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Yahoo Buys Citizens Sports

March 17, 2010, 12:00 pm
Yahoo said today it is acquiring social sports site Citizen Sports in an effort to strengthen its strategy of aggregating and distributing social content online. Terms of the acquisition were not released. "Yahoo! is in a unique position to combine our deep expertise in content and aggregation technology to offer a highly personalized social experience," said Bryan Lamkin, senior vice president, Consumer Products Group, Yahoo!.

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