championship winner's club, and his name is Keegan Bradely. After defeating Jason Dufner in a three-hole playoff, Bradley was crowned the current king of the PGA Championship,
Pay Per Click (PPC) for SMB Part 13 - A Paid Search Back to Basic Series
August 15, 2011, 11:21 amOur pay per click (PPC) for SMB series has come to an end. Sob. We tried to make running a successful PPC campaign easy to understand for all in 12 magnificent blogs. We hope you think theyre worth it. For any people out there hoping to set up an adCenter search account from scratch, wed really recommend reading each one. Youll learn exactly how...
Toyota: Baby Boomers Are More Than Just Empty Nesters
August 15, 2011, 11:16 amYahoo! supports Toyota Venza campaign that targets specific audience It's not like life is over after you send the kids off to college. It's when life begins anew. That's the message of Saatchi & Saatchi LA's new campaign, supported online by Yahoo!, for the Toyota Venza, the automaker's first crossover sedan. "Boomers have this unique situation,"...
Motorola Mobility: Google to Get Into Baby Monitor Business?
August 15, 2011, 11:11 amEverybody in the tech industry is talking about Google's pending acquisition of Motorola Mobility, which Google has positioned as a defensive maneuver to protect Android from patent wars with the likes of companies like Microsoft and Apple.
Motorola Mobility Announces DEFY+ Android Smartphone
August 15, 2011, 10:56 amBig news for Motorola Mobility today. They announced a new smartphone. Oh yeah, and they've agreed to be acquired by Google for $12.5 billion. More on that here. The new phone, though, is the DEFY+, which runs Android 2.3 (Gingerbread).
iPhone 5 Releasing With 4G LTE Support?
August 15, 2011, 10:56 amApple has been quite reluctant to adopt the the LTE technology, which could bring even faster data speeds to their devices.
A Guide To Geocoding Images For Local SEO
August 15, 2011, 10:44 amA virtual mother load of information pertaining to local search optimization via image coding. A long and technical read but well worth the time and effort.
Manchester Police Use Social Media To Track Down Rioters
August 15, 2011, 10:27 amWhile social media, especially Blackberry Messenger, was a communication tool of choice for rioters, the police department in Manchester, England has begun using a broad array of social media networks to track down rioters who were trying to copy their …
Warren Buffett Calls For Higher Taxes, Proves Twitter Has a Spelling Problem
August 15, 2011, 10:25 amBillionaire Berkshire Hathaway CEO Warren Buffett has made a splash on the internet with a piece published yesterday in the New York Times. In the op-ed, entitled "Stop Coddling the Super-Rich,
Color Sound Machine (and what else I've been doing lately)
August 15, 2011, 10:14 amFor those of you who've been wondering whether I had turned to stone, fallen into a bottomless pit, or been climbing the Himalaya... no, none of that is true, even though you probably did notice I'm not actively blogging about Google here anymore*! Just now, a new iPad app I've been working on called Color Sound Machine went live, and this - and...
The Challenge of Adopting Conversion Attribution Modeling
August 15, 2011, 9:59 amI recently had a conversation with a former Atlas colleague, someone who has extensive industry experience. We talked about conversion attribution"what the right conversion modeling looked like, what the right technology would be to support it (yes, my answer is still our own Engagement Mapping). And then he asked: Why do you think most...
What PPC Practitioners Should Know About Robots.txt Files
August 15, 2011, 9:56 amBrad Geddes details some of the technical aspects that search engine robot encounter that can affect a pay per click campaign's performance.
Google Buys $12.5B Shield Against Patent Suits
August 15, 2011, 9:49 amGoogle Inc. says it's buying Motorola Mobility Holdings, Moto's wireless phone unit, for $12.5 billion in cash. Google shares fell, as the acquiring company's stock often do, by about 3% in premarket trading, according to the Associated Press. But Moto shares rocketed 60%. Google gets Motorola Mobility's substantial patent portfolio, which will be...
Does Everybody Own a Mobile Phone?
August 15, 2011, 9:33 amIf home computing ever does truly die, the culprit is an obvious choice. The mobile phone. While I'm one to believe that home computing hasn't so much died, it's just that most homes that want computers,
Google Motorola Deal: What Samsung, Sony Ericsson, HTC & LG Think About It
August 15, 2011, 9:33 amAs you may know, Google announced its intent to acquire Motorola Mobility for $12.5 billion. The company has positioned the acquisition as a defensive strategy to "anti-competitive attacks" from companies like Apple and Microsoft.
The Terminator Hunts For Sarah Connor on Twitter
August 15, 2011, 9:18 amSometimes, when pop culture history meets Twitter, they fall in love. Since they love each other very much, they decide to show that love by making a novelty account. Some novelty accounts fail, and some succeed.
The Google+ Honeymoon is Over: How to Deal With It
August 15, 2011, 9:08 am* Initially Google+ was the darling of most media pundits . It was shiny, new and it grew like no other social network before. It was a typical infatuation with a new hype. Now that most Internet power users have already joined and been trying Google+ for a while the honeymoon seems to be over . Several issues have marred the rise of the new...
How to Find New Internet Marketing Niches
August 15, 2011, 9:08 amThe Internet has been around for a long time and continues to grow rapidly - in 1993, only around 1% of information exchanged through telecommunication was done online. By 2007, 97% of all telecommunicated information was carried through the Internet. For Internet marketers, this is good and bad news. While more people than ever are .
Android Up to 150 Million Devices Activated
August 15, 2011, 9:02 amGoogle announced plans to acquire Motorola Mobility for $12.5 billion, and discussing the acquisition on the Official Google Blog, Google CEO Larry Page also noted that over 150 million Android devices have been activated worldwide.
The Dark Side of Success: Google in the Courtroom
August 15, 2011, 9:02 amThe more successful you become, the bigger your legal team needs to be. Or so it seems. Competitors, ex-employees and nut jobs all want a piece of the action. And if it's not them, it's the government trying to to curb your reach. Then again, with a battalion of top-tier lawyers at your disposal ready to bury plaintiffs in paperwork and motions,...
After the Amazing Success of Nexus One (Not), Google to Acquire Motorola
August 15, 2011, 8:24 amThis time last year, Google was licking its wounds after the dismal failure of its Nexus One phone.
You know, the one designed and sold by Google. A complete Android package from the search giant.
So what better way to celebrate the one year anniversary of that failed experiment than by coughing up $12.5 billion, in CASH, for Motorola and jumping...
Google Looks to Get Vermont Online
August 15, 2011, 8:16 amNo offense to our readers from the great state of Vermont but if it wasn't for skiing and syrup many folks don't think much about the state. That's not a knock it's just the truth. (Quick: WIthout looking it up what's the state capital of Vermont?) Well, Google once again showed its new found marketing and outreach chops by taking its Get Your...
Using Data to Drive SEO Results
August 15, 2011, 8:16 amOne of the cornerstones of any successful SEO campaign is the ability to use data to drive SEO results. I like to divide the data analytics process into three main phases: Performance Reporting Opportunity Identification Prioritizati.
A Video Plea That Should Go Viral
August 15, 2011, 8:01 amSometimes we all need to be reminded of the power of video and what it can do. Sometimes a message is just right for the medium. I realize this is not about Internet marketing but you would be hard pressed to find a better example of someone using video to impact others. If nothing else, start your week off with a voice of reason and think about...
Google Buys Motorola Mobility for $12.5 Billion
August 15, 2011, 8:01 amGoogle announced this morning plans to acquire Motorola Mobility. The price: $12.5 billion - the company's biggest-ever acquisition by far.
Change to Definition of a Visit in Google Analytics
August 15, 2011, 7:47 amGoogle announced on Thursday that they were changing the definition of a visit/session in Google Analytics. The key difference is that a new visit will be recorded whenever a visitor re-enters a website with different traffic source information.
Guide to Keyword Research for Highly Technical Clients
August 15, 2011, 7:45 amAs Internet marketing professionals, we often partner with clients in highly technical industries. Developing an effective keyword strategy can pose to be a great challenge when content and search terms involve specialized terminology. A top-notch, detailed keyword research report will help steer your strategy in the right direction. Keyword...
Data Rich, Optimization Poor
August 15, 2011, 7:35 amOnly 22% of companies have a strategy that ties data collection and analysis to business objectives. That means that 78 percent of companies are just hoping for success by guessing how well they are at providing their customers quality experiences.
Google+ Becoming More Mainstream, Says HitWise
August 15, 2011, 7:30 amOne month ago, some folks were lamenting or even deriding Google+ as a place where Googlers, tech early adopters and journalists reigned. It's still true that those demographics still comprise the bulk of the 25 million-plus Google+ users, but Experian HitWise has some numbers that show otherwise. HitWise Research General Manager Bill Tancer said...
How 5 Popular Landing Page Optimization Tips Can Also Hurt Conversion Rates
August 15, 2011, 7:30 amEveryone should know by now that landing page optimization is a critical tactic in your overall online marketing strategy. Optimizing your conversion rate can effectively boost your return on investment in digital marketing, as well as reduce chur.
What is SEO copywriting and why is it important to my site?
August 15, 2011, 7:15 amWelcome back! In this week's web-writing video how-to, Heather strips SEO copywriting down to the bare bones: what it is, how it differs from straight copywriting, and why it is so important for web pages and sites. A lot of folks unfamiliar with SEO copywriting basics find that their new website or newly-uploaded web pages are not performing well...
SEJ: A Renewed Focus On ROI
August 15, 2011, 7:14 amWe in business judge all information by four fundamental criteria. We ask, will it: Help me avoid a landline? Help me recover from a landline? Boost my firm's bottom line? Boost my salary or career? There is an infinite number of other criteria, of course, but these are the Big 4. Certainly those are Search Engine Journal's Big 4. Not...
Sorting Out the Best Conferences for Entrepreneurs
August 15, 2011, 7:14 amAs an entrepreneur in a tough economic climate, you want to find every possible advantage. Business conferences have become popular destinations for the minds behind startup companies and projects. Conferences are an excellent way to network, communicating with possible customers, partners, and investors. Attending a conference can also help you...
Bury These Deadly Search Myths
August 15, 2011, 6:07 amEvery culture has its own mythology, most of it originally based in fact. However, even as facts change, the mythos behind them fail to budge. In the geekily obsessive world of SEO, it's no surprise that some once-true SEO myths have stuck around long past their prime. Here are some nefarious SEO fables that people (hint: possibly you) still...
How to Build Links and Good Karma
August 15, 2011, 6:07 amI have a lot of faith in karma. I believe when you do good things, good things happen to you. I have such a strong faith in this philosophy that I practice it as much as I can in my business. So when it comes time to promote a site I look for ways that I can help others along the way. Here are 5 solid link-building tactics that not only build...
Website Marketing Should Focus On Your Website!
August 15, 2011, 5:57 amOn more than one occasion I have come across a marketing blog post claiming that businesses should just do away with their company sites and turn their social networking profiles into final destination of all their website marketing efforts. For the record, I 100% disagree with this (and it's not just because I am an SEO professional). While...
Nearly 1 out of 2 Germans Visits Online Gaming Sites
August 15, 2011, 4:30 amcomScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced that, in June 2011, a total of 25.2 million Germans have visited online gaming sites. The category rose by 8 percent compared to last year, and online gaming now reaches 46 percent of German Internet users. In addition to online gaming on PCs and laptops mobile...
Google To Acquire Motorola Mobility for $12.5bn
August 15, 2011, 3:10 amInternet giant Google has announced a deal to buy Motorola Mobility for $12.5bn (7.7bn).A joint statement said the boards of both companies had unanimously approved the deal, which should be completed by the end of this year, or early in 2012.Mobility develops and manufactures mobile phones, while Motorola Solutions covers wider technologies for...
Keep Your Website the Center of Your Inbound Marketing
August 15, 2011, 1:10 amOn more than one occasion I have come across a marketing blog post claiming that businesses should just do away with their company sites and turn their social networking profiles into final destination of all their inbound marketing efforts. For the record, I 100% disagree with this (and it's not just because I am an SEO professional). While...
Users Respond to Google+ and Facebook Interfaces Nearly Identically [Study]
August 15, 2011, 12:18 amThe findings from an Eye Track Shop study (findings reported by AllThingsD) demonstrates how users perceive Google+ and Facebook differently - or, as the case happens to be, how they don't perceive them differently at all. The Eye Tra.
Some Nifty SEO Bookmarklets To Make You More Efficient
August 15, 2011, 12:18 amPosted by Tom Critchlow Being a chrome junkie and also a keen productivity evangelist I'm predictably a huge fan of javascript bookmarketls. I use them all day long and over time I've built up a few that I have made myself that I thought I'd share today. What is a javascript bookmarklet? A javascript bookmarklet is a small piece of javascript code...
Inside Google’s User Experience Lab: An Interview With Google’s Marcin Wichary
August 14, 2011, 11:25 amMarcin is Senior User Experience Designer at Google, but his numerous roles and broad influence at the company are not conveniently definable. His fingerprints are on the code of Google products ranging from Search to Chrome. He gained publicity for his work on the Google Pac-Man Doodle, which he co-created with a fellow Googler.
SEO Competitive Analysis - 2011 Edition
August 14, 2011, 10:42 amSometimes I have to laugh at how far the SEO industry has come, even if the laugh is pointed directly at a column I wrote years ago. Today, I conducted a search for [seo competitive analysis] to see what had been written about this topic to avoi.
SEO Competitive Analysis – 2011 Edition
August 14, 2011, 10:00 amSometimes I have to laugh at how far the SEO industry has come, even if the laugh is pointed directly at a column I wrote years ago.
Today, I conducted a search for [seo competitive analysis] to see what had been written about this topic to avoi...
Cancer Survivors Build Network for Fighters, Survivors & Supporters
August 14, 2011, 9:35 amSocial media has been very helpful in unifying people around certain causes. It's done a great job at it too, since relationships ranging from friendships to business partnerships have been created as a result. There is, however, a new social network that is striving to take this concept a little further.
Pandia Search Engine Marketing Wrap-up August 14
August 14, 2011, 8:39 amMore headlines from the world of search engine and social media marketing. 5 Reasons Search Marketers Shouldn't Discount Bing SE Watch: Although Google still retains its overwhelming 2-to-1 lead (65.1 percent market share in July according to comScore, down from 65.5 percent in June; and 66.05 percent in July according to Hitwise), with Bing's...
Pandia Search Engine News Wrap-up August 14
August 14, 2011, 8:39 amHere are some of the latest headlines from the world of search and social: No TV? Emergency Search When Google Is Not Fast Enough Jonathan Allen: What I learned through experience about real-time search, as the London Riots unfolded. Myspace: A Cautionary Tale or Just a Basic Belly Flop? Kara Swisher: One of the big problems of Myspace, as has...
Panda Schmanda - It's Still SEO
August 14, 2011, 7:47 amFrom time to time we will be running posts by some "friends of Marketing Pilgrim". How do you become a friend? Just like in the real world, it's pretty simple in that you just need to get to know us. We're harmless . "I know, it's only SEO, but I like it." - with apologies to The Rolling Stones Much of the buzz in the SEO world of late has been...
Panda Schmanda – It’s Still SEO
August 14, 2011, 7:30 amFrom time to time we will be running posts by some “friends of Marketing Pilgrim”. How do you become a friend? Just like in the real world, it’s pretty simple in that you just need to get to know us. We’re harmless .
“I know, it’s only SEO, but I like it.” – with apologies to The Rolling Stones
Much of the buzz...
Launch of Google+ Games Heats Up Social Gaming Battle With Facebook
August 14, 2011, 7:27 amGoogle+ has added its first 16 games. The good news for developers is that Google is only taking a 5 percent commission, compared to Facebook's 30 percent. Not to be outdone, however, Facebook is adding numerous new game features. Google's First.
Parents Spying on Their Kids on Facebook - An Infographic
August 14, 2011, 5:06 amWhat are your kids doing on Facebook? 55% of parents can answer that question, according to a study depicted in an infographic from OnlineSchools.com. The sources of the info in this graphic are a Bullguard Internet Security Survey and Parents,
Parents Spying on Their Kids on Facebook – An Infographic
August 14, 2011, 5:00 amWhat are your kids doing on Facebook? 55% of parents can answer that question, according to a study depicted in an infographic from OnlineSchools.com. The sources of the info in this graphic are a Bullguard Internet Security Survey and Parents, …
Teens Post Sexy Pics On Myspace, Judge Says It's OK
August 13, 2011, 12:12 pmIn the last year or so, we've seen multiple instances of minors being charged with crimes for sexting. Apparently, to some prosecutors,
Teens Post Sexy Pics On Myspace, Judge Says It’s OK
August 13, 2011, 12:00 pmIn the last year or so, we’ve seen multiple instances of minors being charged with crimes for sexting. Apparently, to some prosecutors, these racy pics constitute child pornography – even if the nude photos that the minors posses are photos …
Farm Aid Streaming Live Online Thanks to Brightcove
August 13, 2011, 5:15 amBrightcove announced that it's providing live streaming for Farm Aid today. Headliners of the show include regulars Dave Matthews, Neil Young, John Mellencamp and Willie Nelson.
The Name Game: Display Names and the Law Of Unintended Consequences
August 13, 2011, 12:18 am"The law of unintended consequences is an adage or idiomatic warning that an intervention in a complex system always creates unanticipated and often undesirable outcomes." One topic that almost certainly won't be discussed at SLCC (whi.
Cup of Joe: Honking At Red Lights On A Hot Day
August 12, 2011, 11:57 pmI am in the cab of my dad's pick up. We are coming home from visiting family in the South Carolina up-state. The blazing sun above and the infamous southern humidity have mixed to create an almost unbearable atmosphere. The only escape that we find, is keeping the windows rolled down and the truck moving forward. We are on one of South Carolina's...
Online Car Shopping Trends Revealed
August 12, 2011, 11:26 pmOnline helps take the dread out of car buying So far, no one has developed an app that lets consumers kick the tires of a virtual car when they're in the market to buy a real one. Nonetheless, the Internet has become central to the vehicle-shopping process. A recent survey by Yahoo! and Universal McCann offers insight into how consumers who've...
Fighting Scrapers when Google Won't: A Simple Guide
August 12, 2011, 6:59 pmBattling those who mirror your site. Scraping: When a site copies all of the information from a popular publisher and tries to pass it off as their own, sometimes even outranking the original author. Google has made great strides in preventing scraping, but it can still be an issue for those caught in its web.
Google+ Gets Games
August 12, 2011, 6:43 pmWhen Google released Plus, their cries that it was not an attempt to be a Facebook killer fell on deaf ears. The majority of us ignored what was said and instead saw what was presented: a site that looked shockingly similar to Facebook, only without advertisements and with a few Google-unique features. Now the similarities are continuing, with...
Gloria Steinem TV Special Stirs the Web
August 12, 2011, 6:38 pmby Claudine Zap Move over, Kim Kardashian . Take a seat, Sarah Palin . Gloria Steinem has words for you. The feminist leader is getting her due on HBO, in a documentary titled " Gloria: In Her Own Words ." According to the press release, the biopic is an "intimate biographical portrait of Gloria Steinem, an enduring feminist icon for more than 40...
Panda Goes Global
August 12, 2011, 6:28 pmIf you're an SEO, you already know - and perhaps dread - the term "Panda." This major algorithm change impacted the way we think of search ranking in substantial ways. Panda has since continued to develop (we are, as some industry experts have speculated, on "Panda 2.3â³) and has now rolled out to a variety of additional languages. Panda was...
Google Brings Public Plus Posts to the SERP
August 12, 2011, 5:57 pmGoogle is spreading Plus, its social network, through a variety of new mediums. The most recent is the inclusion of public posts in the Google SERP. These posts only appear to users who are connected to the original poster on Google+. The Public Post Imports Here's how it workss: If a users is logged into their Google+ account when they visit the...
Google puts Google+ Posts on/in SERPs
August 12, 2011, 5:10 pmWhenever a user publicly shares a link on Google+, an annotation will show up under that link when it appears in a friends search results. For example, if I share a Mashable article about Google+ eliminating pseudonyms publicly on my Google+ page, users who have added me to their circles will see a note that I shared that link if they stumble upon...
Ron Paul Wins First Ever Online Iowa Straw Poll
August 12, 2011, 4:24 pmThe big Ames straw poll is not until tomorrow, but another straw poll already has a winner. Texas Congressman Ron Paul has won the first ever Online Iowa Straw Poll, and won by a wide margin at that. Out of …
Hey, Facebook: Not Liking the Group by Topic Feature or Seeing Strangers In My Top News Feed
August 12, 2011, 4:04 pmEarlier this week Facebook rolled out a clunky "grouping" feature, which lumps together any mention of a topic (say Google, for example). Now Top News is being cluttered with posts from complete strangers. Is this really the best Faceb.
London Riot Victim Gets Social Media Help To Fix Destroyed Barbershop
August 12, 2011, 3:49 pmSocial media has been an integral part of the riots in England, both for good and for bad. Though many blame quick, wide-scale communication for mobilizing and then prolonging the riots, social media has also been a tool for good.
Google Still Dominates Search
August 12, 2011, 3:49 pmWater's wet, sky's blue, and Google is still king of the search engine industry. So much so, in fact, the amount of search queries conducted on Google more than double Yahoo and Bing (one and the same now?
Who's Using Google+ ?
August 12, 2011, 3:49 pmExperian Hitwise has put out a new look at the early adopters of Google+. The service has been out for about a month and a half now, and the invites are easier to come by.
Who’s Using Google+ ?
August 12, 2011, 3:41 pmExperian Hitwise has put out a new look at the early adopters of Google+. The service has been out for about a month and a half now, and the invites are easier to come by. Each user has been allotted …
Duchess of York's "Weird" Interview Sparks Buzz
August 12, 2011, 3:28 pmby Claudine Zap Just because your title is Duchess of York does not mean you will get the royal treatment. Sarah Ferguson has sparked buzz for a video that shows her storming off the set of an Australian news show when she was asked to watch a tape in which she seems to offer up access to her ex, Prince Andrew , for cash. Ferguson's manager called...
iPhone 5 Rumor: Release Date Not In September After All?
August 12, 2011, 3:23 pmEarlier we wrote about a rumor that was making the rounds on the Internet that Apple would beholding a media event on September 7th. The initial thought was Apple would use this venue to launch the uber-hyped iPhone 5.
Facebook Gets Zippy and Amazon Gets Busy
August 12, 2011, 3:18 pmZippy, the Zip Code Man has been helping the post office route letters since the 1960â²s and now Facebook has joined the party. As of yesterday, advertisers on Facebook can now chose to target their ads by state, city or zip code. It may seem like city goes hand-in-hand with zip, but for a local business on a budget, it can make a big...
Twitter Adds @User, Activity Tabs, New Reply Feature
August 12, 2011, 3:13 pmTwitter has announced the addition two major elements to its interface: An @User tab and an Activity tab. Also new: Twitter now lets you tweet to any user from their profile page. These new features will give users a broader perspective on wh.
Google Analytics Update: Better Understanding of Site Interactions
August 12, 2011, 3:07 pmGoogle announced an update to sessions in Google Analytics. The company says it will lead to a "clearer understanding of website interactions." As it stands now,
Millennial Media's 50th Mobile Intelligence Report: That was Then, This is Now
August 12, 2011, 2:48 pmMillennial Media released their 50th Mobile Intelligence Report today which covers Q2 2011 and includes a look back at where we were in 2009. One of the biggest changes is Apple's rise to dominate the top of the mobile device charts. In 2009, they were number 3 with 11.35% of the market, but in 2011, they're number one with 30.76%. Samsung dropped...
Warrant Star Jani Lane's Death Spurs Twitter Debate
August 12, 2011, 2:30 pmAs you might have seen while perusing the internets this afternoon, Former Warrant frtonman Jani Lane was found dead last night in a motel room just outside of L.A. When we first told you about his death,
Google Plus Games and Facebook Privacy Comparison
August 12, 2011, 2:27 pmFor those of us eagerly awaiting brand pages, Google Plus has recently thrown us a bone in our wait by adding a new “Games” offering to its social network. These games are reminiscent of the current games that are available …
What Has Happened to SEO
August 12, 2011, 2:08 pmHere are several conclusions I’ve come to about the state of SEO and why 2011 should be considered the climax of your SEO career.
Warrant Star Jani Lane’s Death Spurs Twitter Debate
August 12, 2011, 2:02 pmAs you might have seen while perusing the internets this afternoon, Former Warrant frtonman Jani Lane was found dead last night in a motel room just outside of L.A. When we first told you about his death, we reported on …
Millennial Media’s 50th Mobile Intelligence Report: That was Then, This is Now
August 12, 2011, 2:00 pmMillennial Media released their 50th Mobile Intelligence Report today which covers Q2 2011 and includes a look back at where we were in 2009.
One of the biggest changes is Apple’s rise to dominate the top of the mobile device charts. In 2009, they were number 3 with 11.35% of the market, but in 2011, they’re number one with 30.76%....
Heads Up: Scheduled Maintenance on Saturday Will Impact the adCenter API
August 12, 2011, 1:56 pmMicrosoft Advertising adCenter will be undergoing scheduled maintenance that will impact the adCenter API from 11:00 A.M. to 7:00 P.M. PDT on Saturday, August 20th. Heres what you need to know During this time, your ads will continue to serve, but you will be unable to access campaigns or make updates via the UI, Desktop or API during the...
Firefox 6 Next Tuesday?
August 12, 2011, 1:56 pmIf they’re aren’t a new batch of bugs discovered between this weekend and Tuesday, the 16th of August, Firefox fans and users alike can expect a new version of the browser to be available. As pointed out by Maximum PC, …
Rumor: iPhone 5 Releasing With Built-In Projector?
August 12, 2011, 1:36 pmOn August 11th Apple was granted a patent application by the US Patent & Trademark Office which hints at Apple's upcoming plans to possibly incorporate projectors into future iOS devices.
Scheduled Maintenance to Microsoft Advertising adCenter on Saturday, August 20th from 11am-7pm PDT
August 12, 2011, 1:31 pmMicrosoft Advertising adCenter will be undergoing scheduled maintenance from 11:00 A.M. to 7:00 P.M. PDT on Saturday, August 20th. Heres what you need to know During this time, your ads will continue to serve, but you will be unable to access campaigns or make updates via the UI, Desktop or API during the maintenance window. If youre working on...
How to Connect with Mobile Consumers
August 12, 2011, 1:26 pmUnderstand your customers' "mobile modes" + free webinar With a 54% increase in time spent on the mobile Web from a year ago, now is the time to focus on your mobile advertising strategy. But to develop an effective mobile advertising strategy marketers first must understand what consumers are doing on their mobile browsers, why they are doing it,...
Google+ Makes Splash in Social Sector, But Will It Last?
August 12, 2011, 1:21 pmGoogle+ has been on quite a ride in its first 6 weeks of existence. It obtained 10 million users in just two weeks and is now said to have over 20 million users. The overall reaction has been positive, but since the platform is currently invitation-only, the early adopters have mostly been the tech savvy crowd.
Content Site Links Are More Valuable than Social Links [Study]
August 12, 2011, 1:21 pmDespite the hype, the value of social media referrals is questionable. Add another recent study to the un-social pile: Outbrain's Content Discovery and Engagement report showed that content sites provided more engaged users.
The Outbrain Study
...
Leave No Marketer Behind! After Show Parties at SES San Francisco #sesSF
August 12, 2011, 12:17 pmGorgeous and sassy online marketing expert, Susan Bratton, gives a quick preview of the material she'll be covering in her keynote at SES San Francisco.
Susan's keynote session is on Tuesday, August 16, 9:00-10:00am. Lee Odden from TopRank condu...
90â²s Nickelodeon Gets Fan Art Tumblr, Nicktoons Turn 20
August 12, 2011, 11:59 amNostalgia is a funny thing. It has the ability to turn mediocre things into paragons of entertainment and can force reverence of things not worthy of such an emotion. Basically,
90′s Nickelodeon Gets Fan Art Tumblr, Nicktoons Turn 20
August 12, 2011, 11:52 amNostalgia is a funny thing. It has the ability to turn mediocre things into paragons of entertainment and can force reverence of things not worthy of such an emotion. Basically, it’s terrible when you go back to things you loved …
New Chrome OS Tablet Video Churns Rumor Mill
August 12, 2011, 11:43 amAnother quarter, another Chrome Operating System tablet rumor begans to build. Since the introduction of Chrome OS two summers ago, the search engine has been fond of posting mock drawings, UI designs and videos in its Chromium open source code Website showing Chrome OS running in a tablet. I noted in April that CNET discovered changes in Chrome...
FTC Investigation Narrows In on Specific Google Practices
August 12, 2011, 11:43 amThe FTC antitrust probe examining Google has moved past the initial stages. The investigation will now seek evidence to back specific claims and will delve deeper into key areas of Google's behavior, including elements of search, Android, and Plac.
Google Authorship Markup - An Easier Way
August 12, 2011, 10:57 amGoogle really wants people writing web content to start using authorship markup. Not only are they looking to use it as a ranking signal, but it also pushes the Google Profile,
Twitter DID NOT Release An App That Tracks Your "Stalkers"
August 12, 2011, 10:57 amIf you start seeing a message in your Twitter feed claiming that Twitter has released an app that tracks your stalkers, don't believe it. It's nothing more than a phishing scam, albeit a convincing one.
This week's Trends: riots, runners, and tiny houses
August 12, 2011, 10:57 amEach weekday, we at YouTube Trends take a look at the most interesting videos and cultural phenomena on YouTube as they develop. We want take a moment to highlight some of what we've come across this week: We looked back at the most popular Spike Jonze music videos . We explained what that 'QWOP' thing is all about. We saw how Disney's theme park...
