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Rio Ferdinand the most searched for footballer in the UK; Cristiano Ronaldo the most popular around the world
June 11, 2010, 4:41 amLast week 1 in every 155 search terms typed into a search engine in the UK were World Cup related. However, this number refers only to terms containing variations on the phrase 'world cup'; there are obviously lots of other types of search taking place as a result of events in south Africa not least a many related to the footballers actually playing in the tournament.
