Rand McNally has launched a free new iPhone app called “Explore America” that offers snippets of travel content, photos and videos, destination information and a daily quiz.

Explore America users will receive a “daily adventure,” which includes a description of an interesting place in North America, a locator map, and up to five photos showing the location and information about the area.

Users can also Rand McNally editorial content, share ratings, photos and content on social networks including Facebook and Twitter.

“This is just the first of many mobile applications to come,” said John T. Peters, Rand McNally’s VP/GM of Digital Strategy & Travel.

“Whether you are just looking for a daily virtual escape or planning a real trip, Explore America is a free, entertaining iPhone app anyone will enjoy.”