Google Authorship Markup – An Easier Way
August 12, 2011, 10:44 amGoogle really wants people writing web content to start using authorship markup. Not only are they looking to use it as a ranking signal, but it also pushes the Google Profile, which is essentially the backbone of the Google+ user …
Twitter DID NOT Release An App That Tracks Your “Stalkers”
August 12, 2011, 10:41 amIf you start seeing a message in your Twitter feed claiming that Twitter has released an app that tracks your stalkers, don’t believe it. It’s nothing more than a phishing scam, albeit a convincing one. The message reads “Twitter finally …
Warrant's Jani Lane Dead at 47: Musicians, Other Celebs React
August 12, 2011, 9:19 amIt's a sad day for all late 80s-early 90s glam metal enthusiasts as the former lead singer of the band Warrant was found dead last night. Jani Lane was discovered in a room at a Comfort Inn in Woodland Hills,
Facebook Games, Apps Revamped, Following Google+ Games Launch
August 12, 2011, 9:19 amAs you may have heard, Google announced the launch of games on Google+. Well, Facebook quickly followed that announcement with one called "Making Games Better," which includes news of a new game ticker and a bigger screen for game play,
14 Million Americans Scanned QR or Bar Codes on their Mobile Phones in June 2011
August 12, 2011, 9:14 amcomScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released results of a study on mobile QR and bar code scanning based on data from its comScore MobiLens service. A QR ("Quick Response") code is a specific matrix bar code (or two-dimensional code) that is readable by smartphones. The study found that in June 2011, 14...
iPhone 5 Rumor: September Release Date?
August 12, 2011, 9:04 amYou've got to be kidding me' another iPhone 5 rumor? In the past Apple has released new iPhones during their summer Worldwide Developers Conference (WWDC), but sadly this year there was no such announcement.
Successful SEO Tactics: On-Site Optimization
August 12, 2011, 9:04 amOn-site optimization has long been a cornerstone in any organic search effort. It's an expansive topic and to fully cover it within one article would be impossible. We're previously discussed keyword selection. As the second of four .
Warrant’s Jani Lane Dead at 47: Musicians, Other Celebs React
August 12, 2011, 8:55 amIt’s a sad day for all late 80s-early 90s glam metal enthusiasts as the former lead singer of the band Warrant was found dead last night. Jani Lane was discovered in a room at a Comfort Inn in Woodland Hills, …
Fear the Panda! Google Adds Extra Kung Fu to Non-English Search Results
August 12, 2011, 8:28 amIf your regular Google routine includes searches that are not in English, you'll now find your results have extra Kung Fu. OK, so maybe not, but they will now have extra Panda, after Google announced the rollout of its controversial update to all languages: Earlier this year, we rolled out our "Panda" change for searches in English around theworld.
Google+ Heading Toward Second Place
August 12, 2011, 8:23 amGoogle+ has only been out for approximately six weeks, but it's already made more than a small splash. Industry experts have shown ways that Google+ may begin breaking into Facebook's kingdom and snatching away citizens, and current survey results shows that Google+ will be the second most popular social network within twelve months. Google's...
Filthy Linking Nostalgia
August 12, 2011, 8:18 amIn Bryan Eisenberg's ClickZ column today, he writes about being "Data Rich, Optimization Poor," and chooses to link to a paper I wrote seven years ago: "Filthy Linking Rich!" Ah, the nostalgia. Funny thing is, what started out as a b.
Google Panda Update Rolls Out in Most Languages
August 12, 2011, 8:15 amGoogle announced early this morning that it is rolling out out the Panda update in different languages around the world. “Our scientific evaluation data show that this change improves our search quality across the board and the response to Panda …
Protect Your iPad With Covers Made From Bernie Madoff's Pants
August 12, 2011, 8:02 amWith famous Ponzi scheme operator and former most-hated person in America (usurped by Casey Anthony) Bernie Madoff currently clothed in more'utilitarian attire, it only makes sense that his former threads should go to use. I mean,
Caught With Hand in Privacy Cookie Jar, LinkedIn Makes Change
August 12, 2011, 7:57 amWhat was brought to light over the past few days regarding LinkedIn's attempts to engage in social advertising appears to have impacted the professional social networking leader. There has been enough discord from the social media industry that LinkedIn has made a change. From their blog post Our core guiding value is Members First. And, with...
Protect Your iPad With Covers Made From Bernie Madoff’s Pants
August 12, 2011, 7:49 amWith famous Ponzi scheme operator and former most-hated person in America (usurped by Casey Anthony) Bernie Madoff currently clothed in more…utilitarian attire, it only makes sense that his former threads should go to use. I mean, he definitely doesn’t need …
What to Look For When Hiring A Link Builder
August 12, 2011, 7:10 amLisa Barone goes over what qualities you should look for in a link builder.
Happy, Happy, Joy, Joy! Games Come To Google+
August 12, 2011, 6:51 amWell, that didn't take long now did it? Yesterday, Google's star of Mercedes commercials, Vic Gundotra, put the post up on Google's blog that equal amounts of people were waiting for and feared regarding Google+. Simply stated, "Let the games begin!" The best part for me personally is the last sentence of the following quote from the post . Today...
5 Reasons Search Marketers Shouldn't Discount Bing
August 12, 2011, 6:40 amIf you're a search marketer, it may be time to take another look at Bing. According to comScore's July 2011 U.S. Search Engine Rankings, Bing's U.S. market share in explicit search has held steady at 14.4 percent for the past two mon.
Distilled’s new Events Branding – Logo Design
August 12, 2011, 6:13 amOver the past month or so the Distilled Design and Events team have been working hard to rebrand Distilled’s events.But why are we rebranding our events?Earlier this year we held two link building conferences, one in London and one in New Orleans, aptly, though not very creatively, named ‘Distilled’s Link Building Conference’. The Link...
Winners of the inaugural Digital ZENSES Championship revealed!
August 12, 2011, 4:37 amAfter eight grueling rounds over eight weeks, we have now announced the winners of the inaugural Digital ZENSES Championship. We would like to congratulate StarCom MediaVest in Hong Kong, the Digital ZENSES agency of the year, and StarCom MediaVest Media Executive, Steven Chan, the Digital ZENSES Master of the year. With this win, executives...
Google Panda Now In All Languages
August 12, 2011, 3:59 amEarlier this year, we rolled out our 'Panda' change for searches in English around the world. Today we're continuing that effort by rolling out our algorithmic search improvements in different languages.
3 Common Link Building Mistakes
August 12, 2011, 1:17 amAfter optimizing your site for both visitors and the search engines (visitors first!), you have to create a diverse portfolio of one-way, incoming links to your site to help drive targeted traffic through. That's where link building comes in. It may seem like a relatively simple process, but it is incredibly important that you take a strictly...
What is Google's PageRank Good For? - Whiteboard Friday
August 12, 2011, 1:12 amPosted by Aaron Wheeler Sure, PageRank is older than Emperor Palpatine, but a lot of SEOs still use it as their primary metric for link research and rankability. Unfortunately, using PageRank exclusively to measure progress and page value can yield results as ugly as the Emperor's face. Since Google updates PageRank so sporadically, you may not...
eCommerce SEO? Google AdWords or No Soup for You
August 12, 2011, 12:30 amAffiliates Are a Dying Breed Being an ecommerce affiliate keeps getting harder & harder unless you have a strong brand and/or are selling things with a complex sales cycle. Portable air conditioners is a pretty niche category, but when I look at it I simply don't see any opportunity on the SEO front unless you take on the significant risk of...
See the Messages that Matter
August 11, 2011, 7:27 pmUPDATE on Friday, February 11, 2011: We've begun expanding the rollout of Messages to everyone on Facebook. This will happen gradually over the next few weeks. Learn more about using Messages in this tour . Originally Published on Monday, November 15, 2010: Imagine the kind of family you might see in a modern American sitcom: loving parents trying...
New Ad Land Cartoon: The Sandwich Board Re-Imagined
August 11, 2011, 6:51 pmAdvertisers will regurgitate any old tactic to grab attention then make up a new language to describe it "It's been done" is a common refrain. To that advertisers say, "So what? It worked before so it will work again." And they are usually right. (Coupons? Hello?) But then those who market advertising to clients get into the act. They need to make...
Learn About the Features in adCenter API Version 8 Through Our Webcast on Thursday, August 18th
August 11, 2011, 6:36 pmMark your Outlook calendar where our API experts will not only walk through the latest feature available in v8, but will take your questions as well. Date : August 18th, 2011 Time : 1:00 P.M 2:00 P.M. PST Join the meeting . The Microsoft Advertising adCenter API Version 8 will be available in the Production environment in August.
"Man on Wire" Remembers Twin Towers
August 11, 2011, 5:04 pmby Claudine Zap In 1974, the still unfinished twin towers, at some 1,350 feet, were the tallest buildings in the world. The architectural monument inspired one daring young man, Philippe Petit , to commit what he called the "artistic crime of the century." The tightrope artist stepped out onto an illegally rigged wire 110 stories up, stretching...
Twitter and Weather Channel Team Up on Local Weather Tweeting
August 11, 2011, 4:28 pmYou probably knew that Twitter has been instrumental in shaping the news, but what about the weather? Well, I’m not sure that Twitter’s altering the weather itself too much (though there was that stuff about Google searches’ impact on the …
Be a part of what's next at Digg
August 11, 2011, 4:18 pmHey Digg users.
Burning questions? Come talk to us at SES SF and SMX East
August 11, 2011, 4:12 pmJoin us at SES San Francisco and SMX East! Bing Webmaster , and other Bing groups such as Maps , Local , Mobile and Core Search , will be attending the shows looking to talk to folks. We want your feedback on current features, and idea for new things you want to see us build out, so these shows are an excellent chance to talk directly to the...
Zong Officially Acquired by eBay
August 11, 2011, 4:07 pmeBay announced that it has officially completed its acquisition of Zong, announced just over a month ago. Zong provides payments through mobile carrier billing, and is now part of PayPal.
The Good, Bad, & Ugly Of Content Promotion On Google+
August 11, 2011, 4:07 pmRyan Sammy writes a really good overview of the current state of sharing/marketing content on Google+.
5 Tips for Back-to-School Advertising
August 11, 2011, 3:42 pmGet a smiley face for your campaign with these Yahoo! best practices To students, "back to school" sounds like a prison sentence. To online advertisers, it means big business, because back-to-school is the second-largest consumer spending event in the U.S., ranking only behind the winter holidays. Here are five tips gleaned from Yahoo!'s Search...
New Benchmarks Study Shows 5 Key SEO Findings
August 11, 2011, 3:36 pmMarketingSherpa, an SEO research firm that publishes an annual benchmark report, has released its 2012 Search Marketing Benchmark Report - SEO Edition. The new benchmark study covers five key SEO and SEM findings in depth: Developing a s.
Google+ Games. Now it's On.
August 11, 2011, 3:36 pmWell, it was only a matter of time. Here comes Google+ games for better or for worse. As you may have guessed, I'm not a big Facebook gamer. Google announced that it's adding games to Google+.
Google+ Games. Now it’s On.
August 11, 2011, 3:26 pmWell, it was only a matter of time. Here comes Google+ games for better or for worse. As you may have guessed, I’m not a big Facebook gamer. Google announced that it’s adding games to Google+. They’re rolling out them …
Facebook Insights for Credits Launched
August 11, 2011, 3:21 pmFacebook just announced the launch of Insights for Credits, so developers can get a look at metrics related to transactions within their apps.
Rick Perry Gets The Stephen Colbert Endorsement
August 11, 2011, 3:21 pmRick Perry hasn't even officially declared himself a candidate for President, but he already has the support of a very prestigious American - Stephen Colbert Ok, Rick Perry might not have his support, but Rick Parry sure does. Yes,
Book Sharing on Google+
August 11, 2011, 2:50 pmGoogle announced the ability to share info about books from Google Books in circles on Google+ today. This should greatly help Google promote its e-book platform, particularly if Google+ continues the strong growth it has seen in its early days.
Bert and Ernie Gay Marriage? PBS Says No, They're Puppets
August 11, 2011, 2:35 pmWho would have believed this? Apparently, suggesting that characters from America's favorite children's show should form a homosexual union sparks a lively debate. Go figure. Yesterday, an online petition emerged on popular petition site Change.org.
Bert and Ernie Gay Marriage? PBS Says No, They’re Puppets
August 11, 2011, 2:22 pmWho would have believed this? Apparently, suggesting that characters from America’s favorite children’s show should form a homosexual union sparks a lively debate. Go figure. Yesterday, an online petition emerged on popular petition site Change.org. The petition ask supporters to …
Mark Zuckerberg Personally Calls Out Facebook App
August 11, 2011, 2:16 pmRecent times have been interesting ones for Facebook developers. Recently, Facebook’s “ban bot” went through and shut down a bunch of Facebook apps for being too spumy. This was based on user feedback, but the problem was that they weren’t …
Twitter Connects the Dots with New Activity Tab
August 11, 2011, 2:14 pmCheck Twitter later today and you should find another new upgrade designed to keep you from using those third-party encroachers.
First, they’re adding more data to the @YOURNAME tab so you can easily see who is reTweeting you along with messages directed at you. It also lists Tweets that were favorited but does anyone really use that...
Social Media Burn Out and Why You Shouldn't Try to Do it All
August 11, 2011, 1:59 pmSometimes I feel like one of those kitchen gadgets they sell on late night TV. It slices, it dices, it makes perfect julienne fries, diapers the baby and writes your blog for you while you sleep. The irony is, that the computer age was supposed to help us get things done faster so we could have more leisure time, but in reality, it's given us even...
Social Media Burn Out and Why You Shouldn’t Try to Do it All
August 11, 2011, 1:48 pmSometimes I feel like one of those kitchen gadgets they sell on late night TV. It slices, it dices, it makes perfect julienne fries, diapers the baby and writes your blog for you while you sleep. The irony is, that the computer age was supposed to help us get things done faster so we could have more leisure time, but in reality, it’s given...
Free Coffee? Try This Social Experiment
August 11, 2011, 1:33 pmGive a penny, take a penny - that's the concept behind Jonathan Stark's new "experiment in social sharing.
No TV? Emergency Search When Google Is Not Fast Enough
August 11, 2011, 1:18 pmThis is the first article of a 3-part feature about what I learned through experience about real-time search, as the London Riots unfolded. Ultimately, speaking as a "search expert", I found following a mixture of users and media types on Twitter .
Who Uses Search Engines? 92% of Adult U.S. Internet Users [Study]
August 11, 2011, 1:00 pmA survey from Pew Internet indicates that search engine and email usage are the top ways people spend time online. Social networking is still on the rise, but has a long way to go.
The Continual Popularity of Search
Search engines have been th...
7 Tips on Avoiding Bad Reviews
August 11, 2011, 12:50 pmBad reviews happen. That's just life. But there are ways to avoid getting too many of them. Here are 7 tips to help you dodge the stinkers.
Optimize: 5 Essential Customer Touchpoints for Online Marketers
August 11, 2011, 12:47 pmA lot of self-centered corporate marketing is giving way to customer-centric ways of communicating the value of doing business. I've been thinking about this a lot in terms of online marketing over the past few years and instead of having to push the ideas through recommended client content marketing strategy , more companies are seeking expertise...
"Did Somebody Here Text 9-1-1?"
August 11, 2011, 12:11 pmThe FCC wants to improve the infrastructure for 9-1-1 centers in order for them to support text messages, both sent and received, as the committee looks toward the next generation of the emergency call service.
Colombian Online Travel Sector Grows 25 Percent in the Past Year
August 11, 2011, 12:06 pmcomScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released the latest results from a study on the online travel market in Colombia. The study found that in the past year visitation to the Travel category increased 25 percent to reach 3.2 million unique visitors in Colombia, as more online users utilized the web to...
“Did Somebody Here Text 9-1-1?”
August 11, 2011, 12:05 pmThe FCC wants to improve the infrastructure for 9-1-1 centers in order for them to support text messages, both sent and received, as the committee looks toward the next generation of the emergency call service. While speaking to the Association …
California's Amazon Tax Law Forces Affiliate Marketer to Move to Nevada
August 11, 2011, 11:56 amAfter years of operating a successful comparison shopping site in California, Nick Loper recently had to shut down his business and move to another state to start over. Why? Loper was one of the affiliate marketing victims of the online sales tax law that California passed earlier this summer.
Facebook API Down, Affecting Farmville, Words With Friends and More
August 11, 2011, 11:56 amFacebook is currently dealing with some problems with API response time. Around 4 a.m. this morning, the API response time shot up dramatically and Facebook has been experiencing problems ever since. It appears that the worst part is over,
California’s Amazon Tax Law Forces Affiliate Marketer to Move to Nevada
August 11, 2011, 11:47 amAfter years of operating a successful comparison shopping site in California, Nick Loper recently had to shut down his business and move to another state to start over. Why? Loper was one of the affiliate marketing victims of the online sales tax law that California passed earlier this summer.
Yahoo Launches Enhanced Image Search
August 11, 2011, 11:40 amYahoo has announced a new image search that matches recent enhancement to Google and Bing. Yahoo's new image presentation also allows for easy searching of galleries, a connection to your friends' Facebook images, and easy navigation of full-sized.
Mozilla Promises Faster Firefox 7
August 11, 2011, 11:40 amWhile Firefox is still looked upon fondly, especially as an alternative to Internet Explorer, it has long been plagued by memory use issues. Things like memory leaks and resource hogging have gone hand-in-hand with Mozilla's browser. Currently,
Is Sony Pictures Trying To Help Re-Elect Obama With Bin Laden / Seal Team 6 Movie?
August 11, 2011, 11:09 amOne of the hottest projects in Hollywood is the upcoming untitled Bin Laden / Seal Team 6 movie. The film tells the story of the raid that successfully killed the 9/11 mastermind, Osama Bin Laden.
Will Everyone Be Using 100% Web-Based Signatures in 4 Years?
August 11, 2011, 11:09 amLast month, Adobe announced that it had acquired EchoSign, a provider of electronic signatures.
Content Ads Network Expansion to Include ABC and ABC News
August 11, 2011, 11:04 amWhen you hear a mention of pay-per-click, or PPC, advertising, whats the first thing that jumps to mind? Like most online marketers, you most likely think about the ads running along the tops and right rails of search results I know I do. While ads appearing on search engines are probably the most commonly referred to PPC ads, theres another PPC...
GAIQ Study Sheet
August 11, 2011, 10:55 amAhh, the wonder that is Google Analytics (GA). As we’ve all experienced either first hand or while dealing with clients, GA is a complex giant that is often underutilized. In the hands of an inexperienced user, GA consists of pretty graphs and a lot of meaningless numbers. In order to make sense of your website’s traffic and maximize its...
Weather Channel Goes Social With Twitter Integration
August 11, 2011, 10:27 amPeople have been bitching about the weather since before the age of the internet, but social media has allowed that particular hobby to grow and flourish. The Weather Channel and their weather.com have just launched Weather Channel Social, a platform …
Email Case Study: Analyzing J.C. Penney's Frequency, Subject Lines
August 11, 2011, 10:11 amCase study from email marketer Carolyn Nye on J. C. Penney's use of email marketing.
British Prime Minister Discusses Social Media Censorship
August 11, 2011, 10:08 amDavid Cameron's country-well, his boss' country-has been in the grips of some widely-publicized rioting. The story played out over the Internet as the immediacy of modern technology brought us reams of startling images and additional information concerning the chaos.
Introducing the StudioPress Marketplace: Great WordPress Themes from Exceptional Designers
August 11, 2011, 9:32 amWhen you're buying a premium WordPress theme, you have to ask yourself (or someone who knows what they're doing) real questions about security, stability, SEO, ease of use, ease of updates, and much more. That's why we created the Genesis framework to be the rock-solid foundation of a smart WordPress site. Then it's just a matter of dressing it up...
Hungry Children Being Fed Thanks To StumbleUpon Users
August 11, 2011, 9:32 amStumbleUpon is helping feed hungry Somalis at a refugee camp in Kenya. Martin Penner with the World Food Programme spoke in the following video, telling StumbleUpon users, "My colleagues at headquarters have told me that thanks to Stumblers like you,
PGA Championship 2011 App: Tiger Woods Updates On The Go!
August 11, 2011, 9:32 amAlright, I know that people care about other aspects of this year's final major other than Tiger Tiger Woods, ya'll - but you have to admit that he is once again dominating the media coverage.
Following The PGA Championship
August 11, 2011, 9:16 amThe final Major of the PGA Tour starts today, and it's an event that's not just for TV anymore. Sure, the bulk of the viewership will be done on Saturday and Sunday,
WebmasterWorld Weekly Roundup, August 11
August 11, 2011, 9:10 amWebmasterWorld's weekly roundup of hot topics and discussions you may have missed in the last few days. (-Subscription required)
7 Ways Content Strategists Can Get Along with SEOs from the Beginning
August 11, 2011, 9:01 amIn the realm of content strategy and SEO, there is nary a website launch that isn't marred by the occasional squabble over which is a priority. Putting emotions and disciplines aside, we all know content and SEO are equally important. Obviously they are so equally important that one doesn't exist without the other. So, how does one ensure that the...
Are You Prepared for Government Control of Twitter, Facebook et al?
August 11, 2011, 8:56 amIt's been almost two years since I warned of a potential scenario that involved the US government taking over Twitter. I portrayed one scenario where things would escalate enough that the POTUS would have to take action'.take over Twitter. Well, it appears the UK government is pondering something similar, in light of the riots in England....
FTC Google Probe: More Details Emerge
August 11, 2011, 8:45 amAfter various reports that the Federal Trade Commission was going to launch a big investigation into Google's business practices, this was finally confirmed in late June, though little information was revealed as to what specifically the FTC was looking at.
Google+: The New Kid on the Block, but is it Too Little, Too Late?
August 11, 2011, 8:30 amThis is a guest post by Shannon Evans Suetos . We live in a time where we learn more about our friends and family through Facebook updates than through any other form of communication. Twitter usually scoops news outlets like CNN, and LinkedIn can open the door to your new dream job. In June, comScore reported that one out of every six minutes is...
Don't Be Anti-Social When You Work from Home
August 11, 2011, 8:30 amFor those individuals who have always dreamt of working from home, they know such an assignment comes with its highs and lows. If you run your own small business out of your residence, you also know that communication is essential in order to sell your products and/or services, given the fact that all in likelihood you do not have corporate weight...
Major Algorithm Change Compilation Released
August 11, 2011, 8:20 amFor those looking to examine how their site responded to major algorithm changes, SEOMoz has a great new tool to help you: a compilation of the major Google algorithm changes that have happened over the last decade. While most minor changes are skipped (Google updates their algorithm in minor ways hundreds of times each year), .
DARPA HTV2 Launch: Follow 13,000 MPH Plane on Twitter
August 11, 2011, 8:14 amToday, the U.S. Military’s Defense Advanced Research Projects Agency (DARPA) will conduct the second-ever test flight of the Falcon Hypersonic Technology Vehicle 2, or HTV-2. What’s so special about the HTV-2? Maybe the fact that it can reach top speeds …
Lost & Found: Ripoff Report Back in Google, But Would Your Website Be So Lucky?
August 11, 2011, 8:00 amRipoff Report, a controversial website that makes it easy for anyone to post something negative about companies or individuals, disappeared from Google's index on Tuesday. Although the site is now back in the index with all of its pages, ques...
Create and Maximize Videos for Improved SEO
August 11, 2011, 7:59 amIf you're like many website managers, you've been dealt a hefty blow by Google recently, with its various algorithm updates that have taken place over the past few months. The purpose of Google's updates, known as "Panda" or "Farmer,
LinkedIn May Use My Name and Photo in Social Advertising – NOT
August 11, 2011, 7:50 amIt recently came to my attention that LinkedIn has a setting activated by default allowing it to “use my name, photo in social advertising.” Below is a screenshot of this setting in my LinkedIn profile. First, I should state I …
Facebook still not dominating in The Netherlands
August 11, 2011, 7:44 amThe beginning of August saw Google announcing that Google+ now has more than 25 million users ( though the activity declines ). It is too soon to tell whether Google+ will be a serious contender, but since it is a Google product, it has a good chance of succeeding. In light of Google's success, it is interesting to see how the other players are...
SEO copywriting 101: A guide for clients
August 11, 2011, 7:08 amWhether you're hiring copywriters in-house, or outsourcing to freelancers, finding and working with SEO copywriters can be challenging - and a little bit scary, too. First, you have to find the "perfect person" who will make your Web copy sing. Once you've found the perfect person, you have to give them direction, evaluate their content and make...
5 Black Hat Attack Vulnerabilities & Defensive Strategies
August 11, 2011, 6:57 amI just re-emerged to the world of the living from a week of sessions at Black Hat and DEFCON conferences here in Las Vegas. Between sessions on how to make your own UAVs, hack a home's network through their power lines, and conversations on .
Like Facebook, LinkedIn Uses Your Image In Ads With Opt Out Only Scenario
August 11, 2011, 6:52 amI have to admit, this one surprised me a little. We seem give (me included for sure until now) LinkedIn a free pass on exactly what they are doing with the data they have. The social media world has both barrels pointed at Facebook, Twitter and Google at all times but LinkedIn plays it cool off in its own world and flies under the radar while...
3 Tips for Starting Your Social Media Marketing
August 11, 2011, 6:47 amIf you are still "testing the waters" when it comes to social media marketing, you are behind the times. Social media marketing has matured passed the trial-and-error phase and has become a critical component of any online marketing campaign. Some web marketing experts have even said they would be willing to give up their website over their social...
Blog Posts to Read for August 11, 2011
August 11, 2011, 6:47 amBelow you will find our favorite blog posts that are related to SEO, search engine marketing and social media marketing from this past week. Please feel free to visit each, we hope you find them as helpful as we do! What Do You Primarily Use Google Plus For? This post includes the result of a Facebook poll asking the blog author's connections what...
FTC Probe of Google Focuses on Android, Web Search
August 11, 2011, 5:58 amFederal Trade Commission officials are focusing their antitrust investigation on several key areas of Google Inc.'s business, including its Android mobile phone software and Web search related services, people familiar with the probe say.
SEO & Webrings: Reinventing the 'Link Wheel'?
August 11, 2011, 5:00 amThe Internet as we know it changes rapidly. The web even gets more social and the users are more in control then they used to be.
Therefore, I've decided to write a non scientific article about an older phenomenon of the web. It was quite a...
28 SEO Experts Share the Most Compelling Content that Influenced Their Works
August 11, 2011, 3:25 amThe Internet still stands as the greatest invention of mankind, thus far, in my opinion. Since its creation, the Internet has made almost everything in reach, whether it’s through trading, communication, entertainment and most extensively with information, wherein any sort of information were made very accessible to people, worldwide, over...
5 Reasons You Think You Don't Need SEO (and why you're wrong)
August 11, 2011, 3:21 amWhen speaking to small business owners, I often find myself being told that SEO isn't right for them. Unsurprisingly, I rarely agree. So I thought I'd write about the five most common reasons people give for not adopting an SEO strategy and outline why I think they're wrong. Reason one: I'm just a small, local business There's a common...
Twitter Adds Favourite, Retweet and Activity Tab
August 11, 2011, 1:40 amYou can now see when someone favorites or retweets one of your Tweets. You can also learn which Tweets are most interesting and inspiring to the people you follow.
3 Tips for Starting Your Social Media Marketing Campaign
August 11, 2011, 1:13 amIf you are still "testing the waters" when it comes to social media marketing, you are behind the times. Social media marketing has matured passed the trial-and-error phase and has become a critical component of any online marketing campaign. Some web marketing experts have even said they would be willing to give up their website over their social...
Are People Loving Google+ or Hating It?
August 11, 2011, 12:06 amPosted by Laura Lippay Music selection to enjoy while reading this post: Love Me Two Times by The Doors Quick - who am I describing with these sentiments: great, awesome, interesting, cool, better than Facebook, annoying, boring, stupid... You got it (and of course the title of the post probbbbably gave it away) - Google Plus (aka Google+ aka...
Google's Large Double Column Sitelink Test Returns
August 11, 2011, 12:05 amGoogle is experimenting with a change that expands the prominence of sitelinks on search results pages for brands. The new presentation makes the sitelinks larger and brings in the meta description and destination URL.
The Continued Rollout of E...
Google Chromebooks Run Netflix, Kindle Cloud Reader
August 10, 2011, 11:51 pmOne of the advantages Google loves to tout about its Chrome Operating System is its ability to upgrade the platform from the Googleplex. Chrome OS is a cloud OS, of course, so users don't have to install any upgrades themselves. They can simply wait for Google to provision new versions to their Chromebooks when the company is ready to launch them....
Top 14 Infographics for Internet Marketers
August 10, 2011, 11:14 pmLast year, Andy Beal did a post giving our readers a glimpse at the top Internet and social media marketing infographics he found. So my question is: Why mess with success? Here is an updated list for 2011 with many great infographics from around the web including an updated version of our Infographics Channel sponsor, Voltier Creative's "DIY...
Converting Your Website Visitors One Small Step at a Time
August 10, 2011, 10:00 pmAdding value to your website through free articles, blog posts, videos, and any other type of content that may be helpful to those at the not-ready-to-buy-yet stage, is a great way to gain extra traffic. The problem (if you want to call it that) with all this "value-added" content is that it brings those very people who will rarely convert into a...
Inquiry or Enquiry for Global Website
August 10, 2011, 9:56 pmWebmasterWorld Members discuss whether American English or British English is best for a global site. Inquiry, or enquiry, the list goes on.
LinkedIn May Use My Name and Photo in Social Advertising - NOT
August 10, 2011, 6:27 pmThanks to Steve Woodruff it recently came to my attention that LinkedIn has a setting activated by default allowing it to "use my name, photo in social advertising." Below is a screenshot of this setting in my LinkedIn profile. First, I should state I understand this is a means of increasing social engagement and connection-making within LinkedIn...
SES San Francisco Discount Code and Optimization Sessions at the Microsoft Advertising Booth
August 10, 2011, 5:41 pmNext week, savvy search marketers from all over will descend upon the city by the bay for SES San Francisco will you be one of them? If so and you have yet to grab your tickets , use promo code 20BING to get 20% off the price of admission. Once youve arrived at the conference, swing by the Microsoft Advertising booth (#701) for a free, ten minute...
