The "Chaos Scenario" is upon us. It's not proving to be an orderly transition. On one side: "old, dead media" (and the advertising that assumed and furthered its continuation). On the other side: "something very different," and possibly far less valuable. There is hope'if you're nimble enough to find value in something very different instead of clinging to the status quo and trying to survive on the old paradigm's fatally diluted advertising rates. Whoops,