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Scouting Keywords That Will Become Your All-Star Players
April 29, 2010, 5:34 amby Mike Fleming What's the best keyword research tool out there? Google's? WordTracker? Keyword Discovery? Actually, none of them. The best keyword research tool is a broad match keyword in a PPC account . Huh? Doesn't everyone say that broad match is extremely dangerous and you should only approach them with the utmost respect and gentleness? Well, yes that's true, but that doesn't mean you abandon them! OK, so why do I say this is the case?