New Tool Reveals WhoReTweetedMe
August 10, 2011, 5:26 pmA year ago, most people would have no idea what you were talking about if you asked who retweeted them. My, my how times have changed. Today, retweeting is the equivalent of coins dropping out of a slot machine. Bing, bang, ching " each one represents a boost for your business and depending on who retweeted, your reach can grow to 100 times more...
SEO content marketing roundup, week ending August 10th
August 10, 2011, 5:10 pmShiny new toys seem to have lost their luster, and just how much is too much? Interesting conversations about having too much content on a given page for your own good, and the dramatic rise and seeming fizzle of Google+ are among the highlights in this week's latest and greatest web writing news. Take a peek at this week's selections: Content...
Tune in tomorrow: HTML5 hackathon
August 10, 2011, 5:10 pmIf you wanted to attend the HTML5 Web App hackathons happening around the United States over the past few weeks but have been unable to do so, we have some good news for you. We'll be live streaming the Mountain View hackathon presentation through the Google Technology User Group (GTUG) YouTube channel . During the presentation we'll cover the end...
New Twitter Features Announced
August 10, 2011, 5:00 pmTwitter just announced a couple of new features aimed at helping users "discover more" with the service. The features are a couple of tabs: one with your @username and the other with "Activity".
Does Removing Your Website From Google Hurt Your Search Engine Rankings?
August 10, 2011, 4:39 pmYou may be wondering, specifically-why would I ask a question like this? And then try to answer it. Well, it may seem like a no-brainer. Upon first thought, you might think that this is one of the dumbest questions.
Ad of the Week: Nissan Frontier
August 10, 2011, 4:29 pmBrazilian video goes viral with trippy humor and cloying song Do you want a pickup powered by horses or ponies? That's the burning question posed in a commercial for Nissan Brazil (by Lew'Lara\TBWA of Sao Paulo), a weird mash of macho off-roading scenes, Saturday morning cartoon animation and a catchy, saccharine theme song that worms into your...
The "All Name" College Football Team Is Awesome
August 10, 2011, 4:24 pmDarren Rovell is quite prominent in the sports world, reporting on the business aspect a great deal. That being said, it would be folly for any sportswriter worth their salt to avoid the social media side of the sports world,
The “All Name” College Football Team Is Awesome
August 10, 2011, 4:22 pmDarren Rovell is quite prominent in the sports world, reporting on the business aspect a great deal. That being said, it would be folly for any sportswriter worth their salt to avoid the social media side of the sports world, …
Guy Fawkes Day Facebook Takedown: Does Anonymous Agree With Itself?
August 10, 2011, 4:09 pmYesterday, the internet community became aware of a video and press release that claimed to be straight from hacktivist group Anonymous. The release outlined their new operation, #OpFacebook,
New UK Campaign Launch - MSN "Travel Tip Off" with Capitol One
August 10, 2011, 3:58 pmAt Microsoft Advertising we strive to offer the newest and most creative tools and techniques, allowing marketers to explore news ways of engaging customers. This week weve launched a campaign that does just that. Capital Ones 'Credit Made Clearer' campaign is about educating consumers of the potential finance orientated pit-falls when traveling....
Lady Gaga's Edge of Glory Performance on Howard Stern Goes Viral
August 10, 2011, 3:22 pmIt seems like everything that Lady Gaga touches turns to viral gold. Her presence on the internet is arguably the most far-reaching of any celebrity. Not only was she the first to hit 10,000,000 Twitter followers,
Study Says Social Media Sucks at Driving Traffic
August 10, 2011, 3:22 pmQuite simply, when it comes to driving traffic to your website, social media sites like Twitter and Facebook kind of suck at it, at least according to a study done by a company called Outbrain. Once the study,
The Next Google Ranking Signal: Your Google Profile?
August 10, 2011, 3:22 pmLong story short: if you're looking to help your search engine rankings, you might need a Google Profile (the backbone of Google+). As previously reported, Google has a new series of tutorial videos, and in a new one,
comScore Releases July 2011 U.S. Search Engine Rankings
August 10, 2011, 3:17 pmcomScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly comScore qSearch analysis of the U.S. search marketplace. Google Sites led the explicit core search market in July with 65.1 percent of search queries conducted.
Lindsay Lohan Denies Buying Cocaine On Twitter
August 10, 2011, 3:07 pm.ditto101371499964928000{background: #050101 url(http://a2.twimg.com/profile_background_images/277367356/tumblr_lmsasuHFzk1qbcewyo1_500_large.jpg) no-repeat;padding: 20px;} .ditto101371499964928000 a { color: #09cee8;} p.dittoTweet{background: #fff;padding: 10px 12px 10px 50px;margin: 0;min-height: 48px;color: #000;font-size: 18px...
Lady Gaga’s Edge of Glory Performance on Howard Stern Goes Viral
August 10, 2011, 3:06 pmIt seems like everything that Lady Gaga touches turns to viral gold. Her presence on the internet is arguably the most far-reaching of any celebrity. Not only was she the first to hit 10,000,000 Twitter followers, she remains the most …
Viral Videos Swirl Through London
August 10, 2011, 2:57 pmby Mike Krumboltz The riots, which began in London following the death of Mark Duggan , continue to spread across England, sparking both fear and outrage. Fueling the strong responses are viral videos from eyewitnesses. Some show specific acts of violence. Others focus on responses to the causes of the unrest. Perhaps the buzziest video involves...
Google+, Google Maps, YouTube Apps Get Update, Search App Leaks Early
August 10, 2011, 2:36 pmGoogle has released new iterations of several major apps, including Google+, Google Maps, and YouTube. The Google Search app is also getting a new version in the near future. Google+ App While the new version was released for both iOS and A.
13 Ways to Make Your Affiliate Program Suck
August 10, 2011, 2:30 pmI recently was complaining about an affiliate program on Twitter and my pal netmeg asked that I do a post as sort of a public service announcement to affiliate program managers on the things we affiliates find insanely annoying about their programs – later citing her biggest pet peeves.
Chad Ochocinco Uses Social Media To Find Boston Roommate
August 10, 2011, 2:21 pmSyfy's Haven Hatches an Unprecedented Twitter Plot
August 10, 2011, 2:16 pmHaven, Maine may look like a typical, small New England town but strange things happen here " on a regular basis. People turn to stone. Shadows run off on their own and a giant, killer ball rolling down the street is perfectly normal. In Haven , they call it The Troubles. In TV circles, they call it a hit. This Friday, the folks behind the Syfy...
Creep Takes Woman's Facebook Account Hostage For Nude Pics
August 10, 2011, 2:05 pmOn one side you have Anonymous hacking into government sites and corporations under the stated purpose of social change, and then you've got this guy.
Syfy’s Haven Hatches an Unprecedented Twitter Plot
August 10, 2011, 2:00 pmHaven, Maine may look like a typical, small New England town but strange things happen here — on a regular basis. People turn to stone. Shadows run off on their own and a giant, killer ball rolling down the street is perfectly normal. In Haven, they call it The Troubles. In TV circles, they call it a hit.
This Friday, the folks behind the...
Video: Emma Wilson from Harvest Digital on Industry Trends #AdVision
August 10, 2011, 2:00 pmIt's always a pleasure when we get a chance to chat to Emma Wilson, MD of the UK digital agency Harvest Digital. Always on the pulse, she gives us some thought in to what trends in digital are driving their business. Integration with offline planners is key, as are ad exchanges and gathering as much data as possible to provide actionable...
Creep Takes Woman’s Facebook Account Hostage For Nude Pics
August 10, 2011, 1:53 pmOn one side you have Anonymous hacking into government sites and corporations under the stated purpose of social change, and then you’ve got this guy. John Joaquim III has been charged with first-degree criminal attempt to commit larceny by extortion …
Facebook Announces Groups for Developer App
August 10, 2011, 1:50 pmFacebook announced today that it is adding the ability to add and create Facebook Groups within the Developer App. These can be used to manage users who are admins, developers, Insights users, and testers. "As part of Operation Developer Love,
UK Riots: Social Media Has The Message, Is The Message
August 10, 2011, 1:50 pmLike much of the social upheaval throughout the globe recently, the UK riots are being discussed in terms of how social media was the crucial tool in organizing the protests. Whilst the claim has some merit, it is really more the impact of technol.
Discussion: Do Unlinked Company/Brand Mentions Help with SEO?
August 10, 2011, 1:26 pmWe all know that links are an important part of SEO. The more high-quality inbound links to your site, the better. But what about all those times your company/brand is mentioned, but no link is included? In our "Discussion of the Week," we want to know your opinion: Do mentions that are NOT linked still help with SEO?
Facebook Messenger App Greater Than Facebook Chat?
August 10, 2011, 1:19 pmWhen Facebook famously updated their internal chat service, it was widely ridiculed as being useless and annoying. Hejibits.com captured the tone of the reaction brilliantly. Such is life when major change is introduced, although,
Yahoo Image Search Gets Redesign
August 10, 2011, 1:18 pmYahoo has launched a new version of Image Search with a new tiled look on results pages. Images become larger when you hover over one of the image titles. You can also sort images by three category tabs as they …
Restaurant websites: Why are they so awful?
August 10, 2011, 1:12 pmSlate takes a look at the terrible state of web design and usability in the restaurant industry. Love this part: "When you visit many terrible restaurant websites in succession, it becomes obvious that they're not bad because of neglect or lack of funds—these food purveyors appear to have spent a great deal of money and time to uglify their...
Guidelines for Small Project Pricing
August 10, 2011, 12:50 pmInteresting stuff from the co-founder of a digital media company sharing the company's "collection of rules and red flags which help us navigate through every small project." Not specifically search related, but a good thought piece for search consultants.
Facebook vs Google+: The State of the Game
August 10, 2011, 11:57 amGoogle Plus has broken more than a few records, and is now renowned as the fastest growing site of all time. According to estimates, we're already passed 25 million users, and the number is continuing to grow rapidly (although, admittedly, it's tapering out). All this is happening in the "invitation" phase of the Google Plus experiment, so there's...
Demand Media Up, AOL Down
August 10, 2011, 11:41 amDemand Media and AOL have a lot in common, despite their very different histories. Web content is a very big part of both companies' strategies, and both have had plenty of criticism.
A peek inside Forrester's enterprise social rollout
August 10, 2011, 11:36 amby Josh Bernoff I know researchers should never use themselves as examples. That said, I am now deeply involved in Forrester's rollout of an enterprisewide sharing system and I thought maybe you could learn something from our experience. And I'm going to tell you about it as it happens rather than after the fact. Just keep in mind that your...
Ripoff Report Not Banned, But Removes Itself From Google’s Index (& Now Back In)
August 10, 2011, 11:34 amRipoff Report was completely gone from Google’s index for several hours on Tuesday and Google says it’s been done at Ripoff Report’s own request. But, the question now is whether that request was made on purpose or an accident.
AptiQuant "Browser IQ" Study Revealed as Hoax
August 10, 2011, 11:31 amUsers tend to have a feisty loyalty to their browser, so a recent study from AptiQuant both ruffled some feathers and stroked some egos. The study concluded that users of IE, especially IE 6.0 and 8.0, had a lower average IQ than users of other browsers. The only problem was the entire thing was as .
Up-to-Date Google Algorithm Change History Released
August 10, 2011, 11:26 amOne of the best ways to gain insights into Google's priorities is to look at its history. The major changes over the last decade show us what Google's aiming at and what we should expect in the future. However, it's been hard to find a good list of major algorithm changes - until now. The SEOMoz List SEOMoz has released a fully up-to-date version...
Sons Of Anarchy Season 4 Gets New Trailer, App
August 10, 2011, 11:10 amSAMCRO is almost back, and if you're not excited then I don't know what excites you. FX has been hitting it out of the ballpark lately - with Louis C.K.'s amazing show Louie in its second season,
Yahoo! Image Search Boasts New Design, Galleries and Facebook Tab
August 10, 2011, 11:10 amToday, we are unveiling a brand new design for the Yahoo! Image Search results page - one that provides you with a completely immersive and engaging image browsing experience. The new search results page sports a neatly tiled look, with each image equally sized, then becoming larger when you hover over one. In addition to displaying the best...
Debunking the Myth of the Lone-Wolf Entrepreneur
August 10, 2011, 11:05 amIf you havent been to HPs 367 Addison Avenue Blog , its a great resource for small-to-medium business owners with helpful tips, tricks and advice to help bring your business to the next level. Melissa Zieger, the editor at 367 Addison, has been kind enough to share some of her content with us; it will be cross-posted here from time to time. ...
"Dirty Dancing" Remake Causes Controversy on the Web
August 10, 2011, 11:00 amby Claudine Zap Is nothing sacred? Fans of " Dirty Dancing " certainly have a bone to pick. A storm of comments and searches hit the Web as soon as the news surfaced that Kenny Ortega (" High School Musical ") would be directing a remake of the love story. The dance movie from 1987 starred the late Patrick Swayze as dance instructor Johnny Castle,...
Study Stating IE Users Had Low IQs Revealed as a Hoax
August 10, 2011, 10:55 amFor the technology giants (especially Microsoft and Google), the "browser loyalty" war is one of the more important. IE has long been the Goliath in the field, but Chrome is started to move in on its territory. For that reason, a report released by AntiQuant last month seemed to be a great nod to Chrome and its users: It claimed that users of...
SEO Video Lesson -Tips for Launching a Social Media Marketing Campaign
August 10, 2011, 10:45 amIf you are looking to develop a social media marketing strategy, here are a few essential tips to help you get off on the right foot. Just like any other marketing tactic, social media marketing requires a solid strategy to help you get the most value from your time and effort. This will ensure you branding and messaging stays consistent...
Should Bert & Ernie Get Married? Online Petition Thinks So
August 10, 2011, 10:23 amBert & Ernie, America's beloved puppet best friends, have been around for decades. And for much of that time, some have speculated that the Sesame Street duo represent a gay couple. So,
More Sites Recovering from Panda?
August 10, 2011, 10:23 amIt appears that more sites are recovering from Google's Panda update thanks to Google's continued algorithm tweaking. Some are speculating that Google's Panda update is updating automatically, as opposed to being updated by Google manually,
Should Bert & Ernie Get Married? Online Petition Thinks So
August 10, 2011, 10:20 amBert & Ernie, America’s beloved puppet best friends, have been around for decades. And for much of that time, some have speculated that the Sesame Street duo represent a gay couple. So, here’s the evidence that leads some to this …
Amazon Kindle Cloud Reader
August 10, 2011, 9:37 amAmazon announced the launch of the Kindle Cloud Reader - a web-based version of the Kindle Reader. The web app takes advantage of HTML5, and can be used online or offline without having to download anything.
Why People Don't Want the "Real" You
August 10, 2011, 9:37 amEverywhere you turn these days, you hear about authenticity. They say you've got to be real in order to connect with today's social media savvy audiences and consumers. But it's not necessarily true . Go out and be "real" when you're having a bad day, and people will quickly call you out for not reacting in the "right" way. Or, cross a line with...
comScore Announces Availability of AdEffx Campaign Essentials⢠in Canada
August 10, 2011, 9:32 amcomScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced the availability of AdEffx Campaign Essentials⢠in Canada, comScore's campaign audience validation tool used by digital marketers, agencies and publishers alike to verify the accuracy of audiences targeted in digital campaigns. The service features an...
Amazon Kindle Cloud Reader Launched
August 10, 2011, 9:30 amAmazon announced the launch of the Kindle Cloud Reader – a web-based version of the Kindle Reader. The web app takes advantage of HTML5, and can be used online or offline without having to download anything. The app will sync …
Email is Still King of the Internet
August 10, 2011, 9:01 amA new report out from Pew Internet says that based on a survey from May, search and email are the top two activities online adults engage in on the web. The number is 92% for both.
NYPD Patrols Facebook, Twitter For Idiots Who Post About Their Crimes
August 10, 2011, 8:46 amAlright, so I'll be the first to admit it. I'm notoriously hard on people who advertise their crimes on social media outlets.
3 Great AdWords Tools You've Probably Never Heard Of!
August 10, 2011, 8:46 amTools are essential in search engine marketing. They save us time, teach us about our market, help us grow our campaigns and make our job easier. Sometimes, they make the difference between a good search engine marketer and a great one. Here are 3 absolutely free tools that are rarely talked about but can deliver very useful insights for your paid...
Top Google Ranking Captures 18.2% of Clicks [Study]
August 10, 2011, 8:30 amA new study from Slingshot SEO re-examines the value of the top position in organic ranking. Their estimates for the number one position are roughly half of figures provided by previous studies. This article examines potential reasons why. The S.
7 Alternatives to Istockphoto
August 10, 2011, 8:30 amThe power of images is all too often overlooked by many bloggers. A good image not only grabs the attention of the reader and sets the tone for an article, it can make an article look more professional. Since blogging is often used to bring new visitors to a website through search engines, many readers don't see your well designed homepage first...
Europe Takes Its Own Path on Internet Privacy
August 10, 2011, 8:18 amSpain’s government has ordered Google to stop indexing information about 90 citizens who filed formal complaints with its Data Protection Agency. The case is now in court and being watched closely across Europe for how it might affect the control citizens will have over information they posted, or which was posted about them, on the Web.
Nokia Exec Calls Android, iOS "Outdated"
August 10, 2011, 8:15 amIt's easy when the top players in the industry talk big. If Apple or Google executives want to trumpet how great their software is, we can oblige them to a degree. They own the leading smartphone platforms in the world right now. But comments offered by Chris Weber, president of Nokia in North America, to VentureBeat have me scratching my head....
Advanced PPC Optimization Tips for adCenter: Negative Keywords
August 10, 2011, 6:58 amAfter "Reality Check: adCenter is NOT a Second Tier Engine" was posted, readers asked how they could improve their PPC results on adCenter - more specifically, how to get more volume while maintaining quality traffic. While it&rs.
In Search Wars, Google Stands Firm
August 10, 2011, 6:52 amWell, it's that time of the month again. No, not that one but rather the one where we do the "Is Google Being knocked Off the Top of the Mountain Yet?" song and dance. The chart below from comScore relates to explicit search statistics through July of this year. While Yahoo is showing a very slight gain, Bing is the same and even AOL picked up a...
comScore: U.S. Search, July 2011, Shows Slight Decline For Google and Gain For Yahoo
August 10, 2011, 6:50 amGoogle's share of the U.S. search market declined to 65.1 percent last month from 65.5 percent in June, while Yahoo's rose to 16.1 percent from 15.9 percent, according to the Reston, Virginia-based ComScore. Microsoft Corp. (MSFT) was unchanged at 14.4 percent.
Industry Specific SEO Consultants Not Needed
August 10, 2011, 6:32 amSEO is an undeniably important part of any site's online marketing efforts. But not every site owner or webmaster feels comfortable enough to handle SEO by themselves. If they don't have anyone in-house they can turn to, many will look to bring in an SEO firm or SEO consultant to handle to job. If you are such a site owner, don't be afraid to do...
Pew Study Shows Email and Search Still Top Internet Activities
August 10, 2011, 6:22 amOur favorite source of information, the Pew Internet & American Life Project, has released its annual findings of what are the most popular activities on the Internet. As a reminder, we like Pew the most because by all appearances it seems that this research isn't just a veiled PR stunt like most of the "research" that is passed around these days....
Newly Launched in the UK - Interactive Travel Advertising
August 10, 2011, 5:51 amAt Microsoft Advertising we strive to offer the newest and most creative tools and techniques, allowing marketers to explore news ways of engaging customers. This week weve launched a campaign that does just that. Capital Ones 'Credit Made Clearer' campaign is about educating consumers of the potential finance orientated pit-falls when traveling....
Survey Predicts Google+ Will Pass Twitter, LinkedIn in 2012
August 10, 2011, 5:25 amJust a month after the launch of Google+, the social site has gained immense momentum. A survey from YouGov shows that Google+ is likely to be the second most popular U.S. social network by the mid-2012. Plus Skyrocketing to Second Place .
Google Panda Update 2.4? Are They Now Processed In Real Time
August 10, 2011, 4:55 amWebmasterWorld Members reporting Google Panda 2.4, and asking the question whether thay are now processed in real time.
Mobile usage boosts YouTube to highest ever traffic figures
August 10, 2011, 4:44 amYouTube had its biggest ever month of traffic in July, accounting for 1 in every 35 UK Internet visits during the month. The video site recorded its best ever performance in the Hitwise Social Networking and Forums category in July, in part due to strong growth of visits to YouTube from mobile devices. YouTube accounted for 22.54% of all visits to...
Pay Per Click (PPC) for SMB Part 12 - How to Maintain and Improve Your adCenter Account
August 10, 2011, 4:23 amHaving created an adCenter account and set up campaigns with ad groups, keywords and text ads, Shahs Cars is now well on its way to become a roaring success in the online marketplace. The purpose of this blog post is to discuss what to do now once your account is live. In Charlies previous post, Pay Per Click (PPC) for SMB Part 11 - Understanding...
Yahoo! Bookmarks down for maintenance - for three months!
August 10, 2011, 3:06 amYahoo! stops online bookmark users from adding new pages for the next three months! Yahoo! recently sold the renowned bookmarking service delicious.com, in an effort to refocus the company. Although we found it strange that they decided to give up a good trademark and wide user base like delicious, we agreed that it makes sense to keep one online...
An Experiment in Boosting Google Rankings w/ Search Volume
August 10, 2011, 3:01 amPosted by randfish To say I was bowled over when Martin MacDonald of OMD showed the results of his testing on query volume influencing rankings (not just auto-suggest, but actual positions) would be an understatement. Anyone who saw me listening to him at Mozcon knows I was flabbergasted. But, as is typical in the SEO world, I wanted to test it...
6 myths of SEO copywriting
August 10, 2011, 2:34 amMany have misguided perceptions of what SEO copywriting is and what it entails. Some are doing more harm than good to their website - this article quashes 6 common SEO copywriting myths...
You Don't Need an SEO Consultant that Specializes in Your Industry
August 10, 2011, 1:13 amSEO is an undeniably important part of any site's online marketing efforts. But not every site owner or webmaster feels comfortable enough to handle SEO by themselves. If they don't have anyone in-house they can turn to, many will look to bring in an SEO firm or SEO consultant to handle to job. If you are such a site owner, don't be afraid to do...
Sustainability
August 10, 2011, 1:03 am"When plunder becomes a way of life for a group of men living together in society, they create for themselves in the course of time a legal system that authorizes it and a moral code that glorifies it." - Frederic Bastiat Business Ethics vs Sustainability The concept of business ethics is usually a self-serving approach to marketing. Some people...
Google Books Makes a Deal with France's Top Publisher
August 10, 2011, 12:37 amGoogle has reached an agreement with France's largest publishing company, Hachette Libre. The agreement will allow Google to digitize and scan books from Hachette's library of copyrighted but out-of-print texts, The New York Times reported. The .
Anonymous v. Facebook: Is It On for November 5, 2011?
August 9, 2011, 11:15 pmSome feel it's a fake while others not so much. According to the video below the hacktivist group Anonymous is targeting one of the big boys on the Internet, Facebook, and they have set a date of November 5, 2011 for this to happen. With the way things are going in the world right now why not? You make the call. If you would rather read the...
Jailtime and No Facebook? The California Crackdown
August 9, 2011, 10:25 pmThe State of California wants to stop prisoners from using Facebook and has asked the social media network to shut down the accounts of anyone who updates while incarcerated.
Is this constitutional? Forget that whole number about “free speech.” I’m thinking more about cruel and unusual punishment!
Department of Corrections...
Kutcher Is Tops in Salary and Searches on the Web
August 9, 2011, 6:07 pmby Claudine Zap Looks like Ashton Kutcher is the one winning: He tops a TV Guide survey of highest paid stars on the small screen. The " No Strings Attached " actor will be receiving $700,000 an episode (for a 22-episode season, mind you) to replace Charlie Sheen in "Two and a Half Men." That's well ahead of Kutcher's co-stars : Jon Cryer gets...
Google Rips Rip Off Report From The Search Results
August 9, 2011, 5:26 pmWe live in a culture where it is far more profitable to solve symptoms than it is to solve problems. As such, the disappearance of ripoffreport.com from Google's index probably has retainer-based reputation management firms like reputation.com singing the blues. Ed Magedson, the owner of Rip Off Report, has been charged with RICO in the past and...
One Third of Mobile Users Aren't Mobile At All
August 9, 2011, 4:55 pmA new Yahoo! study states that there has been a 54% increase in the time spent on the mobile web and a 29% increase in time spent watching video on a mobile device. Are you tired of hearing it yet? Your customers are going mobile " sort of. The study, called "Mobile Modes: How to Connect with Mobile Consumers," also found that one third of the...
One Third of Mobile Users Aren’t Mobile At All
August 9, 2011, 4:49 pmA new Yahoo! study states that there has been a 54% increase in the time spent on the mobile web and a 29% increase in time spent watching video on a mobile device.
Are you tired of hearing it yet? Your customers are going mobile — sort of. The study, called “Mobile Modes: How to Connect with Mobile Consumers,” also found that one...
Panda Not Too Big a Blow to Demand Media, 300K eHow Articles Removed
August 9, 2011, 4:45 pmDemand Media is moving right along past all of that Google Panda update stuff. The company acknowledged that it did have an impact on its revenue for the quarter as it released its Q2 earnings report,
Twitter Photo Sharing Feature Now Live
August 9, 2011, 4:14 pmTwitter appears to be olling out its native photo sharing feature. If you click on the "what's happening now" box on Twitter.com, you will see a camera icon, which when clicked,
Warren Jeffs Gets Life, Twitter Takes The High Road
August 9, 2011, 4:14 pmAmericas' most famous polygamist was sentenced today for his previous convictions involving crimes against children at his Texas compound.
Domain Name Pirating Is Not Illegal Google AdWords PPC
August 9, 2011, 3:56 pmWebmasterWorld Members discuss the issue of domain name pirating on Google AdWords.
When Glaciers Collapse
August 9, 2011, 3:49 pmby Mike Krumboltz Being a tourist is usually pretty predictable. You travel to nice places, take a few pictures, and then go home. But every once in a while, something unexpected happens. Such was the case when a group of tourists visited a glacier in Tracy Arm Fjord in Alaska. The group was on a boat near the impressive glacier, when they heard a...
SEO Stats Galore In Latest MarketingSherpa Benchmark Study
August 9, 2011, 3:45 pmA nice overview of MarketingSherpa's latest SEO benchmark study. Worth a read particularly if you sell SEO services.
Demand Media Earnings Released
August 9, 2011, 3:43 pmDemand Media has released its earnings for the second quarter. This includes a 32% revenue increase to $79.5 million, compared with $60.4 million for the same quarter last year. It also includes loss from operations of $0.
Will Facebook Be Destroyed on November 5th?
August 9, 2011, 3:28 pmWhat would you do if Facebook was no more? Tweet more? I bet Google+ would open up invites even more in the event of a total Facebook collapse. We all might be faced with that reality, says hacktivist group Anonymous.
Facebook Messenger App Launches with Group Chat
August 9, 2011, 3:13 pmFacebook has announced a new mobile app called Messenger. The app, which the company says will be available today for iPhone and Android, is a standalone app - separate from Facebook's regular mobile app.
Publishers Are Information Marketers
August 9, 2011, 3:07 pmThe trend towards "brands as publishers" over the past year has an increasing number of businesses entering the world of content in ways that are creating new opportunities for online marketing.
Google+ Account Name Guidelines Updated
August 9, 2011, 3:07 pmGoogle has updated its Profile Name Policy, which has been the cause of some controversy in the beginning weeks of Google+. In a nutshell,
QR Codes and Mammograms: Better Health Through Technology
August 9, 2011, 2:38 pmIf you ask most people, I'm sure that they would tell you that the health care field can greatly benefit from the rapidly growing tech sector. Whether it is better machinery,
A New Suite of Safety Tools
August 9, 2011, 2:11 pmSafety has always been a social experience: as friends and family, we look out for each other and pass along advice to help each other stay safe. Safety on Facebook works the same way. By keeping each other informed, people make Facebook a more trusted environment. Today, we're making it easier to stay safe with the launch of new safety resources,...
Google Launches New Series of Matt Cutts Webmaster Tutorials
August 9, 2011, 1:40 pmGoogle's head of web spam, Matt Cutts, has been answering webmaster questions in short videos for quite some time now. The videos have often been quite informative, and have tackled numerous issues that common webmasters face on a day-to-day basis.
Clarifying our ad implementation policies
August 9, 2011, 1:25 pmWe've recently made some changes to the language of our program policies. We highly encourage publishers who have signed the AdSense online Terms and Conditions to check the AdSense program policies often, and we'd like to take a moment to clarify our ad implementation policies and mention a few updates that have been made. Publishers are...
LinkedIn Profiles Get Update, Users Get to Help
August 9, 2011, 12:54 pmLinkedIn has launched a new "Improve Your Profile" tool, aimed at allowing members to optimize their presence. "Think of it as a virtual profile adviser - just for you," says LinkedIn's Aaron Bronzan.
New webmaster tutorial videos
August 9, 2011, 12:43 pmWebmaster level: All Over the past couple of years, we've released over 375 videos on our YouTube channel , with the majority of them answering direct questions from webmasters. Today, we're starting to release a freshly baked batch of videos, and you might notice that some of these are a little different. Don't worry, they still have Matt Cutts...
Google Misdirection in Patent Protests Part of the Game
August 9, 2011, 12:38 pmI've been following the Android mobile patent crusades closely, largely with the aid of Florian Mueller and others who have been kind or fervent enough to lend their wisdom and logic to the processes involved. PaidContent's Tom Krazit provided a fine analysis of the battles waged by Apple and Microsoft on one side and Google and Android OEMs on...
5 Plus Google +1 SEO Tips from Googleplex in Mountain View
August 9, 2011, 12:38 pmOne of the sessions not to miss at SES San Francisco will be Timothy Jordan, Developer Advocate at Google, who will be discussing Google+ and the Google +1 button. In a pre-show interview with Byron Gordon, Jordan discusses what highlights atten.
