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The Real Reasons Big Brands Don’t Rank

May 1, 2010, 10:02 am
Ad Age did an article on why five example big brands don't rank... but they were wrong. The article starts by taking the stance that big brands should be worried when they don’t show up for generic vanity search results. For those who don’t know what a “generic vanity search result is” outside of the obvious “a search for your own name” vanity term, I’ll explain…

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