by Jennifer Laycock

If you're looking to further your education in online marketing or know of a non-profit that could use an educational boost of their own, you're going to be interested in hearing about MarketMotive's spring scholarship contest. The team at MarketMotive is generously allowing each faculty member to award a scholarship to one of their readers.

The contest is simple...just write up a brief social media marketing plan for your favorite non-profit and you'll have a chance to earn a free scholarship (valued at $3500) for the Master Certification class of your choice in MarketMotive's spring quarter. You can choose to publish the proposal on your site and e-mail me the link, or you can e-mail it directly to me for review. I'll pick my three favorites and will post them here on Search Engine Guide next week. My readers will vote on their favorite and the winner will be awarded the scholarship.

If you're already a social media whiz, that's fantastic...use the scholarship to sign up for one of our other courses. (Or, give it away to someone else!)

You can choose from quite a few different options:

• Paid Search Advertising with David Szetela
• Internet Marketing Fundamentals with Matt Bailey
• Web Analytics with Avinash Kaushik and John Marshall
• Online PR with Greg Jarboe
• Social Media Marketing with Jennifer Laycock
• Conversion Optimization with Bryan Eisenberg
• Search Engine Optimization with Todd Malicoat

Not familiar with MarketMotive? That's ok...check out the program and watch a brief video explaining how it all works.

Rules: Submitting a plan means contestants agree that their plan may be be posted (with attribution) and/or sent to the charity. Plans may be edited before being posted at blog owner's discretion. Winning plan (s)will be selected at the discretion of MarketMotive faculty chairs. All entries must be submitted before 12:01 am EST on April 4th, 2010, and the finalists will be announced the week of April 5th.

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