Understanding the Microsoft Advertising adCenter Trademark Policy in North America
August 9, 2011, 12:18 pmIn March, Editorial guidelines pertaining to intellectual property (IP) went through a substantial change in North America. Advertisers are now allowed to bid on other advertisers trademarked terms as long as they are categorically relevant. While this change brings Microsoft Advertising in line with the current industry standards, questions...
SEO Creates Google+ "Share" Button For Websites
August 9, 2011, 12:08 pmWhen Google+ launched, many were disappointed to discover that Google didn't offer an option similar to Facebook or Twitter that allows you to socially share content from an external website. An SEO has come up with some helpful code to fix .
Dirty Dancing Remake Quite Unpopular on Twitter
August 9, 2011, 12:07 pmC'mon, people - at least it will probably end up better than Havana Nights.
England Riots Consume The Internet
August 9, 2011, 12:07 pmEverywhere you turn, at least on the Internet, content from the misguided riots going on across the pond are flooding outlets of every kind. Whether it's a site like Reddit or an actual news outlet like CNN.com,
Yandex: Russia To Be A Major Online Market - So Get In There Now!
August 9, 2011, 11:37 am2011 has been a big year for Russian search engine Yandex. In May it launched an IPO which saw it achieve over $1bn in investment and it has seen its share of the 2nd largest search market in Europe grow to 65% - more, in fact, if you consider its recent partnership with rival search engine Rambler. I spoke to Preston Carey of Yandex ,
3 Steps to Finding Your True Writing Voice
August 9, 2011, 11:37 amAs a professional copywriter, there's one question that tends to pop up constantly from my readers and clients ' "Can you teach me to write like you ?" My knee-jerk answer is usually something like, "Um. No. There is no other like me! I reign supreme! Me! Me! Me!" OK, I'm not really that egocentric. But I do typically respond with something along...
SEO Creates Google+ “Share” Button For Websites
August 9, 2011, 11:30 amWhen Google+ launched, many were disappointed to discover that Google didn’t offer an option similar to Facebook or Twitter that allows you to socially share content from an external website. An SEO has come up with some helpful code to fix ...
Your iPhone Apps Are Leaving You Vulnerable To Indentity Theft
August 9, 2011, 11:21 amIt's always something when it comes to mobile devices, privacy and security. Along with geo-tracking and the fear that your phones might be logging your every move,
Twitter Takes Next Step with Advertising
August 9, 2011, 11:21 amTwitter recently introduced the latest aspect of its advertising plan called Promoted Tweets to Followers. The move allows companies to put tweets that include special announcements, offers, and more into their followers' streams. These paid posts are inserted near the top of users' streams to ensure that they will be seen even if users are not...
During Crisis What's Your Social Media of Choice: Twitter, Facebook, BBM or Other?
August 9, 2011, 11:16 amThe riots in London is the most recent story getting as much attention for its use of social media as is the actual reason for the riots themselves. The unfortunate incident that set this off is a case of a man being killed by police. To be fair, I have not looked into the circumstances surrounding these riots or the true sentiment towards the...
Your iPhone Apps Are Leaving You Vulnerable To Identity Theft
August 9, 2011, 11:12 amIt’s always something when it comes to mobile devices, privacy and security. Along with geo-tracking and the fear that your phones might be logging your every move, you can add this tech-worry to your list of concerns: Your smartphone apps …
Brands As Publishers & Publishers Are Marketers
August 9, 2011, 11:11 amThe trend towards " brands as publishers " over the past year has an increasing number of businesses entering the world of content in ways that are creating new opportunities for online marketing. The notion of brands publishing editorial is nothing new of course and has been known as Custom Media or Custom Publishing for years. For example,
BlackBerry Blog Hacked After RIM Cooperates with Authorities
August 9, 2011, 11:11 amRIM's official BlackBerry blog Inside Blackberry is currently down, after being hacked by a group going by the name TeaMp0isoN. The reason? Well, BlackBerry Messenger, was interestingly the communication channel of choice among rioters, apparently,
During Crisis What’s Your Social Media of Choice: Twitter, Facebook, BBM or Other?
August 9, 2011, 10:53 amThe riots in London is the most recent story getting as much attention for its use of social media as is the actual reason for the riots themselves. The unfortunate incident that set this off is a case of a man being killed by police. To be fair, I have not looked into the circumstances surrounding these riots or the true sentiment towards the...
The Power of The Internet Brings Us The People of Burning Man
August 9, 2011, 10:29 amBe it crowd funding or crowdsourcing or anything else of a successful viral nature, the Internet is an incredibly powerful tool when it comes to organizing a movement or getting like-minded individuals together for a common cause and/or purpose.
Actual Bounce Rate vs. Bounce Rate, and Why the Difference Matters for SEO
August 9, 2011, 10:29 amI've written extensively about bounce rate on my blog over the past several years, including how to lower your bounce rate, blog bounce rate, homepage bounce rate, etc., but I've never written about how it's connected to SEO. Bounce rate is an incredibly powerful metric that can tell you a lot about campaign performance and the quality of your...
Boxee for iPad Released
August 9, 2011, 10:14 amBoxee announced today that it has released its long-awaited iPad app. The app comes with the Boxee Media Manager, which allows it to stream videos from your PC to the iPad,
Do These Vile Facebook Comments Deserve Free Speech Protection?
August 9, 2011, 10:00 amLast week, we asked you whether or not social media sites should censor offensive content. The issue that spawned that debate was the possible removal of certain trending topics by the folks at Twitter. After a certain hashtag (#reasonstobeatyourgirlfriend) gained …
Significant Traffic Sources You Probably Miss Unless You Blog
August 9, 2011, 9:48 amOther SEO blogs linking to us While perusing the SEOptimise Google Analytics reports for last month, I noticed a few traffic spikes where I did not necessarily expect them. Upon taking a closer look, I discovered that many major traffic sources only show up as such on blogs , or rather blogs that are popular on social media. I write for and...
Optimize your internal links to get higher search engine rankings
August 9, 2011, 9:36 amOptimizing the content of your web pages is important if you want to get high rankings on Google. Most people know that they have to work on web page titles, web page content and links from other sites. The internal link structure of a website is often overlooked although it has a big impact on the rankings of a website.
More Friend Filtering from Facebook
August 9, 2011, 9:27 amFacebook recently rolled out a new home page interface that displays a select list of the user's friends along the vertical length of the right side of the screen.
Twitterfeed Acquired by Bit.ly
August 9, 2011, 9:26 amBit.ly, once Twitter’s favorite URL shortening service before Twitter decided to go with its own service, announced that it has acquired Twitterfeed. Twitterfeed allows bloggers to “feed their blogs to Twitter,” Facebook and other services. Two weeks ago, Twitterfeed announced …
Tips To Help You Stand Out In Social Media Marketing
August 9, 2011, 9:25 amThe other day in my Twitter stream @joe_sharkey asked: ”As a new graduate, how do I stand out in the social media jungle?”
I promised I would write him a blog post in response, so here it is!
I believe today’s most successful social media marketing candidates will have three key qualifications:
1) Demonstrated understanding of...
What's New in SEO for August 9, 2011
August 9, 2011, 9:17 amWe have compiled the latest news and updates from the big three, Google, Bing and Yahoo as it relates to SEO and the search engines overall. WHAT'S NEW THIS WEEK WITH GOOGLE: Get to your answer quicker with Instant Pages Google's Instant Pages uses prerendering technology which helps you skip the extra seconds spent waiting for a page to load and...
Google Updates Spam Reporting
August 9, 2011, 9:17 amWhile I sincerely doubt that Google can do anything to eradicate spam it is certainly trying to make it easier for people to report it. The Google Webmaster Central blog tells of improvements in their spam report form and some other areas of consideration when it comes to the Google search experience as a whole. When you take a look at some of...
In The Browser Race, Google Chrome Is The Fastest
August 9, 2011, 9:12 amTake that, Mozilla, Microsoft, Opera, and Apple. Google's kicking your butt when it comes to making the fastest browser in terms of real-world use. OK, now that that's out of the way, here's the gist: Over at Compuware,
How to Rank Your Content in Google News
August 9, 2011, 9:12 amWith the current tragedies such as the Norwegian massacre and the death of Amy Winehouse, news has been buzzing about the two incidents. Google has been swamped with searches for these stories and thus one would wonder, how does Google rank news stories, and what makes your news better than someone else's? Google News is one of the premier news...
"I'm Gonna Be Your Friend" Social Media Campaign Targets East African Poverty
August 9, 2011, 8:57 amThe Save The Children organization is hoping to raise both awareness and funds to help the "devastating food crisis affecting millions of children and their families across East Africa." Today they announced the launch of I'm Gonna Be Your Friend,
“I’m Gonna Be Your Friend” Social Media Campaign Targets East African Poverty
August 9, 2011, 8:45 amThe Save The Children organization is hoping to raise both awareness and funds to help the “devastating food crisis affecting millions of children and their families across East Africa.” Today they announced the launch of I’m Gonna Be Your Friend, …
Headline Links: Getting Citations from News Sources
August 9, 2011, 8:41 amFor those of us who aren't celebrities, there's always something a little exciting about getting mentioned in the newspaper. Unless your name turned up in the police blotter, you usually get the rush of pride that comes with knowing th.
Facebook Adds Mobile Reporting, Password Reset
August 9, 2011, 8:21 amFacebook said it will start extending two new safety features to its mobile site and native apps. These are mobile social reporting and mobile password reset. The former, Facebook says,
Get the Best of Your Joomla Website - Onsite SEO Tips
August 9, 2011, 8:21 amBeing one of the most popular content management systems in the world, Joomla is used by more than 30 million website owners. What makes Joomla so popular is its features for communities. If you are such website owner, you should consider making your website more attractive for search engines. Although, there are many extensions for search engine...
AOL Earnings Report Released
August 9, 2011, 8:05 amAOL released its earnings report for the second quarter this morning. Included was strong advertising growth, particularly in display. Global ad revenue grew $14.3 million from Q2 2010, though it was negatively impacted by $11.8 million related to $5.
What's In a Good PPC Report?
August 9, 2011, 7:34 amWhether you're an in-house or agency PPC professional, chances are you'll need to provide regular reports on campaign performance. There is usually a lot of talk on SEM news sites and forums about the type of data available from the .
Google Improves Webspam And Malware Report Form
August 9, 2011, 7:10 amWe've noticed that our users sometimes report these other issues using our webspam report form, causing a delay between when a user reports the issue and when the appropriate team at Google handles it. The new form's interstitial page allows you to report these other search issues directly to the correct teams so that they can address your...
Discussion: When is it appropriate to use the no follow tag on a resourceful link?
August 9, 2011, 7:04 amIs there ever a time when its 'OK' to 'no-follow' a backlink to a site that offers your audience value? Do you think it's against SEO ethics to hoard pagerank? More importantly do you believe the linking site gains anything by this approach?
What’s In a Good PPC Report?
August 9, 2011, 7:00 amWhether you’re an in-house or agency PPC professional, chances are you’ll need to provide regular reports on campaign performance.
There is usually a lot of talk on SEM news sites and forums about the type of data available from the ...
MozCon 2011 – International SEO Presentation & Data
August 9, 2011, 5:00 amEarlier this month I was asked to speak at MozCon on International SEO and had an amazing time.
Here are the attendees looking just lovely.
Image credit: http://www.flickr.com/photos/thos003/5982940906/sizes/m/in/photostream/
My presentation covered some tips on how to avoid sucking at international SEO. I also shared...
How I do what I do: confessions of a content curator
August 9, 2011, 5:00 amYes, I love content. Worthwhile, pithy content that I can sink my teeth into. I bookmark, curate and condense this content, and share it with you all via the SEO content marketing roundup each Wednesday on this blog. I'm often asked how I go about it. I feel a bit abashed in saying that I have no system per se, no formula to offer. But I can tell...
eCommerce: Best Handling of Fluctuating Inventory and SEO
August 9, 2011, 4:50 amWebmasterWorld Members discuss how ecommerce sites might best handle product pages once the stock runs out.
"In The Plex" - Getting a Clearer Picture of What Google IS
August 9, 2011, 1:59 amIf anyone wants to sail, then they need a real appreciation for the ocean. If they want to go backpacking, they need knowledge of the woods and terrain, and the more accurate the better.We want to use Google organic search results as one way to market our web businesses, and yet we often have a very unrealistic idea of what, exactly, Google is....
What's Wrong with the SEO Industry
August 9, 2011, 1:08 amEvery once and a while I like to get on my SEO soapbox and talk about what I think is wrong with the SEO industry. Keep in mind that I have been working in this industry for over 12 years and I really love doing it, but every industry has its faults and the world of SEO is no exception. This industry probably has one of the worst reputations out...
Google Instant Pages Prerendering Can Inflate Analytics Stats
August 9, 2011, 12:27 amThe recent launch of Chrome 13 had a few new features, one of which, Instant Pages, seems to be creating problems for analytics programs. The new prerendering of pages in the background while you search seems to create pageviews even if the page i.
Announcing: The Complete Google Algo History
August 8, 2011, 11:56 pmPosted by Dr. Pete Okay, deep breath. I AM SUPER EXCITED... Sorry, lets try again *breathes into bag*. I am very excited to announce SEOmozs first living document, a complete history of named Google algorithm changes, from Boston in 2003 to Panda 2.3 (or whatever the kids are calling it these days). Why dont you check out this sneak peek while I...
Are SMB's Just Confused About WOM and Social?
August 8, 2011, 11:15 pmSmall and medium sized businesses rely heavily on word of mouth and referral advertising. We all know that and the point has been made ad nauseum. Even with that in mind it seems quite interesting to see the findings of a study conducted by SMB insurance provider Hiscox . Essentially it says that many small businesses don't find social media...
Are SMB’s Just Confused About WOM and Social?
August 8, 2011, 11:06 pmSmall and medium sized businesses rely heavily on word of mouth and referral advertising. We all know that and the point has been made ad nauseum.
Even with that in mind it seems quite interesting to see the findings of a study conducted by SMB insurance provider Hiscox. Essentially it says that many small businesses don’t find social media...
Google +1: Can it Ever Be a Major Ranking Signal? (History Says Not Really)
August 8, 2011, 7:57 pmLogically, we all think +1′s could be a good signal. Mostly because When you +1 content from your account, that account is multi-dimensional giving it a different spam profile thank say a link, which is the traditional way of sites getting “votes” that impact placement on the SERPS. But can it become a major ranking signal?
Spotify Hits 175,000 Paid Members Says Source
August 8, 2011, 4:35 pmTwo things have launched in the past month or so that sent people into a frenzy to acquire invites. First,
Microsoft Advertising adCenter Budgeting Updates Driven by Your Feedback
August 8, 2011, 4:29 pmYou told us that adCenters budgeting system was too complex, inconsistent with other ad platforms, and difficult to manage. We were listening, and were pleased to have arrived at a major development milestone aimed at addressing this feedback. Last Fall, we committed to making the changes necessary to address your top pain points and asks when it...
Atheists Receive Death Wishes On Fox News Facebook Page
August 8, 2011, 4:04 pmLet it be known, the following article will contain no religious opinions from yours truly - whether heavy-handed or carefully cloaked. At the heart of this, for me at least,
Understanding the Trademark Policy in North America
August 8, 2011, 3:59 pmIn March, Editorial guidelines pertaining to intellectual property (IP) went through a substantial change in North America. Advertisers are now allowed to bid on other advertiser's trademarked terms as long as they are categorically relevant. While this change brings Microsoft Advertising in line with the current industry standards, questions...
A new, improved form for reporting webspam
August 8, 2011, 3:54 pmWebmaster level: All Everyone on the web knows how frustrating it is to perform a search and find websites gaming the search results. These websites can be considered webspam - sites that violate Google's Webmaster Guidelines and try to trick Google into ranking them highly. Here at Google, we work hard to keep these sites out of your search...
Drop the Autobot: Manual Posting to Facebook Outperforms Automated
August 8, 2011, 3:53 pmWe've written on auto-posting before and there still seems to be a debate as to whether or not it actually affects performance to post via bot. Anecdotally, I've found that manual posting shows significant increases in performance.
"New Twitter" is Now Just "Twitter"
August 8, 2011, 3:48 pmLast week, Twitter tweeted, "If you're currently using Old Twitter, we want to let you know that you'll be upgraded to New Twitter this week." Well, here it is Monday, and the roll-out has been completed.
“New Twitter” is Now Just “Twitter”
August 8, 2011, 3:35 pmLast week, Twitter tweeted, “If you’re currently using Old Twitter, we want to let you know that you’ll be upgraded to New Twitter this week.” Well, here it is Monday, and the roll-out has been completed. Twitter announced as much …
Google+ to Be Second Largest Social Network in US Within a Year, Survey Says
August 8, 2011, 3:18 pmYouGov has put out some survey results about Google+, and says that Google's social network is "well positioned" to become the second largest social networking site in the U.S. within a year. That means surpassing MySpace, LinkedIn, and Twitter.
Computer Scientist Calls for Natural Language Q&A Searching
August 8, 2011, 3:00 pmOren Etzioni, a computer scientist at the University of Washington, has made a call for deeper investment in actively providing answers in a natural language formats. This, claims Etzioni, is the future of search.
The "Natural Language Q&A" ...
iOS Has Higher Ad CTR Than Android [Study]
August 8, 2011, 2:42 pmA recent study from Jumptap gives insights into how the users of different smartphones interact with advertisements. iOS devices have a strong lead in ad click-through rate (CTR), while Android places fourth. The Jumptap Statistics Jumptap rel.
Skype Updates for Mac OS X Lion
August 8, 2011, 2:42 pmSkype announced the launch of a new version of Skype for Max OS X in version 5.3, which includes support for Mac OS X Lion and HD video calls. "Skype 5.
With iPhone 5 Release (Possibly) A Month Away, Guy Camps Out At Apple Store
August 8, 2011, 2:42 pmOne man (kind of) has the distinction of being the first person to get in line for the upcoming iPhone 5. In what he calls a "marketing and PR experiment,
Wealthy Duchess Gives Fortune Away to Marry
August 8, 2011, 2:21 pmby Mike Krumboltz Maria del Rosario Cayetana Alfonsa Victoria Eugenia Francisca Fitz-James Stuart y de Silva (yes, that's one name) is one of the wealthiest women in all of Spain. She is worth somewhere between $850 million and $5 billion - but not for long. The Duchess of Alba, 85, is giving it all away so she can marry the one she loves. This...
30 Days Out: Things I Wish Google+ Would Do
August 8, 2011, 2:16 pmDespite starting conservatively with my personal Google+ use, I've had quite a few people ask me what I thought of G+ and when we'd write a post about it here on TopRank's Online Marketing Blog. With all the hype and past track record with Google's social media tests, I decided to wait. I've been a bit more active on Google+ as of late and...
Google+ iOS Update Not Impressing iPad Users
August 8, 2011, 2:11 pmGoogle has launched an update to its Google+ app for iOS. No, it doesn't come with Instant Uploads (the key feature missing from this version of the app, if you ask me).
Laptops, Cell Phones: This Baby Got Tech!
August 8, 2011, 1:45 pmDo you remember your first laptop computer? Your first smartphone? Are you still waiting to experience the joy of the tablet? Most of us have been around long enough to see this massive change in portable technology but there's a new generation that has never known anything else. They're the iGeneration and they were born, almost literally, with a...
Is Google Plus traffic increasing or decreasing?
August 8, 2011, 1:29 pmGoogle's new social network, Google+/Google Plus, may be the success Google is hoping for. What do the numbers say? The buzz in the press seems to indicate a story of success. However, Chitika Insights analyzed a series of traffic dating back to the launch of Google+ to determine the reliability of these statements. Since its launch, Google+ has...
Facebook Now Grouping Your News Feed By Topic
August 8, 2011, 1:24 pmIf you are on Facebook today, you might see something different on your news feed. Now your friends’ posts will sometimes be grouped together based on the subject matter of those posts. For instance, you might see a post that …
Bagcheck Acquired by Twitter
August 8, 2011, 1:23 pmTwitter has acquired Bagcheck for an undisclosed sum. Bagcheck engineer and co-founder Sam Pullara is also along for the ride, as he is joining Twitter’s engineer team as part of the acquisition. Bagcheck is a service that lets users make …
Sifting for Diamonds with the Digg Newswire
August 8, 2011, 1:19 pmMy first day at Digg, I began to notice a disproportionate number of laughs coming from coworkers across the office. Sometimes subtle giggles, other times full bellied chortles, I became concerned there was something in the water. Well, there is something in the water: we work on a site which collects the most important-and funniest-stories from...
Webinar: Media Buying 101
August 8, 2011, 1:14 pmHow, where and why do you buy ads? Learn the ropes in this free Yahoo! webinar Media buying is one of the trickiest yet most exciting parts of the marketing business. And it's a role that often goes unsung. But at Yahoo! we understand what media buyers are up against every day. That's why we put this free webinar together. In 30 minutes or so,...
Online Retail Spending Up 14% From Last Year
August 8, 2011, 1:09 pmcomScore put out its Q2 e-commerce sales estimates, and reported that e-commerce retail spending in the U.S. increased by 14% for the quarter compared to last year. Spending reached $37.5 billion. That's the seventh consecutive quarter of year-over-year growth.
Quixey: There's a Search App for That
August 8, 2011, 12:43 pmWhen Apple created the slogan, "there's an app for that," they weren't kidding. When you look at all the mobile phone options then add in apps for Twitter and Facebook and browsers like Firefox and Chrome, you're talking millions of options. The downside of that many options is that it can be hard to find what you're looking for if you don't know...
Google Faces 10th European Antitrust Complaint
August 8, 2011, 12:38 pmDeal du Jour, a French daily deal company, has filed an antitrust complaint to the European Commission. This is the 10th complaint of its kind, all of which are currently under review by the Commission. Deal du Jour's Complaint According to De.
Quixey: There’s a Search App for That
August 8, 2011, 12:33 pmWhen Apple created the slogan, “there’s an app for that,” they weren’t kidding. When you look at all the mobile phone options then add in apps for Twitter and Facebook and browsers like Firefox and Chrome, you’re talking millions of options. The downside of that many options is that it can be hard to find what...
Chrome OS for Tablets Rears Its Head
August 8, 2011, 12:18 pmThe oft-discussed Google Chrome operating system is being prepped for tablet devices, and now, thanks to a YouTube video posted by Francois Beaufort, we have an idea of how the operating system will look in the tablet environment.
Apple Sued for Patent Infringement
August 8, 2011, 11:47 amApple is being sued by Operating Systems Solutions for patent infringement. OSS claims that Apple is selling computer systems "including but not limited to the MacBook Pro, that utilize the Mac OSX operating system that infringes,
America's Got Talent YouTube Winners To Perform Tuesday
August 8, 2011, 11:31 amBack on May 4th, America's Got Talent asked for your submissions on YouTube. This is the second year in a row that the popular contest has devoted a show to YouTube hopefuls.
America’s Got Talent YouTube Winners To Perform Tuesday
August 8, 2011, 11:17 amBack on May 4th, America’s Got Talent asked for your submissions on YouTube. This is the second year in a row that the popular contest has devoted a show to YouTube hopefuls. This year’s finalists will be performing Tuesday night …
Google Dictionary Is Now Undefined
August 8, 2011, 11:16 amGoogle has closed yet another property, this time, the Google Dictionary is the latest service to get the proverbial ax. The dictionary service is just another in a long line of abandoned Google properties, which include their web directory,
Behind the Scenes: Caroline Keane, Ad Support Manager: Avoiding Common Problems
August 8, 2011, 11:11 amWe had a chance to catch up with Caroline Keane who is an ad support manager at Microsoft in Dublin. Apart from investigating tool problems she helps with the planning and prioritization of future adCenter features and fixtures. Behind every company are many teams and individuals with their own specialisms and insights so we asked Caroline what...
Bing: Here Are the 4 Reasons You Want Links
August 8, 2011, 11:00 amBing's Duane Forrester has followed up his recent post about how Bing evaluates content quality with one about how Bing looks at links. He says you want links for a few reasons,
comScore Reports $37.5 Billion in Q2 2011 U.S. Retail E-Commerce Spending, Up 14 Percent vs. Year Ago
August 8, 2011, 11:00 amcomScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its Q2 2011 U.S. retail e-commerce sales estimates, which showed that online retail spending reached $37.5 billion for the quarter, up 14 percent versus year ago. This growth rate represented the seventh consecutive quarter of positive year-over-year growth and...
YouTube Promoted Videos Program Tops 1 Billion Views
August 8, 2011, 11:00 amMore than 1 billion video views have been delivered to advertisers via the YouTube Promoted Videos program. In addition to sharing news that the video-sharing site recently hit the billion-views milestone, YouTube today announc...
Alton Brown's Twitter Meltdown
August 8, 2011, 10:45 amAlthough you might find this hard to believe, Twitter is more than just fertile ground for Kanye West/Jay-Z discussions, athlete meltdowns, or "Rise & Grind" trends. We can forget the sycophantic appeal,
Confessions of a 21st Century Writer
August 8, 2011, 10:29 amIt felt like the walls were closing in, the room growing smaller. My heart was hammering hard enough that I could see my pulse against the back of my eyes. I was having trouble breathing, an automatic function that was suddenly requiring conscious thought. Sounds were too loud. Lights were too bright. The lab's normal smell of yeast " food for the...
Mark Cuban: End All Software Patents
August 8, 2011, 10:29 amPatent disputes are in the tech news all the time, but last week when Google and Microsoft got into a heated public debate, it drew a lot of attention and discussion around the nature of patents. Mark Cuban, (entrepreneur, VC,
Thanks To Our MP Advertisers and Sponsors!
August 8, 2011, 10:19 amWe want to recognize and say thanks to our Channel sponsors and advertisers. Please visit them and see how their products and services can help you in your Internet marketing and social media marketing business and career. If you would like information about how to join this great group of companies who know a great audience when they see one,...
Alton Brown’s Twitter Meltdown
August 8, 2011, 10:14 amAlthough you might find this hard to believe, Twitter is more than just fertile ground for Kanye West/Jay-Z discussions, athlete meltdowns, or “Rise & Grind” trends. We can forget the sycophantic appeal, that let’s folks like Kim Kardashian gain millions …
Yahoo Expands Local Ads with Belo Deal
August 8, 2011, 9:59 amYahoo has announced an agreement with TV company Belo Corp. to deliver ads across Yahoo sites in Belo's 15 local TV markets in the U.S. The two companies formed a partnership over local news video in early 2008,
Watch the Throne: Kanye West and Jay-Z Take Over Twitter
August 8, 2011, 9:43 amFans rejoice, as you can now download the much-anticipated album "Watch The Throne," the collaboration of Kanye West and Jay-Z. The digital copy was released at midnight and right now, it is available exclusively on iTunes.
Why Facebook Must Fear Google+: Low-cost Social Dev Platform
August 8, 2011, 9:28 amTom Anderson has returned from the depths of near anonymity (ironic, considering he created MySpace,) to write some of the more thoughtful posts on Google+, where he is an active, active contributor. Not only that, but he's reproducing Google+ posts for TechCrunch (or vice versa) and I find myself reading ever piece he's putting out. He's not...
Creative iPad Smuggling in China
August 8, 2011, 9:28 amTrying to get your hands on some of Apple's highly sought after iHardware in Hong Kong? There's a zip line for that, courtesy of some creative Chinese smugglers.
How to Avoid the "SPAM" Label
August 8, 2011, 9:07 amIf you're in marketing, there's something that I think you should know: the next generation doesn't like you very much. They're sick of your TV ads, billboards, and full page newspaper ads. They can't stand your pop-ups and pop-under ads, CPM, CPA, and CPC ads. They're sick of ads showing up in bathrooms, on their phones, and especially the...
Interview with Google Places Guru Mike Blumenthal
August 8, 2011, 9:02 amOn their radio show, SEO 101 on WebmasterRadio.FM, Ross Dunn and John Carcutt had the opportunity to speak with Mike Blumenthal (AKA, "Professor Maps"); the guru of Google Places and blogger of " Understanding Google Maps and Local Search ." If you are a business owner with a local presence, you are sure to find this 60 minute interview...
A Case Where Internet Regulation Might Actually Help
August 8, 2011, 8:57 amOne of the problems facing our march toward a more equitable version of the online world is the simple fact that not everyone has the same means to be online. Of course, another simple fact is that those who are too poor to have access to the Internet are not usually the folks that online marketers would like to target because they don't have the...
Google+ is Adding a Human Element to a Tech Giant
August 8, 2011, 8:52 amIf there is one thing that Google+ has been able to accomplish, it's been letting the rest of the world get to know Google a little bit better.
Facebook Is Turning Your Children Into Narcissistic Idiots
August 8, 2011, 8:36 amA new study presents some interesting theories on how the world's most popular social network is affecting our youth - both for the better and for the worse. But do the beneficial and detrimental findings actually contradict each other?
Hand-Feeding Google, Covering Your SERP Assets
August 8, 2011, 8:21 amOne of the first steps of a successful SEO campaign is to make sure you aren't accidently withholding site content from search engines, as discussed in "Don't Let Small Disconnects Lead to SEO Disaster." Once you have a goo.
Link Reclamation Best Practices - The Complete Guide
August 8, 2011, 8:21 amOver time, websites change and alter their designs, creating broken links from other websites. Often, back-links may be lost as a result of removing pages and changing URL's during the website overhaul process. When starting up a link building campaign for a new client, link reclamation is a quick and easy way to help with the search engine...
Bing Capitalizes on Entertainment with Visual Search
August 8, 2011, 8:16 amThe web is becoming a more media-rich place, but it's hard to know exactly how to take advantage of that. For Bing, the current plan is clear: Capitalize on specific entertainment events by aggregating and organizing visual data. This is being done through a specialized tool known as "visual search." Visual Searching, On and Off .
Produce Actionable Insights: Mate Custom Reports With Adv Segments!
August 8, 2011, 6:59 amMultiple ways to make meaningful and actionable web analytics reports.
How To Track Who Clicks Links In Google Plus
August 8, 2011, 6:57 amAn easy way to measure performance in Google Plus.
