Is this the year of mobile? Thats a question Ive been asked every year since I joined Microsoft in 2005. And while Im not a medium, what I will say is that the increasing use of mobile phones for everyday tasks like surfing the web, social networking, reading the news, watching video and searching has created a new vigour amongst marketers keen to harness the power of targeting consumers on the move. At Microsoft Advertising we have a number of ways to get into mobile,