Posted by randfish I spoke this afternoon at the Web 2.0 Expo in San Francisco to a room full of curious marketers & site owners. After the session, there was a lot of requests for the slide deck and thus I've shared it below. This presentation opportunity comes courtesy of O'Reilly, who published The Art of SEO late last year (somehow, I've neglected to mention it on SEOmoz until now). Big thanks to my co-authors, Eric Enge ,