How to create a customer persona
August 8, 2011, 6:48 amGreetings! This week's video how-to answers a reader question: "How do I create a customer persona?" Creating a customer persona is a fundamental step that is often overlooked by businesses both large and small. Join Heather as she explains the purpose of developing a customer persona, as well as how to got about it: When your prospects read your...
Google Synonym Bolding In SERPs
August 8, 2011, 6:20 amFor some sites, the synonym is bold, but for other sites, the synonym isn't bold - even when it seems clear that the synonym has the same meaning when used on all sites.
How to Make Sure Check-Ins Don't Check Out: Five Location-Based Marketing Tips
August 8, 2011, 6:17 amWith Foursquare topping headlines in the past year, many businesses are hopping on the location-based marketing (LBM) bandwagon. While many merchants hope check-ins will immediately generate sales, most are finding that to be far from the case. .
How to Make Sure Check-Ins Don’t Check Out: Five Location-Based Marketing Tips
August 8, 2011, 6:00 amWith Foursquare topping headlines in the past year, many businesses are hopping on the location-based marketing (LBM) bandwagon.
While many merchants hope check-ins will immediately generate sales, most are finding that to be far from the case. ...
It's Not New: U.S. ISPs Hijacking Users' Search Queries
August 8, 2011, 5:45 amHijacked search queries are hitting the headlines again, however, this is not new.
Learn from Other's Twitter Mistakes
August 8, 2011, 1:05 amAs social media has matured over the last few years, it has become more obvious that social media marketing has to power to make or break a brand. When handled correctly, social media marketing allows companies to connect with their consumers in a new and personalized way, learn insights directory from their target audience, and develop a strong...
ISPs Are Hijacking Bing & Yahoo Searches
August 8, 2011, 12:44 amSeveral Internet service providers (ISPs) are intentionally hijacking search queries to gain affiliate dollars, according to Reese Richman LLP, a New York Law Firm. Reese Richman filed a lawsuit Aug. 4 against one of the ISPs and the group behind .
Discovering Brand Advocates (Link Building Tip)
August 8, 2011, 12:08 amPosted by Kate Morris There are a number of posts over the last few years that are described as " head smacking tips " or "so easy it should be illegal." My head smacking tip to start this week is simple: If you have users that register for anything on your site (newsletter, profiles, orders), ask them if they have a website (and for the URL)....
Exploiting Tomorrow: As New Virtual World Features Develop, Security Struggles To Catch Up
August 7, 2011, 1:00 pmI said a few weeks ago that Linden Lab had been doing a bunch of cool stuff lately. The speed at which changes and new concepts were being pushed out had increased, and it seemed like the Lab itself was experiencing a cultural shift towards someth...
Pinger Says Germany Is 1st Stop in Taking Free Texting Global
August 7, 2011, 11:17 amSince texting is one of the most common functions on mobile devices these days, it's no wonder that free texting applications have become extremely popular. Those of us in the U.S. have become accustomed to these abilities, but unfortunately, people in other countries have not been so lucky, until now.
Searchable Bing Mall Maps Go Mobile
August 7, 2011, 10:26 amBing has expanded their mobile search experience with the addition of mall maps and map search. Initially launched last December, Bing Mall Maps allows you to see the mall directory, including stores, kiosks, ATMs, and even restrooms. Bi.
How to Get More Facebook Likes for Your Website and Fan Page
August 7, 2011, 10:04 amLearn what it takes for people to care about you and your site. Don't hate the player, like the page. [groan]
Google Health Shutting Down Doesn't Mean Google Has Abandoned Health
August 7, 2011, 8:38 amRecently, Google announced that it will close Google Health to new consumers on January 1, 2012 and that the service will be retired a year later. Google Health was much different than Google as a search engine; it required that consumers use thei.
Google Health Shutting Down Doesn’t Mean Google Has Abandoned Health
August 7, 2011, 7:00 amRecently, Google announced that it will close Google Health to new consumers on January 1, 2012 and that the service will be retired a year later. Google Health was much different than Google as a search engine; it required that consumers use thei...
If Who You Are Is Important to Google, Google Needs to Get it Right
August 7, 2011, 5:23 amIt seems that Google is messing up a lot lately in terms of attaching the right names to their corresponding content in search results. This is not good,
Court: Google Image Search Didn't 'Irreparably Harm' Perfect 10's Porn Business
August 7, 2011, 2:33 amAdult website and magazine Perfect 10 has failed to prove to a federal appeals court that Google nearly drove it to bankruptcy by indexing and showing thumbnail images of Perfect 10's nude female models in Google Image search results for fre.
Court: Google Image Search Didn’t ‘Irreparably Harm’ Perfect 10’s Porn Business
August 7, 2011, 2:00 amAdult website and magazine Perfect 10 has failed to prove to a federal appeals court that Google nearly drove it to bankruptcy by indexing and showing thumbnail images of Perfect 10’s nude female models in Google Image search results for fre...
Pay Per Click (PPC) for SMB Part 11 - Understanding all the KPIs and Reporting
August 7, 2011, 12:35 amSo Shahs Cars has campaigns, ad groups and keywords. Its ad copy reads like more digestible Shakespeare and it is live on the web. Job done, right? Wrong, Shahs Cars PPC journey has only just begun. Using Microsofts Advertising tools you can now follow your campaigns, find out how your ads are performing and improve them with amazing results....
Google Loves Lucy: Lucille Ball's 100th Birthday Celebrated with Google Logo
August 6, 2011, 2:14 pmGoogle is celebrating the 100th birthday of Lucille Ball today with a special "I Love Lucy" themed Google Doodle. The font used for Google's logo, which appears on a vintage television set complete with wooden console, is in black and .
Google Loves Lucy: Lucille Ball’s 100th Birthday Celebrated with Google Logo
August 6, 2011, 1:40 pmGoogle is celebrating the 100th birthday of Lucille Ball today with a special “I Love Lucy” themed Google Doodle. The font used for Google's logo, which appears on a vintage television set complete with wooden console, is in black and ...
FBI Child ID App Aims To Help You Find Your Missing Kid
August 6, 2011, 12:21 pmI'm not a parent, but I can imagine that one of the scariest things any parent can imagine is losing a child in a public place.
Lollapalooza Streaming Live on YouTube: Today's Schedule
August 6, 2011, 5:14 amAs previously reported, YouTube streaming concerts from Lollapalooza all weekend, highlighting how YouTube has become just as good of a vehicle for live, high profile entertainment as it has for silly user generated cat videos. The streaming actually started yesterday,
Lollapalooza Streaming Live on YouTube: Today’s Schedule
August 6, 2011, 5:00 amAs previously reported, YouTube streaming concerts from Lollapalooza all weekend, highlighting how YouTube has become just as good of a vehicle for live, high profile entertainment as it has for silly user generated cat videos. The streaming actually started yesterday, …
Cup of Joe: When To Be A Jerk, and When Not To
August 5, 2011, 11:55 pm I would say that the hardest part about becoming an entrepreneur is learning how to work with people. It’s hard because everyone is different. Everyone communicates differently. Everyone has different ideas and expectations. Everyone has a different agenda.
This week I learned that sometimes it doesn’t matter how good you are at...
Google Updates and SERP Changes - Aug 2011
August 5, 2011, 9:21 pmWebmasterWorld's monthly look at Google's SERPs changes.
Quotes That Make Me Cry Inside
August 5, 2011, 7:37 pmA collection of 18 quotes an SEO and Internet Marketer doesn't want to hear (but probably has) and the comebacks we're all dying to say out loud.
Social Connections: It's Not Who You Know, But Where You Go
August 5, 2011, 6:01 pmResearchers at Cambridge University in Britain are working on a social media friend prediction system that creates more meaningful connections between people online. I guess we can't all be working on a cure for cancer and there's probably more fame and fortune in developing a new kind of social media network so. . . Their theory is that people...
Social Connections: It’s Not Who You Know, But Where You Go
August 5, 2011, 5:49 pmResearchers at Cambridge University in Britain are working on a social media friend prediction system that creates more meaningful connections between people online. I guess we can’t all be working on a cure for cancer and there’s probably more fame and fortune in developing a new kind of social media network so. . .
Their theory is...
Guide to Setting up Advanced Segments in Google Analytics for Complex Brand Names
August 5, 2011, 5:40 pmPosted by Stephen This post was originally in YOUmoz , and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of SEOmoz, Inc. This is a step by step guide to setting up Brand and Non Brand keyword segments for a complex brand ...
You love links. We love links. Build for the right reasons.
August 5, 2011, 4:32 pmFrom an early stage people are taught that links are important to ranking well in the search engines. Too many people believe that its quantity over quality. Worse yet, some folks believe success lies in selling, or buying, links. Everyone agrees getting a good link is hard work and almost everyone has a formula for what they feel will work....
Making the most of Atlas APIs
August 5, 2011, 4:32 pmSky's the Limit: API Mystique In the past, whenever I spoke about APIs"to clients, partners, or even internal folks"I did so with a healthy dose of trepidation. The tricky thing about an API is that it's not tangible to the likes of sales folks, or the majority of clients we have daily conversations with"it lives within the realm of the mysterious...
ISPs Hijack Users' Searches, Apparently to Monetize Them
August 5, 2011, 3:51 pmInternet Service Providers are hijacking their users' search queries on major search engines like Google, Bing, and Yahoo, and directing them to third-party proxies. This news was revealed in an article by Jim Giles at New Scientist,
This week's Trends: singers, whales, and animations
August 5, 2011, 3:36 pmEach weekday, we at YouTube Trends take a look at the most interesting videos and cultural phenomena on YouTube as they develop. We want take a moment to highlight some of what we've come across this week: We studied the success of the Old Spice Guy vs. Fabio standoff. We watched an unexpected singing talent sprout up in the Philippines. We saw...
ISPs Hijack Users’ Searches, Apparently to Monetize Them
August 5, 2011, 3:33 pmInternet Service Providers are hijacking their users’ search queries on major search engines like Google, Bing, and Yahoo, and directing them to third-party proxies. This news was revealed in an article by Jim Giles at New Scientist, who explains: “The …
New Biracial Spider-Man Causes Controversy on the Web
August 5, 2011, 3:30 pmby Claudine Zap There have been plenty of upgrades to the Spider-Man franchise lately: Andrew Garfield has replaced Tobey Maguire in the 2012 movie reboot, " The Amazing Spider-Man ." Over in the comic book world, the change to the Spider-Man character has been rocking the Web. Meet Miles Morales , the half-black, half-Latino teenager who takes...
Google+ Invites: Get Ready to See A Bunch in Your Facebook News Feed
August 5, 2011, 3:20 pmGoogle software engineer Balaji Srinivasan announced in a Google+ post that the company will be rolling out a feature over the next few days that will make it easier for Google+ users to invite people to the service.
Roseanne Barr, President of the United States?
August 5, 2011, 3:20 pmDaaaaaaaaaaaaaaan! The race for the White House in 2012 might have gotten a little more crowded. Roseanne Barr has put her name in the mix, joining President Obama and a slew of Republican primary challengers. Although,
Facebook Claims "Smoking Gun" Evidence Against Ceglia
August 5, 2011, 3:05 pmThings were already looking pretty bad for Paul Ceglia's case against Facebook. He has been battling the company, claiming that he is entitled to a major stake in the company. A while back,
Banksy's Subtle Take on the News of the World Scandal
August 5, 2011, 3:05 pmWorld-renowned graffiti artist/social commentary guerrilla Banksy has thrown his hat into the Rupert Murdoch/News of the World mobile phone hacking mess with an impressive wall mural, and as usual, his work doesn't disappoint.
Banksy’s Subtle Take on the News of the World Scandal
August 5, 2011, 2:55 pmWorld-renowned graffiti artist/social commentary guerrilla Banksy has thrown his hat into the Rupert Murdoch/News of the World mobile phone hacking mess with an impressive wall mural, and as usual, his work doesn’t disappoint. While it may not be as poignant …
Facebook Claims “Smoking Gun” Evidence Against Ceglia
August 5, 2011, 2:45 pmThings were already looking pretty bad for Paul Ceglia’s case against Facebook. He has been battling the company, claiming that he is entitled to a major stake in the company. A while back, Ceglia presented emails allegedly sent between himself …
Don't Roll It Out Yet! Three Checks Before Your Optimized Site is Ready to Go Live
August 5, 2011, 2:44 pmby Stoney deGeyter When you deal with big projects, it is often easy to overlook small things along the way. It's not that anyone is cutting corners, but rather some small detail gets overlooked. Sometimes even the smallest details can matter a great deal! Web developers and SEOs often focus on the bigger picture but forget to do what we learned...
Small Business SEO: Get to Grip With Links
August 5, 2011, 2:34 pmWhen thinking about SEO, many website owners put undue attention onto the site itself, worrying about things such as meta tags, keyword density (actually a myth ), headings, and titles. While on-site factors do play a part in SEO (especially when .
Perfect 10 Fails Where Google Succeeds
August 5, 2011, 2:13 pmPerfect10.com, a site that features incredibly attractive female models in various positions of nude repose has been long after Google because of the site's content appearing in Google Image Searches. Their struggle has been going on for sometime now.
International Beer Day: The Internet Celebrates
August 5, 2011, 1:58 pmYou've got to hand it to these beer enthusiasts - they really know how to work the social media angle.
Fetch, Google! Fetch!
August 5, 2011, 1:48 pmThere's a saying that goes, "if Google can't find you, then your customers can't find you" and it's very true. Google finds your site through a process called indexing. The simplified version is this: Google sends smart cyber-spiders out to crawl all over the web and these spiders bring back news of all the new sites and site changes. Google...
Google Plus: An Evolution in Social, a Revolution in Permission
August 5, 2011, 1:37 pmIn terms of sheer user adoption, Google+ may be the most successful online service launch. Recent estimates place the user base at 25 million. Now that's a fast start. Any other company would have struggled mightily with capacity issues by now. The service seems well received, even though (similar to Gmail) it only lightly innovates on top of an...
Gmail Gets New Preview Pane Feature
August 5, 2011, 1:27 pmGoogle may have announced the impending shut-down of Google Labs, but Gmail Labs is still putting out new optional features for Gmail users. Google has released the "Preview Pane" as a Gmail Labs feature.
Casey Anthony's Ohio State Viral Fun
August 5, 2011, 1:27 pmMom of the year candidate, Casey Anthony, was spotted in Columbus, Ohio by someone armed with a camera phone and email addresses for the TMZ.com staff. Needless to say, when the images hit everybody's favorite gossip site,
Casey Anthony’s Ohio State Viral Fun
August 5, 2011, 1:16 pmMom of the year candidate, Casey Anthony, was spotted in Columbus, Ohio by someone armed with a camera phone and email addresses for the TMZ.com staff. Needless to say, when the images hit everybody’s favorite gossip site, Casey Anthony once …
Google's Self Driving Car Involved in Accident
August 5, 2011, 1:12 pmCar blog Jalopnik broke a story about one of Google's self-driving cars being involved in a fender bender with a Prius. Justin Hyde writes, "Sent in by a Jalopnik tipster,
Google’s Self Driving Car Involved in Accident
August 5, 2011, 1:03 pmCar blog Jalopnik broke a story about one of Google’s self-driving cars being involved in a fender bender with a Prius. Justin Hyde writes, “Sent in by a Jalopnik tipster, the photos were snapped earlier this week near Google’s Mountain …
Telegraph Releases List of Top SEO Tips
August 5, 2011, 12:56 pmThe Telegraph, a respected UK news site, has compiled the suggestions of some top SEOs in the UK. While the list touches on several vital points, it also makes a couple miss-steps. Here are the specifics. The SEO Tips List I'll go ahead and bring the key points of the list over, and make my own comments after each item, noting where Telegraph got...
In an Online World How Valuable is the Offline Consumer?
August 5, 2011, 12:51 pmThe ability to target consumers online based on myriad attributes is commonplace in todays digital marketplace. There is much to be gleaned about a consumer based on the habits they exhibit online Ill use myself as an example. Based on my cookie data, an online marketer would know that Im a 30-year old female living in Seattle, WA. They would...
BlueGlass TPA Agenda Announced : Register Soon
August 5, 2011, 12:41 pmWhat better way to end the week than with an update on the agenda for BlueGlass TPA , the next BlueGlass conference (after LA & FL) which will be held in Tampa, FL on September 26th & 27th (SEJ is a media partner!). BlueGlass TPA will host speakers from search & social companies like Bing, Raven Tools, AOL, CopyBlogger, Digitas, TopRank, ThinkGeek...
Facebook's News Feed May Drop Filter & Add Functions
August 5, 2011, 12:25 pmFacebook may be toying with a remake of their News Feed that exposes users to a dramatically higher level of content while bringing new user interactions to posts, comments, images, and other content. An Unfiltered Feed As reported by the Wall.
Google Claims Microsoft is Sabotaging Android
August 5, 2011, 11:34 amThere's no doubt that Android - as both a major source of income and an impressive way to build brand loyalty - is a big deal for Google. Google is now claiming that Microsoft and others are damaging Android unfairly, attempting to compete with patent suits instead of products. The Patent Concerns Google has plenty .
8 Tips for Better YouTube Video Rankings
August 5, 2011, 11:34 amCreating a video is only half of the equation when you are trying to share something with the internet. When you decide that you want to upload a video to a website such as YouTube, there is more to the process than simply uploading your creation, at least if you want to generate better video .
Google Buys The Dealmap for Offers
August 5, 2011, 11:34 amIn 2010, Google acquired more companies than any other, and those trends have continued in the first half of 2011. One important recent purchase for Google was The Dealmap, a local deal mapping service that may give Google access to tens of millions of new deal-seekers. More About The Dealmap The exact details of the .
Ashes to Ashes, Bits to Bytes: QR Codes on Headstones?
August 5, 2011, 11:29 amThis story falls into the "I don't know how I feel about this one" category. Why? First it's about a subject that most people don't readily discuss which is death. Second, it's the introduction of technology into an area that seems very weird but also very helpful all at once. The Seattle Times has published a report of a cemetery that offers a...
Does Google Need Twitter?
August 5, 2011, 11:26 amAs previously reported, Google is talking about bringing back its Realtime Search feature. It’s been missing since last month because Google and Twitter couldn’t agree on terms to extend their partnership which gave Google access to the firehose – the …
iPhone vs. Android: The Geographic Battle
August 5, 2011, 11:25 amWhich platform dominates your state? For me, it’s iOS. But for most of my relatives it would be Android. Mobile advertising company Jumptap has released their Mobile STAT (Simple Targeting & Audience Trends) report for July. The report discusses mobile …
Yahoo Search Migration Reaches Major European Countries
August 5, 2011, 11:24 amYahoo's partnership with Microsoft is moving along smoothly and quickly. The transition of Yahoo's back-end services to Bing are continuing, with six additional major countries now seeing Bing results when they conduct a Yahoo search. The Yahoo-Bing Search Alliance Yahoo is a search front-end with a strong web portal platform, but it's not of a...
Facebook Issues That Could Cause Problems For Your Business
August 5, 2011, 11:08 amWhile Facebook may provide a great way to interact with fans and market your business, it's not all sunshine and roses. Several issues have been discussed recently that business should take very seriously.
Universal Search: Which Formats Dominate in Google's Results? [Study]
August 5, 2011, 11:00 amGoogle's current "standard" SERP model mixes links, images, news stories, videos, and more. But what appears most often? And who gets the most out of it? A recent SearchMetrics study has the answers.
How Mixed Results Have Changed
Google la...
iPhone 5 Rumors: November Release Date in Russia?
August 5, 2011, 10:53 amAnother day, another rumor - but this time with some international flair. Russian publication RBC daily is reporting that the much anticipated iPhone 5 could hit the shelves in their country in November. Apparently,
Bing Delves Deeper into Visual Search
August 5, 2011, 10:53 amVisual elements are becoming more and more important for search. These days, it even extends beyond image snippets on the SERP. As one recent example, Bing is delving deeper into what it calls "visual search." Bing's Visual Search Projects Bing currently has 88 "visual searches." Those searches range from the top books to dog breeds to yoga poses...
Grab Our 20-Part Online Marketing Course (It's Free!)
August 5, 2011, 10:37 amWant to discover the smartest ways to mix social media, content marketing, and SEO for lead generation and developing new business? We've got you covered with Internet Marketing for Smart People . And there's absolutely no charge. This 20-part course and email newsletter delivers the techniques and strategies you need to know when marketing...
Iron Mic Viral Freestyler Eli Porter Gets A Documentary
August 5, 2011, 10:17 amDo you remember remember the viral video "Iron Mic: Eli Porter vs. Envy"? It's been making it's way around the Internet since late 2007, and has been seen over 5 million times.
Google to Microsoft: Stop Using Patent Attacks!
August 5, 2011, 10:17 amWhile Google's approach to patents has been mixed through the years, the general line has been quite consistent: Google isn't a fan. Now, after Microsoft won the Nortel patent package in a joint bid, Google is flatly accusing them of using anti-competitive tactics to sabotage Android. Google's Accusations David Drummond David Drummond, Senior Vice...
Netflix: Is It Worth the Price Increase?
August 5, 2011, 10:01 amBefore last month, Netflix was loved and praised. Although it wasn't perfect, it was still considered a great service for a really great price. This dynamic, however, changed when the company announced some major changes to its pricing structure last month.
Google Docs Adds New Charts & Chart Options
August 5, 2011, 10:01 amGoogle Docs continues to be a pivotal service for the search giant. Their most recent updates include new chart types and more ways to use spreadsheet-generated charts in other elements of Google Docs. Google's New Charts As outlined on the Google Docs Blog , charts generated in Google Spreadsheets can now be displayed in four new ways. Those ways...
The Robot Uprising Has Begun
August 5, 2011, 9:46 amIn "isn't this depressing" news, Japanese engineers have created a new robot that is likely the prototype for the future robots that overtake and enslave the human race. Using what they call a Self Replicating Neural Network (SOINN),
Gmail Offers Preview Pane, Tablet Style
August 5, 2011, 9:00 amGoogle is bringing one of the more popular features from its Gmail tablet application to the desktop with introduction of the Preview Pane from Gmail Labs. The idea is that users can preview message content before they click on them to take an action. Gmail users may enable Preview Pane from the labs tab in Gmail settings. Once they do,
Netflix Just Hitting A Million Members in Canada After Nearly a Year
August 5, 2011, 9:00 amAfter launching in Canada in September, Netflix has now announced that it has hit the million member mark in that country. Well, they're just now announcing it anyway. It actually occurred in July, but still, that's ten months.
Yahoo's Organic Search In Europe Now Switched to Bing
August 5, 2011, 8:59 amOn August 3rd, the transition of Yahoo! Search back-end technology over to the Bing platform begins for France, Germany, Ireland, Italy, Spain and the UK.
Small Business SEO: How to Check Your Backlinks
August 5, 2011, 8:44 amWhen thinking about SEO, many website owners put undue attention onto the site itself, worrying about things such as meta tags, keyword density (actually a myth ), headings, and titles. While on-site factors do play a part in SEO (especially when .
Anne Hathaway as Catwoman: The Dark Knight Rises Viral Campaign Stays Hot
August 5, 2011, 8:44 amThe social media buzz machine behind the upcoming threequel The Dark Knight Rises seems to know what they are doing. Their campaign of unveiling little bits of information, piece by piece,
Google Reconsideration Requests - New Clarity
August 5, 2011, 8:30 amThe area of Reconsideration Requests has become increasingly muddy, especially because Google now assesses some spam penalties by algorithm, and only manual penalties will be lifted through a Reconsideration Request. Unfortunately, there's no certain knowledge about what kind of spam penalty may have hit a website... so what's a webmaster to do?
Web Apps to Get More Useful
August 5, 2011, 8:29 amGoogle announced via the Chromium blog that it is working on the Web Intents framework, which will essentially manifest itself as an API that will allow web apps to communicate with one another, similar to how Android apps can.
Testing The Impact Of Removing AdSense Down To Less Than 5pct On Site
August 5, 2011, 8:05 amA WebmasterWorld member experiments by removing AdSense to less that 5% of the site.
LinkedIn's First Public Quarter A Success
August 5, 2011, 7:17 amThe social media marketing world is an interesting place. Just take a quick look at the top players and their business. Facebook - Everyone wonders when the IPO will occur while the privately held company's revenue numbers are talked and speculated about more than most public companies. Secondary market 'trading' of Facebook shares is the norm...
How to Expand Your Display Network Targeting Using Remarketing Information
August 5, 2011, 7:00 amAfter you’ve acquired demographic information from your remarketing campaign, it’s time to lay out a plan to find and add targeted websites to your AdWords Display Network campaign using your remarketing performance information. T...
LinkedIn’s First Public Quarter A Success
August 5, 2011, 6:59 amThe social media marketing world is an interesting place. Just take a quick look at the top players and their business.
Facebook – Everyone wonders when the IPO will occur while the privately held company’s revenue numbers are talked and speculated about more than most public companies. Secondary market ‘trading’ of Facebook shares is the...
Back to School: Now That's What I Call a PPC Strategy!
August 5, 2011, 6:36 amBack to school shopping represents the second biggest consumer spending event outside of the holidays. In addition, parents who shop online will spend an average of $266 more than who only shop in stores, according to the National Retail Federatio.
How American ISPs Sneakily Monetize Your Search Queries
August 5, 2011, 6:35 amJim Giles (New Scientist) reports that Searches made by millions of internet users are being hijacked and redirected by some internet service providers in the US.
Google News Adds Editor's Picks
August 5, 2011, 6:25 amPublishers love to have some control over what people see when it comes to their content. That's natural. Google News is run by an algorithm and not human editors so as with most things in an algorithmic setting, the end user settles on what they are given and, in most cases, probably don't know how the information was chosen, just that it was....
Google News Adds Editor’s Picks
August 5, 2011, 6:17 amPublishers love to have some control over what people see when it comes to their content. That’s natural. Google News is run by an algorithm and not human editors so as with most things in an algorithmic setting, the end user settles on what they are given and, in most cases, probably don’t know how the information was chosen, just that it...
Back to School: Now That’s What I Call a PPC Strategy!
August 5, 2011, 6:00 amBack to school shopping represents the second biggest consumer spending event outside of the holidays. In addition, parents who shop online will spend an average of $266 more than who only shop in stores, according to the National Retail Federatio...
Steering away from spontaneity - Indians want quality online time!
August 5, 2011, 3:41 amWe live extremely busy lives. When were awake, were online. Whether its to check email, look for information, pay bills, research, or even chat with family and friends, a lot of what we do is in the online world. In order to be more time-efficient and organised, many of us are putting in more effort to plan our visits online. We are moving away...
Search Integration: IAB UK and Microsoft Advertising release industry report
August 5, 2011, 3:25 amTo many of us c onsumers , search is a pivotal element in our life. It helps us organise our days, achieve key tasks, solve existential questions, find our way in the endless possibilities of the web Yet it is a fact that too few of us Advertisers really comprehend the full role that search marketing can really play in their campaign. In 2010,
Patent Absurdity? Google, Microsoft in War of Words Over Android 'Patent Attacks'
August 5, 2011, 2:39 amGoogle brazenly released a blog post condemning the patent strategies of Microsoft, Apple, and Oracle. Unfortunately for them, Microsoft quickly rebutted by showing that they'd attempted to work jointly with Google. Google's Anti-Microsoft (and .
When Was the Last Time You Googled Yourself?
August 5, 2011, 1:12 amOnline, your personal brand reputation may be your most valuable asset. The search engines are the first places people turn to when looking for information. Someone might be checking up on the weather in their area, someone might be looking for the cheapest airfare to Cancun and someone might be looking for information about you! We're all guilty...
Tactics for Early Adopter Marketers on Google Plus - Whiteboard Friday
August 5, 2011, 12:36 amPosted by Aaron Wheeler Roger Mozbot invited you to join him on Google+! Well, he would, if he had an account. Unlike the rest of us, he's waiting until it comes out of beta, a wise decision considering some of the problems the social network has faced in the past weeks. On the other hand, there's a lot to like about Google Plus; if anyone's...
Google Realtime Search Returning With Google+
August 5, 2011, 12:00 amIn early July, Google discontinued its Realtime search feature. The company recently confirmed, however, that they will be using Google+ data to bring the feature back – along with an internal search for Google+.
Realtime Search and Google...
Google Knows What You Did Last Summer
August 4, 2011, 10:10 pmOK just got back from a world tour of Australia where we spoke at an internet conference. Our visit to Australia included visits with everyone one of our Australian Clients, we only had to go to Brisbane, the Gold Coast, Sydney and Melbourne (kidding we were all over the country).
We also included a holiday in Bali Indonesia which was a lovely...
Sarah Palin's Hair Salon Gets a Show and Other Spinoffs
August 4, 2011, 6:57 pmby Claudine Zap Politics doesn't always make for gripping TV (we're looking at you, C-SPAN ). But that hasn't stopped reality shows from trying - sort of. Here, a roundup of shows inspired by politics that seem to be anything but political. Let's start with Sarah Palin : The Tea Party darling's trademark tresses now have their own show. Really....
comScore Releases June 2011 Ranking of Top Online Properties and Ad Networks in Australia
August 4, 2011, 6:16 pmcomScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a report on the top Internet properties and ad networks in Australia from its comScore Media Metrix service. The study found that Microsoft Sites and Google Sites both reached more than 92 percent of Internet users in June, while Facebook.com ranked as the third...
Google News Gets More Personal with Editors' Picks
August 4, 2011, 5:30 pmGoogle announced another improvement to Google News called Editors' Picks. The new section provides links to original news content from various publishers' sites that have been listed on their respective sites. The sites providing the stories in y.
How To Design Headlines and Subheadings
August 4, 2011, 4:52 pmNice tutorial from Steven Bradley on why you need headlines and how they should be created.
Captain Morgan's Ship Found?
August 4, 2011, 4:49 pmby Mike Krumboltz Captain Morgan is more than just a corporate logo. Way back in the 1600s, he was a real, honest-to-goodness swashbuckler . Feared, ruthless, and admired, Morgan ruled the Caribbean in a way that Captain Jack could only dream. Now, many years later, archaeologists from Texas State University believe they may have found a section...
