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The Peanuts Gang: Worth More Than Peanuts
April 27, 2010, 1:18 pmby Mike Krumboltz You're a valuable man, Charlie Brown. Newspaper publisher and TV station owner E.W. Scripps Co. is selling the licensing rights for the "Peanuts" gang to Iconix Brand Group, which owns Joe Boxer, Candies, and Danskin, for $175 million. The news of the upcoming sale sparked a slew of searches on Chuck, Snoopy, Lucy, and the gang. Web lookups on " snoopy comics ," " peanuts sale ," and " peanuts gang " all posted triple-digit gains.
