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Track Your Mobile Campaigns Alongside Display with ATPA Mobile
July 12, 2010, 1:41 pmAs you may already know, we've added even more partners to the Atlas Technology Partner Alliance (ATPA). Now you can execute campaigns with EyeWonder , PointRoll, Tumri, Unicast and our first mobile partner, Ringleader , while capturing enhanced reporting in the Atlas Media Console. As we discussed in our interview with Atlas Sales Engineer (now Account Manager!) Adam Cane back in December, widespread adoption of mobile ad-serving faces a number of challenges.