Superman's New Costume
August 4, 2011, 4:49 pmby Mike Krumboltz Superheroes are, more often than not, macho dudes who fight evil with their fists. So, it's a bit ironic that so much attention is paid to their costumes. Here - take a look at Superman's new threads . "Man of Steel," which stars Henry Cavill in the title role, hits theaters in 2012.
Yahoo Content Behaviorally Targets Success
August 4, 2011, 4:39 pmThe success of Yahoo's CORE (Content Optimization and Relevance Engine) is getting a lot of attention right now, even though they have been using the technology for the past two years. It must be the reported 270% increase in clicks the programmin.
Editors' Picks Feature Lets Publishers Promote Certain Stories in Google News
August 4, 2011, 4:39 pmOver a year ago, a Google News experiment was revealed in which Google would let news publishers promote certain stories to an "Editors' Picks" section. That was June 2010. Today, Google announced this as a feature of Google News.
adCenter Ad Match Relevance Improvements
August 4, 2011, 4:33 pmToday, we will be making updates to our broad match and phrase match behavior. The goal of this enhancement is the deliver higher-performing and more relevant impressions and clicks to advertisers invested in those match types. We suggest that you monitor your budgets to ensure your account is prepared to take on additional traffic. Youll also...
Editors’ Picks Feature Lets Publishers Promote Certain Stories in Google News
August 4, 2011, 4:25 pmOver a year ago, a Google News experiment was revealed in which Google would let news publishers promote certain stories to an “Editors’ Picks” section. That was June 2010. Today, Google announced this as a feature of Google News. “Based …
LinkedIn Reports First Earnings as Public Company
August 4, 2011, 4:23 pmLinkedIn released its first earnings report as a public company, and it wasn't too shabby. They beat estimates and posted a 120% increase in revenue (YoY), and a new member increase of 61%. "In the second quarter,
Google Should Treat Innovations Like Prized Assets
August 4, 2011, 4:08 pmEditor's Note: This guest post is a reaction to a blog post from Google, which we covered here. Google's Chief Legal Officer really has two complaints. The main complaint might be justified,
Google Calls Microsoft, Apple Patent Strategy Anti-Competitive [Updated]
August 4, 2011, 3:53 pmGoogle ran an interesting post from its Senior Vice President and Chief Legal Officer David Drummond on the Official Google Blog today called “When Patents Attack Android.” It tells a tale of two tech giants teaming up to impede the …
Foursquare Makes Pages Self-Serve, Pitches to Businesses
August 4, 2011, 3:37 pmFoursquare, the mobile geo-location social network, has made a big shift designed to target businesses and brands. You can now build a page for your company, get "followed," share tips, and otherwise interact with the Foursquare community. The S.
Flickr Hits 6 Billion Photos
August 4, 2011, 3:37 pmFlickr, the photo sharing site owned by Yahoo, announced today that it has uploaded its 6 billionth photo. "Over the last 5 years uploads have been increasing 20% year-over-year and we love hitting a milestone like this,
Google Realtime Search Without Twitter?
August 4, 2011, 3:27 pmFrom devastating disasters to celebrity slips, a single mention on Twitter can turn into a trend in a matter of minutes. That's why the micro-blogging site has been credited as the source for major breaking news stories and hundreds of high-profile rumors . Like it or love it, Twitter is a force to be reckoned with, so how is Google going to...
iPhone 5 Rumor Fatigue? Here, Hold My Hand
August 4, 2011, 3:22 pmI've got to hand it to the Japanese. WTF, guys? In what might be the strangest way to house your beloved Apple smartphone, they have come up with this: A human hand case.
The Lazy Man's SEO : Building Content That Matters
August 4, 2011, 3:21 pmI'm a lazy man when it comes to SEO. I like my SEO to happen as naturally as possible with as little marketing effort as possible. I like to wake up in the morning and discover that I've got dozens of new high-powered links to an article I published just the day before. With very little marketing effort. But we all know that content doesn't market...
iPhone 5 Rumor Fatigue? Here, Hold My Hand
August 4, 2011, 3:09 pmI’ve got to hand it to the Japanese. WTF, guys? In what might be the strangest way to house your beloved Apple smartphone, they have come up with this: A human hand case. It’s a perfect way to house your …
Obtiva Acquired by Groupon
August 4, 2011, 2:51 pmGroupon announced today that it has acquired Obtiva, a Ruby on Rails software development firm from Groupon's hometown of Chicago. "We've been working side-by-side with our Obtiva colleagues since way back in 2009, when Groupon had a handful of engineers,
Google gives Norwegian police access to terrorist's email
August 4, 2011, 2:35 pmGoogle is now offering Norwegian police access to Anders Behring Breivik's gmail account. The Norwegian newspaper Dagens Næringsliv reports that the country director of Google Norway, Jan Grønbech, contacted Norwegian police after the terrorist attack, offering them assistance. According to Grønbech, the police will follow up on the offer, but...
Bing's Take on Content Quality
August 4, 2011, 2:30 pmSince the Google Panda Update first launched back in February (and really for some time before that),
The Chile Mine Disaster: a Year Later
August 4, 2011, 2:25 pmby Mike Krumboltz On August 5, 2010, the earth opened in northern Chile and swallowed 33 miners. For 69 days, the men were trapped half a mile down. The miners stayed strong and more than two months later, all 33 men were retrieved. The rescue was watched by more than a billion people, giving many of them a feeling of hope that the miraculous is...
Bing’s Take on Content Quality
August 4, 2011, 2:20 pmSince the Google Panda Update first launched back in February (and really for some time before that), there has been a lot of discussion about search quality throughout the industry – the quality of the content that search engines are …
Henry Cavill as Superman: What Do You Think?
August 4, 2011, 2:15 pmThe interwebs are buzzing over the first photo that has been released of our new Superman. The photo of Henry Cavill has blown up since Warner Bros released it via Twitter,
8 Tips for Reaching Beauty and Personal Care Customers through Mobile
August 4, 2011, 2:04 pmHow to provide "BPC" shoppers what they want Beauty and personal care shoppers aren't getting what they want when they're conducting research on their mobile devices, but advertisers have the chance to provide exactly what this highly ad-engaged audience is asking for. In a study released last year by Yahoo! and Nielsen , consumers revealed how...
Do Marines Need A Few Good Tweeters? Pentagon Wants Social Media Experts
August 4, 2011, 2:00 pmThe U.S. military sees social networking as a source of information they can filter to gain insight into global potential conflicts, political unrest, and much more. Now the Defense Advanced Research Projects Agency (DARPA) has a $42 million budge...
Yahoo Adds Blog Search to Search BOSS
August 4, 2011, 1:59 pmYahoo announced today that it has added Blog Search (in beta) to Yahoo Search BOSS, the company's "Build Your Own Search Service" open search and data platform.
Bing Adds Mall Maps to Mobile Search
August 4, 2011, 1:59 pmBing has added mall maps and map search to Bing for Mobile. Microsoft's search engine currently has over 400 shopping malls available in map form.
Facebook Thinks of Opening the News Feed Flood Gates
August 4, 2011, 1:49 pmFor marketers, the news is too good to be true. The Wall Street Journal is reporting that Facebook is thinking about removing the filters on user news feeds. So, instead of Facebook deciding what information a user sees, the user will decide. How radical is that? This change would mean an open line of communication between a brand or business and...
In Search, Your Competition Isn't Who You Think
August 4, 2011, 1:33 pm"Who are your competitors?" asks the Online Marketing consultant to the new SEO client. "Company XYZ and 123â³ says the VP of Marketing. The consultant goes to Google and does a few searches on the key solutions offered by the client's business. Company XYZ and Company 123 are nowhere to be found in the search results. This situation happens a...
Google Page Rank Updates Fast and Furious Another PR Update August 4th 2011
August 4, 2011, 1:30 pmAmazing Google went nearly 5 months without updating it’s visual page rank. Then they did a release on June 27th 2011, then updated that update around July 20th 2011 to take corrective actions as they apparently messed up and provided twitter with a PR0 and this caused all worldwide page rank to be off. Now August 4th 2011 I am seeing...
Facebook Shows Broad Lead in Social Advertising Preference
August 4, 2011, 1:28 pmTwo studies have shown that Facebook is the preferred choice in social advertising by a broad margin. However, digital advertising on the whole is growing, and Twitter, YouTube, LinkedIn, Google+, and Foursquare should all be receiving extra love .
Yahoo Looks to Ease Video/Audio Embedding for Websites
August 4, 2011, 1:28 pmYahoo just announced the first beta version of its new Yahoo WebPlayer, an HTML/JavaScript video and audio player, which supports YouTube, Yahoo Video, MP3, and WMA formats. Publishers,
No Ordinary Recession: How Has the Great "Reset" Affected Us So Far?
August 4, 2011, 1:23 pmNearly three years ago, I wrote a two-parter for Search Engine Land addressing the "Wall Street Meltdown" and how it would affect digital marketers in the coming years. Although many people suspected things were going to be a bit rough, only a minority were concerned enough to believe that a major shift was taking place. You're supposed to "bounce...
A Little Budget Often Goes a Long Way
August 4, 2011, 1:23 pmIn these economically lean times, advertisers are often looking for creative ways to do more with less. So I recently did a little research over here in the UK, and came across some great examples of yester-year, showcasing how a little often goes a long way. Even though they were executed a while ago, these campaigns are still talked about by...
Dramatic Rescue of Teen Buried by Sand Moves the Web
August 4, 2011, 1:08 pmby Claudine Zap He's OK. But for nearly 30 harrowing minutes, 17-year-old Matt Mina thought he would die under five feet of sand. The teen had been on Newport Beach in Orange County, digging underground tunnels with friends. They were trying to make the tunnels meet when the ground collapsed above him. A family member saw the sand cave in, and...
Mall Maps and Map Search come to Bing for Mobile
August 4, 2011, 1:08 pmToday, were happy to announce that we have added mall maps and map search to Bing for Mobile Browse. You may recall that we initially announced mall maps for the desktop last December . Since then weve been listening to your feedback and have been hard at work growing our coverage. Were excited to share that as of today, our collection of more...
comScore Reports June 2011 U.S. Mobile Subscriber Market Share
August 4, 2011, 12:58 pmcomScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending June 2011. The study surveyed more than 30,000 U.S. mobile subscribers and found Samsung to be the top handset...
Yahoo! Search BOSS Adds Blog Search
August 4, 2011, 12:42 pmYahoo! Search BOSS continues to thrive with today's introduction of our fifth service, Blog Search (Beta) . A custom blog index Developers looking for a blog search API often find the APIs that do exist are providing a variation of a web index. We decided to take a different approach. Yahoo! developed a custom blog index where the relevancy is...
PlayStation Vita Launch Pushed to 2012
August 4, 2011, 12:27 pmIt looks like American and European gamers are going to have to wait a little longer than expected to get their hands on Sony's new handheld device. The PlayStation Vita will launch in the U.S.
Mobile Device "Addiction" Grips The UK
August 4, 2011, 12:11 pmA new study from Ofcom shows us the answer to the "Sex, Showers, Chocolate, or Smartphones?" question asked by Josh earlier today, at least in Britain, anyway. In the case of British mobile device users, apparently,
Mobile Device “Addiction” Grips The UK
August 4, 2011, 12:01 pmA new study from Ofcom shows us the answer to the “Sex, Showers, Chocolate, or Smartphones?” question asked by Josh earlier today, at least in Britain, anyway. In the case of British mobile device users, apparently, these users would have …
Guerrilla Marketing for a Job at Google: The Resume Your Resume Could Look Like
August 4, 2011, 12:00 pmMatthew Epstein, creator of googlepleasehire.me, has succeeded in grabbing the attention of Google staffers and social media followers the world over in a carefully planned and executed guerrilla marketing campaign. We’ve seen people appeal ...
Twitter News: RIP Old Twitter, Paid Tweets Hit Timelines, New iPad Version
August 4, 2011, 11:56 amTwitter has officially shut down their old version of Twitter. In the meantime, the current version is receiving a new ad format and an iPad app. The Old Twitter Dies (Old) Twitter is dead. Long live (new) Twitter. Twitter officially closed .
Google Refreshes Spam Reporting
August 4, 2011, 11:56 amGoogle's head of web spam Matt Cutts tweeted that the company has refreshed its spam report form. He calls it the biggest refresh in 10 years. Side note: It's worth pointing out that he used Twitter to announce this.
International #IPADay Promotes Craft Beer With Social Media
August 4, 2011, 11:20 amToday is truly a wonderful day. Not only because Thursday is the new Friday, but because today celebrates one of the most popular (and my personal favorite) style of craft beer, the India Pale Ale. Today,
Video and Images Dominate Google Universal Search Results
August 4, 2011, 11:20 amSearchmetrics has released a new study showing how universal search can help marketers in search visibility. This certainly isn't a groundbreaking concept. We've discussed this plenty in the past, but the firm shares universal search data,
Blink 182 Has Fun With YouTube Copyright Infringement
August 4, 2011, 11:20 amFair use is an issue that will not have much resolution going forward. Users want to have some creative control over songs they own, and the governing bodies that by have a much more strict approach to that practice.
Yahoo-Microsoft Search Alliance Is Backfiring, According to Analyst
August 4, 2011, 11:04 amWhen Microsoft and Yahoo partnered in a search alliance just over 2 years ago, there were some naysayers, but there was also some optimism. The companies hoped that it would put them in a better position against Google.
International IPA Day (#IPADay) Promotes Craft Beer With Social Media
August 4, 2011, 11:04 amToday is truly a wonderful day. Not only because Thursday is the new Friday, but because today celebrates one of the most popular (and my personal favorite) style of craft beer, the India Pale Ale. Today, August 4th is International …
Celebrities at Comic-Con Sit Down For Quick AMAs
August 4, 2011, 10:59 amI was on hand at Comic-Con 2011 to ask celebrities questions from you, the reddit community " all thanks to a sponsorship by Bing . We grabbed celebrities from the WIRED Cafe and had them answer your AMA questions. We shot for three questions from each celebrity. However time was tight, so some videos contain just one answer (and we gave them...
Google Needs Twitter for Realtime Search
August 4, 2011, 10:23 amAs reported earlier, Google is talking about bringing back its Realtime Search feature. It’s been missing since last month because Google and Twitter couldn’t agree on terms to extend their partnership which gave Google access to the firehose – the …
Dot Brand TLDs: My Predictions
August 4, 2011, 10:18 amICANN are getting ever closer to allowing companies to register their own Top Level Domains. They have been planning this, literally, for years and years and at this stage I’m actually a little surprised to see it going ahead.
When the news of ICANN’s latest decision was announced last month [see more in articles from Reuters and...
Police Academy's Bubba Smith Dies, Twitter Says Goodbye
August 4, 2011, 10:03 amNFL Football star and successful actor Bubba Smith died last night at the age of 66. The top overall pick of the 1967 draft enjoyed an illustrious football career, winning a Super Bowl in 1971 with the Baltimore Colts.
Police Academy’s Bubba Smith Dies, Twitter Says Goodbye
August 4, 2011, 10:00 amNFL Football star and successful actor Bubba Smith died last night at the age of 66. The top overall pick of the 1967 draft enjoyed an illustrious football career, winning a Super Bowl in 1971 with the Baltimore Colts. He …
More Android Phones To Get Skype Video Chat
August 4, 2011, 9:47 amWhile Google is fighting everybody in the tech industry-at least it seems that way-over Android patents, the mobile device operating system received some additional usability, thanks to the Skype 2.1 application update. Actually,
Google Realtime Search Will Be Back, Google+ Search in the Works
August 4, 2011, 9:47 amLast month, Google's Realtime Search feature went away. This was the result of Google and Twitter failing to come to terms on Google's use of the Twitter firehose, which allowed Google to tap into tweets in realtime.
Should Facebook Give Users an Unfiltered News Feed?
August 4, 2011, 9:16 amWe recently asked readers of Google and Facebook should be filtering our content for us? Many of you said no, but that's what both have been doing for quite some time through various forms of personalization.
The Tim Tebow Twitter Feud
August 4, 2011, 9:16 amTim Tebow. The name alone conjures up all kinds of reactions, especially to sports fans. His success on the college football field,
Science fair gold medalist, 17, invents better way to search Internet
August 4, 2011, 9:07 amSeventeen-year-old Nicholas Schiefer has found a better way to search small documents, such as tweets and Facebook statuses – all for his Grade 11 science fair project.
Blog Posts to Read for August 4, 2011
August 4, 2011, 9:06 amBelow you will find our favorite blog posts that are related to SEO, search engine marketing and social media marketing from this past week. Please feel free to visit each, we hope you find them as helpful as we do! Is Facebook Still Likeable? Google Plus added 10 million users in the first two weeks of limited beta launch. This post discusses how...
Sex, Showers, Chocolate, or Smartphones?
August 4, 2011, 9:01 amSmartphones have made the transition from luxury to necessity. Think about what we rely on our smart devices for - phones calls, text messages, calendar, social media, games, web browsing, the weather, camera, maps'the list is endless.
How any business can innovate like Apple
August 4, 2011, 8:30 amby Josh Bernoff Yeah, right. Innovate like Apple. You can do it. Sure. One of the smartest guys I know is James McQuivey, who works with me at Forrester Research. James decided to take a close look at how new breakthrough products actually get created. You know, products like the iPad that make a complete change in people's behavior. Because if...
WebmasterWorld Weekly Roundup, August 4
August 4, 2011, 8:30 amWebmasterWorld's weekly roundup of hot topics and discussions you may have missed in the last few days. (-Subscription required)
Missouri Says "No Friends For You!" To Teachers
August 4, 2011, 8:20 amAs a father I have often wondered about social media students and teachers. I have assurances from my Facebook using child that just the idea of being friends on Facebook with a teacher is weird. A good sign in my opinion but at least one state doesn't trust their citizens as a whole to come to the same conclusion. In fact, to safeguard against...
MP Welcomes New Sponsor: Full Sail University
August 4, 2011, 8:19 amOur Channels program has been running for a few short months now and it continues to attract some of the best advertisers around.
Today we get to announce the addition of Full Sail University to our Channels program. They will be sponsoring our Social Channel.
As with all of our sponsors we encourage our readers to please visit them and see what...
Applying Landing Page Best Practices to Boost Conversions
August 4, 2011, 8:14 amPlacement of the primary call to action on a landing page is of primary importance to the success of the conversion rate of that particular URL. A well-crafted landing page is designed to attract attention swiftly and maintain the interest of the reader. Your audience's time is extremely valuable so if the first impression that your landing page...
Missouri Says “No Friends For You!” To Teachers
August 4, 2011, 8:04 amAs a father I have often wondered about social media students and teachers. I have assurances from my Facebook using child that just the idea of being friends on Facebook with a teacher is weird. A good sign in my opinion but at least one state doesn’t trust their citizens as a whole to come to the same conclusion.
In fact, to safeguard against...
Even In-House SEO Superheroes Need Tools
August 4, 2011, 8:00 amThe SEO landscape has changed dramatically over the past 10 years. In 2001, you could get by simply doing keyword research, making a couple on page site tweaks, and ranking for some keywords. You were an SEO guru by doing this 2001.
Everything s...
Facebook's Façade
August 4, 2011, 7:39 amI had the privilege of listening to Alex Schultz, a director of Facebook's Growth Team, speak at MozCon about the future of search. With only one, monolithic slide behind him - reading " Facebook " - he painted a picture of a web where the "'enterprise is being rebuilt from the ground up." Alex, in a Steve Jobs-esque way,
A Few Lessons I Learned About Online Writers Down on the Content Farm
August 4, 2011, 7:23 amUntil earlier this year, I wrote for several of the organizations now lovingly known as content farms (I know, booo, hiss!). For a long time, the revenue share pay model was attractive; it added another fairly steady source of income for.
Overwhelmed? Go back to the marketing basics
August 4, 2011, 7:08 amFeeling like you're suffering from marketing ADD? Maybe it's time to take a step back and get back to basics. Marketers are slammed with all sorts of shiny online marketing options. Ooh'there's Google+. And Tumblr. And Twitter. And Facebook. It's not enough to just have a site. Now, companies are "supposed" to add all sorts of other bells and...
Google's Apparent Patent Swing and a Miss
August 4, 2011, 6:58 amIf part of a company's game plan to defend against a perceived wrong doing against them involves firing off allegations, one would guess that those said allegations should be bulletproof, right? Maybe Google's SVP and Chief Legal Officer David Drummond should have done a little more homework before he accused some big names of playing patent...
Reports Circulate of Google PageRank Update Today
August 4, 2011, 6:50 amWebmasterWorld Members are reporting they may have seen a Google PageRank update.
Google’s Apparent Patent Swing and a Miss
August 4, 2011, 6:46 amIf part of a company’s game plan to defend against a perceived wrong doing against them involves firing off allegations, one would guess that those said allegations should be bulletproof, right?
Maybe Google’s SVP and Chief Legal Officer David Drummond should have done a little more homework before he accused some big names of playing patent...
Pay Per Click (PPC) for SMB Part 12 - Understanding all the KPIs & Reporting
August 4, 2011, 6:16 amSo Shahs Cars has campaigns, ad groups and keywords. Its ad copy reads like more digestible Shakespeare and it is live on the web. Job done, right? Wrong, Shahs Cars PPC journey has only just begun. Using Microsofts Advertising tools you can now follow your campaigns, find out how your ads are performing and improve them with amazing results....
Google Adds "Fetch as Googlebot" URL Submission Tool
August 4, 2011, 6:00 amGoogle has updated its tools for submitting a URL for indexing. The new tool, titled "Fetch as Googlebot," lets users have their site reviewed more rapidly. This can also be used to clear out the currently cached version of your site.
Fetch's Fu...
URL Submission to Google with Fetch as Googlebot
August 4, 2011, 4:20 amThe Fetch as Googlebot feature in Webmaster Tools now provides a way to submit new and updated URLs to Google for indexing. After you fetch a URL as Googlebot, if the fetch is successful, you'll now see the option to submit that URL to our index. When you submit a URL in this way Googlebot will crawl the URL, usually within a day. We'll then...
Link Building for Ecommerce Sites - Targeting the Right Anchor Text
August 4, 2011, 2:25 amPosted by Geoff Kenyon While search volume data can help you make more informed decisions when choosing keywords for link building campaigns, it is important to be driving traffic through terms that not only bring in more traffic but convert well. Targeting anchor text phrases that have above average conversion rates will provide a higher ROI on...
Putting the "Customer" Back in Acquisition
August 4, 2011, 1:39 amPosted by JoannaLord I hope you all don't mind me straying from the usual a bit here today. Instead of a specifically SEO-related post, I instead want to tackle a related science, the art of "acquiring" and what that means in marketing. The Problem - An Outdated Approach Not to long ago, acquisition simply meant driving mad traffic to your site....
Should Your Site Include a FAQ?
August 4, 2011, 1:13 amA few months ago, I was toying around with the idea of developing an SEO FAQ and incorporating it into my company site. Over the years, I've found that potential clients tend to ask the same set of questions about SEO and my approach to SEO during our preliminary meetings. I thought that an SEO FAQ would be a valuable resource for potential...
Bing Now Powers Yahoo Organic Search Results in 6 More Countries
August 4, 2011, 12:37 amBing now powers Yahoo's organic search results in the UK, France, Germany, Spain, Italy, and India. The back-end change, part of the Search Alliance transition, began Aug. 3. Bing now is serving the organic results for Yahoo in 17 countries.
Yes, Apple is Trying to Kill Android
August 3, 2011, 11:30 pmThe other day I wrote a post in which I addressed Mike Elgan's Cult of Mac post. Elgan's post, which you may read here, clearly explains how Google and Apple have a symbiotic relationship. Elgan wrote on Google+ that he viewed my post on his post as a negative critique , of which it really wasn't. I would never introduce a column by saying it was...
Winners of PayPal's Third Developer Challenge Revealed!
August 3, 2011, 9:42 pmOriginally posted on the X.commerce Developer Blog. What an exciting time it's been since we first announced the opening of our third Developer Challenge! As I stated back in March, the team here was thrilled to focus this particular challenge on the fast-growing Android ecosystem and it's been great seeing the positive response from our...
Research: Who's Playing and Paying in Online Gaming?
August 3, 2011, 9:42 pmBack when we launched PayPal for digital goods we described it as the online equivalent to dropping a quarter in the slot to buy a gumball. We could have also said it was like dropping a quarter in the slot to play an arcade game. Today, everyone from FT.com to Xbox, Facebook, News International and beyond .
And the Winner(s) are'
August 3, 2011, 9:42 pmNot so long ago we made the bold prediction that by 2015, physical wallets will be a thing of the past as digital currency will be accepted everywhere in the United States. As we continue to strive to "eat our own dogfood," we launched the Digital Currency Employee Challenge, asking five, dedicated Bay Area PayPal .
It’s 9 o’ clock. Do you know where your ads are?
August 3, 2011, 7:09 pmGoogle keeps quite a bit of information under wraps. We advertisers play Google’s game in hopes of obtaining the ultimate payoff: The Conversion. We cleverly sculpt ads to end with punctuation in the first description line so IF our ad ranks for the top 3 places it will appear next to the title.
Now AdWords will let you know if your hard work...
Advertising News: Yahoo!'s C.O.R.E; Yahoo! Sports Radio; Connected TV Clicks; Tablets for Shopping; Creative in Print and More
August 3, 2011, 6:22 pmNews you can use but not abuse Yahoo! gets to the C.O.R.E of the matter : What's the sound of one billion clicks ? Better than just "click-click-click-click'," we can tell you. Yahoo!'s homepage now averages 1 billion clicks and more in the U.S. alone every month. That's thanks in large part to a suite of technologies we call C.O.R.E. (Content...
If You Watch Only One Video Today...
August 3, 2011, 5:36 pmby Mike Krumboltz ... do yourself a favor and make it this one.
Will Google+ Catch Facebook? Developers Say Yes
August 3, 2011, 4:55 pmDespite my documented skepticism, it is impossible to deny that Google+ is gripping the world of social media. Still in a testing phase,
Zuckerberg Leaves Facebook
August 3, 2011, 4:24 pmIf a report from All Things D is true, and it looks like it probably is, considering that the letter of resignation is embedded in the piece, Randi Zuckerberg, Facebook's director of marketing,
HBO Go Coming To, Um, Television?
August 3, 2011, 4:09 pmHBO's online on demand service, HBO Go, is already available on computers and mobile devices, but soon, you'll be able to watch HBO on your televi' (trails off). But wait, can't you already do that?
Nielsen Wants to Change the Way We Measure Facebook Success
August 3, 2011, 3:58 pmMeasuring success is one of those social media marketing sticking points that still has most people baffled. Traditional online metrics such as measuring click-throughs doesn't really give you the full picture because a lot of social media campaigns are about awareness, not action. In other words, they function more like TV commercials than banner...
Test Site Search and Navigation Pages to Optimize Conversions
August 3, 2011, 3:53 pmIf you've invested time and energy in effective, relevant, results-oriented site search and navigation, you've likely seen an impact on your web site - higher conversions, larger orders, more page views,
Google Android Nears 50% Market Share, iOS Reaches Second Place
August 3, 2011, 3:53 pmGoogle's Android platform has seen growth that exceeds even the wildest of expectations. Android now holds 48 percent of global market share, while the iPhone has reached second place with 19 percent. The Canalys Report According to the offici.
comScore Reports Second Quarter 2011 Results
August 3, 2011, 3:53 pmcomScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced financial results for the second quarter 2011. In the second quarter of 2011, comScore achieved quarterly revenue of $58.1 million, which was an increase of 38% over the second quarter of 2010. GAAP loss before income taxes was ($6.2) million in the second...
Google Calls Microsoft, Apple Patent Strategy Anti-Competitive
August 3, 2011, 3:38 pmGoogle ran an interesting post from its Senior Vice President and Chief Legal Officer David Drummond on the Official Google Blog today called "When Patents Attack Android.
iPad Magazine: AOL Launches Editions
August 3, 2011, 3:17 pmAOL officially launched its iPad-exclusive magazine today. It's called Editions. They're not exactly following the trail blazed by News Corp.'s The Daily. Editions is free, and it's content is personalize for each user.
comScore to Acquire AdXpose, a Leader in Ad Verification, Optimization and Brand Safety
August 3, 2011, 3:17 pmcomScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced a definitive agreement to acquire AdXpose®, the market-leading verification and optimization company, for total consideration of $22 million in a primarily stock-based transaction. Headquartered in Seattle with offices in New York, AdXpose provides advertisers...
Instagram Milestone: 150 Million Photos
August 3, 2011, 3:02 pmI'll preface this post by saying that I am a total Instagram fanboy. No shame. What I first downloaded on a whim has earned a place on my mobile device home screen.
Google Nears 50% Market Share, iOS Reaches Second Place
August 3, 2011, 3:02 pmGoogle's Android platform has seen growth that exceeds even the wildest of expectations. Android now holds 48 percent of global market share, while the iPhone has reached second place with 19 percent. The Canalys Report According to the offici.
Gone fishin'"piloting community supported fisheries at Google
August 3, 2011, 2:52 pm(Cross-posted on the Google Green Blog ) I've always loved the ocean"I was born in Shanghai, which means "upon the sea." And as a chef, I'm always drawn to food that claims a spirit of place. After moving to California, near Half Moon Bay , I began visiting the docks to buy seafood, and got to know the fishermen. Over time, it became evident to me...
Flowchart: The Cycle of an Internet Argument
August 3, 2011, 2:47 pmArguing and the Internet go together like cheese and crackers. Whether it's a back-and-forth over favorite movies, songs, drummers, teams, players, women, men, politics-you name it-it's a phenomenon like none other when you combine passionate subjects and Internet anonymity.
