I realised the other day that the internet is a lot like mediaeval England. The power that some of the top people online hold is really similar to the old school ruling system.

Someone like Matt Cutts has so much power over the entire lives and livelihoods of so many people, and you practically have to appeal to get an audience with him so he can decide the fate of your website – sounds pretty feudal to me!

Read on to see where everyone else fits in…

Thanks so much to Leonie for her awesome design skillz!

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