EFF Moves For Dismissal of Key Righthaven Case
August 3, 2011, 2:31 pmThe Electronic Frontier Foundation (EFF), which has been aiding various defendants in copyright lawsuits brought by Righthaven (commonly referred to as a "copyright troll"),
3 Fun and Educational End-of-Summer Getaways for Families
August 3, 2011, 2:10 pmOne of the benefits of traveling with your family is getting out and experiencing something new. Whether its exploring a new destination, trying a new food or experiencing a new culture, travel is both fun and educational for kids. With just a few weeks of summer left, there's still time to squeeze in one more trip before heading back to school.
Google+ Hits 25 Million Visitors
August 3, 2011, 2:05 pmOn July 24, Google+ had 25 million unique visitors making it the fastest growing website ever. As Reuters reports, they're pulling in an average of one million visitors a day with no end in sight. Facebook took three years to get to that point, but as Reuters also points out, MySpace took only two years to reach that number and look where they are...
Ashton Kutcher's Two and a Half Men Role: Internet Mogul
August 3, 2011, 2:00 pmEver since Charlie Sheen was dumped from his hit CBS show Two and a Half Men for certain'indiscretions, and Ashton Kutcher was unveiled as his replacement, people have been wondering how the transition would work.
Google Plus Reaches 25 Million Users, Activity Declines
August 3, 2011, 2:00 pmWhile Google+'s user-base has continued to expand, having now reached over 25 million registered users, Google's social site itself is seeing a decline in the number of daily visits. The Explosive Growth to 25 Million From day one, Google+ had an intense amount of interest and a big surge in the number of registered users. As Google continued to...
Ashton Kutcher’s Two and a Half Men Role: Internet Mogul
August 3, 2011, 1:48 pmEver since Charlie Sheen was dumped from his hit CBS show Two and a Half Men for certain…indiscretions, and Ashton Kutcher was unveiled as his replacement, people have been wondering how the transition would work. How would Sheen’s character get …
Bing Gives Its Take on Quality Content
August 3, 2011, 1:45 pmIn the post-Panda world, Google is the search engine most commonly associated with automated evaluation of quality. Bing has made it clear that they're also in for that game, though, and have provided a list of items to avoid if you want to be seen as a quality site. Bing's List of Low-Quality Flags It's not hard to figure out what to avoid on...
Operation Shady RAT - McAfee Says Over 70 Organizations Breached By Remote Access Tool
August 3, 2011, 1:29 pmMcAfee has put out a report called "Revealed: Operation Shady RAT," which details an investigation of what is being called the "biggest-ever series of cyber attacks". The report, authored by McAfee VP Threat Research, Dmitri Alperovitch,
Making The Googlebot Fetch With URL Submission
August 3, 2011, 1:29 pmIs there some new content and/or a new site you want Google to notice sooner rather than later? Well, there's an official Google utility for that. With the Fetch as Googlebot URL submission tool,
Discussion: What Have We Learned From Google's Panda Algorithm?
August 3, 2011, 1:29 pmIt's been about six months since the Panda (nee Farmer) algorithm first rolled out. There was a lot of speculation early on about how to avoid getting lumped in with the websites and web pages that Panda targets. Now that it's been six months, we've had more time to analyze what Google's doing. So, our "Discussion of the Week" asks -- what have we...
Operation Shady RAT – McAfee Says Over 70 Organizations Breached By Remote Access Tool
August 3, 2011, 1:14 pmMcAfee has put out a report called “Revealed: Operation Shady RAT,” which details an investigation of what is being called the “biggest-ever series of cyber attacks”. The report, authored by McAfee VP Threat Research, Dmitri Alperovitch, discusses the investigation of …
Bing Visual Search: Explore the Songs of Glee and So You Think You Can Dance Performances
August 3, 2011, 1:09 pmTonight Fox will air a 2 hour special highlighting the Top 6 remaining dance teams on So You Think You Can Dance (SYTYCD). Whether youre looking to relive the best performances or catch up before the finale, weve got you covered. We recently rolled out a SYTYCD Visual Search Gallery that lets you sort by what youre interested in including season,...
Chrome 13 With Instant Pages Launches & How Browser Loyalty Impacts Search
August 3, 2011, 1:00 pmChrome 13 has been released, but the bigger news is found in the overall. Chrome continues to gain ground on a global scale, and recent studies show that both Microsoft and Google are benefiting from brand loyalty that encompasses both browser and...
Video: Tom De Bruyne from Boondoggle on Digital Creativity - #AdVision
August 3, 2011, 12:53 pmThis weeks Ad Vision interview is with Boondoggle's Tom De Bruyne, who gives Kaila the inside scoop on what kind of talent his team are looking for, how brands should be thinking about storytelling (or storyBUILDING) in the digital space, and where he gets his creative inspiration from. We love his mantra that tactics are the new creative. When it...
Gmail Calling Extends to 38 Languages, Rates Drop
August 3, 2011, 12:43 pmAs part of their Gmail pitch, Google has expanded the in-email calling feature to a total of 38 new languages. Simultaneously, the company lowered their calling fees. The Updates to Gmail Calling Google's expansion into 38 new languages covers a large portion of Europe and the Asia Pacific regions. While the translation of the Gmail calling box...
Google Promotes Nexus S with "Giveaway"
August 3, 2011, 12:07 pmGoogle's flagship device for Gingerbread, the Nexus S, is being promoted once again. This time around Google is doing a one-day giveaway for the device for those who sign a two year contract. The bigger question, though, is why? The Nexus S Giveaway Those with a shrewd eye will note a message on the bottom of the Google search page today, August...
Google Launches Chrome 13
August 3, 2011, 12:07 pmGoogle Chrome is continuing with its rapid six-week development cycle. The most recent iteration introduces an advanced print preview, an improved omnibox, and Instant Pages. The New Chrome Features Google Chrome has continued its normal stability and security updates, but three key features have also been added in Chrome 13. The first is an...
Yahoo Mail Down (For Some) - Users Considering Gmail
August 3, 2011, 11:36 amSome users of Yahoo services, and Yahoo Mail in particular are currently experiencing outages. Many have taken to Twitter to voice their complaints. An apparently official statement from Yahoo on the matter is making the rounds on Twitter as well.
Search Alliance Transitions in France, Germany, India, Italy, Spain and UK
August 3, 2011, 11:36 am We're pleased to announce additional progress of our Search Alliance with Microsoft. This week we have transitioned algorithmic results to Microsoft in France, Germany, India, Italy, Spain and the United Kingdom. Just last week we announced Yahoo! transitioned certain back-end functions for Yahoo! Search over to Microsoft's search platform...
Yahoo Mail Down (For Some) – Users Considering Gmail
August 3, 2011, 11:19 amSome users of Yahoo services, and Yahoo Mail in particular are currently experiencing outages. Many have taken to Twitter to voice their complaints. An apparently official statement from Yahoo on the matter is making the rounds on Twitter as well. …
Apple Rumor: Streaming Movie Rentals
August 3, 2011, 11:06 amTired of hearing rumors about Apple products? I didn't think so. The iPhone 5 isn't the only Apple product (or potential product, I should say) getting some attention from the press.
Facebook Troublemakers Beware: Hacking Someone's Account Is Identity Theft
August 3, 2011, 11:06 amThe decision against a California juvenile charged with identity theft has been affirmed by an appellate court. The identity that he was convicted of stealing just happened to be her Facebook identity. Rolando S.
Facebook Troublemakers Beware: Hacking Someone’s Account Is Identity Theft
August 3, 2011, 10:52 amThe decision against a California juvenile charged with identity theft has been affirmed by an appellate court. The identity that he was convicted of stealing just happened to be her Facebook identity. Rolando S. used the female victim’s email password …
10 Tips For Beating Google Panda: How We Came Back From The Wilderness
August 3, 2011, 10:43 amThankfully though, after 2 months of redesigning and tweaking, Panda 2.2 arrived, and our traffic is back. In fact, thanks to the changes we've implemented in the meantime, it’s even higher than it was before the original algorithm hit. We also believe we have a better site for it. Here's what we did...
Q&A: With Online Marketing, Should I Start with SEO or PPC?
August 3, 2011, 10:39 amby Stoney deGeyter
When it comes to Web marketing strategies, sometimes it's difficult to know where to start. A question we hear often is:
Should I start marketing my website with search engine optimization (SEO) or pay-per-click (PPC)?
The response from our three in-house experts was unanimous! You need both. Here's why...
Stoney...
iPhone 5 Rumors - Release Date Back to September?
August 3, 2011, 10:35 amThe truth is, this is getting ridiculous. Frankly, it's getting exhausting to keep up. The iPhone 5 rumors have been flying around for months, which is fine,
Free Samsung Nexus S Via Google.com: Hurry!
August 3, 2011, 10:19 amStep right up and into the Google Nexus Website , where the search engine is giving away free Samsung Nexus S smartphones via retailer Best Buy today only. Google posted this note on its Google.com homepage ( via Search Engine Land ): Clicking the link brings you to the Nexus Website, where users can get the phone free from AT&T, Sprint and...
iPhone 5 Rumors – Release Date Back to September?
August 3, 2011, 10:19 amThe truth is, this is getting ridiculous. Frankly, it’s getting exhausting to keep up. The iPhone 5 rumors have been flying around for months, which is fine, but the release date stuff is just getting out of hand during this …
Small Business Observations: Success Depends Upon Giving Your Customers What They Want
August 3, 2011, 10:14 amSage Lewis is President of SageRock Inc., a digital marketing company founded in 1999 with the goal of helping clients engage customers across an ever expanding interactive marketplace through multiple channels such as search and social media. To learn more about Sage and the company, visit the SageRock, Inc. website . Tina In my hometown,...
Yahoo-Microsoft Search Alliance Reaches Europe
August 3, 2011, 10:04 amToday sees the start of the Yahoo-Microsoft Search Alliance roll-out into Europe, with Yahoo! organic search results in France, Germany, Italy, Spain, the UK and Ireland being powered by Bing. This change has already been implemented in the US & Canada, Australia & New Zealand as well as some Latin American markets. Despite Bing technology...
Google and Microsoft Duke It Out over Email
August 3, 2011, 9:59 amMicrosoft and Google have long warred over productivity software, with Microsoft most recently pitching Office 365 against Google Apps. Now the war for email dominance is starting to get ugly, with both companies releasing ads that bash on their competitor. Google Pushes for Email Interventions Users of Gmail are being enlisted to convert their...
The Four "Productivity" Personality Types and How to Write for Each One
August 3, 2011, 9:48 amIf you're a diligent researcher, you might think you know everything there is to possibly know about your prospect. Deepest fears, pain points, income, business, marital status, family status. You might even know their hair and eye color. If you're writing to that person (and you really have those details correct), your copy will likely convert...
Nexus S Free at Best Buy for Today Only
August 3, 2011, 9:48 amForget all that iPhone 5 talk that has been dominating the mobile device news for the last couple of days - today is an Android day.
Guest Post: Ryan Introduces XPathBuilder.com – easily build xpath string for google docs
August 3, 2011, 9:25 amToday I’m introducing a guest post from Ryan Boots. We’ve talked a lot about using Google Docs on the Distilled blog and in particular the importxml function. In order to use the importxml function you need to write xpath and Ryan has built a nifty tool to make some of the common SEO-related strings easy to write. Ok, over to...
Microsoft Launches Anti-Gmail Ad
August 3, 2011, 9:18 amGoogle and Microsoft are continuing their war for user loyalty on the email front. Both companies are extending past their normal pitch, with Google releasing an "email intervention kit" and Microsoft launching an ad that condemns Gmail for "reading your mail." The Microsoft Ad In the face of Gmail's ad and intervention kit ( discussed previously...
Foursquare Business Pages Now Available to All
August 3, 2011, 9:16 amFoursquare has made brand pages “self-serve”. This means brands can create their own pages, acquire followers, share updates, check-in at places, etc. You know, like a social network. Foursquare says the announcement is “to the great relief” of its BizDev …
Twitter Redesign Forced Upon Everyone
August 3, 2011, 9:02 amIt's been almost a year (11 months anyway) since Twitter announced its redesign, which has come to be known as "New Twitter". New Twitter is not so new anymore,
Google+ Usage & Traffic Slows as Buzz Dies Down
August 3, 2011, 8:46 amSince last we checked in on who is using Google+ and how often, a trio of conflicting reports have been released, giving us an updated, though unclear view of the popularity of Google's latest social project based on traffic and user estimat.
Newt Gingrich's Twitter Followers: Over 1 Million Fake Says Analysis
August 3, 2011, 8:46 amLooking back, it does seem a bit odd that Newt Gingrich has more followers on Twitter than Sarah Palin, Mitt Romney, Michele Bachmann, Tim Pawlenty, Ron Paul and Speaker John Boehner combined. On Monday,
How to Import Your Customer Database into Google+ & Twitter
August 3, 2011, 8:36 amOne thing I get asked frequently by clients is: how can we keep in touch with our customers on Twitter? The answer is actually very easy, but judging by the reactions when I've explained this, it isn't something which many people are doing at the moment. So I thought I'd list the process I'd recommend following in order to import your...
Newt Gingrich’s Twitter Followers: Over 1 Million Fake Says Analysis
August 3, 2011, 8:33 amLooking back, it does seem a bit odd that Newt Gingrich has more followers on Twitter than Sarah Palin, Mitt Romney, Michele Bachmann, Tim Pawlenty, Ron Paul and Speaker John Boehner combined. On Monday, Gawker reported that a former Gingrich …
SEO content marketing roundup, week ending August 3rd
August 3, 2011, 8:31 amTechnique, strategy, and best practices are the buzzwords for this week's web writing news. While Google Plus is still referenced, the honeymoon seems to be over - or at least, it's taking a hiatus. Google's Panda update seems to be receiving renewed attention, as does content strategy, SEO techniques, and social media espionage.
Google+ Android App Gets Update, Site Attracts 25 Million Users
August 3, 2011, 8:31 amAccording to comScore research, as reported by Reuters, Google+ has attracted 25 million users, making it the fastest site to achieve such a number. The firm says Google+ had 25 million uniques as of July 24,
New Marketers Guide to Outsourcing
August 3, 2011, 8:10 amIf you are new to internet marketing and find yourself stressed out trying to handle every facet of the business yourself, you can benefit from the advice of others who have been there and survived. The first thing to realize is that nobody excels in every skill. Your business success depends on you focusing on your proven skills, and hiring...
Leet Speaking Passwords
August 3, 2011, 7:39 amA friend created a really cool project, where he's defining words using hex value colors. It's called Hex Color and if you click the link you'll see an example of leet speak being used to turn #4c3741 to Acetal, which is a colorless, flammable, volatile liquid used in cosmetics. This made me realize that Leet speak may be becoming a bit more...
LogoBee: The Huge Collection of Customized Logos for Your Inspiration
August 3, 2011, 7:39 amThis post was sponsored by Logobee A unique and catchy logo is a must if you are planning to build brand awareness. It is also for building solid social media presence. LogoBee is a nice tool aiming at making it easier for anyone to build brand identity by offering you to buy a customized or exclusive logo templates for your business. What's more,...
Bada Bing! It's Baidu Bing - English Search Marketing In China
August 3, 2011, 6:53 amThere are up to 10 million English searches a day on Baidu's search engine, according to Baidu spokesman Kaiser Kuo. With an index built around the Chinese language, those English searches typically end up often being littered with.
How Public Relations Can Avoid Failing at SEO
August 3, 2011, 6:43 amOur Online Marketing agency at TopRank has been providing practitioners in the Public Relations industry information and insight on Search Engine Optimization for nearly 10 years. Starting with adding SEO to our media relations services in 2001 to providing SEO consulting to PR industry leaders like Vocus, PRWeb and The PRSA, we've been in the...
Foursquare Pages for Business Now Self-Serve But Will Anyone Notice?
August 3, 2011, 6:11 amI will warn you on this one. I have tried to be a location based services user but I lose interest real quickly. My erratic check-ins at restaurants or sporting events are more a result of me saying "I guess I could check in" or my wife checking in thus making me get competitive and making sure I am not one-upped by her. Not exactly the stuff of...
Bada Bing! It’s Baidu Bing – English Search Marketing In China
August 3, 2011, 6:00 amThere are up to 10 million English searches a day on Baidu’s search engine, according to Baidu spokesman Kaiser Kuo. With an index built around the Chinese language, those English searches typically end up often being littered with...
Tips for Creating Local Search Profiles
August 3, 2011, 5:24 amNot only do local search profiles provide valuable, quality inbound links to your site, they can also rank individually in the search engines, increasing your brand presence. Local search profiles are also incredibly important for mobile search. When conducting a search on their smartphone, must consumers are looking for quick information like a...
Instant Pages Officially Part of Google's Chrome Browser
August 3, 2011, 5:24 amWe told you about the beta of this search feature way back in June but that's like a few years ago in Internet time. So that you will always know when something is real or if it's beta, here is a reminder about this search feature called Instant Pages which speeds certain search result pages downloads to literally nothing (because they are pre...
Instant Pages Officially Part of Google’s Chrome Browser
August 3, 2011, 5:16 amWe told you about the beta of this search feature way back in June but that’s like a few years ago in Internet time.
So that you will always know when something is real or if it’s beta, here is a reminder about this search feature called Instant Pages which speeds certain search result pages downloads to literally nothing (because...
Google Chrome Pre-Fetch Caching Raising Ire Of Webmasters
August 3, 2011, 4:26 amInstant Pages is on by default in the latest stable version of Chrome.
Video: Chris Chen & the digital year ahead
August 3, 2011, 4:12 amHear from Chris Chen, Weber Shandwicks Director of Digital, on where he sees change, challenge and exciting opportunities for advertising & PR in the year ahead. View the video here.
Microsoft and Yahoo! Search Alliance: a new milestone for Europe as Yahoo! Search organic search transitions to Bing
August 3, 2011, 3:05 amMicrosoft and Yahoo! continue to work actively toward implementing our Search Alliance internationally, and today we are reaching an important milestone for Europe. On August 3 rd , the transition of Yahoo! Search back-end technology over to the Bing platform begins for France, Germany, Ireland, Italy, Spain and the UK. This means that soon Yahoo!...
Foursquare Launches Pages For Business
August 3, 2011, 1:48 amToday we're making foursquare Pages self-serve. Any brand, organization, or publication can now create their own Page, gain followers, share Tips, check in, and reach their fans.
Whoa... Can Query Volume Directly Influence Rankings?
August 3, 2011, 1:38 amPosted by MOGmartin This post was originally in YOUmoz , and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of SEOmoz, Inc. I was lucky enough to recently speak at the MozCon conference in Seattle, and during my talk one of...
Best Practice Tips for Creating Local Search Profiles
August 3, 2011, 1:12 amNot only do local search profiles provide valuable, quality inbound links to your site, they can also rank individually in the search engines, increasing your brand presence. Local search profiles are also incredibly important for mobile search. When conducting a search on their smartphone, must consumers are looking for quick information like a...
Report: Google EU Antitrust Expands, Up to 9 Complainants
August 3, 2011, 1:07 amThe European Google antitrust investigation, which has been ongoing since November 2010, is continuing to grow. According to two sources familiar with the matter, five new groups have registered complaints. The New Complaints As with much of b.
WordPress, And What Makes It A Great CMS
August 3, 2011, 12:59 amWordPress happens to be the best CMS available at the moment. Bar none. Out of the box, it could easily drive 98% of the websites on the planet. The rest of them would take a bit of tweaking but I still think it could handle them.
Google Image Search is Caffeinated
August 2, 2011, 7:04 pmAn interesting look at the evolution of Image Search and how the speed of image indexation can impact image optimization.
How To Build Quality Content
August 2, 2011, 6:26 pmBuilding quality content is far more than simply building content. And how do we measure quality? In this post well examine some of the factors often attributed to quality content, explain why you want to include them and help explain how the measurement of quality happens, though it may not be what you expect. Well tackle these in reverse...
Small Business Advertising 101: Information, Tools and Resources from Microsoft Advertising
August 2, 2011, 4:53 pmWhether your new to online advertising or a grizzled veteran, the more information you have at your disposal, the more successful youll be. While you may be aware of your options for learning more about adCenter and pay-per-click advertising both here on the Community site as well as via the Help links within the adCenter user interface, you may...
Amazon Local Heads to Groupon's Home Turf
August 2, 2011, 4:43 pmTwo months ago, Amazon launched its Daily Deals offering Amazon Local in Boise, Idaho. Since then, it has expanded to include a handful of regions in California, Florida and Washington.
Amazon Local Heads to Groupon’s Home Turf
August 2, 2011, 4:23 pmTwo months ago, Amazon launched its Daily Deals offering Amazon Local in Boise, Idaho. Since then, it has expanded to include a handful of regions in California, Florida and Washington. The offering is attracting some attention in the press now …
For Journalists, Social Media is All Business
August 2, 2011, 4:12 pmThey say that all publicity is good publicity so making friends with a journalist who covers your industry is worth the time and effort. (So says this journalist.) Where can you find such an individual? If you have a good social media presence, they'll find you. According to the 2011 Arketi Web Watch Survey, 64% of B2B journalists said they spent...
Video: How Yahoo! Benefits Regional and Local Advertisers
August 2, 2011, 4:12 pmYahoo!'s Andy Cotten says our comprehensive tools let small advertisers dive deep Big, splashy advertisers aren't the only ones who can benefit from Yahoo!'s vast scale, reach and nitty-gritty targeting. In fact, the tools that major advertisers enjoy are also available on the regional and local level-and more. "We service global advertisers,...
iPhone 5: Apple's Weapon Against Android?
August 2, 2011, 4:07 pmIt looks like we have reached the "rumor-a-day" phase of the iPhone 5 mania. With the latest rumors hinting at either a September or early October release date,
iPhone 5: Apple’s Weapon Against Android?
August 2, 2011, 3:57 pmIt looks like we have reached the “rumor-a-day” phase of the iPhone 5 mania. With the latest rumors hinting at either a September or early October release date, we might be only a month or two away from Apple’s next-gen …
Google Maps Gets More 45° Imagery
August 2, 2011, 3:52 pmGoogle announced today that it is expanding 45° imagery in Google Maps to include some U.S. and international cities. "In Córdoba, the third largest town in the Spanish region of Andalucia,
"The West Wing" on the Debt Ceiling
August 2, 2011, 3:46 pmby Mike Krumboltz The debt debate is settled (for now). President Obama signed into law a bill that raises the debt ceiling. The law puts to rest a bitter back and forth that left politicians exhausted and taxpayers incredibly annoyed. While the debate and down-to-the-wire bickering may have seemed unprecedented, it's worth noting that at least...
White House Benefits From Twitter "Office Hours"
August 2, 2011, 3:05 pmThe recent debt debates have been fertile ground for an explosion of Twitter activity from those involved. Both parties,
Gmail Calling Expanded to More Languages, Lower Rates
August 2, 2011, 2:50 pmLast year, Google announced a Gmail feature that would let users in the U.S. make and receive phone calls. Today, the company announced that it is available outside the U.S. in 38 languages.
White House Benefits From Twitter “Office Hours”
August 2, 2011, 2:43 pmThe recent debt debates have been fertile ground for an explosion of Twitter activity from those involved. Both parties, both houses of Congress and the executive branch have all stepped up their Twitter-game in order to rally support for their …
The Latest Thing in Birth Announcements: Facebook
August 2, 2011, 2:39 pmCongratulations, you're pregnant! Step one: tell the father. Step two: update your Facebook profile. Come to think of it, for some people, it might just be the other way around. . . Facebook has added a new option to the family drop-down. It's called Expected: Child and that colon makes me wonder if they're planning on adding other options....
Google Instant Pages Now Default in Chrome
August 2, 2011, 2:19 pmYou may recall, back in June when Google announced Instant Pages. The concept is that Google begins loading the page it thinks you're most likely to click on before you even click on it. This means, in theory at least,
Google, Apple Are Frenemies, But Android Feels the Heat
August 2, 2011, 2:03 pmThere are a lot of stories painting Google and Apple as enemies and there are some that paint the tech powers as frenemies. I'm of the latter camp, and so is Mike Elgan, who makes an elegant and compelling argument via The Cult of Mac about why the two can coexist peacefully. Why the two, in fact, need each other. Noting that Apple and Google...
Interview with John Mueller, Senior Google Webmaster Trend Analyst
August 2, 2011, 1:42 pmRoss Dunn and John Carcutt had the opportunity to speak with John Mueller, Senior Webmaster Trend Analyst from Google Switzerland, on their popular radio show, SEO 101 on WebmasterRadio.FM. In their exclusive 60 minute interview they covered topics including Google Webmaster Tools, the Plus One button,and Google+. Below are just some of the...
Message in a Bottle Found in Hawaii
August 2, 2011, 1:27 pmby Mike Krumboltz Off the coast of Oregon, a ten-year-old boy tossed a message in a bottle into the Pacific Ocean. A year later, a girl in Hawaii found it on the beach. According to a popular article from the AP , Thomas Craig never expected his bottle to actually be found. Upon hearing that somebody found the message, he told an Oregon newspaper,...
Push Pop Press Becomes Part of Facebook
August 2, 2011, 1:17 pmFacebook has acquired Push Pop Press, and it's going to be quite interesting to see what they do with it. Push Pop Press created the iPad for Al Gore's book "Our Choice,
7 Google Projects Shut Down in the Page Era (The Google Friends Newsletter is the Latest)
August 2, 2011, 1:01 pmLarry Page has been hacking at superfluous projects since he took Google's reins in April. Most recently, Google halted the Google Friends newsletter - but that's far from the whole story. Here are seven Google projects that have been shut d.
Google Android Nears 50% Global Market Share
August 2, 2011, 1:01 pmIn smartphones, Android continues to chomp on Apple. While not a direct search competitor, Google is facing off with Apple in a number of territories. While the iPad owns tablets, Android smartphones have succeeded a on global scale. According to a recent study, Android now holds 48 percent of market share. The Phone Platform Study & Stats...
Link Building in 2011 - The Todd and Jim Show
August 2, 2011, 12:35 pmContinuation of 'Link Building in 2011' by Rae Hoffman.
Kevin Durant's Rucker Park Performance Goes Viral
August 2, 2011, 12:10 pmOklahoma City Thunder All-Star Kevin Durant took to Harlem last night to play a little ball. Apparently things went swimmingly. The game took place at New York's famous Rucker Park,
YouTube To Stream Lollapalooza
August 2, 2011, 12:10 pmThe Lollapalooza music festival kicks off for its 20th anniversary this upcoming weekend (August 5-7) at Chicago's Grant Park. Unfortunately for those of you who haven't bought tickets yet, it appears as if you're out of luck. Never fear, however,
Kevin Durant’s Rucker Park Performance Goes Viral
August 2, 2011, 12:04 pmOklahoma City Thunder All-Star Kevin Durant took to Harlem last night to play a little ball. Apparently things went swimmingly. The game took place at New York’s famous Rucker Park, the legendary basketball court that has hosted the game’s greats …
If Google+ Is a Major Player, Where Does It Leave Other Social Networks?
August 2, 2011, 11:54 amGoogle+ has made quite a splash in the social media space with recent reports crediting it with more than 20 million users. These numbers are quite impressive given that the site is not yet opened to the public and that it is just over a month old.
Online Banking Approaches 3 Million Visitors in Mexico
August 2, 2011, 11:54 amcomScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released the latest results from a study on the online banking market in Mexico. The study found that nearly 3 million online users in the country visited banking websites during June 2011, reaching nearly 15 percent of the entire online population age 15 and older....
Yahoo Discusses Their SEO Strategy
August 2, 2011, 11:54 amYahoo has shifted from the world's largest search engine (of ages past) to a major content hub. In recent months, Yahoo has worked hard to improve their SEO strategy and the results have been brilliant. Here's what you can learn through their efforts. Yahoo's Priorities Since Yahoo shuffled off its search back-end to Bing, the company has become...
SEO Video Tip- You Get What You Pay For!
August 2, 2011, 11:28 amUnfortunately, the reputation of the SEO industry as a whole has been tarnished by black hat SEO companies and spammers that take advantage of unsuspecting site owners. Don't let a black hat SEO firm con you! Here are a few things to look out for when hiring an SEO agency. Watch this week's SEO video tip here!
iPhone 5 Rumors: Release Date October 1? Bigger Display?
August 2, 2011, 11:23 amToday is another day, so naturally, there are more iPhone 5 rumors going around. Another rumor has come from the supply chain, as they often do, indicating that the device may come with a larger display and a thinner design.
Should Social Media Censor Offensive Content?
August 2, 2011, 11:08 amAt what point does content on social media sites become too offensive? Does the social network have an obligation to protect its users from extreme topics of conversation? Or should a social network never pull controversial content,
New Research and Infographic: Igniting Word-of-Mouth Among Influential Audiences
August 2, 2011, 11:02 amFor marketers, the rise of social media has helped crystallize the importance of word-of-mouth. But lately, social has become synonymous with a platform, when in reality its a fundamental human behavior. In fact, 90% of consumer conversations happen offline, far away from what we currently think of when we say social media. Every day, people talk...
Google Maps Fun: A School Shaped Like The Millennium Falcon
August 2, 2011, 10:52 amThe Force is strong with this school, apparently. It's either that,
A Crash Course in Marketing With Stories
August 2, 2011, 10:37 amRemember learning Greek mythology in school? I'm going to give you one name, and I want you to think about the first image that pops into your head ' Hercules . What'd you think about? Was it what you read in that dusty old history book, or was it the unforgettable Disney cartoon ? That, my friends, is the power of storytelling in action....
17 Digital Marketing Experts Share Their Top Tips, Tricks, and Tools
August 2, 2011, 10:26 amWith the breadth and depth of social media services out there, it’s no wonder that we often find ourselves lost in the vast array of services. I took the opportunity to contact some of my esteemed friends and colleagues who are experts in their field and asked for their advice on their favorite little known social media secret and social media...
Apple iCloud Prices and Web Apps Revealed
August 2, 2011, 10:21 amiCloud will ship to consumers this Fall. It lets you store content in the cloud and access it on various devices. It works with iPhone, iPad, iPod Touch, Mac, and even PC,
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Doom's John Carmack: Violent Video Games Curtail Violence
August 2, 2011, 10:06 amThe early first-person shooter Doom, besides taking up a lot of my adolescent time, became one of the common examples of over-the-top video game violence back in the day. Today,
Is Android The Dominant Device Worldwide?
August 2, 2011, 10:06 amThis Android/iOS war that threatens to dominate the mobile device industry for the foreseeable future is chock full of different kinds of data and metrics. One day, you'll read about how iPhones are the most desired mobile device,
Doom’s John Carmack: Violent Video Games Curtail Violence
August 2, 2011, 9:53 amThe early first-person shooter Doom, besides taking up a lot of my adolescent time, became one of the common examples of over-the-top video game violence back in the day. Today, the crown for ultra-violent games falls on titles like Call …
16 Digital Marketing Experts Share Their Top Tips, Tricks, and Tools
August 2, 2011, 9:45 amWith the breadth and depth of social media services out there, it's no wonder that we often find ourselves lost in the vast array of services. Further, those who are seasoned may seem at a loss in the apparent "simplicity" of it all. I took the opportunity to contact some of my esteemed friends and colleagues who are experts in their field and...
Why the iPhone 5 will fail (how to create linkworthy content)
August 2, 2011, 9:36 amIf you want to get backlinks from other websites, your site must have link-worthy content. Other websites will only link to your site if there's something interesting on your web pages. This week's article helps you to create link-worthy content.
Airbnb Takes Steps to Prevent the Deflation of its Reputation
August 2, 2011, 9:19 amI had never heard of Airbnb until yesterday. Chances are you'd never heard of the "rent a room in my house" service either. However, sitting in Chicago's airport-returning from an extended vacation- I couldn't help but learn all about Airbnb. At least, the part about the vandalism and theft suffered by one of its members. Now, it's unlikely that I...
Amazon Deals Offered in Groupon's Backyard
August 2, 2011, 9:19 amI know, I know. I just asked yesterday whether anyone gave a rip about the deals space. Surprisingly more people than I thought actually did which is good to know. Today this article from the Wall Street Journal caught my eye not just because of the deals aspect but more from a pure business marketing aspect. Amazon is a monster in the same way...
Skype for iPad Becomes Available
August 2, 2011, 9:14 amSkype has launched the much-anticipated Skype for iPad app, which presents the popular service in a format that has been optimized for the tablet - particularly the iPad - experience. .
Amazon Deals Offered in Groupon’s Backyard
August 2, 2011, 9:04 amI know, I know. I just asked yesterday whether anyone gave a rip about the deals space. Surprisingly more people than I thought actually did which is good to know.
Today this article from the Wall Street Journal caught my eye not just because of the deals aspect but more from a pure business marketing aspect. Amazon is a monster in the same way...
What's New in SEO for August 2, 2011
August 2, 2011, 9:04 amWe have compiled the latest news and updates from the big three, Google, Bing and Yahoo as it relates to SEO and the search engines overall. WHAT'S NEW THIS WEEK WITH GOOGLE: New Google Search experience for tablets Google has improved the search experience on tablets by simplifying the layout of search results pages and increasing the size of...
Facebook's "Expected Child" Option: Is It Really That Weird?
August 2, 2011, 8:59 amYesterday, the social media world found themselves in a tizzy over the revelation of Facebook's brand new way to share even more personal information. If you are pregnant,
iPad Head Girl - The Next Step in Viral Marketing
August 2, 2011, 8:59 amWhen the video was viewed for the first time, my initial thought was is this one of Clive Barker's new Cenobites? Is this who he's selected to succeed the timeless Pinhead for a new generation of Hellraiser movies,
Facebook’s “Expected Child” Option: Is It Really That Weird?
August 2, 2011, 8:56 amYesterday, the social media world found themselves in a tizzy over the revelation of Facebook’s brand new way to share even more personal information. If you are pregnant, you can now add your unborn baby to your list of family …
Biz Stone: Here's What's Going On With Obvious
August 2, 2011, 8:43 amIn late June, Twitter co-founder Biz Stone announced that he was stepping back from Twitter to join colleague and fellow Twitter co-founder Evan Williams at Obvious. They've been pretty quiet on just what they're doing over at Obvious,
iPad Head Girl – The Next Step in Viral Marketing
August 2, 2011, 8:43 amWhen the video was viewed for the first time, my initial thought was is this one of Clive Barker’s new Cenobites? Is this who he’s selected to succeed the timeless Pinhead for a new generation of Hellraiser movies, or is …
Biz Stone: Here’s What’s Going On With Obvious
August 2, 2011, 8:36 amIn late June, Twitter co-founder Biz Stone announced that he was stepping back from Twitter to join colleague and fellow Twitter co-founder Evan Williams at Obvious. They’ve been pretty quiet on just what they’re doing over at Obvious, but a …
10 Key Things I Learned From Working at a Search Startup
August 2, 2011, 8:28 amFour years ago, I joined a relatively new company called Commerce360 - then a digital agency with a strong focus on search. The company was formed by two serial technology entrepreneurs, Lucinda Duncalfe and Craig Danuloff, with the explicit.
Should Bloggers Be Nervous about Google Plus?
August 2, 2011, 8:28 amGoogle Plus is acquiring users at such a rapid pace that it's impossible not to take notice. Many will point to charts, like the one below, to demonstrate the speed of unprecedented growth. I am particularly interested at the speed in which some notable people are shifting their resources and attention to - for a platform that's less than a month...
That Bing You Do
August 2, 2011, 8:28 amBack in June, Bing made some important changes to their Webmaster Tools platform. They finally caught up to Google in terms of providing a comprehensive resource for developers and search marketers to utilize. Given that these changes have been out for over a month now, this is old news. However, Bing is often overlooked or at the bottom of the...
Metricless PPC Management
August 2, 2011, 8:20 amWhere I explain how to manage a PPC campaign that lacks solid metrics.
On-site SEO: optimizing for user intent
August 2, 2011, 8:12 amGuest Author, Nick Stamoulis User-intent plays a huge role in SEO. Understanding why someone uses a particular keyword or keyword phrase to search helps you better optimize your site to meet their needs. There are three kinds of searches that site owners have to be aware of (informational, navigational, and transactional) when it comes time to...
Reorder Google+ Circles with New Functionality
August 2, 2011, 8:12 amGoogle has maintained since the launch of Google+ that it would listen to user feedback and continue to add features and make improvements to the new social network (still technically in field test mode). So far that has held true,
Amazon Launches AmazonLocal Daily Deals Trial
August 2, 2011, 7:45 amAmazon.com is quietly launching its own deal-of-day discount offers in Chicago, a launch reported earlier by the Chicago Tribune. The Windy City, of course, is the corporate home of Groupon.Amazon said it also has its AmazonLocal offering up and running in Seattle, Boise, the Los Angeles area and Palm Beach, Fla.
Battling Blogging Moods
August 2, 2011, 7:41 amFor me, blogging is one of the best things in this world. Writing and making money at the same time is an incomparable feeling, one that I never got from my previous job. This is why I decided to quit and instead devote my life to blogging and making money out of it. However, there are times when blogging can be boring and tiring, too. During...
Mobile Marketing Mashup
August 2, 2011, 6:40 amMobile is hot. We get that. What makes something hot in the Internet marketing space is the amount of information that is flying around about it and if that's one of the main barometers of success mobile has hit the big time for sure. Here is some of the latest mobile information that you may find interesting. Android v iPhone - So What's the Real...
7 Reasons Why Bing Is Here to Stay
August 2, 2011, 6:19 amDespite public criticism for losses posted by Microsoft's Bing, some of which even extended to calling for CEO Steve Ballmer to be replaced, the company isn't likely to let go of their search engine any time soon. This article discusses seven reas.
Increase Your Profits with MixRank's New Competitive Research Tool
August 2, 2011, 4:47 amNot many spy tools out there do what MixRank does. MixRank is a tool that gives you the ability to peek into the contextual and display ad campaigns of sites advertising with Google AdSense. Uncovering successful advertising on the AdSense network can give you all sorts of ideas on how to increase your site's profitability.
High Risk SEO: 33 Ways to Get Penalised by Google
August 2, 2011, 3:50 am* On SEO forums one of the most often discussed topics are Google penalties . Webmasters seek help to determine whether and why they have been penalised by Google. They also want to know how to deal with the penalty once it's established that they have been hit by one. What is a Google penalty and what isn't? There seem to be different definitions...
Why Has Our Traffic Dropped? Answering SEO Questions with Issue Trees
August 2, 2011, 3:11 amA few weeks ago, most of the Distilled team from our London office went for a training session with one of our board members. The last time we did this, the session was about influencing change in clients and getting stuff done. This time we were focusing on answering hard questions. Try to answer the following questions easily -
What...
A Theory About Google: Authenticity and Passion as Ranking Signals
August 2, 2011, 2:38 amPosted by randfish I look at a lot of search results every week, trying to parse out why some are ranking higher than others, what Google + Bing are adding to the results and where we might better add value with software. I still feel a serious addiction to mysteries in the search results and can't help but play detective (even when I know I...
Develop a Better Internal Linking Structure
August 2, 2011, 1:19 amLink building can be broken down into two separate projects; off-site link building, which focuses on developing a variety of quality links from numerous sources, and on-site link building, which helps develop a flatter site structure and more user-friendly experience. Both are equally important in terms of SEO. Off-site link building will help...
Google Launches Hotel Finder, Steps Up Travel Search Game
August 2, 2011, 12:54 amDespite the purchase of ITA, Google has yet to delve deeply into travel features beyond some basic flight info. However, their most recently experimental tool, the Google Hotel Finder, may signify the beginning of the search giant's push into this.
Gmail Prompts Users to Conduct "Email Interventions"
August 2, 2011, 12:23 amGmail, Google's email service that started as an invite-only program, has grown dramatically - but they're still dwarfed by Yahoo Mail and Hotmail. To change this, Google is prompting existing Gmail users to conduct "email interventions." How Email Interventions Work Google has started by enlisting the aid of its faithful Gmailers, calling on them...
Bing Revamps "Attractions" Presentation
August 2, 2011, 12:02 amBing is continuing its heavy investment in travel features. Their most recent round of extras includes a revamp of how their "attractions" are displayed in the Bing SERP and Attractions page. The Upgraded Bing Attractions Bing introduced "Attractions" earlier this year as part of its ongoing efforts to provide travel search tools. Attractions...
McGrory Explains Real-Time Bidding and Right Media's New Publisher Controls
August 1, 2011, 11:31 pmMedia focuses on expansion of real-time bidding across the exchange When the Right Media Exchange announced last week that it's expanding real-time bidding throughout the exchange, the press took notice. Ramsey McGrory, head of Right Media Exchange, spoke with the press to explain what our new publisher controls for data, pricing, and inventory...
Yahoo, Alibaba and Softbank have reached the agreement on Alipay
August 1, 2011, 11:16 pmYahoo!, SoftBank and Alibaba Group jointly announced that they have reached an agreement on Alipay. Under the agreement, Alibaba Group will continue participating in Alipay's future financial performance, including a future IPO or other liquidity events. The agreement structures the relationship between Taobao and Alipay in order to preserve the...
Google Plus Ready to Nuke Private Profiles
August 1, 2011, 11:00 pmThe release of Google+ meant of lot of things, but among them was a willingness on Google's part to push users out into public. Most notably, Google has told users that their profile can either be public or deleted. Google is now poised to wipe out the remaining private profiles. Google's Deletion Threats Not long after Google+ was initially...
Google Continues Tablet Optimization Push
August 1, 2011, 10:45 pmGoogle has been on a binge, optimizing for smartphones and tablets for all of its services. One of the areas that's, oddly, been left behind is search itself. Now Google has resolved that by releasing a new version of Google search designed specifically for the tablet environment. The New Tablet Experience As described by Google on their official...
SES San Francisco Keynote Interview: Susan Bratton on Persuasion Marketing
August 1, 2011, 10:19 pmSES San Francisco is coming up fast and when I discovered that Susan Bratton was giving the opening keynote presentation and on a topic that I have been interested in for years, I wanted to make sure we did a pre-conference interview. For backstory, I met Susan the first time at an ad:tech conference in Chicago while she was the conference chair....
Writing Titles That Get Clicks and Still Help Site Rank
August 1, 2011, 6:33 pm"So, how do you write titles that are eye-catching yet won't mess up your google rankings?"WebmasterWorld Members come up with some great ideas.
Google Chrome becomes UK's second most popular web browser
August 1, 2011, 6:28 pmGoogle Chrome is moving on up in the UK, becoming the 2nd most used browser, now ahead of Firefox.
Webinar: How New Media Trends Will Affect Your Marketing
August 1, 2011, 6:03 pmLearn where advertising is going, and what you need to do about it Everyone's multi-tasking these days. Everyone . The simple fact is that people are using multiple devices to get information and consume advertising. More than 80% of TV watchers use their mobile devices to research what they've just seen on TV , according to Yahoo! and Nielsen...
Blogging, social media use skyrocketing at universities
August 1, 2011, 5:56 pmGet this: "100 percent of colleges and universities studied are using some form of social media..." Some interesting stats on how colleges are using social media for marketing purposes, including Foursquare and many sites not called Facebook. :-)
Microsoft Advertising adCenter API Sandbox Environment Downtime: August 2nd and 3rd
August 1, 2011, 5:22 pmAll Sandbox environments for the Microsoft Advertising adCenter API will experience some downtime from Tuesday, August 2nd to Wednesday, August 3rd. While the Sandbox environment will not be available, the API Production environment will operate as usual and ads will continue to serve. If you have any questions, please visit the API Forum . Thanks...
Getting it Right with Enterprise SEO
August 1, 2011, 4:41 pmYahoo!'s David Roth recently sat down with Markus Renström , our head of SEO, and discussed the recent significant success SEO has been enjoying at Yahoo!. He detailed this information in the Industrial Strength column in Search Engine Land . Here's an excerpt from the article: At many large companies, SEO is an uphill battle, so any victory...
Google Hotel Finder Released as an Experimental Feature
August 1, 2011, 4:20 pmFor those who are trying to find or promote a hotel, Google has some good news: A new feature, known as the "Google Hotel Finder," has been released as a public experiment. This hotel finder lets users track down the right hotel by its location, value, and user feedback. Where the Hotel Finder Shines The .
Facebook Ads API Opened Up
August 1, 2011, 4:10 pmFacebook has made its Ads API available to application developers that can prove they are able to provide something of value. Until now, the company has been testing the API with select partners. “To gain access to our ad creation …
Google+ Users Are Young, Single, American Men of Technology
August 1, 2011, 3:54 pmEarlier this month, when Google+ was just an infant (I'd say it's becoming a toddler now), the answer to the question "Who's on Google+?" was simple: Men. In fact, the shocking percentage reported then was 88% male.
Yahoo Microsoft Search Alliance To Launch in Europe This Week
August 1, 2011, 3:24 pmYahoo issued an update today indicating that its "Search Alliance" with Microsoft will get underway in Europe as soon as August 3rd. That goes for Yahoo UK, France, Germany, Spain and Italy.
Foursquare Ups the Ante with Followable Fan Pages
August 1, 2011, 3:22 pmFriends. Followers. Fans. These three words have taken on all new meanings since the advent of social media. We like to think that friends are people we actually know, while we follow entities and brands that interest us. On Foursquare, this wasn’t an option, but it will be in the near future.
According to AdAge, Foursquare is working on...
Randy Moss' Retirement Spurs NFL Reaction, Doubt on Twitter
August 1, 2011, 3:13 pmToday, NFL wide receiver Randy Moss said goodbye to a 13-year career that landed him in the top 10 of many all-time receiving categories. Based on stats alone, it was a Hall of Fame career. And today,
Main Street Fairness Act Draws Amazon Support, eBay Opposition
August 1, 2011, 3:13 pmOn Friday, Senate Democrats introduced the "Main Street Fairness Act" again. It was also introduced in in the House by Rep. William Delahunt (D-MA) during the last session of Congress. Essentially,
Crop Circle Creation Theory: Physics, Not Aliens
August 1, 2011, 3:03 pmby Claudine Zap Those otherworldly crop circles may not have been caused by aliens after all. Instead, think physics: A study in Physics World points to the possibility that the patterns could be caused by earth-bound microwaves, lasers, and GPS. Maybe. Formations in fields have been documented more than 10,000 times in the late 20th century. They...
Google Buys Local Deal Aggregator The Dealmap
August 1, 2011, 2:58 pmGoogle has acquired The Dealmap, a website that collects local deals and discounts and then makes them available via Twitter, a mobile app, and email. The service uses Google Maps to show deal locations, which could lead to more integration with O.
Randy Moss’ Retirement Spurs NFL Reaction, Doubt on Twitter
August 1, 2011, 2:52 pmToday, NFL wide receiver Randy Moss said goodbye to a 13-year career that landed him in the top 10 of many all-time receiving categories. Based on stats alone, it was a Hall of Fame career. And today, it has come …
Why Your PPC Campaigns are Like the Stock Market and Careful Management of Your 'Portfolio' Matters
August 1, 2011, 2:49 pmby Stoney deGeyter
I've always been an SEO guy. I like getting into websites, optimizing for keywords, fixing problems and then watching the rankings climb.
Because SEO is relatively so inexpensive compared to other marketing efforts, I am often surprised by the amount of dollars companies are willing to invest into PPC (pay-per-click)...
Pivot Study Shows There's Life Outside of Facebook
August 1, 2011, 2:01 pmWhen talking about social media marketing, Facebook and Twitter usually rise to the top of the conversation. But believe it or not, those aren't the only games in town. Pivot Conference released a new study today called " The Rise of the Social Consumer " and in it, they show that marketers are starting to move past the popular choices in search...
Pivot Study Shows There’s Life Outside of Facebook
August 1, 2011, 1:56 pmWhen talking about social media marketing, Facebook and Twitter usually rise to the top of the conversation. But believe it or not, those aren’t the only games in town. Pivot Conference released a new study today called “The Rise of the Social Consumer“ and in it, they show that marketers are starting to move past the popular...
Words With Friends On Facebook Is Now A Reality
August 1, 2011, 1:56 pmWell, it looks like the war between Facebook and Google+ is officially over. Scrabble spinoff and cocaine-like word game Words With Friends will now be playable on the web via Facebook. Sorry, Google+, you tried. In all seriousness,
Twitter Gets More Funding, Expands Into 2 More Languages
August 1, 2011, 1:25 pmTwitter announced that it has secured a "significant," but unspecified new round of funding led by DST Global, with additional participation from existing Twitter investors. Twitter says it will use the money to innovate, hire and invest in international expansion.
Google Launches Experimental Hotel Finder
August 1, 2011, 1:25 pmIt seems that Google is re-committing to travel search features. The search giant released an experimental hotel finder that gives advanced hotel search options for U.S. cities. Details of the Hotel Finder The Google Hotel Finder differentiates itself from competing tools with four key features: A visual map of the area that highlights the most...
Google+: Don't Fight It
August 1, 2011, 1:15 pmI like to share good videos with our readers. Well, this post is a double whammy for ya. You see, I recently read a book by Donald Miller called " A Million Miles In A Thousand Years " (NOT an affiliate link). I think a lot of you would get a lot of value from it for many reasons. Well, as any good author does, Miller blogs and he posted this...
TheDealMap Acquired By Google
August 1, 2011, 1:09 pmGoogle has acquired deals aggregation service TheDealMap for an undisclosed sum. The company claims to have over 2 million users for its branded mobile, web, social and email products, a million Android/iPhone mobile installs,
Google+: Don’t Fight It
August 1, 2011, 12:47 pmI like to share good videos with our readers. Well, this post is a double whammy for ya. You see, I recently read a book by Donald Miller called “A Million Miles In A Thousand Years” (NOT an affiliate link). I think a lot of you would get a lot of value from it for many reasons.
Well, as any good author does, Miller blogs and he posted...
6 Advanced Ways to Improve Your Search Engine Rankings
August 1, 2011, 12:45 pmNeil Patel some SEO tips that are off the beaten path. It's definitely worth a read if you're into reading stuff that's not just regurgitation of the same SEO "best practices" that have been going around for the last decade or so.
Is This The Face of Anonymous and LulzSec?
August 1, 2011, 12:23 pmA British teenager, who prosecutors say is a top member of hacktivist groups Anonymous and LulzSec, was released today on bail. The 18-year-old Jake Davis has no criminal record. Davis, known as "Topiary" on the web,
Foursquare Wants To Be More Social
August 1, 2011, 12:23 pmIs checking in and vying for control of your favorite locations losing its luster? Do you want more out of your Foursquare experience, other becoming a mayor?
Love on the Rocks for Justin and Selena?
August 1, 2011, 12:18 pmby Michael Krumboltz Is this the end of Justin Bieber and Selena Gomez's tween-tastic romance? The rumor mill is speculating that the singing sensations have split. According to unsubstantiated reports on the Web, the photogenic couple have gone their seperate ways, possibly over a text message that Bieber allegedly sent to ex-girlfriend Jasmine...
Strategy: Five Ways Google+ Can Become Mainstream
August 1, 2011, 12:03 pmA solid read from an old Forrester analyst on how ways Google+ can become mainstream.
Adobe Edge Launched in Preview - HTML5 Flash-Like Web Design
August 1, 2011, 11:37 amAdobe has unveiled a preview release of a new HTML5 animation tool that is designed to let web designers bring Flash-like content to sites using HTML, JavaScript, and CSS. It's called Adobe Edge.
Adobe Edge Launched in Preview – HTML5 Flash-Like Web Design
August 1, 2011, 11:23 amAdobe has unveiled a preview release of a new HTML5 animation tool that is designed to let web designers bring Flash-like content to sites using HTML, JavaScript, and CSS. It’s called Adobe Edge. The company says it’s adopting an open …
Should Twitter Censor Offensive Trends?
August 1, 2011, 11:21 amYesterday afternoon, a trend emerged on Twitter that would become incredibly controversial by the end of the day. The hashtag #reasonstobeatyourgirlfriend sparked a flurry of protest, many calling for @twitter to do something about the offensive trend.
Apple Get's iPods.com At No Cost
August 1, 2011, 11:21 amIt's been common practice for Apple to fork over large sums of money to obtain desirable domain names. For example, back in 2007 Apple shelled out at least $1 million to get their hands on iPhone.com.
Small Business Facebook Pages Lacking Local Fans?
August 1, 2011, 11:21 amA study from Roost finds that only 15% of fans on the average small business Facebook Page are actually local to the town where that business is located. If that's accurate, that's not great for brick and mortars.
Apple Get's iPods.com For Nothing
August 1, 2011, 11:01 amIt's been common practice for Apple to fork over large sums of money to obtain desirable domain names. For example, back in 2007 Apple shelled out at least $1 million to get their hands on iPhone.com.
Book Report: Affiliate marketing strategies for beginners, by Nick Reese
August 1, 2011, 11:01 amArienne Holland reviews the book and Q & A's with the writer of Affiliate marketing strategies for beginners, Nick Reese.
Apple Get’s iPods.com At No Cost
August 1, 2011, 10:53 amIt’s been common practice for Apple to fork over large sums of money to obtain desirable domain names. For example, back in 2007 Apple shelled out at least $1 million to get their hands on iPhone.com. More recently the company …
Android Abandonment When iPhone 5 Hits?
August 1, 2011, 10:45 amQuite a few Android owners are willing to ditch their device when the new iPhone 5 comes out, according to research from Piper Jaffray. Although reports concerning Android consumption of late is quite positive,
Dot Brands: The Future of Domains and Deferring Costs
August 1, 2011, 10:30 amBack in June ICANN began a new program for domain naming that amounts to a "game changer" for many Internet engaged companies. Previously there were only 22 gTLDs, or top level domain determiners, but ICANN's new initiative has changed this. Very soon, gTLDs will be able to end with just about anything - and world or language you can imagine. How...
Google is a Speed Freak and Wants to Drag You Along with Page Speed Service
August 1, 2011, 10:26 amI originally had the title of this post as, “Google has a need, a need for speed!” and then suddenly realized that was probably the least original post title ever. After a quick Google search, I confirmed as much, and …
GoDaddy Wants to "Do the Right Thing" with Former White House Advisor
August 1, 2011, 10:14 amGo Daddy announced today that it has added former White House Advisor Andrew Kline as its new Deputy General Counsel for Global Policy. In fact,
GoDaddy Wants to “Do the Right Thing” with Former White House Advisor
August 1, 2011, 10:09 amGo Daddy announced today that it has added former White House Advisor Andrew Kline as its new Deputy General Counsel for Global Policy. In fact, Go Daddy says he’s joining to help join the company’s “fight to do the right …
6 Ways to Supercharge Your Writing
August 1, 2011, 9:43 amHave you ever gotten so caught up in a deadline (or your own expectations) that writing anything at all felt ' uncomfortable ? Too often as writers we measure ourselves by our level of productivity . We get so worried about being productive that we forget to enjoy ourselves. Here's the rub: if you aren't enjoying your writing you aren't truly...
Google Chrome A Strong Second in UK
August 1, 2011, 9:43 amIs the popularity of Firefox waning worldwide, or is Google Chrome just that much better of a choice? As the browser wars continue, while the average computer user is still content with Microsoft's browser,
Top 50 Branded Facebook Fan Pages, July 2011
August 1, 2011, 9:28 amJust shy of hitting the 50 million fans mark, Facebook's own fan page still dominates the top 50 branded Facebook fan pages.
Should Teachers And Students Be Friends on Facebook?
August 1, 2011, 8:57 amMy 20-something-year-old friend is a high school history teacher. That means that he is not that far removed from high school himself - and definitely not that much older than the students in his classes.
Webmasters: Googlebot Caught in Spider Trap, Ignoring Robots.txt
August 1, 2011, 8:57 amSometimes webmasters set up a spider trap or crawler trap to catch spambots or other crawlers that waste their bandwidth. If some webmasters are right, Googlebot (Google's crawler) seems to be having some issues here. In the WebmasterWorld forum,
A Link for All Seasons
August 1, 2011, 8:57 amFor everything there is a season, a time to be born and a time to die, a time to plant and a time to build links. I'm not 100% sure that last one is actually from Ecclesiastes, but it should be in the Book of SEO. Link building is a perpetual pursuit for websites, but that doesn't mean the circumstances are the same every day. And yet, there are...
Logitech Offers Cold Comfort with Google TV Update
August 1, 2011, 8:41 amFor owners of the Google TV-powered Logitech Revue companion box, little that came out of Logitech's first quarter earnings call can be construed as good or beneficial. Logitech lost $30 million for the first quarter , as sales of its digital home products, including the Revue boxes, fell 53 percent, resulting in a $34 million charge. Also,
"Agile SEO" to Maximize Longtail Success
August 1, 2011, 8:26 amWhen people talk "Agile SEO", they normally discuss the benefits of a procedural department-wide shift to the agile framework, or the development of technical tools to approach SEO problems with more of a programmers mindset . These are both great tactics, but aren't immediately actionable. At SeatGeek ,
How to write for Google's Panda update
August 1, 2011, 8:05 amWrestling with the Panda? If the challenge of working with Google's Panda update is weighing heavily on your SEO copywriting mind, you're not alone. Today's video post addresses the ever more frequent reader question: " How do I write online copy for Google's Panda update?" The Panda update has received a lot of attention in industry news and...
iPhone 5 Rumors: Release Date Now October?
August 1, 2011, 8:05 amRumors have been going around for months that the next version of the iPhone would see the light of day in September. Here it is now August, and it appears to be getting closer. Or is it?
5 Steps to Building a Search Persona
August 1, 2011, 8:00 amIt’s easy for online marketers to become distracted by the search engines and forget the real reason they’re doing SEO in the first place: the customer. Customer demand is the driving force behind search and must be the foundation for ...
AdWords Top-vs-Side Segmentation insights
August 1, 2011, 7:50 amAs Google retired their AdWords position preference feature back in April this year it was likely they had their top-vs-side performance segmentation almost ready for launch but it finally went public last week.
Yawn! Deals and Location "Giants" Pair Up
August 1, 2011, 7:09 amIt feels like every time something happens in the deal space, especially something that involves Groupon, it's important to tell our readers about it. Then when the post goes up there is literally little to no response from our readers and I honestly don't know why. Maybe today you can help us out here at Marketing Pilgrim to figure this out. Last...
Yawn! Deals and Location “Giants” Pair Up
August 1, 2011, 7:02 amIt feels like every time something happens in the deal space, especially something that involves Groupon, it’s important to tell our readers about it. Then when the post goes up there is literally little to no response from our readers and I honestly don’t know why. Maybe today you can help us out here at Marketing Pilgrim to figure this...
Bing Webmaster Tools Review
August 1, 2011, 6:50 amThe most comprehensive overiew of Bing's Webmaster Tools that I've seen.
Creating YouTube Ads Worth Spreading
August 1, 2011, 6:33 amBack on August 7, 2006, Robin Antonick, The Christian Science Monitor's chief web officer, asked my company to provide some "guidance." The Monitor was preparing to publish Jill Carroll's story about her 82 days of captivit.
Is Silicon Valley Pay Really THAT Much Better? [INFOGRAPHIC]
August 1, 2011, 6:22 amI get that finding out that you may not be making at much at your job as others is not the best way to kick off a Monday morning at work but at least you have a job, right? And for those of you looking there is hope out there but would running off to Silicon Valley to chase a "dream job" be worth the effort?
Adobe Launches Adobe Edge (preview), an HTML5 Web Animations Tool
August 1, 2011, 1:45 amAdobe Edge is a new web motion and interaction design tool that allows designers to bring animated content to websites, using web standards like HTML5, JavaScript, and CSS3.Edge will be updated regularly to add new functionality, stay ahead of evolving web standards, and incorporate user feedback to provide the best functionality and experience...
Hakuna Matata SEO
August 1, 2011, 1:03 amJust about everyone over the age of 3 is familiar with "The Lion King," arguably one of Disney's most famous films (and rampantly successful Broadway show). One of the film's quintessential songs is "Hakuna Matata," which Timon and Pumba teach to young Simba. The moral of the song" no worries. I've seen plenty of experts and clients fret over...
